The Signature CEO Conference 2017 A Business Intelligence Conference for Wedding & Event Professionals www.thesignatureceo.com
OCT OR NOV
2018
SPONSOR PACKAGE
ABOUT THE CONFERENCE The Signature C.E.O. (Chief EVENT Officer) Conference is a developmental conference geared towards defining the road map to success for wedding and event professionals. This 2-day event is an opportunity for attendees to experience a hands-on instructional conference developed to challenge and empower them! The most remarkable characteristic of the conference is that we truly care about the skill-set of entrepreneurs/businesses within the wedding and event planning industry. We care about best practices, creative talent, learning, sharing, and about improving the business skill-set of others. This very spirit is the driving force behind the The Signature C.E.O Conference, and this spirit is what has prompted us to organize the conference; a friendly, valuable and inspiring community event that helps us all become better at what we do! Creating successful Chief Event Officers…Business Intelligence for the Savvy Wedding and Event Professional! The conference will encompass the following areas of Business Intelligence: • Organizational Performance • Finance • Legal Preparation • Optimizing Your Technological Network • Project Management • Marketing & Social Media • Entrepreneurship Each area of Business Intelligence will include a hands-on interactive case study or team exercise. Each instructor will provide user-friendly learning module materials that will aid participants in documenting their questions, answers, and follow-up correspondence. • Upon completion of this 2-day event, participants will be able to: • Experience growth by applying reliable business tools • Understand and demonstrate effective leadership within the wedding and event planning industry • Strengthen their business presence • Develop effective team building skills • Effectively close deals • Take their business to the next level! • Demonstrate an understanding of the various tools and skills need to achieve optimum organizational performance • Answer the question, “Why Should this Customer Do Business With Me”? • Walk away EMPOWERED!
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WHY SPONSOR? The Signature C.E.O. (Chief EVENT Officer) Conference provides a unique opportunity for your business to connect with the area’s top wedding and event professionals who work in a variety of sectors within this dynamic industry. Sponsors will receive acknowledgement prior to, during and after the conference through conference materials and the website, and enjoy significant contact with the attendees during the conference. We’ll work every step of the way to create the very best conditions for an on-going lasting, meaningful connections with you and our attendees. We are committed to engaging you with attendees through an energizing and informative program of speakers, and facilitating networking and business opportunities for sponsors through (2) days of programming activities. PROMOTE AND SHOWCASE Based on your sponsorship level, you can present your brand, company and products to our attendees, and meet potential clients. Use this opportunity to demonstrate/showcase the latest innovations services and products, and showcase your expertise and capabilities to approximately 100 wedding and event professionals which eventually can become your potential customer or partner. NETWORK AND CONNECT The Signature C.E.O. Conference gives you the opportunity to connect, network, and build strategic relationships with industry professionals that will allow you to create lasting partnerships. The coverage, the buzz, and the anticipation will be huge! BRAND AWARENESS A cost effective way to reinforce your business’ brand and build awareness amongst a relevant and targeted audience. Increased marketing opportunities including visibility on the conference website and associated marketing materials. HOW WE WILL PROMOTE We will be promoting the event through our extensive database of over 3000 wedding and event professionals via Eventbrite, Constant Contact, Facebook, Twitter, Instagram, LinkedIn, etc. THE ATTENDEES Approximately (100) Attendees will include planners, floral designers, cake artists, photographers, videographers, venue sales managers, deejays, entertainment artists, officiants, make-up artists, hair stylists, etc. THE SPEAKERS (16) Inspiring, creative professionals, including some of the biggest and most influential names in the industry; local and nationally.
