Prime Insights

Editor’s Note

Seeing challenges as an opportunity for growth and development is a sign of a calm, composed, and progressive mindset. It takes a bit of firmness in self-potential to surpass those barricades of hardships. Well, today’s business world functions purely on this ideology. If we consciously examine some of the colossal business corporations out there, all the brains behind them have never feared failure. So long story short, there is no shortcut to success other than one with challenges.

With the medium of its global audience, Prime Insights Magazine brings the brand and leadership stories from the business fraternity that are a piece of excellence in themselves! These leaders leave no stone unturned in inspiring and guiding gazillions of budding entrepreneurs and common people out there. Continuing the spirit of acumen and passion-driven entrepreneurship, our team is back with yet another addition to our monthly magazine editions.

This has made us feature Panache Softech Private Limited on the cover page of this edition. The brand has been in the field of digital marketing and IT solutions for over a decade now. Their services are mindfully curated to cater to the modern demands of web designing, mobile app development, software development, and 360-degree online marketing strategies. Leveraging brewing web technologies and software novelties, the brand is introducing top-notch marketing strategies for its clients. Under the shadow of its CEO and Director Mr. Manish Chauhan and Mr. Durgesh Mishra, Panache Softech has grown by leaps and bounds. The brand also believes in the moral conviction of serving underprivileged kids and people. They organize regular initiatives of distributing food and clothes to them. The plan is to venture into the European market and add more exemplary IT products to their service portfolio. Panache Softech also wishes to see a new India where everybody has access to good-quality food and nobody sleeps hungry. The vision and mission of the team are serene and Prime Insights wishes to see Panache Softech’s endeavors come true in the future.

Flipping through the pages of this edition our readers will get a true glimpse of what madness about passion looks like! All we can assure is that every page of this edition will fill your mind with immense motivation. To conclude things on a positive note, I would like to bid farewell by leaving you all with other interesting reads placed elegantly in this edition. The articles and informative blogs imbibed here are to procure the chords of knowledge and awareness of what’s trending in the business ecosystem.

Focus on what opportunities are coming your way. Push yourself up to come out of your comfort zone and keep learning things to move along with time. We will see you super soon with many more fascinating drafts. Till then, stay focused and surround yourself with positive personas.

Credit Page

Editor In Chief

Ankur Mishra

Editorial Coordinator

Yash Anand , Shweta Singh , Kaustav Sarkar, Trishani Sarkar, Jasmeet Bhatia, Siddhant Pengoriya, Khushi Rawat, Prakriti Gupta, Pinki Singh

Art Director

Aryan Jha

Graphic Designer

Bhavana N Sivadas, Deepanshu Bisariya, Sumit Joshi

Head Of Distribution & Production

Shivani Lath, Kaashvi Jain, Tarush Rajawat

Web Development & Maintenance

Apoorva Jain, Anup Bhandari

Advertising & Promotion

Rohan Batra, Pakhi Vats, Gaurav Singh, Suhani Joshi, Sakshi Jain

Sr. Business Development Manager

Manish Mishra, Arindam Sarma , Yashwinee Singh

Business Development Manager

Priyanka, Mehul Garg

Data Analysis

Mala, Anand, Khushboo, Jaanvi Singh,Aditya Tomar, Athul Vijay K, Shaurya Agarwal, Vishal Bhat, Rohit Rana, Ankita Singh

Email: yashwinee@primeinsights.in

Prakriti Gupta

Editor

Manifesting things you desire is on the other side of self-doubt

MDS DIGITAL MEDIA PVT. LTD: Disrupting the Digital Marketing Landscape on a Scale Never Seen Before

WHY HAS THE RESERVE BANK OF INDIA INTRODUCED AN E-RUPEE?

SANGHVI INFOTECH PVT. LTD: A Torch Bearer With Beyond Excellent It And Telecom Solutions

5 BEST APPS FOR ONLINE DOCTOR CONSULTATION

SEC2PAY INDIA : A Holistic Tech-Inspired Platform Catering to Payment Collections and Financial Inclusions

10 BEST INTERNATIONAL MONEY TRANSFER SERVICES:

SYNERSOFT TECHNOLOGIES PVT. LTD : Blackbox Technology Is The First of Its Kind To Offer Digital Security To SMEs.

9 INSPIRING CEOS WHO CHANGED THE BUSINESS WORLD

ABBAS KAPASI: Helping businesses to expand and people to gain knowledge through digital marketing

8 Ways On How To Maintain a Healthy Body and Mind

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PANACHE

SOFTECH PVT. LTD:

Who said that creating an online empire costs a fortune and takes oodles of time? Manifesting a wholesome solution for your mind-boggling problems related to Software, Mobile App development, and Web Designing is now true. Panache Softech Private Limited is a master in the science of creating the ultimate online marketing and advertising experiences driven by state-of-art ideas. Their professional expertise in the web solutions industry creates and delivers determined impacts on businesses of every scale. They are acknowledged to utilize interesting web tech and software novelties for well-thought marketing strategies. What started as a small team with only a handful of clients has now grown into a legacy.

Mr. Manish Chauhan- CEO and Mr. Durgesh MishraDirector at Panache Softech Private Limited joined in for an elaborate conversation with our team. The duo unveiled knowledgeable insights about entrepreneurship and shared numerous facts about their brand’s journey so far. The inspiring zeal of both dignitaries immaculately influenced us and made us feature Panache Softech’s story on our platform. We are keen to spill all the good things in this fascinating read for our readers. So, let’s dig in to know more about the company!

Durgesh Mishra

Ceo, PANACHE SOFTECH PVT. LTD

Director, PANACHE SOFTECH PVT. LTD

Manish Chauhan

A Glance at the Company

Panache Softech Pvt Ltd being different from many bootstrapped companies was brought into existence for educating everyone. Embracing the potential of online marketing by incorporating it in businesses from all aspects, the landscape of marketing has been changed by the company. Established in 2013, their inception story churns out from the goodwill of their foundation fundamentalenabling the right marketing solution for everyone. Both the founders were college newbies and were struggling respectively. However, their thoughts were in the same boat, and both connected through it. After 10 years, Panache Softech Pvt Ltd has become a colossal legacy of their leadership. The company offers n-types of solutions in the Creative and Technical Web solutions field. These include-

• Web Designing & Development

• Digital Marketing

• Web Hosting

• SEO services

• Software Development

• Dynamic Website Development

• Mobile Apps Development

• Training

• Consulting

• Content Writing

Whether it is about creating an avant-garde online marketing solution or establishing a robust online presence for your business, every search stops at Panache Softech. Their team of professional designers and developers is committed to providing their clients with top-notch company websites and applications. The vibe is innovative here and ideas are curated as per the requirements of the clients without compromising on quality.

Panache Softech has also added two sister companies to its portfolio: DigitalAka and HikeMyTraffic. These companies have their specialized teams and serve a distinct genre of clients respectively. With these diversifications, the company is now able to serve every stratum of business.

Brains Behind the company

As the CEO of Panache Softech, Mr. Manish Chauhan is responsible for guiding the company in this competitive world of technology. Mr. Chauhan has poured his pioneer expertise into the company’s success since its founding. With his extensive industry experience and strategic vision, Mr. Chauhan leads the company in strategy development, setting ambitious goals and objectives for the company.

Being the Director of Panache Softech, Mr. Durgesh Mishra has played an imperative role in all crucial

Durgesh Mishra | Director

Manish Chauhan | CEO

decisions related to the operation of the company. Some of his specific responsibilities include setting goals, developing business plans, managing resources, overseeing the work of other departments, and communicating with vendors, employees, and customers.

Last but not the least, we have Mr. Faizan Ahmad, CTO of Panache Softech who is a seasoned technocrat and has mentored the development of numerous groundbreaking products. His technical expertise and problem-solving strategies are awe-inspiring and have been pivotal in driving the company’s growth.

The Differentiators

The tech helmed by the team is user-friendly and simple to operate. Their array of creative ideas performs with excellence and work quality speaks for itself! The employees working at Panache Softech have worked and gained experience through hundreds of projects and provided 100% clientele satisfaction with their work. The strength lies at the core of integrity and is driven by

• Result-oriented project completion

• Implementing a broad genre of resources

• Intricate Monitoring

• Maintaining control through smooth communication

• Deep Understanding of Existing Techniques

Over the course of these 10 years, Panache Softech Pvt. Ltd has shown the world its zappy potential by making an admirable impact in the era of digital marketing for businesses. Leading the edge with their innovative solutions and commitment to client satisfaction, they have established themselves as what they are today. One of the prominent factors that have contributed to the company’s success is its focus on innovation. The zeal to consistently introduce avant-garde technologies and strategies for better customer experiences is unmatchable.

