PEI-YI CHO'S PORTFOLIO
2010-2013 +嗄886-958395099
cpeiy20i@gmail.com
PERSONAL DATA
Pei Yi Cho cho5099@hotmail.com.tw +886-958395099 3F., No.409, Zhongxing Rd., Guishan Township, Taoyuan County 333, Taiwan
Education National Cheng Kung University Department of Industrial Design Sept. 2010 - June 1014
Skills & Strength 2D / Photoshop / Illustrator / InDesign
3D / Solidworks / Keyshot
Multimedia / Sony Vegas / Flash
Born in 1992, love to explore the world in any way, consider that DESIGN is a kind of bridge which can connect different fields. Therefore, designers should think more, experience more and enjoy in their lives more to bring the power of design into full play.
嗨，
こんにちは HELLO GUTEN TAG MERHABA
Design Experience 2012 WLT alumni association - Graphic Designer Final Exibition - Exibition Designer 2011 NCKU Design camp - Graphic Designer YDW "Design And Culture Integration" & "Intelligent Living Space" Workshop - Graphic Designer IDA Taipei - Narrator and Video editor of NCKU
USA "Work and Travel" Program in Six Flags Great Adventure, NJ
Event Participation 2013
RCA X NCKU "Mind the Gap" Workshop
2011
2011 47th Rainbow Project - One day trip for mental disabilities
Tainan MUN / Model United Nations UNFCCC Conference
2012
Trekking Taiwan Project - Tribal experience
2010 NCKU X STU "Double D" Design Workshop
PEGA D&E "Growth of Ideas" Design Workshop in Taiwan Designer's Week
CONTENTS
Product Design
OK,GO! Hair Dryer Design
010-015
O-filter
Kitchen Product for The Elder
016-023
Snail
Tape Dispensor Design
024-027
Future Clothing
Usability Design & Future Product Exploitation
028-037
| 7
Texture research
Graphic Design
2.5D Variation of Paper
040-043
Ms. Nanny
Baby Pruducts Brands CIS Design
Environmental Experiment
South Stream Magazine Editing
Boundary Public Art Design
046-051
NCKU ID Final Exibition Main Visual Concept
Design's Week Poster Design
Goodbye Dears
2011 NCKU ID Camp
Trigger of Emotion Expression
Certificate Design
052-057
060-069
PRODUCT DESIGN
10 |
OK,GO! Hair Dryer Design Topic Research in Group Individual Design
"I hope the wire of my hair Dryer could never be so annoying when i try to pack it up in my suitcast."
| 11
Details Target user
Traveler, People living in limited space
Standard
8.5*9*16 cm3
Feature
A new way to pack the hair blower with its wire Visual effect improve - It can erect on the plane surface
Intention As a student who lives in dormitory where people don't have too much private space, I was always annoyed by my hair dryer because I can't find a efficient way to arrange its wire and make it look better on the shelf. On the other hand, the young have the opportunity of bringing there own hair dryer when staying in cheap hostel. If the wire wasn't packed well, it may be a interference everytime the owner wants to take something out from his suitcase.
To arrange the hair dryer with ease and more efficient to pack it up
Persona &
Scenario
Tony Male / College student
Tony lives in school dormitiry and likes to go on a trip in free time; tends to leave the wire unbunched on the table 'cause it's too annoying for him to arrange it everytime after he use the hair dryer. If he need to pack the hair dryer up to stay in other place, he'd just encase it in a plastic bag in case of.the wire tangle up with other things in his little suitcase. With the re-designed hair dryer, Tony got used to wrap the wire around the hair dryer and it's never a problem to carry it out. What's more, it even becomes a decoration on the shelf!
12 |
OK, GO! Hair Dryer Design
The machine consist of several components, such as a fan, a motor and a heating coil, etc. So, our first step is disassembling a hair dryer in order to know more about the inside and remind us what should be considered when re-design a hair dryer.
Disassemble
| 13
16cm
Sketch & Define the Size Sketched of the possible shapes and what the posture of hand would be when manipulating it.
9cm
8.5cm
To make the product more suitable for traveler to pack up in the luggage, I consulted the smallest size of available hair dryers, which is foldable and the size is 6.0*8.7*14.8 cm3. The size of "OK,GO!" hair dryer is 9*8.5*16cm, which includes the bulk of wire and the shape is more eazy to be packed up in a luggage.
14 14 ||
OK, GO! Hair Dryer Design How to Use
Final Present
step 1. Undraw the body of machine. step 2. Wrap the wire around the central part inside the shell. step 3. Use the tenon on the cover to fix the wire.
