Approyo:
A leading SAP Solutions Provider
LEARNINZ Edutech:
Mr. Amritendu Banerjee’s Goal to Provide a Holistic Learning Experience to Students
Divami Design Labs Pvt Ltd: A Power-Brand That’s Changing The Face of India’s UX/UI Design Scene
Institute Of Learning & Development: Dr. Rita Vyas Nagarkar’s Initiative to Reconceptualize Non-Formal Education
Vital Group
One of the Most Eminent Industrial Chemicals Manufacturer in India
NextGen Life Sciences Dr. Nagma Abbasi’s Vision to take a leap forward to Serve Science and Scientific community through collaborative Partnership and Advanced Technologies.
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Editor’s Note 2021’s Most Impactful Entrepreneurs: Market Leaders Who’re Setting An Optimistic Tone For the Coming Decade
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he year 2021 has brought with it great promise and optimism for the entrepreneurial world. While 2020 presented numerous hardships for entrepreneurs, the lucrative growth opportunities in the coming decade are balancing out the negatives. This shift is already evident in the businesses of some upcoming entrepreneurs, who’ve utilized such opportunities to their utmost potential. One such entrepreneur is Dr. Nagma Abbasi, Founder and CEO of NextGen Life Sciences Pvt. Ltd. During the pandemic, her organization successfully catered to the medical demands of prime hospitals in Delhi, NCR, along with ICMR approved Diagnostic Centres, VTM Manufacturers and Research Institutes. NextGen consistently provided them affordable and high-quality Real Time PCR Testing Kits, which are considered the gold standard for CovidTesting in India. Another entrepreneur who demonstrated great resourcefulness was Dr. Rita Vyas Nagarkar, Founder and CEO of the Institute of Learning and Development (ILD). Despite the pandemic, Dr. Rita continued ILD’s learning activities through online classes. She ensured that all of her clients were in constant touch with their mentors during the period. She took particular care to make the online learning experience as holistic as the classroom one. Christopher M. Carter, the CEO of Approyo Solutions, was another entrepreneur who showed remarkable inventiveness during this period. His brand provided innovative, top-notch SAP Solutions to clients, which were highly conducive in spurring their business development. We all can take inspiration from these entrepreneurs to be ingenious in our business approach. It’s best that we keep a constant eye on market movements so that we can adapt readily to change. As always, a learner’s attitude and an optimistic outlook will be key to attaining consistent growth. Keep Learning and Keep Growing!
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C O N T E N T S
COVER STORY
Dr. Nagma Abbasi | Founder and CEO
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NextGen Life Sciences Pvt. Ltd.
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Approyo
WEALTH MANAGEMENT BUSINESS: Digitalisation Is the Key For The Prime Customers
A leading SAP Solutions Provider
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22
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LEARNINZ Edutech:
MobiKwik
Mr. Amritendu Banerjee’s Goal to Provide a Holistic Learning Experience to Students
The Success create in ewallet industry
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Life and lessons of Warren
Institute Of Learning & Development:
Buffet
Dr. Rita Vyas Nagarkar’s Initiative to Reconceptualize Non-Formal Education
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Vital Group
Inspiring success story of URBAN LADDER in
One of the Most Eminent Industrial Chemicals Manufacturer in India
online furniture market
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40 Divami Design Labs Pvt Ltd:
SHINE PROJECTS
A Power-Brand That’s Changing The Face of India’s UX/UI Design Scene
Mr. Venkata Sri Harsha’s Vision to Transform India’s Ed-Tech Scenario
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Internet of Things (IoT)
Policy Bazaar
Usage, Security and Privacy
Created history in online insurance world
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COVER STORY
“
I measure success in different scales like Conversations with clients, ROI, Conversion rate, Customer satisfaction along with other parameters like referrals from existing clients, growth, profit from the revenue, conversion rate, sales target and a lot more of organisation benefit factors.
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Dr. Nagma Abbasi
|Founder & CEO |NextGen Life Sciences
Dr. Nagma Abbasi Founder & CEO NextGen Life Science
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NextGen Life Sciences Pvt. Ltd. Dr. Nagma Abbasi’s Vision to take a leap forward to Serve Science and Scientific community through collaborative Partnership and Advanced Technologies.
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he Life Sciences and Biotech Industry in India has advanced immensely in the past few years. Several breakthrough technologies in these domains have been introduced in the market, many of which have completely revolutionized the research dynamics of the field. The transformation has been especially evident in some upcoming brands, who’ve garnered immense popularity owing to their research innovations. NextGen Life Sciences Pvt. Ltd. Is one such brand that has been in the spotlight during the FY 2020-21. Founder and CEO of the brand, Dr. Nagma Abbasi, is the driving force behind NextGen’s innovative initiatives. NextGen has expanded its service outreach across several different parts of North India since its conception in 2014. It plans to expand its network in West and South India soon.
empirical objectives. She bridged this market gap by delivering them high-end products in the least possible time. All of her products were delivered right at the clients’ doorsteps, which saved them a lot of hassle. Furthermore, they were customized in accordance with each client’s unique requirements. The allround excellence of her brand soon made it a favorite among top researchers and scientists. Fast-forward 6 years, Dr. Nagma promoted New innovations and technologies to Indian Scientists and offered hundreds of products in the fields of Microbiology, Cell Biology, Immunology, and Drug Development. Her ultimate goal, through such initiatives, is to improve the human and environmental health of the country at large. She has won numerous accolades for her contributions to these fields. She’s also regarded as a role model by many aspiring female entrepreneurs.
Dr. Nagma’s Inspiration Behind Founding NextGen
Dr. Nagma established the company back in 2014. Through NextGen, she wanted to become the frontrunner in the distribution of innovative biological products/services for the Life science research and diagnostic market. She saw massive untapped potential in the market. The researchers were in immediate need of quality scientific products for various
NextGen’s Diverse Product Portfolio
NextGen offers a broad spectrum of research products that spans across several microbiological disciplines. It has products on Cell Analysis, Cell Culture & Transfection, Cloning, DNA & RNA Purification, Gene Expression Analysis & Genotyping, PCR, Protein Expression & Analysis, Real-
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“Never Give Up. Staying
Positive and Passionate can help go through hard times in life and start again. Never Stop believing and Never Stop fighting.
�
Dr. Nagma Abbasi Founder & CEO
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Time PCR, Sequencing, and Synthetic Biology. Its portfolio also includes products on Cancer Research, Stem Cell Research, Drug Discovery and Development, Plant Sciences, Epigenetics and Services for Sequencing, Next Generation Sequencing, and Bioinformatics.
Dr. Nagma’s Rich and Varied Work Experience
Prior to founding NextGen, Dr. Nagma has worked at several esteemed Research Institutes and Multinational Companies in the Life Sciences/Biotech Industry. Her career, which spans over a decade, is constituted of multiple job roles across various verticals like product management, customer segmentation, brand management, and strategic marketing. This experience complements the research work she did in Biotechnology during her doctoral/postdoctoral studies. According to Dr. Nagma, it’s her holistic work profile that has helped her make good decisions in entrepreneurship.
NextGen’s Customer-Centric Approach
Dr. Nagma gives great emphasis on getting a thorough understanding of the customer’s requirements. Her brand, NextGen, initially engages in a detailed discussion with the customers. At first, there’s an exchange of ideas with clients. Later on, the brand acquires a deeper understanding of the customer’s workflow and expected results. This comprehensive process helps NextGen develop products that’re best suited for the customer’s unique needs and pain points. Additionally, the entailing feedback loop helps the brand in continually evolving its services.
How Dr. Nagma Gauges The Success of Her Brand Dr. Nagma uses an array of qualitative and quantitative parameters to gauge the success of her brand. Some quantitative ones are ROI, Conversion-Rate, sales numbers, total profits, referrals from existing clients, while some qualitative ones are customer satisfaction and nature of conversation with clients. Assessing such a broad spectrum of parameters helps her gain a holistic understanding of her brand’s performance. It also helps her effectively remedy all service deficiencies.
Overcoming Market Challenges
Like any new entrepreneur, Dr. Nagma too had to face numerous challenges while starting NextGen. One of the most daunting ones was securing the necessary capital investment. Finding good talent, securing customer trust, and handling competition from established brands were some of the other challenges faced by Dr. Nagma. Despite all this, however, she managed to surmount all obstacles and carve a niche for her brand in the market. Today, NextGen is regarded as one of the most eminent Life Sciences brand in all of North India. It’s experiencing a growth of 1.5 - 2 % each year (in terms of profitability) and is also consistently increasing its turnover and customer base.
How NextGen Handled The COVID-19 Crisis
In the wake of the coronavirus pandemic, there was a huge demand for Covid-testing kits and instruments from customers. NextGen did its utmost to suffice this demand. It ensured that its clients only got the best quality testing kits. As per ICMR guidelines the gold standard of covid-tests is Real Time PCR testing. NextGen educated people about the efficacy of these kits. It worked closely with its partners to develop high-quality, affordable PCR Testing Kits. The kits were one of the most competitively priced ones in the market, and were provided to the clients as a total End-to-End solution. The prime hospitals in Delhi, NCR, ICMR approved Diagnostic Centres, VTM Manufacturers and Research Institutes who’ve contributed in COVID Vaccine development are NextGen’s Prime clients during this Pandemic. Dr. Nagma feels a sense of pride knowing that she’s serving such a noble cause through her entrepreneurial ventures. She has wholeheartedly committed herself to supporting the nation’s anti-covid initiatives.
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Dr. Nagma’s Thoughts on India’s Biotech/Life Sciences Industry
Having been in the industry for over a decade, Dr. Nagma has a strong affinity with life sciences. She’s proud to call herself a part of the industry, as it’s driven by altruistic motives. It works tirelessly, day and night, toward making the world a safer, healthier, and cleaner place. She says that the country’s biotech sector plays a crucial role as a modern manufacturing hub. The sector, with its immense growth capacity and innovative technologies, will experience continual and rapid growth in the coming years. Furthermore, she says that the life sciences sector is one of the most important sectors in the economy. It is not only a significant in the country’s economic growth but also in enhancing our global profile. The one thing she’d like to change in the Biotech/Life Sciences industry is the lack of financial resources. She wishes the Government was more considerate of the researchers’ needs. She wants them to provide more funding in the research and molecular diagnostic areas. She also hopes that the industry gets more investments from the private sector.
