2023 MEDIA INFORMATION
Today, when decision-makers in the energy field are looking for information, digital media and leading search engines on the Internet are their first and favourite means.
Whatever your investment, including in marketing and communication, as an energy company you never spend money without considering ROI. At Power Insider , based on our longterm Energy background, we do know that.
We offer our customers to value our long-term experience. Our media sends relevant information only to targeted decision makers. Such information includes applications and new product introductions, that help readers in their daily operations. It also includes articles from industry experts and industrial columnists containing genuinely useful analysis.
At Power Insider , we continuously invest for improving the circulation of our Print, online magazines and e-newsletters. This has actually led to more than 100,000 recipients worldwide. But the key for you to remember – as the advertiser, is that this turns into a cost per click in the range of €1-3 euros.
Our algorithms and processes lead to maximising the reach of the proper targeted readers. Also, our websites appear on the first page of search engines. Power Insider is also showing on many other portals – including those of professional associations – and optimises the use of social media. This typically leads to 400,000 visits/month.
Power Insider through its websites, print and digital magazines with their own newsletters, relayed by the digital publishing platform www.issuu.com and Social Media networks, publish every day the latest industrial news for professional readers all over the world in a wide range of verticals.
We have been in the market for over 13 years and work with the industries biggest and most influential Companies and decision makers. Be part of our success and make 2023 the year you see real results!
PRINT EDITIONS Published Bi-MonthlyJan/Feb - Mar/Apr - May/Jun - Jul/Aug - Sept/Oct - Nov/Dec JAPAN’S ENERGY LANDSCAPE MAY-JUNE 2018 VOLUME 8 ISSUE 6 JAPAN’S ENERGY LANDSCAPE Renewable Energy & new power reactor global boiler market Reconstruction in Fukushima Hydrogen Energy for the Future
PRINT CIRCULATION
Pimagazine Asia has been in the market for 10 years, and has always invested a huge amount of time, effort and energy to ensure our readership is the most up to date and target available in the Energy sector in Asia.
We reach an internally audited distribution of 35,357 key stakeholders in the Asian energy market place. With this report we create a cross border market place enabling our advertisers to reach the most important decision makers in the region.
Pimagazine Asia distinguishes itself by bringing our management culture to bear on the energy sector, along with intensive coverage of the most important business developments. Instead of simply reporting on day to day events, we detect the trends that executives need to follow and show how these trends will effect business decisions. In addition to our print edition, our online digital edition of the magazine is published on our homepage and is emailed to a further 35,000 individuals around the World that have expressed an interest in the Power & Energy markets of Asia. Australia 957 Micronesia 39 Bangladesh 389 Myanmar 299 Bhutan 205 New Zealand 517 Cambodia 891 Pakistan 2185 China 4299 Papua New Guinea 9 EU 2327 Philippines 2799 Fiji
15 Singapore 764 HongKong 981 Solomon Islands 8 India 5352 Sri Lanka 331 Indonesia 1244 Thailand 2687 Japan 3789 USA 3019 Korea 1733 Vietnam 1347 Malaysia 1288 Total: 37,474
Our Audience Our Readers Electric Utilities Gas Utilities Water Utilities IPP’S Small Power Producers Captive Power Producers Transmission & Distribution EPC Companies Oil & Gas LNG Terminals Steel, Chemical, Cement Industry Pulp, Paper, Ceramics, Textiles Food & Beverage Pharmaceutical Industries Personal care manufacturing Agricultural (Sugar/Rice/Timber) Mining Sector Government Energy Departments Planning Authorities State & Regional Environment Investment Banks OEM’s Fuel Cell & Hydrogen Sector Telecommunications Corporate Management Country & Divisional Presidents Procurement Officers Sustainability Officers Procurement Management Senior Technical Management IT Operations Plant Management Electrical Engineers Operational Divisions Plant Maintenance Managers Boiler Team Leaders Rotating Equipment Managers Water Treatment Managers Quality Auditors Research & Development Human Resources Federal & Regional Government Heads/Officials Air Quality Regulators Consultants Investors “REACHING THE RIGHT PEOPLE AT THE RIGHT TIME ON EVERY PLATFORM”