Prototype I made two kind of prototype before well defining every details. One of them mainly focus on the measurement and the other is a experiment of another way to wrap the wire.
cover
inside is heating coil where to wrap the wire
mesh metal screen tenon for the plug
the exit of wire
the electric motor, and the fan on/off button
where the air is sucked in the starting point of wire
| 15
Innovation By changing the traditional shape into this one, the wire can be hidden inside the shell and the machine itself also serve as a decoration with its unique curve.
Feature On/Off Button Simplify the function to the basic - The speed and temerature are restricted to default.
Tenon Make use of the space and component, the cover, to fix the plug.
Flat Bottom The machine can stand on the plane with its flat bottom.
16 |
O-FILTER
Kitchen Product Design for The Elder Target User Research in Group Individual Design
"Oil, salt, calorie, leave my mouth alone!"
| 17
Details
User Research
Google the topic, as well as,
Target user
The elder; people who care about healthy diet
Standard
25*19*5.5 cm3
Feature
It's Adjustable to assort with different size of plates Filter superfluous oil and sauce to help people avoid absorb too many calories and salt and fat.
Interview my mom and grandpa to get the firsthand data
The target user is defined as the elder, aged over 50 years old and still having the ability to take care themselves well. According to the data we founded, we generalized some symptom of aging ... Mentally
Physiologically
/slowed movement /decreased sensibility /memory lose /declining visual abilities /loss of mobility, agility, and flexibility /...
/depression /longliness /refuse to admit their aging and the need of help /...
Environmental Research In Taiwan ,the traditional kitchen system is not friendly to the elder. With the increasing lifespan, more and more problems appear...
Kitchen
Traditional Taiwanese food tend to be added lots of oil to make the food taste better and look delicious. On the other hand, the elder may add extra amount of salt or oil due to their declining sense of taste.
Cooking & Diet Habits
According to the data, the elder who cooks frenquently is less possible to suffer from Alzheimer's disease. If the elder willing to spend more time in kitchen, can the kitchen become a new place to interact with others and make cooking a method to reduce longliness or depression?
Interpersonal Relationship
18 |
O-fliter Kitchen product design for The Elder
Branstorming & Sketching
| 19
20 |
O-fliter Kitchen Product Design for The Elder
Prototype At first, the size of the filter was smaller and not shaped in round. But I change it after I made the prototype ,trying to munipulate the process of using, finding it was not efficient to use.
| 21
Design Concept Healthy Diet
Chinese cooking methods tend to add many oil, water, sauce, which mixed with food and put in the same containers. O-fliter id designed as a tool which can efficiently filter the liquid and prevent people from absorbing too much calories.
The Elder's Cooking Habits
More people begin to regard for healthy diet, but the elder's cooking habits may hard to change immediately. So, with the O-filter, the elder don't need to change the habits and can still avoid unhealthy things.
The patterns of the containers aren't unified
There are always many kinds of plates in the family cupboard, and they are hard to unified the visual style when placed on the table. O-filter can be a method to solve the problem and create new atmosphere with its bright colors.
22 |
O-fliter Kitchen Product Design for The Elder Adjustable The O-fliter can adjust to difference depth of the container, just like the image shows.
Shallow
Deep
Easy to filter and shift
FOOD O-FILTER PLATE
If the user want to keep the rest food to next meal, he can just pull up the handle on the side and fliter the surplus oil and sauce and contain the food in another smaller clean plate.
| 23
Details
The bottom is risen high and there are several hold on this part to let the oil be flitered.
There are grooves on the outside surface, which make it easy to fold and fix the edge height of O-filter.
O-fliter is made of silicon which can show in bright color; therefore, O-fliter can be a kind of decoration for the table and create a joyful atmosphere.
24 |
SNAIL
Tape Dispenser Design Individual Design
"Oh, I forgot to bring my scissors!" "Don't worry, 'cause you have the Snail."
| 25
Details Target user
Students; People who want an alternative to traditional heavy tape dispenser.
Standard
4.2*2*1.7 cm3
Feature
The size is small and easy to carry with. Directly combine the blade and the tape, more convenient to dispense the tape.
There have been too much stuff on the desk; tape is an essential but not a daily-needed tool. Also, it's really hard to despense tapes without scissers.
Intention A tape dispenser is convenient to be used anytime and anywhere and do not occupy space.
The shape of the tape dispenser was based on the inspiration of snail. When it is set on the tape, they will look like a snail with a big big shell.