Dr. Nagma’s Life Philosophy
Being an indefatigable proponent of proactive positivity, Dr. Nagma says that failures should never be viewed negatively. She believes that she wouldn’t be at her current station in life if it weren’t for the lessons learnt from her failures. According to her, 10% of life is what happens to us and 90% of it is how we respond to it. This is why she always tries to respond positively to seemingly negative situations. She’s also an advocate for ‘out-of-the-box’ thinking. She doesn’t hold a conventional worldview on many topics.
Thoughts on Leadership
According to Dr. Nagma, “Leadership is a journey, not a destination. You’ll never “arrive,” you’ll just continue to move forward. All of us are faced with numerous decisions on our entrepreneurship journey. These decisions could be about our employees, our organisation, or even personal decisions. Each decision opens up a new pathway – a stream of events that’s completely different to the alternatives. While there are many stopovers, there’s no end as such. She goes on to say that effective leadership is about mapping out where you need to go to “win” as a Team or an organisation, and it is dynamic, exciting and inspiring.
Philanthropic Ventures
Dr. Nagma makes it a point to visit and help orphanages on a time to time. She loves to spend time with the kids over there and often celebrates their birthday and special days. She also donates for their food and education. These altruistic acts, according to her, give great contentment and blissful feeling. “I feel happy to do this and get some level of satisfaction in giving back to society. I’m associated with some non political organisations who work for the upliftment
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of society and communities,” she said. During the pandemic, she helped healthcare professionals save lives by providing them Covid Testing Instruments and Kits also she helped several NGOs financially to feed poor and needy during pandemic and at the time of crisis. She gets great fulfilment from serving such noble cause.
Views On Entrepreneurship
Dr. Nagma believes that an entrepreneur should always work for the good of the people. Entrepreneurs are the driving force of the economy. They create employment opportunities and spur the growth of other industrial sectors as well. They’re also the ones who spark innovation and bring about societal reforms. In the process, they foster the personal, social, and economic development of a nation. “I feel an entrepreneur is not just a person who’s responsible for setting up a business or an enterprise. An Entrepreneur is one who has the initiative, the leadership skills for bringing innovation and an appetite for high achievement,” she added.
Dr. Nagma’s Message to The Readers of Prime Insights Magazine
Being a seasoned entrepreneur herself, Dr. Nagma knows the key ingredients for entrepreneurial success. She feels that entrepreneurs should develop their risk-taking and decision-making abilities. They should also ensure effective communication with their team and the public. Here’s what she has to say: “An Entrepreneur should take calculated risks and should be good in decision making. Also, timely communication with the team and the public on behalf of the company is a must.”
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A leading SAP Solutions Provider A pioneering approach to real-world technology solutions
Approyo is a cloud-centric Managed Service Provider that enables innovation through providing customers with full SAP service technology. The Milwaukee-based technology company is equipped with extensive capabilities in upgrades, migrations, hosting and managed services for any core SAP supported functionality. Approyo supports around 300 SAP environments around the globe, ensuring the efficiency and security of clients’ systems. By migrating customers’ outdated legacy systems to the latest SAP S/4HANA, Approyo enables organizations to digitally transform their operations through predictive analytics and automated processes. It’s an inspiration for the entire world to get such a platform combined with an impressive portfolio of SAP Certifications and Cloud Services, SAP HANA Operations Services and Infrastructure Operations Services. Approyo CEO, Christopher Carter formed Approyo in 2013 with a mission to provide customers and partners to gain access the advantages of SAP Cloud Technologies to achieve their goals and better their businesses.
The Pillar Of Approyo
With 30 years of extraordinary experience in SAP, CEO Christopher Carter founded Approyo with an approach to introduce SAP HANA on a global scale. Chris assists business around the globe to help them in the usage of Big Data like Hadoop and SAP HANA. He is known as an inspiring entrepreneur and businessman, and has been recognized Hadoop World, Cloud Expo, SAP Users Group of America, Cloud Expo, and more. Since 2013, Approyo has been named to the Inc. 5000 four times, has been credited with the title of “US - SAP Solution Provider of the Year” by ACQ5 three years running, and has earned many more titles throughout its time.
The Tough Road To Success
Every successful company has faced unpredicted challenges. Approyo faced many challenges in the beginning, finding the right clients being one of them, as many people didn’t have any knowledge of the cloud yet. The incorporation of SAP enabling business utilized applications and systems into a simpler operational platform in the cloud was quite a tough
Christopher M. Carter |CEO | Approyo
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step to take and pursue. Old IT infrastructure replacement was again a huge challenge. It was quite a difficult step for Chris and board members to make people around the globe realize the feasibility of cloud services ushering a more intelligent ground.
Services and solutions of Approyo
It specializes in efficient upgrades for SAP HANA and deployments and migrations for any SAP core instance, up to the latest, SAP S/4HANA. They provide end-to-end roadmaps, tailored to each company’s needs to best reach their goals. Their global team of experts are available 24 x 7 x 365, for SAP Basis support and other database monitoring needs. The team handles any crisis in a timely manner, solidifying it’s mission to make SAP simple for clients. Using the “1st Watch System”, predictive analytics allow Approyo to keep customer systems secure with the capability of stopping problems before they even occur. To ensure dreams of success, Approyo approaches big data solutions through an affordable subscription-based solution. Some solutions powered by Approyo are It’s custom solution Cloud Ignite, SAP HANA, SAP S/4HANA, SAP Leonardo, SAP Hybris, and more.
multiple SAP events such as SAP SAPPHIRE or SAP TechEd, where the team educated the SAP community. Reliability and digging into customer problems is the sole approach of Approyo. Their team of experts take up requests and queries and provide quick, 24 x 7 x 365 service to fill the needs of its’ customers.
Future Endeavors
Some industries Approyo has serviced in the past include supply chain, firearms, technology, hospitality, chemicals, etc. You can subscribe to their mailing list to get the latest Approyo news and industry updates, and are able to contact them over the phone as well. SAP partners choose to set up the cloud environment and integrate SAP System to meet business needs. For better understanding, SAP is currently in an upgrade phase, requiring those running SAP ECC 6.0 to upgrade to SAP HANA by 2027. Migrating to the new SAP system, allows customers to utilize new architecture and landscape designs, upgraded modules, and innovative processes. Cloud services powered by Approyo has the following benefits: • Certified SAP environments • Enterprise-ready • Scalable and reliable business services • A global team of SAP experts • Flexible pricing solutions • Quick implementations. With the pandemic causing an economic crisis for many businesses, it is important for customers to know up-front costs that meet their expectations, which is why Approyo informs its’ customers before their investment. This helps in quicker business improvement. Approyo plans to extend partner network, gain clients, expand staff and is determined to become a large-trusted MSP enterprise in the future.
Development Of Consumer Trust
When it comes to gaining the trust of consumers, Approyo focuses on brand recognition and value. The company looks for global clients who are looking to utilize or already utilize SAP Solutions. Cloud solutions are often difficult to understand and work with when your main line of work is not technology. Approyo is thereby the right choice to get accustomed to this innovative technology. Approyo’s use of sustainable trusted platforms combined with its’ quality service, establishes faith in the heart of its customers and clients. The building of a roadmap to show the usage of SAP at every step again is helpful to achieve trust between MSPs and customers. As the first SAP HANA Cloud provider to go to market, Approyo has rightfully established its mark. The services are based on quality and are professionally managed by the executive team.
Marketing initiatives and connectivity of programs with its Clients And Customers
Across the world, customers are closely connected to Approyo with established trust in their minds. Since social media is 100% necessary in today’s business world, Approyo’s online presence is designed to promote SAP solutions to a broad audience. Webinars are hosted on several topics with the Chief Technology Officer, Sean Gilmour, who enlightens people on the products and services. Pre-COVID, Approyo attended 19
WEALTH MANAGEMENT BUSINESS “Digitalisation Is the Key For The Prime Customers” Wealth management business is an investment advisory service that integrates other financial services to address the requirements of high net worth clients. It is a consultative process where the advisor collects information about the client’s wants and tailors a personalised strategy utilising appropriate financial products and services.A single manager coordinates all the required services to manage assets of HNIs and plan for their own or their family’s current and future needs.
Background
Previously Wealth Management was a privilege for large wealth holders. Therefore, Wealth Management companies had a very narrow and homogenous client base. In last few years, a disruptive trend has occurred in the industry. New digital services have been launched through technological innovations which are increasing pressure on the profit margins of the industry. Wealth managers are required to incorporate technical development into their product portfolios, not only to retain existing clients, but also to attract the large share of non-High Net Worth Individuals who are now also potential clients.
Need for digitalisation in wealth business
Indian markets have moved up the ladder of the digital wealth management world due to constant increase in the number of high net-worth investors. Wealth managers have opinion that a mix of digital and offline ways of communicating is ideal. In the changing digital ecosystems wealth managers should serve these HNIs with enhanced skill/toolswho are still under-served by traditional wealth management institutions.This transformation is a result of varying market conditions and various other factors in the economy: > Market Trends – Current generationis well informed and prompt in their responses towards changing market trends. They make quick variations to their business models in order to match the everchanging external environment of a company. This changing environment needs fast moving investment requirements and to meet these efficiently, use of technologically advanced tools is very important. > Customer Preferences–Most of the HNIs believe that digitisation of wealth management services is a positive approach but still they would prefer to meet their wealth managerstime and again. Understanding the client requirements to build
an engaging experience is important. Investors are keen to know and control their investments constantly under the supervision of a wealth manager. They also expect high quality services to be maintained with confidentiality. Customers want to invest less and less time, which has positively impacted the emergence of digitalisation of wealth management. > Stringent Regulations- Introduction of new currency and demonetisation, changes in tax structure due to GST and other changes have made the investors apprehensive about the profitability and stability of investment options. Transparency has now become a key aspect to assimilate technology in all transactions in the economy. Speedy adoption of these regulations has made it necessary for one to digitise his operations. > Creating Environment of Faith- Poor communication skills, lack of transparency and a high face-to-face meeting expense has cost the wealth managers the trust that investors had in their services. Now a days, social media tools are being used to re-establish this trust and provide transparent data. With the help of these tools, investors can acquire investment information as well as have regularinteractions with their advisors in order to build a trust environment. 20
Impact of digitalization management
on
wealth They are directly accountable for addressing an investor’s requirements and concerns.
