CLEANING
Monthly magazine for industrial sanitization and environmental hygiene
28 years English Spanish text
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The European Cleaning Industry trend report Tendencias de la industria europea de la limpieza
Circular Economy for your business.
RESULTS. RESPECT.
EVENTS EVENTOS
The figures of Pulire 2019 Las cifras de Pulire 2019 PEST CONTROL CONTROL DE PLAGAS
Advice and recommendations Asesoramiento y recomendaciones
FOLLOW
US
Be Circular! Enter the circular economy with EcoNatural, the world’s first paper + dispenser system which reuses every single element of used beverage cartons. With Lucart Professional’s groundbreaking technological solution you are not only choosing innovation and efficiency. You’re also choosing to support concrete, measurable sustainability. EcoNatural: results for your business, respect for our planet.
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SEPTEMBER 2019 |
CLEANING
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Standing on the clean 4
CLEANING | SEPTEMBER 2019
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Read more information
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SEPTEMBER 2019 |
CLEANING
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Igiene re Alimenta 5 A PAG.10
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Igiene Alimentare
26 years
CONTENTS /RE SU M E N
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CLEANING
Monthly magazine for industrial sanitization and environmental hygiene
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Advice and recommendations Asesoramiento y recomendaciones
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Analisi del processo e case study
FILTRAZIONE E QUALITÀ DELL’ARIA
ORGANO UFFICIALE ANGAISA (Associazione Nazionale Commercianti Articoli Idrotermosanitari, Climatizzazione, Pavimenti, Rivestimenti ed Arredobagno)
Poste italiane Target Magazine LO/CONV/020/2010 - Omologazione n. DCOCI0168
SOTTORAFFREDDAMENTO CLASSIFICHE 2015 ADIABATICO PER LA
DISTRIBUZIONE Quando la differenza la fa il “service”
FOCUS
DISTRIBUZIONE Quando la differenza la fa il “service”
ANTONIO FALANGA Una passione sempre viva
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Circular Economy for your business.
Be Circular!
Enter the circular economy with EcoNatural, the world’s first paper + dispenser system which reuses every single element of used beverage cartons. With Lucart Professional’s groundbreaking technological solution you are not only choosing innovation and efficiency. You’re also choosing to support concrete, measurable sustainability. EcoNatural: results for your business, respect for our planet.
bimestrale
10
ISSN: 2038-0895
COVER Lucart Group, a multinational Italian A SCUOLA DI EFFICIENZAnear Lucca industrial group foun-ded in 1953, is one of the main producers in Europe of mono-glazed paper and tissue products. The quality of the products and the respect for the environment are the basis of the Group’s strategic choices, proven by certifications such as EU Ecolabel, PEFCTM, FSC®,Organo UNI ufficialeEN FINCO ISO 9001 and www.bluerosso.it www.casaeclima.com 14001. LA RIVISTA CHE HA PORTATO
professionale. Tutti i riferimenti della filiera del cleaning, dalla produzione alla distribuzione, oggi anche on line.
N. 64 · Anno XI · dicembre 2016
Per PENSARE, PROGETTARE e COSTRUIRE SOSTENIBILE
ISSN: 2038-0895
ITS Dove va la filiera? FOCUS Un anno di logistica MATERIA CONNECTION
SPECIALE BIM
ANTONIO FALANGA Una passione sempre viva
SAIE INNOVATION 2016 MEDAGLIE D’ORO A “IMPATTO ZERO”
FOTOVOLTAICO INTEGRATO STORIA E ITER PROGETTUALE PCM UNA SCELTA DA NON SOTTOVALUTARE
SPECIALE BIM
TREND Il bagno che ti calza a pennello
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N. 64 · Anno XI · dicembre 2016
Poste Italiane Spa – Posta target magazine – LO/CONV/020/2010
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MATERIA CONNECTION
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FORMATI PUBBLICITARI 2018
Per PENSARE, PROGETTARE e COSTRUIRE SOSTENIBILE
A SCUOLA DI EFFICIENZA
Un anno di logistica RISPARMIO ENERGETICO NEL TERZIARIO
POSTE ITALIANE SPA – POSTA TARGET MAGAZINE - LO/CONV/020/2010.
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www.casaeclima.com
FRIGOCONSERVAZIONE ALIMENTARE Produttori e distributori: ce la si può fare!
TREND Il bagno che ti calza a pennello
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Organo ufficiale
www.casaeclima.com
bimestrale
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INFORMATION PARTNER Per posizioni YOUR speciali o altre formule CLEANING ITALIA pubblicitarie (allegati, pubbliredazionali ecc.) US La guida dei prodotti è necessario contattare l’ufficio commerciale INFORMATION PARTNER e servizi per la pulizia al numero 02 69001255.
Produttori e distributori: ce la si può fare!
Organo ufficiale
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PEST CONTROL CONTROL DE PLAGAS
CLASSIFICHE 2015
Poste italiane Target Magazine LO/CONV/020/2010 - Omologazione n. DCOCI0168
Organo Ufficiale AiCARR
IMPIANTI NEGLI NZEB: DALLA TEORICA ALLA PRATICA MARCO EPB, LE NOVITÀ DELLE NUOVE NORME BOSELLI IMPIANTI ADBosch ARIAriparte PRIMARIA VS VAV da… Bosch FOCUS COMMISSIONING
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MARCO BOSELLI Bosch riparte da… Bosch
Conto Termico e TEE. A che punto siamo?
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NOVEMBRE/DICEMBRE 2016
Panoramica di inizio anno
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The European Cleaning Industry trend report Tendencias de la industria europea de la limpieza
ISSN:2038-2723
NOVEMBRE/DICEMBRE 2016
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Pagina intera in quadricromia: euro 1.900,00 RESULTS. RESPECT. Mezza pagina in quadricromia: euro 1.250,00 Quarto di pagina in quadricromia: euro 850,00
LA DIFFUSIONE Per un’azienda è importante poter YOUR Advertisement director contare su degli strumenti editoriali Stefano Busconi – s.busconi@lswr.it efficaci, che sappiano arrivare#251 # Layout Fabio Castiglioni su “tutti i tavoli che contano”. ProductionDimensione manager Per questa ragione #251 Walter Castiglione Pulito investe moltissimo nella Printing costruzioneAziende dellaGrafiche suaPrinting mailing di Srl spedizione, che è costantemente COMMISSIONING aggiornata etofortemente Supplement Dimensione Pulito No.mirata, 6 July/August ufficiale AiCARR of the Milan Organo ufficiale ANGAISA 2019Organo - Authorisation Court No. 598 con l’obiettivo di raggiungere tutte LA RIVISTA PER I LA VOCE PIÙ AUTOREVOLE of 9.11.92. Publication or a reprint of articles or DEL PROFESSIONISTI DELL’HVAC&R SETTORE IDROTERMOSANITARIO in the magazine must firstitaliane. be authorised in le più pictures importanti utenze writing by the editor. The articles published in Let’s
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TARIFFE PUBBLICITARIE 2018
Circulations & Subscriptions Ilaria Tandoi – I.tandoi@lswr.it
ANNO 8 - FEBBRAIO 2017
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ECONOMY ECONOMÍA
Loredana Vitulano – loredana.vitulano@quine.it
LA RIVISTA PER I PROFESSIONISTI DEGLI IMPIANTI HVAC&R
Let’s talk about
English Spanish text
PERIODICITÀ Editorial Manager Mensile: (9 numeri ogni anno) Ornella Zanetti Data di o.zanetti@spaziotre.it uscita: entro il 10 del mese di copertina Publisher Marco Zani Numeri unici: gen./feb., Editors lug./ago. e nov./dic. Chiara Scelsi – chiara.scelsi@quine.it
2038-2723
Passo obbligato e grande opportunità
Il ruolo del BIM nella sicurezza in cantiere
www.commercioelettrico.com IL BUSINESS MAGAZINE DEI DISTRIBUTORI E GROSSISTI DI MATERIALE ELETTRICO
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IL PORTALE
L’INFORMAZIONE EFFICIENTE, COMPLETA E LA PROGETTAZIONE Pubblicità in Pagina intera SOSTENIBILE IN ITALIA IN TEMPO REALE OLTRE 200.000 UTENTI MESE www.commercioelettrico.com Organo ufficiale FINCO copertinaIL BUSINESS MAGAZINE al vivo www.bluerosso.it Organo ufficiale ANGAISA talk about Cleaning www.casaeclima.com LA RIVISTA CHE HA PORTATO are under the responsibility DEI DISTRIBUTORI L’INFORMAZIONE EFFICIENTE, COMPLETA E LA VOCE AUTOREVOLE DEL CANALE andLAdrawings LA VOCE PIÙ AUTOREVOLE E GROSSISTI DI PROGETTAZIONE of DEL the authors. The manuscripts 230mmx300mm REALE OLTRE 200.000 UTENTI MESE MATERIALE ELETTRICO SOSTENIBILE IN ITALIA IN TEMPO157mmx186mm PIÙ DINAMICA SETTORE IDROTERMOSANITARIO IDROTERMOSANITARIO published will not be returned.
LA VOCE AUTOREVOLE DEL CANALE IDROTERMOSANITARIO PIÙ DINAMICA
SAIE INNOVATION 2016 MEDAGLIE D’ORO A “IMPATTO ZERO”
FOTOVOLTAICO INTEGRATO STORIA E ITER PROGETTUALE PCM UNA SCELTA DA NON SOTTOVALUTARE
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ISSN n. 1974-7144
Passo obbligato e grande opportunità
Il ruolo del BIM nella sicurezza in cantiere
Organo ufficiale FME
Poste Italiane s.p.a. - Spedizione in Abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n° 46) art. 1, comma 1 – CN/MI
CLAUDIO DE ALBERTIS, INGEGNERE VISIONARIO pag. 5 • NUOVE NORME UNI pag. 21 • MOSTRE E CULTURA pag. 21 • IN LIBRERIA pag. 21
SPECIALE VALIDAZIONE
FOCUS
IMPIANTI FOTOVOLTAICI
a pag. 12
I BENEFICI DELLA NORMAZIONE
Tiratura Quine Srl,media: the authorised5.000 processorcopie of data of 1563
www.giornaleingegnere.it
L’EDITORIALE
Innovazione e cambiamento
alle pagg. 2223
Collaborators/Colaboradores Filippo Cafiero, Cristina Cardinali, Chiara Dassi, Graziano Dassi, Silvia Martellosio, Loredana Vitulano Poste Italiane S.p.a. - Spedizione in Abbonamento Postale - 70% - LO/MI
alle pagg. 1617
N. 12 - Dicembre 2016
Dal 1952 periodico di informazione per ingegneri e architetti
La crisi ancora “morde”, il contesto politico barcolla, alta l’attenzione sul governo degli ingegneri
Un CNI eletto per dare points risposte out that those receiving this publication, In USA volano le infrastrutture the purposes of such processing make it possible Newsletter for this magazine and/or others it Toppublishes to be SCIA, operativo 7 megail modello unico infrastrutture del 2016 which is to facilitate the update of technical dell’Installatore GUIDEsent Professionale 7 information plus all that Ancora is necessary to handle the trattative e consultazioni? administrative and accounts side of the subscription. di GIOVANNA ROSADA
IMPIANTI FOTOVOLTAICI alle pagg. 2223
N. 12 - Dicembre 2016
odico di informazione per ingegneri e architetti
sto politico barcolla, alta l’attenzione sul governo degli ingegneri
etto per dare risposte In USA volano le infrastrutture
TAX& LEGAL Partite IVA dal prossimo anno la contabilità diventa un lavoro a tempo pieno e i costi salgono a pag. 15
Newsletter
Nr.01 – VENERDì 13 GENNAIO 2017
, operativo Top 7 megadello unico infrastrutture del 2016 Raddoppiati i programmi per le opere pubbliche, un trilione → pag.3 di dollari per infrastrutture e stimolo ai consumi. Gli effetti in Europa e le opportunità per le imprese italiane. La Cop22 di Marrakech e le politiche Usa sulle emissioni. alle pagg. 6-7
→ pag.37
2
O IN CRISI
ra trattative e consultazioni?