Inspiration
26 |
Snail Tape Disepenser Design
Prototype I used thick paper to make the model, trying to find a resonable way to combine the dispenser with tape as well as a better-looking shape.
| 27
Button To control the position of the blade
Blade
Design Concept The tape dispenser consists of two parts - the upper layer and the below. Just use finghers to seperate them, and set the tape between them. There are delicate rails on the inner wall and make it easy to operate.
When you want to despense the tape, use the top button to push out the blade, which will automatically pull back in case of accident.
Double layer rails When the tape become thinner after using, user can adjust to upper rails to stabilize the tape.
28 |
| 29
Details Target user
No limited
Feature
A technological cloth which can display image on surface. It can be a new platform of interaction and sharing imformation.
FUTURE CLOTHING Usability Design & Future Product Exploitation Research and Design in Group
"Show your style, design your own cloth, and Always be at the leading edge of fashion!"
30 |
Future Clothing Future Product Exploitaiton Project
Topic Research
In the past, why do people wear cloth?
Cool- proof
In the future , what kind of cloth people will wear?
Cover body
TOUCH A sense of belonging
Fashion Image Board
Status Symbol
Experience in life
| 31
Technology Study To make a feasible product,
Design Concept 1. Show personal style 2. Can enhance interpersonal relationship 3. Keep intersting people and variable
Texture Display
Mood and Belief Pattern
we want to know more about how is the technology of E-textile and the development direction in the furture. So we collected lots of information about this feild.
32 |
Future Clothing Future Product Exploitaiton Project
Introdution There are two modes supported by the Future Clothing. One is Mood Sensing and Dispalying, which the color of cloth will change according to the wearer's mood. And the other is Image Display, the wearer can display what he want on the cloth and share the image with others.
1. Mood Sensing and Dispalying Mood Sensing and Display Image Display and Sharing
The mode buttons are at the inner layer of cuff.
Turn the cuff inside out → press the button → start the Mood-mode There are sensors which were sewed into the fiber, detecting the change the wearer's pulse and skin. Then, they will calculate the data and turn it into corresponding colors.
2. Image Displaying
This mode can be divided into two parts, sharing and display setting.
How to share the image?
Turn the cuff inside out; press the button to start the mode
Connect to the other wearer. There will be a gilltering sign representing connecting successfully.
Bang each other with fists to transfer the image.
The sender' s fist should move from the top down, and the addressee should keep static.
| 33
How to disply the image?
Take a picture
Start the App
Pick up the picture
Finish
Retouch the picture
Follow the instructor and shake the cell phone
Operation The flow chat shows the simplified steps to use the App and display the image.
Set the display items
Connect with cloth
34 |
Future Clothing Future Product Exploitaiton Project Assign a Mission, and Design the Interface of App This part we designed the interface of App which
The following flow chat is the process of Usability Design achieve these missions: 1. Pick up a photo. 組員 陳竑文三 徐華錚 卓霈宜 洪崑涵 黃義峻 2. Retouch it and turn it into cartoon style. 3. Display the final image on the cloth.
will show when the cloth-wearer want to display Shirtyle a photo on his cloth. prototyping We used paper and color pan to illustrate the icon and the instruction. Operate procedure
1
2
8
9
15
34
30
1
2 35
5
6
7
10
11
12
13
14
19
18
24
23
29
4
17
16
22
3
25
31
36
26
32
37
33
20
27
21
28
| 35
We used Flash to make the interface of App and then conneted the file to arduino to simulate the real condition of operating. Cause this was our first time to apply Arduino, we only simulated how the App works when adjust the size and position of the image on the cloth.
Arduino Application
36 |
Future Clothing Future Product Exploitaiton Project
Demonstration Video
BORED WITH THE OLD CLOTHES
1.
COLOR CHANGES WITH MOOD CONNECTING & TRANSFERING
RETOUCHING
SHARING After deside the topic and the detail function, my partners and I filmed a video to introduce our design and the scenario when people wearing the Future Clothing.
Scenario
A guy was bored with the old clothes in his closet.
He saw the vandor was selling a sepcial cloth and he bought one..
Then, he put on the cloeh and stated to experience the product.
| 37
2.
DISPLAY IMAGE
TAKE A PICTURE
SUCCESSFULY DISPLAY
CONNECTING
Reveal the details of fuction.
TRANSFERING Funtion 1
Funtion 2
Mood Sensing and Dispalying
Image Displaying
FINISH The second fuction Includes two parts, individual displaying and images sharing.
38 |
| 39
TEXTURE RESEARCH
2.5 D Variation of Paper Individual Design "It's not just a sheet of paper."
| 41
Details Standard
54*54*? cm3
42 |
2.5D Variation of Paper
片 Peel
刺 There are so many kind if texture in our lives and each of them have different sence of touch. I used thick paper to simulate some texture. By trying different methods to process paper, I found that paper can be more than a paper. There are many possibilities between the 1mm thickness.
