POM AMSTERDAM
OUR S TORY
YO U R FAVO U R I T E P I E C E O F M I N E S i n c e 2 0 1 1 t h e s i s te r s b e h i n d t h e b ra n d P O M A m s te rd a m , Liesbeth and Violet, design high quality shawls and c l o t h i n g t h a t m a ke yo u s m i l e . Yo u r ow n fa vo u r i te ‘ P i e c e O f M i n e ’ t h a t g i ve s yo u t h a t e x t ra s p a r k . T h e c o l l e c t i o n s c o n s i s t o f e l e g a n t a n d fe m i n i n e s t y l e s , c h a ra c te r i s e d by p o w e r f u l a n d c o n t ra s t i n g c o l o u r s , o u t s p o ke n p r i n t s , f u n d e ta i l s a n d t h e u s e o f fi n e a n d n a t u ra l fa b r i c s . T h e fo u n d i n g s i s te r s d e s i g n a l l fa b r i c s a n d s t y l e s t h e m s e l ve s . T h e p r i n t s te l l u n i q u e s to r i e s a n d a re h a n d - p a i n te d by V i o l e t i n P O M ’s c o l o u r f u l s t u d i o i n A m s te rd a m .
POM AMSTERDAM
FOUNDING SISTERS
I T R U N S I N T H E FA M I LY L i e s b e t h a n d V i o l e t a re s i s te r s , b o r n i n to a n e n t re p re n e u r i a l fa m i l y. T h e i r g ra n d fa t h e r w a s t h e fo u n d e r o f t h e w e l l - k n ow n R oya l Ta l e n s o i l - p a i n t . C re a t i v i t y a n d e n t re p re n e u r s h i p r u n t h ro u g h t h e i r ve i n s . T h e i r j o i n t p a s s i o n fo r d e ve l o p i n g b e a u t i f u l t h i n g s , c h a l l e n g i n g t h e m s e l ve s a n d s u r p r i s i n g o t h e r s , c o n n e c t s t h e m . T h e i r d i ffe re n t c h a ra c te r s , v i e w s a n d i n te re s t s j u s t m e l t to g e t h e r i n e c l e c t i c c re a t i o n s .
“ W E WA N T T O B R I N G FA S H I O N T H A T M A K E S YO U S M I L E . W H E N FA S H I O N F E E L S C O M F O R TA B L E A N D F E E L S R I G H T, Y O U R A D I A T E I T ”
violet and liesbeth
POM AMSTERDAM
A COLOUR F UL FA S H ION COL L E C T ION
B y 2 0 1 8 , P O M A m s te rd a m e x p a n d e d i t s c o l l e c t i o n to a f u l l fa s h i o n c o l l e c t i o n . T h e c o l l e c t i o n s c o n s i s t o f e l e g a n t a n d fe m i n i n e s t y l e s – d re s s e s , s u i t s , j a c ke t s a n d b l o u s e s - c h a ra c te r i s e d by p ow e r f u l a n d c o n t ra s t i n g c o l o u r s , o u t s p o ke n p r i n t s , f u n d e ta i l s a n d t h e u s e o f fi n e a n d n a t u ra l fa b r i c s . T h e fo u n d i n g s i s te r s d e s i g n a l l p r i n t s a n d s t y l e s t h e m s e l ve s .
“ W E WA N T T O B R I N G FA S H I O N T H A T M A K E S Y O U S M I L E . W H E N FA S H I O N F E E L S C O M F O R TA B L E A N D F E E L S R I G H T, Y O U R A D I A T E I T ”
POM AMSTERDAM
B R A N D VA L U E S
P O M A M S T E R D A M WA N T S T O E M P O W E R W O M E N TO FEEL SPECIAL, BEAUTIFUL AND FEMININE BY B R I N G I N G C O L O U R F U L A N D A U T H E N T I C FA S H I O N T H A T M A K E S YO U S M I L E .