egli Ordini dopo l’esito del referendum del 4 dicembre
sentito alcuni Ordini per commentare un ipotetico scenario ni delle dimissioni di Renzi. Nelle parole dei Presidenti inter rtissima la preoccupazione sull’ennesima battuta d’arresto di n affanno. Stabilità e certezza sono oggi più lontane per lo punto di vista temporale. Come sottolinea Varese “Ora gli ac NI e Governo che fine faranno?” / alle pagg. 1819
LA TRIVELLA
Professionisti al passo coi tempi...
a pag. 10
VENERDÌ 13 GENNAIO 2017
iunge oltre 42.000 iscritti
#4maggio 2016 mensile
AUTOMAZIONE
|
AT T UA L I TÀ
www.meccanica-automazione.com
FINANZIAMENTI PMI
TAVOLA ROTONDA
Editoriale
→ pag.37
ROBOTICA
|
PROGE T TA ZIONE
MACCHINE UTENSILI
Al centro della fabbrica intelligente
50 anni di torni
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Macerie ovunque, interi paesi rasi al suolo, gente disperata, sguardi persi. No, non è lo scenario di guerra che ci arriva da qualche zona remota del mondo, a cui siamo tristemente abituati. È la forza devastante del terremoto che ha colpito, e continua a farlo, il nostro Centro Italia. Una faglia che si è estesa per cinquanta chilometri, una ferita su quelle terre che non si potrà più rimarginare. L’Italia è scossa, fisicamente e mentalmente; schiaffeggiata dalla mano della natura che a volte sa essere molto dura nella sua inarrestabile forza. Eppure il nostro paese risulta essere nelle prime posizioni per quanto riguarda l’utilizzo di tecnologie antisismiche nelle nuove costruzioni. Cosa succede allora? Alessandro Martelli, Presidente del Glis (Isolamento sismico e altre strategie di progettazione antisismica), ha dichiarato che “Oltre il 70% dell’edificato italiano attuale non è in grado di resistere ai terremoti che potrebbero colpirlo”. Il problema pertanto è la sicurezza delle costruzioni più datate, e di un immenso patrimonio storico e culturale famoso in tutto il mondo, fatto di chiese, monumenti, palazzi storici, emblema di un passato grandioso che ha visto protagonisti i più grandi artisti e ingegneri di tutti i tempi. Il tema della sicurezza degli ambienti in cui viviamo e lavoriamo, più volte trattato dal nostro giornale e a cui le nostre imprese pongono molta attenzione, ritorna così alla ribalta in un frangente – purtroppo non l’unico negli ultimi anni - tanto eclatante quanto drammatico. Dalle pagine de L’Ammonitore abbiamo rivolto molti inviti al settore manifatturiero italiano a investire in tecnologie produttive innovative per continuare a essere competitivo, e questa volta ci sentiamo di invitare tutti a investire sulla propria sicurezza, lo Stato a salvaguardare la vita dei cittadini intervenendo significativamente sulle strutture pubbliche e sul nostro prezioso patrimonio artistico, perché il futuro non si prevede, men che meno un terremoto, ma si prepara.
AUTOMAZIONE
|
Via libera alla finanza innovativa, quali risposte alla stretta del credito?
[pag. 14]
AT T UA L I TÀ
LA NEWSLETTER
IN QUESTO NUMERO
MATERIE PRIME
Il cliente prima di tutto
M-Steel qualità da oltre 40 anni
Ovako, fornitore finlandese di acciai, ripropone sul mercato la qualità M-Steel. Grazie ad un incremento nella lavorabilità M-Steel si caratterizza per affidabilità, coerenza e prevedibilità nelle lavorazioni, riducendo i così costi di pro[pag. 12] duzione.
INTERVISTA Gianfranco Carbonato, un’emozione che dura da quarant’anni
Inviata periodicamente alle e-mail personalizzate Subscriptions 50 IL €TARGET di manager e decision www.meccanica-automazione.com MECCANICA&AUTOMAZIONE MENSILE PER LA www.ammonitore.com PERIODICO BUSINESS TO BUSINESS IL PORTALE CHE TI One 1.30 ECONOMY LA GUIDA DA PORTARE DALcopy 1952 IL € PERIODICO www.rivistainnovare.it Organo ufficiale Confapi SUBFORNITURA E LA RIVISTA PER PROGETTARE GUIDA VERSO LA maker è uno strumento di NEL MONDO DELL’INDUSTRIA SEMPRE CON SÉ PER D’INFORMAZIONE INFORMAZIONE LA SMART INDUSTRY LA PRODUZIONE Mezza pagina SMART INDUSTRY MECCANICA E DELLE MACCHINE Pagina intera CONOSCERE TUTTI I PER INGEGNERI E ARCHITETTI ECONOMÍA TECNICO SCIENTIFICA INDUSTRIALE UTENSILI informazione in più - con TRUCCHI DEL MESTIERE NEWSLETTER3 – L’AGGIORNAMENTO PER LE PMI www.meccanica-automazione.com MECCANICA&AUTOMAZIONE PROFESSIONALE VIA MAIL 5 www.ammonitore.com MENSILE PER LA The 10 European Cleaning verticale IL PORTALE CHE TI in gabbia PERIODICO BUSINESS TO Industry BUSINESS Ogni 15 giorni raggiunge oltre 42.000 iscritti 6PROGETTARE Organo ufficiale Confapi www.rivistainnovare.it SUBFORNITURA E spunti di attualità e notizie LA RIVISTA PER GUIDA VERSO LA NEL MONDO DELL’INDUSTRIA INFORMAZIONE LA SMART INDUSTRY LA PRODUZIONE SMART INDUSTRY trend report MECCANICA E DELLE MACCHINE 115mmx300mm 4 193mmx254mm TECNICO SCIENTIFICA INDUSTRIALE UTENSILI dal mercato - che rimanda PER LE PMI Tendencias de la industria europea 2 al portale per la massima 7 de la limpieza visibilità dei contenuti e 8 di chi ha deciso di essere EVENTS 9 presente sul nostro EVENTOS 1 46 The figures of Pulire 2019 periodico. www.audiofader.com 1) Cleaning companies 30% LA DISTRIBUZIONE NEGLI IMPIANTI DI RISCALDAMENTO
segue a pag. 2
LA TRIVELLA
a pag. 7
I pareri degli Ordini dopo l’esito del referendum del 4 dicembre
Abbiamo sentito alcuni Ordini per commentare un ipotetico scenario all'indomani delle dimissioni di Renzi. Nelle parole dei Presidenti inter pellati è fortissima la preoccupazione sull’ennesima battuta d’arresto di un Paese in affanno. Stabilità e certezza sono oggi più lontane per lo meno dal punto di vista temporale. Come sottolinea Varese “Ora gli ac cordi tra CNI e Governo che fine faranno?” / alle pagg. 1819
Professionisti al passo coi tempi...
Per redarre un progetto il supporto informatico è dato per scontato che i professionisti lo abbiano, lo usino e lo utilizzino. Per depositare un progetto in Comune è scontato che tutto il supporto elettronico diventi carta, che la firma digitale non sia prevista, e che sia scontato fare una coda di ore per farsi mettere un tim→ pag.5 bro di carta per documentare la consegna.
a pag. 9
A Pavia il Centro Europeo di Ricerca Formazione in Ingegneria Sismica →epag.25
a pag. 10
Oggi si parla molto di Industria 4.0 applicata alla produzione. Ma occorre ricordare che l’efficienza del flusso produttivo passa attraverso l’ottimizzazione della movimentazione dei materiali all'interno delle aziende.
Fondata da Paolo Giana nel 1966, Torgim compie il prestigioso traguardo dei 50 anni di attività. Il comune di Magnago vide un grande sviluppo economico e industriale già a partire dalla seconda metà del 1800. Con il passare dei decenni il territorio s’è via via arricchito di aziende manifatturiere che hanno rappresentato delle vere eccellenze in molti settori industriali. [pag. 11]
[pag. 10]
– Anno 72 - n. 9
www.ammonitore.com
Novembre/Dicembre 2016
#4maggio 2016 mensile
FINANZIAMENTI PMI
TAVOLA ROTONDA
Via libera alla finanza innovativa, quali risposte alla stretta del credito?
Italia scossa
di Fabio Chiavieri
Macerie ovunque, interi paesi rasi al suolo, gente disperata, sguardi persi. No, non è lo scenario di guerra che ci arriva da qualche zona remota del mondo, a cui siamo tristemente abituati. È la forza devastante del terremoto che ha colpito, e continua a farlo, il nostro Centro Italia. Una faglia che si è estesa per cinquanta chilometri, una ferita su quelle terre che non si potrà più rimarginare. L’Italia è scossa, fisicamente e mentalmente; schiaffeggiata dalla mano della natura che a volte sa essere molto dura nella sua inarrestabile forza. Eppure il nostro paese risulta essere nelle prime posizioni per quanto riguarda l’utilizzo di tecnologie antisismiche nelle nuove costruzioni. Cosa succede allora? Alessandro Martelli, Presidente del Glis (Isolamento sismico e altre strategie di progettazione antisismica), ha dichiarato che “Oltre il 70% dell’edificato italiano attuale non è in grado di resistere ai terremoti che potrebbero colpirlo”. Il problema pertanto è la sicurezza delle costruzioni più datate, e di un immenso patrimonio storico e culturale famoso in tutto il mondo, fatto di chiese, monumenti, palazzi storici, emblema di un passato grandioso che ha visto protagonisti i più grandi artisti e ingegneri di tutti i tempi. Il tema della sicurezza degli ambienti in cui viviamo e lavoriamo, più volte trattato dal nostro giornale e a cui le nostre imprese pongono molta attenzione, ritorna così alla ribalta in un frangente – purtroppo non l’unico negli ultimi anni - tanto eclatante quanto drammatico. Dalle pagine de L’Ammonitore abbiamo rivolto molti inviti al settore manifatturiero italiano a investire in tecnologie produttive innovative per continuare a essere competitivo, e questa volta ci sentiamo di invitare tutti a investire sulla propria sicurezza, lo Stato a salvaguardare la vita dei cittadini intervenendo significativamente sulle strutture pubbliche e sul nostro prezioso patrimonio artistico, perché il futuro non si prevede, men che meno un terremoto, ma si prepara.
