Oil Sands Trade Show & Conference Sponsorship Kit

This royalty free image is provided by B ill Marsh Royalty Free Photography www.billmarshphotography.com.

2012 Sponsorship & Value Added Opportunities Oil Sands Trade Show & Conference

September 10 - 12, 2012 CONTACT:

Rebecca Wood +1.403.209.3570 rebeccawood@dmgevents.com oilsandstradeshow.com

HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

PLATINUM SPONSORSHIP

The platinum level opportunity of Major Exhibition Sponsor is limited to three (3) industry brands. This opportunity is one of the most prominent marketing profiles for the show. Each sponsor will receive the benefits of premium branding on all marketing material (subject to marketing timelines) associated with the exhibition. Brand impressions will include: trade advertising, online promotion, official publications and the event website.

Major Exhibition Sponsor (3 available) ..................................................................$15,750 Online & Advance Exposure • Brand recognition on the official website as a Platinum Level Sponsor.

• Brand recognition on promotional material for the event on trade advertising and official media.

Market Presence • Premium brand recognition as a Platinum Level Sponsor on all relevant marketing material for the event.

• Brand recognition as a Platinum Level Sponsor on the cover of all official publications.

• One (1) full page of advertising media in the Official Event Guide.

• Opportunity to submit a relevant editorial to be printed in the Official Event Guide (subject to approval and space).

Onsite Presence • Brand recognition as a Platinum Level Sponsor on all relevant signage for the exhibition including the entranceway(s), event hours and directional signs.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

GOLD SPONSORSHIP

Gold sponsors enjoy high-profile branding opportunities, with a strong focus on influencing show attendees.

Official Registration Area (for visitors, delegates & exhibitors) (1 available) ................................................................... $13,125 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the online registration page.

• Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Opportunity to distribute one (1) piece of marketing collateral to visitors and delegates.

• Brand recognition as a Gold Level Sponsor in official publications.

Onsite Presence • Exclusive sponsorship of the Registration Area for the exhibition and conference.

• Custom brand graphics prominently displayed on the front of each registration counter.

Official Visitor Tote Bag (1 available) ..................................................................$10,500 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition as a Gold Level Sponsor in official publications.

Onsite Presence • Exclusive opportunity to brand the visitor tote bags available at the exhibition entrance(s).

• Premium brand placement on each of the tote bags distributed at the event.

• Pricing includes the cost of production of 3,000 bags. Bags are produced with one (1) colour logo imprint on the most prominent location available.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

GOLD SPONSORSHIP (continued)

Official Badge & Lanyard (for visitors and delegates) (1 available)...................................................................$10,500 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition in official publications as a Gold Level Sponsor.

Onsite Presence • Exclusive sponsorship of the show badge and lanyard for visitors and conference delegates.

• Brand recognition on the show badge for visitors and delegates.

• Pricing includes the cost to produce lanyards. Lanyards are produced with one (1) colour logo imprint in the front side of the material.

BIG Party Presenting Sponsor (1 available)...................................................................$10,500 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition in official publications as a Gold Level Sponsor.

Onsite Presence • 30 tickets to the BIG Party.

• Reserved premium seating for your 30 guests.

• Brand recognition on all the BIG Party signage on site as “Presenting Sponsor of the BIG Party”.

• Brand recognition on BIG Party tickets as “Presenting Sponsor”.

• Opportunity to display four (4) 6’ wide x 3’ high banners (or pull up stands) inside the BIG Party venue.

• Opportunity for additional customized branding opportunities the night of the BIG Party.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

SILVER SPONSORSHIP

Silver sponsorship provides you with some unique branding opportunities that will help you reach the decision makers attending the exhibition.

Official Exhibitor & VIP Networking Lounge (1 available) ................................................................... $5,250 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Silver Level Sponsor.

Market Presence • Brand recognition in official publications as a Silver Level Sponsor.

• Opportunity to distribute one (1) piece of marketing collateral within the Lounge.

Onsite Presence • Brand recognition on all related Lounge signage.

• Brand recognition on entranceway to Lounge.

Official Internet Zone (1 available) ................................................................... $5,250 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Silver Level Sponsor.

Market Presence: • Brand recognition in official publications as a Silver Level Sponsor.

• Opportunity to distribute one (1) piece of marketing collateral at the internet centre.

Onsite Presence: • Exclusive opportunity to provide internet service to visitors and delegates.

• Custom branded graphics displayed on the front of each of the internet stations.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

BRONZE SPONSORSHIP

Bronze Sponsors are well positioned to obtain quality branding with a reasonable investment.

Sponsor of the BIG Party (3 available) .................................................................. $5,000 Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition in official publications as a Bronze Level Sponsor.

Onsite Presence • 10 tickets to the BIG Party.

• Reserved seating for your 10 guests.