ONLINE & DIGITAL SOLUTIONS www.pimagazine-asia.com 427,000 Average Monthly Views 2022 Billboard Welcome Banner - 970px x 250px £3,850 GBP PCM 10-15 seconds on homepage We advertise to be seen and drive brand and product awareness. Our welcome advert is a banner guaranteed to be seen by every visitor to our site, visible for 10 seconds, with your relevant links. Animated, static, flash, The best spot in our online platform! Leading Sponsor Banner - 300px x 250px £2,750 GBP PCM Take prime position on our homepage and newsletter Section Sponsor - 650px x 70px £1,700 GBP PCM Be seen as the leading player for your target market of Asia. All trackable, automated and animation all possible. Headline Banner - 650px x 70px £1,700 GBP PCM Newsletter Banner - 650px x 70px £1,850 GBP PCM File formats: GIF, JPEG, FLASH - Flash Links must be embedded. File Size must be 50k or less
41,000 + Follows 6,000 + Follows SOCIAL MEDIA
energy sizes And best Kohler—including of mind. Products and services ► CFB and BFB steam generators ► CFB and BFB gasifiers We are excited about our new company, Sumitomo SHI FW, as it allows us to dedicate our talent and quality of service on our fluidized bed technologies, which we see as the future for converting economical solid fuels and waste into clean and sustainable energy. y. oday ’s digital power pla elligent, and more reliable WE CAN HELP! t e # 3 7 0 #1 Global Energy & Water Cloud Platform - The #1 Smart Energy and Water cloud platform, is focused on Improved Worker Utilization Better First Time Fix Rates Superior Customer Service Improved Asset Utilization #1 Smart Mobile Workforce Engagement Platform 210 mm 297 mm power NO, IT’S NOT A FATA MORGANA! THIS IS ENEXIO DRY COOLING SOLUTIONS. Uninterrupted top performance even in arid areas with depleted or zero water resources: You can rely on our water saving power cooling solutions. 3/23/16 2:48 PM FOR IT, their respective logos, “Caterpillar product identity used herein, are trademarks of CONNEC T 27.04.18 14:53 ONLINE ADVERTISING OPPORTUNITIES
DIGITAL CAMPAIGNS
Weekly Newsletter - Reaches over 119,000 global energy decision makers who have all opted in to receive our weekly newsletter. Currently our Newsletter has an open rate of 69% and a click through rate of 17% ensuring our clients a tremendous return on investment. Our team have undertaken the latest digital media training course and are Google ad words qualified so we understand what works and what will work for your business and digital campaigns. 650px x 70px Banners with links are available to purchase from £1,850 GBP Per Campaign
Newsletter Banner
650px x 70px £1,850 GBP PCM
EDM - Email Marketing is the single best way to market your brand or business, increase your revenue, and cash in on more conversions. Why? Well let me explain. It is estimated that there are 4 BILLION active email users right now, that number is predicted to grow exponentially.
Email marketing consistently delivers the highest ROI of all marketing channels – earning on average $42 for every dollar spent… and in case you don’t want to do the math on that… That’s an ROI of 4200%!! I don’t know of a single brand or business that wouldn’t love to see numbers like that.
And just in case gaining a massive ROI isn’t enough to convince you… read on! Email is STILL the most preferred marketing channel that most consumers want businesses to communicate with them through. YES, even Millennials and gen-Z-ers prefer email to social media
When you use Email as your preferred method of communication, ALL you have to do to get your message heard is make sure your emails aren’t landing in the spam folder. You’re not held captive by the algorithm Gods, “platform rules,” or having to keep up with the latest trends to get your content seen.
Pimagazine Asia has diligently worked over the past 13 years to grow, harvest and produce the best performing targeted email list in the energy industry. It is checked, changed and updated weekly to ensure you maximise your ROI.
ABM Programs - Its been a difficult and learning process for all sales and marketing professionals in Asia Pacific for the last 2 years. We have seen more and more roles becoming hybrid or home based, and importantly there has been a huge increase in ‘Digital Noise’& ‘Zoom
Fatigue’ . The major thing b2b marketers have found, is the sheer amount of missed opportunities due to physical events going online or not really happening.
How many opportunities have you missed?
There is no secret that;
A. The market is crowded, all competing for a piece of the digital market, B. Peoples attention spans have gone south of the border, C. No-one knows what will happen in 2023! D. We have to be better than ever to rise above the ‘Digital Noise’ we experience daily.
Using our Account Based Marketing Service, we will enable you to reach the top 20% of the market with targeted campaigns to allow a real value exchange. We will ensure that this top 20% receive your message digitally and in person.
Working with you, ensuring your content is perfect and has synergy across all digital platforms, Pimagazine Asia rises above the digital noise your clients are experiencing. We find the who, what, why, where, and how of your clients and ensure content is focused on these specific clients, to maximise your return on investment.
