Landscape Contractor Media Kit

WHY PARTNER WITH LANDSCAPE CONTRACTOR MAGAZINE OUR BRAND PROMISES

BEST EXPOSURE TO DECISION MAKERS

We have the highest quality distribution in print and digital to industry decision makers and purchase influencers.

THE BEST EXTERNAL MARKETING DEPARTMENT YOU’LL EVER HAVE

Work with us throughout the year to gain direct access to our team of trusted advisors.

BEST ARTICLES AND EVENTS THAT SHOWCASE YOUR INDUSTRY

We are known for producing the highest quality content and events, print and digital.

PUBLICATION PROFILE

Presenting hands-on equipment reviews, industry news, technical editorial and advice on business development and management for landscaping professionals, Landscape Contractor Magazine has been the voice of the Australian landscaping industry since 1997.

In partnership with leading associations and industry practitioners, Landscape Contractor Magazine offers authoritative and well-informed comment on all facets professional landscaping, from training opportunities through to the very latest technology and equipment, and is geared to all professionals from the sole trader through to contractors, councils and corporations.

Numbers accurate as of 15 September 2023. Circulation includes total readership, inclusive of digital edition reads of print magazine and pass on rate

WE CONNECT WITH DECISION MAKERS THROUGH ASSOCIATION PARTNERSHIPS AND MEASURE ENGAGEMENT WITH STATE-OFTHE-ART DIGITAL PLATFORMS

We partner with industry associations to support sector growth, and ensure engagement with key decision makers. We use advanced CRM and information systems to ensure we have the right buyers and influencers reading our content, tracking their reading habits and engagement through our platforms. This means we are able to produce content that resonates with our audience and our 12-month partners get the benefit of this engagement.

12-MONTH PARTNERS GET PRIORITY ON THE BEST BRANDING OPPORTUNITIES.

EXCLUSIVE ACCESS TO DIRECT MAILOUTS TO OUR DATABASE.

AMPLIFICATION OF PRINT CONTENT ACROSS WEB SITES, NEWSLETTERS AND SOCIAL-MEDIA CHANNELS.

FIRST RIGHTS TO PREMIUM POSITIONS ACROSS PRINT AND DIGITAL PLATFORMS.

YOUR CONTENT LINKING BACK TO YOUR WEBSITE FOR ONGOING SEO BENEFIT.

PREFERENTIAL PRICING OPPORTUNITIES TO SECURE POSITIONS.

At Prime Creative Media we employ industry-leading journalists and editors, who craft our content in house through interviews and in consultation with our clients. 12-month partners get extensive access to our team, to create stories and content proven to gain traction with our audience of decision makers, including:

Case studies

Working with your clients to tell about shared successes.

Profiles

Have your company’s story documented and distributed to the industry through a trusted third party.

Product releases

Guaranteed coverage of all your new product releases.

Company updates

Take your place as an industry thought leader.

PLEASE RATE HOW THE FOLLOWING SOURCES INFLUENCE YOUR PURCHASING DECISION

PLEASE RATE YOUR LEVEL OF TRUST IN THE FOLLOWING TYPES OF INDUSTRY MEDIA

A SURVEY OF B2B READERS FOUND CASE STUDIES AND INFORMATION FROM TRADE MAGAZINES WERE AMONG THE MOST INFLUENTIAL AND TRUSTED SOURCES OF INFORMATION EFFECTING BUYING DECISIONS.”

THE BEST EXTERNAL MARKETING DEPARTMENT YOU’VE EVER HAD

AS A 12-MONTH PARTNER, OUR TEAM OF MARKETING PROFESSIONALS WILL WORK WITH YOUR TEAM TO SUPPORT YOUR MESSAGES AND ENSURE OUTCOMES WITH YOUR TARGET MARKET. WE PROVIDE REGULAR CONSULTANCY, MARKET INSIGHTS, AND CAMPAIGN REVIEWS TO ENSURE OUR 12-MONTH SCHEDULE PARTNERS’ CAMPAIGNS ARE SUCCEEDING.

OUR TEAM OF TALENTED EDITORS AND WRITERS WILL ENSURE THAT CONTENT ACHIEVES YOUR MARKETING GOALS BY COMMUNICATING YOUR KEY MESSAGES IN RELEVANT FEATURES THAT ARE ENGAGING WITH WHAT’S HAPPENING IN THE INDUSTRY.

CHRISTINE CLANCY Chief Operating Officer

ARRON REED Business Development Manager

MICHELLE ALDER Production Editor

TOM FOSTER Editor

BRAD BUCHANAN Sales Director

DESIGN SERVICES SPECIALISING IN B2B AND INDUSTRIALS

“

OUR TEAM OF DESIGNERS AND ART DIRECTORS CAN HELP SUPPORT YOUR BRANDING, FROM ADVERTISING PRODUCTION THROUGH TO INTERNAL MARKETING COLLATERAL, WITH AN EXPERTISE ON WHAT ARTWORK WORKS BEST IN CHOSEN INDUSTRIES.”

