Poultry Digest August September 2013 by Primary Media

Poultry Digest

August/September 2013 $6.60

Volume 29, Number 1

New Agrotop sheds for the next generation of poultry farmers

Novus Nutrition – building on a history of innovation

RSPCA Good Egg Awards announced

NSW Poultry Field Days 2013 held at Homebush, Sydney

Direct BioBedding – recyled softwood bedding for housing

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Contents

New Agrotop sheds for the next generation of poultry farmers Bruce Russell and his family run a 16 shed broiler operation called Brubri located near Manilla in northern NSW and Poultry Digest reporter Alex Bedwell recently visited the farm to look at the eight new Agrotop sheds, supplied by OEC, that they have just finished building. Martin Simmons OEC (left) with the Russell family, Bruce, Josh, Cameron, Shane and Dean.

Poultry Digest August/Septmember 2013 Volume 29, Number 1 Editorial Enquiries: Peter Bedwell or Rosemary Embery +6 1 2 4323 0005 or 0419 235 288 Journalist/Photographer: Alex Bedwell 0478 647 690 Sales: Peter Bedwell Phone: +61 2 4323 0005 Mob: 0419 235 288 Or Mob: 0409 944 472 website: www.primarymedia.com.au POULTRY DIGEST consists of a bi-monthly management magazine and an annual industry review. Published by C D Supplies Pty Ltd (ACN 091 560 557)

Production: Rosemary Embery Email: rembery@iinet.net.au OFFICE ADDRESS: 22 George Street, East Gosford NSw 2250 Ph: (02) 4323 0005 SUBSCRIPTIONS: AUSTRALIA One year – $55.00*. NEw ZEALAND One year – $A80. OTHER COUNTRIES Asia Pacific including the Subcontinent – One year: Airmail – $A80; Rest of the world – One year: Airmail – $A92. Send payment in Australian dollars. *Australia subscription rate includes GST.

ALL MATERIAL COPYRIGHT (editorial and advertisements) and may not be reproduced without the written consent of the publishers. whilst every care is taken to ensure the accuracy of the contents of POULTRY DIGEST, the publishers do not accept any responsibility or liability for the material herein. J

14 mANAGEmENT FEATURE Direct BioBedding – recyled softwood bedding for housing Direct BioBedding is a divsion of Direct Corp Pty Ltd, a company founded 20 years ago by Rob James to cater for the growing demand for timber pallets. The business of recyling pallets then expanded to include recyling the white softwood timber for animal bedding which is more user friendly than bedding made from Australian hardwood timbers and better for the environment too.

30 COMPANY FEATURE Novus Nutrition – building on a history of innovation Dan Meagher, President of Global Animal Nutrition Solutions at Novus International Inc was recently in Australia to meet with the Australian Novus team. Peter Bedwell spoke to him and Nick Nettle, Sales Director for Novus in Australia and New Zealand about the company’s future directions.

NEwS 4 RSPCA Good Egg Awards announced On July 30 the Martin Place Bar in Sydney’s CBD was the venue for the announcement of the RSPCA’s 2013 Good Egg Awards. 22 ACCC investigates cartel claims in the egg industry On September 10, 2013 a report appeared in the Australian Financial Review under the heading ‘ACCC acts on egg industry cartel claims’ written by Matthew Drummond. The ACCC inquiry is understood to have grown out of its work on preventing misleading advertising on whether eggs and poultry products could be described as ‘free range’. 26 NSw Poultry Field Days 2013 held at Homebush, Sydney The NSw Poultry Field Days were held on August 28 and 29, 2013 at the Howie Pavilion, Sydney Showground, Homebush. Ray Lee from the NSw Farmers Association stated that the event was staged for the benefit of all commercial poultry farmers, processors, the associated industry and for those looking to enter the sector.

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NEwS RSPCA Good Egg Awards announced On July 30 the Martin Place Bar in Sydney’s CBD was the venue for the announcement of the RSPCA’s 2013 Good Egg Awards. Prior to the announcement of this year’s winners, a group of talented food writers put their cooking skills to the test in a ‘Cook-Off ’ using eggs sourced from RCPCA Approved cage free farms. Elise Meakin, the RSPCA’s communications manager was MC for the event and the results were judged by Dan and Steph Mulheron, the 2013 My Kitchen Rules winners. Grant Jones (Daily Telegraph & Taste Magazine) got the nod from Dan and Steph in a close contest. Alligator Brand Fresh Pasta, Coles Brand Eggs and IKEA Australia were among the high-profile brands recognised for their industry-leading decision to source cage free eggs. Held for the third year in Australia, The Good Egg Awards acknowledge major companies that have made the switch to cage free eggs in their products and services. Coles Brand Eggs was a winner in the retail category, for switching to cage free eggs only, in a decision that will improve the lives of over 350,000 hens each year. General Manager of Responsible Sourcing, Quality and Technology, Jackie Healing said, “Coles is delighted to receive this award in recognition of the work we have done with our Coles Brand Eggs.” “This has always been about responding to our customers’ wishes for great value eggs that are not produced in a cage environment.

“We would like to recognise and thank our suppliers who supported us on this journey which has been so good for customers, for farmers and especially for the hens,” said Ms Healing. Alligator Brand Fresh Pasta was a winner in the manufacturing category, recognised for its long-term commitment to using only cage-free eggs (around 20,800 a year) in its popular range of products. CONTINUED ON PAGE 6 w

4 1. Elise Meakin, RSPCA’s Communications Manager. 2. LtoR: Jackie Healing, Coles, Lou Costa, Coles and Lynne Bradshaw, RSPCA Australia President. 3. LtoR: Jeremy Clegg, Freedom Farms/Cordina, John Hazeldene, Hazeldene’s, Jackie Healing, Coles and Ian Savenake, Farm Pride/Novo. 4. (L-R) Tessa Immens (Women’s Day), Danielle Bowling (Food Magazine), Michelle Reedy (WHO Magazine), Grant Jones (The Daily Telegraph & Taste Magazine), Dan and Steph Mulheron (2013 My Kitchen Rules winners) and Elise Meakin (RSPCA).

POULTRY DIGEST, August/September 2013

NEwS CONTINUED FROM PAGE 4 Spokesperson Amanda Beckett said, “Alligator Brand Pasta is delighted to accept a Good Egg Award for 2013.” “We are proud to be associated with such a great organisation and we will continue to make a difference in our manufacturing by using free range products wherever possible. “We use more than 25 tonnes of free range egg pulp for our production each year, so it is important to us that we do this in the most humane way possible. And of course using free range eggs means we produce delicious pasta!” The Good Egg Awards 2013 also delivered a Commendation to IKEA Australia which has made the commitment to commence sourcing only cage free eggs for use in its popular cafes. Finally, while the Good Egg Awards are aimed at large scale egg users, several smaller organisations were also recognised for showing leadership in their own sector. These included Flinders University, Byron Shire Council and The Cupcake Room in Sydney. RSPCA Australia CEO Heather Neil said, “The commitment shown by these companies and businesses to help improve animal welfare will save many Australian hens from a life of cruel confinement.” “Together, this commitment from Coles Brand Eggs and Alligator Brand Fresh pasta will see more than 105 million eggs sourced from over 350,000 cage free hens in Australia each year, and we’re excited to work with IKEA on its future plans as well. “Importantly, these moves by major brands demonstrate that not only are Australian consumers demanding higher welfare products and becoming more interested in where and how their food is produced and sourced, “But they also show it’s possible and feasible in a business sense to make more humane choices in the supply chain. “These companies have helped to improve the welfare of hens and made it easier for consumers to look for higher welfare products when shopping. “We congratulate all businesses and companies who were awarded and recognised today, and look forward to working with more Australian organisations making the switch to cage-free,” she said. The Good Egg Award is presented in Australia by the RSPCA in partnership with Compassion in World Farming. Visit www.rspca.org.au/good-egg for more information. v

3 3

1. Food writers put their cooking skills to the test. 2. Steph Mulheron announces the winner of the competition. 3. Jackie Healing from Coles with the award which was presente by Heather Neil (RSPCA Australia CEO.) 4. Tessa Immens from Woman’s Day show her cooking skills with eggs.

POULTRY DIGEST, August/September 2013

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The Russell family chose Israeli made prefabricated Agrotop sheds so they could do the build themselves.

New Agrotop sheds for the next generation of poultry farmers

Story and photography by ALEX BEDWELL

ruce Russell runs a 16 shed broiler operation called Brubri located near Manilla in northern NSW and Poultry Digest visited the family run farm recently to look at the eight new Agrotop sheds they have just finished. When we visited, the first flock had been in for close to a month. Each shed contains about 45000 chickens.

