PetGroomer.com Magazine eGroomer Journal January / March 2014
68 68
April / June 2022 PetGroomer.com Publications
Management Misunderstandings As consultants to thousands of career seekers, groomers and grooming business owners for 33 years, we have reason to say, “We’ve probably heard every grooming management problem there is, and many times over.” When you problem solve business problems with clients it’s not a matter of relying solely on superficial evidence such as personal points of view, stories, or a few sheets of bookkeeping problems. That’s where you start and you listen well.
To succeed in determining what our clients know about the business of grooming, we also have to discover what they don’t know. Then we can introduce thought provoking evidence, and move them out of emotional turmoil onto paths of self-awareness in business. We awaken not only the groomer in them, but the manager that is salivating for opportunities to problem solve with us. Remarkable things happen. During thousands of consultations we uncovered dozens of common myths and misunderstandings about grooming management that fomented into serious business or career problems. They take all the joy out of working with pets.
In 2022 some decades old management issues continue. We carefully and kindly expose them, “How did you come to this conclusion?” Most often it is another groomer telling another groomer what they learned from their mentors, or fellow groomers. While there may be truth it is usually coated with obscurity. Sometimes it’s even recycled nonsense. We never come down clients. Instead we ask for evidence, “Do you have any data of records or financial information that backs your conclusions?” Rarely. We understand. The groomer in us really wants to groom, enjoy the pets and their beauty. The groomer seeks convenience, avoids problem solving and simply accepts what “elders” say. That’s why myths and misunderstandings hang around like living dinosaurs. We’ve “freed” hundreds of clients from decades old misunderstandings about management. Their endorsements of our publications and services often mention how we helped them to “fall back in love again with my business (or career).” Others didn’t apply what they learned. Some come back after five or ten years and say, “I am ready now. Let’s do it.” We have no personal stake in what our clients believe. We never ask them to
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