The Clientele

Irrespective of the business and its niche, Panache Softech Pvt Ltd offers a calmly composed path that ignites that fire of growth. Today their sister company, HikeMyTraffic proudly serves more than 500 clients across four different continents of the globe. Panache Softech is serving in countries like Germany, Canada, the USA, and India amongst others.

In addition to their approach to perfection, the team had also earned a reputation for delivering exceptional client satisfaction. The team goes the extra mile to understand their client’s needs and provide personalized solutions that help businesses move toward their ambition. The company is well-positioned to continue fabricating a dedicated impact in the world of digital marketing in the coming years as well.

Challenging the Challenges

Every CEO or business leader has a different vagabond of struggles, isn’t it? CEOs showcase their endurance during the toughest times. The ambition of the team is not just to play with the monetary numbers but to create a difference in people’s lives through their actions. The entrepreneurial world is unfolding its horizons and is becoming exciting for the new blood to bring modernistic ideas and creative perspectives. Many CEOs have taken up the scary road of starting their business from scratch. There is no doubt that this type of entrepreneurialism has brought significant growth to the country’s economic standards in recent years.

Many times it can be exciting enough for CEOs to think of themselves as experts in every domain of the business, but this is not the case oftentimes. Entrepreneurship demands an edge of creativity, audacity, and a passion-driven approach which CEOs may need to be better equipped to handle. In absence of these values, poor decision-making hampers the growth numbers for the brand. Many CEOs give up their dreams because of many unsolicited stereotypes. They end up imagining an image of those obstacles on a broad canvas and become discouraged with time. However, these stereotypes must not judge a leader’s potential because these can be surpassed with determination. Knowing that others may doubt your abilities should motivate CEOs to continue thriving for their passion.

Mr. Faizan Ahmad | CTO

Work Culture and Fundamentals

Their work culture is driven by knowledge. Research and Development form the backbone of their services as it is essential for breaking the monotony and continuing inventing by leaps and bounds. Taking employee contentment into consideration, the company believes that an organization is nothing without a deep-rooted structure or order. One can only achieve that order by keeping the people working around you motivated and content. Appreciation and rewards are nothing different but recognition is. The moment you recognize someone with the right rewards; the results of excellence are par imagination.

Boasting Benchmarks

The motive has always been to ensure that everyone who’s associated with the company enjoys a profitable space. To carry forward this industry experience with the next

Conducting Interactive Sessions with Students

generation of professionals, the foundation of PIMS was laid.

PIMS (Professional Institute of Marketing and Strategy) leverages the power of education and training to revolutionize the world of digital marketing. PIMS made a strategic move in 2019 by adding their Co-Founder Mr. Pranav Jha to their team. Mr. Pranav Jha carries the treasure of knowledge and experience and his appointment is a testament to PIMS’s dedication to furnishing the quality of their services. More than 5000 students/professionals have been mentored by the team in the field of digital marketing. They have also conducted 50+ informative seminars in various educational institutions across India. The team comprises highly qualified and experienced professionals/ instructors who are dedicated 24/7 to providing indomitable education and support to the students. PIMS is a true torchbearer in shaping the future of digital marketing in India.

Germinating a Hope for Empowerment

Moreover, we would also like to mention that Panache Softech’s CSR team is responsible for taking the initiative of providing food and clothes to needy ones as a token of warmth towards humanity. As a credible company, the belief is to give back to the community and curate a promising future for the people. Through this initiative of distributing necessities, the company can provide pivotal assistance to the ones who are struggling in their lives. Indeed it is a humbling reminder of the power of joining hands and creating hope for many. The entire team looks forward to continuing these noble efforts.

Bringing New Prospectus into Limelight

The company’s future prospectus is to step up its game in the European market and add more IT services/products to its portfolio for solving complex, real-world issues. In the next 5 years, their Ed-tech company PIMS has the sparkling ambition to continue expanding their reach and educate 25000+ students about the same. Surely, this will further strengthen their position as a leader in the field. The vision for the next 10 years is to further advance in the digital marketing, automation, and IT industry. All of these endeavors are inspired by aligning with the prevailing technologies and innovations. To achieve these plans, the

team manifests to make conscious efforts in team training and development. This includes staying abreast of the trends and developing new techniques to help their clients succeed. The company also targets to participate in the growth of global digital marketing, IT, and automation because they know what an immaculate aura these fields have around the world. Wrapping this on a heartwarming note, Panache Softech is also dedicated to witnessing the reality of a hunger-free world. They believe that everyone must have the comfort of having nutritious food.

Parting Words for the Readers

A message of hope goes out to all the Prime Insights readers on the behalf of the entire team of Panache Softech Pvt Ltd. Patience, Persistence and Honesty are the doors to success. Today’s advancements are a testimonial that our lives are on the right track and a positive change is coming our way. We must continue working together as a community and embrace new technologies to make rapid and strong milestones of progress in every field. Even if you have been repeatedly told that you cannot do something, remember that there are people who will always guide you along the way. With determination, we can overcome any obstacle and bring our world one step closer to being a better place for all. Do remember your dreams because they will still come true!

Sharing Joy with Underprivileged Kids

FRONIUS INDIA PRIVATE LIMITED: Redefining The Paradigms of Modern Entrepreneurship

Ever since the inception of modern businesses, there has been a conspicuous lack in a holistic blend of systems & spirit. While many entrepreneurs have a flair for business, they lack the raw material in terms of a more in-tuned spiritual credo. Or it’s the other way around – they might have a compassionate spirit, but might slack on the systems & processes front. Admittedly, all entrepreneurs are hard workers and their efforts towards their vision are 100%. That said, there are only a handful perhaps who have medical calibrated their yin & yang side year-after-year.

In the international scheme of things, an uprising brand – Fronius India Private Limited – has secured a marked milestone in balancing its compassion & core values in a strict business sense.

Although an older brand, it posseses both the yin spirit of new-age startups as well as a highly systematized process front. The brand is an ideation of esteemed entrepreneur, Mr. Gunter Fronius, who is renowned worldwide for his visionary spirit and entrepreneurial ambition.

Fronius India: The Company’s Inception Story

The driving force behind the company’s inception was Mr. Gunter Fronius and is family – who have laid the foundation for over 75 years to sustainability. A top dog in its market niche, it was founded all the way back in 1945. The initial days of the company were marked by a

period of immense toil & fervor. In the very beginning, Mr. Gunter Fronius had be to astute with his finances – considering how all he got was an old wooden barrack to live and work in. This too was a gifted endowment – and not a possession of his own. One of the foremost aspects of Mr. Gunter Fronius – which particularly strike people as noteworthy- is his relentless fervor for work despite adverse circumstances.

What Distinguishes Fronius in The Market

A real milestone – not only in the history but also for the overall trend of sustainability for the brand came up with Fronius Perfect Welding’s first primary switched GMA welding system in 1981. The device was presented at the Essen Welding and Cutting Show that year. Being an avant-garde invention of the time, its benefits were multifarious – in both energy efficiency as well as Power Saving.

Further along the years, the following inventions gained much traction from the mass market:

• The Digital Transpuls Synergic Generation: In the early 90`s the first Transpuls Synergic generation is a front where Fronius achieved the breakthrough in the automotive industry and in Robotic Welding. Down the line in 1998, it was the first time that the welding system became digital process controlled, with the Transpuls Synergic 2nd generation Process.

• Introduction of TPS/i: Since 2013, the TPS/i prepared for the requirement of Industry 4.0, equipped with Connectivity, such as Ethernet, Wi-Fi, Bluetooth and User management NFC including data management Weldcube.

• Multiprocess PRO iWave: The latest generation of universally high-end welding inverter equipment’s, which was launched this year in 2022. It unifies all welding processes, even TIG with high frequency against since the generation of the TA 500.

The Company’s Three Integral Business Units

• Perfect Welding:

Fronius aspires to produce more than just welding systems, which is why we are the innovation leader for arc welding and are constantly developing welding processes further.

In addition to welding technology for robot applications, it offers solutions for manual gas shielded arc welding, for MIG/ MAG, TIG, and MMA welding processes. We also implement automated, complete welding solutions tailored to customer requirements in the field of welding automation.

