I NT E RV I E W W IT H: LU C K Y C H A R M V I NTAG E PHOTOGRAPHY: SELINA MCCALLUM @SHOTBYSELINA
Qu e en We st Vi nt a g e Fa s hi o n
With vintage fashion culture firmly entrenched in Queen West and growing locally and globally, the Lucky Charm Vintage team is a newcomer on the scene of the vintage fashion movement. Opened in January 2022, it’s run by team members and sisters Kerry, Casey and Lauren who have always wanted to open a vintage store. When they found a space had opened up on one of the city’s most prominent blocks, they knew it was a now-or-never opportunity. With the opening of Lucky Charm, they’ve turned their hobby into a business. Family has been instrumental: with their family background in owning restaurant businesses and each sister bringing a different skill set to the table (business development, thrifting, 6
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and customer service), it was a good time for them to turn their passion into a full-time career. Their support network helped them bring everything together quickly when the opportunity came up. Here’s what the Lucky Charm Vintage team had to share: Why did you settle in Queen West and how did you choose your business name? It’s the history of Queen West Vintage that drew us in. We have long-time vintage lovers coming in and they are getting excited that vintage is back. And contrary to what you would think, it’s actually beneficial to have many vintage stores in one area, for people to shop among them all.
[Our name] was inspired by that feeling of finding that one-of-akind item at a vintage store that you know was destined for you. ‘Lucky Charm’ was inspired by that feeling of finding that one-of-a-kind item at a vintage store that you know was destined for you. Plus, it’s a nod to our Irish background. Why should people shop vintage? There’s the sustainability and environment aspect. Sadly, so much of clothing that’s produced ends up in landfill. Vintage finds can also give you amazing quality and unique silhouettes. You can find those one
