BRAND SNAPSHOT
DIDOT BOLD 44 PT BLACK 87% OPACITY SPACING: 49PT
GOTHAM BLACK (T1) 18PT BLACK 87% OPACITY SPACING: (21.6 PT)
Our story starts while working in Corporate America. We witnessed a destructive, downward spiral when people consumed and relied on dangerous products to deal with their stress-related issues. The current trends used to combat these stresses are vices such as, energy drinks, alcohol, cigarettes, processed foods and medications.
DIDOT BOLD 44 PT BLACK 100% OPACITY SPACING: 49PT
GOTHAM BLACK (T1) 18PT BLACK 100% OPACITY SPACING: (21.6 PT)
Many people stuggle with stress and have been looking for all-natural answers. 1Hour Break™ is the first all natural oral spray that targets stress.
WE ENCOURAGE...
HOLISTIC PRACTICES AND AWARENESS THAT ALL-NATURAL ALTERNATIVES DO EXIST AND CAN BE COOL, FUN, AND EASILY INTEGRATED INTO EVERYONE’S LIVES.
DIDOT BOLD 44 PT BLACK 87% OPACITY SPACING: 49PT
GOTHAM BLACK (T1) 18PT BLACK 60% OPACITY SPACING: (21.6 PT)
We believe our product not only provides a much needed benefit but more importantly our hope is that 1Hour Break™ encourages a shift in mindset, allowing our community to become excited to join the natural movement.
BE YOURSELF. LIVE FREELY. SAVE YOUR WORRIES FOR THINGS THAT MATTER.
TAKE CONTROL
LIVE HEALTHY
BE CONFIDENT
ENJOY LIFE
WORRY LESS
EXPERIENCE MORE
The items we choose to carry:
DEFINE WHO WE ARE + REFLECTS WHO WE WANT TO BE.
WHAT’S IN YOUR BAG? personal reflective inspirational unique identifiable
BRANDING INSPIRATION clean transparent bold authentic trustworthy
GEOMETRIC INSPIRATION modern organic autonomous balanced distinctive
BRANDING VOICE honest inspired confident informative
BRANDING TONE familiarity transparancy authentic empowering
DIDOT BOLD 44 PT BLACK 87% OPACITY SPACING: 49PT
GOTHAM BLACK (T1) 18PT BLACK 87% OPACITY SPACING: (21.6 PT)
Stress is part of everyday life. Immediate, On-Demand Relief PRIMARY TYPEFACE EXAMPLE ONE Gotham & Didot
Many people struggle with stress and have been looking for allnatural answers. 1Hour Break™ is the first all natural oral spray that targets stress. It is safe, effective, and can be used daily. Just spray into your mouth and swallow. Within a few minutes, all the stress bogging you down will start to dissipate, leaving you feeling calm and relaxed. Each travel-size bottle contains 80 sprays, providing a total of 15 servings so you can take it on the go.
GOTHAM LIGHT (TI) 14 PT BLACK 80% OPACITY SPACING: (16.8 PT)
GOTHAM BOLD (TI) 14 PT BLACK 50% OPACITY
GOTHAM BOOK ITALIC (T1) 12PT BLACK 80% OPACITY SPACING: (14.4 PT)
USES: HEADLINES
Didot Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 USES: SUBHEADS, SIDEBAR TITLES, KEY POINT TITLES
Gotham Black A B C D E F G H I J K L M N O P Q R ST U V W XY Z abcdefghijklmnopqrstuvwxyz 1234567890 USES: BODY COPY
Gotham Light A B C D E FG H I J K L M N O P Q R S T U V W XY Z abcdefghijklmnopqrstuvwxyz 1 2 3 4 5 67 8 9 0 USES: BODY COPY, KEY POINT TITLES
Gotham Bold Italic A B C D E F G H I J K L M N O P Q R ST U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w xy z 1 2 3 4 5 6 78 9 0
GOTHAM BOLD (TI) 22 PT BLACK 87% OPACITY
BE CONFIDENT
DIDOT REGULAR 22PT BLACK 87% OPACITY
USES: HEADLINES
Adobe Garamond Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 USES: SUBHEADS, SIDEBAR TITLES, KEY POINT TITLES
Arial Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 SECONDARY TYPEFACE EXAMPLE TWO Arial & Garamond
USES: BODY COPY
Arial Light ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 USES: BODY COPY, KEY POINT TITLES
Arial Bold Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
DIDOT ITALIC 44PT BLACK 87% OPACITY
GOTHAM BLACK (T1) 18PT BLACK 87% OPACITY SPACING: (21.6 PT)
DIDOT BOLD 44 PT BLACK 87% OPACITY SPACING: 49PT
We believe everyone deserves EXAMPLE THREE
to enjoy a stress free life. Many people struggle with stress and have been looking for all-natural answers. 1Hour Break™ is the first all natural oral spray that targets stress. It is safe, effective, and can be used daily. Just spray into your mouth and swallow. Within a few minutes, all the stress bogging you down will start to dissipate, leaving you feeling calm and relaxed. Each travel-size bottle contains 80 sprays, providing a total of 15 servings so you can take it on the go.
Didot Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Didot Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Didot Bold Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Gotham Book A B C D E F G H I J K L M N O P Q R S T U V W XY Z abcdefghijklmnopqrstuvwxyz 1 2 3 4 5 67 8 9 0
DIDOT BOLD 44 PT BLACK 80% OPACITY SPACING: 49PT
GOTHAM BLACK (T1) 18PT BLACK 80% OPACITY SPACING: (21.6 PT)
Everyday stress relief designed specifically for you. EXAMPLE FOUR
A safe, all natural oral spray made with the most potent herbs in the world. We believe our product not only provides a much needed benefit but more importantly our hope is that 1Hour Break™ encourages a shift in mindset, allowing our community to become excited to join the natural movement. We encourage more holistic practices and awareness that all-natural alternatives do exist and can be cool, fun, and easily integrated into everyone’s lives. Today, we source Kava Kava root from Fair Trade farmers on Vanuatu Island, producers of the highest quality kava in the world. And people from all walks of life have shared with us how 1Hour Break™ has helped reduce their stress naturally, changed their lives for the better and helped them reconnect to something deeper. It’s done that for us, too.
SWEET KAVA COLOR EXPLORATION yellow/amber honey flavor
MINT COLOR EXPLORATION geen spearmint flavor
SPICE COLOR EXPLORATION crimson/red cinnamon flavor