Collegio degli Ingegneri e Architetti di Milano
© Collegio degli ingegneri e Architetti di Milano
VENERDÌ 13 GENNAIO 2017
IN QUESTO NUMERO
[pag. 14]
In occasione di BIMU 2016, i vertici DMG MORI hanno dato vita a un interessante dibattito con la stampa tecnica specializzata, evidenziando le strategie in atto per [pag. 8] rafforzare la posizione del Gruppo nel mondo e sul territorio italiano. MISURA
Un ponte tra passato e futuro
www.meccanica-automazione.com
MENSILE D’INFORMAZIONE PER LA PRODUZIONE E L’AUTOMAZIONE INDUSTRIALE
Editoriale
QUOTA RINNOVABILI EDIFICI SPECIALE MILLEPROROGHE Eucentreeper ricostruire la sicurezza obblighi proroghe Tutti i rinvii
INTERVISTA ALL’ARCH. DE LUCCHI
“Il museo del futuro è il mondo intero”
NEWSLETTER – Nr.01 – Pag.1
© Collegio degli ingegneri e Architetti di Milano
|
Novembre/Dicembre 2016
Italia scossa
GOVERNO IN CRISI
CASSA DEPOSITI E PRESTITI
Parte il piano 'smart city' 1 miliardo per 14 città
Gennaio - Maggio 2017
lusa la riproduzione, rielaborazione, diffusione o distribuzione dei contenuti stessi mediante qualunque piattaforma tecnologica, supporto o rete telematica, senza previa autorizzazione
www.ammonitore.com
di Fabio Chiavieri
MACCHINE UTENSILI
È vietata qualsiasi utilizzazione, totale o parziale, dei contenuti ivi inclusa la riproduzione, rielaborazione, diffusione o distribuzione dei contenuti stessi mediante qualunque piattaforma tecnologica, supporto o rete telematica, senza previa autorizzazione
Collegio degli Ingegneri e Architetti di Milano Gennaio - Maggio 2017
Raddoppiati i programmi per le opere pubbliche, un trilione → pag.3 di dollari per infrastrutture e stimolo ai consumi. Gli effetti in Europa e le opportunità per le imprese italiane. La Cop22 di Marrakech e le politiche Usa sulle emissioni. alle pagg. 6-7
PROGE T TA ZIONE
50 anni di torni
Fondata da Paolo Giana nel 1966, Torgim compie il prestigioso traguardo dei 50 anni di attività. Il comune di Magnago vide un grande sviluppo economico e industriale già a partire dalla seconda metà del 1800. Con il passare dei decenni il territorio s’è via via arricchito di aziende manifatturiere che hanno rappresentato delle vere eccellenze in molti settori industriali. [pag. 11]
[pag. 10]
– Anno 72 - n. 9
|
MACCHINE UTENSILI
Oggi si parla molto di Industria 4.0 applicata alla produzione. Ma occorre ricordare che l’efficienza del flusso produttivo passa attraverso l’ottimizzazione della movimentazione dei materiali all'interno delle aziende.
MENSILE D’INFORMAZIONE PER LA PRODUZIONE E L’AUTOMAZIONE INDUSTRIALE
a pag. 15
Nr.01 – VENERDì 13 GENNAIO 2017
Programma Corsi di Aggiornamento Professionale
Per redarre un progetto il supporto informatico è dato per scontato che i professionisti lo abbiano, lo usino e lo utilizzino. Per depositare un progetto in Comune è scontato che tutto il supporto elettronico diventi carta, che la firma digitale non sia prevista, e che sia scontato fare una coda di ore per farsi mettere un tim→ pag.5 bro di carta per documentare la consegna.
IL PERIODICO ORMAZIONE ERI E ARCHITETTI L’AGGIORNAMENTO NALE VIA MAIL
R
iorganizzazione delle divisioni operative del Cni. E, in prospettiva, due sfide: quella dei servizi per gli iscritti e delle strutture territoriali. Armando Zambrano, presidente uscente del Consiglio nazionale degli ingegneri, si prepara a governare la categoria per altri cinque anni: dal 2016 guiderà gli ingegneri fino al 2021, quando completerà i suoi dieci anni di mandato. In attesa che arrivi l’ufficialità del ministero della Giustizia e che i consiglieri designati indichino lui come nuovo presidente, è già possibile fare il punto sulle prime mosse del nuovo Governo del Cni. “Siamo desiderosi di partire, visto che dai territori è arrivata un’indicazione così forte per la continuità del Consiglio nazionale uscente”, è stata una delle prime dichiarazioni fatte da Zambrano.
In collaborazione con:
gramma Corsi di Aggiornamento Professionale
SLETTER – Nr.01 – Pag.1
TAX& LEGAL Partite IVA dal prossimo anno la contabilità diventa un lavoro a tempo pieno e i costi salgono
di MATTEO PALO
Copia offerta da:
NNOVABILI EDIFICI SPECIALE MILLEPROROGHE ntreeper ricostruire la sicurezza hi proroghe Tutti i rinvii
Centro Europeo di Ricerca Formazione in Ingegneria Sismica →epag.25
gni campo dell’architettura e dell’ingegneria nel senso più ampio del termine ha fatto progressi, ha modificato modalità, metodologie, tecnologie, mezzi e strumenti, fatto ricerche e scoperte. Le idee sono progredite, sono mutate, si sono evolute; si sono adeguate alla società o hanno modificato modi e stili di vita. Nessuno si è mai posto il problema se fosse giusto o sbagliato; la cultura del “fare” ha privilegiato la sperimentazione e ha insegnato che dagli errori si può imparare, crescere, progredire e migliorare. Non è mai stato chiesto ai professionisti se fossero d’accordo con un “SI” o con un “NO”. È stato dato semplicemente per scontato che il cambiamento fosse insito nella natura dell’uomo e nel nostro caso dei professionisti, nella loro ricerca di miglioramento e progresso per il bene comune. Ci sono stati “si” e “no” dettati da successi e insuccessi; il buon senso e la competenza hanno sempre fatto da guida nelle scelte e quindi nell’evolversi delle professioni. Per la politica evidentemente è diverso; ma ciò dimostra solo uno scollamento fra i problemi pratici della quotidianità dell’individuo e l’incapacità della politica ad adeguarsi. Il buon senso non fa da guida; un referendum che fa contento/scontento la metà dei cittadini resta un problema non risolto. Il cambiamento è necessario e la civiltà parla da sola a tal proposito; ma il cambiamento dovrebbe godere della fiducia e della certezza di tutti i cittadini quando si parla di politica. Se tutti quanti noi quando attraversiamo un ponte o saliamo sulla cima di un grattacielo diamo per scontato di poterci fidare di chi ha pensato il progetto, forse non vuol dire che i professionisti potrebbero insegnare e dire il loro pensiero con più forza alla politica? n
MACCHINE UTENSILI
ROBOTICA
Al centro della fabbrica intelligente
Gli aggiornamenti e le notizie in tempo reale sul sito www.dimensionepulito.it
LAMIERA
40 anni di storia e successi nella robotica industriale
Il 2016 è un anno molto importante per Tiesse Robot. L’azienda festeggia infatti i 40 anni di attività: una storia lunga di successi nazionali e internazionali per le applicazioni della robotica in [pag. 6] ambito industriale.
UTENSILI
Trasformare l’esperienza di oltre 40 anni di attività in una nuova piattaforma in grado di coniugare soluzioni avanzate con le esigenze e professionalità di oggi. Questo è lo sforzo che sta compiendo Hexagon Manufacturing Intelligence, emerso anche durante il forum di fine settembre dedicato all’automazione e alle tecno[pag. 4] logia multisensore.
L’anello che mancava: l’utensile connesso al sistema produttivo
L’utensile “intelligente” è il naturale completamento del complesso sistema produttivo che si basa sulla raccolta e l’analisi dei dati provenienti da macchine e strumenti di misura in costante dialogo tra loro. In altre parole un nuovo passo avanti verso la creazione della fabbrica completamente automatica. [pag. 7]
STORIA DI COPERTINA
TENDENZE Generative design, come cambierà il mondo
MACCHINE UTENSILI
Rettificatrici Ghiringhelli: 95 anni sull’onda dei mercati
[pag. 18]
PANORAMA La formazione salesiana professionale
CAD/CAM unico per il settore Lamiera
SPECIALE Robotica Sempre più al centro dello sviluppo DOSSIER Macchine di misura Amici per il micron
MATERIE PRIME
Il cliente prima di tutto
In occasione di BIMU 2016, i vertici DMG MORI hanno dato vita a un interessante dibattito con la stampa tecnica specializzata, evidenziando le strategie in atto per [pag. 8] rafforzare la posizione del Gruppo nel mondo e sul territorio italiano. MISURA
Un ponte tra passato e futuro
UTENSILI
Trasformare l’esperienza di oltre 40 anni di attività in una nuova piattaforma in grado di coniugare soluzioni avanzate con le esigenze e professionalità di oggi. Questo è lo sforzo che sta compiendo Hexagon Manufacturing Intelligence, emerso anche durante il forum di fine settembre dedicato all’automazione e alle tecno[pag. 4] logia multisensore.
M-Steel qualità da oltre 40 anni
Ovako, fornitore finlandese di acciai, ripropone sul mercato la qualità M-Steel. Grazie ad un incremento nella lavorabilità M-Steel si caratterizza per affidabilità, coerenza e prevedibilità nelle lavorazioni, riducendo i così costi di pro[pag. 12] duzione.
INTERVISTA Gianfranco Carbonato, un’emozione che dura da quarant’anni
LAMIERA
40 anni di storia e successi nella robotica industriale
Il 2016 è un anno molto importante per Tiesse Robot. L’azienda festeggia infatti i 40 anni di attività: una storia lunga di successi nazionali e internazionali per le applicazioni della robotica in [pag. 6] ambito industriale.