New tech savvy generation conduct all their interactions and transactions online with the help of their smartphones. Digital innovations in the investment world have changed the way investors approach. It has empowered them to take quick and riskier decisions with the help of technology. Such an efficient working environment has led to the following changes in the wealth management world: > Intelligent investment decisions– Digitalisation of data enables one to access large amount of information relating to not only the current year but also many previous years. With wealth managers using sophisticated tools like cloud computing, social media and mobile applications, these tools help them fulfil their services faster through a greater number of interactions with the client yet at lower costs. > Increased productivity– Digitalisation has benefited both, the wealth manager as well as the investor. The process of communication of investment idea between both the parties has become efficient. The investors can now hold a better and more dynamic portfolio. Regular digitalassessments have reduced errors as well as helped track investments, increasing transaction activities and in turn, boosting efficiency. > Time is the key– Time is a key factor in investment. Investing money in a rising asset at the right time can lead to remarkable profits, while doing the same at a time not suitable for that particular asset may lead to substantial losses. Investors who adapt to digital tools, capture each opportunity available at early stage, yielding higher than expected returns. With the progress in digital technology, the wealth management business is transforming from a channel for financial products to a channel for financial advice. > Technological know-how– In order to build an investor’s profile, wealth managers have started giving importance to recognise their client’s digital know-how. Investment strategies based on complex technological tools, which are difficult for the investors to understand, may not give the desired results. Therefore, digitalisation and technological know-how should be focused towards improvement as well as personalisation of an investor’s investment portfolio, keeping the goal-based investment concept in mind. > Abundance of Information– Investorspursue detailed research on their investment options from the wealth manager. Information overload can either overpower or confuse the investors. It is pertinent to provide the investors with the correct information for their portfolios at the right time. Digital resources help a wealth manager to support their clients and help them to implement investment strategies efficiently at every step. > Sophisticated advisory role– Digitalisation has changed a wealth manager’s role completely as they are now not an investor’s main source of information. Investors today depend on various websites, research papers available online or videos of company management etc. for information. Thousands of sources provide vast data across the globe within minutes. The role of wealth managers has evolved from tedious administrative tasks to more sophisticated advisory activities.
Digital Strategy
Through investment in innovation and digitisation, wealth managers can not only enhance efficiency but also protect their businesses by upgrading client touch points and renovating their value propositions. Some of the examples of digital transformation within wealth management, from client onboarding to fulfilment and trading are: >Onboarding of Clients-Some wealth managers have launched a service allowing clients to open accounts using videoconferencing. Others are following suit and digitising the onboarding process using innovative technology, from electronic signatures and online ID verification to biometric authentication. >Personalised Advice-A suite of digital banking tools have been introduced for tablets and smartphones. The app provides personalised content, trading tools and opportunities for better portfolio management. This is a part of transformation of wealth management through digital technology. > Interactive Sales Process –Service Providers are designing tablet apps which consolidate all relevant sales functions in a single platform.This supports relationship managers by guiding them through a smart, adaptive and interactive sales process. >Tailored recommendations-Personalised “health checks” havebeen introduced that identify potential issues with personal portfolios, offering tailored remedies to bring the health status back to desired levels. >Trading- Several wealth managers are building digital solutions that provide social marketplaces where customers can trade stocks and funds online.
Robo-advisors equipped with AI: the game changer
A robo-advisor is a digitalised Wealth Management service which is app or web accessible. This service is based on applied algorithms designed by portfolio managers which gets automatically executed. The most advanced stage of robo-advisor sees algorithms involved in the definition of investment rules. Based on the answers to the initial questionnaire an appropriate asset allocation is chosen and continuously evaluated by the help of artificial intelligence.Moreover, investors who are still using the old methods of working are losing various upcoming opportunities to optimise the risk-return profile of their portfolios.
Conclusion
Undoubtedly, digitalisation has a substantial impact on the business and operating models of financial institutions worldwide. The digitalisation of financial services is only going to increase. Against the backdrop of an increasingly competitive wealth management scenario, the financial institutions that can effectively leverage technology to drive operational efficiency and enhance client experiences will secure a major advantage. 21
LEARNINZ Edutech:
Mr. Amritendu Banerjee’s Goal to Provide a Holistic Learning Experience to Students
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n today’s competitive day and age, parents and students want only the best teachers to guide them. Finding a good trainer/coach, however, is an arduous affair. The sudden transition to online education (thanks to the pandemic) has made it difficult for parents to seek any viable alternatives. Most of the online learning courses available today either charge a hefty amount or ridiculously cheap without any focus on quality teaching & experienced trainers. There has been a long-held inclination towards in-person teaching which is remains unaddressed. LEARNINZ has become a renowned e-learning company that ensures a holistic learning experience for students within a noticeably short period of time. Contrary to several other Edtech brands, LEARNINZ hires only renowned subject teachers/trainers who’ve years of experience under their belt. It makes use of cutting-edge learning aids that offer a personalized learning experience to students. During this pandemic, LEARNINZ has become a top favourite among kids, graduating students, and experienced professionals owing to its innovative learning modalities. It has also defied the status quo by creating an affinity to E-Learning among Indian parents.
LEARNINZ Edutech: Helping graduating Students & professionals to enter the Professional World with confidence and overcome roadblocks
Amritendu Banerjee
Founder & CEO of LEARNINZ Edutech
LEARNINZ is an E-learning company that places great emphasis on value-based learning. It offers top-notch teaching facilities for students prepping to kickstart their professional careers. The brand’s USP is its extremely personalized learning experience, which is carried out under the supervision of the best trainers/experts in the country. It helps the students study in the most effective, holistic manner, thereby giving them an edge over their competition. The company’s main agenda is to provide effective learning modalities that’ll help students & professionals overcome their career roadblocks. Most of the courses the company offers are
through LIVE classes on are Business Communication, English Fluency, French, IELTS, PTE, AI & Machine Learning, Active KIDZ, etc. Within one year, LEARNINZ has become a pre-eminent EdTech company in India, managing to overthrow some reputed brands in the market. This success can be attributed to its: • Experienced and Recognized Leadership Team • Experienced Trainers from all across India. • Cost-Effective & Value for money fee structure. 22
Founder & CEO of LEARNINZ Edutech Pvt Ltd, Mr. Amritendu Banerjee says, “We value our customers’ time and money and serve them with quality service and solutions.”
company called BANERJZ (www.banerjz.com). “It is now in its 6th year and it (BANERJZ) has generated over 1cr in total revenue serving few direct & indirect clients like Cognizant Technology solutions, SFJ Business Solutions, Blue Lotus Technologies, Kare4u Healthcare Pvt, Legally.com, AcitvityPro (UK) and many more,” added Mr. Amritendu. At present beside his IT company he is also working hard to make a good presence in Edtech sector with LEARNINZ EDUTECH.
LEARNINZ’s Inception Story
In 1998, Mr. Amritendu Banerjee had just passed his ICSE Board exam and had joined ISC (Science) in one of the renowned schools of Kolkata. While studying there, he realized that there was a scarcity of good teachers in the neighbourhood. The ones who were good, however, were sparse and hard to reach. This was around the time when the IT boom was at an early stage. After completing ISC, he pursued engineering and joined Cognizant Technology Solutions, India. Within 2years he was transferred to Congizant, United States. He spent quite a few years in the US before finally coming back to India. Throughout his journey, the same thoughts about the lack of good teachers and their inaccessibility lingered at the back of his mind. In 2018, he started working as a freelancer, training the fresh minds of college students from Cognizant Technology Solutions. He felt deep satisfaction while doing this work. The dream he had since 1998 was finally fructifying through his training. A year later, in 2019, he met one of his old college friends who also happened to be coming back from the United States. During one of their casual discussions, Mr. Amritendu mentioned his idea of launching a platform that would bridge the teacherstudent gap. He explained how it would help thousands of students in reaching the best of teachers from anywhere in the world. The idea intrigued his friend and he decided to become the partner in the initiative. Consequently, LEARNINZ Edutech Pvt Ltd was formed by two friends who wished to propagate value-based learning. Their major objectives were: • To improve the current education system • To scale-up to the latest Information Technology • To prepare the current generation to face business dynamics post the Coronavirus pandemic.
Overcoming Challenges As An EdTech Startup
During the initial days of LEARNINZ, the company lacked a concrete plan that would ensure business continuity in the long run. Once the plan was finalized, “The next challenge that came in front was this would be a costly endeavor that would bootstrap as I already had one startup running.” Said Mr. Amritendu. Technical overwhelm was another challenge that the company had to face. The numerous technicalities of implementing such a big scale project were daunting, to say the least. Despite the difficulties, however, the platform was up and running within just 23 days. All thanks to the technical support from BANERJZ (www.banerjz.com). At present, LEARNINZ employs 20+ people from across India and aspires to generate employment for another 1000+ people within the next 2 years. Even in the unfavourable business environment during the pandemic, the company has provided employment opportunities to people.
Mr.Amritendu’s Future Plans for LEARNINZ Edutech In the coming year, Mr.Amritendu plans on taking LEARNINZ Edutech across borders, to a few international markets. There is plan of collaborating with few corporates as well. He is aiming to make LEARNINZ enter the INR 1cr revenue club in 2021 and generate employment for 500-1000 people by delivering quality solutions with experienced trainers.