The company’s belief is that welding creates connectionsbetween metals, between industries, and between people. For this reason, it is conected by the arc, by passion, by the beat of welding.

• Perfect Charging: Whether it is traction batteries for electric forklift trucks in intralogistics or starter batteries in the car workshop and the showroom, Fronius Perfect Charging will implement tailored solutions, ensuring efficient energy supply. As an expert in

battery charging technology with 75 years’ experience, the company specializes in products and services which can help to optimize your operating costs in the long term. This is the company’s unequivocal guarantee.

From analysis to planning and implementation through to operation, maintenance, and servicing: Fronius is an expert for the entire charging infrastructure. It provides advice regardless of the technology used and supply the ideal solution that best meets your individual requirements.

Fronius’s products use the latest technologies available on the market, whether for lead-acid batteries and lithium-ion batteries.

• Solar Energy:

For 30 years, renewable energy has been the key to an energy transition that benefits people as well as the environment. It makes solar energy usable around the clock and independent of the season because the power of the sun is there for everyone. To achieve this, it networks and controls energy generation and consumption digitally, as greater efficiency means greater sustainability.

A stable family business, the company is a strong global player in the industry for Solar Inverters.

Reinvigorating the Inventor’s Spirit

Since its inception in 1945, Fronius has been defined on a global & entrepreneurial scale by its passion for avant-garde technologies. As stated prior, it is above all renowned for its hallmark research & revolutionary solutions.

The company thus far has predominantly focused on developing innovative methods for energy monitor/control in 3 areas, viz;

• Welding technology.

• Photovoltaics &

• Battery Charging.

The Three Pillars of Fronius’s Brand Success

As a market-redefining name, there are some strong virtues that Fronius stands by ever since its 1945 days:

Avant-garde Innovation Benchmark Quality

State-of-the Art Service

The Business Unit Perfect Welding signifies the company’s effort to generate the perfect arc to ensure consistently high welding quality. The focus for its Business Units Solar Energy and Energy and Perfect Charging is to have a reliable and comprehensive supply of energy-24 hours a day.

They help our customers to make significant progress and lay the foundations for growth and successful development. Fronius has 36 subsidiaries on five continents – yet we are still the same family-managed company we have always been, combining the values of a family business with regional roots, with the visions of a global company.

TOP 10 ECOMMERCE COMPANIES IN INDIA 2023

The eCommerce industry of India is a booming sector that has come up with numerous startup companies in a very short period. The eCommerce segment comprises popular multinationals that operate their eCommerce business in India. In the era of digital transformation, there is a strong prediction that this sector will show stunning growth in the upcoming years. India is expected to make $200 billion by the year 2026. The business model of the eCommerce industry is planned in such a way that not only it generates high revenue but also customer popularity. Below are given top eCommerce companies in India that have been doing their business for a considerable period and are assured to bring even more success in customer satisfaction in the upcoming year:

Flipkart

It is a Bengaluru-based largest Indian eCommerce platform that was co-founded by Sachin Bansal and Binny Bansal in October 2007. The company is presently owned by Walmart. Consumers can find a wide variety of products such as books, electronics, fashion, household, etc. along with a separate grocery section that has been launched to meet the daily needs of its customers.

Myntra

A popular eCommerce company in India Myntra is based in Bangalore, Karnataka, India. It was founded in 2007 by Mukesh Bansal. It is too owned by Walmart and has always ranked as the top eCommerce store for fashion and lifestyle products for consumers of all ages.

Amazon

It is an America-based eCommerce company, headquartered in Washington. It was founded by Jeff Bezos in July 1994 as the largest internet retailer per revenue generation and market capitalization. In India, it is headquartered in Hyderabad and covers over 160 million products across hundreds of categories.

Nykaa

Nykaa.com is one of the most popular fashion hub companies in India. It was founded in the year 2012 by Falguni Nayar and it is based in Mumbai, Maharashtra, India. The company is a true epitome reflecting women’s empowerment and mainly sells beauty and cosmetic products across world-popular brands.

Rediff.com

Rediff has always been an online shopping platform; however, it also provides news, entertainment and valuable information on a global basis. Being headquartered in Mumbai, the official website of the company is a popular place to look for deals and discounts for online purchases and fascinating events around you. The site sells books, apparel, personal care products and many more.

PayTm Mall

It has its headquarters in Delhi NCR and was founded by an Indian entrepreneur named Vijay Shekhar Sharma. It is not only an online payment gateway with PayTm Wallet services but also an eCommerce platform that sells a wide range of products and also provides various online booking services that are a consumer’s daily need. Customers create their unique profiles and add payment details after verifying KYC.

BookMyShow

It is the largest and current entertainment portal in India for movie tickets, sports, event tickets and concerts. It was founded in the year 1999 by three members namely Rajesh Balpande, Ashish Hemrajani and Parikshit Dar. The company has its headquarters in Mumbai and customers can easily book their choice of preference through smart phones, laptops or tablets. One can easily get to know and enjoy different events occurring around them.

MakeMyTrip

It is an online travel company with its headquarters in Gurgaon, Haryana. Mr Deep Kalra founded this company in the year 2000 that operates its business through 51 retail stores across 47 cities in our country. It is the trusted site for consumers that offer them to book tickets for flights, rails and busses along with other services like car rentals and hotel booking. It is popular for its travel deals and discounts.

IndiaMart

IndiaMart owns the web portal www.indiamart.com. The company tends to provide B2B service. In 1996, Dinesh Agarwal and Brijesh Agarwal founded the company with their headquarters in Noida. The company’s business model provides an online business directory. The online channel emphasizes providing people across the world with a platform for Small and Medium Enterprises (SMEs), large enterprises and individuals.

Snapdeal

Established in 2010, Snapdeal is an online shopping platform that is completely digitalized for B2C businesses. Since its inception, the company excels in various service categories giving the best deals ranging from restaurants, spas, and salons to apparel, footwear, and home décor. It is a marketplace business model founded in February 2010 by Kunal Bahl and Rohit Bansal. The company has its headquarters in Delhi NCR.

MDS DIGITAL MEDIA PVT. LTD.

Disrupting the Digital Marketing Landscape on a Scale Never Seen Before

Online marketing is another name for digital marketing in today’s lexicon. Using the internet and other digital communication mediums promote brands to make contact with potential customers. However, learning the media and skills necessary to market a brand or company online can be challenging. CEO of MDS Digital Media Pvt. Ltd.

Mr. Abhishek Singh, exemplifies the 2022-23 era’s stereotypical “know-it-all” business leader. The marketing strategies employed by his firm, MDS, incorporate electronic mail, social media, online ads, and multimedia/text messaging. Mr. Abhishek ‘s experience, abilities, and professional development will surely motivate upand-coming leaders in 2022 and 2023.

An Overview

MDS Digital Media locates potential customers for the benefit of their business strategies and clientele. The company focuses on helping other businesses find the best possible platform to expand. Chief Executive Officer- Mr. Abhishek Singh spent 2012 interning in the United States, where he learned the value of digital and mobile marketing. When he returned to India, he got a job with value first digital media. SMS platforms held greater promise to him, and he eventually gained the necessary experience to appreciate that fully. Mr. Abhishek decided to enhance his knowledge in digital and mobile marketing in 2014. It is where the seed for his company, MDS, was planted.

Life Stability

Mr. Abhishek believes business leaders must be able to turn off and turn on their personal life to maintain a healthy work-life balance. He says he must unplug from work when he is at home. In contrast, it is not his responsibility to take care of the house while he is away at work. Depending on the situation, Mr. Abhishek toggle on and off.

Behind The Scenes

Mr. Abhishek has yet to read many books about people’s failures and successes. He has had many highs and lows along the way.

Serving the Customers

That is why he thinks the fight is the same- All CEOs go through the same process of learning, discovery, and even fear.

Mr.

Adjusting to Market Trends

MDS Digital Media has finally been able to have its company verified by Google. The company is expanding its research department to understand better what areas of technology need to be developed. Since its inception, MDS has placed a heavy emphasis on technological advancements. Its goal is to provide its customers with useful applications. As a result, it plans to provide individualized services and software for its clientele. Mr. Abhishek says, “There’s much to do with technical progress outside this. Hopefully, we will achieve it soon.”

MDS R&D

The most important thing for a business to accomplish is research and development. Mr. Abhishek says, “if you don’t research, you’re going to tumble.” MDS’s depiction of the trends indicates that it is actively seeking new ways to do things. The company, however, must speed up this process. MDS has been actively recruiting new employees and accumulating new information using the resources at its disposal. Mr. Abhishek agrees that to survive in the future, his company must be able to adapt to new technologies and innovate.