Bruce runs the operation with his brother Dean, his three boys, Cameron, Justin and Shane and Bruce’s son Josh. “My Dad and Mum started out in the poultry business with six sheds 48 years ago at Kootingal,” Bruce said. “That was our first farm and this is our third poultry farm that we have owned as a family for the last 15 years or so. It was a cattle property when we bought it. “We still run 1300 head of cattle and we use the poultry manure on the paddocks and we utilise the hay for bedding material in the sheds. So it’s three sides to the business which are interlinked. “I’ve been running the property with Dean and my parents. Mum is still heavily involved but Dad passed away two years ago, so it’s very much a family business. “We’ve been with Baiada the whole time. In fact Dad was one of the first growers for them in Tamworth. “Proten is the biggest grower around here but we are the biggest family run grower for Baiada and pretty much the whole reason we built these new sheds was for the next generation.

POULTRY DIGEST, August/September 2013

“We have a very young work force starting to come on that require a lot of training.” The family has been supplied by Martin Simmons of Outback Environmental Controls (OEC) for the last 30 years so Bruce went to Martin when he made the decision to build the new sheds. Martin suggested visiting Israel because he believes a lot of their technology leads the way in poultry shed production. This could be because Israel is one of the biggest consumers of chicken per head of population. They visited several different shed manufacturers and decided on Agrotop after seeing some of the company’s sheds that were 10 or 11 years old. “I was impressed at the condition of the sheds as they looked like they had aged better than our sheds which are roughly the same age. “Another reason we decided on Agrotop sheds was because they come prefabricated and we were able to build them ourselves. The sheds arrived in 50, 40ft containers in kit form in February and w

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v it took us five months to build the eight sheds. “A supervisor from Agrotop came to assist with the first four sheds. By the time we were building the last two sheds we were able to construct the entire frame in just two days. “We also thought the sheds were good value for money,” Bruce explained. OEC also supplied Israeli made Plasson drinkers, EzyPan Feeders, PTN Mini Vents and Light Covers made in New Zealand. Also used were AL800 vent winchs, P1000 and P400 feeder and drinker winches made in China, and US made American Coolair fans. Martin explained that these fans are more efficient because in the US, poultry farmers pay electrical bills depending on their energy usage and that is why they have had to come up with more energy efficient fans. He also put in an innovative type of insulated curtain behind the cool pads also made in Israel. Controllers are Rotem’s Platinum Plus also supplied by Martin. OEC also supplied the Israeli made Agrotop LED lighting, which use less than 2 amps per shed. The green LED lights are used for the young birds and blue for the older birds. “It is believed by creating sunrise and sunset, and using different colors at different ages we can positively affect the hormonal development and thereby increase growth,” said Martin. Bruce was very impressed by the customer service provided by Agrotop as well. “After nearly completing the sheds we found that the cable for the LED lights was missing. After calling Agrotop in Israel on the Thursday to ask them to supply the missing cable, it arrived the following Tuesday and we able to put in a first batch of birds two days later.” Martin also supplied split system HE silos that supply the feed more efficiently and put less wear on the feeder lines. One of the main advantages of the Agrotop shed is its construction using fully galvanized I Beams. Some competitors use RHS beams that are CAD coated and not fully galvanized and this means the I Beams have better resistance to the corrosion created by the ammonia from the birds. Another advantage of the Agrotop shed is that it has a fully sealed and insulated attic space. This means that one, it is better for pest control and two, in winter you are able to open roof vents to let the warm air from the attic circulate around the sheds reducing the need for the Black Heat infrared gas heaters. “For us it’s all about bringing in the new generation and looking to the future,” Bruce said.

Top: Split sytem HE silos mean less wear on the feeder lines. Centre left: Agrotop sheds use fully galvanised I Beams that have better resistance to corrosion. Right: US made Coolair fans. Above: Controllers are Rotem Platinum Plus supplied by OEC.

“We had a fairly large crew working for us on the sheds and I looked around and noticed we had 14 people working and only three of us were over 20. “It was a good opportunity for the young guys to be involved with the building of the new sheds. This will help us in training them because now they understand how they operate and be able to repair them.” Bruce and Dean are looking ahead

POULTRY DIGEST, August/September 2013

towards the next generation who will take over from them. “That’s what we are aiming for and why we are using the best sheds and most innovative designs,” Bruce said. Although OEC is closing down its Brisbane operation, the company will still be representing Agrotop as that company’s Australian agent. Please contact Martin Simmons at OEC for more information.

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Rob James and Dionne Bailey from Direct BioBedding.

Direct BioBedding – recycled softwood bedding for housing

By PETER BEDWELL

irect BioBedding – Forest Friendly Animal Bedding, is a division of Direct Corp Pty Ltd, a company founded by Rob James with origins going back 20 years, to cater for a rapidly growing demand for timber pallets. While the commodities driven Australian economy boomed on mining exports there was an equally spectacular growth in imports, notably consumer

goods from China and elsewhere. This resulted in lots of pallets coming into Australia and Rob James recognised that there was an opportunity to recycle them at the end of their journey. Both as pallets and now too as animal bedding. Further, these pallets were largely constructed from white softwood timbers that when recycled, could be more user friendly for livestock bedding than Australian native timbers, which are mostly hardwood. “As Direct BioBedding product is manufactured from recycled white softwood, it saves new trees from the sawmill which helps the environment and justifies our ‘Forest Friendly Animal Bedding’ description,” Rob said. “We put the kiln dried softwood through a multiple shredding process which opens up the wood fibres for maximum ammonia adsorption. The pine also has a natural fresh scent. “This fine shred then goes through a three stage screening process followed by a mega air driven vacuum based dust extraction system.

POULTRY DIGEST, August/September 2013

“The key to the success of our BioBedding product in broiler shedding, is its dryness combined with its absorption ability, resulting in less hock burn, breast blister and mould based disease, all of which results in better growth rates and higher levels of meat quality,” Rob explained. “The nice golden white colour of BioBedding also ensures birds are not stained, which has often been a problem for growers.” When compared to other bedding materials, growers also use less BioBedding per square metre and because it’s very friable and less likely to ‘cake’ it is better suited to multiple batching. “Before delivery, the end product is always stored at our production facility in stainless steel lined bays to maintain quality, dryness and vermin proofing. “Keeping the product dry from manufacture through to delivering the BioBedding on farm has been a key to our success as growers use less energy to keep bedding dry throughout the batch. “If bedding arrives containing high w

v levels of moisture, gowers start their batch with a big disadvantage, both in terms of cost to dry it and in terms of bird health” he said. BioBedding is delivered in purpose designed trucks fitted with walking floors and they have capacities of either 40 or 80 cubic metre loads. “Our delivery vehicles are only ever used for the delivery of new Direct BioBedding, never for the transportation of used litter or any other materials and we guarantee it with a declaration for every load as to quality and biosecurity,” Rob stated. “One of the advantages of using as new clean imported pallets as our prime base material is that they have already been subjected to Australia’s stringent import protocols. “This includes kiln drying heat treatment. However we still randomly sample and scientifically test our product to ensure we maintain the highest standards of production. “When we developed the BioBedding product we consulted with farmers in the poultry sector and with industry experts to ensure we achieved EPA approved specification. “We also guarantee year round supply whereas alternative bedding materials are often subject to a seasonal cycle, and even droughts and floods can impact others, but not us. “On-farm, our product does not get blown about like shavings or sawdust and growers have found a reduced need for top up. “Used Direct BioBedding litter is readily recycled back onto paddocks, turf farms and market gardens too, unlike rice hulls for example” said Rob. “It can be distributed in most commercial spreaders,” he added. “For smaller operations and any necessary top up, BioBedding is available in 20kg baled plastic bags “We offer the product in Premium Blend, Premium Original or Premium Fine-Premium Blend dust extracted, ranging from approximately 3 to 8mm particles and Premium Fine 2 to 4mm particles. “We also offer a fast delivery service, day and night as we are fully aware of the poultry industry’s tight deadlines around batches, delivery, pick up and clean out. “Our research and investment is paying off but we still work to develop our products and customer service. Our client base is still growing and includes Ingham’s Enterprises, Red Lea, Cordina and Pepe’s Ducks and many others at both contract grower and company levels,” Rob said.

Top: Rob James with one of the purpose built trucks fitted with a walking floor. Above left: The fine shredded softwood is a golden colour with fresh pine scent. Above right: The kiln dried wood goes through a multiple shredding process.