L’anello che mancava: l’utensile connesso al sistema produttivo
L’utensile “intelligente” è il naturale completamento del complesso sistema produttivo che si basa sulla raccolta e l’analisi dei dati provenienti da macchine e strumenti di misura in costante dialogo tra loro. In altre parole un nuovo passo avanti verso la creazione della fabbrica completamente automatica. [pag. 7]
STORIA DI COPERTINA
TENDENZE Generative design, come cambierà il mondo
MACCHINE UTENSILI
PANORAMA La formazione salesiana professionale
Rettificatrici Ghiringhelli: 95 anni sull’onda dei mercati
CAD/CAM unico per il settore Lamiera
SPECIALE Robotica Sempre più al centro dello sviluppo
[pag. 18]
DOSSIER Macchine di misura Amici per il micron
UNIVERSAL AUDIO APOLLO 8P il sistema completo per la musica
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ROLAND TR-09 torna la TR-909
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46
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Poste Italiane S.p.a. - Spedizione in Abbonamento Postale - 70% - LO/MI
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Poste Italiane s.p.a. - Spedizione in Abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n° 46) art. 1, comma 1 – CN/MI
VE NORME UNI pag. 21 • MOSTRE E CULTURA pag. 21 • IN LIBRERIA pag. 21
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UNIVERSAL AUDIO APOLLO 8P il sistema completo per la musica
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ROLAND TR-09 torna la TR-909
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ISSN 2499-362X
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SPECIALE
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le Sas - Piazza year s
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IVO GRASSO e MASSIVE ARTS Lo studio di registrazione moderno
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STRUMENTI ALTERNATIVI
SALVATORE ADDEO L’amore per l’SSL
WEBSITELas AGGIORNATO cifras de Pulire 2019 2) Retailers 16% ambientali 14% ) Disinfestazione e servizi QUOTIDIANAMENTE MAGAZINE MENSILE DIGITALE MENSILE DI FORMAZIONE E www.MTEDocs.it IL PUNTO DI RIFERIMENTO PER CHI www.pulizia-industriale.it 3) www.terminidellameccanica.com Pest control and TUTTI I VOLTI E LE AZIENDE TECNICHE OPERA NEL CAMPO DELLA PULIZIA DA 50 ANNI LA VOCE LA PIATTAFORMA ITALIANA DELLA PRODUZIONE MUSICALE AGGIORNAMENTO PER INFORMAZIONE 2) Alberghi 8% IL TRADUTTORE MULTILINGUE DELLA MECCATRONICA PER L’AUTORIPARAZIONE INDUSTRIALE, SANIFICAZIONE E AUTOREVOLE DEL CLEANING environmental services 14% IL MECCATRONICO Quarto di pagina Mezza pagina E DELL’AUDIO PROFESSIONALE DELLA MECCATRONICA www.audiofader.com FACILITY MANAGEMENT 4) Food companies and similar 10% AWARD 3) Aziende alimentari WEBSITE AGGIORNATO e varie 10% public establishments 8%MAGAZINE MENSILE DIGITALE MENSILE DI FORMAZIONE E www.MTEDocs.it IL PUNTO DI RIFERIMENTO PER CHI www.pulizia-industriale.it QUOTIDIANAMENTE orizzontale orizzontale PREMIO TUTTI I VOLTI E LE AZIENDE 5) Hotels4) INFORMAZIONE TECNICHE OPERACON: NEL CAMPO DELLA PULIZIA DA 50 ANNI LA VOCE Pubblici 8% COLLABORA LA8% PIATTAFORMA ITALIANAesercizi DELLA PRODUZIONE MUSICALE AGGIORNAMENTO PER QUINE DELLA MECCATRONICA PER L’AUTORIPARAZIONE INDUSTRIALE, SANIFICAZIONE E AUTOREVOLE DEL CLEANING IL MECCATRONICO 6) Healthcare 8% E DELL’AUDIO PROFESSIONALE 115mmx150mm 50 Product of the year 230mmx150mm FACILITY MANAGEMENT 5) Enti pubblici 3% 7) Public establishments 8% 8) 6) Public entities 3% Premio al producto del año Grande Distribuzione 3% QUINE3% COLLABORA CON: 9) Large-scale distribution 7) Imprese di pulizia 30% 8) Rivenditori 16% Quine srl 9) Sanità 8% Via G. Spadolini, 7
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STRUMENTI ALTERNATIVI
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Mensile - n.6 - Dicembre 2016 - Editore Quine Business Publisher - Milano
URBAN & PARTNER
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SARAGOZZA (ES)
MILANO (I)
WRODAW (PL)
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GALLARATE (I)
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Le pubblicità dovranno pervenire esclusivamente in formato PDF e comprensive dei crocini di taglio.
20141 Milano - Italia Tel. +39 02 864105 Fax. +39 02 70057190
UFFICIO PUBBLICITÀ P.le Archinto 9 / 20159 Milano Tel. +39 02 69001255 Fax +39 02 69001277 SEPTEMBER 2019 |
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CONTENTS/RE SU ME N
MANAGEMENT ADMINISTRACIÓN 52 Retail success passes through the “signal” El éxito del comercio minorista pasa por la Wi-Fi
52
LEGAL NOTICE AVISO LEGAL 56 New products and new supply chains Nuevas cadenas de suministro
56
PEST CONTROL CONTROL DE PLAGAS 78 Tricks of the trade Herramientas necesarias para el oficio
78
pubblicità GSA115x150.pdf
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26/03/15
15.27
INDEX OF ADVERTISER/ ÍNDICE DE ANUNCIANTES 4CleanPro 13
Paperdì 6
Adiatek 4
Parodi&Parodi 9
Amer 25
Poli 19
Arco
RCM 61
II Cover
Ariston 29
Rubino Chem
C.C.A.G. Crotti
82
Sofidel 8
Falpi 49
Spival 15
Fimap
Spival/FPS Pulito
IV Cover
Kemika 55
3 C
M
Spray Team
Y
17 81
CM
MY
Klindex 5
STI 71
Lucart
I Cover
Synclean 73
MP-HT 41
Tecnovap 75
Orma 43
TMB
CY
CMY
K
III Cover
SEPTEMBER 2019 |
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ECONOMY
The European Cleaning Industry trend report highlights the evolution of the cleaning industry between 1995 and 2016. edited by Cristina Cardinali
The European Cleaning Industry trend report
T
he cleaning industry experienced an impressive growth over the last 20 years. The industry’s turnover tripled to 107 billion Euro and employment increased by 80%, currently employing over 3.9 million people. These numbers are even more impressive when compared to the overall market, the European GDP doubled and employment grew by 20% in the same period. This excellent performance is caused by the fact that cleaning industries tend to diversify their activities and, moreover, they also include facility services. This report has been developed by hkp/// RemuNet in cooperation with EFCI and incorporates statistical improvements as compared to the annual survey reports. The results are derived from data provided by the EFCI member associations together with 10
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publicly available data from Eurostat (reference N81.2 to the NACE classification - rev.2) on June 4 2019. The research focusses on the period from 1995 due to the lack of consistent data in the years prior. “Despite suffering from a so-called “invisibility”, the sector presented in this document shows its undisputable relevance in today’s society, not only for the essential services it provides, but also as regards the enormous impact it has in terms of employment”. Yvan Fieremans, EFCI President 2016-2019
report TURNOVER
The industry showed strong turnover growth of almost 10% annually between 1997 and 2001. The global financial crisis
Tendencias de la industria Europea de la limpieza El informe “European Cleaning Industry report” destaca la evolución del sector de la limpieza entre 1995 y 2016
impacted the industry although the effects were limited: 2009 was still 0.7% higher compared to 2008. Despite the remarkable growth in some countries (e.g. Poland turnover increased tenfold), the top 5 countries of 1995 remain unchanged and account for 69% of the European industry’s turnover in 2016, compared to 71% two decades earlier. Of these countries, Spain and the United Kingdom showed the strongest growth.