Mr. Amritendu’s Inspiring Entrepreneurship Journey
Mr. Amritendu’s Message to Aspiring Entrepreneurs
In a technical sense, Mr. Amritendu’s entrepreneurial journey began back in 2009 when he first ventured as an Independent Business Owner as Plan B in United States itself. His real journey, however, started in 2015. “Formally I stepped into it in 2015 on one fine evening towards the end of May 2015, when I was asked to take up the additional responsibility of PAN India Business Development Head for one of the reputed companies in Kolkata, where I was already heading few departments” he stated. This boosted his self-confidence, and he decided to resign and work on developing his own business. Before this, he had already worked for companies like EXL Services, Cognizant (India and USA), Mastech INC and Web Spiders Pvt Ltd. He completely quit corporate life and went on to start an IT
Having been an entrepreneur for years, Mr. Amritendu has acquired some golden nuggets of wisdom that he’d like to share with the readers of Prime Insights Magazine. Here’s what he has to say: “To be an entrepreneur, one needs to first Believe in himself more than anything else. One needs to have his/ her priorities right. Do not be afraid to FAIL, I would advise you to fail more often to succeed faster. Take a risk when your liabilities are less. Entrepreneurship is a journey to be enjoyed. Challenges in the early stages will assure a smoother path ahead. Opposite of success is not failure. Its quitting. Keep on Keeping on until the goal is reached. Many people are waiting for you to be the Torch Bearer of their life. Don’t dishearten them.”
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The Success create in e- wallet industry MobiKwik is well known company in e wallet industry and its founded by Bipin Preet Singh and Upasana Taku in 2009.This is the Gurugram-based digital wallet claims to have over the 107 million users, 3 million merchants, and 200+ billers working with his platform. And the MobiKwik industry ventured out in the offline space and activated mobile payments for brick-and-mortar stores such as Big Bazaar and Domino’s Pizza and many more. The company’s founder and CEO Bipin Preet Singh has worn several hats – from writing Java code to Customer Support and Marketing as well as. He is completed graduation from the IIT Delhi in 2002 with a degree in electrical engineering. After the graduation, he worked at Intel, Nvidia and Freescale Semiconductors for 7 years before starting up his business. And the Mobikwik app had only a mobile Recharge feature, which means add the money on the Mobikwik wallet and recharge the mobile. And after that, he added so many types of recharge features like water billing, electricity payment bill, dish tv, and Tata sky bill, IMPs money transfer, including mutual funds, credit card bill payment and many more. As per the Wikipedia, in May 2016, after that the company stared the servicer small loans for users through Mobikwik. The company provide a good service and received the coveted Prepaid Payment Instrument license from the Reserve Bank of India on 18 July 2013.In the time of year2014, the MobiKwik won the Mbillionth Award South Asia in the category of Mobile Business, for the socially valuable contributions to all South Asia’s digital infrastructure. However The company has also received in-principle approval from the RBI to set up a Bharat Bill Payments Operating Unit (BBPOU), thereby they enabling users from across all parts of India, including urban and rural, both to pay their utility and convenience bills through the MobiKwik wallet. About the Mobikwikis main competitors are Paytm, Freecharge, Google Pay (earlier Tez) and PhonePe. On the wallet analysis front it rubs shoulders with Paytm, which has over 60 million wallet users. However, it has a very strong focus on the wallet, while Alipay-backed Paytm is following a horizontal approach and has forayed into B2C marketplace.
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Mobikwik-(Strategy of online marketing )
According to vice president of Mobikwik hesaid that they are focused on brand building and wish to hit 150 million users, the biggest number of merchants who can accept payments by Mobikwik and change the way they handle money by 2018 He is performing about the India’s payments market is fragmented with some 60 odd banks for internet banking, multiple levels of authentication on debit and credit cards and a generally complicated electronic payment experience for the consumer. And meanwhile MobiKwik Wallet simplifies all these things a 1-click Payment flow on your phone, tablet or computer which works the same way every time and every where as per your need.
Business model of Mobikwik
The MobiKwik in simpler terms was a model created to ease the payment related problems that were faced by online users every now-&-then in India. And By this type of way, one could easily reduce the risk of exposing card details or bank account details at multiple merchants. They initiated the very great full model with voice services like prepaid recharge for all operators across India, data services (GPRS/3G top-ups) and plug n play mobile applications. And The MobiKwik payment gateway are launched two new products. These are the `Instant Payout’, and where a client gets his settlement on the same day, thereby eliminating the need for two days of working capital. And the Second thing is `Go Global’, a service which specifically allows a client app to collect payments from international cards.
Bipin Preet Singh Founder & CEO
Missionof Mobikwik
The Mobikwik company mission, in present time ever since we started our journey nine years ago has been – to build affordable and accessible financial services for a billion Indians. We call this “Building for India ”, and the vast masses that live outside Including the top 5 cities of India.The company moto is private banks have branchled high cost distribution of models, enabling them to only service the top 10% elite Indians and 50 million Indians are therefore forced to look for financial services outside their primary bank (state-owned PSU banks have made minimal tech investments and fare poorly at digital delivery of retail loans, mortgages, life or general insurance and wealth management.) First of all the economy itself is growing and consumer payments grow in line with the economy. Secondly, here is a move to the digital payments on account of convenience and cost, and as new services and transactions go digital (for instance, food and ticketing). Finally, there are the regulatory tailwinds from demonetization, which drove consumers toward the digital payments, as well as the implementation of GST, which has driven merchants to accept digital payments (or else forfeit the input taxes paid).
Growth of Mobikwik
On the time of 19 June 2017, Medianama reported that Mobikwik had confirmed to them that they had raised $150 million at a valuation of $1 billion from undisclosed investors. According to the times of India media the company MobiKwik on Wednesday he said its payment gateway business unit will surpass revenues of Rs 1000 crores for the year of 2021. About the some analysis The business growth is attributed to the addition of new types of customers, scaling-up of existing customers and offering new products. In the respect payment gateway business unit, the company broke even in April 2019 and has been profitable every month since then, the release added. But this time The company doubled its revenue in the payment gateway business in the time of 2019. And It’s on track to double the revenues in 2020 and is confident of doubling it yet again in 2021 and overall Mobikwik is performing very well. 25
Institute Of Learning & Development:
Dr. Rita Vyas Nagarkar’s Initiative to Reconceptualize Non-Formal Education
I
n the last few decades, women have defied the conventional roles that were imposed upon them by society. The stereotypical “Indian housewife” narrative, which was ingrained in our tradition, has been completely reversed. Women are now taking the lead and spearheading reformative initiatives in each facet of human existence. They’re CEOs, thought-leaders, authors, doctors, social workers, philanthropists, and visionaries. This paradigm-shift has become increasingly evident in the past few years as several powerful women entrepreneurs have emerged in the business world. One such revolutionary woman entrepreneur is Dr. Rita Vyas Nagarkar, Founder & Director of the Institute Of Learning & Development (ILD). ILD is a Hong Kongbased institution that offers extensive learning courses to students belonging to all ages and backgrounds. It offers high-quality content and consultancy services to students that are beneficial for their career as well as personal growth. Through ILD, Dr. Vyas Nagarkar endeavors to provide meaningful learning experiences and enrich all facets of students’ lives.
ILD: A Revolutionary Step Towards Innovative Education
Established in 2001, ILD is a global institution that focuses on purpose-driven educational projects. The highly qualified team of academicians and professionals at ILD ensures that students develop all the skills required to succeed professionally. ILD’s team comprises renowned professors and experts with invaluable knowledge and years of experience in their field. ILD mainly operates in Hong Kong, Greater China, Macau, and other parts of the Asia-Pacific region. The organization has so far catered to the needs of hundreds of clients, some of which include the most reputable brands in the world. The impressive clientele record of ILD includes the likes of corporate professionals, youngsters in academic institutions, and women-oriented businesses. One of the primary objectives of ILD is to effectively deliver a holistic, impactful learning experience. It ensures the utmost satisfaction of its clients by providing them effective courses, high-quality training solutions, and comprehensive education consultancy services. ILD currently offers several courses that cover topics on over twenty-five career sectors. It also offers Branding & Designing Services, University-Industry/Community Bridging Seminars, Youth-SME Bridging Internships, Document Design Solutions & Curriculum Development. Through ILD, Dr. Vyas Nagarkar aspires to create more thoughtful leaders – individuals who can adapt to the demands of our ceaselessly changing times. This unimpeachable institution is dedicated to transforming the lives of its clients and bringing about a perspective-shift in non-formal education.
ILD’s Inception Story
Dr. Rita Vyas Nagarkar | Founder & Director | Institute Of Learning & Development
Dr. Vyas Nagarkar established ILD soon after acquiring her doctorate in 2001. According to her, lifelong learning and acquisition of knowledge are the building blocks of a person’s development. It was this idea that encouraged her to impart meaningful education to individuals through an all-encompassing institution.
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Instead of opting for a well-paying teaching job at a university, she became an entrepreneur and fructified her idea. Back then, entrepreneurship wasn’t a common career path for Ph.Ds. However, she took the risk regardless of the prevailing stereotype. She started by building a conglomerate of course developers, educators, and researchers from across the globe. Her goal was to produce quality courses and learning materials that would cover an array of topics from different subjects. These courses were designed to be all-encompassing, catering to students of all ages and backgrounds. The organization slowly grew in size and revenue, adding one client success after another to its record. Today, after almost 20 years since its inception, ILD has become a renowned name in Asia’s non-formal education scene. It has effectively served thousands of individuals in not only acquiring better skills and prosperity but also attaining holistic personal growth.
ILD’s Robust Safety Measures Amid the Pandemic
During the COVID-19 crisis, ILD has come up with numerous training programs that are designed exclusively for online learning. Throughout the pandemic, every instructor in ILD has been in constant touch with the participants. The institution has implemented innovative measures to ensure maximal client satisfaction whilst rigorously following anti-covid precautions. ILD, under the guidance of advisors and HR managers, has also been working on making new, more advanced courses available to their clients. The institution has taken this time to reinvent itself by adopting newer technology for better engagement.
