www.reapit.com
www.reapit.com Company History Back in 1994 George Stead ran a successful Estate Agency network in South West London. Dismayed at the lack of choice of residential software that was available at the time, George commissioned the development of a bespoke software application to meet the needs of his business. Encouraged by the excellent feedback from his staff and sensing a wider opportunity the estate agency business was sold to FPD Savills, the software was
Agency Background A large percentage of the management team have come from an estate agency background, with the board of directors alone having a combined 75 years of agency experience between them. As an independently run company with no ties to any media group or portal, Reapit can truly and uniquely claim to understand estate agency better than any other software supplier in the market.
retained by George and Reapit was founded. John D Wood, Knight Frank and Carter Jonas were among the early adopters, recognising the benefits of using an application designed by a successful Estate Agent. Since then the company has gone from strength to strength, developing an impressive client list, ranging from family run independent firms to national corporate companies.
Organisational Structure The above organisational structure chart demonstrates how uniquely positioned amongst the suppliers in this industry Reapit are, in respect of how heavily weighted (77%) our resource is dedicated to the continual support, development, training and account management of our clients.
We truly and uniquely claim to understand estate agency better than any other software supplier in the market
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www.reapit.com
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The Company History
Organisational Structure
Back in 1994 George Stead ran a successful Estate
The organisational chart below demonstrates how
Agency network in South West London. Dismayed at
uniquely positioned amongst the suppliers in this
the lack of choice of residential software that was
industry Reapit are. With respect of how heavily
available at the time, George commissioned the
weighted (91%) our resource is dedicated to the
development of a bespoke software application
continual support, development, training and account
to meet the needs of his business.
management of our clients.
Encouraged by the excellent feedback from his staff
Agency Background
and sensing a wider opportunity the estate agency business was sold to FPD Savills, the software was retained by George and Reapit was founded. John D Wood, Knight Frank and Carter Jonas were among the early adopters, recognising the benefits of using an application designed by a successful Estate Agent. Since then the company has gone from strength to strength, developing an impressive client list, ranging from family run independent firms to national corporate companies.
The Reapit team come from an agency background, giving them insight and understanding as to exactly what agents need
A large percentage of the management team have come from an estate agency background, with the board of directors alone having a combined 75 years of agency experience between them. As an independently run company with no ties to any media group or portal, Reapit can truly and uniquely claim to understand estate agency better than any other software supplier in the market.
www.reapit.com
Award Winning In December 2011 Reapit won the highly coveted title
only after careful research and consideration as to
of Supplier of the Year at The Times and Sunday Times
their ability to positively impact the bottom line.
Estate Agency of The Year Awards.
The volume of agencies which use Reapit systems is very impressive indeed, in terms of number of offices
The awards ceremony was the culminating event of a
across the UK and as a percentage representation of
rigorous and thorough judging process carried out over
the top 50 estate agencies. Reapit view its customers
a four month period by a panel of industry experts who
as partners and it was evident to the panel that it
assessed initial entry submissions before conducting an
delivers on all its promises.”
extensive review of the entrants which included hundreds of telephone interviews and mystery shopping
Peter Knight, Chairman of the event organisers Estate
exercises. The whole judging process was overseen by
Agency Events commented “The winners of these
The Property Ombudsman; Christopher Hamer.
Estate Agency awards represent the top 10% of an
A summary of the judges report is as follows: “Reapit covers all its clients’ needs with a proven ability to design and implement bespoke systems and websites. It has pioneered the use of workflow functionality and automated many systems which saves time and enhances both the customer service levels and the ability for agents to spot key business opportunities.
industry where standards are hugely variable, It says a lot that so many award winning companies use Reapit to help them in their day to day business”. “The Supplier of the Year award is unique, it doesn’t just contain Estate Agency software houses but covers the entire spectrum of companies providing services to the property industry. As you can imagine this is normally hotly contested, but the standard of entries
Many of the Reapit team come from an agency
this year was higher than ever and Reapit can be very
background, giving them insight and understanding as
proud of their achievement of being the best of these”.
to exactly what information agents need to gather for the benefit of the business. The level of products and services offered is remarkable with every indication that new initiatives are introduced
Reapit view its customers as partners
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www.reapit.com
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Our Clients Our Clients Reapit software is quite simply the most widely used esate agency software application in use today. It is installed in just under 3,000 estate agency offices across the UK and around the world and is the choice of software for the majority of the Top 50 agents. No other supplier in the industry has such a proven track record in dealing with the most demanding and discerning property professionals in so many key areas of the business.