Direct Corp has committed considerable capital investment into its Direct BioBedding production and delivery. When Poultry Digest visited, there was a fairly frenetic process of pallet delivery and lots of heavy machinery handling the product through to a clean and efficient poultry bedding material. The question every visitor asks is “What happens to the nails?” Rod states. “The answer is bloody big magnets which effectively remove and collect yet another recyclable material. “Since founding our business we are always on the lookout for more ways to develop our products and expand our markets,” Rob said. “An obvious avenue is the collection and marketing of the used litter and we are looking into this for future expansion.” While the idea and production process for Direct BioBedding is interesting, the real proof of concept rests with a typical broiler grower. Poultry Digest did not have to venture far from its East Gosford NSW base to

POULTRY DIGEST, August/September 2013

once again visit Michael Schembri’s broiler operation at Kulnura, about 35km away on the NSW Central Coast. Michael, an Inghams contract grower, has been in the industry more than 13 years, originally owning a trio of older conventional sheds and starting in the mid 2000s. He progressively transferred production to four new 40,000 plus bird capacity sheds built on the same site. That process is now complete and Michael considers that the Direct BioBedding contributes to the smooth running of the broiler grow out process. “Previously we were using bedding material based on northern NSW sourced hardwood and apart from variable particle size, the material often had high levels of moisture content which presented problems in both winter and summer,” he said. “Firstly we had to use more heat which created condensation in winter and in summer we got high levels of humidity which meant increased ventilation. “A combined net result meant higher CONTINUED ON PAGE 20 w

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v CONTINUED FROM PAGE 16 energy bills and sometimes a less than optimal environment for the birds,” he added. When Poultry Digest visited, the sheds were occupied by birds aged 17 days. Michael splits his shed down the centre when the birds are placed and only allows access for all the floor area at 10 to 12 days, depending upon circumstances, so it was possible to compare the bedding occupied against that unoccupied. The litter was indeed friable, in good condition and dry, resulting in ideal conditions for the birds. No dust or odour either. Michael did say that Direct BioBedding cost a little more than his previous source of bedding but as energy costs had risen, the difference in expenditure was more than saved in lower gas and electricity bills. Good shed conditions are generated by a variety of factors and Michael’s new sheds are no different in that regard. “I was a refrigeration mechanic before buying a contact broiler farm and I place a great deal of importance on monitoring the shed’s environment as well as using the best available equipment to maintain optimal conditions,” he said. “I like the SKOV 539 control system but I adapted the new flat face control screen into my overall control box and power supply cabinet which was built by Chris Kelly of Specialised Farm services. “The 539 operates Skov mini vents, main chimney/stirrer fans and this combination works well in keeping an ideal climate for the birds and dry litter. Low moisture levels in the BioBedding gives us a great kick off to a new batch,” he stated. The four new sheds were built by Charlie Muscat of On The Go Constructions. Frankie Horwood’s Agritech Australia supplied the SKOV controller, fans and mini vents as well as the Choretime main fans. Choretime feeders and the Corti drinkers came from Nick Marinic of New Age International. The electrician on the project was Anthony Sant of Sant Electrical and now Direct BioBedding is the regular supplier of shed bedding material. The broiler industry in Australia is having to adapt to cost pressures from inputs like feed and labour, also a competitive retail climate, as well as demands from both retailers and consumers for consistent quality and better welfare for birds. Better bedding material isn’t a single answer to any of these problems but combined with experienced shed management and well designed sheds its another brick in the wall toward not only survival but better long term return to growers.

POULTRY DIGEST, August/September 2013

Top left and right: SKOV 539 control system with adapted new flat face control screen. Agritech supplied the SKOV controller and chimney fans (above). Left: Michael Schembri is happy with using BioBedding on his broiler farm near Kulnurra.

Phone: 02 9605 8444 Direct BioBedding truly is ‘Forest Friendly Animal Bedding’ • 100% recycled dry white softwood • No forest trees used • Year round reliability • 1 tonne of Biobedding saves 670 kilograms of carbon dioxide emission

Better weights and higher quality birds • Reduced hock burn • Reduced chest blister • Reduced mould based diseases • Better health due to bedding dryness and quality

Cost savings and biosecurity • Always dry, saving growers big money on gas and electricity • Always stored inside and delivered in clean biosecure purpose designed walking floor trucks

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NEwS ACCC investigates cartel claims in the egg industry By PETER BEDWELL On September 10, 2013 a report appeared in the Australian Financial Review under the heading ‘ACCC acts on egg industry cartel claims’ written by Matthew Drummond. The article stated that “The Australian Competition and Consumer Commission has asked producers to explain their moulting practices”. “A source in the egg industry said that by changing food given to caged hens, it was possible to manipulate when they would moult and hence withdraw eggs from the market and push up prices. “Afterwards, producers could flood the market with smaller eggs and undercut competitors. “One egg industry source, who had been interviewed by the ACCC,” the article revealed, “predicted that the regulator’s investigation would amount to nothing and described as ‘fanciful’ the idea that producers could co-ordinate the moulting of hens to reduce egg supply. “They think there’s something there but you could not get two chook farmers to agree on anything,” the source is reported to have told the ACCC. The ACCC inquiry is understood to have grown out of its work on preventing misleading advertising on whether eggs and poultry products could be described as ‘free range’. The report went on to detail the ACCC’s action against Baiada for its ‘free to roam’ marketing claims. In response to Poultry Digest’s inquiry to the ACCC about its report into cartel activity and the supply of chicks and ‘ready to lay’ pullets, the ACCC confirmed that its policy was not to comment on matters that may or may not be under investigation. If this is the case how did Matthew Drummond acquire the information to construct his interesting and informative article? The concern for the industry is the very active role that the ACCC is taking against Australia’s layer industry and in particular against the leading suppliers. What starts out as ostensibly a consumer issue seems to have ended up with a ‘welfare issue’ at its core. When the ACCC sought submissions from industry over ‘free range’ labeling, in

its interim findings at the end of last year, it stated that beak trimming was more likely to be used as a management procedure on higher stocking density farms than on farms with stocking densities of 1500 birds per hectare or less that are typical of FREPA accredited operations. Yet beak trimming is permitted under the FREPA code for those low density operations ‘where necessary’. Further, in a summary of the 2000 submissions received, the ACCC mentioned that not only were the great majority of respondents not in favour of higher stocking density free range farms but wanted cage layer farms banned altogether. But in the call for submissions no mention was made of cage layer farms so why the need to mention them in its interim report? Now in the inquiry into cartel activity it appears moulting has emerged as a key issue.

“Should the various animal rights and social activists groups get their wish and cause the banning of cage systems as well as higher density free range operations what would be the end result for consumers?” In the weekend edition of the AFR (September 14/15) an article by Lucille Keen entitled ‘Basket case for alleged egg cartel’ reported on alleged concerns by shareholders into Farmpride, ‘after the company reported a series of losses and a diving share price’, the article stated. In concluding the article the author repeated the fact that the ACCC investigation will ask producers to explain their moulting practices. There can be little doubt that Farm Pride, which operates free range farms that

POULTRY DIGEST, August/September 2013

comply with the Coles 10,000 bph protocols, is being affected by the ACCC’s lack of willingness to allow free range labeling to farms with stocking densities of more than 1500 bph. However it is interesting to note the nation’s foremost printed financial news source is so fascinated with the activities of an industry whose turnover would be dwarfed by even the most modest of superannuation funds or many other of Australia’s diverse industrial and financial interests. The ACCC is astute at promoting its activities, as it should be, but its fixation on an industry that operates legally under state jurisdictions should raise alarm bells not only within the food industry overall but also within government. The mounting opposition to commercial egg farming not only by extreme animal rights groups but also consumer organisations like Choice and social activist groups like GetUp are combining to create a situation where the industry is in very real danger of ceasing to exist. The policies of supermarkets to only offer cage free eggs adds to the weight of arguments from the above groups that layer farmers are cruel and only driven by profit. While big retail claim that they are only responding to consumer demand, it should be observed that they generate more revenue per square metre of shelf space by offering a free range product at around $4.50 a dozen as compared to cage laid eggs at around half that price. That this is not so, is obvious but the motives of those groups and organizations who seem to have gained so much influence within both government and regulators needs to be scrutinised. Like farrowing crates in the pig industry, caged layer hens have become great revenue raisers as issues for the variety of animal rights and social activists groups who depend on donations from the general public to survive. The clever use of social media as well as the exploitation of gullible and ill informed members of the press, also free to air TV and radio, has contributed to the rise and power of groups who want to close our industries down. Sadly politicians and other government agencies have also been tempted to pander CONTINUED ON PAGE 46 w