Vyas Nagarkar’s Entrepreneurs
Advice
to
Aspiring
Women
Women today, more than at any other point in history, are making great use of their talents and skills. While some don’t doubt themselves, many hesitate to enter the business world for fear of failing. Being a successful entrepreneur herself, Dr. Vyas Nagarkar knows the importance of self-confidence in achieving business goals. She feels that women should never underestimate their potential and never be afraid of failure. She believes that failure is inevitable and plays a crucial role in learning. “Make sure you give a lot of time and importance to networking. Networking can do wonders as you gain access to resources and opportunities and constantly learn from others. Last but not least, remember people value authenticity, so create a positioning based on your expertise.” She added.
Mr. Nikhil Nagarkar ILD Governing Board Member
Dr. Sanjay Nagarkar ILD Governing Board Member
cultural Communication Expert. She has authored 24 English textbooks for Careers that are included in the syllabus at the university and vocational training institutes in Mainland China. Millions of students have benefitted from the textbooks since they were first published in 2010. Due to the popularity, the revised versions were published in 2014. She is a contributing member of UNESCO-APEID’s Entrepreneurship Education Network which promotes and advances entrepreneurship education in the Asia-Pacific region. Her work correlates with United Nations Sustainable Development Educational Goals (SDG) 2030 in particular Target 4. (Skill Development and Entrepreneurial Education), SDG Target 8 ( Decent Work and Economic Growth), SDG Target 10 ( Reduced Inequalities), and SDG Target 11 (Sustainable Cities and Communities).
Vyas Nagarkar’s List of Notable Credentials
Dr. Vyas Nagarkar is an all-rounder in the truest sense. She is an entrepreneur, a scholar, a trainer, an author, and a Cross-cultural communication expert with over two decades of experience in the field.
Noteworthy Accolades:
Education:
Dr. Vyas Nagarkar has been awarded the ‘Iconic Woman of the Decade’ by the Women Economic Forum and with the ‘Women Leadership Award’ for Sustainable Growth for Women Entrepreneurs in New Delhi, India. She was also conferred with Honorary Professorship by Nissan Academy of Women Education in Beijing, China
Dr. Vyas Nagarkar acquired her Ph.D. in English Linguistics with a focus on Communication, Language, & Culture from the City University of Hong Kong. She also holds an M.A. from the R.D. University in Jabalpur, India, along with an M.Phil from the University of Hong Kong.
Vyas Nagarkar’s Message To Budding Entrepreneurs
Entrepreneurial Achievements:
Having been in the industry for more than two decades now, Dr. Vyas Nagarkar has acquired some timeless wisdom which she’d like to share with budding entrepreneurs. Here’s what she has to say: “Dream with your eyes open and have the chutzpah to achieve it. Then surround yourself with a useful board of advisors to realize your dreams.”
Dr. Vyas Nagarkar has been actively teaching as well in teaching higher education and corporates. She has also dedicated over 25 years of her career to Academic Research, Designing & Writing Curriculum (English Language & Literature, Communication & Soft Skills), Publishing Textbooks and E-books. She is also a highly sought Professional Content Developer and Cross-
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Life and lessons of
Warren Buffet
Warren Edward Buffett CEO of Berkshire Hathaway
Warren Buffet is one of the most successful investors of the world with an inspirational story to all entrepreneurs out there along with venture capitalists. He is the CEO of Berkshire Hathaway with a net worth of over US$85.6 billion as of now. Despite his success, he stays humble and approachable. Let us have a look at his life and lessons that has made Buffet what he is today:
Don’t forget your roots: Buffet was doing a job of delivering papers for The Washington Post while at high school. In the gradual course of his life, he never forgot this job but rather extended this early career of his into a lifelong journey with this newspaper company. Later he took his own made company to the heights of being the largest shareholder of The Washington Post.
Save first and then spend second: Most people save the rest amount of their salary after a month-long of expenses in various sectors. However, this doesn’t have any restricted or demarcated limit. Buffet, as a result, suggests that one should always make a certain margin value or limit his expenses and fix an amount of money as savings each month to make a habit and spend the rest amount. Wisely invest in everything: Buffet was always of the thought that one should not invest people or employees behind any
new business or ideas but rather invest the idea or thought of its execution to newer heights. He always chooses companies that are very magnificent and wonderful so that any common man with no business knowledge or base can run it and one day become the sole owner or mastermind behind it, after years of experience and patience.
Stay below your actual means: Although Buffest owns a luxurious life, earning billions every year, he lives ordinary life 28
much to our astonishment. He owns a modest home bought in the Omaha named Nebraska House for this purpose, for around $31,500 in 1958 claiming it to be the best investment he ever made. He never risked his money into bankruptcy but choose to stay and live in a generalized way and reap its rewards later.
Hold onto your speaking skills: Buffet was always
terrified of public speaking in his early life but later he realized its necessity to achieve his goals and destination. He then enrolled himself in a renowned course taught by Dale Carnegie and at resent day he always tells his young and budding entrepreneurs that the secret behind well communication and reach, lies in the fact of better speaking, openness and frankness that we show towards others without any hesitation in mind.
Research your investments: According to Buffet, one
must carefully research his stocks before putting them into the market for investment. Only after thorough research, as an investor should not be in any doubt to invest generously in a stock provided he is a mentally strong one.
Keeping good company: It is always a mandatory routine of parents to safeguard their kids from taking to unknown people or strangers and it is said that we are judged by the company we make or keep. Buffet advises professionals to be with people more who are better than they say they are. By doing so, it creates more inspiration to be better with modesty. Safeguarding your reputation: Damage to one’s reputation is always permanent no matter how much money he owns or makes per day. Buffet says that this damage is irreversible so he emphasizes more on protecting his reputation as good mankind and also safeguards his image as a better entrepreneur and businessman anyway. Reduce too much of meetings: Buffet always sends letters to his companies instead of meeting them personally on regular terms. This letter holds his views and outlines his motive of sending them precisely for the year. He always celebrates the past year successes and avoids harassing his companies for menial meetings and discussions with unnecessary phone calls to save time. Never give up and always enjoy what you do: This is very important
any day. Success isn’t assured all the time but one should keep working and keep his spirit active. Berkshire was initially a failing textile firm specializing in men’s suits. However, he saw promising new changes in patterns of its growth and through his leadership, the company gradually turned to a multinational conglomerate. Life is too short and we should spend time in work to enjoy it rather than making money and focusing on career all the time. Buffet also strongly opposes the fact of making successive changes in job patterns to advance one’s career. Thus, he is a true motivational figure portraying the concept of true accomplishment of success through a proper vision and correct ideologies.
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Vital Group
One of the Most Eminent Industrial Chemicals Manufacturer in India
T
he chemical industry plays a pivotal role in the growth of the economy. It is involved in the manufacturing and optimization of all the raw materials and precursors used to make commercial products for society. Also, its materials have a broadrange ofapplications in invaluable applied sciences.The industry can be considered asthe backbone ofoperations in most industries of the country. Vital Group is a sought-after multiproduct organization that deals with the manufacturing of specialty chemicals and phosphorus derivatives. A brainchildof Mr. Vipul Bhatt, the company is regarded as one of India’s leading manufacturer, supplier, and exporter of industrial chemicals.
Vipul Bhatt | Chairman and Managing Director & Jay Bhatt 30
Vital Group: A Multi-Product Industrial Chemicals Company
gaining the confidence of new customers every year. We are proud to serve some of the leading corporates in their respective sectors and we look forward to a long-term association-ship.” Stated Mr. Vipul Bhatt, Founder & CEO of Vital Group. The company’s customer-service policyis highly accommodative. It ensures that flexible product, delivery, and financial aspects are offered to cater to the unique requirements of the customers.
Established in 1993, Vital Group is a diversified organization that is involved in the manufacturing, distribution, export, and import of chemicals. The company supplies phosphorus-based and specialty chemicals used in a broad range of industries, such as pharmaceutical industries, water treatment chemicals, agrochemical industries, pigments, paints, lubricant industries, textiles, and plastic industries. The company has its headquarters in Ahmedabad, Gujarat, with a manufacturing plant situated in the PCPIR region of Dahej Industrial Estate, Gujarat. Over the years, the company has ensured quality practice by workingunder the highest acceptable EHS standard in the chemical industry. Thanks tothe persistent efforts and unmatched expertise ofits team, Vital Group has emerged as a distinguished leader in its industry.
Surmounting Challenges And Hindrances
Every successful company has had to deal with its fair share of strugglesthe initial days. Vital Group,much in the same way, had to face grim days upon starting out in the industry. With no influential business background and financial backup, Mr. Vipul Bhatt found it quite challenging to sustain the business in the initial days. In addition to that, the company also struggled with finding the appropriate opportunities and convincing customers. “With an aim, dedication, and sincere efforts, the group has emerged into one of the country’s leading manufacturer, supplier, and exporter of phosphorus derivatives, organophosphates, and industrial chemicals.” Stated Mr. Vipul Bhatt
Vital Group’s Customer-Centric Approach
A truly successful company always values its customers above anything else. Vital Group owes most of its success to its customers. “We consider the customer as our business partners and always feel that our growth remains in their growth.” Said Mr. Vipul Bhatt. The brand believes in building a professional as well as emotional connection with its clients. It is thiscustomercentric approach that has compelled certain clients to be in association with the company for over 25 years.
The Company’s Future Aspirations
Being a rapidly growing company, Vital Group has numerous projectsin the pipeline. Firstly, the company is striving to better support its customers by doling out new and innovative products. “By our long-term vision, we are regularly investing in our infrastructure to provide the highest quality products, create a value chain with new downstream/upstream products.” said Mr. Vipul Bhatt In addition to the above, the company is planning to add downstream product portfolios that will make the company’s operations more sustainable. To ensure this, the company will convert all its production facilities to PLC/ DCS-SCADA. The company will also be creating a Value Chain to help serve its customers more effectively. Last but not the least, the company intends to see the growth of all its stakeholders and business partners, as it is their contribution which has brought out the best in the company.
