Design Portfolio paula siu ka ying
selected completed projects between 2015-2018
about
paula siu ka ying
CONTACT Address: Diamond Hill, Kowloon, HK Email: skypaulas@gmail.com Website: https://paulasiu.com Cell: +852 6807 2294
WORK EXPERIENCE
AWARDS
2018/09 - 2019/02 Exhibition Designer In-Concept Design & Production Design, produce drawing for booths and shops
2017
2017/07 - 2017/09 Product Design Intern MisoSoup Design ( Taiwan ) Develop concepts, CAD, photo shooting 2016/09 -2016/10 Human Resources Intern DHL Global Forwarding ( Hong Kong ) Managing attendances, compensation data
EDUCATION 2014 - 2018 Product Design BA ( Hons ) Scheme in Design The Hong Kong Polytechnic University 2017/02 - 2017/06 Man & Mobility Exchange Programme Bachelor of Design Design Academy Eindhoven
People’s Choice Award FUSICS Designboom Schott CeranŽDesign Award -showcased at London Design Fair 2016 Honorable Mention Prize Taiwan International Student Design Competition Second Runner-Up Team Disney ImagiNations Hong Kong 2016 Design Competition
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Contents projects
a b
6-15
(a) LIVE TO space saving living system for HK
(b) ADD VALUE MACHINE
Redesign the existing
top up machine uses in Hong Kong
16-21
05
e fg
(g) PIGCYCLE
A organic waste handling campaign (d) ECHO DE LA MER interactive installation for releasing stress
22-29
30-37
06/ LIVE TO
space saving transformable furniture system
(a) LIVE TO
LIVE TO provides a brand new living system targeting 18 to 30 years old age group, two people per flat. According to the current living trend and various analysis, Hong Kong citizens will face the serious housing shortage in the coming years. Under the limited resources we have, LIVE TO aims to provide a visionary space saving living experience. Although space is limited, we are not live to live but LIVE TO____, defined by the resident.
Project Duration: Sept, 2017 - Apr, 2018 Nature: School Final Year Project
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Hong Kong has long had the smallest average flat sizes in the world, about 470 sq ft. The amount of projected population will reach the peak in 2043, to 8.22 million. The population will keep on growing in the coming 30 years. It creates great pressure to the housing system in Hong Kong.
CHINESE CULTURE 成家立室 安居樂業 Chinese culture inherits the values of living and working in peace and contentment, establishing a family, reflecting the thirst for security and stability in the home. The family seems like a safe haven for Chinese people. In the past, people live in the rural areas. Unsuspecting farmland and mountains are faced with violent insolation and precariousness. People always want to go back to the shelter - home. In the modern society, the intense interpersonal relationships lead people willing to go home when relaxing and apart from working.
08/ LIVE TO
LIVE TO SHARE Apart from the newly introduced flat layout, LIVE TO also different from the usual floor plan. By removing the toilet and kitchen from each flat and putting them into two common areas, it increases the number of flats from 10 to 13. There are two common areas from each floor. Residents can share the kitchen and bathroom area. There are also the washing machine, fridge and a large dinning table to gather with. This change not just increase the flat provided but also enhance the neighbourhood bonding by letting the daily rountine to semi-private activties. Citizens can purchase the minimal flat with a lower price and the increase of flats number profits the developer.
The ceiling height is increased from 3.2m to 4m. Also, the windowsill is removed to maximize the efficiency of the use of space. 3035mm
4371mm
135 sq ft.
a flat built in 2018 (sample) the new flat introduced in LIVE TO ceiling height: 4m
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By removing the toilet and kitchen from each flat and putting them into two common areas, it increases the number of flats from 10 to 13. There are also the washing machine, fridge and a large dinning table to gather with. This change not just increases the number of flats provided but also enhancing the neighbourhood bonding by letting the daily routine to semi- private activities. H
L
A
I
J
K B
C
D
E
F
G
balcony bedroom
kitchen
M
bathroom
Floor Plan (origin: seven victory avenue)
10/ LIVE TO
FURNITURE SYSTEM Under the brand new floor plan and flat layout, LIVE TO also includes a space saving furniture system for an advancel iving quality or an idealistic living style in the coming years. In order to tackle with the limited space, the essential objective is to minimize the size of the furnitures. Second step is to add in the flexbility. Therefore, the whole furniture system includes the concept of multi-functional items, use of height, folding by hinge and rotational by bearing.