The volume of agencies which use Reapit systems is very impressive indeed.
www.reapit.com
Our Products & Services Professional Services Project Management
Software We provide the most customisable user friendly estate agency software on the market today. RPS12 is suitable for residential sales, lettings, property management & accounts, rural and agricultural, commercial, auctions, private buying and land & new homes."
Changing software should not be taken lightly, anyone changing their PC knows this; however Reapit employ a team of dedicated project managers whose sole responsibility is to ensure a smooth transition from one package to another. Bringing across all key data from a client’s legacy package is paramount to the success of any new project.
Training
Web Services
We include onsite training free of charge to all of
ReapitWeb services include the design and build of
clients twice a year, to ensure the highest adoption
bespoke estate agency websites, customisable feeds to
rates of software use within the industry.
the major UK property portals with 2 way integration, allowing the import of applicant and vendor leads
Brand & Design
directly into our software.
Providing an in-house graphic design team who assist our clients maintain the very highest standards of communication templates including brochures, html emails, letters, reports and digital display signage.
Mobile We enable optmised access from any Internet enabled
Business Consultancy
smartphone, laptop or tablet device. This gives our
Providing onsite visits each year our client services
clients the ability to log on to their software 24 hours
team takes time to understand our clients business
a day, 7 days a week from any location. The general
and then liaise with developers to build bespoke
public can also access their data via our
functionality and workflow to mirror and reinforce
mobile websites.
company procedures and best practices.
The level of products and services offered is remarkable
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www.reapit.com
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The RPS Product The software product itself cannot be underplayed as a major contributor to our success; it’s widely renowned within the industry as the easiest system to use, with an extremely logical graphical user interface, which is testament to the large amount of agency experience on the Reapit staff. In fact,no part of the system is ever more than 3 clicks away.
Bespoke Software Reapit are the only software supplier in the UK who takes a proactive approach to adapting the software to fit around the client’s needs. Right from the initial sales consultation process, through the implementation phase onto the on-going
The product itself is a single database with
account management, their staff take the time to
customisable modules for residential sales, lettings,
understand what makes each client unique and then
commercial, agricultural, land & new homes and
customise the program accordingly. This is in stark
auctions. The property management and client
contrast to the rest of the estate agency software
account module was the final part of the jigsaw,
suppliers who adopt a “one size fits all” approach,
which completes a truly one stop application for
with at best, the ability to change a few drop down
all disciplines within an agency.
fields in the software.
Reapit have developed an impressive suite of business generation tools, from canvassing and touting modules through to creating extra referrals for additional income streams like conveyancing, removals, financial services and the like. Reapit also have a policy of integrating the software with their client’s important business partners, ensuring that RPS stays at the heart of a client’s operation and not “worked around” in order to get data to important 3rd party partners.
It has pioneered the use of workflow functionality and automated many systems…
www.reapit.com
Total Customisation The customisation takes place in many ways; Reapit create bespoke screens for clients to capture unique information, production of marketing material (Emails,Brochures,Mailings etc) is completely bespoke, there is no concept of standard letters within Reapit. Reapit also pioneered “workflow” technology in the software which means that each client can create custom processes around any given juncture in a property transaction cycle, so that the software automates many different tasks and communications associated with that stage in a transaction. This saves huge amounts of administration time, streamlines
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This is demonstrated in the example below, how a client uses the “Exchange of contract” stage as a
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business generation tasks.
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trigger for various admin, customer service and
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Exchange of Contract Inform FS (On Risk)
Automate confirmation to all parties
Inform other offices
…which saves time and enhances both the customer
SMS Key Staff
Email to Vendor
Raise an Invoice
Diarise for completion
service levels and ability for agents to spot key business
Prompt for Removals / Utility Refrral
Diarise buyer for future marketing plan
Customer Service Questionnaire
opportunities
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www.reapit.com
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Internet Internet Presence It is critical that Reapit allow their clients to stand out from the crowd in this particular area. Reapit have deep two way integration with all of the leading portals and one of their USP’s is the fact that their clients can bespoke the feeds that are sent to each portal. Some clients prefer to send long descriptive information with others preferring a shorter bulleted format, again depending on the portal or the market. Reapit is the only software that allows agents to customise their web presence in this vital area of difference between agents. Reapit also have their own in house team of 7 people that design and build websites for estate agency clients. Leading edge functionality that has been developed and mimicked in the last 18 months have been modules like “My Property Tracker” an advanced client login area, “Area guides” with advanced information on schooling, council tax bands and transportation and a “Mobile site” that unlike iPhone apps is viewable from any internet enabled smartphone. Reapit also were the first software company to import all web generated leads directly into the software application.