El número de empresas de limpieza se ha más que duplicado en los últimos 20 años, superando las 277 mil empresas en 2016, lo que corresponde a un aumento medio de 8 mil empresas por año en Europa. La facturación del sector se ha triplicado hasta los 107 mil millones de euros y el empleo se ha incrementado en un 80 %, de tal manera que actualmente se superan los 3,9 millones de personas empleadas. Estas cifras son aún más impresionantes que en el mercado general, el PIB europeo se ha duplicado y el empleo ha crecido un 20 % durante el mismo período. Este excelente desempeño se debe al hecho de que las industrias de limpieza tienden a diversificar sus actividades y también incluyen servicios de instalaciones. La penetración en el mercado global ha aumentado, pasando del 61 % en 2003 al 66 % en 2016. Con la excepción de Portugal e Italia, las tasas de penetración del mercado nacional alcanzaron niveles más altos para todos los países en 2016 en comparación con 2003. Este informe fue desarrollado por hkp /// RemuNet en colaboración con EFCI e incorpora mejoras estadísticas en los informes de las encuestas anuales. Los resultados se derivan de los datos proporcionados por las asociaciones miembro de EFCI junto con los datos disponibles públicamente de Eurostat (referencia N81.2 a la clasificación NACE - rev.2) de 4 de junio de 2019. El estudio se centra en el período de 1995 debido a la falta de datos pertinentes en años anteriores. “A pesar de sufrir una especie de ‘invisibilidad’, el sector presentado en este documento muestra su incuestionable relevancia en la sociedad actual, no solo por los servicios esenciales que brinda, sino también por el enorme impacto que tiene en términos de empleo”, comenta Yvan Fieremans, presidente de EFCI 2016-2019. SEPTEMBER 2019 |
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MARKET SEGMENTS
A higher diversity of market segments is observed in 2016 as compared to 1999 due to the incorporation of new activities, such as Shops & Commercial sites. Other cleaning services, for instance Schools & Leisure and Service for Individuals, expanded their activities whereas Services in Offices reduced their share in the market from 52.7% to 45% in this period. MARKET PENETRATION
Market penetration is defined as the share of global cleaning services that are contracted out to specialized cleaning companies with the remaining difference being performed by internal services. In order to observe the development of the industry in different countries, it is essential for the cleaning industry to analyze market penetration. Market penetration data submitted by the EFCI members is estimated based on sales statistics provided by manufacturers of cleaning products and machinery. In the infographics depicted below, the global market penetration of the cleaning industry increased from 61% in 2003 to 66% in 2016. Except for Portugal and Italy, national market penetration rates reached higher levels for all countries in 2016 as compared to 2003. France observed the most significant increase in market penetration, climbing from 60% to 80% and positioning the country at the highest market penetration percentage in Europe. The outsourcing of services also increased considerably in the United Kingdom, Denmark, Norway, and Sweden. The first quartile of the European market penetration ranking remained similar over the period, with the exception of France pushing Spain out of the top 5 after climbing 5 places. The United Kingdom also reported a spectacular progression from the 15th to the 7th position. Belgium
and Poland lost their place in the second and third quartiles at the expense of Denmark and Norway. COMPANIES
The number of cleaning companies more than doubled over the last 20 years, exceeding 277 thousand companies in 2016, corresponding to an average increase of 8 thousand companies per year in Europe. Despite the decrease observed in 2009, following the global crisis, and in 2015 due to a significant decrease of selfemployment in France, the number of companies in the cleaning industry increased with annual rates higher than 3% over the last 10 years. The number of companies increased significantly between 1995 and 2016, especially in France, Germany and Spain, leading the share of Italian cleaning companies in the European market to almost halve over the period. EMPLOYEES
The cleaning industry employs close to 4 million people - at more than 3.9 million in 2016. This is a considerable increase over the 2.16 million employed in 1995, and corresponds to an average addition of 87 thousand employees per year in Europe. The number of employees in the cleaning industry increased with annual rates higher than 2.7% before the crisis. In 2009, 2012 and 2015, employment stagnated due to the economic situation in various countries. Employment increased in the top 5 countries between 1995 and 2016. However, the development of the cleaning industry in smaller countries moderately reduced the share of the top 5 countries in the European market. TURNOVER PER COMPANY
The turnover per company provides an indication of the concentration in the cleaning industry. In spite of increasing overall between 1995 and 2016, it remains below 2007 levels, depi12
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sand. Companies with more than 10 employees had moderate increases over the last 20 years. Self-employed people were excluded from this analysis. Due to the general increase in the sizes of all companies, the distribution of companies per number of employees remained constant in the market for the last 20 years. Small and Medium Enterprises (SMEs) represented 98% of the market when excluding the self-employed. If self-employed are included, SMEs represent 52% of the market. Among SMEs, almost 3 in 4 companies had less than 10 employees, whereas 1 in 4 companies had between 10 and 249 employees. cting a less concentrated industry. Companies with more than 250 employees generate 48% of the total turnover of the industry, excluding the self-employed. Before the 2008 crisis, the turnover per company sustained annual increases with rates up to 6.4%. After 2008 it declined significantly due to the high increase in the number of companies leaving little improvement in turnover. Small countries such as Austria, Belgium, Luxembourg and Switzerland concentrate their cleaning industry turnover amongst fewer companies - in contrast to larger countries such as Germany and France which have a more competitive sector. TURNOVER PER EMPLOYEE
The average turnover per employee was 27.4 thousand Euro in 2016, corresponding to a productivity almost twice that of 1995. This evolution is primarily due to the faster increase in turnover than employment. Employee productivity significantly accelerated between 1998 and 2002, with annual growth rates up to 6.7%. However, since 2003 the realized turnover per employee comprised periods of growth and slowdown, except for 2006, 2008, and 2013 which saw slight contractions. In Europe, productivity increased by 69% between 1995 and 2016. The surge was particularly significant in Norway and the United Kingdom, whereas turnover per employee in Greece dramatically decreased from 112 thousand to 14 thousand Euro. NUMBER OF COMPANIES PER WORKFORCE SIZE
The growth of the number of companies in the European market has been driven by the significant increase in companies between 2 and 9 employees. In 1995, there were 43 thousand companies with less than 10 employees across Europe, whereas in 2016 there were more than 93 thou14
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TURNOVER OF COMPANIES PER WORKFORCE SIZE
The largest companies - those with more than 250 employees - reported the highest increase in turnover between 1995 and 2016: from 16 to 49 billion Euro. Turnover also increased significantly for companies between 50 and 249 employees: from 6 to 20 billion Euro. In con-
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trast, companies below 50 employees observed a somewhat smaller increase in turnover. Self-employed people were excluded from this analysis. The companies with more than 250 employees represented almost half of the total turnover of the cleaning industry, whereas the other half was produced by SMEs. Among them, those between 50 and 249 employees accounted for 20% of the total turnover. The turnover generated by companies between 2 and 9 employees decreased from 16% to 13% of the cleaning industry total turnover. The distribution remained constant over the last 20 years. EMPLOYEES OF COMPANIES PER WORKFORCE SIZE
The number of employees doubled in small companies, between 2 and 49 employees, over the last 20 years, whereas companies with more than 50 employees increased their workforce by more than 60%. Companies over 250 employees employed more than 2 million people across the countries covered by this report. Companies with more than 250 employees represented 55% of the total number of employees in the cleaning industry. Another 21% of the employees worked in midsize companies - between 50 and 249 employees. The rest of the employees worked in small companies. Companies between 10 and 19 employees represented 6% of the total workforce. The distribution of employees of companies per workforce size remained stable over the last 20 years.
of over 250 employees companies were somewhat lower. According to the national breakdown, the turnover of large companies increased across all countries in Europe. The emergence of big companies in smaller countries slightly reduced the weight of the top 5 countries in the industry. The number of employees working in cleaning companies over 250 employees steadily increased from 1.19 million in 1995 to 2.02 million in 2016, corresponding to an average growth rate of more than 3%. Employment growth in large companies is sometimes interrupted with short periods of stagnation or recession. Annual growth rates of employees in large companies were somewhat lower after 2008. The number of employees in big companies increased across all countries over the last 20 years, with the exception of the Czech Republic and the United Kingdom. The shares of France, Italy and Spain significantly increased.
COMPANIES WITH MORE THAN 250 EMPLOYEES
The number of cleaning companies with more than 250 employees reached 1.97 thousand in 2016, showing a good recovery of the cleaning industry after a moderate downturn due to the global economic crisis in 2008. As demonstrated in the below chart, the annual growth rate of companies with more than 250 employees was negative between 2009 and 2012, suggesting that large companies were adversely affected by the economic context in Europe. The number of large companies increased in most of the European countries over the last 20 years. However, France, the Netherlands and the United Kingdom were noticeable exceptions. The total turnover of cleaning companies with more than 250 employees increased from 16.2 billion Euro in 1995 to 48.9 billion Euro in 2016, corresponding to an average growth of 1.6 billion Euro per year. The turnover of large companies reported significant growth rates during the first decade of this review, up to 12.9% in 2000. Since 2008, annual growth rates in turnover 16
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NUMBER OF SELF-EMPLOYED
The number of self-employed contractors almost tripled between 1995 and 2016, from 53.8 thousand to 145.4 thousand. Self employment surged after the global crisis, suggesting that many people viewed it as a solution against unemployment. The annual growth rates of self-employment range from 0.5% up to 12.3%, over the last 20 years, showing the volatility of this segment, regardless of the economic context. Self-employment decreased in 1996, 2009 and 2015. The number of self-employed increased significantly over the last 20 years, especially in France, the Netherlands, Poland and Spain. As in 1995, Germany and the United Kingdom only accounted for a small share of self-employment in 2016. TURNOVER OF SELF-EMPLOYED
In accordance to the surge in self-employment, this segment of the cleaning industry achieved a total turnover of
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5.2 billion Euro in 2016, corresponding to a five-fold increase compared to the realized turnover of 1.8 billion Euro in 1995. The annual growth rates of self-employment turnover range from 1.3% up to 20%, over the last 20 years. The high volatility of this segment is represented by the successive 20% increase and 10.1% decrease between 2008 and 2009. Self-employment turnover increased significantly over the past 20 years, especially in France, Italy, the Netherlands, Poland and Spain. In contrast, it dramatically dropped in Greece from 513 million to 29 million Euro. WAGES AND SALARIES
Wages in the cleaning industry moderately increased between 2002 and 2016, reaching 12.2 thousand Euro per year. The turnover per employee in the cleaning industry increased 30% over this period, whereas salaries increased by 20%. Wages in the cleaning industry had two periods of increase. Between 2004 and 2007, salaries increased with a rate up to 3.4%, and between 2010 and 2015 the rates reached higher levels up to 5.4%. Salaries in the cleaning industry increased across almost all countries, with a few exceptions such as Croatia, Greece and Malta. The evolution of wages is comparable to other European industries, where the same periods of growth can be identified. PART-TIMERS
The ratio of part-timers in the cleaning industry decreased between 1995 and 2016, from 74% to 68%. Since 1996, the downward trend in employment of part-time employees
was momentarily interrupted in 1998 and between 2003 and 2006. The number of part-timers in the cleaning industry fluctuated during the early 2000s, with annual growth rates up to 2.2% and declines down to -3.5%. After 2007, part-time employment somewhat progressively declined until 2015. Part-time employment in European industries increased considerably over the last 20 years from 17% to 22%. The percentage of part-time workers in the cleaning industry compared already outstandingly high, with almost 7 out of 10 staff working part-time in 2016. WORKING PERIODS
Cleaning services were predominantly performed outside the premises’ usual periods of occupation. This is particularly true for office cleaning, but it also applies to commercial premises or buildings with public access. The below graph shows that Europe had a moderate shift in working periods between 1998 and 2016; early morning and evening remain, however, the classic working shifts. There are some noticeable exceptions such as Finland, where daytime cleaning represents 75% of the working periods. In contrast, 18
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night time cleaning increased in Spain from 13% to 25% of the working shifts. DURATION OF WORK
Between 1998 and 2016, the average duration of work per week remained relatively low in the European cleaning industry, only increasing from 22 hours to 23 hours. At national level, different results can be observed for the same period. On one hand, the number of weekly hours considerably increased in: Finland 23 to 30; Italy 20 to 30; Spain 20 to 28 and Sweden 24 to 28 hours. On the other hand, the duration of work moderately decreased in: Belgium 21 to 19; Germany 20 to 15 and the United Kingdom 17 to 13 hours. Finally, Portugal faced a severe drop in weekly working hours, from 35 to 20. WORKFORCE STRUCTURE
The distribution of employees per category varies greatly among countries. In most cases, the workforce structure results from complex classification systems defined by collective agreements. For simplification purposes, this study focuses on four categories: blue-collars, technical staff, administrative employees and executives.The majority of the workforce is by far, constituted by blue-collar cleaners operating at clients’ premises. The average percentage of this segment in Europe increased from 88% in 1998 to 90% in 2016. In the same period, there was a reduction of technical, administrative and executive ratios across most countries. GENDER
Female employment in the cleaning industry decreased from 75% in 1995 to 71% in 2016, demonstrating progressive incorporation of male employees into the workforce, despite the short upward trend between 2003 and 2008. After the significant downturn in the ratio of women in the cleaning industry between 1995 and 2003, female employment stabilized at 72% with very small fluctuations. This ratio decreased for all countries during the last decade. In contrast, the ratio of women employed in other industries increased from 41% to 46% over the last 20 years, which is explained by the continuous expansion of female employment and their access to position traditionally reserved to males. DIVERSITY
The high proportion of employees from migrant workers is a singular characteristic of the cleaning industry. The graph below depicts an estimated ratio of these employees over the industry’s entire workforce. These numbers must be cautiously interpreted insofar as, in most countries, it is either difficult or illegal to collect data related to ethnic origins, except for nationality information. The share of migrant workers in the European cleaning industry increased from 20% in 1998 to 30% in 2016. The surge in migrant employment is monumental in Luxembourg (from 14% to 96%), the Netherlands (from 15% to 49%) and Norway (from 10% to 60%). SEPTEMBER 2019 |
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4CLEANPRO www.4cleanpro.it
PATRICK VANGESTEL, owner What are the marketing strategies and supports you offer your international clientele? Our company offers: versatility, thanks to a family management and the artisan art which turn 4CleanPro into a company that can listen carefully to customers; reliability, that is to say the company certifies the Italian origin of the products and it produces the most part of the components inside the factory; customer care, offering a direct support to distributors, providing competence and experience in order to meet all the possible expectations in a prompt and detailed way.
