NOVEMBER 6‐7
2017
SPEAKER PACKAGE The Signature CEO Conference 2017 A Business Intelligence Conference for Wedding & Event Professionals www.thesignatureceo.com
ABOUT THE CONFERENCE The Signature C.E.O. (Chief EVENT Officer) Conference is a developmental conference geared towards defining the road map to success for wedding and event professionals. This 2day event is an opportunity for attendees to experience a handson instructional conference developed to challenge and empower them! The most remarkable characteristic of the conference is that we truly care about the skillset of entrepreneurs/businesses within the wedding and event planning industry. We care about best practices, creative talent, learning, sharing, and about improving the business skillset of others. This very spirit is the driving force behind the The Signature C.E.O Conference, and this spirit is what has prompted us to organize the conference; a friendly, valuable and inspiring community event that helps us all become better at what we do! Creating successful Chief Event Officers…Business Intelligence for the Savvy Wedding and Event Professional! The conference will encompass the following areas of Business Intelligence: • Organizational Performance • Finance • Legal Preparation • Optimizing Your Technological Network • Project Management • Marketing & Social Media • Entrepreneurship Each area of Business Intelligence will include a handson interactive case study or team exercise. Each instructor will provide userfriendly learning module materials that will aid participants in documenting their questions, answers, and followup correspondence. • Upon completion of this 2day event, participants will be able to: • Experience growth by applying reliable business tools • Understand and demonstrate effective leadership within the wedding and event planning industry • Strengthen their business presence • Develop effective team building skills • Effectively close deals • Take their business to the next level! • Demonstrate an understanding of the various tools and skills need to achieve optimum organizational performance • Answer the question, “Why Should this Customer Do Business With Me”? • Walk away EMPOWERED!
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ABOUT THE CONFERENCE (CONT.) PROMOTE AND SHOWCASE We will have multiple Sponsors & Speakers that will be presenting their brand, company and products to our attendees and professional partners, which can yield potential clients. This will provide businesses and speakers the opportunity to demonstrate/showcase the latest in their services and products, and share their expertise and capabilities to approximately 100 wedding and event professionals which eventually can become your potential customer or partner. NETWORK AND CONNECT The Signature C.E.O. Conference gives you the opportunity to connect, network, and build strategic relationships with industry professionals that will allow you to create lasting partnerships. The coverage, the buzz, and the anticipation will be huge! BRAND AWARENESS A cost effective way to reinforce your business’ brand and build awareness amongst a relevant and targeted audience. Increased marketing opportunities including visibility on the conference website and associated marketing materials. HOW WE WILL PROMOTE We will be promoting the event through our extensive database of over 3000 wedding and event professionals via Eventbrite, Constant Contact, Facebook, Twitter, Instagram, LinkedIn, etc. THE ATTENDEES Approximately (100) Attendees will include planners, floral designers, cake artists, photographers, videographers, venue sales managers, deejays, entertainment artists, officiants, makeup artists, hair stylists, etc.
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SPEAKER PARTICIPATION We are pleased to announce that the 3rd year of The Signature CEO Conference will be held on November 6 & 7, 2017 at Harbour View in Northern Virginia. The conference is seeking worldclass speakers to provide informative sessions on cutting edge business intelligence to enhance professional development, work performance, introduce new business concepts and strategies, and support the overall development of successful entrepreneurial and leadership skills for our attendees.
Our Ideal Speaker: He/She is experienced and comfortable speaking in front of an audience of 100 persons or more He/She is interested in sharing expertise, realworld strategies and knowledge with other creative professionals He/She has been in their profession for 5 plus years He/She is able to combine superb content with ideal presentation techniques He/She is willing to partner with The Signature CEO Conference to deliver the best possible experience for its attendees He/She is interested, schedule permitting, in attending both days of the conference and engaging with attendees He/She is open to spread the word about the event
Speaker Details & Submissions: Speaker sessions are generally 75 minutes; 60 for presentation; 15 for Q&A Speaker should have an interactive/engaging session to encourage audience participation Presentation content provided to Organizer in a PowerPoint presentation format due 4 weeks prior to conference date Content title and overview (1000 characters or about 180 words) due to Organizer within 90 days of signed speaker agreement Learning objectives (36 SMART objectives) submitted to organizer within 90 days of the signed speaker agreement Strategies and tools (36 tools or strategies attendees will practice or takeaway) due to Organizer 4 weeks prior to event date Speakers will provide an interactive team exercise/case study in a Word Document format; due 4 weeks prior to conference date Speakers will provide a professional bio (Word Document) and professional headshot (jpeg format) of him/herself Speakers must be available to present on the day of the conference; selected speakers will be notified of their schedule no later than 120 prior to event date Speakers will maintain an educational or professional development focus in his/her lecture and to eliminate all sales messages/presentations Speaker content should contribute significantly to the knowledge, education, and/or skills of our attendees Speaker will work with conference facilitator for title and objectives of his/her presentation • On the day of the conference, please arrive (1) hour before your scheduled time to lecture.