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Design Strategy Double level rest and relax area include a double bed, closet the loft starts at 2m ceiling height, users can stand on both layers
Work & Dine zone providing flat surfaces of a table height with hidden chairs, include two chairs and two turning, connective surface with different hinge and axis , it allows a transformable performance
Flip stair providing the mobility between different layers and storage, total of eight rotatable steps, forming a 180 degree turning
Storage providing adequate storage include a a cabinet& shoe wardrobe, fits the corner
Transformable closed when not in use, include the stair and the work zone allow them flip closely against the wall, giving a large empty area
12/ LIVE TO
LIVE TO____ With the above furniture system, it fulfils the basic physical needs of a home. LIVE TO not only provide you a place to rest, but also allow you to enjoy different living style. Let you define LIVE TO ____. The below shows two kinds of suggested application with LIVE TO furniture system. When the furniture system is closed, the whole flat transforms into another usage, like the cat playground and garden below. LIVE TO allows user to purchase their flat with preferred living style by applying the furniture system flexibly.
LIVE TO COMPANY When the furniture system is closed, it gives a large empty area. Applying the same mechanism, rotation axis, it creates a large cat playground in the apartment. Even when the furniture system is in use, cat can still climb around the house and stay in their own house.
The two pillars at the back can be rotated. When the furniture system is closed, the whole apartment turns into a cat playground. Even the pillars are not turned, they can still serve as the cat house.
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14/ LIVE TO
LIVE TO GREEN This layout simply divide the flat into two layers. Staircase becomes a platform for planting and a garden area on top. Below is a glasshouse like area for daily routine: rest and work.
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16 / ADD VALUE MACHINE
mass transit railway station
(e) ADD VALUE MACHINE Add value machines are located in every station of the most popular public transport in Hong Kong, for topping up the balance of Octopus Card. According to Octopus Holdings Limited, there are more than 20 million Octopus Card in circulation. It is three times the population in Hong Kong. Those data shows the popularity and commonness of Octopus Card and the MTR in Hong Kong. However, the add value machine is in low utilization.
Project Duration: Feb-Apr 2016 Nature: School project @PolyU
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SCENARIO HK MTR station - Austin Station (hkrail.wikia.com)
18 / ADD VALUE MACHINE
RESEARCH After the research of the existing machine, it is found that: unclear instruction - the fonts and pictures are too small confusion of button - there are some buttons that would not be used limited users serviced - the height of the machine is not suitable for child andwheelchair users limited amount of money can be added - users can only insert fifty and one hundred dollar notes to get their Octopus Card topped up inaesthetic - it is in box shape and the colour and form create a sense of pressure to the users At first, I tried to solve all the problems that mentioned and add in the give change of coins function. But Ifound that it would be too complicated for the interfaceand also would confused the users.
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a b cde fg
(a,b) exisiting add value machine in Hong Kong MTR station
a b c
(c) the oldest version of add value machine in MTR station. Taken in 1997. It is similar to the one existing in heavy rail line stations. (Image captured from Octopus Card advertisement, 1997) (d,e) taken in Hung Hom Station. The notice shows the suspension of EPS adds value service. (Image from apple daily, 2007) (f) the new version of add value machine in Siu Hong light rail station (g) the location of the new add value machine in Tuen Mun station in light rail line Written research paper: Low utilization of Add Value Machine in MTR Station
https://drive.google. com/open?id=1MGSr_ hPe5SxzXgCimyTW9qoekmCPfVy3
20 / ADD VALUE MACHINE
RESEARCH In order to facilitates the conveniency of using the machine, the second part, the dollar note sholder,it is located at the curve the the machine. With the filleted bottom, it aallows the users to slide the note through the curve smoothly and insert the note easily. By setting the numbers into large font with arrowsand words, it can give a clear instruction to theusers even if they use it for the first time.