Una empresa en constante evolución
A company in constant evolution
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he Company was born in 2010, thanks to the ability of the owners, who have above more than 20 years experience in producing cleaning equipment for professional purpose. Because of this experience, they realized that the real needs of the professional market has changed a lot during the last past 20 years. Above all, they realized that only few of the main producers of cleaning equipment are able to propose new solution or technology in order to follow the evolution of the cleaning technics which are today absolutely important for the cleaning world. The aim of the Company is being able, today, to give costumers what they need and understand their need in order to develop together what they will need tomorrow. 20
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¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Nuestra compañía ofrece: versatilidad, gracias a una gestión familiar y al arte artesanal que convierten a 4CleanPro en una compañía que puede escuchar atentamente a los clientes; fiabilidad, es decir, la empresa certifica el origen italiano de los productos y produce la mayor parte de los componentes dentro de la fábrica; atención al cliente, ofreciendo un apoyo directo a los distribuidores, proporcionando competencia y experiencia para satisfacer todas las expectativas posibles de manera rápida y detallada.
TROLLEY WITH SCRUBBING MACHINE 4CleanPro presents a system that allows you to operate in the healthcare, food, industrial, etc. sectors with maximum efficiency and safety not only for the public but also for the operators who use it daily. The system is a trolley which has a scrubbing machine - MIRA 40 HEPA - with lithium batteries and a Hepa filter, a battery-powered single brush with 4-hour autonomy for surfaces and floors and innovative manual disposable or microfibre equipment for washing floors and surfaces. In just one square metre and using just one operating unit, ordinary and extraordinary operations can be carried out, having everything needed available. The ergonomically designed system allows the operator to move even when fully loaded, with a weight perception similar to a normal cleaning trolley.
CARRO CON FREGADORA DE SUELOS 4CleanPro presenta un sistema que le permite operar en estructuras sanitarias, alimentarias, industriales, etc., con la máxima eficiencia y seguridad no solo para el público sino también para los operadores que lo utilizan a diario. El sistema es un carro que tiene una fregadora de suelos - MIRA 40 HEPA - con baterías de litio y un filtro Hepa, un cepillo de una rueda con una autonomía de 4 horas para superficies y suelos y un innovador equipo manual para lavar suelos y superficies con desechables o microfibra. En solo un metro cuadrado y con el uso exclusivo de una unidad operativa, se pueden realizar operaciones ordinarias y extraordinarias, teniendo todo lo disponible. El sistema de diseño ergonómico permite que el operador se mueva incluso cuando está completamente cargado, con una percepción del peso similar a la de un carro de limpieza normal.
LEILA Ride on scrubber dryer, to increase the performance of your cleaning operation. Build in steel chassis this model is available in 2 different versions: traditional disk plate of 66 cm up to 85 cm working width, or with cylindrical brush head that allow a pre-sweeping action during cleaning operation. Traction Motor on the front wheel by direct motorisation wheel, and extremely silent vacuum motor. Stainless steel squeegee bar withLainatex blade, made to work longer without need to be replace.
LEILA Fregadora-secadora de conductor sentado, para aumentar el rendimiento de tus operaciones de limpieza. Construida con chasis de acero, este modelo está disponible en 2 versiones distintas: la tradicional, con disco de 66 a 85 cm de ancho de trabajo, o con cabezal de cepillado cilíndrico que permite una acción de barrido previo durante la operación de limpieza. Motor de tracción en la rueda delantera mediante rueda de motorización directa, y motor de vacío extremadamente silencioso. Barra secadora de acero inoxidable con lámina de Lainatex, hecha para trabajar durante mucho tiempo sin necesidad de sustituirla.
GAIA Compact scrubber dryer and strongly designed because of the steel frame and big wheels of 250mm make this machine able to work on any different kind of floor. A simple concept in order to be used friendly and full accessibility to the main component for an easy maintenance. The stainless steel squeegee and polyethylene tanks grant for a long life of our equipment.
GAIA Fregadora-secadora compacta y de diseño robusto, con un chasis de acero y grandes ruedas de 250 mm para una máquina capaz de trabajar en toda clase de suelos. Un concepto sencillo para facilitar el uso y la plena accesibilidad al componente principal para facilitar el mantenimiento. El elemento secador de acero inoxidable y los tanques de polietileno garantizan una larga vida a nuestro equipo.
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ADIATEK www.adiatek.com
GIAN PAOLO ACCADIA President – General Manager
Innovacion y soluciones targed
Innovation and targed solutions
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diatek is an Italian company that produces floor cleaning machines that stand out for their design and technology. The cure for the esthetics and the never ending research for the companies targeted solutions, are all fundamental factors in the Adiatek continuous growth. Being always in touch with its customers is an important value for the company, and this can be seen in the annual presentation of the new technologic solutions. In 15 years Adiatek created a range of machines that is able to respond to high standards of safe and professional cleaning. 22
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What are the marketing strategies and supports you offer your international clientele? We want to communicate in an efficient way thanks to the “Buyer Personas” study and by keeping in touch with our customers worldwide. We always try to create meeting occasions with our distributors at our Inteclean Amsterdam Exhibition boot and we also organize, annually, some Adiatek meetings. With our new website adiatek.com we provide the opportunity to find our communicational material always updated and from 2016 we also presented our official YouTube channel. Among our 2020 projects, we want to bring our presence on LinkedIn in order to create another direct channel with our customers, with which we will be able to share our valuable contents. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Queremos comunicar de manera eficaz gracias al estudio de Buyer Personas y quedar en contacto con los Clientes en el mundo. Creamos siempre ocasiones de encuentro con los distribuidores en nuestro stand en la feria de Interclean Amsterdam. Organizamos meeting anual sea con los Clientes italianos que internacionales. Con el sitio web adiatek.com damos la posibilidad de encontrar material de comunicación siempre actualizado. Desde el año 2016 hemos presentado nuestro canal oficial en youtube. En los proyectos para el 2020 está llevar nuestra presencia a LinkedIn, de esta manera creeremos otro canal directo con nuestros Clientes con los cuales podremos compartir contenidos de valor.
QUARZ The new generation Adiatek Quartz scrubber machine provides a flexible and compact solution from medium to big size areas with a working capacity up to 4710 m2 /h. Deliver the comfort and performance of a ride on machine cleaning with unmatched maneuverability and visibility. The battery powered stand-up scrubber offers unbeatable cleaning performances featuring two 350W brush motors. This floor scrubbers is provided with a tough roto-molded polyethylene body and a 100 liters solution tank. The detergent solution flow rate can be adjusted directly from the dashboard in order to be able to switch from high to low without stopping from cleaning. QUARTZ Con la nueva fregadora de suelos Quartz, Adiatek propone una solución compacta y ágil para limpiar suelos de ambientes medianos/grandes, gracias a una capacidad de trabajo de 4710m2/h. Esta nueva versión de máquina con hombre a bordo alimentada por baterías, que asocia al confort y a las prestaciones un gran manejabilidad, asegura una óptima limpieza del suelo con dos cepillos alimentados por dos motores de 350W. La fregadora secadora está provista de un robusto depósito de solución de 100 litros. El caudal de la solución detergente se puede regular directamente desde el panel de mandos, pasando de un flujo alto a un flujo bajo sin tener que interrumpir la limpieza.
TOPAZ 90 The Topaz 90 scrubber is equipped with two counter rotating disc brushes and is 36V powered. Thanks its AC traction wheel it offers great performances when climbing ramps combined with a quick maintenance. Topaz 90 makes the ergonomics one of its main strength. Thanks to the adjustable seat, steering wheel and footboard, the operator can choose between several driving positions. The design combines the advantages of the compactness to request of a 180 liters tank capacity. Topaz 90 can be provided with several optional equipment such as the Detergent Solution System (3SD), the Telematics system and the side brooms supports.
TOPAZ 90 La fregadora Topaz 90 tiene un grupo de fregado con cepillos de disco contrarrotante con alimentación 36V. Dotada de motor de tracción AC, la máquina ofrece óptimas prestaciones en subidas de rampas y requiere un mantenimiento mínimo. Topaz 90 hace de la ergonomia un punto de fuerza y gracias a una silla un volante y una plataforma regulables, el operador puede elegir la posición de manejo. El design de este modelo une las ventajas de una máquina compacta y 180 litros de autonomía hídrica. Topaz 90 puede ser dotada de varios opcionales, el dispensador de agua y de detergente (3SD system), el sistema Telematics y el enganche porta escobas lateral.
DIAMOND 130 The diamond 130 model is made following the design of the well-known diamond 100 machine. This machine is equipped with a new 1300 mm brushes base with a powerful geared motor for each brush and a new squeegee expressly designed for this model in order to provide even higher performances on large areas and heavy cleaning situations. The cleaning power, the comfort when accessing the brushes motors and a very easy maintenance makes the brushes base the main strength of this new machine. The equipment includes also a strong AC traction wheel which combines great performances while driving over ramps to an easy maintenance, accordingly to the Adiatek’s will to always meet its customer needs. DIAMOND 130 La diamond 130 está diseñada con base en la exitosa diamond 100. Esta máquina presenta una nueva bancada de cepillos de 1300 mm, con un potente motorreductor para cada cepillo y una nueva boquilla de secado diseñada específicamente para este modelo, para ofrecer un nivel superior de desempeño en la limpieza de grandes áreas y en situaciones de trabajo pesado. La fuerza de la limpieza, la comodidad de acceso a los motores de los cepillos y la gran facilidad de mantenimiento, hacen de la bancada de cepillos el punto principal de fuerza de la nueva diamond 130. El equipamiento consta además de una resistente motorrueda en CA, que une al alto desempeño en la subida de rampas un mantenimiento reducido, en línea con la política de Adiatek de buscar satisfacer en todo momento las exigencias del cliente.
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amer.it - amergroup.it LORENZO VENEGONI Export Manager
Soluciones para máquinas de limpieza
Solutions for cleaning machines MTR11 350 High performance, high efficiency, high strength, low maintenance Amer Group presents the latest path in the range MTR11 drive wheels. By far the most evolved solution for man on board machines. Designed and tested to last with heavy duty loads under unconfortable environments. The high efficiency of the system ensure a considerable reduction of the battery consumption under the best performance. Available with permanent magnet DC motor, AC and Brushless technology the drive wheel can be custom made according to your request, following the “Tailor-made” concept of AMER SpA.
