FIRMSTRONG BICYCLE CO.
DESIGNED IN HERMOSA BEACH WWW. FIRMSTRONG.COM
EST 2013
OUR
MISSION Firmstrong manufactures the highest quality beach cruiser bikes. Our mission is to design bikes that blend style and functionality creating an experience for riders, not just a mode of transportation. We are bike riders who enjoy getting on our bikes and taking a cruise wherever the path takes us.
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RIDERS Inspired by the design of classic cruiser bicycles, our bikes are made to roll smooth on paths, boardwalks, streets and trails. We focus all of our attention on comfort, ease and quality. Doesn’t matter if you’re riding around the neighborhood, to the store or just out enjoying the day, It’s all about the journey, might as well enjoy the ride.
WWW.FIRMSTRONG.COM
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BICYCLES
PREMIUM QUALITY
MODERN DESIGN
UNBEATABLE VALUE
We manufacture quality bikes using components guaranteed to last
Our bikes are simple, modern, and most importantly, comfortable
Our large community of riders, allows us to make our bikes affordable
URBAN MALE Speeds 1 - 3 - 7 Retail $239.00 - $259.00
OUR
BEST SELLERS WRITE COPY: Why the Urban Male and Lady are the best sellers. Example: product features, price points, style, quality.
URBAN LADY Speeds 1 - 3 - 7 Retail $199.00 - $259.00
THE
URBAN GIRL The Urban Girl is perfect for any rider between ages 4 to 10 years old. We’re happy to attach a set of training wheels, if needed.
URBAN GIRL Retail $199.99
THE BENEFITS OF e-COMMERCE
MERCHANDISING
CUSTOMERS WANT OPTIONS
SIMPLIFIED MERCHANDISING
MARKETING MADE EASY
From color to speed, riders want to customize their bikes to fit their needs
Instead of marketing multiple models, your customer needs are one click away
We’ll provide high quality lifestyle images and video assets for you to use
OUR PARTNERS AND
RETAILERS We work closely with over 120 retailers in the United States, as well as with distributors in Brazil and Canada. Firmstrong bikes are sold in 450 Dick’s Sporting Good stores.
WWW.FIRMSTRONG.COM
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EASY TO
CUSTOMIZE We offer a wide range of customizable bikes for adults and children. Our collection consists of twenty-two adult models and five models for kids to choose from. We have over 180 skus— making it easy for anyone to find a bike to match their personality.
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ENSURED QUALITY
CONTROL Our bikes are produced in the 2nd largest bike factory in the world. We work closely with leading industry experts to provide bicycles that are made to last. By working closely with our QC/QA team in China, we can ensure quality products.
WWW.FIRMSTRONG.COM
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ORDERS THAT ARE
TAILOR MADE We are versed in working with retailers to create customized models for their customers. With a full in-house design team ready to assist, we help retails spec models based off price points and other needs.
REDUCED IN-STOCK
INVENTORY We make it easy for retailers to provide customers with options without keeping our inventory on hand. Firmstrong is EDI integrated with major retailers and can dropship your order within 24 hours.
WWW.FIRMSTRONG.COM
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COLLECTION
DUSTIN@FIRMSTRONG.COM
877.238.1829
WWW. FIRMSTRONG.COM
BICYCLES FOR
WOMEN
26” BELLA
FASHIONISTA SINGLE SPEED Retail $239.99
3 SPEED Retail $279.99
7 SPEED Retail $309.99
FASHIONISTA Retail $239.99 - $309.00
26” available
26” WOMEN’S
ANY JOURNEY 7 SPEED Retail $399.99 SOLD OUT
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24” and 26”
URBAN LADY SINGLE SPEED
Available in 24”
Retail $199.99
Retail $199.99
3 SPEED
Available in 24”
Retail $259.99
Retail $259.99
7 SPEED Retail $259.99
URBAN LADY Retail $199.99 - $259.00
26” and 24” available
26” URBAN LADY
LIMITED SINGLE SPEED Retail $199.99
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24” and 26”
BELLA CLASSIC SINGLE SPEED
Available in 24”
Retail $239.99
Retail $239.99
3 SPEED Retail $239.99
7 SPEED Retail $309.99
BELLA CLASSIC Retail $239.99 - $309.00
26” and 24” available
CHIEF LADY Retail $239.99 - $329.00
26� available
26”
CHIEF LADY SINGLE SPEED Retail $239.99
3 SPEED Retail $299.99
7 SPEED Retail $329.99
26”
CA-520 SINGLE SPEED Retail $339.99
7 SPEED Retail $339.99
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26” URBAN
BOUTIQUE SINGLE SPEED Retail $239.99
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BICYCLES FOR
MEN
26” MEN’S
CA-520 3 SPEED Retail $339.99
7 SPEED Retail $399.99
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26” MEN’S
ANY JOURNEY SINGLE SPEED Retail $399.99
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26”
URBAN LRD SINGLE SPEED Retail $269.99
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26” MEN’S
CHIEF SINGLE SPEED Retail $239.99
3 SPEED Retail $299.99
7 SPEED Retail $329.99
BRUISER Retail $239.99 - $279.00
26� available
26” MEN’S
BRUISER SINGLE SPEED Retail $239.99
7 SPEED Retail $279.99
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24” and 26”
URBAN MAN SINGLE SPEED
Available in 24”
Retail $239.99
Retail $239.99
3 SPEED Retail $259.99
7 SPEED Retail $259.99
URBAN MAN Retail $239.99 - $259.00
24” and 26” available
26” URBAN MAN
ALLOY SINGLE SPEED Retail $219.99
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26”
URBAN DELUXE SINGLE SPEED Retail $339.99
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URBAN MAN ALLOY Retail $219.99
26” available
29”
BLACKROCK SINGLE SPEED Retail $299.99
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BICYCLES FOR
BOYS & GIRLS
BELLA CLASSIC Retail $199.99
16” and 20” available
20” GIRL’S
BELLA CLASSIC SINGLE SPEED Retail $199.99
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16” GIRL’S
BELLA CLASSIC WITH TRAINING WHEELS
SINGLE SPEED Retail $199.99
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URBAN GIRL Retail $199.99
20� available
20”
URBAN GIRL SINGLE SPEED Retail $199.99
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20”
URBAN BOY SINGLE SPEED Retail $199.99
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MINI BRUISER with training wheels Retail $199.99
16� available
16”
MINI BRUISER
WITH TRAINING WHEELS
SINGLE SPEED Retail $199.99
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LET’S
CONNECT DUSTIN@FIRMSTRONG.COM 888.238.1820
WWW.FIRMSTRONG.COM