Issuu Press Release February 2008 For immediate release
A New Web-Service Has Launched: Issuu.com
Publish to an Audience of Millions Issuu is a ‘YouTube for publications’ and allows anyone to convert their documents into state-of-the-art online publications. By providing their innovative service completely free of charge, Issuu is making publishing anyone’s game.
The need for a contemporary print and document solution has long been an unmet challenge of the web. Despite the general trend towards online content consumption, quality publications are still being presented on the web as downloadable files that must be viewed with a dedicated desktop application.
Introducing Issuu Issuu is now taking online publishing to the next level. An Issuu publication is viewed directly in the web-browser, with no need for download at all. On Issuu.com anyone can free of charge upload a document which automatically is converted into an interactive online publication in a matter of minutes. All the content is hosted freely on Issuu, providing consumers with a living library of the Issuu™ Press Release February 2007
web’s most vibrant and diverse publications. Once a document is uploaded to Issuu, it can also be posted on any website, blog, or social network, including Facebook and MySpace. The solution is ideal for both private and professional publishers who want to make their content available in an instantly gratifying format and increase readership across multiple online platforms.
The Online Equivalent to the Physical Publication Issuu maintains a strong qualitative profile. Issuu’s online viewer application has been designed as the online equivalent to the physical publication. But it is also a digital advancement in terms of usability, display features, and viral tools.
Any Issuu publication can easily be shared (source: Stimuli Magazine: issuu.com/stimulimagazine/docs/issue01)
The Issuu Viewer The publication above was created from a normal PDF file—as was this press release. The Issuu Viewer features fullscreen mode and vector-graphics.
Anyone can embed an Issuu publication on any other webpage by copy/pasting a small piece of code. Embedding can be done in both a small preview, or a fullsize version with different layouts. By exploiting the latest advances in rich Internet technology and broadband distribution, Issuu has created an online publishing service that is poised to make document download a thing of the past.
An example of an embedded Issuu preview for use on Facebook, blogs, etc. (source: Stimuli Magazine)
Issuu™ Press Release February 2007
“We’ve been watching how B2B companies charge large amounts for putting documents online with less advanced technology than ours. We want to empower anyone, businesses as well as privates, to publish online using the best technology available. By making Issuu free and providing hosting and viral tools, we see no reason why great publications shouldn’t find the worldwide audience they deserve.”
Michael Hansen, CEO and Co-Founder
Issuu is the ideal solution for...
Key features on Issuu
• Digital publishers of free, ad-based, or promotional publications, as well as print publishers who want to leverage their products online. • Small and medium companies that want to put catalogs and customer magazines online. • Creative individuals and agencies who want to put their PDF publications online, such as portfolios, magazines, and books. • Privates who want to share or host their own documents in a user-friendly format online. • Consumers of quality online publications.
• Free unlimited upload and hosting capacity. • A one-click viral tool for any PDF publication • Easy posting/embedding of any Issuu document to any website, blog-service (Blogger, TypePad, LiveJournal and more) or social network (Facebook, MySpace, Orkut, and more). • A clustered community where users are shown relevant publications based on friends’ activity and own preferences. • Member profiles that display activity and information: Publications, feedback, statistics, recent activity, RSS subscription etc.
Resources for the Press • Lots of featured content on www.issuu.com. To post/embed a document on your blog or site, open it and click ‘Share’ to get the embed code. • This press release as a PDF/text, graphics etc. is available at www.issuu.com/pr
Contact press@issuu.com
About Issuu. Issuu is an online publishing service and a creative community dedicated to publishing. With Issuu (pronounced ‘issue’) anyone can convert their PDF documents into interactive online publications. It only takes a minute and it’s free. Forever. Issuu was founded 2006 and funded 2007 by Sunstone Capital (www.sunstonecapital.com). www.issuu.com / blog.issuu.com Issuu™ Press Release February 2007