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CONFERENCE STATISTICS TARGET ACTIONS
We will promote the event through our extensive database of approximately 3000 wedding and event professionals via Eventbrite, Constant Contact, Facebook, Twitter, Instagram, LinkedIn, etc. Email Target – we send out emails to 1520 wedding and event professionals (in the Washington DC area and beyond) regarding the event; these emails drive traffic back to the event website and social media sites. Social Media Stats: • Instagram – 635 followers (40% growth since 2015) • Facebook – 723 followers (45% growth since 2015; posts reach about 560 people weekly) Social Media Stats (sister account, Perfect Planning Events) – also promotes the conference: • Instagram – 2320 followers • Facebook – 1786 followers (posts reach about 700 people weekly )
WEB TRAFFIC
Website Traffic 2015 (1st year): • 8308 = Views • 2234 = New Visitors Website Traffic 2016 (2nd year): • 14,818 = Views • 4434 = New Visitors EVENT LOCATION HISTORY
2015 Stats: • Location – Sheraton Pentagon City • Total F&B including tax & gratuity (out of my pocket – hotel sponsored remaining) - $8676 • Total Attendees – 50 • Sleeping rooms – 8 2016 Stats: • Location – Samuel Riggs IV Alumni Center • F&B from offsite Caterer - $4700 (caterer sponsored the remaining $8500) • Sleeping Room – 15 • Attendees - 65 ATTENDEE DEMOGRAPHICS
• 80% = Wedding/Event Planners • 90% = Based in the Washington DC Metro Area •NOTE: We do not have our 2017 Statistics due to the fact the conference does not occur until November 6-7, 2017.
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VENUE HOST SPONSORSHIP By supporting The Signature C.E.O Conference, sponsors can achieve higher brand recognition, image enhancement and carry out focused, effective brand marketing directed at a relevant community of experts and opinion leaders in the field of wedding and event planning. In addition, sponsors can gain high visibility and exposure through the conference website and extensive networking database VENUE HOST SPONSOR REQUIREMENTS: • 2 days in October or November such as a Monday & Tuesday, or Tuesday & Wednesday for all day use • Day One | General Session | 8am to 5pm • Day One | Welcome Dinner Celebration | 6pm to 9pm • Day Two | General Session | 8am to 5pm • Complimentary venue space, approximately 3800 square feet of event space for the general sessions, and Welcome Dinner Celebration on the first night • Complimentary venue space, approximately 1500 square feet of event space for lunch for both days • Allow us to utilize our selected caterers that meet your approval (if applicable) • Allow us to utilize our selected sponsors to provide snacks for AM & PM Breaks • Discounted or complimentary parking for attendees (if applicable) • Discounted or complimentary food for 2 days; • Day One | Continental Breakfast, AM & PM Break (beverages only), Lunch, Plated Dinner, all day beverage service • Day Two | Continental Breakfast, AM & PM Break (beverages only), Lunch, To-Go Box Dinner Sandwiches, all day beverage service • Special discounted room accommodations for speakers and attendees (if applicable -venue with room accommodations) • (2) Complimentary room accommodations for founder of Signature CEO Conference (if applicable -venue with room accommodations) • Complimentary or discounted audio visual equipment; stage, LCD projector, projections screen, podium, (4) cordless microphones • Promote the conference via your network and Social Media Outlets • Complimentary WIFI B y sponsorship Joyce W r i gtohthe t value listed: • Provide equal P•hPlatinum o t o g rSponsor a p h s - b$20,000 y Mark Halberg • Gold Sponsor - $15,000 • Payment Flexibility • Work with conference organizer to agree on the desired products and services that you will contribute • Deliver specific goods/products/services as agreed upon • Promote the conference via your network and Social Media Outlets IN THE SPOTLIGHT
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VENUE HOST SPONSORSHIP SPONSOR BENEFITS
PLATINUM SPONSOR ($20,000): • • • • • • • • • • • • • • • • • •
