Book

Page 1

EAT SMART

HAND BOOK SDES-502 human thinking

Gauri , Jessica & Prachi

cc

Prof. William Woods


CONTENTS 1 Who are we?

2 Why are we here?

3 Objective

4 Research

7 Our Package

8

5 Meal Trends

6 Financial Analysis

9

Our O er Takeaway

cc

EAT SMART


Who are we? Eat Smart was born in the winter of 2016 when a team of graduate students decided to improve upon America’s public elementary school cafeteria systems.

Made up of designers from di erent backgrounds, Eat Smart is a well-rounded educational service focussing on solving America’s childhood obesity problem by partnering with institutions.

cc

EAT SMART


Why are we here? Through creative problem solving methods, Eat Smart mends these issues by engaging students with bright signage, educating both students and parents about nutrition and o ering a healthy menu to administration.

Through various research methods the team realized issues like unengaging cafeteria settings, poor meal o erings and lack of connection between administration, students and parents.

cc

EAT SMART


Our Objective... Through games and engaging branding techniques students will learn the basics of nutrition and the importance of healthy eating habits.

Healthy eating habits begin in the home so recipe cards and nutrition literature will be available to parents as well.

cc

EAT SMART


Secondary Research

17% (12.7 million) of children in America are obese.

Two-Third of nutrition comes from schools.

cc

EAT SMART


School Meal Trends 타 타

19.8 million free lunches 2.2 million reduced price (student pays $.40)

타 타

8.5 million full price 5 billion lunches are served annually

90% Elementary School Children eat their Lunch at school.

cc

(Source: USDA FY 2015 preliminary data)

EAT SMART


Reimbursement Rates: School meal programs are reimbursed by the U.S. Department of Agriculture for each meal they serve. Ÿ Ÿ Ÿ

Free: $3.07 Reduced Price: $2.67 Paid: $0.29

Schools certified as meeting the new nutrition standards receive an additional $.06 per lunch. Ÿ An additional $.02 per lunch is provided to schools in which 60 percent or more of the second preceding school year lunches were served free or reduced price. Ÿ

cc

(Source: USDA FY 2015 preliminary data)

EAT SMART


Our O er: Our Package Education Meals Recipes

cc

EAT SMART


Education Nutrition Posters Educational Card Game Mascot Recipes

cc

(Source: USDA FY 2015 preliminary data)

EAT SMART


Nutrition: Financial Analysis Existing Meals

Projected Meals

Established Price per lunch (Full): $2.18

Projected Price per lunch (Full): $2.62

Established Price per lunch (Discounted): $0.40

Projected Price per lunch (Discounted): $0.48

cc

(Source: USDA FY 2015 preliminary data)

EAT SMART


Nutrition: Food Pyramid Existing Meals

Projected Meals

cc

(Source: USDA FY 2015 preliminary data)

EAT SMART


Nutrition: Sample Menu

cc

EAT SMART


Poster Samples Posters with the mascot promoting healthy eating

cc

EAT SMART


Poster Samples/Wall Decals

cc

EAT SMART


Long Term Benefits Ÿ

Increased productivity leads to faster development

Ÿ

Students are more likely to excel in extracurricular activities

Ÿ

Learned healthy eating habits in adolescence lead to a healthy adulthood

Ÿ

Better testing performance on standardized tests

cc

EAT SMART



Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.