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PRESENTATION CONTENT CONTENT
The Signature CEO Conference program content focuses on cutting edge business intelligence to enhance individual development, work performance, introduce new business concepts and strategies, and the overall development of successful entrepreneurial and leadership skills of our attendees. Content must be related to the business intelligence categories listed below. Marketing & Branding Business Innovations and Productivity Best Business Practices People & Leadership Operational Procedures Event Management Legal Technology Accounting & Profitability Entrepreneurship
SPEAKER TOPICS:
BRANDING: "How to Succeed in Business without Sacrificing Your Brand & Image" LEADERSHIP: "How to Empower Teams to Embrace Collaboration" (collective vision, transparency, monitoring results) BUSINESS DEVELOPMENT: "The Customer Experience…A Luxury State of Mind" LEADERSHIP: "Entrepreneur vs Small Business Owner" MARKETING: "Your Image is Everything…Part 1...Gettting Featured" MARKETING: "Your Image is Everything…Part 2…7 Ways to Enhance Your Website" MARKETING: "The Business of Blogging" BUSINESS DEVELOPEMENT: The Customer Experience…Connecting the Dots in the Sales Cycle BUSINESS DEVELOPMENT: "Putting the "Pro" in Professional Business Etiquette" LEGAL: "8 Most Must Have Clauses in My Contract" BUSINESS DEVELOPMENT: "8 Reasons You Should Always be Defining Your Pitch" LEADERSHIP: "Don’t be a By Stander in the World of Business" BUSINESS DEVELOPMENT: "3 Big Mistakes Causing Your Revenue to Flatline" MARKETING: "Content Marketing...How to Attract & Retain a Clearly Defined Audience to Drive Profitable Customer Action" MARKETING – "Social Media...Business vs. Pleasure"
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SPEAKER BENEFITS SPEAKER BENEFITS:
The Signature CEO Conference provides Speakers with the opportunity to: Receive an unparalleled opportunity to give presentations and network with other key opinion leaders Build their speaking and professional portfolio Network with a diverse network of entrepreneurs Brand awareness to your business Learn from other Speakers Engage in a collaborative learning experience in which both speakers and participants benefit Receive professional photographs after the event List of attendees after the event if requested Receive Social Media coverage regarding your own brand Receive complimentary conference registration for the speaker Receive complimentary meals during the conference Receive the opportunity to gain (or maintain) mentor/expert status Complimentary listing in event marketing materials and program guide • Grow your professional speaker portfolio
PAST SPEAKERS:
Heidi Elnora | Bridal Fashion Designer, Heidi Elnora & Star of TLC’s Bride by Design Ginger Johnson & Liz Pickett | Ginger + Liz Colour Collection Jocelyn DelkAdams | Author & Blogger, Grandbaby Cakes by Jocelyn DelkAdams Meryl Snow | Meryl Snow Consultants & CaterSource Myleik Teele | curlBox Dominique Broadway | Finances Demystified Tara Gentile | Business Strategist & Author, Quiet Power Strategy | Founder, Kick Start Labs Erica Barrett | Founder & CEO | Southern Culture Artisan Foods, Inc. Kimberly H. Neal, Esq | Pessin Katz Law, P.A. Amanda Miller Littlejohn | Certified Branding Coach Maya Warburton Holihan | House of Maya Bridal Celebrity Chef Dana Eugene Herbert | Desserts by Dana
IMPORTANT: The Signature CEO Conference prohibits presenters to actively sell their products or services during speaker session. Knowledgeable speakers who provide the audience with useable and relevant information will easily pique interest and be asked for further resources. If speaker desires to sell their product, please contact organizer to schedule a vendor booth to do such activity at designate times during the conference.
Should you be selected as a speaker, you agree to allow event producers to: • Record your presentation • Provide a copy of your presentation to our attendees after the conference • Use photos of you taken during your presentation.
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CONTACT US We Look Forward to Partnering with You! We’re open to all suggestions and would be delighted to partner with you to bring something truly amazing to our creative event professionals that will be in attendance at The Signature C.E.O Conference! Submit all proposals to the email address below. We would be happy to answer your questions and hear your suggestions.
Tara Melvin Founder, The Signature C.E.O Conference Owner, Perfect Planning Events Email: info@thesignatureceo.com Website: www.thesignatureceo.com Website: www.perfectplanningbytara.com Facebook: www.facebook.com/thesignatureceo Instagram: @signatureceo Twitter: @thesignatureceo
MEDIA We honored and humbled that The Signature C.E.O. Conference has received recognition from the following media outlets listed below.
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PAST SPONSORS WWW.THESIGNATURECEO.COM
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