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A
mer Spa since 40 years as an international player of industrial Cleaning is part of Amer Group: a team of Italian companies offering complete solutions for Cleaning machines worldwide. Motors, Gearmotors, a wide range of drive systems, electronics, linear actuators: by a passion born high technology products ready for the complete operation of the machines, totally tailored.
MTR11 350 Alto rendimiento, bajo mantenimiento, alta eficiencia, solidez Amer Group presenta la última novedad en la gama de motores de rueda MTR11. Sin duda, la solución más avanzada para máquinas con operador a bordo. Diseñada y construida para hacer frente a las cargas de trabajo pesadas en entornos difíciles, la alta eficiencia del sistema garantiza una importante mejora de los tiempos de trabajo. Disponible con motor de imanes permanentes DC, sin escobillas en corriente alterna, el motor de rueda es personalizado y equipado de acuerdo a los requerimientos del cliente - todo como siempre según el concepto de AMER SpA.
SIMPLY BRUSHLESS
AMER BLS AMER AMER BLS BLS
Efficiency Rating Efficiency Efficiency Rating Rating
DID YOU KNOW:
The high efficiency of an electric motor allows you to reduce the battery-pack size, increasing the working hours, reducing pit-stops? Our new BLS technology, available on the entire product range, allows new approaches to your R&D, thus giving new opportunities to machine developers. Energetic class matters to us!
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ARCO CHIMICA www.arcochimica.it LUCA COCCONI CEO
Soluciones de monitoreo de limpieza
Cleaning monitoring solutions
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he mission of AR-CO-Chimica develops through project voted to innovation which considers fundamental the development of products able to satisfy the needs of customers always more demanding and highly professional, concentrating above all on after sale service, on continuous training and on the cooperation with stakeholders. AR-CO Chimica was able to create exclusive and with a highly technological added value products, such as Aladin and Infyniti system. ARCO guided its customers to their correct employment through a series of initiatives that gave life to a real “green system” and that allowed the company to be always in the vanguard in its field.
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What are the marketing strategies and supports you offer your international clientele? We have created a product much appreciated by the professional detergent market not only for the precision in dilutions and for the estimation. This is because it enables the monthly cleaning fee to be calculated in advance and the monthly quantity of product to be allocated to each operator, but also to innovative areas related to software. We are talking about Aladin gt1, the automatic distributor of controlled dispensing detergent that best interprets Arco’s innovative vocation. This distributor has been designed specifically to be placed inside small and medium construction sites, but with some modifications it can also be placed in larger construction sites. With Aladin gt1 cleaning becomes everyday greener. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Hemos creado un producto que es muy apreciado por la empresa de limpieza profesional, no solo por la precisión y la estimación. Esto se debe a que permite que la limpieza mensual se calcule por adelantado y que la cantidad mensual de producto sea Asignado a cada operador, pero a áreas innovadoras relacionadas con el software. Estamos hablando de Aladin gt1, el distribuidor automático de dispensación controlada por detergente que mejor interpreta la vocación innovadora de Arco. Este dispensador ha sido diseñado específicamente para colocarse en sitios de construcción pequeños y medianos, pero con algunas modificaciones puede colocarse en sitios de construcción más grandes. Con Aladin gt1, la limpieza se vuelve más verde.
NATURALLY Professional detergents of vegetable origin. Naturally is a range of detergents for professional cleaning formulated to be naturally effective and safe for both man and the environment. The Naturally brand identifies a range of products for daily use which have a very low impact on the environment, grant a high performance and respect surfaces, the environment and people. Naturally products are designed for being synergic: using them simultaneously in the same environment (following the instructions for use for each of them) will grant an optimal result. In this way it will be possible to prevent environmental pollution in complete safety.
NATURALLY Detergentes profesionales de origen vegetal. Línea de detergentes para la higiene profesional formulados para ser Naturalmente efectivo y seguro tanto para los humanos como para el medio ambiente. Naturally, identifica una gama de productos para la higiene diaria un impacto ambiental muy bajo que aún garantiza alto rendimiento, preservando las superficies, el medio ambiente y la personas. Los productos están diseñados naturalmente para ser sinérgicos entre ellos, usándolos simultáneamente en sus respectivas en el campo de uso el resultado que obtenga será óptimo. En este para que podamos prevenir la contaminación ambiental a lo largo seguridad. La gama Naturally también está disponible en formato concentrado de dosis única.
PAVIFLY AND INTEGRA PAVIFLY LINE ISLANDS Maintenance of polished floors and perfume essences for floors. Pavifly cleaners give a shiny effect to surfaces. They polish, nourish and protect every type of floor, quickly removing dirt and leaving a lingering fragrance in the room. To increase the fragrance of the floor cleaner, we formulated Integra Pavifly, 100ml perfume essence. Add a few drops directly into the bucket and mechanized wash to increase the intensity of the perfume. Available in fragrances: Giardini di Sicilia-Citrus, Ginostra-Cotton Flowers, Stromboli-Aloe Vera.
PAVIFLY Y INTEGRA PAVIFLY LÍNEA ISLAS Manutención pavimenta efecto brillante y esencias de perfume por suelos. Los detergente Pavifly donan un efecto brillante a las superficies. Lustran, nutren y protegen cada tipo de suelo, removiendo rápidamente la suciedad y dejando un persistente perfume en el entorno. Para aumentar el perfume del detergente por suelos hemos formulado Íntegro Pavifly, esencia de perfume de 100ml. Añadir directamente pocas gotas en el cubo y en el lavado mecanizado para aumentar la intensidad del perfume. Disponibles en las fragancias: Jardines de Sicilia-cítricos, Ginostra-flores de algodón, Stromboli-áloe Vera.
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ARISTON CLEANING SOLUTIONS www.aricasa.com GIANLUCA BIGNOTTI Export Manager
Tradición y calidad
Tradition & quality
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riston is a company that’s production on the market can count on as many as 70 years experience and in which family tradition has already led the third generation to run the business. In the beginning, production was limited to brooms of sorghum and natural fibres and took place through careful craftsmanship. Progress then allowed an evolution in the production processes increasing its technological content and leading to obtain a vast range, of more than 150 highly functional products. Ariston offer a range of products Aricasa that are distinguished by 3 distinct product lines: Home, Professional & Hygiene. Aricasa produces brooms, brushes, tools and accessories for household cleaning, industrial cleaning, food hygiene, cleaning companies, Ho.Re.Ca. and any other professional field. Three lines of cleaning products in order to better differentiate the needs of different fields of application: tools for house cleaning, hygiene and food safety products, tools for professional cleaning. 28
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What are the marketing strategies and supports you offer your international clientele? Through investment, firstly in people and then in cutting edge technology, Ariston plans to add to its product range through ergonomic avantgarde design. In order to better service our international clientele and distinguish our products globally, we introduced a new brand name “ARICASA” in 1998. Aricasa Hygiene is the new range of products that Ariston purposes to offer the market that requires a comprehensive range of products capable of satisfying the specific demands in food and professional hygiene. Aricasa Hygiene product range is in compliance with the restricted standards set out by F.E.I.B.P. (European Brushware Federation), according to the requirements of the international standards. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Mediante una política de inversiones centrada, primero en el personal y luego en tecnología, Ariston se propone ampliar aún más su gama de artículos, siempre en el marco del respeto por una calidad consolidada. Para dar la mejor respuesta a las exigencias de una clientela internacional y distinguir la propia producción en el mercado, se consideró oportuno, a comienzos del año 1998, introducir la nueva marca “ARICASA”. Los utensilios para la limpieza alimentaria de la línea Aricasa Hygiene se fabrican en estricta conformidad con las rigurosas normas definidas por la F.E.I.B.P. (Federación Europea de la Industria de los Cepillos y Brochas), que permite fabricarlos de manera que satisfagan los requisitos de las normas internacionales.
ARICASA PROFESSIONAL Aricasa Professional is the new line of Ariston Cleaning Solutions, dedicated to the Industry, Cleaning Contractors, Ho.Re.Ca sectors and all those environments where the use of a true professional working tool is needed. This project was carried out on enhancing sturdiness and life of the product, without neglecting the ergonomics of the tool design, to make it more functional and practical during the daily use. Besides, the new Universal Joint, screw plus fixing ferrule of the handle, makes the ARICASA Professional line products more versatile, as it can be easily used with any handle screws type.
DETECTABLE, hygiene evolution Keeping pace with the new demands of Food companies with regard to safety in the management of risk related to the presence of foreign bodies in the product, ARISTON Cleaning Solutions Srl supplements its already established “ARICASA Hygiene” line with its “DETECTABLE” line for cleaning in the food industry and in all those places where safety must be ensured by means of detection. The products of the “ARICASA Detectable” line are completely detectable by the control and prevention tools applied to production lines, such as magnets, metal detectors and x-rays, thus ensuring effective safety in the food processing areas, determining factor in order to demonstrate the safety guarantee of one’s product.
ARICASA PROFESSIONAL Aricasa Professional es la nueva línea de Ariston Cleaning Solutions, dedicada a las Industrias, Empresas de limpieza, Ho.Re. Ca y en todos los entornos donde sea necesario utilizar un instrumento Profesional entendido como herramienta de trabajo. Este proyecto se llevó a cabo de acuerdo con los criterios de solidez y duración del producto, sin olvidar la ergonomía en el diseño del mismo, que lo hace más funcional y práctico en su uso cotidiano. Además, el nuevo Acoplamiento Universal tornillo + virola de fijación del mango, da una gran versatilidad a los productos de la línea “ARICASA Professional”, ya que pueden utilizarse sin dificultad todo tipo de mangos.
martellicomunicazione.com
187U
Italian sole manufacturer by ARICASA
DETECTABLE PRODUCTS
COMPANY WITH QUALITY SYSTEM CERTIFIED BY DNV = ISO 9001 =
ARISTON Cleaning Solutions s.r.l. Via delle Querce, 16 - Z.I. Fenilrosso - 46019 Viadana (MN) - Italy tel. +39 0375 780798 - fax +39 0375 780799 - info@aricasa.com
www.aricasa.com
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FALPI
www.falpi.com ANDREA LORO PIANA CEO
La innovación significa simplificar
Innovating means simplify
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alpi was founded in 1987 and it is located in Ponzone, Trivero (North of Italy). From the beginning, the company wanted to bring innovations into the world of professional cleaning equipment. Thanks to a young and well motivated team, after 30 years Falpi is still improving and it added a precious quality: experience in “cleaning problems”, which are solved in the fastest and best way. Falpi products are designed for cleaning companies, hospitals, communities, schools and they are completely Made in Italy. The choice of best raw materials guarantees the high quality and longer life cycle. Finally, the total recyclability of the products testifies the environmental responsibility of the company which is ISO 9001, ISO 14001 and SA 8000 certified. 30
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What are the marketing strategies and supports you offer your international clientele? At Falpi we offer for our customer first of all more than 30 years of experience in the market of professional cleaning, and, secondly, all the necessary documentation to be able to inquire about our production. In the last year we have innovated our website through which the registered users will be inform about all the latest of “Falpi” world. What we do is very simple: we provide to the customer tools and supports by means of which they will be able to satisfy every questions, we ensure that standard products and materials are always in our stock, we find ad-hoc solutions for individual customer remaining flexible in terms of deadlines and technical solutions. For us innovating means simplify. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? En Falpi ponemos a disposición de nuestros clientes, en primer lugar, la experiencia de treinta años en el sector de la limpieza profesional y, en segundo lugar, toda la documentación necesaria para poder informarnos sobre nuestra producción. En el último año hemos innovado nuestro sitio web, a través del cual informamos a los usuarios registrados de cualquier noticia relacionada con el mundo “Falpi”. Lo que hacemos es simple: brindamos al cliente servicios y soporte a través de los cuales podrá satisfacer todas las demandas, aseguramos una disponibilidad constante de productos estándar y materiales en almacén, buscamos soluciones personalizadas para el cliente, manteniendo una gran flexibilidad en cuanto a plazos y soluciones técnicas.
