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Pool Techs Cashing In On New HAYWARD PROGRAM

BY JOE TRUSTY

Hayward®, a leading manufacturer of pool products, has launched an enticing new program called “Get Paid to Upgrade,” aimed at pool servicers, technicians, and builders. The initiative rewards these professionals with a $50 payment for each installation of a qualifying Hayward product, replacing a competitor’s pump, heater, filter, or other select equipment. The campaign not only benefits pool contractors by providing an additional revenue stream but also demonstrates Hayward’s commitment to supporting pool repair companies.

Hayward’s “Get Paid to Upgrade” program has been designed to be effortless and efficient for pool technicians. Participants can access the program website, www. Promotions.Hayward.com, through any mobile device or desktop.

Pool techs are required to enter their email address, upload before and after installation photos, provide the new Hayward product’s serial number, and answer a few questions. Once the verification process is approved, Hayward offers a choice of a $50 digital reward from a variety of partner options, ranging from food and home improvement to electronics and outdoors.

The “Get Paid to Upgrade” campaign encompasses a broad selection of Hayward’s pool products, including pumps, filters, heaters, sanitization systems, water features, lighting, and more. This extensive lineup offers contractors a range of options to upgrade their customers’ pools, while simultaneously earning rewards for their efforts.

A Win-Win For Pool Contractors

Pool contractors like Scott Reynolds, owner of Purpose Pools in Las Vegas, have found the “Get Paid to Upgrade” program to be a boon for their businesses. Currently, his firm ranks second in the nation for submissions to the program. Reynolds described the initiative as a “no-brainer”.

“It’s an opportunity to generate some additional revenue and also to serve our clients,” said Reynolds, “what we do is take the rebates and use them as bonuses for our team members. At times, we’ve also used that bonus to discount certain Hayward products for seniors on a budget. It’s a great representation of how well Hayward supports pool repair companies like ours and of course, the clients that we serve.”

“We’re working together with Hayward on our local community outreach program,” said Reynolds. “We make donations regularly here in the Las Vegas area to local charities and nonprofits. Specifically, there is this one initiative called Project 150, where we’re helping underprivileged high school students get ready for this upcoming school year. Hayward was quick to jump in and get involved and are matching a large donation that we’re making to help some kids out before school starts,” explained Reynolds, elaborating on ways his firm is collaborating with Hayward at a local level.

Reynolds certainly isn’t the only one leveraging the rewards offered by Hayward. Pool companies like his are taking advantage of ways they can boost team morale by using the earned bonuses to incentivize their technicians. Moreover, companies are also passing these rewards on to homeowners, enabling them to offer discounts to those homeowners in need.

The success of the “Get Paid to Upgrade” program reflects Hayward’s commitment to supporting pool repair companies. By offering rewards for upgrading customers to their premium pool products, Hayward helps pool technicians expand their offerings and enhance customer satisfaction. The program not only strengthens business relationships but also fosters a sense of collaboration between Hayward and pool contractors.

Hayward’s “Get Paid to Upgrade” program is proving to be a popular program for pool contractors, providing them with an opportunity to earn additional income while delivering topnotch products and services to their clients. The program’s ease of use and broad range of eligible products make it an attractive proposition for pool technicians looking to upgrade their customers’ pools.

Moreover, the rewards earned through the program foster goodwill and enable contractors to support their team members and provide discounts to clients in need. As pool contractors continue to cash in on this beneficial campaign, Hayward’s commitment to supporting the industry remains unwavering, further solidifying its position as a leader in the pool products market.

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