TOM ANDERSON Graphic Designer

BEA BARTHELSON Art Director

TOM BUCHANAN Videographer

DAZ WOOLLEY Art Director

KERRY PERT Graphic Designer

MICHELLE WESTON Art Director

BLAKE STOREY Head of Design

PAUL BREEN Imaging Specialist

CATERINA ZAPPIA Graphic Designer

“ OUR PURPOSE: GROWING INDIVIDUALS, ORGANISATIONS AND INDUSTRIES”

ABOUT PRIME CREATIVE MEDIA

Prime Creative Media is Australia’s leading B2B Media and Events Company.

We are 100% Australian-owned. All of our digital assets are created and maintained in-house, and all our magazines are designed and printed in Victoria.

For the past two decades, we have worked to grow Individuals, Organisations and Industries.

We have grown from a single magazine to now publishing 40+ mastheads across multiple platforms in 20 industries with 150+ team members around Australia.

SPECIFICATIONS

PRINT ADVERTISING SPECS

DOUBLE PAGE SPREAD

BLEED

W: 430mm

H: 287mm

TRIM

W: 420mm

H: 277mm

SAFE AREA

W: 400mm

H: 267mm

TRIM/ SAFE AREA

W: 92mm

H: 252mm No Bleed

TRIM/ SAFE AREA

W: 190mm

H: 130mm

No Bleed

HORIZONTAL 1/3

Please allow a 10mm safety gutter in the center of double page spread

5mm Margins

TRIM/ SAFE AREA

W: 60mm

H: 252mm No Bleed

FULL PAGE

Print SPECIFICATIONS

MECHANICAL SPECIFICATIONS

PRINTING: Sheetfed offset / 175 lpi

Printing: Sheetfed offset / 175 lpi

BLEED

W: 220mm

H: 287mm

TRIM

W: 210mm

H: 277mm

SAFE AREA

W: 200mm

H: 267mm

TRIM/ SAFE AREA

W: 92mm

H: 130mm No Bleed

TRIM/ SAFE AREA

W: 190mm

H: 80mm No Bleed 1/2

HORIZONTAL

TRIM/ SAFE AREA

W: 190mm

H: 63mm No Bleed

Prime Creative Media will only accept material that adheres to the following information. Material that does not adhere to this criteria will be rejected.

Prime Creative Media will only accept material that adheres to the following information. Material that does not adhere to this criteria will be rejected.

Supplied material

SUPPLIED MATERIAL

1. Media is to be supplied to the correct publication page size. Taking special care to include bleed, trim and registration marks. (Minimum bleed size is 5mm. Trim and registration marks must lay 3mm outside of the trim)

2. Material must be supplied as a press ready pdf. All other formats will be rejected.

1. Media is to be supplied to the correct publication page size. Taking special care to include bleed, trim and registration marks. (Minimum bleed size is 5mm. Trim and registration marks must lay 3mm outside of the trim)

3. Avoid running type across the gutter of a double page spread.

4. All fonts need to be embedded into the PDF file

2. Material must be supplied as a press ready pdf. All other formats will be rejected

5. Files must be saved in CMYK format. Any non-process colors included in the file will be converted to CMYK. Conversion process may compromise the integrity of the file and waives our color guarantee.

3. Avoid running type across the gutter of a double page spread

6. Images need to be of a minimum 300dpi at print size.

4. All fonts need to be embedded into the PDF file

7. Solid black panels or backgrounds should carry 40% Cyan to reinforce the black print

8. Total ink limit should not exceed 300%

5. Files must be saved in CMYK format. Any non-process colors included in the file will be converted to CMYK. Conversion process may compromise the integrity of the file and waives our color guarantee

Advertising material for in-house design:

6. Images need to be of a minimum 300dpi at print size.

• Images to be supplied as jpegs*

• Text to be supplied as a text file or Word document

7. Solid black panels or backgrounds should carry 40% Cyan to reinforce the black print

• Logos to be supplied as vector eps files

8. Total ink limit should not exceed 300%

* Images and logos used on websites are not acceptable for printing purposes

TERMS & CONDITIONS

TERMS & CONDITIONS

All advertisements are accepted and published by Prime Creative on the assumption that the advertiser and/or advertising agency are authorised to publish the entire contents and subject matter thereof. Prime Creative reserves the right to reject, exclude or cancel any advertising at any time. In consideration of publication of an advertisement, the advertiser and/or agency, jointly and severally, will indemnify and hold harmless Prime Creative, its officers, agents and employees against expenses and losses resulting from the publication of the advertisement including, but not all limited to, any claims or suits for libel, violation of right of privacy, copyright or trademark infringement, plagiarism or false and misleading advertising. Neither the advertiser nor its agency may cancel after the closing date. All digital advertising will be published three months in advance. All cancellations must be in writing, and is not considered effective until confirmed in writing by the Publisher. The Publisher accepts no responsibility to remove or alter live matter without written consent from the advertiser or agency five days prior to closing. Finally, the Publisher shall not be liable for any failure to print, publish or circulate all or any portion of any issue in which an advertisement accepted by the Publisher is contained if such failure is due to acts of God, strikes, accidents or other circumstances beyond the Publisher’s control.