Stand on CEOs Competition

Mr. Abhishek Singh believes that today’s CEOs confront greater competition on a global scale.

Satisfaction of MSD Workers

First and foremost, micromanagement has been done away with, thanks to MDS. Its responsibilities have been assigned. It has liberated people from being tied to a specific procedure and has encouraged them to think creatively. MDS has allowed its employees to make their own decisions while also adapting to new ways of doing things. The MDS team has tried to close the gap by sharing their expertise. It allows them to practice and gain knowledge in other areas of expertise. The company has been significantly investing in technology and holding internal demonstrations for the staff. It has been cross-training its employees on several different systems. In addition, it is how MDS ensures timely customer service and has successfully reduced turnover by addressing employees’ concerns.

Inspiration to Others

Mr. Abhishek has always looked up to those who strive to be the best in all aspects of their lives. Every member of his team, from the cleaners to the CEO, picks up something new every day through working with the rest of the company. Said Mr. Abhishek has always valued those who make every effort to succeed. His advice to those who look up to him is always to put up your best effort and be truthful in your dealings with others.

Thoughts on CEO’s Participation

According to Mr. Abhishek, “you need to participate in every conceivable method to meet new clients or people, no matter what designation or tasks you are assigned.” To keep up with the ever-changing digital marketing profession, he says, one must maintain a strong network, learn the market, and get to know one’s, future coworkers.

Advice For Business Leaders

According to Mr. Abhishek claims, “I cannot put myself in the shoes of those who are about to give up on their aspirations, but I can encourage them to give it one last try. You may have gone through a lot, but making one more attempt could help you learn and bring you one step closer to success.”

Future Plans for MDS

The business growth is predicated on cutting-edge technology. To better meet the needs of its varied clientele, MDS is exploring novel approaches and areas of service. It is actively working on expanding its global network. The company can accomplish its goals because it has the potential to do them.

Achievements and Milestones

• Given its recent successes, MDS is now regarded as one of Google’s premier partners.

• MDS was able to keep all of its jobs through the pandemic. Also, it was able to expand in the face of a pandemic.

• MDS growth rate is between 70 and 80%. Its staff is also expanding at a quarterly rate of 40-50%.

MDS CSR

Mr. Abhishek is confident that even the smallest business can affect positive change through charitable giving. MDS is making small efforts toward CSR goals, including Diversity, Inclusion, and Equity. Additionally, the company prioritizes the education of children from low-income families.

Message to the Readers!

The mission of MDS is to foster kindness. In his final words, Mr. Abhishek states, “if you want to climb the ladder, you have to keep those behind you from doing the same. Instead of relying on yourself, or feeling confined to yourself, try putting more emphasis on your team.”

WHY HAS THE RESERVE BANK OF INDIA INTRODUCED AN E-RUPEE?

The CBDC (Central Bank Digital Currency) will be released for use in retail transactions by the RBI (Reserve Bank of India). When the retail e-rupee (or CBDC-R) is released, it will be nearly a month after the CBDC was released. The launch of the CBDC-R by the RBI would mirror that of the e-dollar, with the introduction taking place in four major cities, including Delhi and Mumbai.

Since it is just a test run for CBDC-R, we know that the pilot programme RBI is planning for the digital currency will involve a small number of users and businesses in a limited number of locations. The HDFC Bank, State Bank of India (SBI), IDFC Bank, ICICI Bank and others will participate in the pilot program’s initial phase.

E-rupees are a form of currency that has been used for some time, says RBI. The central bank provided more detail on the reasons for implementing the CBDC, the technical concerns, design and policy implications of this radical shift in a concept note published on October 7.

However, many concerns have been voiced regarding RBI’s implementation of CBDC. It was generally accepted that the central bank intended to outlaw cryptocurrency use. More than ever, it is crucial to grasp the distinctions between CBDC and crypto transactions.

CBDC (Central Bank Digital Currency)- An Explanation

A CBDC is a form of digital money backed or issued by the central bank of a nation-state. Take the CBDC definition at face value. It should be noted that it can be exchanged at will for the legal tender money now in use because the same central bank issued it. CBDCs will have an unlimited lifespan because they are not tied to any physical medium of exchange and can thus never be destroyed or lost.

Regarding CBDCs, the RBI’s e-rupee pilot programme recognises two varieties of digital currency: wholesale (CBDC-W) and retail (CBDC-R). As of the latest reports, CBDC-W was introduced last month and is used for interbank and wholesale transactions. Meanwhile, CBDC-R is scheduled to debut on December 1 and is used for retail trade.

Cryptocurrency and UPI vs CBDC

As was previously indicated, there was an early consensus that the central bank saw cryptocurrencies as something to be avoided at all costs. Cryptocurrencies are gaining popularity around the world. Thus the Centre has also implemented steep tariffs on them. Nonetheless, one thing became very evident with the introduction of CBDC. There is something distinct; perhaps CBDC is not the same as crypto. Let’s separate the two.

CBDCs are distinguished from cryptocurrencies by their backing by a sovereign nation or a central bank. However, the latter is not backed by any central bank or government and is thus termed private money. When it comes to payments, however, crypto and CBDC are essentially interchangeable, and settlement occurs instantly.

Back-end settlement between two banks occurs for UPI transactions. However, because cryptocurrency and CBDC allow for money programming, settlements can occur instantly. There is still scepticism about the plan, especially about the retail e-rupee, even if RBI is ready to roll out CBDC on a large scale.

Concerning CBDCs- Some Difficulties

As with any digital currency, CBDC risks the loss of personal information and financial ruin. Despite extensive study, many nations reportedly have delayed implementing CBDC because of legitimate worries about personal data protection and network integrity.

Since CBDCs are still online, it is believed that they may store sensitive information about their users and financial transactions. Consider the consequences if this information ever falls into the wrong hands. If that is the case, it can be exploited for espionage, data theft, and other forms of cybercrime with relative ease. As a result, it is widely held that establishing security protocols is crucial to reducing dangers during introducing CBDCs.

SANGHVI INFOTECH PVT. LTD.

A Torch Bearer With Beyond Excellent IT and Telecom Solutions

2022 has witnessed a surge of dynamic entrepreneurs in various industry segments. These entrepreneurs have reinvented not only their companies but also the whole sector because they are driven by a desire to bring about transformational change.

The sheer passion and determination of these entrepreneurs have spurred newbies to courageously pursue their business goals. In addition, they've been conducive in creating a paradigm-shift for the entire Indian entrepreneurial space.

One of such dignified entrepreneurs is Mr. Jigar Sanghvi, an Ahmedabad-based entrepreneur. His company, Sanghvi Infotech Pvt. Ltd, is among the most renowned IT, ITeS, and telecom Solution providers of India. Sanghvi Infotech aims to connect multi-vendor computers with enterprise-wide networks. In turn, it integrates them into customer environments and provides ongoing training, support, and value-added services. The company's highly skilled workforce successfully and effortlessly manages the most difficult and demanding inter-network needs. Jigar has so far assisted numerous businesses in fundamentally altering their IT architecture. As a result, he has also gained considerable brand recognition across a variety of businesses. Success for Jigar and his business has been a result of a variety of factors, from brand adaptability to reformative leadership. We'll be unravelling some of these elements in this article.

An Overview of Jigar's Brand

Mr. Jigar Sanghvi

Sanghvi Infotech is a Telecom and IT Infra company that offers a broad array of high-end software and systems integration solutions to clients. Some of these solutions have been listed below:

• Connectivity Solutions

• Telecom Infra

• Smart City solutions

• Web Casting

• Home Automation

• Audio Video solutions

• Blockchain Solutions

• IOT Solutions

• End to End media channel solution

• Facility Management

• Cloud Infra and Banking solutions

• Data Center Solutions

While providing ongoing training and support, the organisation actively integrates these solutions into the client's environment. The company wants to modernise the client's infrastructure by offering high-speed networks, cutting-edge designs, and successful implementations. Jigar Sanghvi, the CEO of Sanghvi Infotech, explains, "We are a software solution firm that works heavily on Blockchain and AI initiatives. We also offer end-to-end setup and services to develop I'V channels as a media solution firm. In general, we work in the areas of security and voice, video, and data software.