A proven ability to design and implement bespoke systems and websites.
www.reapit.com
Mobile Mobile Reapit mobile brings an innovative and creative concept that provides you with access to key information wherever you are. Whether you are on the move or away from the office, our integration with smartphones and tablets allows you to exploit your portfolio of applicants, vendors and properties in an instant. The idea is simple - to provide you with complete exposure of your data.
How it works Reapit Mobile integrates live with your existing RPS installation to provide access to your most useful data on the move; whether through your iPhone, Blackberry or tablet device such as the iPad. You can be assured that all your property details, contact information and diary appointments are not only up to date but also available 24/7 at the palm of your hand.
New initiatives are introduced only after careful research and consideration to positively impact the bottom line
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Ongoing Service Technical Support The support for their clients is also unrivalled, with an
Account management & Business consultancy
industry leading 99.4% of all helpdesk calls answered
The training sits hand in hand with the on-going
before falling over to voicemail. No call waiting, no
account management program. Each client is assigned a
prioritisation of sales calls over their client’s needs.
dedicated point of contact, an account manager, who
Reapit even have 2 full time staff employed to monitor
arranges regular contact and site visits with each
their clients’ feeds through to the various portal
client. The account manager will ensure clients receive
websites.
a high level of service and support and that enhancement and development requests are actioned.
Training
They will also co-ordinate the training program to fit in
Reapit are the only supplier in the industry that
with the clients business objectives.
includes all software training complimentary to their clients. This is not just during the initial
Reporting
implementation phase, but crucially on an on-going
Highly accurate management information is only
basis, with each member of staff being entitled to a
possible with high levels of user adoption. However,
training session every 6 months. This would be either at
Reapit again understand that once these high levels are
the client’s premises or at one of their 4 offices located
achieved and the data is inputted correctly that each
throughout the UK. The rationale is simple; to achieve
client will want access to this data in a variety of
the highest levels of user adoption in the industry and
different ways, formats and timeframes. Reapit
this can only be achieved by providing regular, free, on-
provide each client with a suite of best in class
site training. High user adoption rates mean better
management information reports, so for those clients
quality of management information, less support calls
who don’t want to reinvent the wheel, they can draw
and a lower rate of churn for their clients. This is part
upon the experience Reapit already have built up
of a wider philosophy of providing a service to their
serving other marquee clients. Alternatively, Reapit
clients and not just software.
allow clients to access their database using IT standard reporting tools such as Crystal Reports, Excel and SQL/MYSQL reports. This open source approach enables tech savvy clients to build their own reporting mechanisms, freeing them from any constraints of a software provider.
Ongoing Development With so many of the leading UK estate agency firms using Reapit software Reapit have had to form an extremely rapid and agile approach to the software development. Their clients are submitting enhancement requests on a daily basis; typically this is even higher during changing market conditions. In response to these requests, Reapit have built a development team which consists of more staff than any other supplier dedicated to a single product. This means that over the past 3 years, Reapit have averaged a new release of the software every 2 weeks. It also means that some of the best property minds in the industry are contributing the enhancement of the application.
www.reapit.com
Get In Touch Our Mission
Get in touch... We'd be delighted to discuss your requirements and
The Reapit approach has always been to treat their
growth plans In more detail, so if your current supplier
clients as individuals, this simple philosophy along
isn't up to scratch or you'd just like to find out more.
with a superb product has led to their software becoming the most popular dedicated estate agency application in use today, with over 16,000 estate agency professional’s using the program on a daily basis.
Telephone: 0845 330 2965 London Office Estate House | 921a Fulham Road | SW6 5HU
Solihull Office 1st Floor, Warwick House 737 Warwick Road | Solihull | B91 3DG
Leeds Office 1 Park Court | 40 Park Cross Street | LS1 2QH
Edinburgh Office 10 York Place | EH1 3EP
@ReapitSoftware www.linkedin.com/company/reapit
It was evident to the panel that it delivers on all its promises.
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Telephone: 0845 330 2965