CREATIVE SOLUTIONS, FOR ALL YOUR DESIGN NEEDS

NEED YOUR ADVERT DESIGNED?

ADVERTISING MATERIAL FOR IN-HOUSE DESIGN:

contained if such failure is due to acts of God, strikes, accidents or other circumstances beyond the Publisher’s control.

• Logos (ai, pdf, eps or “working files”) • Brand guidelines

•Images to be supplied as jpegs*

Prime Creative Media’s design studio is here to help. Our team of experienced designers know our dedicated industries well, and can help design your advert. Speak to your client success representative to find out more information. Fees apply.

• Text, or key messages

* Images and logos used on websites are not acceptable for printing purposes

Not to scale

2 X HIGH-DENSITY STANDARD SIZE

2000px(w) x 1250px(h) / 4000px(w) x 2500px(h)

TRIM 250px(h) From the top

SAFE AREA

150px(w) x 600px(h)

WHITE SPACE

1040px(w) / 2080px(w)

No Ad content to go here white space #FFFFFF

WEBSKIN

STANDARD SIZE

SIZE: 2000px(w) x 1250px(h)

TOP TRIM: 250px(h)

SAFE AREA: 150px(w)x600px(h)

WHITE SPACE: 1040px(w)

2 X HIGH-DENSITY

SIZE: 4000px(w) x 2500px(h

TOP TRIM: 500px(h)

SAFE AREA: 300px(w)x1200px(h)

WHITE SPACE: 2080px(w)

Webskins can be supplied at standard size or high-density size. It’s important to supply the correct white space for the size being supplied.

*Standard web sizes are requried, however additional high density files can be supplied as well

DIGITAL SPECIFICATIONS

MECHANICAL SPECIFICATIONS

SUPPLYING YOUR ARTWORK?

 File types supported, HTML5, JPG, PNG, GIF

 Creatives supplied at 72dpi

 Creative with white backgrounds must include a 1px solid border

 MINI, MREC & LDR banners can be supplied at x1, x1.5 and x2 density if static or responsive if animated

 Prime Creative reserves the right to reject or request revision to any creative which is deemed unsuitable, does not meet our specifications, or adversely affects site performance, other ad placements or user experience

 Prime Creative may at its absolute discretion refuse to publish any advertising or content without reason

 We are unable to serve third party sky gutters, wallpapers and Solus/eDMs

HTML (ANIMATED BANNERS)

 Use the size meta tag to indicate the size of your creative – e.g. <meta name=”ad.size” content=”width=300,height=250″>

 Your creative must use the click tag variable as the click-through URL: <a href=”javascript:window.open(window.clickTag)”></a>

 Creatives to include a valid clickthrough that opens in a new tab or window  Can contain animation & loop twice (play through 3 times)

 SVG and WebFonts are not accepted

 No strobing effects on All HTML or rapid animation permitted. A backup image is required for unsupported environments.

 HTML5 creative must be SSL compatible to serve on Prime Creative sites

 HALF/MREC video - Auto play, 30sec max duration, audio and auto play off, includes controls. The video can sit anywhere on the HALF/MREC

 The following guidelines should work for any browser that supports HTML5. However, some creative functionality may not work as desired in all environments and should be thoroughly tested

 Do not exceed 15 seconds or more than 4 frames on mobile Mini Banners

TERMS & CONDITIONS

All advertisements for Australian Resources & Investment are accepted and published by Prime Creative on the assumption that the advertiser and/or advertising agency are authorised to publish the entire contents and subject matter thereof. Prime Creative reserves the right to reject, exclude or cancel any advertising at any time. In consideration of publication of an advertisement, the advertiser and/or agency, jointly and severally, will indemnify and hold harmless Prime Creative, its officers, agents and employees against expenses and losses resulting from the publication of the advertisement including, but not all limited to, any claims or suits for libel, violation of right of privacy, copyright or trademark infringement, plagiarism or false and misleading advertising. Neither the advertiser nor its agency may cancel after the closing date. All digital advertising will be published three months in advance. All cancellations must be in writing, and is not considered effective until confirmed in writing by the Publisher. The Publisher accepts no responsibility to remove or alter live matter without written consent from the advertiser or agency five days prior to closing. Finally, the Publisher shall not be liable for any failure to print, publish or circulate all or any portion of any issue in which an advertisement accepted by the Publisher is contained if such failure is due to acts of God, strikes, accidents or other circumstances beyond the Publisher’s control.

WEB MREC 300x250px

WEB MOBILE 320x50px

WEB LEADERBOARD 728x90px

EDM BANNER 570x100px

RIGHT WEBSKIN