Stab
洗 Wash
刮 Scrape
| 43
搓
割 Rub
結
泥 Cut
絨 Node
鱗
壓 nap
塊 Scales
隙
Press
揉 Pellet
刷 Gap
Mud
Crumple
尖 Brush
Tip
44 |
| 45
ENVIRONMENTAL EXPERIMENT
46 |
| 47
Inspiration Everytime we students go to library for studying, most of them tend to pick the seat which nobody sits besides. If somebody take the seat next to where we sit, we will feel uncomfortable and it's hard to avoid being interfere by others.
BOUNDARY Public Art Design Design in Group "We live in our own comfort zone, but are inevitably interfered by others."
The Light
The front of the library is coverd by turf, where several lamps stand on top. We take the visual impression of light to figure people's feeling.
The Rings
The rings represent the degree of sensitiveness to the distance between ownself and others. The shorter the distance is, the more nervous and uneasier people feel. On the other hand, two individuals will interfere each other, so we made the line shape in waves or overlap the other, as a symbolization of kinds of interpersonal relationship.
Concept
48 |
Boundary Public Art Design
| 49
View during the Day
50 |
Boundary Public Art Design
1st Presentation
Discussion
More discussion and devision Envitonment observation
Revise our concept
Process
Brandstorming
2nd Presentation & Group critiques
Prototype making
| 51
Final presentation & Professors' critic
Night View
End product making
52 |
| 53 2013 workshop with RCA platform 17 Topic
Mind the Gap
Location
Tainan Train Station
GOODBYE DEARS Trigger of Emotion Expression Design in Group
"Please give me a hug and a kiss-goodbye, before the train leaves."
Environment Observation To start to do this project, we went to Tainan train station first to observe the environment and find out the problems existing in this place.
54 |
Goodbye Dears Trigger of Emotion Expression
UK
InspIration People in UK tend to express their feeling more intuitively and direct. They hug, kiss and send flowers when they meet up with their acquaintance and it’s quite common to see flower shops in the train station.
FlowerShop
e
KissGoodby
TW
By contrast, Taiwanese just simply say goodbye and leave. They are shy to express their emotions and keep their care gently.
e
LimitedTim
NoParking
Main Concept
How can we encourage Taiwanese to Be brave to express their emotions when saying goodbye?
Target Group
Most Phone Calls Card
Hug
Most Phone Calls
Lots of Food
one Just y MSG Ph Calls Sa Goodbye
Elderly s Parentld)
(ForCh
i
Friends
We listed different ways of saying goodbye in different kind of relationships.
Couples Cards Hug
MSG Flowers Phone Kiss Calls
Gift
Finally, we chose couples as our target to do the experiment because we found out that couples may be more possible to show love and emotion.
| 55
Experiment We picked up five way to encourage couples to open their mind and express their feelings bravely.
Poster
Whisper
Sign
Secret Kissing hat
Message
Outcome Many people refused to response to our activities. Even the couples who were willing to hug or kiss looks awkward to hug each other. Using the Notes might be the most successful way to encourage people to open their mind. We considered that it is easier for people to understand what we are doing through pictures. Also, we noticed that even foreigners in Tainan Station are shy to express their feelings.
56 |
Goodbye Dears Trigger of Emotion Expression
| 57
Conclusion We've got several interesting results from those different experiments.
1. Taiwanese-are mmore -willing -to- open- their- herts-to foreigner. 2. The- atmosphere -of -the -environment- could- affect -people’s- behavior . According to our conclusion of the experiments, we’d love to design a device which can encourages people to express their feelings when saying goodbye as well as notice culture difference between British and Taiwan.
58 |
| 59
GRAPHIC DESIGN
60 |
MS. NANNY
CIS Design for Baby Pruducts Brands
LOGO
Colour Plan
R:1 G:2 B:67
R:169 G:234 B:228
R:254 G:253 B:188
| 61
Business Card Envelope
62 |
SOUTH STREAM Magazing Editing
| 63
Cover Design
64 |
Contents Editing
Photography
| 65
NCKU ID FINAL EXIBITION Main Visual Concept Design
66 |
DESIGN'S WEEK Poster Design
| 67
68 |
2011 NCKU DESIGN CAMP Certificate Design
| 69
Insprired by the july sunshine and blossom.
70 |
| 71
Pei-Yi Cho's portfolio 2010-2013 +ĺ—„886-958395099
cpeiy20i@gmail.com