The Brand's Inception & Success Story

Jigar Sanghvi founded Sanghvi Infotech approximately two decades ago. Around that time, dial-up connections and the Internet were becoming increasingly commonplace on a global scale. Grabbing this opportunity, Jigar decided to come up with Sanghvi Infotech Pvt Ltd and venture into the digital network. Every start-up must overcome obstacles during its early stages. The organisation first experienced some enormous difficulties as a result of a lack of technological knowledge and trained labour. The corporation does hire engineering students who had recently passed the BE computing. "They were unaware of the internet technology. How this data technology can be used for business was also a question for users. It was a huge transformation for the world," recollects Jigar.

The organisation has advanced steadily over the years with a love for technology and a determination to improve the Indian IT sector.

It continues to maintain a great client retention rate and an even stronger clientele record now. According to Jigar, "We have a retention rate of around 100 percent for any corporate where we have been providing services for the past 20+ years."

What Sets Sanghvi Infotech Apart from Its Competitors

and highly effective solutions. Jigar states, "If your commitments are kept, the link of trust will start to strengthen and turn into a marriage."

In today's money-obsessed business world, Jigar likes to refer to his client as "A God whom we serve our craftsmanship." This is a very original perspective. Additionally, he says Sanghvi Infotech is more of a technical company than a marketing one. This is mainly due to the fact that customers view it as a trustworthy digital partner rather than a "vendor."

Being a solution-oriented company, Sanghvi prefers to get to the root cause of the problem. This makes it possible for the team to offer clients the greatest, most efficient solutions.

"By providing them support in the worst scenarios like natural calamities and problems from their internal network. We indulge in root cause of the problem whether that particular installation was done by us or not, we are a supportive industry and we behave like that. Very simple way to win the hearts of client." Jigar Sanghvi.

Jigar on his Entrepreneurial Journey & Goals

Every entrepreneur has to undergo a different journey. For Jigar, his has been a rather "exciting and ambitious one". "Technologies draw me in, and I constantly feel like a student. That's the best thing" he emphasises.

On being asked what he plans to accomplish as an entrepreneur, he expressed his desire to support his team unconditionally. "Despite the Pandemic's widespread effects, humans have developed. I want to provide a wonderful life for my team, who supported me wholeheartedly. I enjoy working for my community and adding to their happiness. It's their organization, not mine," he added.

Jigar's Future Plans for the Company

Being the CEO of a business that is expanding quickly, Mr. Jigar has a number of ambitious initiatives in the works. His business is actively expanding in upcoming sectors such as Blockchain development, IOT, drone services and taking a leap into Industry 4.0. When asked about his additional ambitions for the business, Jigar states that he is concentrating on gaining a significant number of clients. His ultimate objective is to establish a TATA-like organisation that focuses on moral and charitable endeavours.

A Message for Aspiring Entrepreneurs

Many times, a popular business has particular characteristics that make it successful. In the case of Sanghvi Infotech, it is the timely

With his extensive experience in the field, Jigar has gained some timeless knowledge that he would like to share with aspiring entrepreneurs. This is what he says in his advice to our readers: "Work honestly, don't take shortcuts, pay attention, and follow the rules. Trust your team, distribute responsibilities, find strategic allies, and follow through on your commitments.

5 BEST APPS FOR ONLINE DOCTOR CONSULTATION

The world around has been booming with the telemedicine industry as it has helped to connect patients with doctors. Initiatives are being taken by various healthcare units to reduce timing and gaps between patients with their doctors and chemists. Thus, the rise in technology has not only helped to expand the medical industry but has also helped to help all of us find the best doctors or the nearest drug store at just our fingertips, no matter where ever we are whatsoever. Now instead of visiting doctors or going to a clinic nearby, whenever you feel sick, call for a doctor or get your drugs at your doorstep anytime and anywhere. This has been possible through the launch of several telemedicine apps that has also made remote doctor consulting easier by giving it online access. Safety concerns are noted and there are no risks of getting misguided anyway.

Here are the top 5 telemedicine apps that will help you get in touch with a doctor or required medicines for proper diagnosis at reasonable rates:

Lybrate- Consult a Doctor

It has helped to connect doctors with pathology labs along with patients. One can ask one health question for free and seek multiple productive results from health experts. There is one “Book Appointment” feature that allows patients to consult doctors online across major Indian cities. The doctors provide with best health tips and the patients can unhesitatingly ask as many questions as they want regarding any medical health issue. The doctors also give prescriptions if asked so that proper management of medical records is sustained. The app also allows booking medical tests at affordable rates from reputed pathology labs around your area. However, consultation is chargeable but that too at rates quite similar to offline consultation. Thus, economic burden and time management both are assured. It is available in Play Store for free. There are doctors for several departments like oncology, cardiology, paediatrics, general physician, gynaecology, etc.

DocsApp 24*7

This is the most popular app for doctor consultation for Android and iOS users. It follows a simple criterion to connect patients and doctors. The app searches for a doctor as per your query or asked question. The patient can share their details like medical history, medical reports and photos of any related health issues. Based on the above, the doctor gives them proper medicines or refers tests as per requirement the patient can schedule diagnostic tests as per their comfort and there is a complete home collection with no delivery charges other than the lab test costs. Doctors from reputed corners such as Bangalore, Mumbai Delhi, etc are connected with this app for different specialities. There are health experts to discuss common problems like weight gain, post-partum problems, scalp care, dermatology, etc.

Tata Health

It is a trusted and reliable app for online doctor consultation that brings comprehensive care to the patient’s fingertips in no time. Some hand-picked doctors are selected and incorporated into this app through multiple screening features and processes to ensure patients get the best medical consultation for their money. Patients can get connected to related doctors from specific backgrounds or they can also chat with them and discuss their health issues the basic specialist team of doctors include gynaecologists, dermatologists, paediatricians and physicians. The accessibility to doctors depends upon the health subscription package that a customer opts for. So, one must take care of the holistic subscription package to have access to the best doctors without any hassle. The app can also be downloaded for free from Play Store. Patients are entitled to get consultation only from the experts and not any others from their respective fields.

MFine

This app was created by Novocura Tech Health Services Private Limited and is a dedicated app for online doctor consultations with home-based lab tests. The app makes link of patients with specialist doctors over audio, chat and video calls. The doctor consultation fee starts at 199 and then varies based on the doctor’s speciality and experience. The patient also gets a 50% discount on all at-home checkups and tests. This app is available on the Play Store for free. Patients can choose random symptoms like acne, high BP, weight gain or high sugar and select a doctor as per requirement at the required time. The appointment gets fixed with doctors instantly as per your choice in the next 5 days without any other hidden charges.

Pristyn Care

With this app, all of the patient’s needs are fulfilled under one roof. A patient can browse the list of doctors available nearby and check for their reviews, certifications and previous diagnosis or experiences along with their fees. Thus, after a thorough review appointment gets fixed with the doctors of your choice at the patient’s convenience. Pristyn Care also offers surgical treatment after careful online consultation under the care of Pristyn Care doctors. This app also helps patients to access their own Cowin certificate, book RT/PCR tests and do much more. Various health issues like piles, fistula, hernia, cataracts, sinuses, spider veins, tonsillitis, etc can easily get cured with natural treatment. Now, expert healthcare professionals are just a click away.

Having said that, our Prime Insights team has brought the story of one such leading brand that lives with the philosophy!

The idea of taking transactions one step ahead via technology has conquered our modern lives. We’re proud to say that India has accepted the agenda of online payments with just a few clicks on their smartphones and the glory it has brought to our economy is nowhere hidden! Presenting before our readership panel is the brand story of Sec2Pay India E-Services Pvt. Ltd. Under the leadership of the esteemed entrepreneur Mr. Vishvjeet R Thombare- CEO of Sec2Pay India, the company

Sec2Pay India

A Holistic Tech-Inspired Platform Catering to Payment Collections and Financial Inclusions

is contributing to making the country digitally stronger. Sec2Pay India is built on the wisdom of “Pay in Seconds”. Their avant-garde electronic transaction processing systems are made for enjoying smooth and secure transactions within seconds. Their mission is to establish a gigantic payment system leveraging technology to deliver payments in real-time. Igniting trust at every step and changing lives with top-notch technology are imbibed in their work fundamentals.

During this magnificent conversation with Mr. Thombare, we explored many lesser-known facts

“

“Leadership is not just about accolades, titles, or manifesting huge business numbers. It is about influencing gazillions’ lives for a better tomorrow.”

MR. VISHVJEET R THOMBARE | CEO |

about the company and its ambitions of disrupting the online payment industry. Their vision, mission, and work morals are the true embodiment of excellence. As awestruck as we were to witness their business acumen, we hope that our readers will also relish this fascinating read.

