SUSTAINABILITY
Bayer Emphasizes Human Health and Environment with +100 Mil Investment KEREN SOOKNE, DIRECTOR OF EDITORIAL CONTENT TOP THREE TAKEAWAYS 1. Bayer is baking sustainability into its business—in packaging, emissions, and more.
2. They are focused on expanding global access to medications and supplementation.
3. QR codes offer multiple benefits for packaging and convenient consumer education.
65% of energy consumed at three Consumer Health production sites—one each in Germany, Guatemala, and Spain—is generated from renewable sources. (Image credit: Getty)
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lanetary health may not be what immediately comes to mind when you think of Aspirin, but they’re more connected than you might realize. Bayer AG has initiated several “100 million challenges,” including its recent investment in sustainable health products to advance the company’s 2030 sustainability commitments. They’re pouring in €100 million to further enable sustainable innovation, production, and consumption of Consumer Health products including global brands like Aspirin, Bepanthen, Claritin, and Elevit. We’ll get to the packaging details shortly. But first, it’s important to discuss the connection between human health and the environ-
ment. “When you think about the environment and climate issues, we’re talking about the environment as a social determinant of health,” says Daniella Foster, Global Vice President and Head of Public Affairs, Science, and Sustainability for Bayer’s Consumer Health division. “Reflecting on the past 20 years, we know that climate change has been a cause behind a growing number of health concerns, and we also know that underserved populations are particularly vulnerable.” Data suggests that approximately half of the world’s population does not have access to basic and essential health services, while the same populations are often in communities significantly
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