• Brand recognition on all the BIG Party signage onsite as “sponsor of the BIG Party”.

• Opportunity to display one (1) 6’ wide x 3’ high banner (or pull up stand) inside the BIG Party venue.

Indoor Exhibition Map (1 available) ................................................................... $4,200 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition in official publications as a Bronze Level Sponsor.

• Brand and a brief corporate message prominently displayed with the floor plan for the exhibition.

Onsite Presence • Exclusive opportunity to sponsor the two (2) floor plans to help visitors navigate the show.

• Opportunity to feature a custom branded graphic on the header of the boards.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

EXHIBITION SPONSORSHIP OPPORTUNITIES

BRONZE SPONSORSHIP (continued)

Outdoor Exhibition Map (1 available) ....................................................................$2,025 EXCLUSIVE! Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition in official publications as a Bronze Level Sponsor.

• Brand and a brief corporate message prominently displayed with the floor plan for the exhibition.

Onsite Presence • Exclusive opportunity to sponsor the one (1) floor plan to help visitors navigate the show.

• Opportunity to feature a custom branded graphic on the header of the board.

Event eNewsletter (July - September) (per eNewsletter) ...........................................................$1,575 Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

• Exclusive opportunity to sponsor one (1) of six (6) event eNewsletters relating to the show.

• Premium banner placement on the HTML eNewsletter sent to the attendee database.

Market Presence • Brand recognition in official publications as a Bronze Level Sponsor.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

VALUE ADDED OPPORTUNITIES

Outdoor Super Banner (1 available) ................................................................... $8,500 Onsite Presence • One (1) custom single-sided outdoor super banner (approximate size: 30’ wide x 10’ high) to be hung strategically on the outside of the facility.

• Artwork to be provided by the sponsor. Cost of banner production and hanging included.

Large Indoor Ad Banner ............................................... $3,675 Onsite Presence • One (1) custom single-sided advertising banner (approximate size: 16’ wide x 8’ high) to be hung strategically on the walls of the exhibition • Artwork to be provided by the sponsor. Cost of banner production and hanging included.

Standard Indoor Ad Banner...........................................$1,575 Onsite Presence • One (1) custom single-sided advertising banner (approximate size: 10’ wide x 4’ high) to be hung strategically on one of the walls of the exhibition – limited availability.

• Artwork to be provided by the sponsor.

• Cost of banner production and hanging included.

Aisle Carpet Decal Package............................................$1,100 Onsite Presence • Two (2) branded carpet decals to be placed strategically on the exhibition floor.

• Artwork to be provided by sponsor.

• Price includes decal production and placement on the exhibition floor.

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This royalty free image is provided by B ill Marsh Royalty Free Photography www.billmarshphotography.com.

2012 Conference Sponsorship Opportunities Oil Sands Trade Show & Conference

September 10 - 12, 2012 CONTACT:

Rebecca Wood +1.403.209.3570 rebeccawood@dmgevents.com oilsandstradeshow.com

HOW & CONFERENCE 2012 OIL SANDS TRADE S

CONFERENCE SPONSORSHIP OPPORTUNITIES

PLATINUM SPONSORSHIP

The Platinum Level Opportunity of Major Conference Sponsor is limited to two (2) industry brands. This opportunity is one of the most prominent marketing profiles for the event. Each sponsor will receive the benefits of premium branding on all marketing material associated with the conference.

Brand impressions will include: trade advertising, online promotion, official publications, and the event website.

Conference Stakeholder (2 available) ..................................................................$15,750 Online & Advance Exposure • Opportunity to feature a corporate profile on the Official Event Website.

• Brand recognition on the official website as a Platinum Level Sponsor.

• Brand recognition on promotional material for the conference including trade advertising and official media.

Market Presence • Premium brand recognition on all relevant marketing material for the conference.

• One (1) full page of advertising in the Official Event Guide.

• Opportunity to submit a relevant editorial to be printed in the Official Event Guide (subject to approval and space).

Onsite Presence • Ten (10) full conference delegate passes (includes ticket to our signature networking event; The BIG Party) • Opportunity to submit one Keynote Speaker to the conference program.

(Relevant and high level executive presentation only; subject to approval) • Brand recognition on all relevant signage for the conference including entranceway, stage backdrop, conference schedule and directional signage.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

CONFERENCE SPONSORSHIP OPPORTUNITIES

GOLD SPONSORSHIP

Gold sponsors enjoy high-profile branding opportunities, with a strong focus on influencing Senior level delegates.

Official Conference Delegate Tote Bag (1 available) ................................................................... $8,500 Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition as a Gold Level sponsor in official publications.

Onsite Presence • Three (3) full conference delegate passes (includes ticket to our signature networking event; The BIG Party) • Exclusive sponsorship and branding of the conference tote-bags distributed to each delegate.