Crafting Excellence with Dedication

It is quite evident that the size of the worldwide payment gateway market is moving at a rapid pace. As per the estimates, the size of the market in 2021 was worth 22.09 USD billion. With anticipation to increase at a CAGR of 22.1% from 2022 to 2030, gazillion opportunities for prosperity are waiting for us. The payment industry is advancing with lightning speed as an outcome of new payment methods, mergers & acquisitions technology, and accelerating demands on a global level for mobilebased payments. To be precise, as payment technology is reforming its realms, businesses are inclining more towards a larger role in the payments sector. The newest participants in the payment processing industry are positively changing customer experiences. Unlike in the past, when the movement of payments came with oodles of challenges, they are making it possible for business owners to manage their operations with utmost comfort.

Moving on the same path, Sec2Pay India E-Services

Pvt. Ltd was established in the year 2017. Being a pure tech-driven platform, Sec2Pay India has the vision to promote social and financial inclusion through collaborations with numerous banks and governmental institutions. The platform brings its customers multiple payment solutions with multiple access modes. They also offer the facility of physical cash machines in various urban and rural areas of India for their customer’s convenience. The platform was brought in the space for providing comprehensive banking services and other financial commodities for rural Indians with simple, on-the-go access, anytime, anywhere.

Authentic Services On-Board

The two target segments of the market are- B2B Financial Inclusion Businesses and Cooperative Industries. The company has curated a full-fledged payment stack for the cooperative segment starting from the basics like QR Codes, UPI Codes, and payment collections ranging from prepaid cards, debit cards, and all other payment essentials. These are specifically fabricated for cooperative banks, credit societies, and microfinance

companies. The overall call of Sec2Pay India is about showcasing a variety of backend banks to accommodate any specific services. The customers who use Sec2Pay’s AEPS service, automatically sign up for the three banks that Sec2Pay has business alliances with namely- Yes Bank, ICICI, and RBL. This comes with the advantage of traversing transactions to different banks in case problems with one bank occur at the moment. This is immaculately helpful for customers during situations that demand urgent transactions. Sec2Pay is mindfully built to offer multiple access modes. The platform uses four to five different access modes like Dashboard Mode and API Stacks amongst others. Furthermore, the platform provides services via diverse channels including a web application and an android application. With the easy availability of such efficacious services on a single platform, the company allows its users to access any specific mode as per their requirements. This marks their USP and differentiates them from other competitors in the market.

Assurance in Actions

Sec2Pay is intricately aware that to elevate the financial inclusion industry, companies have to inculcate practical services from a variety of partners. Quoting an example, some companies use the AEPS service from the ICICI Bank and then go to Yes Bank for the DMT or to another FinTech Company. This whole and mired process makes it difficult for the clients to conduct business. Therefore, Sec2Pay has become that enlightened path meant to simplify these processes for the business ecosystem.

“Our services have been focusing on understanding how our customers want to conduct their businesses in the marketplace. Sec2Pay is the hotspot for all the services required for payment collection and financial inclusion, ensuring that its clients don’t need to spend efforts in fetching another partner or another service on the market.” says Mr. Vishvjeet.

Future Prospectus

In all these years of business, Sec2Pay has expanded its footprint across the nation. Now the team oversees more than one million transactions per day. Within the next two or three years, the company is looking forward to multiplying its reach in the Cross boarder payments. The team of Sec2Pay India is also envisioning initiating the payment gateway and payment aggregator licenses. Becoming India’s leading rural-centric banking; financial facilities provider organization is the eminent goal of Sec2Pay India.

10 Best International Money Transfer Services:

For transferring money while travelling overseas, one may think of which method, app or technique to use to do so. Often there comes an emergency or an urgent need for receiving money and transferring it. Now, it’s no more a hassle. However, which service is best and what are the costs are matters of concern. One may often think that their trusted bank is the safest and best money transfer method but it’s better to know that it is not only the sole option for transfer nowadays. With time, there have come up some international money transfer agencies that help people to do so at minimal costs and one must check for the exchange rate with the minimal amount of fees possible. Here, is a complete guide to international money transfers with the answer to the most commonly asked queries regarding them:

Xe Money Transfer

It offers international money transfers to over 130 countries including Canada, the U.S., Australia and New Zealand. It is a wellknown brand that has carved a name for its identity as a trusted authority in the foreign exchange space. It is a reliable money transfer service with over 50,000 reviews and comes with low fees.

Instarem

It is a digital payment solution company based out of Singapore. It serves global markets across many continents. The company has maintained its rank with tailored services for both personal and corporate clients. However, it is only suitable for customers sending AUD, USD, HKD, MYR, GBP, CAD, EUR, INR and SGD. It is a fast and secure mobile platform.

Wise

It is one of the best names in the market for international money transfers and is committed to bringing increased transparency to financial services with zero hidden fees. Their fee structure and exchange rates are very transparent and it confirms the exact amount which will reach the recipient’s account, even before the transfer is done.

TorFX

It is another international money transfer leading industry that offers transparent foreign exchange services at a far more competitive rate than banks. It ranks 4.9 out of 5 in Trustpilot and is regarded wisely as an efficient provider of personal and business transfers. They have round-the-clock customer support and help to send a large amount of money.

WorldRemit

This service allows users to make transfers in 70 currencies to over 130 countries around the globe and around two million people use this service each year. There are different methods to send money internationally such as cash pickups, bank deposits, mobile money, etc. the transfer is done within minutes with low fees and exchange rates.

OFX

It has over 20 years of experience providing money transfers and has handled 67 Euro billion cash to date. On the Trustpilot scale, it ranks 4.4. The company has its disbursement network with offices located in Toronto, Hong Kong, London and Sydney. The 24/7 customer service support and low exchange rates make this service more access to users.

CurrenyFair

It is a service that does very reputable peer-to-peer international money transfers along with a minimal percentage makeup. Money can be sent in just a few steps at an affordable cost for all transfer sizes. Customers or users only need to have or sign up for an account and set up their transaction details to do so.

VertoFX

It is a specialist in the field of money transfer services. It caters to the specific needs of B2B cross-border payment solutions and has made waves in the global remittance space since its launch in 2017. The business model is quite ambitious and it has secured many popular reviews with time. The company also solves problems faced by businessmen making foreign transfers.

Key Currency

It is a UK-based service founded in 2015 that can offer highly competitive, fee-free international money transfers due to lower operating overheads than big banks. It is passionate about providing first-rate customer service and up-to-date foreign exchange data to ensure that users get the best deal for their foreign transfers.

Currencies Direct

It started as the remittance industry in 1996 but became a long-standing brand known to all for providing bank-beating rates and flexible cross-border payment services. Popular routes include transfers to Australia, the USA, Canada and South Africa. It has more than 60 currencies available to customers making Personal or Business payments overseas.

SYNERSOFT TECHNOLOGIES PVT. LTD.

Synersoft Technologies (maker of BLACKbox)

Blackbox Technology Is The First of Its Kind To Offer Digital Security To SMEs.

As a small business owner, how well you adapt to new technologies can break or make your business. It depends on whether you see technology as an investment or an expense. As markets become competitive, many SMEs adopt new technologies to adapt and stay in business. Automation is on the rise, as is the use of cloud technology instead of physical servers and the use of technology by SMEs. Synersoft Technologies is among the few companies offering only products for small and medium-sized businesses in India. This company’s technologies are meant to reduce IT infrastructure costs for SMEs and make them more competitive by standardizing IT at the cutting edge. Synersoft’s solutions focus on data preservation, fraud mitigation, information security, and software license cost minimization.

Filling in the gaps

Vishal Prakash Shah Co-founder & CEO

After a thorough analysis, Ahmedabad-based Synersoft Technologies worked on fixing the loopholes for SMEs. The company did well because it had a strong R&D backbone and thorough understanding of what the Indian MSMEs need. It has a modern call centre for customer service with IVR systems, CRM and ticket-tracking software. The data centre that the company uses for Disaster Recovery and Cloud Computing meets all international standards. Synersoft believes operations should be driven by processes and supported by ERP (Enterprise Resource Planning) software. The company operates in all Indian industrialized areas with many SMEs.

