Raju Peddada posits that Editorial Photography, whether it's a genre by itself or not, is about the conveyance of ideas or concepts. A photograph has to be the vector of the concept being proposed. A photograph can reveal or bring to the forefront multiple ideas, encapsulated or latent in a word, phrase or the whole essay. The apocryphal phrase, "A picture is worth a thousand words" is a cliche, banal -- what Peddada proposes is that a photograph must be worth at least one idea, if not multiple ideas or concepts... that is how editorial photography can accomplish its objectives...