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NEwS NSw Poultry Field Days 2013 held at Homebush, Sydney The NSW Poultry Field Days were held on August 28 and 29, 2013 at the Howie Pavilion, Sydney Showground, Homebush. Ray Lee from the NSW Farmers Association stated that the event was staged for the benefit of all commercial poultry farmers, processors, the associated industry and for those looking to enter the sector. Given that the decision to run the event left little time before the event, the response and hard work put in by Ray and his team at NSW Farmers Association was worth the effort. Though the numbers weren’t as big as the event held by NSW Farmers at the same venue a couple of years ago, there were some new entrants to the industry and as the theme at the previous event was energy at the 2013 gathering litter handling use and resuse was the key topic. Lisa and Rod Grant on the Prowash stand had their Priefert Litter Saver on display along with the innovative multi purpose Grillo G107D ‘walking tractor’ – ideal for de-caking litter mid batch. Also on display was their Feed Caddy featured in June/July Poultry Digest. One of Pro-Wash’s key products is the Zydox water treatment system which Lionel Freedman, Managing Director of Zychem Technologies who developed the product, stated had received much attention in the New Zealand broiler industry. Lionel was on hand and introduced the product to both growers and other businesses focused on better shed management. Poultry Digest caught up with many old friends and made some new valuable connections. Philip Lourey who for many years was with Gameco before starting his own company ACE Integrated Solutions, has returned to the poultry sector after a period working on building projects in other industries. He now distributes a high pressure fogging system ideal for numerous commercial poultry operations and an automatic weighing system, alarm system and a range of LED lamps. We had a chance to have a long discussion with Gary Grace and Jon Cox from Spanlift who apart from catching up with growers were interested in some of the new technology at the show. w

2 4

5 1. Etienne Mifsud (left) R&E Sheds with Ed Nutall, Duttons Ducks. 2. Lionel Freedman (left) Zychem Technologies with Paul Elias, Cordina Chickens. 3. Koh Qin Wen (Quinn) from Biomax. 4. Paul Best and Evo Slots from B&M Slots. 5. (LtoR): Ray Lee, NSWFA Regional Manager, Matt Brand, NSWFA CEO and Fiona Simpson NSWFA President. 6. Dionne Bailey and Rob James from Direct BioBedding.

POULTRY DIGEST, August/September 2013

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Christopher Hauck from ebmpapst had his company’s new centre drive fan on display which offers high levels of both energy efficiency and controllability. One of the aspects noticeable at Eurotier held in Hannover in November, apart from endless energy saving products as well as antibiotic alternatives, was the range of efficient shed cleaning equipment available for all intensive livestock industries. Spitwater had an extensive range of portable shed cleaning equipment on display and Joe Galea the Sales Manger was getting plenty of interest. Scotty Miller of Stockyard Industries was at the event with his mobile workshop and spare parts rescue service. On the stand he demonstrated Stockyard’s new range of screw-in unbreakable light globes. Next to Poultry Digest’s table was Direct BioBedding – the subject of a story in this issue, with the company’s bedding products made from recycled and processed pallets. The competition to win a free load of BioBedding shed litter was won by well known Red Lea grower Peter Apap, another regular in Poultry Digest’s pages. Back in October/November 2011 Poultry Digest ran a story on the Singapore developed Biomax Rapid Thermophilic Digestion System, a 21st Century solution into transforming organic waste from poultry sheds into a safe and valuable fertilizer product in just 24 hours. The interest in Australia has grown so Biomax has opened its own Australian office in Melbourne and Koh Qin Wen (Quinn) the new Regional Manger was at the event. With one system already installed on a layer farm in Queensland, there appears to be prospects for more sales as poultry shed waste management becomes a more critical issue. A cocktail hour (and a bit) presented a good opportunity for industry exhibitors and growers to mingle after a brief introduction by Ray Lee and Fiona Simpson, NSW Farmers Federation President. Poultry Digest got a lot out of this event – though small, the opportunity to have more prolonged conversations and learn about new products can be more beneficial than a quick exchange of cards before plunging back into the crowds typical some of the major international livestock industry exhibitions. Poultry Digest hopes the initiative can continues in 2015.

5 1. Gary Grace (left) from Spanlift and Christopher Hauck from ebmpapst with new centre drive fan. 2. Joe Galea, Sales Manager for Spitwater with shed cleaning equipment. 3. Grillo walk-behind cultivator from Pro-Wash Poultry Services. 4. Sammut Spread King spreader on display. 5. Scotty Miller from Stockyard Industries with his van full of spares. 6. New winch from Grifco.

POULTRY DIGEST, August/September 2013

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Dan Meagher meets the Novus Australian team (LtoR) Jasmin Floyed, Nick Nettle, Dan Meagher, Kalyan Eda, Gunjan Vora and Heyley Deng.

Novus Nutrition – building on a history of innovation By PETER BEDWELL

ovus Nutrition is a great organisation to be a part of,” stated Nick Nettle, Sales Director for Novus in Australia and New Zealand.

“Despite the highly competitive nature of animal nutrition product sales in Australia, we have grown and continue to bring new technology solutions to our

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customers and are confident that we can do even better in the future,” he added. Nick has had long experience supplying the Australian and New Zealand feed industries. He started his career with Cliff Thurley’s Agribusiness Group based in South Australia in the days when feed was a lot less expensive, and the market had not been flooded by imports. Also there were a lot more famers than there are today. When Provimi took over Agribusiness in 2001, Nick went along and worked with that group until Provimi left Australia and Nick joined Novus. “Having the support of a global enterprise like Novus has been a key factor in our success. The company developed some of the world’s best nutrition products for growing intensive livestock when they were a division of US giant Monsanto. “When they were sold to Mitsui and Nippon Soda the investment in both R&D and marketing development continued with the result that even in competitive markets such as Australia the Novus name,

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v reputation and focus on bringing sustainable technology to our clients, opens doors to farmers and feed suppliers who are almost always interested in what we have to say,” Nick said. “Our ability to develop product solutions and run trials in both the best and toughest markets for animal nutrition, delivers benefits for all regions including Australia and New Zealand. “However having the best products in the world counts for little if you can’t deliver optimum service. Over the last couple of years we have built up a team who work closely with our clients and really take their interests and problems to heart. We now have a close knit group of individuals with the varied skill set needed to meaningfully contribute to the sustainability of the farms and businesses who rely on our products,” Nick explained. “Improving grower efficiency is only one aspect of what we have to offer. Consumer expectations now include environmental issues, animal welfare, and, vital for both retailers and consumers, eating quality. “Novus now and into the future is aware of new demands and is working to address them with product solutions and appropriate advice. “Pressures created by animal welfare concerns, the need to continue to improve both meat quality and shelf life while achieving cost reductions are challenges Novus faces in working with producers to find sustainable solutions to their livestock operations,” he said. On August 17, Poultry Digest met US

based Dan Meagher, President of Global Animal Nutrition Solutions at Novus International Inc. who was visiting Australian to discuss future plans with members of the Sydney-based Novus team. Mr Meagher is responsible for the company’s Livestock Sales and Distribution Business Unit, which includes animal research and development, global sales, technology, marketing logistics and local manufacturing functions. Previously he was Vice President, The Americas for Novus and led the company’s diversification efforts to serve multiple market segments in the agriculture industry. He joined Novus in 2007 as World Area Director, North America. Mr Meagher has held prominent roles within the agribusiness community for more than 25 years. Originally from St Louis, he holds two bachelor degrees in finance and accounting and serves on a number of boards. He was enthusiastic about the Australian market and how it responded to the existing Novus range as well as prospects for the future as new products become available. “The challenges are always to achieve more with less and be able to respond to commercial realities of livestock production whilst addressing consumer concerns over welfare and environmental issues,” Mr Meagher said. “Mintrex chelated trace minerals, for example, assist in improving sow health and achieving their genetic potential through better utilization. “This also reduces the potential of min-

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Dan Meagher, President of Global Animal Nutrition Solutions at Novus International Inc on a recent visit to Sydney to meet the Australian team.

erals not absorbed by the animal to generate environmental problems”. “We operate in morethan 100 countries and what we learn about getting the best performance from basic feed stocks in one region often has significance for other markets. In the rapidly expanding African market, cassava is a critical resource and what we have learnt about using this crop in livestock feed could apply to other markets, now and into the future,”he said. “Our joint venture with Verenium, a San Diego based leading edge biotechnology company, focused on the development of high performance enzymes, was announced in June 2011 with the aim of commercialising a suite of new products that will result in benefits for our customers globally. “It means that the new enzyme technology will only come from Novus. “Data is king when it comes to understanding digestible nutrients. “The scale of our operations and long term investment in R&D enables Novus to supply our operations around the world, including Australia and New Zealand, with the information they need to assist growers in each of our markets,” Mr Meagher concluded.