• Brand recognition at the conference check-in.

• Opportunity to distribute on piece of marketing collateral in the delegate bags.

• Pricing includes the cost to produce the bags (one colour logo imprint on the most prominent location available)

Conference Executive Folder (1 available) ................................................................... $8,000 Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition as a Gold Level Sponsor in official publications.

Onsite Presence • Three (3) full conference delegate passes (includes ticket to our signature networking event; The BIG Party) • Premium brand recognition on each of the Executive Folders that are distributed to all delegates.

• Opportunity to insert once piece of marketing collateral into each Executive Folder (recommended size: 6” x 8” post card).

• Pricing includes the cost to produce the Executive Folders and pen (one colour logo imprint on the most prominent location available)

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CONFERENCE SPONSORSHIP OPPORTUNITIES

GOLD SPONSORSHIP (continued)

Delegate Keynote Luncheon (for visitors and delegates) (2 available).................................................................... $7,500 Online & Advance Exposure • Brand recognition on the official website as a Gold Level Sponsor.

Market Presence • Brand recognition as a Gold Level sponsor in official publications.

• Brand included on published keynote information in the Official Event Guide.

Onsite Presence • Three (3) full conference delegate passes (includes ticket to our signature networking event; The BIG Party) • Exclusive opportunity to present one (1) of the Keynote Speakers during the Conference.

• Opportunity for corporate executive to introduce the Keynote Speaker.

• Brand included on signage and material promoting the presentation.

• Brand included on the signs located on each table of the luncheon.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

CONFERENCE SPONSORSHIP OPPORTUNITIES

SILVER SPONSORSHIP

Silver sponsorship provides you with some unique networking opportunities that will help you reach the decision makers attending the conference.

Conference Cocktail Reception (2 available) .................................................................. $5,000 Online & Advance Exposure • Brand recognition on the official website as a Silver Level Sponsor.

Market Presence • Brand recognition as a Silver Level sponsor in official publications.

• Opportunity to display company marketing material during the cocktail reception.

Onsite Presence • Two (2) full conference delegate passes (includes ticket to our signature networking event; The BIG Party).

• Opportunity to be the host sponsor of the conference cocktail reception.

• Brand recognition on each of the beverage tickets provided to registered delegates.

Hospitality • Twenty-five (25) complimentary beverage tickets to be used during the cocktail reception

Conference Session Sponsor (4 available) .................................................................. $3,500 Online & Advance Exposure • Brand recognition on the official website as a Silver Level Sponsor.

Market Presence • Brand recognition as a Silver Level sponsor in official publications.

• Opportunity to distribute one piece of marketing collateral during the sponsored session.

Onsite Presence • Two (2) full conference delegate passes (includes ticket to our signature networking event; The BIG Party).

• Brand prominently displayed at the beginning of the session on the conference visuals.

• Named recognition by conference moderator before and after the session. v6-11-Jan-12

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

CONFERENCE SPONSORSHIP OPPORTUNITIES

BRONZE SPONSORSHIP

Bronze sponsors are well positioned to obtain quality branding with a reasonable investment.

Conference Session Schedule (1 available) ................................................................... $3,000 Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition as a Bronze Level sponsor in official publications.

Onsite Presence • One (1) full conference delegate pass (includes ticket to our signature networking event; The BIG Party).

• Custom brand graphics displayed on two (2) header boards of the conference session schedule (displayed at the conference entrance in the main concourse).

Conference Breakfast (2 available) .................................................................. $3,000 Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition as a Bronze Level sponsor in official publications.

Onsite Presence • One (1) full conference delegate pass (includes ticket to our signature networking event; The BIG Party).

• Exclusive opportunity to host one of the two (2) breakfasts during the conference.

• Brand included on breakfast station signs.

• Opportunity to display marketing collateral during the breakfast.

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CONFERENCE SPONSORSHIP OPPORTUNITIES

BRONZE SPONSORSHIP (continued)

Refreshment Break Sponsor (3 available) .................................................................. $2,500 Online & Advance Exposure • Brand recognition on the official website as a Bronze Level Sponsor.

Market Presence • Brand recognition as a Bronze Level sponsor in official publications.

• Opportunity to display marketing collateral during breaks.

Onsite Presence • One (1) full conference delegate pass (includes ticket to our signature networking event; The BIG Party).

• Exclusive opportunity to sponsor one of three (3) refreshment breaks during the conference.

• Brand recognition on refreshment tables.

• One (1) branded sign placed adjacent to the refreshments.

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10th Annual

“Sand-Trapped” Golf Tournament September 10, 2012

This royalty free image is provided by B ill Marsh Royalty Free Photography www.billmarshphotography.com.

