Listing Presentation
CONTENTS
Our World Is Yours
Our Numbers Are Your Assurance
When California Moves You
Our Reach Brings The World To Your Home
Peerage Realty Partners
Sotheby’s Is More Than Just Our Name
Exclusive Access to Ultra-Luxury Buyers
Top Media Partners Drive Traffic to Your Listing
No One Can Draw More Eyes to Your Property
Our Connections Become Your Connections
Our Reputation Is Your Advantage
Our High-End Research Delivers High-End Results
There's More Than One Way To Sell Luxury Homes
You'll
Your Property
The Attention Your Property Deserves
At Pacific Sotheby’s International Realty, we understand that each property and seller is unique, so we offer you an exclusive tailormade strategy. We execute that strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers around the world.
Launching The Listing
Together we’ll follow a proven path to success.
1
PREPARING YOUR HOME
• Staging and White Glove home preparation services
• Pre-list home inspection
• Spare key
• Landscape
• Painting
• Strategic pricing guidance
2
CAPTURING YOUR HOME
• Photography
• Videography
• High-resolution photography including twilight and drone images
• Virtual staging
3
STORY TELLING
• Property description
• Features list
• Benefits list
• Amenities list
• MLS
5
LAUNCH DAY
• MLS launch
• Sign installation
• Final pre-listing property walk through
• Final review of promotion
• Individual outreach to broker community
• Submit for additional global exposure
4
PROMOTING
• Pre-promote property to Pacific Sotheby’s International Realty advisors
• Customized postcard
• Property brochure
• Property flyer
• Target email campaigns
• Social media
• Property page on pacificsothebysrealty.com
• Print and digital placements
• Apple TV gallery placement
• Online distribution across over 10,000 websites
• Public relations support for editorial opportunities
6
POST LAUNCH
• Weekly property reports
• Open houses if desired and appropriate
• Broker preview if desired and appropriate
02
Your Advantage
1,100 Offices Worldwide
84 Countries & Territories
26,100 Sales Associates
$157B
Global Sales Volume (USD)
$4.6B+ Global Network Referrals
Our World Is Yours
Sotheby’s International Realty is the only truly global luxury real estate company with 26,100 advisors working in more than 1,100 local offices across 84 countries and territories. Our unparalleled network works together to meet your needs and expectations.
SOTHEBY’S AUCTION LOCATIONS
Sotheby’s has a global network of 80 offices in 40 countries, presents auctions in 9 sales rooms around the world, and has private sales galleries in New York, Hong Kong, and London.
Our Numbers Are Your Assurance
At Pacific Sotheby’s International Realty, we understand that trust is essential, especially in challenging markets. Our clients rely on our expertise, honed through experience, proven success, and resilience in all circumstances. Our results demonstrate this commitment. My connection to an extraordinary brand, a global network, and the most productive luxury real estate company in Southern California offers unparalleled exposure for your home.
Huntington Beach
Newport Beach
Laguna Beach
San Clemente
Carlsbad
Encinitas
Del Mar
Fairbanks Ranch
Rancho Santa Fe
Rancho Bernardo
La Jolla
Downtown
Coronado
When California Moves You
The Sotheby’s International Realty network is an exclusive association of Global Real Estate Advisors throughout the world. Through the brand’s vast global footprint and impressive referral network, we provide you with the tools required to identify and target selected buyers in the most relevant places on the globe.
WHERE BUYERS ARE COMING FROM
California Washington Colorado Arizona Florida Nevada
Peerage Realty Partners
Peerage Capital is a leading North American business services and private investment firm focused on real estate services, real estate investment, wealth advisory, and asset management. What sets us apart is our belief in the power of partnership. We build long-term relationships with those who have a proven record of entrepreneurial success and who share our values of integrity, accountability, hard work, and community engagement.
We leverage our capital and our experience to accelerate the growth of our individual partners, allowing them to think bigger and act faster in the markets they know best. Working together, we grow companies, create jobs, and give back to communities.
Sotheby's Is More Than Just Our Name
For the past two centuries, Sotheby’s auction house has established an iconic brand of unparalleled prestige. Today, Sotheby’s International Realty continues this legacy, providing elevated standards and exemplary service. Leveraging the global power of the Sotheby’s name and its extensive database of 700,000 clients, we create unique opportunities to introduce your property to qualified buyers worldwide.
SELL WITH SOTHEBY'S Auction | Private Sale | Buy Now | Retail Locations
Exclusive Access to Ultra-Luxury Buyers
Our unique relationships help us connect your listing with ultra-high-net-worth buyers that even superior marketing can’t reach alone.
These buyers understand that Sotheby’s International Realty represents the finest opportunities available in every market.
AUCTION CLIENTS
• 68 of Forbes’ 100 World’s Richest People
• 136 of Forbes’ 400 Richest Americans
• 57 of Forbes’ 100 Richest Americans
• 64 of Forbes’ Top 500 CEOs
• All 10 of Forbes’ Top 10 Billionaire Art Collectors
• 169 of Art News’ Top 200 Collectors
• 20% have an average net worth of $20.4 million
• verage net worth is $8.4 million
*Data based on recent survey of 9,200 clients primarily in North America, Europe and Asia
Top Media Partners
sothebysrealty.com
Sotheby’s International Realty’s syndication network delivers unmatched global visibility through a curated selection of premier websites, elevating your listing’s reach and exposure to discerning buyers worldwide.
No One Can Draw More Eyes to Your Property
Pacific Sotheby’s International Realty redefines luxury real estate marketing, delivering an unmatched level of world-class exposure beyond the reach of any other brokerage.
Through an exclusive global media network, we showcase your listings on premier websites and in distinguished print publications across the globe, elevating them to a discerning international audience.
Our Connections Become Your Connections
The Sotheby’s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with over one million followers each day. Additionally, our YouTube channel has more subscribers and video views than any other real estate brand.
Youtube Subscribers
Pinterest Viewers Monthly
LinkedIn Followers
Our Reputation Is Your Advantage
Our press office possesses strong relationships with leading national and international media outlets who drive buyers to our website and your property. We are the most profiled luxury real estate brand in the news.
2024 PRESS SHARE OF VOICE
Coldwell Banker
Compass
The Agency
Engel & Volkers
Christie’s International Real Estate
Knight Frank Berkshire Hathaway
HomeService
Keller Williams Realty
Sotheby’s International Realty
Douglas Elliman
Our High-End Research Delivers High-End Results
Our unparalleled expertise in high-end residential markets is driven by our unwavering commitment to continuous research. Through our annual Luxury Outlook report, quarterly In Focus reports, and monthly Insider Intel updates, we deliver invaluable insights on emerging trends and consumer behavior in residential markets, both locally and globally. By harnessing this wealth of data, we empower our clients to make well-informed, strategic decisions, ensuring their success in the most discerning markets.
There's More Than One Way To Sell Luxury Homes
Sotheby’s is well known for auctioning works of fine art, antiques, jewelry, watches, wine, and cars to high-net-worth individuals. But it’s also a valuable option for select properties. In fact, auctioning a property can accelerate the timing of a sale to as little as 60 days.
You’ll See The Results As They Unfold
We provide comprehensive data on your listing’s web traffic, showings, marketing campaigns, and more. This valuable information drives the sales strategy, enabling us to adjust and refine tactics in real-time, ensuring every decision is informed and aligned with your goals.