t h r e e
3
2
Press button to take back Octopus card
$ 50
t w o
$ 100
1
o n e
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The form of this add value machine is first developed by the inspiration of architecture. They share similarshape just in different scale. The final for m is inspirated from a standing human, with the head on top and two arms in the middle. It looks like welcoming the users and also provide a stand for supporting or put the bags on top.
22 / PIGCYCLE
kitchen waste campaign
(g) PIGCYCLE
Give your kitchen waste to animals This is a kitchen waste handling campaign based in Eindhoven, the Netherlands. Eindhoven citizens are encouraged to bring their wastes to the participated city farm. It aims to create a no-waste cycle. The animals eat the wastes produced by human and then will be eaten by them at least.
Project Duration: Feb to Jun 2017 Nature: School project @DAE
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LOGO DESIGN
LOGOTYPE
GIVE YOUR KITCHEN WASTES TO ANIMALS
Square Block Regular - touch of Eindhoven local government official design Mexcellent 3D Main logotype
24 / PIGCYCLE
RESEARCH & IDEA EXPLORATION PERSONA At first, the idea comes from an ‘one week without waste’ experience. Our class lived a week trying not to create any trash. My interviewee had the experience in the 25&26 February, 2017. Her ways of waste handling is analysed, founding out that she has the difficulties on handling kitchen waste. The first idea was to make a window cage at home which pet a pig. Feeding it with the kitchen wastes. However, it may causing many safety problems or inconvenience for the residents.
5
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POSSIBLE APPLICATION There are many campaign opportunities in a house. Including the various media we are in touched everyday, like the internet, television. Some printed materials can also be used like magazine, newspaper and mail letter.
Handling Kitchen Wastes
Campaign : at home
Kitchen is another important area to focus on. As it is the birth place of the kitchen wastes, campaign would be fun to happen here. Food packaging can conveys the message by simply a slogan or images regard to the kichen waste problems
MAGAZINES Showing the details of the animals car: date, location, time, benefits
INTERNET ADVERISEMENT Website / facebook event / adverisement on various websites
Handling Kitchen Wastes
TV ADVERTISEMENT
WINDOW PET CAGE
Conveys the message by short video clips : arouse awareness towards kitchen wates
FOOD PACKAGING Showing a slogan / simple message with kitchen waste problems
MAIL (LETTER) Leaflet, small poster shows the time & date according to diff district
5 POSSIBLE APPLICATION There are many campaign opportunities in a house. Including the various media we are in touched everyday, like the internet, television. Some printed materials can also be used like magazine, newspaper and mail letter.
Handling Kitchen Wastes
Campaign : at home
Kitchen is another important area to focus on. As it is the birth place of the kitchen wastes, campaign would be fun to happen here. Food packaging can conveys the message by simply a slogan or images regard to the kichen waste problems
MAGAZINES Showing the details of the animals car: date, location, time, benefits
INTERNET ADVERISEMENT Website / facebook event / adverisement on various websites
TV ADVERTISEMENT Conveys the message by short video clips : arouse awareness towards kitchen wates
FOOD PACKAGING Showing a slogan / simple message with kitchen waste problems
MAIL (LETTER) Leaflet, small poster shows the time & date according to diff district
Handling Kitchen Wastes
WINDOW PET CAGE
26 / PIGCYCLE
CAMPAIGN GARBAGE TRUCK The idea moving city farm is a one time campaign for Eindhoven. Replacing the garbage truck by the designed moving city farm truck. It encourages the citizens to feed their organic waste to the pig on it. It creates a special experience for families. The truck also shows city farm on town, promoting the idea of city farm.