What Distinguishes Vital Group From its Competitors
To stand out in the market, a company must have a strong USP. For Vital Group, the USP is its hardcore customeroriented approach. It is based on the following guiding principles: Sustainability: Sustainability plays a key factor in all of the company’s routine operations. The company believes in functioning in an environmentally, socially, and financially appropriate manner. For this reason,it dedicates all of its efforts towards creating a sustainable future. Reliability: The highly experienced team at Vital Group is dedicated to providing utmost support to its customer, every step of the way. It thrives for a cent percent clientele satisfaction. Assurance: The company’s claim of total assurance goes way beyond product quality. 100% of the company’s manufacturing sites abide by the BVQI ISO 900:2015 & 14001:2015 standards. “We believe in synergic growth between two associations and this has motivated us to work every year harder for the last 27 years. We have managed to retain most of the customers for years along with
Mr. Vipul Bhatt’sMessage for Budding Entrepreneurs
An aspiring entrepreneur always seeks advice from his/her superiors. With Vital Group, Mr. Vipul Bhatt has been a part of the industry for 26 glorious years. Here’s what the seasoned CEO has to say to aspiring entrepreneurs. “Just place one foot – a place for another will be right there. Don’t give up, keep doing things. Take Risks. Believe in yourself.”
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success story
Inspiring success story of Urban ladder in
online furniture market
Ashish Goel and Rajiv Srivatsav – prime supporters of Urbanladder.com, subsequent to having a working encounter of numerous years with organizations like Mckinsey and Co. and Yahoo individually, needed to begin their own endeavor. They were searching for some great kind on the web to begin with. It is during when they purchased new condos close to one another and confronted the most sickening experience of their life in purchasing furniture for their homes and wound up resting on the floor for 14-15 months. That is the point at which they understood what the web market needed and focused down on furnishings. Lastly subsequent to raising finances worth USD $1 million from Kalaari Capital in May 2012, they dispatched their first historically speaking endeavor in July, 2012, Urbanladder.com – a furniture commercial center. They realized that there was a requirement for tastefully great quality furnishings and trustworthy client support, at sensible costs and that is the thing that they focused on. The assets raised were significantly used to scale the activities, fortify the group, construct the client support foundation and put resources into innovation. They ensured nothing came in their manner to serve great quality and administration and to keep up that they likewise bought practically 80% of the furniture that one may see on the site and alongside that they additionally dealt with the inventory network start to finish. And yet they understood what they were doing and didn’t quickly leap to get everything. They began by selling little arrangement of items at lower cost focuses and step by step expanded their stock and rundown. This methodology functioned admirably for them and their first-month deals were multiple times the extended number.
Initial story of two friends
At the point when IIM batchmates Ashish Goel and Rajiv Srivatsa moved to Bengaluru in 2007, both thought that it was hard to do up their homes. The furnishings and the style were both of low quality or cheap. “It was an encounter best failed to remember,” reviews Srivatsa, who had prior worked with Yahoo, Cognizant and Infosys, and was moving base from Chennai. (Goel was a previous COO of Amar Chitra Katha and had moved to the city from Delhi.) Yet, the hard-core business people (both 38 years of age) sniffed a business opportunity in this close to home trouble spot: Why don’t they, at the end of the day, convey particular items and permit clients to set up their homes without venturing out? The team went through near a half year considering the market and in July 2012, dispatched Urban Ladder, an online furniture store. In just shy of five years, the organization has developed more than 4,000 items across 35 furniture classes and has activities in 18 urban communities. The start-up’s development has been fuelled by investment subsidizing as much as $77 million. Its speculators incorporate Sequoia Capital, Stead view Capital, SAIF Partners and Kalaari Capital. 34
Rajiv Srivatsa
Ashish Goel
Co-founder at Urban Ladder
Founder CEO at Urban Ladder
Strategy of design and quality
Vision and forward planning of company
The Urban Ladder group intends to furnish customers with a wide scope of contemporary plans and high caliber, carefully assembled furniture that mixes magnificence with usefulness alongside simple availability. The site’s consistent UI and simple route upgrade the virtual showroom experience. The organization is dealing with a few tech developments to tackle complex furniture internet business issues. A portion of the key center regions for Urban Ladder are versatile, information and examination, and item representation.Metropolitan Ladder is a plan driven, omnichannel brand that offers furniture and home style. With more than 5000 plans across 35 classes, for example, living, feasting, room, study, and so on Subsequent to making sure about $77 million financing, a choice was made to put intensely in innovation, as it was accepted to be a vital driver in Urban Ladder’s development. Binge end up being the correct decision because of its adaptability, versatility, and dependability.
Advertising turned into their main need after they got back up on the stepping stool of progress. They kept their point intuitive, in vogue, and exceptionally visual. To follow this, they showcased themselves on Facebook and followed up with show advertisements with top of the line distributers. With this, they came in direct rivalry with the huge parts in the market like Home Town, Lifestyle Home Center, Godrej Interio, Fab India, Style Spa, DLF Pure, Evok (Hindware), Pepper Fry, Fab Furnish, and Zensaar. To traverse this opposition they required monetary sponsorship and this offered ascend to a monstrous venture of USD 5 million from SAIF Partners and Kalaari Capital in November 2013. This empowered them to build their compass to Chennai and Pune and their income expanded to approach USD 1 million imprints. They were presently almost there earn back the original investment and they understood that to continue their development they required an equivalent measure of bundled strength. So to twofold their labour, they raised capital of USD 21 million from Stead view Capital, alongside the current speculator’s SAIF Partners and Kalaari Capital. Goodbye Group administrator Ratan Tata additionally contributed a sum that has been undisclosed in Urban Ladder in November 2014.
Manage challenges and problems
Metropolitan Ladder separates from other online furniture venders by being “profoundly configuration centered” and offering a “very curated range.” Therefore its tech, including its versatile items, should improve its upper hand. IN the time of 2015 the start-up raised $77 million from Silicon Valley-based speculators and top-level VCs. Innovation was accepted to be a critical driver in Urban Ladder’s development. A portion of these assets were spent on the movement of its internet business stage from Magento to Spree.
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Divami Design Labs Pvt Ltd:
A Power-Brand That’s Changing The Face of India’s UX/UI Design Scene
E
very business aspires to enhance its overall performance and increase profits. With the ever-increasing number of competitors in today’s market, however, it’s becoming difficult to do so. A company, especially an app-based one, has to do a lot more than just the basics to catch the consumer’s attention. It has to devise new and innovative ways to boost customer engagement and drive traffic to its products. One of the most effective ways of boosting engagement is implementing UX/UI Design in applications. An attractive UX/ UI Design helpsa company draw in more customers and makes them use their application more often. It also enhances the user experience, improves customer satisfaction, and increases the conversion rate of an app’s services. Divami Design Labs Pvt Ltd is a leading UX/UI Design agency that’s helping clients harness the power of user-oriented interfaces.A brainchild of Mr. Naveen Puttagunta, the company specializes in an array of customer-specific UX UI Design solutions, such asUI Development Services, User Research, UX Strategy, etc.Divami Design Labs has successfully served hundreds of clients in its 12 years of existence. It has also won numerous accolades and awards for its breakthrough innovations in the field. Divami Design Labs:Enabling Clients To Create Impactful User Experiences Established in 2008, Divami is a UX UI design agency that helps businesses create meaningful user interactions. Founder & CEO of Divami Design Labs Pvt Ltd, Mr. Naveen Puttagunta stated, “We visualize ourselves as the leading partner to SaaS and Enterprise companies by collaborating with them not only on the design aspect but also by converting these designs into pixel-perfect screens for mobile, web, smart TV, and wearable applications.” Here’s a list of the services offered by the brand: » UX Strategy: Includes UX Strategy Consulting and Business Discovery Services. With a good UX strategy in place, emerging businesses make better UX decisions for their entrepreneurial projects. » UX & UI Design: Featurescustomized services like UI & Visual Design, User Research, UX & Interaction Design,
Naveen Puttagunta | Founder & CEO | Divami
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Usability Testing, etc. These services are custom-tailored to suit the unique needs of the clients. Mobile & Web App Development: Includes top-notch front engineering and platform development work from professionals. They help clients develop Responsive Web and Mobile Apps.
Divami’s Inspiring Success Journey Divami was established in 2008, during the global recession. While many lost their jobs and succumbed to the financial loss, a group of ambitious UX UI designers and front-end developers came together to bridge the gap in the design industry. Since the core team had a combined experience of more than 30 years, they decided to start a boutique design and development firm that would operate on a user-focused approach. They named this firm ‘Divami’. Their major focus was to help businesses reach their maximum potential. Even though Divami had a novel idea, the company had to face numerous challenges in the beginning. “The challenges of today are very much different than what they were 12 years ago. When we started the company, the concept of UX UI was not exceedingly popular, unlike today. Very few entrepreneurs understood what it was and the values it can bring for their business. So, it was always an uphill battle to gain a name in the nascent industry. Furthermore, the talent pool was thin so finding resources was challenging too.” stated Mr. Naveen. Despite the disheartening circumstances, the company overcame all obstacles with sheer determination and resilience. It gradually grew in size and revenue and expanded its range of services as well. Fast forward to 2021, Divami is a 50+ family that has worked on more than 150 projects, from startups to enterprise design transformations. It is one of the pre-eminent UX/UI Design Brands in India and also has an international presence. What Distinguishes Divami From Its Competitors Divami owes most of its success to its clients’ trust in the brand. Unlike other companies that dabble into various things, Divami is solely devoted to offering customized UX UI Design solutions. The company’s impressive track record of 80% client satisfaction rate and numerous recommendations are testaments to its customercentric approach. “Most of our clients refer us to their network. Often, I receive appreciation emails from them congratulating the team on the good job they have done. They are always eager to put a good word about us in review sites and recommendation requests. I would say we are well-connected with our clients over the years.” added Mr. Naveen.
relationships I have made with my coworkers, past employees, and customers along the way matter the most.” he said. According to Mr. Naveen, his proudest and most noteworthy achievement is the fact that his old clients keep coming back to him for new projects. He feels that his customers’ trust in the brand is the most invaluable asset – it far supersedes any monetary success. Mr. Naveens’ Message to Aspiring Entrepreneurs Having been in the industry for a little over a decade, Mr. Naveen has gained a thorough understanding of the workings of the entrepreneurial world. He has some great insights that he’d like to share with aspiring entrepreneurs: “Well, for an entrepreneur, the journey is never easy. There is always something better or bigger happening out there. So, rather than running the rat race, constantly try to improve upon what is already existing. I believe, it is not always about the business or the money, but more about the relations we build with the clients, the teams, and others. I would say, walk towards your goal but never forget to smell the roses along the way.”