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NEwS Aviagen Australia moves to Goulburn NSw Aviagen Australia Pty Ltd is moving its operations to Goulburn and has broken ground and commenced construction of a new major four farm facility for rearing and production in the region. Aviagen is the leading supplier of breeding stock to domestic customers and is the only international genetics company to produce breeding stock locally in Australia. The company will relocate a number of existing team members from Griffith to the new operation and will also provide new rural job opportunities for people in the Goulburn area. Aviagen ANZ is fully owned by the global leader in the development and distribution of breeding stock around the world. The company has imported breeding stock to Australian since 1991 and formed the domestic company with the purchase of Bartter Enterprises in Griffith, NSW in 2008. The main objective of this purchase was to become an integral part of the local market and produce parent stock for the domestic customers. Future plans to expand and export to Asian customers in the world’s fastest growing region for poultry meat consumption is also part of the overall strategy for the operation. Aviagen distributes breeding stock to a customer base that is collectively responsible for the production of about 50% of all white feathered broilers globally. The company succeeds by focusing on the production of healthy animals through a natural, technology-based, welfare oriented

breeding program. The breeding program is responsible for regular improvements in genetic performance and management practices to help make poultry meat a healthy and affordable protein source for a growing portion of the global population. To succeed in this goal, Aviagen has had to invest in the rural communities and train local people to fill good quality jobs in production, hatchery, technical service and sales functions. The company has increased employee numbers by 30% over the last three years and is continuing to invest in expansion and facility upgrades to satisfy future market demand. “Our success is based on the contributions of our employees,” said Peter Hanna, General Manager Aviagen Australia and New Zealand. “With 3200 employees worldwide, we take great pride in the depth and breadth of their expertise in all aspects of chicken and turkey breeding and their commitment to customer service. “We have a strong commitment to training and developing our staff to ensure they can fill their potential and contribute to success of our business. We offer salary and benefits which are competitive in the relevant local markets.” The company has been well received with offers of assistance from the Goulburn Chamber of Commerce and Industry and Mulwaree Council in recent weeks. “Aviagen is encouraged by the reception and looks forward to a successful future in its new surroundings,” concluded Mr Hanna.

POULTRY DIGEST, August/September 2013

world meat and poultry trade continues to set records Global meat and poultry prices have risen dramatically in the last decade. Using the averages of 2002 through 2004 prices as an index, Brett Stewart, partner, Global AgriTrends said that poultry prices have more than doubled, beef prices have nearly doubled and pork prices have risen by around 50% since 2004. Stewart told the WATT Meat and Poultry Supply and Price Forecast webinar audience that the average increase in price for all meats has been around 75% over the 2002 through 2004 average. Rising world demand for meat and poultry has been fueled by population growth and growth in incomes, primarily in developing countries. Poor growing conditions have produced below trendline crop yields in the US for four consecutive years and this, coupled with EU and US biofuels policies, has caused an increase in feed costs, which have slowed the growth in meat and poultry production. Global beef production has been flat with no growth from 2008 through 2013, while at the same time, global pork and poultry production continued to grow at around 2% per year.

NEwS Santrev hosts free range innovation workshop

In order to put themselves at the forefront of industry standards, Santrev recently hosted a two day free range innovation workshop. This invite only event, held at the Santrev headquarters in Queensland, aimed to pool knowledge and explore avenues to maximise efficiency, performance and bird welfare. Directors Luke Trevanion, Richard Sanday and Garry Sanday were joined by premier New Zealand grower Dave Mathews from Riverview Poultry, David Plant, representative and CEO of Mt Barker Free Range, Livestock Manager Julian Johnson and investment liaison Mark McAuliffe. Australian Poultry Technical Consultant Dr Stephen McGoldrick was also on hand to provide expert guidance and advice. As a result, the team established a better understanding of shed design to suit both grower and processor specifications. Santrev has now made some fifth generations designs of a free range poultry house that will see comparative free range performance with that of most modern and high performance broiler house. “The outcome has been fantastic,” said Santrev Director Luke Trevanion. “We’re always looking to optimise the Santrev shed and this workshop will yield nothing but positive results for our free range customers. Being growers ourselves, the workshop results are set to influence not only our clients free range building projects, such as the upcoming Blanchetown project, but the Santrev farms as well.” Dave Matthews of New Zealand’s Riverview Poultry also found the workshop insightful, offering his own constructive observations, such as how Australian heaters are set far too low for his liking. “We used to do the same years ago,” he said. “There seems little point putting a heater just above the birds when the heat is ultimately going to rise to the apex where the SKOV system requires it. Furthermore the air disruption and the cold air purge each time the heater starts is doing more harm than good in my opinion.” It wasn’t all critiques though. “The customer needs to know their builder understands every requirement and Santrev impress me with their desire to do the job right,” Dave added.

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New outbreaks of avian influenza A new outbreak of highly pathogenic H7N3 avian influenza hit Mexico during August, the World Organisation for Animal Health reported. The Mexican outbreak follows another outbreak of highly pathogenic avian influenza reported on August 11 in Italy. An estimated 360,000 birds have been affected at a layer farm in San Juan de los Lagos, Jalisco, Mexico, but no dead or slaughtered birds have been reported. Measures such as low-risk poultry vaccination and nationwide surveillance were being deployed. A poultry worker in Italy’s Emilia Romagna region has tested positive for H7N7 avian influenza, according to Italy’s Ministry of Health. However, the agency says there is limited risk of the virus spreading to other humans. The human infection follows outbreaks of avian influenza that have affected four locations.

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NEwS Hazeldene’s acknowledged for food safety Family owned and operated business Hazeldene’s has been nationally recognised for its commitment to food safety at the prestigious HACCP conference held in Melbourne in August. The annual HACCP conference is Australia’s premier food safety forum held by Advancing Food Safety, SAI Global and celebrates the outstanding food safety contributions from Australia’s leading industry professionals. Hazeldene’s, well known for its extensive range of fresh whole chickens, pieces and portions, were winners of the Outstanding Single Site Company award.

Started as a family business in 1957, Hazeldene’s has shown an ongoing commitment to food safety and is proud to be Australia’s only fully vertically integrated regional poultry processor. Over this time the business has never received one critical corrective action, a remarkable effort within the food industry. Tracey Ling, Quality Assurance Manager of Hazeldene’s, says not only do they pride themselves on producing high quality products, but continually focus on raising their food safety standards to ensure their leadership position. “Implementing food safety industry best

Australasian Veterinary Poultry Association

POULTRY DIGEST, August/September 2013

Tracey Ling, Hazeldene’s practice has led us to be the successful business that we are today. Having started as a small egg supplier more than 56 years ago, to now stand here as one of the largest regional poultry processors in Victoria recognised for our consistency in delivering a product at the highest quality is a fantastic achievement,” said Tracey. Aside from hard work, innovation is a key to the company’s success. For many years, the industry has been looking for better alternative to the well-known hot water immersion scalding. In 2012 Hazeldene’s became one of only four processing plants in the world that incorporates innovation machine, the AeroScalder, playing a critical role in the company’s pathogen reduction program and increased food safety. “Besides a perfect scalding result, we’ve reduced operational costs and the use of natural resources and energy – with the machine reporting a water reduction up to 75% and an energy reduction up to 50%,” said Tracey. At the farm gate Hazeldene’s is also focused on quality improvement and higher bird welfare, with a number of its broiler barns being certified by the RSPCA. In May 2012, Hazeldene’s was approved under PrimeSafe’s Food Safety Management Program. Hazeldene’s maintains HACCP, SQF (Level 3) and ISO 9001 accreditations. Damian James, General Manager – Assurance Services Australia – Advancing Food Safety, SAI Global, said the 2013 winners were selected because of their innovative and progressive approach to food safety that other industry professionals could aspire to. “The HACCP Awards set Australasia’s food industry professional standards. This year’s winners have demonstrated both excellence in advancing safe food practices and passion to share their knowledge with the industry,” said Damian. For more information about the HACCP conference and awards please visit www.haccptown.com.au/conference

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NEw TECHNOLOGY waste Spectrum range of Hurikan Incinerators specifically designed to increase biosecurity on farms It is common knowledge in the poultry industry worldwide that the cost to yourbusiness of a disease outbreak from whatever source can be catastrophic. The UK Food Standards Agency hasrecently released a report stating that BioSecurity for housed broilers costs anestimated 5% of total production costs but this does not include the add-on costs to a business which suffers a significant or total stock cull as a result. Emphasis was placed on the possibility that while a particular site may be secure in the context of waste collection schemes, the weakest link and highest risk is very often lower bio security on other sites. Bio security is defined by the UK FSA as “actions taken to both reduce the risk of infection entering the farm and to remove infection from the farm” It is in the latter area where Waste Spectrum incinerators are now being used, not only by businesses, but also by Government Departments in a number of countries worldwide. Normal mortality stock can safely be disposed of on a daily basis on the farm without the stock needing to be taken off the farm for composting or disposal elsewhere – this movement restriction is acknowledged in the document recently issued by the UK Food Standards Agency

called ‘Cleaner Farms – Better Flocks’. The Campylobacter bacteria has been targeted by the UK FSA as a priority organism. The UK FSA state that not all pathogens (disease-causing-organisms) respond to bio security measures in the same way. For example some organisms are relatively tolerant to disinfectants while others can survive for long periods of time in empty, apparently clean, poultry housing. The UK FSA states that the risk of Campylobacter and colonisation by other pathogens has been shown to increase as the number of persons visiting the flock increases. “Every time a person comes on to the unit there is a chance that they will unknowingly bring harmful organisms with them. “That chance is increased if they have come from another poultry unit.” “Non-essential vehicles should not be allowed on the site and should be parked at the edge of the site. This restriction in itself will pose problems for a stock collection vehicle as the practical problems of loading the stock to be removed are intensified. “Campylobacter has been isolated from a variety of vehicles on the farm, including chick lorry steps and wheels, forklift trucks,