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28 / PIGCYCLE
CAMPAIGN OPEN MARKET & CITY FARM Pigcycle is also promoted in the open market and the participated city farm. Open market is where the food is mainly consumed which could be a great way for the target audiences to get informed.
Poster and sticker for the promotion.
GIVE YOUR KITCHEN WASTES TO ANIMALS New way in handling organic waste.
Give the Wastes to City Farm
Visit the website for more information
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30 / ECHO DE LA MER
interactive installation for releasing stress
(d) ECHO DE LA MER Echo de la mer is an outdoor interactive installation for stress releasing in the campus. The idea comes from the bottle message. People who are suffering under pressure, we portray that it is an endless waiting for hope, just like throwing out a bottle message into the sea.
This is not an endless waiting. We enlighten them with hope.
Project Duration: Jul to Dec 2016 Team Members: Alice Wu/Crystal Pang/ Jada Hung/Paula Siu Nature: Local Competition
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LOGO DESIGN
PROJECT IMAGE
This project won the second winner up award from the Disney ImagiNations Hong Kong 2016 Design Competition. BELOW: project displaying day in the Hong Kong Disneyland.
32 / ECHO DE LA MER
LA MER Users can speak, shout,sing, meditate or take a rest in their own spaces. The bottles can capture sound waves, and has a response from the echo of the sea, giving users a feedback but not in a direct and disturbing way. In the dark, it still shines bright, just like being in a spacious ocean, when you look up, a silver moon shines high up in the sky, and there is hope underneath. Same as those stressful people, all they need is a tiny little simple motion or incidents that will cheer you up, for example, a warm embrace, like what la mer gives.
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LOCATION Hong Kong Polytechnic University campus Echo de la mer consists of two parts: La mer & Blubbur. La mer allows user to express their depressions and frustrations by various ways. Blubbur acts as the receiving centre which collects messages from la mer and giving feedback.
ripples give them a feeling: roaming on the water surface
34 / ECHO DE LA MER
BLUBBUR Sometimes stress cannot be verbally expressed, which others might not fully understand what they are facing. La mer & Blubbur. It interacts between each other in a far distance. It may only be a temporary relief if you just express the stress physically in La mer. If there is someone, or even something, that touches one’s heart by showing sympathetic. It gives a greater encouragement to the person spiritually.
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Those bubbles have a shining effect which acts like an SOS signal to the viewer, curiosity is what leads the people to those bubbles, wanting to know what’s happening inside. When people walk by blubbur, they are seeing a silhouette projection from la mer. People might have an instinct to touch the bubbles. At this moment, they have just done something for the people who are suffering from stress at la mer side who need a hand from them. How to show la mer’s problem is solved? When the blubbur turns into cool colors, there are problems needed to be solved. If the problem is solved, blubbur tur ns into warm, soft color. Sometimes, problems cannot be solved completely, there is a transition colour, purple, to represent the progress. Same as the shadow part, when the people touch the shadow, it will fade away, just like things will eventually turn better if there is someone willing to stay by your side and defeat the darkness in life together.
Sea surface messages spread out widely on bubbles by colour changes, opacity, silhouette
36 / ECHO DE LA MER
USER FLOW It shows the interaction between La mer & blubber. Including the stress releasing, replying feedbacks and most importantly, the emotional support to the users.
1
LA MER
3
>> spreading messages >> Responses in the sound of sea waves, giving users a feedback but not in a direct and disturbing way.
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<<<< Messages in La mer will fade out. As a metaphor, it means that someone understands how you feel. It touches the deepest side of your heart. It is time to let go of the problems.
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2
BLUBBUR
4
The messages are transformed into visual effects that attract people to come near this area. It also projects the silhouette of the users in La mer.
>>>>
People might try to have an instinct to touch the Blubbur surface. With a sudden touch, the lights turn warm, meaning that you bring warmth to the needy at La mer side.
< < replying feedbacks < <
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