Introduction

Synersoft Technologies, which now goes by the name BLACKbox and offers innovative technology for small and medium-sized businesses, is a company that is affiliated with CIIE-IIM-Ahmedabad. MSMEs create the most jobs in India and adds the most to India’s gross domestic product (GDP). SMEs worldwide depend on Information Technology and will continue to do so. This reliance on IT does and will lead to the creation of digital assets like Documents, Business Information, Designs, Spreadsheets, Emails, Drawings, and Synersoftprovided Intellectual Property. Because SMEs own so many digital assets, they need to invest in Synersoft’s products and improve systems to protect such digital assets from being lost, destroyed, changed, stolen, cyber-frauds, cyber-attacks, and competitive exploitation.

Synersoft Mission

Synersoft aims to give IT managers and SME owners simple, innovative, and cost-effective information security and data preservation solutions in the cloud and SAAS (software as a service).

BLACKbox is a unique IT solution.

Synersoft Technologies’ flagship product, BLACKbox, has become a major player in the IT world. The company has come up with new ways to use technology to meet the needs of Indian businesses. In line with the Make-in-India initiative, BLACKbox was created as a brand to standardize the IT setup and help MSMEs to prevent data loss, theft and leakage. BLACKbox uses AI to stop data from being lost, stolen, or leaked. It maintains business continuity after data loss and avoids competitive exploitation by data theft. In addition, BLACKbox has made a name for itself by always being relevant in the Indian markets, where it has become a well-known brand.

Awards and Achievements

• The Leaders Globe Magazine has named Synersoft Technologies among The 50 SuperTech Brands, 2021

• Synersoft- Business Sight’s Elite League of Innovators in India 2021

• BLACKbox Brand of the Year 2021: The CEO’s Story

• “Best Companies to Work for” from Business Sights.

• Disruptive Companies at the Forefront of Innovation 2020

• TechXchange 2019 Innovation Driven Scale Up Cohort, UK organized by FICCI, High Commission of India UK, Government of India

• 10 Most Recommended Infrastructure Managed Service Providers in 2019.

• Synersoft- one of the 20 fastest-growing companies in India

• Synersoft- one of the 50 coolest startups in India

• In 2011, India’s Innovates Growth Program gave a gold medal to Synersoft Technologies.

• Recipient of Top 100 SMEs of India 2022 recognition by Ministry of MSMEs and India SME Forum

Building a stronger base

Synersoft Technologies is run by a group of young innovators who have a strong sense of teamwork and collaboration. Synersoft is different and keeps coming up with new ideas because it has a team of professionals passionate about bringing new ideas to market.

Vishal Prakash Shah (Co-founder & CEO)

He is a leader who can fill any role needed to help the teamwork and get things done. Over the past 22 years, he has kept up with the industry dynamics because of his passion for developing and disruption. He is where he is because he is passionate, creative, and has faith in himself. Vishal is sure that he wants to go on hard missions. He cares about time more than anything else and believes in karma. He is always up for yoga, travelling, photography, and working out.

SMEs’ Feedback of SynerSoft

Clients in the MSME sector continue to benefit from the newest BLACKbox system, which includes the BLACKbox Duo technology modules. The newest BLACKbox model also includes a built-in VPN server. All information leakage prevention rules, including those for USB drives, electronic mail, and the Internet, are turned on while employees access company data. With BLACKbox SMEs have a sense of assurance about the safety of their data while users access it. Employees can also use their private information on company laptops and desktops in personal session of the BLACKbox Duo Technology without having access to enterprise data. They are restricted from accessing sensitive information and important emails and are instead required to use business systems that are hierarchical. However, while in a personal zone or private session, data leakage avoidance mechanisms for USB, Internet, and email are disabled. By striking a chord between the professional and the personal, WFH- Work from Home is made possible for MSME clients through BLACKbox technology. Synersoft is pleased that the BLACKbox technology it developed has kept people secure and allowed them to continue working.

The Future Plans

Synersoft Technology is investing resources into research and development to make all its hardware-less products. The company will switch from offering its BLACKBox hardware solution on-site to offering it in the cloud to Indian SMEs. It will change the IT spending from CAPEX to OPEX.

Golden Words For All

Vishal shares his knowledge and advice with people who want to start a business. He says, “Make your employees feel like they are doing well daily and give them the tasks they can handle. Also, Make a list of everything that went wrong at the company to take suitable initiatives for betterment.”

ABBAS KAPASI:

Helping businesses to expand and people to gain knowledge through digital marketing

Influencers have found a home in digital marketing, which has resulted in many marketers attaining something close to cult followings and rockstar status. Where can you find reliable advice on success in your field when there are so many experts to choose from? Who are the top digital marketers you should follow in 2022 and 2023? Dramatic and ongoing shifts characterize the landscape of digital marketing. The ideal way to keep up with emerging opportunities or tendencies in your industry is to follow influential people in that industry on social media. The most successful digital marketers and consultants to follow in 2022-2023 are known for their habitual sharing of helpful resources and insights with the marketing community. We are all in this wild digital world together with one another. While we continue to push the innovation boundaries in marketing, the suitable way to keep up is to support and learn from one another.

Abbas Kapasi

Abbas began his professional life as a developer. He has since transitioned into digital marketing and has chosen to train others in the field. Since studying BCA in college, he had always harboured the desire to launch his company. In addition, he had a strong understanding of how a business operates and how marketing strategies are implemented. Because of this sense,

Abbas is now better able to comprehend the requirements of a business, the psychology of users and the difficulties business owners face in connection with their companies' expansion.

The Success Obtained Through Efforts

As a web developer, Abbas recognized the need to improve the website solutions he offered his customers by becoming knowledgeable in SEO. Since that time, he has been completely enamoured with marketing. It is a natural part of the learning process, so he has failed at marketing. But that has not stopped Abbas from trying new things and being adventurous in the face of setbacks. His struggles have been instrumental in accomplishing the following:

• With the assistance of SEO, Abbas assisted companies in growing their customer base from zero to thousands.

• With the assistance of Social Media and Google Ads, he brought the number of leads generated by the company from 0 to 100.

• Abbas assisted businesses in expanding their presence on the internet.

ABBAS KAPASI TRAINER & CONSULTANT

The Exploration Phase

Abbas has investigated every aspect of digital marketing, beginning with search engine optimization and progressing through social media marketing, remarketing ads, search engine marketing, nurturing funnels and content strategy. He has been successful in delivering the ideal sales funnels thanks to the razor-sharp combination of IT and marketing knowledge that he possesses. He finds it extremely enjoyable to engage in lengthy conversations with the proprietors of businesses to understand their operations and the challenges they face in marketing their products. Abbas is very close to being able to assist them with their issues, particularly in providing business and digital marketing consultation.

Abbas' Belief

The conviction held by Abbas that assisting others in expanding their businesses is a worthy endeavour is admirable. Because the expansion of a company impacts the lives of everyone working there, and those working there experience personal development as a result of the expansion. Because he held this belief, he hosted over fifty free seminars and webinars. Through W3 Marketing School, he has also served as a mentor to thousands of students and hundreds of professionals. The mentorship journey of Abbas continues as he serves as visiting faculty at several colleges.

Views on the Marketing Education

Abbas says, "The field of education is constantly expanding, but over the course of time, it will undergo shifts in how people instruct. The future will focus more on explaining practical concepts to people by reducing their level of complexity and making the information easier to understand."

Transforming Life

In Ahmedabad, W3 Marketing School's digital marketing course has established itself as the gold standard. The goal of providing digital marketing education in Ahmedabad became a reality after many years of dedicated effort in digital marketing. The school's founder, Abbas Kapasi, is aware of the areas in which proprietors of businesses require assistance in implementing digital marketing strategies and is aware of the need for more highly skilled professionals to work in the field of digital marketing. Within the first two years, after the company was founded, it established itself as one of the leading digital marketing schools in Ahmedabad.

W3 Marketing School Programs

Taking the Digital Marketing Course offered by W3 Marketing School in Ahmedabad can improve an individual's current skill set, and they learn new techniques that will completely transform them. Every skill, from search engine optimization and pay-per-click advertising to online marketing and content creation, will prepare the user for the workforce! The theoretical knowledge and the actual application of that knowledge are both thoroughly covered in the course material. One can easily learn through the most effective pedagogy and mechanisms with the assistance of W3 programs. The course covers topics ranging from fundamental to advanced digital marketing. The foundation of the program's distinctiveness is found in the following:

• The educational institution is aware of the actual challenge that the sector is confronted with when it comes to hiring resources; consequently, it has developed programmes to train people in digital marketing to the point where they are acceptable.

