Transform Europe 2012 Agenda

9-10 October | London, Great Britain

The leading market intelligence firm in the imaging industry.

imaging observer

hardware, supplies, and services: a 360-degree view We’ve united the best of Photizo’s MPS Insights Journal and Lyra’s The Hard Copy Observer and The Hard Copy Supplies Journal. Built on years of industry expertise, the Imaging Observer 360 provides you with the most complete view of the imaging industry.

Transform Europe is the

premier event for the imaging industry.

Hosted by Photizo Group, this event covers topics from the early stages of managed print services adoption to advanced Hybrid Provider issues.

Experts will discuss the current state of managed print services in the market as well as reveal data and trends about where the European imaging market is headed and what the future opportunities will be.

Content will include a range of panels, success stories, case studies and tactical information that will help you be successful in this changing market.

Agenda

Monday, 8 October

MPS PROVIDER WORKSHOPS

The io360 interactive portal includes:

[ coverage of hardware, supplies, services and the digital transformation ] [ fresh, new content and analysis updated daily ] [ weekly newsletter updates ] [ interact with multimedia, slideshows, video and more ] [ archives providing access to content from previous years ]

www.io-360.com

13:00 - 14:30

14:45 - 17:00

Measures of Success: A Candid Look Inside Champion MPS Providers

Perfect MPS Assessment: Building Your MPSAssessment Practice to Be Structured And Repeatable

Ken Stewart, Photizo Group

West McDonald, FocusMPS

Successful leaders understand that measures of success are critical to effective execution. Learn what “good” looks like and what typically trips providers up in delivering managed print services (MPS). Based on a select pool of successful providers, the Hybrid Provider Index provides a researchdriven reference point for providers to realistically benchmark their performance and confidently set goals. Walk away with a clear understanding of how you compare to best-in-class benchmarks and some practical tips for sidestepping costly landmines when going to market with MPS.

Having somebody who can conduct an MPS Assessment is a good start. But as your practice grows it seems your team members all have different approaches. You wonder how to make your assessment approach more consistent, predictable, cost-effective, and less time-consuming. Most importantly, how do you streamline the process to sell more MPS contracts. Join West McDonald for a foundational session as he steps through the critical elements of building an Assessment Methodology and use the information to build a practice that will set your MPS business ahead of the competition.

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Agenda

Tuesday, 9 October

GENERAL ASSEMBLY

2 0 1 2

SOLUTIONS SHOWCASE

Live Room

9:00 - 10:30

Keynote: Creating Champions Sir Clive Woodward OBE

Rose Suite

8:00 - 9:00

12:55 - 14:30

16:00 - 18:00

Registration/Breakfast

Lunch

Solutions Showcase Hall

Solutions Showcase Hall

Photizo’s Transform Events are a hub of activity and opportunity, especially in our solutions showcase where exhibitors present the latest services, technology and solutions in managed print services and digital workflow to attendees. This year’s solutions showcase includes:

Director of Sports, British Olympic Association

Sir Clive Woodward has used his experience from careers in both Business and Sport to develop performance systems designed to maximize an individual’s potential. The foundation of his coaching philosophy is that “talent alone is not enough.” The real difference in high achievement comes from the ongoing development and growth of that talent. Sir Clive will share with us the key criteria that form the “DNA of a champion” and how they are relevant to leadership and teams in business just as much as sport. By coaching each individual through these key criteria, you develop great teams.

TRACK 1

n 16:00-16:30

Ori Eizenberg of Preton “Pixel Optimizer technology for reducing toner costs and improving MPS margins”

n 16:30-17:00

Elgar 1

10:45 - 11:25

11:30 - 12:10

12:15 - 12:55

14:30 - 15:10

15:15 - 16:00

MPS and Beyond: Defining Success in Services Business

EMEA Imaging Market: Here We Are, What Now?

In this session, Palmer will discuss tracking the migration from hardware to services; transitioning to a new revenue base and identifying opportunities; and taking advantage of the changing workforce and content explosion. He will also discuss what happens to the channel and aligning the product road map.

Products to Services Transformation in B2B Electronics: Past, Present and Future

Risk Management: Lessons from the Energy Services Sector

Robert Palmer, Photizo Group

Achieving Efficient MPS Adoption and Customer Transformation The presentation outlines the issues faced by the customer as they initially attempted to deploy managed print service. The reasons behind the issues are outlined and how, by using an external resource, they could identify and overcome the key change blockers.

TRACK 2

Keith Houghton, transcend360

Ann Priede and Scott Hornbuckle, Photizo Group Join us while we discuss the current state of the imaging market, the trends impacting your business, and your opportunities of growth.

Paul Brody, IBM Brody has spent more than 15 years in the electronics industry doing extensive consulting work across supply chain, operations, and business strategy.

He currently leads IBM’s global electronics industry services organization.

Kent Dunn, Vice President of GreenPrint Technologies

James Duckenfield of NewField IT “New generation reporting for MPS”

18:00

10:45 - 11:25

11:30 - 12:10

Assessments for the SMB Market. Should You Do Them?

Can They Be Done?

The Importance of Mobility in the MPS as a Cloud-based SaaS Future of Print Sascha Kellert, ezeep Jared Hansen, Breezy A holistic look at disruptive power of

Attendees of this session will gain insight into MPS sales methodologies that will help their sales force to be successful with SMBs. They will learn how MPS engagements for SMBs can be effective, during a time the sales person can afford.

n 17:00-17:30

MPS engagements are increasingly characterized by risk. Those who proactively identify and manage risk factors n 17:30-18:00 will inevitably be better positioned to win Chas Moloney of Ricoh ‘good’ business and let ‘bad’ business pass by.