POULTRY DIGEST, August/September 2013

live-bird transport lorry cabs and van wheels” The evidence provided states a strong case for the significant reduction in the number of vehicle visits onto farm sites. The nearer the pathogens get to the birds the greater the risk of the flock being contaminated – it is known that the use of transportation of collected deadstock (infected or otherwise) out of the farm is a particularly influential factor in the possibility of an entire farm being contaminated – this is why many farms in Europe and the Middle East now operate on-farm incinerators to dispose of normal mortality stock. On-farm incineration for either normal mortality disposal or in emergency situations is now a proven technology as a means of disease containment or avoidance. The Waste Spectrum ranges of Hurikan Incinerators (for emergency deployment) and Volkan Incinerators (for normal mortality disposal) are specifically designed to assist in increasing bio security on farms. Last year AAS partnered with Waste Spectrum to provide incinerators into the agricultural industry throughout Australia, New Zealand, P.N.G & the Pacific Islands. For more information call Peter Mathews from AAS on (07) 3396 0166 or email peter@ausagservices.com.au

NEwS French triumph for wVPA Congress The World Veterinary Poultry Association’s (WVPA) XVIIIth Congress that was held in Nantes, France from August 19 to 23, has been hailed as a ‘French Triumph’ by WVPA’s global president, Australian Dr Trevor Bagust. “The French Organising Team did WVPA proud with a program of some 500 oral and poster presentations and their hospitality and social events were exceptional. Nobody can have left this Congress without a better understanding of key topical issues such as influenza, campylobacter, in ovo vaccination and antibiotic resistance,” Trevor added. The prestigious Avian Pathology Lecture was on the theme of ‘Viral and Bacterial Enteric Diseases’ and was presented by Prof Dr Filip van Immersel from Belgium. The success of the Congress was echoed by its main industry supporters – Ceva, MSD Animal Health, Merial and Zoetis – all of whom praised the quality of the papers and posters and the superb organisation by the French, which concluded with a Gala Dinner at the famed ‘Machines de L’î le’. The highlight of this evening was the induction of the first 52 members to be elected to the WVPA’s new Hall of

Honour. Details of all 52 can be found at www.wvpa.net. The Bart Rispens Award (supported by MSD Animal Health) and the WVPA-Zoetis Young Poultry Veterinarian Awards were also presented. “Hosting WVPA’s XVIIIth Congress was an honour, which was made all the more memorable because we had poultry health experts attending from 79 countries and we were particularly pleased to have had a good turnout from Asia,” the French organiser, Nicolas Eterradossi, added. In 2014 WVPA will be hosting Regional Meetings in Asia and Europe

(programs and further details available by the end of this year) and the next two global conferences will be held in Cape Town (2015) and Edinburgh (2017). “WVPA is a vibrant Association for anyone associated with avian health and it has branches in some 45 countries and over 2,500 members. WVPA’s strength lies in its highly informative Congresses with their great networking and camaraderie. I look forward to WVPA going from strength to strength over the coming years in its role of enhancing the education of poultry veterinarians in academia, research, practice, industry or government,” added WVPA’s Vice President, Nigel Horrox. To find out more about WVPA please refer to www.wvpa.net .

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Looking for a start in the poultry industry One of the stated aims of the NSW Farmers Field Days was to attract ‘anyone looking at entering the industry’. Joe Wegrzyn who worked for many years in Inghams layer genetics business introduced Elizabeth Buttigieg to Poultry Digest at the recently held Field Days Elizabeth has a long established family background in poultry and having gained a BSc in Animal Science at UWS and some experience working as a veterinary nurse and food production research, she is now looking for a post, preferably related to research and/or animal welfare. Elizabeth is keen for a challenge and genuinely excited about joining the industry. Contact her on email: elizabeth_buttigieg@hotmail.com or mobile 0488960303

POULTRY DIGEST, August/September 2013

NEwS China Summit offers ‘Glimpse of the Future’ of poultry nutrition Recent Chinese food scandals continue to pressure the meat industry to change the way it looks at animal production. Over 150 Chinese nutritionists and company leaders from the largest poultry producers gathered in the East China city Qingdao for the 2nd Alltech China Nutritional Poultry Summit to discuss the future of the Chinese poultry industries with well known local and international nutritional experts. Speakers included Mike Kidd of University of Arkansas, Wang Zong of the China Agriculture University, Peter Ferket of North Carolina State University, Lucy Waldron, Editor of World Poultry Science from New Zealand, ex-Yum China Director Joaquin Pelaez, Technical Poultry Director Aziz Sacranie, former CEO of Harim-Allen Farms Gary Gladys and Liu Yuehuan of the China Academy of Agriculture Science. The summit was chaired by Aidan Connolly, Vice President, Alltech Inc. Expert speakers covered a variety of topics

important than ever,” said Dr Mark Lyons, Vice President Corporate Affairs at Alltech, during his concluding remarks. Despite the numerous food safety and farm disease challenges, Dr Lyons strongly believes that the future of the Chinese poultry industry is bright and he urged the audience to redefine the way they look at poultry nutrition. At the center of this discussion was the fact that the bird’s immune system requires additional nutrient supplementation in times of disease challenge, Dr Ferket suggested that this could be of the order of 20-25%. Research by Dr Kidd in particular focused on the role of individual amino acids, and varying amino acids requirement for performance and health. Seeing that different nutrients elicit different immune responses it is clear that different diets can be formulated based on the challenge faced by the birds. For example, viral versus bacterial diseases. For this reason, proper nutrient management – incorporating the right nutrient at the right time and in the right form is fundamental for optimal immune function and recovery from disease. The most affordable litter management To summarise the ideas presented, an device on the market! ideal diet, from a disease prevention point of view, will address the detoxification of mycotoxins through the PULVERIZES use of effective mycotoxin binding agents. AERATES An ideal diet will minimise undigested material through the use DRIES of solid state fermentation enzymes, bioactive MRF carbohydrates, and LEVELS other plant extracts. An ideal diet will also contain GOOD LITTER MANAGEMENT IS TO KEY TO PERFORMANCE AND PROFITABILITY. bioavailable organically complexed minerals as well as optimal levels of Perfect for 5 Pulverizes hard caked litter and allows vitamins, amino acids and other UÊ >Ì }Ê> ÞÊV> i`ÊEÊÜiÌÊ ÌÌiÀ moisture to evaporate nutrients to create a balanced diet. UÊ Õ Ì >ÌV Ê ÌÌiÀÊÕÃiÊÊ 5 Will ride under litter without digging into UÊ7iÌÊ- >Û }ÃÊ> `Ê i`` }Ê >ÌiÀ > ÃÊ Overall, a wide range of speakers the pad UÊ,-* Ê ««À Ûi`Ê >À }Ê-V i iÊÊ from different backgrounds demon5 Leaves a smooth, soft, well aerated surface 7iÊÃÌ V ÊÌ iÊvÕ ÊÀ> }iÊ vÊ*À iviÀÌÊ* Õ ÌÀÞÊ strated to the Chinese poultry 5 Low Maintenance, compact and easy to use µÕ « i ÌÊ V Õ` }ÊÌ iÊ*À iviÀÌÊ ÌÌiÀÊ >`iÊv ÀÊ industry that optimal performance Ü `À Ü }° 5 Available in two sizes with PTO driver or Bobcat options and health can be achieved in the face of adversity. Tools do exist to CALL US TO ARRANGE AN ON FARM DEMONSTRATION OR REQUEST A BROCHURE BROCHURE AND AND PRICING PRICING minimise the damage caused by disease and other challenges. No issue is PRO P RO WASH WASH P POULTRY OULTRY PPOULTRY OULTRY S SPECIALIST PECIALIST D DEALER EALER FFOR OR PRIEFERT PRIEFERT AUSTRALIA AUSTRALIA too big and solutions are always there 02 0 24 4971 971 2347 2347 | 0 0427 427 8 886866 86866 www.prowashpoultry.com.au www.prowashpoultry.com.au to be found. including nutrients such as amino acids, bioactive mannan rich fractions, bioplexed trace minerals, organic selenium, solid state fermentation enzymes and glucan based mycotoxin deactivators. Just less than a year ago Chinese mainstream media reported that KFC Chicken in China are fed with chemicals and treated with antibiotics. One of the major Chinese chicken meat suppliers regularly used hormones to accelerate the growth of the birds. This type of media storm and several other scandals have put food safety concerns at the front and center of the consumer’s minds and indeed the Government’s agenda. Just as these stories began to fade, the industry was hit by influenza and other health challenges at farm level. Such disease issues in Asia have increased mortality and can dramatically reduce performance and profitability according to Mr Sacranie. “Safe and traceable food is more