• It is also aware of the challenges entrepreneurs and founders face

Adaptation To Trendy Educational Practices

Abbas Kapasi is always looking for ways to improve the functionality of a situation. As a result, he and his team constantly adapt new examples to train the students. Every six months, he updates the course structure. He continues to add new modules in response to changes in industry demands.

Success

Perceived and Future Plans

For Abbas, success is determined by the accomplishments of his customers and students. His strategy is very straightforward. He hopes to motivate an increasing number of people, especially business owners, to expand their operations. One of Abbas's primary goals is to help individuals or businesses expand their customer base.

Message Intended For Others

Abbas says always good at atleast one thing. That is what we should teach other people around."

Per fec tly Labeled Data Per fec t Machin e Model

“Always a synergy of your model and our pixel-per fect , labelled data”

Industries Ser ved:

Agri-tech

Autonomous Vehicles

Finance & Insurance

Construction

Spor ts

Par tnership with ARAI for complete Indian Road Dataset info@qualitasglobal.com www.qualitasglobal.com

Drones, Defense, Security & Sur veillance

Medi-tech & Robotics

Manufacturing & Logistics

Marine, Travel & Leisure

9 INSPIRING CEO S WHO CHANGED THE BUSINESS WORLD

CEOs are the inspiring emblems of the corporate world. They possess tremendous management skills, innovative approaches for turning tables of success, and a wholesome sense of integrity. The business world has witnessed the rise of such exceptional CEOs who have managed to revolutionize the world with their leadership and vision for a better tomorrow. Today we have presented the Top 9 Inspiring CEOs who changed the business world. We have mentioned some of these dignitaries. The list is in the making of glory as many more leaders are writing chapters of resilience and determination for the coming generations.

Bill Gates

Probably the most iconic CEO of the golden era of the business world, Bill Gates started Microsoft and created an unforgettable history of excellence. He started Microsoft in 1975 along with his friend Paul Allen. Since his early childhood, he was interested in various algorithms of computers, programming, and technology. During his tenure, he also took over as the CEO and Chairman. Although he resigned as the chairman of Microsoft in 2008, Microsoft is still on the pedestal of being incredibly successful.

Elon Musk

Elon Musk has established the most innovative companies of all time SpaceX and Tesla Motors. His understanding of technology and interest in aerospace is what the world vows down to. He has an image of being a genius, a workaholic, and a procrastinator who has the willingness to turn the impossible into possible.

Tim Cook

Tim Cook embraced the position of CEO of Apple Inc in 2010, while he joined Apple in 1998, as the Senior Vice President. Right from the beginning of his tenure to 2022, Tim Cook has nearly doubled the total turnover of Apple’s market value from 348 billion dollars to 1.9 trillion dollars. He has also been on the front foot to address various revolutions in the cyber security domain.

Sundar Pichai

An Indian-American executive, Pichai Sundararajan is the current CEO of Alphabet Inc and its subsidiary firm Google. Pichai was fond of science and was a true bookworm. He was appointed as the Head of Product when Google launched Chrome. In many of his interviews, he has spoken about his passion for technology. Sundar has also tackled all the political issues and legal challenges against Google over these years with the utmost intellect.

Andy Jassy

Andrew R. Jassy is an American business tycoon who took the position of CEO of Amazon in 2021. Earlier, he was the Vice President and CEO of Amazon Web Services. He joined Amazon as a marketing manager in 1997 and 2003 joined Jeff Bezos to introduce a cloud computing platform that would be called Amazon Web Services in 2006. Seeing his leadership qualities, Bezos designed Jassy as his official successor.

Warren Buffett

Warren Edward Buffet is regarded as the cult iconic investor of the world with a net worth of more than 100 billion dollars as of 2022. He is the current CEO and Chairman of Berkshire Hathaway which is an American multinational conglomerate with more than 65 subsidiaries in industries like food, finance, jewelry, etc. Known for his concept of value investing philosophy and significant contribution to society, he is known for his 3 P’s (Principle, Purpose, and People).

Mark Zuckerberg

Next, we have Mark Zuckerberg who is known for curating the social media website Facebook and its parent company Meta Platforms. He is the biggest shareholder, CEO, and Chairman of Facebook. While attending Harvard University, he launched Facebook in 2004 with his friends. At the age of 23, he became the youngest self-made world billionaire in 2007.

Mary T. Barra

Mary Teresa Barra is the CEO of General Motors- the largest automaker in the United States. She became the first woman CEO of General Motors in 2014 and the first female leader of an automobile head. Before taking over as CEO, she was the Vice President of the global product development and supply chain. In 1980, she started working for the company at the age of 18 after graduating from General Motors Institute.

Jeff Weiner

Jeffrey Weiner served as the CEO of the biggest employmentoriented platform LinkedIn. He previously worked in giants like Yahoo, Warner bros, and Greylock Partners. He stepped down as CEO of LinkedIn in 2020 and now holds the position of Executive Chairman to work towards closing the network gap and implement the vision of creating diverse economic opportunities for the global workforce.

Snoozing Off for 7-9 Hours Daily

8

Ways On How To Maintain a Healthy Body and Mind

Surround Yourself with a Positive Aura

We are what we surround ourselves with! If we are staying in an environment where there are talks about peace, knowledge, productivity, blissful deeds, gratitude, and growth we carve the best version of ourselves. Remember, there is no space for unhealthy relationships in your life. So be wise while choosing your company and try to inculcate positive affirmations within you.

Meditation Escalates Body and Mind’s Serenity

Indian history is proof of what wonders meditation can do to a human’s life. Mediation aligns all the chakras of your body and alms down your hyperactive senses. It can change the structure and functioning power of the brain through relaxation. It further reduces stress and improves memory and concentration. Start by practicing for a minimum of 5 minutes and stretch to more.

Keep Processed and Sugary Foods at Bay

The wealthiest asset today is health. Does any kind of happiness exist without a healthy mind and body?

Absolutely not! We all need to maintain the proactivity of our minds and body to be productive in our daily lives. There is so much information scattered all over the internet about ways to keep your body and mind fit. But admit it we all often end up losing direction when it comes to keeping up with the tips and trends. But today we have brought you the 8 Easiest Ways to Maintain a Healthy Body and Mind. These ways are nothing but simple additions/alterations to your daily habits that will take you through the whole journey of body and mind wellness.

Mornings Need to Start with Sunlight

Sunlight is an essential source of energy for the entire solar system and our bodies are nothing less than the solar system. It is important to activate your senses and musculoskeletal system with sunlight. It stimulates the release of Vitamin D via exposure to healthy UVB photons and is directly related to your mind’s efficient functioning. It is recommended to spend at least 15 minutes in the sun right in the morning. You can feel the freshness it gives to your mind and body.

Don’t Compromise with Physical Activity

Needless to say, exercising is an excellent way of waking up your entire metabolism. Exercising helps to release and regulate hormone production in your body. It helps to strengthen your bones & muscles, reduces anxiety, improves cognitive ability, maintains proper digestion, and better sleep patterns. The benefits are never-ending, so make a habit of exercising for a minimum of 30 minutes per day that too with a proper schedule.

Maintain a Time-Bounded Schedule for Your Body

Our body and mind are the easiest when it comes to training them for good. Following a process for only 21 days, makes it a new habit for you. So make sure you have strict and time-bounded eating, sleeping, and working schedule. For example, make it a habit to have dinner by 8 PM or work out daily at 6 PM and follow it regularly for the coming months. Wavering timings disrupts your body and mind’s state of working, making you feel more confused and tired.

Refined sugars and processed foods are loaded with unhealthy fats and addictive calories. Refined sugars tend to make you feel sluggish and play with your eating habits. Moreover, these are the main causes of early diabetes and other heart diseases. The same goes for processed foods. Being extremely poor in nutrients and high in sodium and nonessential fats, it will harm your health in the long run if consumed in excess amounts. Switch to healthy snacking like having fruits, nuts, whole grains, and nutrientdense seeds, and churn delicious recipes out of these.

Sleeping for a minimum of 7-9 hours is mandatory. It depends from person to person according to their physical activity. Sleep deprivation or disturbed sleep patterns can lead to bad temper, fatigue, and cognitive dysfunctions. Understand how your body responds after you wake up in the morning and determine the sleep requirement of your body.

Control Your Portion Sizes

Have more portions of vegetables, fruits, salads, and low-calorie foods. Be conscious of how much you want to eat because overeating or under-eating has harmful gastrointestinal effects on your body. For example, when we’re eating at buffets we tend to stuff ourselves to the neck which makes us feel heavy throughout the day.