COLOURFUL STORIES
SENSITIVE TO COMPLIMENTS
FOR ANY OCCASION
A l l o u r p r i n t s a re i n s p i re d by u n i q u e s to r i e s
A l l o u r d e s i g n s a re c re a te d to m a ke w o m e n
A l l o u r fa s h i o n i te m s a re c re a te d w i t h
a n d a re p a i n te d a n d d e s i g n e d i n - h o u s e
fe e l b e a u t i f u l a n d s p e c i a l - t h ro u g h
b e a u t i f u l , h i g h - q u a l i t y fa b r i c s to m a ke t h e m
b y P O M ’s fo u n d i n g s i s te r s . R i c h c o l o u r s
e l e g a n t s t y l e s , fe m i n i n e c u t s a n d by u s i n g
fe e l n a t u ra l a n d c o m fo r ta b l e to w e a r a t a l l
a n d c o n t ra s t i n g e l e m e n t s b r i n g a s m i l e to
f u n , u n e x p e c te d d e ta i l s s u c h a s re fi n e d
t i m e s . S t y l e - u p fo r a n e l e g a n t p a r t y o r s t y l e -
p e o p l e ’s fa c e s .
b u t to n s a n d c o l o u r f u l f r i n g e s . D o n ’t b e
d o w n fo r a c a s u a l b e a c h s t ro l l .
s u r p r i s e d by a l l t h e c o m p l i m e n t s !
TA R G E T A U D I E N C E / wo m e n 3 0 – 6 0 ye a r s S h e i s e n t re p re n e u r i a l , p a s s i o n a te , o p t i m i s t i c , e n e rg e t i c a n d b u b b l y. N o fa s h i o n q u e e n , b u t s o m e o n e w h o wa n t s to  d re s s fe m i n i n e a n d o r i g i n a l .
POM AMSTERDAM
S U S TA I N A B I L I T Y & P OM
F I N E A N D FA I R S u s ta i n a b i l i t y a n d h o n e s t e n t re p re n e u r s h i p a re h i g h o n o u r a g e n d a . We o p e ra te w i t h c a re fo r p e o p l e , a n i m a l s a n d n a t u re a n d w e c o n t i n u o u s l y l o o k fo r wa y s to i m p rove
M I N D F U L M AT E R I A L
t h e wa y w e d o b u s i n e s s .
P O M A m s te rd a m m a i n l y w o r k s w i t h n a t u ra l fa b r i c s . Fa b r i c s t h a t a re k i n d to n a t u re a n d yo u r s k i n . L i ke t h e ve g a n fa b r i c c u p ro, a fi n e m a te r i a l w e l ove to w o r k w i t h . T h e fa b r i c i s m a d e o f t h e l e f tove r s e e d s o f
FA I R M A N U FAC T U R I N G O u r fa c to r i e s a re c a re f u l l y s e l e c te d . We w o r k w i t h m a n u fa c t u re r s t h a t a re c e r t i fi e d a n d m e e t o u r s ta n d a rd s i n s o c i a l l a b o u r c i rc u m s ta n c e s . We h a ve s t ro n g a n d t r u s t f u l re l a t i o n s h i p s w i t h o u r fa c to r i e s . We p a y fa i r p r i c e s a n d v i s i t t h e m f re q u e n t l y to e n s u re that the quality of working conditions is met.
t h e c o t to n p l a n t a n d l e a ve s a s m a l l e r e nv i ro n m e n ta l fo o t p r i n t . C u p ro i te m s a re i n c re d i b l y s o f t ; t h e y b re a t h e l i ke c o t to n a n d fe e l l i ke s i l k . We a re c o m m i t te d to d e s i g n a n d p ro d u c e h i g h q u a l i t y i te m s t h a t l a s t l o n g a n d a re t h e re fo re m o re d u ra b l e .
POM AMSTERDAM
7 5 0 R E TA I L E R S WOR L D WI D E
UNITED KINGDOM IRELAND
THE NETHERLANDS BELGIUM KO R E A
SWITZERLAND J A PA N
S PA I N
DENMARK
AU S T R I A SWEDEN
GERMANY FRANCE
AU S T R A L I A
POM AMSTERDAM
COL L E C T ION FAC T S
• FA S H I O N 8 0 + S T Y L E S • S H AW L S 4 0 + I T E M S • 2 DROPS PER SEASON M A I N & H I G H • RRP E U R 5 9 , 9 5 - E U R 2 1 9 , 9 5 • C O M F O R TA B L E N A T U R A L FA B R I C S C U P R O , S I L K , V I S C O S E , C O T T O N • E L E G A N T & C O M F O R TA B L E F I T T I N G S • H A N D P A I N T E D P R I N T S , C O N T R A S T I N G C O L O U R S A N D F U N D E TA I L S
POM AMSTERDAM
PREVIOUS COLLECTIONS
SECRET TREASURES & COLLECTION We l c o m e i n P O M ’s P h a n ta s t i c G a l l e r y. O u r r i c h n e w fa l l / w i n te r c o l l e c t i o n f u l l o f c o l o u r f u l a n d c h e e r f u l p i e c e s to e x p o s e . A l l w i t h a n e x t ra o rd i n a r y s to r y.