Mr. Naveens’ Motivational Entrepreneurship Journey Mr. Naveen started his journey as a developer, which gave him insight into important aspects like product lifestyle, intricacies of design, delivery, etc. Throughout his entrepreneurial journey, his knowledge and dedication helped him face any challenge that was thrown his way. “My entrepreneurial journey has been exciting with a fair share of hardships. But I am proud that as an organization, we have been able to overcome them. Moreover, as an entrepreneur, the
37
SHINE PROJECTS
Mr. Venkata Sri Harsha’s Vision to Transform India’s Ed-Tech Scenario Online learning in India is a multimillion-dollar industry. Hundreds of thousands of students across the nation attend online classes/tuitions for learning an array of subjects, from English to Aerospace Engineering. While the industry was already booming, the advent of the global lockdown in 2020 further increased its market cap. The closing of educational institutions imposed a need for effective virtual teaching modalities. Given this pressing demand, Shine Projects, a financial coaching startup, decided to go full-fledged with its live online teaching from May 2020. Shine Projects is a brainchild of Mr. Venkata Sri Harsha, a qualified stock market analyst and a specialist in macroeconomics. The brand is driven by the vision of providing financial literacy to its students and making them industry-ready in an affordable manner. During the lockdown period, Mr. Venkata wholeheartedly committed himself to the betterment of his students. His persistent efforts, determination, along with his unique way of teaching helped him expand his outreach on both national and international levels. Consequently, his brand won the “Best Startup 2020” Award from Business Connect Magazine. Shine Projects has been experiencing continual growth ever since its complete transition to online learning. Its revenues are bound to hit the 7-Figures Mark shortly.
Shine Projects: One of the Leading Ed-Tech Brands in India
Shine Projects is among the most well-known Ed-Tech Brands in India. Its buzzing social media engagement serves as a testament to this fact. Currently, the brand has over 2700 Google Reviews with a conclusive rating of 4.7/5, along with a Facebook Page with 24000 + followers and a LinkedIn Page
Mr.Venkata Sri Harsha |MD & CEO |SHINE PROJECTS
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developing courses for students in IT and various other sectors. It is inviting renowned experts in these fields for the course development. The courses would be out soon, and just like all of the brand’s previous works, they’d be affordable, digestible, and comprehensive. Apart from effective tutoring, Shine Projects also takes care of the holistic development of its students. This is why it provides them assistance with their job applications. It guides them through the various nitty-gritty of the process and also suggests some additional certifications which could strengthen their portfolio.
with 5700 + followers. Thousands of students actively follow the content of its pages to seek resourceful educational info. The brand also shares detailed, informative blogs/articles on its website which the students can access for free. This completely student-oriented approach has helped the brand garner great appreciation from teachers and parents as well. Though the company focuses more on the young crowd, Atleast 20% of the seekers in each live batch are in the 25-80 age band. Shine Projects currently has more than 600 employees, both part time and full time. It also offers paid virtual work-fromhome internships across domains like Marketing, HR, Business Development, IT, and Digital Marketing. These internships enable the students to “learn and earn”- they help them gain good industrial exposure while simultaneously getting remuneration for their work. To fill out the application form for the internships, one has to go to the “Careers” section on their website. As of the company’s plans for 2021, it is working towards providing placement assistance to trained students into various MNCs. This move will establish a new benchmark for service quality in the country’s Ed-Tech scene.
Mr. Venkata Sri Harsha’s Background and Accomplishments
Founder, MD & CEO of Shine Projects, Mr. Venkata Sri Harsha is a qualified stock market analyst as well as a specialist in macroeconomics. He holds an MBA in Finance and Marketing, in addition to a host of certifications from NSE and BSE. He’s also renowned for his financial articles, which are featured in eminent publications like TOI and various other magazines. Over the years, Mr. Venkata Sri Harsha has conducted lectures/workshops in renowned B-Schools in India as well as overseas, such as IIMs (in India) and S.P. Jain (in Dubai). His flair for teaching combined with his dedication towards serving students has helped him garner widespread fame and recognition in the industry. This is pretty evident on his LinkedIn Profile, which has over 1200 recommendations from students and professionals worldwide. On the altruistic front, Mr. Venkata volunteers to educate underprivileged people by teaching them English. This, according to him, is his way of giving back to society and playing the role of a responsible citizen.
Shine Projects’ Diverse Range of Services
Shine Projects boasts of a vast range of unique courses that cover topics on Share Markets, Mutual Funds, Insurance & Banking Concepts. The brand’s pre-eminent program is a comprehensive two module workshop titled “Financial Markets Combo Workshop” taught by Mr. Venkata himself. The program is an all-inclusive package that features course completion certificates, lifetime subscription, adjustable time slots, resourceful study materials, Live Q & A sessions, etc. One can opt for a Free One-Day Trial of the course before deciding to buy it. In addition to such financial programs, the brand is
41
Internet of Things (IoT) Usage, Security and Privacy
Abstract
The world of today is so technologically connected (though emotionally disconnected!) that even a light bulb and shoe can talk to each other! The existence of high-speed internet and the advent of devices that connect to it seamlessly has increased the possibilities multifold. The advanced technologies have also brought the problem of security and privacy where there is nothing remotely private or secure in today’s inter-connected world. Though it is inevitable to be part of the revolution, it is always advisable to be safe than sorry.
What is an IoT device?
IoT (Internet of Things) is any physical device/object that connects to the Internet. It can be a fitness tracker, a thermostat, a lock, or appliance and even a light bulb. Imagine a bracelet or a shoe tracking your heartbeat and reporting any potential health risks to your doctor. You do not have to even imagine as these “smart” and “connected” gadgets already exist!
Why Talk About IoT Now?
What is IoT (Internet of Things)?
The Internet of things (IoT) describes the network of physical objects - “things” - that are embedded with sensors, software, and other technologies for the purpose of connecting and exchanging data with other devices and systems over the Internet. It refers to a system of interrelated, internet-connected objects that can collect and transfer data over a wireless network without human intervention.
The IoT is the most talked about and hot topic right now because individuals and companies are realizing how many ‘things’ can be inter-connected that will impact personal and commercial choices and businesses. Increased discussions are built around this tech for the reasons like • Affordability of the technology • Increase in devices that connect wirelessly 44
•
Availability and affordability of high-speed internet Increase in the usage of smartphones • Ability of operation of the connected devices through the smartphone • Increase in tech literacy • Demand for more efficient and convenient products/ services. The technology is not only a jargon used by the experts in the field but affecting everyone from a layman to a businessman and a farmer to an entrepreneur.
Positioning System) technology can help tracking and monitoring a product from its start till it reaches the destination. The devices can also gather information on parameters like change in product condition, time taken to travel, etc. thus identifying the hindrances for future improvement by reducing loss of time and wastage. The buzz around the self-driving cars that is already a partial reality says a lot about the vast potential in the field through the usage of connected devices. The GPS, another example of IoT, is already vastly being utilized to help in individual and commercial transportation by being able to identify faster and efficient routes. Cars are now connected and can talk to smartphones that can even control its components like engine, air conditioner, lights, etc.
IoT Applications
Numerous studies have shown that the usage of IoT improves operations in any business that include connected and streamlined processes, productivity, monitoring (remotely) being the top benefits. Let us look at some of the applications across different industries.
IoT enabled Financial Services
The arrival of new-age Fintech startups and digital only banks with their latest technologies and zero legacy system advantage has left no choice to all the competitors but to jump into the tech bandwagon. These startups, along with collaboration from existing players in financial/insurance sectors are offering out of the box products/services using the available latest technologies including IoT. Listed below are a few precautions and tips that can be followed to safeguard the security and privacy while enjoying the connected world.
Agriculture
For agriculture in restricted places like plants placed indoors, greenhouses, etc., IoT makes things easy through management and monitoring of climate/temperature/ lighting conditions that can be controlled remotely thus increasing the production. For bigger spaces, devices that can sense, regulate, and monitor required conditions like moisture, weather, soil content, fertilizers, etc. can drastically increase the production with least efforts. It can also help in preventing wastage of unwanted resources like water which are normally used in more than necessary quantities.
Update..update..update!
Update your devices and the applications it uses without fail. An updated device is a secure device at least for the known vulnerabilities. Most of the devices have auto update feature that can be enabled. All the devices, whether big or small, must be updated and should carry the latest software and security patches. Research a little about the product/ device to see the support being offered by the seller and the number of years of software/security updates being provided to make a conscious decision before purchase.
Consumer Space
Individual consumers get a lot in IoT in the form of different gadgets to make their homes smart and wearables that make life comfortable. Smart home gadgets include the connected devices that regulate the temperature indoors to make you comfortable when you reach home, security devices like the connected cams that keep you updated about the kids or the surroundings of your home in your temporary/long absence, refrigerator that orders on your behalf based on its usage and contents and so on. The use cases are just endless and most of them are already a reality. Also, smart wearables or health monitors (like fitbits, smart watches) are making the life easy by constantly monitoring the health status and transferring the data to an expert when needed.
