PLUS Model Magazine (PMM), the premiere virtual magazine, blog and media outreach celebrates the plus size fashion, beauty and plus modeling industries. PMM inspires readers to thrive in their curves, crave contemporary fashion and design their lives, on their own terms, sans apologies. PLUS hit viral status in January 2012 for their explosive and controversial editorial, "Plus Bodies, What’s Wrong with Them Anyway?" and has appeared on/in ABC World News with Diane Sawyer, FoxNews.com, HuffingtonPost.com, Entertainment Tonight and 200+ other media outlets.