Elgar 2

Dennis Kramer, perform IT

Jan DeKesel of in-Map “How to transform leads into sales in an MPS approach, and getting the customer involved in the process”

12:15 - 12:55

Mobility is revolutionizing the workplace (again), and workflows are changing.

As businesses move to support greater employee mobility, what must the print industry do to remain relevant? Hansen shares his insight into what forwardlooking companies are doing to stay ahead of the mobile curve.

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the cloud and the software-as-service model on managed print services. An analysis of trends that most other industries have gone through, particularly consumerisation of software, cloudification and appification and how these can affect the printing industry and the underlying technology that will make these shifts possible.

14:30 - 15:10

15:15 - 16:00

Small Is Beautiful - Taking SMB Customers Through MPS Development

Post-Recession Reality Check Dominic Keogh, Ricoh Europe MPS grew up during the information

Marco Castellano, Sistema Azienda age’s most economically challenged In this case study you will be introduced to Sistema Azienda followed by reasons for taking the road to MPS. Castellano will also cover MPS success in practice, lessons learned and recommendations to dealers working in the SMB segment.

times, fueling rampant cost cutting and driving demand for cost take-out programs. Today, customers use fewer devices and are printing less and less each year. Coming out of the recession, the print spend reduction continues. So, what’s driving your business growth?

5

Reception at Hampton Court Palace NewField IT and Nuance will host a royal reception at the Hampton Court Palace.

Located in the King’s Guard Chamber, attendees will dine and network among a breathtaking display of weaponry dating back to 1699.

Agenda

Wednesday, 10 October

SOLUTIONS SHOWCASE Rose Suite

TRACK 1

2 0 1 2

Elgar 1

8:00 - 10:00

11:50 - 12:30

13:35 - 14:15

14:20 - 15:00

15:15 - 15:55

Breakfast and Solutions Showcase in Showcase Hall

Complexities of Device Data

Working with Partnerships for Mutual Gain in MPS

Maximising Benefit in the Maturity Model

Managed Print Challenges and Issues from the Field

John Taylor, M2

Stephen Pye, Acert Associates Ltd

A series of case studies are presented on highlighting how MPS has been delivered through broader partnerships with It outsourcing companies, BPO companies and office supply companies. This highlights the varied attraction and routes to market in which MPS can be sourced and how MPS providers need to be open to develop a range of partnerships to secure MPS opportunities, as they can’t all be delivered directly.

Stephen Pye brings his personal perspective and a few lessons learned along the path to enlightenment, specifically around the transform maturity model. This sessions is primarily died at dealers and providers but client-side attendees should gain some benefit from insight into supply chain thinking.

Dealer Panel Discussion Moderated

by Rob Sethre, Photizo Group

n 8:30-9:00

Jean-François Le Brize of Tregana A Way to Speed Up Your Sales Process

Adrian von Büren, PrintFleet

n 9:30-10:00

Martin de Martini and Adam Wright of YSoft Corporation

n 9:00-9:30

Wayne Allen of Nuance Communications “The Importance of Addressing the Entire Document Workflow”

12:00 - 13:30 Lunch in Showcase Hall

GENERAL ASSEMBLY

Live Room

10:00 - 10:40

Büren will be discussing the complexities of device data collection and way it matters. The presentation will take the audience through different types of information and how we interpret that data, and the ways in which it is valuable to the dealers. We will also show how data is collected from the devices, and just how challenging that can be.

TRACK 2

Elgar 2

11:50 - 12:30

13:35 - 14:15

14:20 - 15:00

15:15 - 15:55

Europe is Transforming ... to What?

Fight or Flight: Staying Relevant for Tomorrow’s Customer

Business Intelligence: The New Hidden Goldmine!

The Next Step – Printer Asset Management

Ann Priede and Ken Stewart, Photizo Group

Robert Newry, Newfield IT

Rule Breakers: Getting Customers On-Board with Print Rules

Founder and CEO, Photizo Group

Join us for a discussion on how technology and consumer trends are impacting your business today. You’ll learn what’s hot and what’s not, providing key insights in positioning your business to survive today and thrive tomorrow.

Edward Crowley

Edward Crowley, Photizo Group’s CEO, will take a look at the future European imaging market: changing channels, changing offerings, and– most importantly – changing customers!

10:40 - 11:30

Ori Eizenberg, Preton

Why disparate sources of data in every managed print service provider can be linked to provide important business insight on contract performance.

Print rules reduce unnecessary printing and lower printing-related costs, but successfully implementing them is a constant battle. Customers are passionate about print, try taking away color printing or a personal printer, you could lose a hand.

ROUNDTABLES

Executive Panel

James Lothian, CTMS CTMS outlines how printer management can benefit from utilising enterprise technology asset management solutions.

Printer management is often seen as a specific area of responsibility, but adopting joined up thinking to integrate multiple systems and data sources can provide substantial efficiency gains and cost savings for all technology management.

LIMITED SPACE AVAILABLE — Sign up early

16:00 - 17:00

Industry Leaders Speak Out

Roundtable 1

Edward Crowley, CEO of Photizo Group, will moderate a panel session that will feature executives from industryleading OEMs. This panel will focus on topics relevant to the future of business and managed print services. Questions will be taken from the audience.

Managed Print Services

6

Roundtable 2

Roundtable 3

Future of Imaging

What does the channel look like in 2013?

7

Roundtable 4

Biggest issues affecting industries today

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