Sponsorship Opportunities Oil Sands Trade Show & Conference

September 10 - 12, 2012 CONTACT:

Rebecca Wood +1.403.209.3570 rebeccawood@dmgevents.com oilsandstradeshow.com

HOW & CONFERENCE 2012 OIL SANDS TRADE S

“Sand Trapped” Golf Tournament Sponsorship Opportunities

Presenting Tournament Sponsor Held on Monday, September 10th, the Annual “Sand Trapped” Golf Tournament has become a much anticipated networking and special event.

The tournament attracts registrations from oil sands industry professionals attending the Trade Show & Conference. With 144 participants, this event historically sells out every year.

The presenting sponsor of the tournament will receive the highest brand profile of the golf tournament. Exclusive branding opportunities are provided at the golfer registration, lunch tables, and on the course.

Additional exposure at Oil Sands Trade Show & Conference is also offered.

PRESENTING TOURNAMENT SPONSOR Includes two (2) foursome registrations (1 available)..................................................................... $12,000 Online & Advance Exposure • Brand recognition on the official website as the Presenting Tournament Sponsor.

• Brand recognition on promotional material for the tournament.

Market Presence • Brand recognition in official event publications.

Onsite Presence • Exclusive branding of the Registration Point for all golfers in the tournament.

• Exclusive branding of the golf balls and tees provided to each golfer at Registration (includes production and distribution cost).

• Branded custom decals included on each of the golf carts for the tournament (approximately 72) (includes production and distribution cost).

• Opportunity for company executive to welcome/thank golfers prior to tee-off.

• Premium branding on each place setting at the lunch buffet.

• Exclusive branding on the tent cards placed on each lunch table.

• Opportunity to present the prizes to the winning foursome.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

“Sand Trapped” Golf Tournament Sponsorship Opportunities

TOURNAMENT SUPPORTING SPONSORS Opportunity 1 - Course Package Sponsor Includes one (1) foursome registration (1 available).......................................................................$5,500 Onsite Presence • Premium branded signs placed at each of the 18 holes at the starting markers of the Men’s & Women’s Tee Boxes.

• Exclusive branding of each of the 18 “Pin Flags” at each hole of the tournament.

Opportunity 2 – Team Prize Sponsor (2nd - 5th Place) Includes one (1) foursome registration (1 available).......................................................................$5,500 Onsite Presence • Opportunity to sponsor the prizes for each team placing second through fifth • Brand recognition as a prize sponsor during the tournament lunch.

• Verbal recognition from the Master of Ceremonies at the event.

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“Sand Trapped” Golf Tournament Sponsorship Opportunities

PLAYER SPONSORS

Opportunity 1 - Hole in One Sponsor/Closest to the Pin Includes one (1) player registration (1 available)....................................................................... $2,750 Onsite Presence • Opportunity to host “Hole in One” contest to win $5,000.

• Branded recognition on one sign located at the contest hole.

• In the event that the Hole in One is not made, a non-cash prize for Closest to the Pin will be presented.

• Verbal recognition from the Master of Ceremonies at the event.

Opportunity 2 – Hospitality Sponsor Includes one (1) player registration (1 available)....................................................................... $2,750 Onsite Presence • Opportunity to host two (2) hospitality or refreshment holes on the course during the tournament (one in the front nine and one on the back nine).

• Exclusive opportunity to supply and distribute bottled water to the participants of the tournament.

• Branded sign on the sponsored hole and branded recognition as a sponsor of the tournament.

• Does not include food or beverages or equipment setup. All refreshments and set-up to be arranged directly with the course.

• Verbal recognition from the Master of Ceremonies at the event.

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HOW & CONFERENCE 2012 OIL SANDS TRADE S

“Sand Trapped” Golf Tournament Sponsorship Opportunities

CONTEST HOLES

Men’s Longest Drive Contest Hole (1 available) ....................................................................... $950 Onsite Presence • Exclusive sponsorship of one (1) contest hole of the tournament.

• Branded sign located at contest hole.

• Contest prize presented to the winner on behalf of the sponsor.

• Brand recognition on place settings during the tournament dinner.

• Verbal recognition from the Master of Ceremonies at the event.

Women’s Longest Drive Contest Hole (1 available) ....................................................................... $950 Onsite Presence • Exclusive sponsorship of one (1) contest hole of the tournament.

• Branded sign located at contest hole.

• Contest prize presented to the winner on behalf of the sponsor.

• Brand recognition on place settings during the tournament dinner.

• Verbal recognition from the Master of Ceremonies at the event.

Longest Putt Contest Hole (1 available) ....................................................................... $950 Onsite Presence • Exclusive sponsorship of one (1) contest hole of the tournament.

• Branded sign located at contest hole.

• Contest prize presented to the winner on behalf of the sponsor.

• Brand recognition on place settings during the tournament dinner.

• Verbal recognition from the Master of Ceremonies at the event.

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