The Charity Pages Issue 16

Page 27

NCVO’s report sets out the road ahead [

THE VOLUNTARY SECTOR will have to accept a level of constant uncertainty in 2022, but should still be optimistic about its ability to provide dignity, purpose and hope for society: that is the take-out from NCVO’s Road Ahead 2022 report. The annual analysis of the operating environment and trends affecting the sector in the coming year says that charities can play a vital role in bridging divides in a society gripped by the socalled ‘culture wars’. They should feel confident about speaking up on key issues but may need to upskill to play their part in achieving net zero; and will have opportunities to contribute to the ‘levelling up’ agenda. As in previous years, the report was developed using a PESTEL analysis to highlight the key drivers shaping the sector in six areas: political, economic, social, technological, environmental and legal. Key political drivers include the continuation of the culture war. It also notes that charities and social enterprises may find ‘significant opportunities’ to contribute to ‘levelling up’. Economic considerations include high inflation and rising living costs, as well as a labour market in flux, putting increased pressure on the finances of both households and charities. The emergence and exacerbation of inequalities is also a key social trend. The section on technology reflects on questions about which services should continue to be delivered digitally; the importance of charities having the right cybersecurity and remote working arrangements; and the opportunities for charities that embrace artificial intelligence, machine learning, 5G and other new technologies. The environmental chapter highlights the fact that responses to the COVID-19 pandemic have provided some valuable lessons in how to

respond to crises such as climate change, and also the sustainable practices already introduced by many charities. The researchers used a wide range of information sources – from official statistics and research to the latest economic forecasts and futures analysis – as well as calling on the expertise of colleagues at NCVO, external stakeholders and members. They mainly focus on general trends and drivers likely to impact a broad range of organisations in the sector. The report begins with a commentary from Alex Farrow, NCVO’s head of networks and influencing. He reflects on the six areas as a whole and how they might work together to shape the future of voluntary organisations and voluntary action. The issues highlighted in the publication present opportunities and challenges for voluntary organisations. Trustees and leaders can benefit from using the analysis to explore the effects of these issues for their organisations when planning for the short and medium-term. Alex Farrow commented: “As we start 2022, we’re once again in the grip of uncertainty as the pandemic continues to twist and turn. But though it might feel like it, the start of 2022 is not the same as January 2021. A new practicality is emerging across charities and communities, bolstered by confidence created by the speed of the scientific response to the pandemic. “Despite everything, there are decisions and choices to make. All those running charities still have agency and power – both in what they do and how they do it. Our analysis is here to help leaders, trustees and communities make informed decisions about their future and find that new practicality.” q

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