Let's Travel - Media Kit - 2013/4

INTERACT WITH US: READ US IN PRINT OR ON:

APPLE iTUNES

ANDROID

DESKTOP

NOOK UK

NOOK USA

NEWSPAPERS DIRECT

THE magazine for corporate and leisure travellers

INFORMATION PACK – 2013/4

Our circles An ever-­‐increasing influence rest Pinte

LinkedIn Twitter

Website

PRINT

Facebook

le+ G oog No o k

iTunes

Desk

top

You Tube

o Andr

id

Our audience Be READ by those who count!

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT

Our philosophy What makes us stand out Enjoying pride of place on coffee tables around New Zealand … and the world!

Engaging editorials from a stable of accomplished writers, accompanied by exquisite images. From super-­‐luxurious hideaways to adventurous roads less travelled, Let’s Travel covers a diverse range of destinations.

Whether it’s a unique hotel, a tropical island, a thriving city, a remote jungle or a family campsite, our team captures the reader’s attention from start to finish.

Let’s Travel is printed on high quality paper, right here in NZ, ensuring longevity even in well-­‐thumbed copies.

Advertising is kept to a strict maximum of 35% -­‐ our readers demand it and our advertisers love it!

Distribution of the printed magazine is kept exclusive through our controlled circulation, allowing us to validate the calibre of our readers. Our distribution partners include major players in the finance, banking, insurance, travel, executive transportation, airline and accommodation sectors.

Our digital platforms allow us to enjoy an international reach through valuable exposure on iTunes, Pocketmags, and Nook.

A range of our distribution partners are now utilising this digital platform, ensuring digital distribution upwards of 100,000 per issue.

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT

Website facts Top 7 c ountries digitally

• • •

Website visitors Top 7 countries New Zealand Australia USA Canada India South Africa Japan

43% of our visitors stay longer than half an hour Unique visitors average 22,000+ per month Pages viewed averages 100,000+ per month

Digital downloads Word spreads fast!

• • •

35+ countries 5,500 readers 15,000 downloads

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT

Partner programs Get closer, achieve more!

Quick facts What you need to know

• • • • • •

Let’s Travel’s partner programs are designed to get you one step closer to our reader with preferential ad placement, loyalty program copies, subscriber mailings and co-­‐sponsored events.

Platinum -­‐ $40,000 per annum 1 x Gatefold cover, 6 x double page ads, 1 x feature editorial, 1,000 logo’d copies per issue, 1 x event

Gold -­‐ $30,000 per annum 6 x full page ads, 1 x feature editorial, 500 logo’d copies per issue, 1 x event

Silver -­‐ $20,000 per annum 6 x half page ads, 1 x feature editorial, 250 logo’d copies per issue, 1 x event

• • • •

Six standard issues per year Three to six special issues per year 12,000+ printed copies per issue Digitally available on iTunes, Pocketmags and Nook Annual Readership ±1,000,000 (including specials + digital) 2,500+ Facebook fans

Controlled distribution through leading partners: Airline lounges hotels and lodges Banking, finance and insurance clients Travel agencies

Diary dates Issue: Book by Material by Feb / March 30 Dec 5 Jan April / May 27 Feb 5 March June / July 30 April 5 May Aug / Sept 30 June 5 July Oct / Nov 30 Aug 5 Sept Dec / Jan 30 Oct 5 Nov

Special Issues notified two-­‐three months in advance.

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT

Display ads

Double page Full page Half page horizontal Half page vertical Quarter page

Casual $ 4,500 2,900 1,800 1,800 950

Annual $ 4,000 2,500 1,500 1,500 800

Trim mm 420w x 297h 210w x 297h 175w x 130h 95w x 250h 85w x 130h

Bleed mm 430w x 307h 220w x 307h

Six Regular Bi-­‐ Monthly Issues

Website ads

Homepage header banner – exclusive -­‐ $500pm Homepage header banner -­‐ $200pm Homepage body ads -­‐ $150pm Section landing pages -­‐ $100pm New Products -­‐ $50 one off charge Business Directory -­‐ $25pm

+

Three To Six Special Issues

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT

Contact us

Mail: P O Box 55-­‐199, Eastridge,1146, Auckland Courier: 2/35 John Rymer Place, Kohimarama 1701, Auckland

Tel: +64 9 521 4879 Fax: +64 9 521 4887

Subscriptions: 0800 214 879 (within NZ) E: subs@letstravelmag.com

Advertising: Tel: +64 21 523 421 E: ads@letstravelmag.com

Editorial submissions: E: shane@letstravelmag.com

Accounts: E: gary@letstravelmag.com

Distribution: E: gary@letstravelmag.com

Editor-­‐in-­‐Chief E: gayle@letstravelmag.com

HOME

CIRCLES

AUDIENCE

PHILOSOPHY

WEBSITE + DIGITAL

PARTNER PROGRAMS

QUICK FACTS

DATES

RATES

CONTACT