THE LITTER SAVER

POULTRY DIGEST, August/September 2013

NEwS Largest free range facility set for Blanchetown, SA Santrev is set to build the largest free range facility in Australia after the Mid Murray Development Assessment Panel approved plans for the state of the art farm near Blanchetown. The development application for the Inghams project was considered by a special panel, who were satisfied that the development would be safe and sustainable despite earlier concerns, giving the 1,200 hectare, $34 million project the go ahead. The facility will be at the forefront of world free range design and technology and is yet another standout enterprise for the Santrev team. Following their success delivering the Hamley Bridge Inghams farm, Santrev is keen to prove themselves with another full turn-key facility. Santrev Director Luke Trevanion said the company is ready to take on the venture. “Everyone on the Santrev team is eager to start in Blanchetown; the project will be fully Santrev designed so we are keen to get on with it and show once again the quality of a Santrev built poultry shed,” he said. Mid Murray Council Mayor Dave Burgess says it is an exciting development for the region. “I’ve often wondered why people haven’t connected to the area of Blanchetown for industry or other developments, sitting on those highways, I think there’s one set of traffic lights they’ve got to get through getting from the farm to the processing plant,” he said. Councillor Burgess also says the project will be a huge boost for the local economy. “I think it’s a great prospect for our region,” he said. The Blanchetown project will be the second collaboration between Inghams and Santrev, with the completion of the South Australian Hamley Bridge breeder facility last year. “We’re proud to be building another major project for Inghams again and hope to continue building for them in the future,” said Luke. “I think it’s a good testament to the services we provide not only to Inghams, but to all growers Australia wide.”

Drawing of the proposed new Santrev built free range sheds for Blanchetown in South Australia. Drawing by Ashan Senerath.

PROPOSED NEW CONSTRUCTION - preliminary plans Phone: 1300 815 888 (+61) 07 3281 3200 Fax: 1300 816 888 (+61) 07 3281 8295 Email: enquiries@santrevpoultry.com Web: www.santrevpoultry.com ABN: 43 124 970 878 BSA QLD: 1145296 OCBA SA: BLD211630 BC VIC: CB-L31372

SANTREV PTY LTD PO Box 95, Ipswich Queensland Australia 4305

REV 8 9 10

DESCRIPTION

DATE

BLANCHE TOWN POULTRY FARMS

revised preliminary plans revised preliminary plans - general shed drawings revised preliminary plans

04/06/2013 13/06/2013 25/06/2013

For: SANTREV

© COPYRIGHT 2012 - SANTREV PTY LTD THE IDEAS AND CONCEPTS CONTAINED WITHIN THIS DOCUMENT AND THE DOCUMENT ITSELF REMAIN THE INTELLECTUAL PROPERTY OF SANTREV PTY LTD AND MAY NOT BE COPIED OR REPRODUCED IN PART OR IN WHOLE WITHOUT EXPRESSED WRITTEN PERMISSION FROM THE DIRECTORS OF SANTREV PTY LTD.

Project Address:

HUNDRED OF HAY - SA

sheet title:

FREE RANGE SHEDS 3D drawn by: A.SENARATH

job no: date:

25/06/2013

scale (A3):

drawing no:

D 009

™

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To learn more about our complete solutions for complex substrates, contact your local sales representative or visit www.kemin.com.

POULTRY DIGEST, August/September 2013

NEwS Alltech’s Mycotoxin Management Program 37+ wins award Alltech, a leader in optimal animal health and performance, earned a one-star innovation award for its Mycotoxin Management Program, 37+, from INNOV’SPACE, a distinction program that awards new product and service innovations in agriculture. These distinctions are recognized during SPACE, the second largest international agriculture tradeshow in the world, attracting more than 110,000 spectators from 110 countries to Rennes, France, in its 27th edition from September 10 -13. Alltech was among 64 INNOV’ SPACE award winners selected this year. An expert panel representing five different categories (machinery, feed, poultry, porcine and ruminate) awarded 14 two-star and 50 one-star distinctions at SPACE. In March, Alltech launched its fivepoint Alltech Mycotoxin Management Program as a response to the increasing threat of moulds and mycotoxins on farmers’ livestock and profitability. Alltech’s expert global mycotoxing management team of researchers and specialised consultants developed a fivepoint approach to manage the menace of multiple mycotoxins. This five-point approach redefines mycotoxin control and discloses the toxicity of multiple mycotoxins and their effects on

LtoR: Christophe Tanguy, Ruminant Sales Manger, Alltech, France accepts the Innov’Space trophy from Michel Morin, Vice President of the Britanny region and Guillaume Garot, Minister of Agriculture during SPACE 2013.

animal health and performance. “We are very pleased to have been awarded this innovation distinction as we have just launched the 37+ program in France in June. This program is particularly advantageous to the farmer because it can be customized for each farm to identify, manage and control multiple mycotoxins,” said Julien Martin, Alltech General Manager for France. “As an INNOV’SPACE award winner, we will be better able to demonstrate the proven results of the 37+ program.” Alltech’s Mycotoxin Management Program offers key components for farms

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POULTRY DIGEST, August/September 2013

concerned with mycotoxin contamination: • The 37+ program analyzes for multiple mycotoxin contamination in a given feed sample. • The program provides a risk assessment and calculates the risk equivalent quantity (risk factor multiplied by the quantity of mycotoxin) for that particular feedstuff sample. • The Mycotoxin Hazard Analysis Program (MIKO) from Alltech is designed to help improve production systems on farm and at feed mills by performing an audit; determining the critical control points; and establishing critical limits, monitoring procedures, implementing corrective actions, checking procedures and establishing protocols for recording information. • The mycotoxin management team provides a complete contamination report and recommendations for management and nutritional applications that can assist with mycotoxin prevention and control. “By not using the 37+ test kit, an inaccurate assessment of mycotoxin contamination is more likely. If the farmer has a more complete overview of the mycotoxin problem then they can manage it more effectively; the 37+ test kit allows them to do this” said Emmanuel Landeau, Technical Manager of monogastric animals for Alltech France. “In addition, the 37+ test kit is easy to use and simplifies what could be considered to be a complicated process. The Mycotoxin Management Program then takes the results of the 37+ analysis, incorporates a variety of different factors such as species and life cycle stage before providing the final report and recommendation to the farmer.”

NEwS OEC closes after 26 years in business Martin Simmons, Managing Director of Outback Environmental Controls has announced that “due to the intense competitive nature of our poultry industry here in Australia, we (Martin and Rita Simmons) have decided to close OEC in Stafford as of December 20, 2013. “We find we are forced to sell poultry equipment at similar prices to 10 years ago. In that time we have had to deal with significant increases in government regulations, GST, mandatory government and building reporting, OHS requirements and increased operational costs. “Our company has been built on ‘Bricks and Mortar’ which has been the traditional model. At our peak just before the GFC hit we had a 1000 square metre warehouse and one million dollars of stock in Brisbane, a 600 square meters warehouse in Sydney (Aussie Chook) with $500,000 in stock, as well as a 400 square metre warehouse in Adelaide (Aussie Chook Murray Bridge) with $500,000 in stock. We employed then 20 people. Sadly circumstances have forced us to reduce to

10 employees, one warehouse in Brisbane and currently $500,000 in stock. With the increase in competition and the increase of growers wanting ‘A Deal’ and the rampant discounting to keep cash flowing has resulted in our current business model becoming unsustainable. “Here in Brisbane,10 years ago, we had eight local installers available and now we have two and one of them has to wash sheds to stay afloat. We have some of the larger growers purchasing electronic control equipment from overseas suppliers and in

some cases local suppliers for discounted prices with no understanding of the technical expertise and programming ability required to service such equipment. Twenty years ago the egg industry had over six equipment (cage) local suppliers in Australia, now effectively none. Almost all of the layer industry is supplied by just three companies operating out of Asia. “Having developed strong friendships with our current 300 active clients we wish to continue to support them. We are investigating moving to a web based business where growers will be able to obtain parts. We thank all those people who have supported us over the last 26 years. If you have any questions please feel free to call me.”

Ew Nutrition Australia has new personnel EW Nutrition, affiliated with the EW Group, has finalised the incorporation of EW Nutrition Australia Pty Ltd, and announced key personnel for Australia. Located in NSW it will service the Australian animal feed industries. Robert Nichol, General Manager of EW Nutrition South East Asia/Pacific has

Position vacant:

announced that Matthew Meggison joins EW Nutrition Australia Pty Ltd. “Matt who is based in NSW, comes from a very experienced lineage in animal nutrition, and animal health supplements. Matt will focus on the introduction of the ruminant specific products Activo Premium, Mastersorb Premium and Prote-N.”