Device Privacy Settings
All the devices need permissions to lay hands on the data and information and are bound to ask the user confirmation before accessing them. So, carefully looking at the privacy settings of the individual devices can make your data more secure. Like for example, are you aware about the amount of information collected by Google from the day you create the account that includes information about your personal preferences, financial data, locations visited, family and friends data, and so on. And while creating the account we do not blink twice before accepting the terms and conditions without even going through it!
Healthcare
As discussed above, not only in the case of individual users, wearable IoT devices let hospitals monitor their patients’ health who can stay at home, thereby reducing hospital stays and save cost but still be monitored continuously with real-time information. Also, IoT in life saving and critical equipment leads to near zero breakdowns leading to 100 percent reliability.
Passwords
Supply Chain and Logistics
RFID (Radio Frequency Identification) and GPS (Global
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How many of us use a strong password for the umpteen number of applications and devices we use on daily basis? And how many are reused or repeated? How may password one can actually remember? Though it sounds as a cliché, it is necessary to give some thought before creating any password for all applications,
company defaults. And the likelihood of finding an IoT device that has the default/weak password(s) or has not been set up properly is extremely high, exposing the devices to attack by the hackers.
irrespective of the usage and importance. This will go a long way in ensuring that it is not easily stolen or hacked to gain access to your account/device. Another important thing to keep in mind is to always change the default administrator password set by the manufacturer in your connected devices like Router, Modem, Camera, etc. If you are a struggler in managing all the passwords, it is worth to invest some time and learn how to use password managers that are easily available. Lastly, do not forget to change the passwords at regular intervals.
Conclusion
Being part of the IoT revolution intentionally or unwittingly is inevitable as we see the developments happening around. But being in a cocoon of technology ignorance is also not an option any more. As we move towards an increasingly connected world, the demand for more secure and private devices/communications is a necessity that no one can take lightly.
Antivirus
Devices that permit installation of antivirus software should be installed with one and kept always updated. Antivirus companies do a decent job in identifying and finding a fix for the latest vulnerabilities. So, an updated and reputed antivirus software will be an advantage that will prevent misuse. Businesses should be extra careful in selection and deployment of antivirus that serves a wide range of requirements to prevent cyber criminals gaining access to the company data. Imagine the highly confidential military data of a country being hacked and released to an enemy nation or held for ransom!
Disable, Lock, Disconnect, Turn Off
All smart devices can be locked when not in use which is a handy feature to keep the contents of the device secure. Auto lock along with a strong access credentials like password or biometric can safeguard the data to a significant extent. There are even settings that can be activated to wipe the data remotely in case the device is stolen. Another way to be safe is to turn off the device or disconnect it from the internet when not in use for longer periods (like when going on a vacation). Most of the devices have features that we never utilize or needed for our regular needs. These unused features can be disabled to reduce the potential vulnerabilities.
Encryption
End-to-end encryption is a foolproof way to protect the data and information and this capability can be utilized if not enabled by default. You can understand the usage by spending a few minutes on the device features related to encryption services. This is crucial, more so, to the business establishments.
Work from Home/Anywhere - Necessity of Security and Privacy
During these pandemic times that has become the ‘new normal’ - where working from home is a necessity, where classrooms are online, where dependency on the connected devices is no more for the elite, giving attention to security and privacy aspects of the technology is necessary. Experts believe that security can be ‘not so secure’ in most of the IoT devices, especially that are low-cost. Hackers can use available technology to scan hundreds of thousands of devices that are weak in security, that contain the default passwords like “admin”, “guest”, “password” or specific
46
SUCCESS STORY
Created history in online insurance world
Yashish Dahiya Founder
Alok Bansal Founder
Avaneesh Nirjar
Founder
policy Bazaar is the commercial center for all your protection requires. It gives life coverage, medical coverage, engine protection, travel protection, bunch protection, and so forth The organization offers in excess of 250 protection plans and around 50 protection brands on its foundation. The stage is planned with the end goal that the guests can without much of a stretch think about the protection plans and purchase designs according to individual protection needs. As Per the prediction of NASSCOM, the Fintech market in India is probably going to contact US$ 2.4 billion by 2021. The protection business in India is probably going to contact US$ 280 billion imprints by 2021. In any case, an immense lump of the Indian populace doesn’t have protection of any sort. Generally protection entrance for example premium as a level of GDP was just 3.69% in 2017. Thusly, there is as yet an enormous under-served market for protection in India. The organization is continually adding new highlights and innovation to make the client experience smoother. The organization presented ‘my record’ include some time back. Through Policy Bazaar ‘My Account’ include, clients can undoubtedly download a strategy, raise a ticket, request explanation, and update arrangements. The organization presented a self-investigation video highlight for the restoration of passed engine protection. They likewise embraced Amazon Polly and built up an in-house AI chatbot - PBee to improve consumer loyalty. In the time of 2015, their application was dispatched. The application is accessible for both Android and iOS stages. A client can not just inquiry, think about and purchase protection through the Policy Bazaar application, yet in addition exploit fascinating 48
FY16 puts life coverage at 2.72 percent and general protection at 0.72 percent) and there are a few organizations offering a wide assortment of items. The quantity of protection aggregators, as well, has expanded. “Today, purchasers are unmistakably more mindful. We need to continue re-examining ourselves and become the drivers of the advanced change in the business,” says Dahiya.
highlights like medical clinic finder, carport finder, protection expense number cruncher, moment recharging of protection strategies, guarantee help, and then some.
Business model of policy bazar
policy Bazaar.com is an aggregator site which assists clients with investigating and look at the highlights of various protection approaches inside a classification. Henceforth, it empowers them to settle on an educated decision. It has been a long and provoking excursion to make it to the tenth year. We adequately began with 14 dedicated people,” said Yashish Dahiya, Co-Founder and CEO, Policybazaar.com, discussing how everything started for the organization. “We generally had confidence in getting things done at the ideal opportunity to remain ahead in the profoundly serious market. During these most recent 10 years, our interests for innovation, responsibility of every individual worker; and their particular capabilities have been the main impetus to fabricate an effective endeavor. We are confident for the comparable achievement and commitment by workers in the new pursuits of the Group.”
Manage losses and growing bottom to top
Policy Bazaar has been credited with making its own market and a brand inseparable from protection web aggregator and their financials mirror the equivalent. Its income from activities nearly multiplied in the financial year finished in March 2019 to arrive at Rs 310.3 crore from Rs 158.3 crore it procured in FY18. The cost sheet of the Gurugram-based organization affirms the way that it has been running on full steam to proceed with this energy of development and saw its net working money surge increment practically 80X from Rs 2.1 crore in FY18 to Rs 167.1 crore in FY19. Misfortunes arrived at Rs 213.1 crore during a similar period, swelling 22.6X from Rs 9.42 crore in FY18.
“Throughout the long term we have procured an immense client base having one of a kind necessities. This presents a test and an open door for us on the grounds that supporting the energy will be a basic factor for fuelling further development for us and we plainly like that client obtaining and maintenance will be founded on tackling their issues rapidly and effectively,” said fellow benefactor and CFO, Policybazaar.com, Alok Bansal.
Policy Bazaar wound up spending Rs 1.7 to procure a solitary rupee of income in FY19, expanding 60% from FY18 when it was near equaling the initial investment at Rs 1.06. And Consumption on worker benefits was the greatest cost component for the organization arriving at Rs 222.6 crore during FY19 becoming 2.2X from Rs 99.4 crore in FY18. Close on its heel was the use on publicizing and advancement as the organization spent across different media stages from print to focused online promotions to create revenue in the undiscovered market.
The organization has tied up with protection intermediaries to acquire data, for example, value, advantage, protection cover, and so forth straightforwardly from the safety net providers for the clients to think about. In light of the data gave, the client at that point picks the most ideal alternative. It doesn’t charge clients anything for this administration
Personal statements of yashish Dahia ( Co-founder of policy bazar )
Policy Bazaar prime co- founder Yashish Dahiya’s day begins at 3.30 am so his Ironman readiness exercise isn’t undermined. As an outcome, he figures out how to get four hours of activity and arrive at office — in Gurugram — before a great many people punch in. “My occupation is generally with others — correspondence, meeting individuals, taking care of individuals issues, conversing with financial specialists, and so on Thus, I simply have so much time. That is the upside of not having a family here,” says Dahiya, whose spouse and kids live in the UK. The decade-old organization, a protection aggregator stage, has gotten one of the new contestants of the pined for unicorn club in the nation (a label Dahiya is humiliated about, as he feels they are worth in excess of a billion dollars). In its new subsidizing round drove by Softbank, the organization was infused with $238 million.
Face challenges and strategies about market
As indicated by Policy Bazaar Marketing Head Sai Narayan, client dormancy is perhaps the greatest test confronted. Individuals are as yet adjusted to purchase protection from protection specialists. It requires exertion to persuade this class of individuals to purchase protection on the web. As indicated by Narayan, the other test is that in India the vast majority see protection similarly as a duty saving instrument. They neglect to see the master plan that protection implies significantly more than simply charge saving. Accordingly, most protection deals occur during January - March. And At the point when we began, individuals weren’t happy with purchasing items on the web,” says Dahiya. The organization confronted obstruction from safety net providers as well. “Some of them went to the controller to slaughter us as protection specialists were the solitary purpose of contact for guarantors in those days,” says Dahiya. So what made him sail through? A sharp spotlight on the client. “We were the solitary stage to give subtleties, for example, the expense and commissions on some random arrangement and made a USP for ourselves on the lookout,” he says. The difficulties, nonetheless, are a long way from being done. Protection entrance in India is still low (IRDA information for
Work aside, Dahiya is getting ready for the Ironman challenge to be held in Kalmar, Sweden, this month. He has partaken in three half, and two full races at the occasion before. Dahiya says he works it out not for wellness, but rather for a more significant standard. “I appreciate running and swimming,” he says via telephone. “It liberates my spirit. I need to be as free as could be expected under the circumstances. That is the greatest euphoria in my life, all the other things is optional. 49
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