You will be considered as a Platinum Sponsor for the event In-person exposure and visibility by attendees of your venue space; attendees get a first hand tour of your venue and its capabilities Full page ad in the conference program Side Banner Advertisement on Conference Website (5) Minutes of On stage speaking time at the opening of the conference (4) Complimentary ticket to the event (sessions), only Complimentary VIP Table (table for 8) for the Monday Night Reception Dinner, only (Note- you will be able to invite 4 additional persons; your table of 8 also includes those that are conference attendees) Your brand will be recognized and showcased to be seen by approximately 100 wedding and event professionals Your logo will be shown on the event website as a sponsor with a link back to your company website Honorable mention of your company as a sponsor via Social Media Outlets Opportunity to engage in an exceptional networking environment Recognition from the podium Branding at post event communication activities Your literature in swag bags provide to attendees Your company logo on signage at the event; and on a rolling sponsor video presentation After the event, you will receive professional photos of the event After the event, you will be mentioned as a sponsor in the event blog After the event, you will receive a complete list of all attendees
By Joyce Wright Photographs by Mark Halberg
IN THE SPOTLIGHT
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VENUE HOST SPONSORSHIP SPONSOR BENEFITS
GOLD SPONSOR ($15,000): • • • • • • • • • • • • • • • • • •
You will be considered as a Gold Sponsor for the event In-person exposure and visibility by attendees of your venue space; attendees get a first hand tour of your venue and its capabilities Half page ad in the conference program Side Banner Advertisement on the Conference Website (5) Minutes of On stage speaking time at the opening of the conference (2) Complimentary ticket to the entire event (4) Complimentary VIP tickets for the Monday Night Reception Dinner, only Your brand will be recognized and showcased to be seen by approximately 100 wedding and event professionals Your logo will be shown on the event website as a sponsor with a link back to your company website Honorable mention of your company as a sponsor via Social Media Outlets Opportunity to engage in an exceptional networking environment Recognition from the podium Branding at post event communication activities Your literature in swag bags provide to attendees Your company logo on signage at the event; and on a rolling sponsor video presentation After the event, you will receive professional photos of the event After the event, you will be mentioned as a sponsor in the event blog After the event, you will receive a complete list of all attendees
By Joyce Wright Photographs by Mark Halberg
IN THE SPOTLIGHT
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VENUE HOST SPONSORSHIP SPONSOR BENEFITS
SILVER SPONSOR ($10,000): • • • • • • • • • • • • • • • • •
You will be considered as a Silver Sponsor for the event In-person exposure and visibility by attendees of your venue space; attendees get a first hand tour of your venue and its capabilities Quarter page ad in the conference program Side Banner Advertisement on the Conference Website (2) Complimentary ticket to the entire event (2) Complimentary VIP tickets for the Monday Night Reception Dinner, only Your brand will be recognized and showcased to be seen by approximately 100 wedding and event professionals Your logo will be shown on the event website as a sponsor with a link back to your company website Honorable mention of your company as a sponsor via Social Media Outlets Opportunity to engage in an exceptional networking environment Recognition from the podium Branding at post event communication activities Your literature in swag bags provide to attendees Your company logo on signage at the event; and on a rolling sponsor video presentation After the event, you will receive professional photos of the event After the event, you will be mentioned as a sponsor in the event blog After the event, you will receive a complete list of all attendees
By Joyce Wright Photographs by Mark Halberg
IN THE SPOTLIGHT
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CONTACT US We Look Forward to Partnering with You! We’re open to all suggestions and would be delighted to partner with you to bring something truly amazing to our creative event professionals that will be in attendance at The Signature C.E.O Conference! We encourage you to visit our website, www.thesignatureceo.com, to view additional details and the development of our 2017 conference. Submit all proposals to the email address below. We would be happy to answer your questions and hear your suggestions.
Tara Melvin Founder, The Signature C.E.O Conference Owner, Perfect Planning Events Email: info@thesignatureceo.com Website: www.thesignatureceo.com Website: www.perfectplanningbytara.com Facebook: www.facebook.com/thesignatureceo Instagram: @signatureceo Twitter: @thesignatureceo
MEDIA We honored and humbled that The Signature C.E.O. Conference has received recognition from the following media outlets listed below.
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PAST SPONSORS WWW.THESIGNATURECEO.COM
NOMADIC
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