Position vacant:

Sales / Technical Representative

Service Technician (Controls)

B & M Slots is the sole Australian distributor of many of the world’s leading poultry equipment suppliers, including:

B & M Slots is the sole Australian distributor of many of the world’s leading poultry equipment suppliers.

- Jansen Poultry Equipment - Lubing - Valli Italy - VDL Agrotech - Hotraco Agri

We are looking for a techncian to service control systems for: - Ventilation systems - Egg collection, counting and egg flow systems - Destination feeding and silo weighing systems

We are looking for a Sales/Technical representative to cover a growing market. Key requirements for this role are: - Excellent communication skills - A strong work ethic - A level of mechanical aptitude to understand technical products Reporting to the national sales manager, responsibilities will include: - Maintaining existing and developing new relationships - Liasing with customers throughout various stages of projects supplied by the company - Technical services

Key requirements for this role are: - A Strong problem solving mind - Experience and a high level of aptitude with automated systems for poultry production - Excellent communication skills Responsibilities will include: - Commisioning of new systems - Liasing with installing electricians - Servicing of existing installations - Technical support and training Extensive training will be provided. Frequent travel will be required.

Training will be provided. Frequent travel will be required.

B & M Slots Pty. Ltd. INTENSIVE HUSBANDRY SOLUTIONS

To apply, or for more info: Email jobs@bmslots.com or Freecall 1800 999 245

B & M Slots Pty. Ltd. INTENSIVE HUSBANDRY SOLUTIONS

To apply, or for more info: Email jobs@bmslots.com or Freecall 1800 999 245

POULTRY DIGEST, August/September 2013

PRODUCT NEwS New Virkon S results: Controlling Infectious Bronchitis Virus (IBV) The Infectious Bronchitis (IB) virus has been a worldwide problem for the poultry industry for many years. However, the negative effects of an IB virus infection can be prevented by vaccination and the implementation of strict biosecurity principles. Terminal flock turnaround biosecurity measures are common place, but are the biosecurity products currently selected, genuinely capable of decontaminating farms where there is a pre-existing IB virus challenge? Choosing the right disinfectant is important, as poultry housing surfaces and disinfection application methods vary, and the speed of decontamination action under specific environmental and temperature challenges can be critical when ensuring flock protection. “New independent virucidal assessments have been recently completed on DuPont Virkon S demonstrating efficacy

against IB virus in the presence of organic challenge. “The assessment showed that a 1:100 dilution of Virkon S in hard water completely inactivated IB virus, in 10 minutes, resulting in an impressive ≥ 5.5 log10 reduction in viral titre,” said Anthony Pearson, DuPont Disinfectants. “The challenges of temperature in poultry production must be considered carefully. In summer, poultry houses are warm environments. This means that a disinfectant applied to a warm surface can evaporate and dry within 20 minutes. These fast-drying conditions require the disinfectant to work effectively within minutes. However, some disinfectants can take an hour to be effective and in hot climates they may well be ineffective. “In the winter, when water temperatures can be less than 4°C, the diluted disinfectant must demonstrate ‘speed of

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kill’ and superior efficacy even at lower temperatures. “Many disinfectants however struggle when faced with the combination of colder weather and organic challenges. “Poultry producers can be confident that Virkon S is highly effective on all surfaces across a wide range of temperatures. “With quick activity when applied in recommended volumes (300mls per sq metre) and at a dilution of 1:100, if used as part of the terminal/clean out/turn around biosecurity programme, and following the operator’s cleaning of the surfaces with a compatible detergent, Virkon S will control IB virus,” Mr Pearson said. “Virkon S should also be an integral part of the operator’s continual biosecurity protocol (at a 1:100 dilution) in foot dips, to reduce the potential cross contamination challenges between poultry houses and farm buildings. “In the final crucial days leading to bird slaughter, Virkon S can be applied to the drinking water (at a dilution of 1:1,000) to reduce cross contamination in

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PRODUCT NEwS Virkon LSP: rebranding Farm Fluid HD ROw

the poultry house. “Virkon S is a scientific breakthrough that continues to define biosecurity performance standards. “It is not surprising that based on its flexible, fast-acting disinfection performance in a wide range of biosecurity uses, Virkon S is selected and approved by Governments worldwide for Emergency Disease Control,” Mr Pearson siad. “This new performance assessment marks the start of a series of new Virkon S efficacy updates across a range of bacterial and viral infection challenges in poultry production and underlines DuPont’s ongoing commitment to supporting poultry producers globally.” For more information please log-on to www.virkons.com

Reflecting the product’s excellent on-farm biocidal activity, DuPont Disinfectants is re-branding Farm Fluid HD ROW to bring the company’s popular multipurpose disinfectant into the ‘Virkon family’. “Named Virkon LSP, the new brand name highlights the powerful concentrated performance of the disinfectant which remains identical in every way to Farm Fluid HD ROW, except for the new name,” said Andy Hughes, Sales Manager EMEA. “Virkon LSP is designed to handle all ‘real farm’ biosecurity disinfection tasks. “The innovative liquid synthetic phenol formulation delivers biocidal activity against a wide range of diseasecausing pathogens that affect poultry, pig, sheep and other livestock, including the biggest challenge for British cattle farmers, tuberculosis. “With multiple disinfection applications, Virkon LSP can be used in farm buildings, animal housing and hard

surfaces such as paths, road and concrete. “It can also be used for the routine disinfection of movable equipment, tools, feed troughs and buckets. “The product’s robust broad spectrum activity remains effective for seven days, at in-use dilutions, making Virkon LSP ideal for use in disinfectant footdips. “Speaking at the launch of Virkon LSP, Mr Hughes explained, “We are pleased to announce the re-branding of Farm Fluid HD ROW – its performance ensures that it deserves its place in the Virkon family. Virkon LSP offers UK farmers an innovative formulation specifically engineered to be highly effective in low temperatures and in the presence of organic challenge – two of the leading problem areas for other disinfectants. “The 1L, 5L and popular 20L pack sizes will remain the same as before and for more information on all the products in the Virkon range, please log on to www.virkons.com.”

Expressions of Interest

are called for development of potential chicken/egg production, 40km NE of Bendigo • Approximately 160 acres of land, zoned Farming • Services available: Telephone, 3 phase power, underground water • Two road frontage • Planning permit for intense chicken production - 80,000 rearing, 240,000 production • Two residences & packing room • Nearest chicken production 20kms • Owner can build to lessee’s requirements Expressions close Friday 13/12/2013 For enquiries or further information call: 03 5448 8327 or email: admin@adeptbuilding.com.au

POULTRY DIGEST, August/September 2013 45

NEwS v CONTINUED FROM PAGE 22 to these shrill minorities as is evidenced by the fact that even the nation’s financial press has become involved in poultry industry activity. The other concern is that in all the above debate, apart from the authors of the reports in the AFR, no one is prepared to be quoted or take responsibility for their statements. Poultry Digest will make its contribution to the ‘Secret Squirrel’ club by anonymously quoting a leading executive internationally involved with poultry industries whose comments were, “its not a good sign for industry when the ACCC get publically in that deep to what should be supply and demand resolutions”. Should the various animal rights and social activists groups get their wish and cause the banning of cage systems as well as higher density free range operations what would be the end result for consumers? It is no secret that the Abbott government wants to finalise a free trade deal with China and possibly other countries. Currently Australia, despite the generally

morose attitude of the population to living costs and spending, is fortunate enough to have one of the highest living standards on the planet. However, this happy circumstance may not last forever – unemployment is on the rise, admittedly from a low base but if it crept above 7.5% it is quite possible that consumer spending habits could change dramatically as they did in Europe when the GFC hit. Should consumers decide that free range at $4.50 a carton was not such a good idea after all, when the caged product was half that cost, but where would those eggs come from? Today it might be fanciful to suggest that cage eggs could come from China or

more likely Chile, but faced with a requirement to respond to changing consumer preferences would big retail hesitate to consider importing the cheapest eggs it could to satisfy a new paradigm. One only has to look at Europe where EU regulation has either banned or greatly restricted cage production yet eggs arrive in the supermarkets of the high income per capita economies of Northern Europe cheerfully supplied by new entrants to the EU in less developed regions where animal welfare considerations are of little or no concern. At least in Australia our livestock industries do respond to welfare concerns as well as doing their best to ensure our products are safe and of the best and most consistent quality.

Please note that Primary Media, publisher of Poultry Digest, has moved. The new address is 22 George Street, East Gosford NSW 2250 and the new telephone number is (02) 4323 0005. To advertise in Poultry Digest contact Peter Bedwell on 0419 235 288. For rates go to the website www.primarymedia.com

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