The question you should be asking yourself is “How hard are we willing to work to secure these multi-million dollar accounts?” Pimagazine Asia has the platform and contacts to stand you head and shoulders above your competition. Talk to us to find out more, don’t hesitate and find yourself behind the curve for 2023.
DIGITAL AGENCY
PPC SERVICES
Our Digital services include; PPC, SEO, CONTENT MARKETING, DIGITAL STRATEGY, SOCIAL MEDIA.
While you may be an expert in your industry, chances are you’re not an expert in digital marketing. And that’s okay!
Digital marketing is a complex and ever-changing field, and it takes a specialist to stay on top of the latest trends and strategies. Things change daily, and you can very quickly go broke doing things that used to work but suddenly don’t.
Pimagazine Asia are experts in the energy industry and offer the largest print and online platform for the ASEAN region.
Our team only work with energy companies, we only have energy clients, we have a dedicated keyword team already delivering outstanding results for our clients.
PPC is an effective way to reach leads who are already interested in what you have to offer. Doing this in house is great, but you will often find your team struggling and taking longer than usual to develop a functioning campaign, because they are marketeers, NOT Energy experts with consistently high performing campaigns for every aspect of the energy market.
When someone performs a search on Google, they’re already interested in what you have to offer. They’re looking for a solution to their problem, and your business could be the answer.
If you’re not using PPC in conjunction with your marketing efforts, you’re missing out on the opportunity to reach these interested leads. You’re also missing out on the chance to convert them into customers.
PPC is an effective way to reach leads who are ready to buy. Retargeting them on other platforms ensures we maximise your success.
Not all searches are created equal. Some searches are performed by people who are just beginning their research and are not yet ready to buy. Other searches are performed by people who are further along in the buying process and are more likely to convert into customers.
Working with Pimagazine Asia’s New Digital division, you are not working with an agency working in hundreds of different marketing sectors, we only specialise in one market segment, ENERGY.
We are experts, we have google accredited staff, Meta accredited staff, all experts in what they do. All campaigns and targets are triple checked, then checked again with you the client, to ensure everything has the best chance of success from the outset.
We will save you Time, Money, and help you grow your business.
Do you want to save money on clicks whilst maximising your CTR?? Speak to a member of the Digital Team today and lets analyse what you are doing, and how we can improve.
We can offer Project Based Fees and also Agency Retention services.
2023 PRINT ADVERTISING RATES AND BLOCK BOOKING DISCOUNTS Position 1 issue 2 issues 3 issues 4 issues 5 issues 6 issues Double Page £9,250 GBP £8,325 GBP £7,492 GBP £6,743 GBP £6,068 GBP £5,462 GBP Single Page £6,750 GBP £6,075 GBP £5,467 GBP £4,920 GBP £4,428 GBP £3,985 GBP Half Page £4,150 GBP £3,735 GBP £3,361 GBP £3,025 GBP £2,722 GBP £2,450 GBP Inside Front Cover £12,500 GBP £11,250 GBP £10,125 GBP £9,112 GBP £8,201 GBP £7,381 GBP Inside Back Cover £9,500 GBP £8,550 GBP £7,695 GBP £6,925 GBP £6,232 GBP £5,609 GBP Outside Back £12,000 GBP £10,800 GBP £9,720 GBP £8,748 GBP £7,873 GBP £7,085 GBP Contents Page £8,500 GBP £7,650 GBP £6,885 GBP £6,196 GBP £5,576 GBP £5,019 GBP Editors Note £8,500 GBP £7,650 GBP £6,885 GBP £6,196 GBP £5,576 GBP £5,019 GBP Logo Spine £1,500 GBP £1,350 GBP £1,215 GBP £1,093 GBP £984 GBP £885 GBP Logo on Cover £2,250 GBP £2,025 GBP £1,822 GBP £1,640 GBP £1,476 GBP £1,328 GBP Feature Sponsor £10,000 GBP £9,000 GBP £8,100 GBP £7,290 GBP £6,561 GBP £5,904 GBP Loose Inserts POA POA POA POA POA POA Stitched Inserts POA POA POA POA POA POA Advertorial £3,000 GBP £2,700 GBP £2,430 GBP £2,187 GBP £1,968 GBP £1,771 GBP Company Article £2,000 GBP £1,800 GBP £1,620 GBP £1,458 GBP £1,312 GBP £1,180 GBP EXEC Interview £2,000 GBP £1,800 GBP £1,620 GBP £1,458 GBP £1,312 GBP £1,180 GBP
CONTACT US Power Insider Publishing & Events E: sean@pimagazine-asia.com W: www.pimagazine-asia.com T: +44 (0)7999 826118