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Akila Seshasayee pg 10 | Photographed by Jan Wellmann Hormazd Narielwalla 02 Vipin Bakiwala 22 Priyanka Sachdev 30 Shweta Mansingka 38 Leena Kejriwal 44 Shuchita Sancheti 52 In Memoriam 58

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Editor in Chief | sudhir@indidesign.in

May 2019 | # 105

With award winners from the graduating batch of 2015, at Symbiosis Institute of Design, Pune

What Awards Do for You Winning awards does many things for you: Validation: Awards validate that your work is good, and that acts as a confidence booster for you and your team.

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Credibility: Since awards are given by a third party, which has its own reputation (like Pool Magazine for Designers), this validation becomes more credible. It is not that you are praising your own work, it is Pool Magazine saying your work is good.

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Brand: This credibility helps to build your brand. It’s not the same as receiving an award from a business or marketing publication that may not know much about design. Pool Magazine has featured over a thousand Indian designers, and has already published more than 100 issues of the magazine. This is an undeniable stamp of authority in design.

Akila Seshasayee pg 10 | Photographed by Jan Wellmann Hormazd Narielwalla 02 Vipin Bakiwala 22 Priyanka Sachdev 30 Shweta Mansingka 38 Leena Kejriwal 44 Shuchita Sancheti 52 In Memoriam 58

Uniqueness: An award is what makes you different from your competition. Face the facts, clients and businesses have no way to evaluate one design company from another. Awards create this distinction for you.

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Client trust: Clients always trust award winning designers more, and if that award comes from an industry leader, the trust is beyond doubt.

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Reason to promote: Winning an award becomes a reason to get in touch with your past clients and contacts. It also becomes a reason for you to promote your services and yourself.

Designindia was founded in 2002. It was started as a platform for interaction for the design community in India and abroad.

Over the years it has grown into a forum spread over many social and professional networking domains, linking design professionals into an active, interactive and thought leading community.

http://in.groups.yahoo.com/group/designindia

India’s Best Design Awards are yearly design awards given away by Pool Magazine. The awards are now open to global entries. A very reputed global jury takes a call on each entry. Awards are given away at a day long event ceremony called ‘The Pool Show’. The event by itself is a get together of the best design professionals.

The entries for India’s Best Design Awards 2019 are open at www.bestdesignawards.in Sudhir

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ART

Paper impressions

Hormazd Narielwalla saves old tailoring patterns from being trashed by turning them into works of fine art

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ENTRIES OPEN 1st April - 31st May

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COVER STORY

From the Temple Borders collection

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ARCHITECTURE

Principal Architect at his eponymous design studio, Vipin Bakiwala believes in creating ‘soul shelters’ for his clients

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ILLUSTRATION

Left to Right: Quirk Box Love Story collection

Being able to create enduring stories for fabric is what drives illustrator and visual artist Priyanka Sachdev to pick up her pen

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BHUJIA NAMKEEN | SNACKS SWEETS | PAPAD w w w.bhik h a r a mc h a nd ma l. in

CERAMICS

Ceramic artist Shweta Mansingka’s creative journey involves tapping into her inner consciousness

'Unique'. Each one unique, amongst diverse flavors.

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ity

Vinayak Arts 986, Sadashiv Peth Dnyan Prabodhini Road Pune 411030

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DECOR Left to Right: 'Colour Story'

LIMITLESS POSSIBILITIES When did you discover you had artistic leanings?

SS: As a child, I had the zeal to keep creating. I used to visit my father’s textile unit where fabrics were printed in dazzling prints and scintillating colors. I would sit in front of him for hours, mesmerized by his shade card with its thousands of hues and shades. This was my first introduction to the world of colors, and I was captivated by them.

Shuchita Sancheti’s home décor brand vVyom offers a striking range of products that find their origins in her hand painted artworks

While growing up, I discovered the world of art, and began to question existing perceptions. How do colors affect us consciously and subconsciously? Why do we like 52 POOL #105

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IN MEMORIAM

Helena with Charles Eames on his last visit to NID in 1978. Photo credit: NID

Helena Perheentupa (1929- 2019)

Ashoke Chatterjee’s tribute to a deeply loved and respected friend of Indian design. Ashoke served as Executive Director, Senior Faculty, Distinguished Fellow and Professor of Communication and Management at the National Institute of Design (NID), Ahmedabad.

The recent passing of Helena Perheentupa in her native Finland has removed from our midst a designer, teacher and colleague whose contributions to Indian design are beyond estimation. During Helena’s long career at the National Institute of Design, she helped build systems of design education and of design practice which then launched pioneering careers and role models. These in turn have influenced almost every effort in the spread of 58 POOL #105

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Editor in Chief Sudhir Sharma sudhir@indidesign.in Publisher INDI Design Pvt Ltd www.indidesign.in

Editorial Team Marianna Sharma Meetali Ohri

Contact us INDI Design Pvt Ltd 18 High Street, Pashan - Baner Link Road, Pune - 411 045, INDIA Phone: 020 2729 3552 All sponsorship enquiries to tarun@indidesign.in All content related enquiries to pool@indidesign.in Printing & Binding Vinayak Arts, Pune

Copy Editor Ashvina Vakil Art & Design Nilesh Kamble Rohit Chakke Shreya Kabra Gautham Dutt Finance Deepak Gautam

Layout & Production Pradeep Arora Satyajit Harpude Sagar Sadekar Assistants Yamanappa Dodamani Pranil Gaikwad Rafik G Shaikh Subscription & Logistics sub@poolmagazine.in Marketing Tarun Thakkar tarun@indidesign.in Kunal Dewalwar kunal@indidesign.in

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