POOL 93

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Anil Sinha pg 12 | Photographed by Jayanti Naik Janine Shroff 02 Nikhil D. 22 Margaret Zinyu 30 Priya Sebastian 36 Nirali Mehta and Jeenie Madan 42 Bandana Jain 50 Anavila Misra 56

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Pool Magazine awarded China’s Global Innovation Award

TIA

POOL

WIDC 2018

The 2nd World Industrial Design Conference Liangzhu, China

Editor in Chief | sudhir@indidesign.in

May 2018 | # 93

With the global leaders at the 2nd World Industrial Design Conference held at Liangzhu in China, Pool Magazine was awarded the Top Design Service platform Award by TIA.

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POOL Makes Waves!

“We extend our sincere congratulations to you that Pool Magazine is nominated as the ‘Top Design Service Platform’ in the TIA 2017. Thank you for your efforts to promote the development and innovation of the global design industry.”

www.indipool.com

This was very thoughtful - an award for providing a service to the Design Industry! In fact, I was very impressed by the thoughtfulness behind all the TIA award categories this year.

The TIA Awards Ceremony was held on the morning of April 21 during the 2nd World Industrial Design Conference at Liangzhu, Hangzhou (China). Almost a thousand industrial designers from China and about 100 from 50 other countries attended the Conference. Over 5,000 entries from 30 countries were submitted for the TIA (Top Innovation Award); the WIDC organizing committee conducted a four stage evaluation including reviews, expert reviews, reassessment and final expert reviews.

Anil Sinha pg 12 | Photographed by Jayanti Naik Janine Shroff 02 Nikhil D. 22 Margaret Zinyu 30 Priya Sebastian 36 Nirali Mehta and Jeenie Madan 42 Bandana Jain 50 Anavila Misra 56

www.indipool.com pool@indidesign.in

@indipoolmag

Designindia was founded in 2002. It was started as a platform for interaction for the design community in India and abroad. Over the years it has grown into a forum spread over many social and professional networking domains, linking design professionals into an active, interactive and thought leading community.

TIA focuses on design works that have made outstanding contributions to innovation and sustainable development in various fields of the world economy and society. It aims to seek and encourage innovative models and achievement in order to improve human life and stimulate industrial vitality on a global scale. Hence, TIA grants awards to institutions, individuals or works that have outstanding contributions to and influence in industrial, academic, research, financial and business sectors.

Such thoughtfulness in rewarding efforts does make you more committed and gives you more energy to move ahead.

Sudhir

http://in.groups.yahoo.com/group/designindia

Endorsed by

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ART

Janine Shroff enjoys juggling the clean and functional aspect of her graphic design work with the fun and color of her personal illustrations

‘Indian Family’ Boy (A3) 2 POOL #93

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Paper-to-digital: the newest, oldest way to work

Artists, designers, illustrators – each has their own way of working. Some are immediately and purely digital; others love paper at the start of their workflow. Wacom Intuos Pro lets you enjoy both. Wacom Intuos Pro comes in Medium and Large sizes only.

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PEN PRESSURE LEVELS

0.4mm diameter Finetip Pen works on any paper

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Inkspace

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Convert your paper sketches to layered raster and vector formats

store.wacom.co.in

716, Tower B, DLF building, Jasola, Mathura Road, New Delhi - 110025

2 & 3, Midas Tower, Sahar Plaza, Chakala, Andheri East, Mumbai - 400059 Mumbai Hyderabad 2nd Floor, Fortune Monarch Mall, Jubilee Hills, Road 36, Hyderabad - 500033

Tel : (+91) 11-47239400

Tel : (+91) 22-40100276 Tel : (+91) 9866591995

POOL #93 20178 Wacom Company Limited. Wacom, the logo is registered trademarks of Wacom Company Ltd. All other company names and product names are trademarks or registered trademarks of their respective owners.

Create directly on screen with our most natural pen experience ever

With a resolution of up to 4K and a wide-gamut display (color accuracy up to 94% of Adobe® RGB), you’ll be able to see your work in life-like detail.

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PEN PRESSURE LEVELS

No Parallax

Wacom India Pvt. Ltd. Delhi

www.wacom.com

Virtually no lag

|

store.wacom.co.in

716, Tower B, DLF building, Jasola, Mathura Road, New Delhi - 110025

Tel : (+91) 11-47239400

Tel : (+91) 22-40100276 2 & 3, Midas Tower, Sahar Plaza, Chakala, Andheri East, Mumbai - 400059 Mumbai Hyderabad 2nd Floor, Fortune Monar ch Mall, Jubilee Hills, Road 36, Hyderabad - 500033 Tel : (+91) 9866591995 POOL #93 201710 Wacom Company Limited. Wacom, the logo is registered trademarks of Wacom Company Ltd. All other company names and product names are trademarks or registered trademarks of their respective owners.