FROM LIBRARY TO LOOKBOOK Fo u n d i n g s i s te r s V i o l e t & L i e s b e t h g o t i n s p i re d by a n u n p ro m p te d s t ro l l t h ro u g h a b e a u t i f u l , a u t h e n t i c l i b ra r y i n a re a l l y ro m a n t i c c a s t l e . F u l l o f b o o k s f ro m t h e l a s t c e n t u r y o r e ve n o l d e r. N o t ve r y c o m m o n p l a c e . T h e i r fa n ta s y i m m e d i a te l y w e n t c ra z y by a l l t h e d re a my p a i n t i n g s a n d p i c t u re s q u e s to r i e s t h a t w a n t to b e to l d . P O M A m s te rd a m re - c re a te d a l l t h i s e n c h a n t i n g h e r i ta g e i n to p h a n ta s t i c p r i n t s . F u l l o f f u n , w i t h a to u c h o f m a g i c .
SS20 POM AMSTERDAM
A BURST OF LUCK CON FE T T I E XP LO S ION OF L UC K Y C H A R M S T h i s S S 2 0 c o l l e c t i o n i s a c o n fe t t i e x p l o s i o n o f l u c ky c h a r m s i n b r i g h t , r i c h c o l o u r c o m b i n a t i o n s . We t ra n s l a te d s to r i e s o f l u c k i n to eclectic home made designs. A par t of the collection is, once again, c o - d e s i g n e d by Ka t j a S c h u u r m a n – a fa m o u s D u t c h a c t re s s , w r i te r, p re s e n te r a n d e n t re p re n e u r a l l - i n - o n e . To e ve r y wo m a n l u c k m e a n s s o m e t h i n g d i ffe re n t , b u t i t ’s o f te n fo u n d i n s m a l l t h i n g s . A n i c e v i e w, g re a t fo o d , a h u g o f a c h i l d o r a g o o d l a u g h . T h o s e l i t t l e m o m e n t s o f l u c k c a n i n s ta n t l y m a ke yo u h a p py a n d l e t yo u s h i n e . A n d t h i s i s w h a t w e w a n te d to c re a te w i t h o u r POM Spring Summer ‘20 collection. A little sparkle, a smile, summer v i b e s – i n s h o r t , a ‘ c o l o u r f u l s ta te o f m i n d ’ .
POM AMSTERDAM FW20/21 MAIN
FESTIVAL LOVE POM B Y K AT J A COL L E C T ION Ka t j a ’s p o s i t i ve e n e rg y - h e r n a t u ra l a b i l i t y to l i g h t u p a ro o m , c o n n e c t i n g w i t h a l l t h a t m a ke s l i fe sw e e t - i s a t t h e c o re o f o u r Fa l l / W i n te r 2 0 / 2 1 c o l l e c t i o n . T h i s t i m e w e c o l l e c te d h e r u n fo rg e t ta b l e m o m e n t s o f c e l e b ra t i o n a n d e xa l ta t i o n ; o f t ra d i t i o n a n d to g e t h e r n e s s – t h e w i l d c a m a ra d e r i e o f A f r i ka B u r n , t h e b r i g h t l i g h t s o f N e w Ye a r ’s fi re wo r k s , t h e C u b a n r hy t h m o f l i fe f u l l o f m u s i c a n d d a n c e . We c h a n n e l l e d t h a t s a m e v i b ra n c y i n to a s e l e c t i o n o f s ta n d o u t fa s h i o n p i e c e s .
