SaleS Incentive
YOU ARE INVITED TO PARTICIPATE
Promotion Dates: October 9, 2023 - January 27, 2024
Trip Dates: March 17 - 21, 2024
Valued Sales Professionals,
You are invited to participate in a focused promotional incentive opportunity. Through this incentive program, you will be introduced to some of the latest on trend product offerings from our best vendor partners. The “ESCAPE TO PARADISE” Sales Promotion is designed to encourage your participation by offering you the opportunity to earn an all-expense paid trip for two to Impression Moxché by Secrets, an all-inclusive, adult-minded resort in Playa del Carmen, Mexico.
This promotional format is a simple approach to reward all active Area, District and Regional Sales Managers with PERFORMANCE Foodservice, Atlanta the opportunity to earn a much needed “Escape to Paradise”. Participation is easy, how to earn your spot is clear and your opportunity is defined in this brochure:
HOW IT WORKS
1. Based on your case building plan, YOU will earn your share of the defined monthly incentives and /or join key vendor partners, qualifying customers, and our host executive team at the Impression Moxché by Secrets Resort.
2. Refer to your current flight participation level for more details and requirements for earning your incentive(s).
3. Create and implement a plan to support participating vendor items and monthly exclusive branded focus items to improve your chances at winning in your defined flight.
4. Embrace manufacturer resources provided to you and each participating foodservice operator to foster new ideas, product applications, and incentives to try new products. Each will support your efforts to reach your defined objective....and add on additional incentive points.
5. We will provide bi-weekly updates to ensure you receive timely information to keep you abreast of your standing. Additionally, we will offer more information throughout the promotion, via digital media, and a monthly Teams progress report.
Simply put, the “Escape to Paradise” Incentive Promotion is geared to drive incremental case sales and enhance our customer partnerships.
What will you do different to drive new cases in your defined area of responsibility?
Good Luck!
KYLE COTTENGIM Vice President, Sales Performance Foodservice
TIM WOODS Vice President, Marketing Performance Foodservice
SALES PARTICIPATION MADE EASY
In order to be eligible for a trip for two, active PERFORMANCE Foodservice Area Managers must achieve your flight minimum % case amount over prior year (PY) during the promotional period. Each must also earn the maximum number of points in their assigned group based on case sales of participating manufacturers and featured exclusive brands products during the promotional period.
Each Area Manager is given a sales base, determined by your (PY) case results + % growth:
Team Braveheart – 6%
Team Allegiance – 8%
Team West Creek – 20%
Team Epicureo – 25%
VENDOR PARTNER O VERVIEW
Team Baywinds – 10%
The Empire’s Treasure – 12%
Team Surety – 15%
Team Ridgecrest – 18%
Team Delancey Street – 50%
Team Silver Source –Must sale a minimum of 3,000 cases
Area Managers within each tier to exceed case growth goal, with highest points earned will be awarded the following:
Team Braveheart - (4) Trip Winners
Team Allegiance - (3) Trip Winners
Team Baywinds - (2) Trip Winners
Team Empire’s Treasure - (2) Trip Winners
Team Surety - (1) Trip Winners
Team Ridgecrest - (1) Trip Winners
Team West Creek - (1) Trip Winner
Team Epicureo - (1) Trip Winner
Team Delancey Street
Cash Payout
• 1st - $1,000
• 2nd - $750
• 3rd - $500
Team Silver Source
Cash Payout
• 1st - $750
• 2nd - $500
• 3rd - $250
Top Performing District/Regional/Business Development Manager to exceed case growth objective, will earn defined trip based on overall case increase performance and total points earned, based on average AM headcount.
As with previous Escape to Paradise incentive promotions, key focus remains on account receivables (A/R). While the importance has not changed, the criteria and reward has again been enhanced. This change comes after direct sales input on how we can motivate while obtaining our objectives of this promotion.
Each area manager must acheive 80% A/R current by the end of period 7 (FY24) to qualify for a trip to Impression Moxché by Secrets.
ADDED ITALIAN FOCUSED TRIP INCENTIVE:
In addition to the Escape to Paradise Trip opportunity, (10) Area Managers, (1) District Sales Manager and (1) Regional Sales Manager can win an additional trip incentive to the 2024 Pizza Expo in Las Vegas. The top performing Italian focused Area Managers [based on a composite ranking based on TOTAL Italian cases, Italian case growth (qty), Italian case growth (%), # of NEW Italian accounts opened during promo period] in each tier will win a trip package to attend the upcoming (2024) Pizza Expo in Las Vegas. The same criteria for (DSM & RSM) apply to earn an Italian focused trip incentive.
DOUBLE POINTS on these italian brands throughout the escape to paradise promotion.
VENDOR PARTNER O VERVIEW
• Roma
• First Mark
• Bacio
• Ultimelt
• Raffinato
• Northland Star
• Piancone
• Piancone Epicureo
• Assoluti
• Luigi
• Ultimo
SALES - INCENTIVE PROGRAM
Win a trip for two to the all-inclusive “Impression Moxché by Secrets.”
Each item on the promotion is assigned a point value. Sell qualifying items and earn points! Bonus points will be earned from participating vendors & featured monthly Exclusive Branded items
Recap of Promotion
1. Each item on the promotion is assigned a point value. Sell qualifying items and earn points!
2. Each sales associate has a defined flight (group) based on your overall sales volume at the start of the promotion.
3. In addition to the growth criteria, flight winners are determined by the highest number of points accumulated throughout the promotion.
4. Trip is only offered as outlined (two adults). Disclaimer:
ESCAPE TO PARADISE TRAVEL AGENDA & AMENITIES
Sunday, March 17
Departure Travel from Atlanta
2:00 - 4:00pm - RegistrationPrivate check in at Lobby Lounge
7:00 - 9:00pm - Group Welcome Reception & Dinner Location: Beach
Monday, March 18
Breakfast & Lunch at leisure
(All meals included in program package)
Day of leisure at pool or beach (Water activities available)
Wednesday, March 20
Breakfast & Lunch at leisure
Final Day to Explore / Day of Leisure
Day Trips to downtown (Sight Seeing & Shopping) (See Travel Guide for Departure and Return times)
7:00 - 9:00pm - Group Farewell
Reception & Dinner
Location: Lavista Terrace
VENDOR PARTNER O VERVIEW
Thursday, March 21
Optional On-Property Dinner (See Travel Guide for complete list of restaurant options)
Tuesday, March 19
Breakfast & Lunch (location based on activity)
Optional On-Property Dinner
Breakfast & Lunch at leisure
Noon Check out
Return Travel
Departure schedule: Leave resort (3) hours before defined flight departure
*Performance Foodservice Marketing reserves the right to manage promotional criteria and reporting as deemed necessary to promote the greatest impact against sales and supplier goals. Payroll taxes are the responsibility of the winning associates. Winners must be employed by Performance Foodservice at the time of prize distribution. Credits issued after the promotion period will be deducted from the AMs total. All commissioned AMs sales qualify. Supplier allowances apply to all purchases both direct and through 3rd party redistribution.
IMPRESSION MOXCHÉ BY SECRETS®
Welcome to Impression Moxché by Secrets, where every awe-inspiring detail is designed to impress. Indulge in the luxury of space with expansive modern suites and an abundance of stunning infinity pools. Relinquish all worries with Endless Privileges® inclusions and dedicated butler service. Escape to this exclusive luxury resort, where privacy abounds, personal needs are anticipated, and the highest level of service is customary.
Spa - 2024
Poolside - 2024