COVER STORY

Multiple identities 12 POOL #93

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5 REASONS TO ENTER INDIA'S BEST DESIGN AWARDS 2018

ENTRIES OPEN 15 APRIL - 15 JUNE www.ibdsa.com 20 POOL #93

1

PRESENT YOUR WORK Doing great design today is not enough! Take efforts to present your work, its context and values - visually as well as verbally.

GET EXPERT OPINION Your design deserves to be seen by others beyond its direct audience. It is important that your work is globally seen and recognised by design experts.

3

IMPRESS CLIENTS India’s Best Design Award is an invaluable endorsement of your work. Clients always trust and want to work with awardwinning designers who follow global ethical practices.

STAND OUT Get noticed in the market ! Get competition talking about you.

Winning India’s Best Design Award is a great way to stand out in a competitive, hyped and mostly unorganised design market.

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2

4

SET THE BENCHMARK Set the benchmark for others to follow! Your project deserves to become a case study for others to refer to and to learn from.

Your studio will attract Good Clients and Good Designers, bringing global recognition to Indian design!

www.indipool.com 21

STYLIST

​ haan by Ekaya campaign.

T Photograph by Pranoy Sarkar 22 POOL #93

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As a designer working in the craft sector, Margaret Zinyu is helping to resurrect the traditional art of loin loom weaving in her home state of Nagaland How did you discover your passion for textiles?

MZ: Coming from a small town, Kohima in Nagaland, I was exposed to a lot of rich tribal culture and nature. As a child I was obsessed with materials from my surroundings and played with all kinds of different mediums, from sweet wrappers to dry colored leaves and flowers. I used to make small knickknacks which I proudly gave away as gifts.

When I finished school, I decided to enroll for a pattern and tailoring course before I joined junior college. Then I moved to Bangalore, and decided to pursue an Interior Design

diploma while I was doing my BA. It was very time consuming but I stayed the course. By the final year, I was ready to pursue Interior Design, when I remembered a brochure I had picked up from a trade fair a couple of years before – it featured some beautiful furniture.

That was my introduction to the National Institute of Design. The time was right – I secured admission and my exploration continued at NID. It was really a journey of sorts – I started with all sort of materials as a kid, then went on to tailoring, and interior design (I love doing the upholstery and furniture). I thought I would do Industrial Design at NID, especially Furniture, only to

30 POOL #93

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ity

Vinayak Arts 986, Sadashiv Peth Dnyan Prabodhini Road Pune 411030

ing

www.indidesign.in

int

(+91 20) 2447 7253 (+91 98) 2275 7538 info.vinayakarts@yahoo.in

pr

al u q

ILLUSTRATOR

On the brink of

DISCOVERY

For illustrator Priya Sebastian, drawing is like an exciting adventure into the unknown!

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FITNESS

E H T G IN ON H C TI T E NA R ST AGI IM

‘Tally to trim’ collection

What sparked your interest in design?

NM: Born in New Delhi in a Gujarati household, I had a very happy and exciting childhood, where my brother and I always had a voice of our own. At 17, I moved out to pursue my passion for design and then kept going from there. I was grateful for the fact I could choose what I wanted, do what I wanted, and be encouraged and appreciated for it by family and friends. After acquiring a degree in Accessory Design from NIFT in Gandhinagar, I moved to Mumbai to work, gradually falling in love with my life in that city. I worked as a jewelry designer for nine years, with seven very interesting and satisfying years in Tanishq. It was towards the end of that I had some sort of realization that I didn’t want to continue doing that.

Something more was calling me.

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ECODESIGN

CARDBOARD TRICKS

Founder and Principal Designer of Mumbai-based Sylvn Studio, Bandana Jain makes innovative and truly eye-catching use of corrugated cardboard and other sustainable material

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BHUJIA | NAMKEEN | SNACKS | PAPAD | SWEETS w w w. b h i k h a r a m c h a n d m a l . i n

54 POOL #93 www.indidesign.in

Caramel floral trellis organza sari: IN BETWEEN (SS18) Caramel floral discharge print organza sari: IN BETWEEN (SS18)

Anavila Misra’s eponymous label was born out the designer’s early exposure to the handcraft culture of rural India 56 POOL #93

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SAVE THE DATES

PRESENTED BY:

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