Capturing Down

Historically, we’ve been heavily focused on batting or rolled-good products. In 2012, we introduced our first loose fill product in partnership with The North Face. Since then, we have introduced several lines of loose fill products, with PrimaLoft® ThermoPlume® at the forefront of the synthetic down alternative movement.

ThermoPlume®

Increasingly, customers are interested in vegan-friendly alternatives to animal by-products. The science behind the development and commercialization of these products is growing in sophistication and efficiency and we are proud to be leading this category.

2022 saw an acceleration of this trend towards sustainable, manmade down replacement products becoming an important part of most apparel brands’ outerwear offerings. PrimaLoft® ThermoPlume® continues to meet this demand.

2021 Sales of PrimaLoft® ThermoPlume® 2022 Sales of PrimaLoft® ThermoPlume®

Largest brand adoptions by volume include ALO, CMP, CODE GRAPHY, Ecoalf, FIGS, Free People, Jean-Michel Basquiat, Joe Fresh, Land’s End, Nike, Peuterey, Polo Ralph Lauren, PUMA, Ripzone, Sun Valley and Tentree.