Individual Collaborative Practice Boards An account of my input juring the brief
John Lewis The brief asked us to reinvent John Lewis’ home delivery packaging. We had to consider environmental factors as well as design a product that would appeal to both a UK audience as well as a foreign market. What we designed were three attractive looking boxes that would hopefully encourage the customer to re use them after delivery, the illustrations have a running narrative of a birds travels to help link them all together and achieve we positive emotive response as asked for. As for our roles jurying this project, Becky was to concentrate on designing the three box lids and one of the boxes sides whilst I was in charge of the sides of the other two boxes (though I did help in certain areas of Becky's work as well as design the overall layouts of the boxes, and collect research and reference to help us along.)
The cat, birdbath and robin were additions supplied by Becky
The London backdrop took 9 hours straight to produce
Separate Elements