POM AMSTERDAM
P R E S E N TAT ION
POM AMSTERDAM
POINT OF SALE W H AT YO U R E CE I V E F O R F R E E W I TH YOUR ORDER:
2 x A 3 c a r to n s ( m a i n + h i g h )
1 x c a rd s e t + h o l d e r ( m a i n )
1 x b ra n d b o o k
W H AT YO U CA N P U R C H A S E :
P O M c l o t h i n g o r s h a w l ra c k
POM clothing or shawl hangers
S i l k s h a w l ra c k
S i l k b ox s ta n d
POM AMSTERDAM
WI N D OW P R E S E N TAT ION
E V E RY S E A S O N W E P R O V I D E A W I N D O W P A C K , C O N S I S T I N G O F B E A U T I F U L I T E M S T O D R E S S YO U R W I N D O W. • VA L U E > 2 0 0 E U R O • BEST LOOKING WINDOW WINS A PRIZE
POM AMSTERDAM
B 2 B P ORTA L
EASY ORDERING
STOCK
•
R e - o rd e r 2 4 / 7 o n o u r p o r ta l .
C h e c k a va i l a b l e s to c k , i n c l u d i n g p re v i o u s
•
N o m a n u a l p ro c e s s i n g .
c o l l e c t i o n s a n d s a l e o ffe r s .
•
D e l i ve r y w i t h i n 1 - 3 d a y s ( E u ro p e )
•
N o s h i p p i n g c o s t s fo r o rd e r s a b ove EUR 250
PRICE LISTS A l l p r i c e l i s t s a va i l a b l e o n o u r p o r ta l .
IMAGE GALLERY D o w n l o a d p ro d u c t & c a m p a i g n i m a g e s , c a m p a i g n te x t s , o t h e r p ro m o t i o n m a te r i a l s , b ra n d b o o k s a n d s o c i a l g u i d e l i n e s .
POM AMSTERDAM
POM IN TIMES OF COVID-19
D U R I N G T H E T R O U B L I N G T I M E S O F C OV I D - 1 9 , W E H AV E S U P P O R T E D O U R R E TA I L E R S I N A S M A N Y WAY S A S W E P O S S I B LY C O U L D . W E F E E L T H A T I N T H E S E T I M E S W E S H O U L D H E L P E A C H O T H E R A S PA R T N E R S . S O , W H A T H AV E W E D O N E ?
I n c o o p e ra t i o n w i t h o u r o n l i n e s t ra te g y p a r t n e r w e
O u r re ta i l e r s w e e k l y re c e i v e d p e r s o n a l
m a d e 3 We b i n a r s :
m e s s a g e s o r a n e w s l e t te r f ro m o u r s a l e s te a m .
‘ H O W T O B O O S T Y O U R O N L I N E & S O C I A L S A L E S ’ .
SHARED BY M O D E FA B R I E K , TEXTILA AND FA S H I O N UNITED!
We s u p p o r te d re ta i l e r s w i t h g i v e a w a y s to b o o s t t h e i r o n l i n e a n d o ffl i n e s a l e s .
“DEAR POM, W H A T A L OV E LY G E S T U R E ! IT’S THE LITTLE THINGS IN T H E S E T I M E S T H AT M A K E S
“ D E A R POM , WH AT
ALL THEDIFFERENCE.
A L OV E LY I D E A T O
W E R E A L LY A P P R E C I AT E I T ! ”
“WE’D LIKE TO THANK YO U F O R YO U R S U P P O R T A N D F OR B E I NG S O C R E AT IVE WI T H FI N D I NG WAY S T O S U P P O R T YO U R R E TA I L E R S OV E R T H I S CHALLENGING PERIOD.”
C E L E B R AT E A L L MU M S ! ”
“ L OV E T H I S N E W S L E T T E R , S UC H A G R E AT I D E A ! S O N I C E O F YO U T O C O M E U P WI T H T H E S E C R E AT IVE I D E A S T O H E L P U S O U T. ”
We m a d e P O M
FAC E M A S K S
POM AMSTERDAM
CON TAC T
MEET OUR SALES TEAM!
JISCA DE LA FOSSE
N ICOL I N E VI S
WILLEKE KLINKER
O F F I C E P O M A m s te rd a m B V: S u m a t ra ka d e 7 3 9 , 1 0 1 9 P X A m s te rd a m S A L E S s a l e s @ p o m - a m s te rd a m . n l C U S TO M E R S E R V I C E i n fo @ p o m - a m s te rd a m . n l P R E S S & M E D I A m a r ke t i n g @ p o m - a m s te rd a m . n l
L I E S B E T H LOTG E R I NG