KUBI 2 PRO BIG-FOOT TROLLEY Kubi is our concept of closed trolley. It has been designed paying great attention to details and features, it uses plastic without compromising quality. A new arrival which enriches and completes our offer joining the traditional sturdiness of our inox trolley with a beauty that is suitable for new challenges. Kubi is simple, compact and modular... in one word: beautiful! We wanted it to be aesthetically refine, suitable for schools, offices and commercial centres, but, at the same time safe, efficient, resistant and eco-friendly in order to integrate it into a greencertified philosophy. CARRO KUBI 2 PRO BIG-FOOT Kubi es nuestro concepto de carro cerrado. Ha sido diseñado prestando gran atención a los detalles y características; hace uso del plástico sin comprometer la calidad. Un nuevo producto que enriquece y completa nuestra oferta y se une a la tradicional solidez de nuestros carros de limpieza inox con una belleza que es la adecuada para afrontar nuevos desafíos. Kubi es simple, compacto y modular. Queríamos que ofreciera refinamiento estético, y que fuera adecuado para escuelas, oficinas y centros comerciales, pero al mismo tiempo, que fuera también seguro, eficiente, resistente y ecológico a fin de integrarlo en una filosofía de certificación ecológica. ULTRARAPID HONEYCOMB 3D WET-MOP The Ultrarapid Honeycomb 3D wet-mop is the winner of the 25th Ecolabel award during the exhibition Pulire Verona in May 2017. Thanks to its performances, it has become the best quality reference point on the market. The fixing Honeycomb 3D fabric also guarantees an excellent washing endurance and the wet-mop yarn is made up of microfibre (80% polyester and 20% polyamide). Falpi range of products for washing floors satisfies every requirement of the “cleaning professionals”. The different type of flooring, different sectors of application, grade of dirt, types of detergent and frequency of cleaning are fundamental elements which determine the choice of the right equipment.
HONEYCOMB 3D ULTRARRÁPIDA La Mopa húmeda Honeycomb 3D Ultrarrápida ha sido galardonada con el 25º premio Ecolabel durante la exposición Pulire celebrada en Verona en el 2017. La sujeción del tejido Honeycomb 3D también garantiza una excelente resistencia en lavado; el hilado de la mopa húmeda está hecho de microfibras (80% poliéster, 20% poliamida). La gama de productos Falpi para lavado de suelos satisface todas las exigencias de los “profesionales de la limpieza”. Los distintos tipos de suelos, los distintos sectores de aplicación, el grado de suciedad, los tipos de detergente y la frecuencia de limpieza son los elementos fundamentales que determinan la elección del equipamiento correcto.
MICROTECH HR INOX TROLLEY Microtech HR “High Risk” inox is a service trolley which has been designed for the healthcare sector. It has been specifically projected to clean the operating rooms, where a particular cleaning procedure and a compact trolley are required. Its structure in round stainless steel tubolar is mounted on nylon wheels which make the trolley very sturdy, easy to handle and its innovative design complies with the new concept of ergonomics, reducing the physical effort of the operators.Microtech HR has the buckets made in recycled plastic (at minimum 50% ) and it complies with the GPP (Green Public Procurement) rules imposed by the European Union.
CARRO MICROTECH HR INOX Microtech HR “High Risk” inox es un carro de servicio que ha sido diseñado para el sector sanitario y, más específicamente, para la limpieza de quirófanos, que requieren un procedimiento especial y por tanto es necesario un carro compacto. Su estructura tubular de acero inoxidable está montada en ruedas de nylon que hacen que el carro sea muy robusto, fácil de manejar y su diseño innovador se adapta a los nuevos conceptos ergonómicos, reduciendo el esfuerzo físico de los operadores. Microtech HR tiene cubetas de plástico reciclado (con un porcentaje mínimo del 50%) y por tanto cumple con los estándares de GPP (Green Public Procurement) impuestos por la comunidad europea.
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FIMAP
www.fimap.com MASSIMILIANO RUFFO General Manager
Design, tecnologia e digitalización
Design, technology and digitization
F
imap Spa is a national and international leader in the design and production of professional floor-cleaning machines. Fimap offers several models of scrubber dryers and sweepers, vacuum cleaners and single disc machines, to meet any kind of cleaning need, equipped with technological solutions that allow to achieve high hygiene levels, respecting the environment and reducing costs. In the last 10 years Fimap has brought to the market significant innovations, designing a range of high quality machines, built with the best components, combined with the finest design, featuring technological solutions able to totally change the perspective on professional cleaning, through connectivity and digitization. 32
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What are the marketing strategies and supports you offer your international clientele? Technology is transforming the way we live and work. Applying the same process of transformation to the professional cleaning sector can bring significant advantages. Fimap’s latest-generation machines boast technologies which enhance performance, reducing the cost of cleaning operations, like the FFM – Fimap Fleet Management system. FFM collects the data sent by the machines and transforms it into valuable information accessible in real time through the app My.Machine. My.Machine enables machine owners to connect to their scrubbing machines – or with more than one machine in the case of a fleet – and keep an eye on what matters at all times. The app can be used to access key information via smartphone at any time. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? La tecnología está transformando nuestra forma de vivir y de trabajar. Aplicar esta misma transformación al sector de la limpieza profesional puede aportar notables ventajas. Los modelos Fimap de última generación presentan una serie de tecnologías que optimizan las prestaciones, reduciendo el costo de la limpieza, como el sistema FFM – Fimap Fleet Management. FFM es un servicio para la gestión de las flotas, que recoge los datos transmitidos por cada máquina y los traduce en informaciones valiosas disponibles en tiempo real, con la app My.Machine. My.Machine, permite al propietario de la máquina conectarse a su fregadora de pavimentos o a más de una en el caso de una flota, y estar siempre informado de las cosas importantes. En todo momento se puede acceder, cómodamente desde el smartphone, a la información más importante.
MAXIMA SCRUBBER DRYER: MADE TO LAST Maxima is a sturdy scrubber dryer, built with robust materials and the best components, which increase reliability over time. The touch display makes function activation very intuitive. Everything is managed through the iD – intelligent Drive, with which the operator can set customized cleaning programs, reduce the use of resources and watch video tutorials to resolve any doubts or uncertainties. Working autonomy is a plus: batteries give up to 4 hours non-stop running time, while the large tank capacity reduces downtimes necessary to fill up and empty the tanks.
FREGADORA DE PAVIMENTOS MAXIMA: HECHA PARA DURAR Maxima es una fregadora de pavimentos sumamente robusta, fabricada con materiales resistentes y los mejores componentes, para aumentar la fiabilidad a lo largo del tiempo. Gracias a la pantalla táctil, la activación de las funciones resulta extremadamente intuitiva. Todo esto se gestiona a través del sistema iD – intelligent Drive, que propone además programas de limpieza personalizables o de bajo consumo, y vídeos tutoriales para ayudar al operador en caso de duda. En lo que concierne a la autonomía de trabajo, puede funcionar durante 4 horas sin interrupciones, y cuenta con los tanques más amplios de su categoría, los cuales reducen los tiempos pasivos generados por las paradas para el vaciado y el llenado.
MXL SCRUBBER DRYER: POWER IN AN EXTRA LARGE SIZE MxL has the power you need to work in any environment and under the most difficult conditions. The wrap-around lines delineate an enveloping structure made from polyethylene, which protects the heart of the machine and enhances its robust appearance. Through the touch screen, you can explore all the solutions of the iD - intelligent Drive system, from pre-set cleaning programs for saving resources, the Eco mode, or to increase power, the Power mode, or even choose different cleaning settings for the areas to be cleaned, with the zone programs. FREGADORA DE PAVIMENTOS MXL: POTENCIA EN FORMATO EXTRA GRANDE MxL tiene la potencia necesaria para trabajar en cualquier ambiente y bajo las condiciones más difíciles. Las líneas limpias diseñan una estructura envolvente realizada en polietileno, que protege el alma de la máquina y resalta su aspecto robusto. Con la pantalla táctil se pueden explorar todas las soluciones del sistema iD—intelligent Drive que incluyen programas predefinidos para reducir el consumo de recursos, el Eco mode, para aumentar la fuerza de fregado como el Power Mode y también la posibilidad de memorizar programas personalizados por cada zona a limpiar. BMG SCRUBBER DRYER The small dimensions are balanced by the carefully studied spaces, which ensure exceptional comfort during work. It is the product of an extraordinary study that has enabled the same features and options present on larger models to be integrated in such a small model, creating a scrubbing machine that is a little powerhouse. Like the larger ride-on machines, the BMg is equipped safety systems designed to minimize the risk of accidents and breakdowns and the corresponding costs and lost time. These systems include the anti-collision sensors and the rear view camera, which increase control during reversing maneuvers, as well as devices that act in an emergency when the machine needs to be stopped suddenly, such as the Emergency Stop function, and request immediate assistance, such as the SOS button.
FREGADORA DE PAVIMENTOS BMG Las reducidas dimensiones se equilibran con un estudio de los espacios que garantiza un confort excepcional durante el trabajo. Es el resultado de un extraordinario estudio que ha permitido integrar en un modelo tan pequeño los mismos equipamientos de los modelos más grandes, dando lugar a una fregadora que es una pequeña potencia. Al igual que las máquinas de mayor tamaño, BMg está dotada de sistemas de seguridad, concebidos para reducir las posibilidades de accidentes y averías, con sus consiguientes costes y pérdidas de tiempo. Entre ellos se encuentran los sensores anticolisión y la cámara trasera, que potencian el control durante las maniobras marcha atrás, así como los dispositivos que actúan en caso de emergencia como el Emergency Stop, cuando es necesario detener repentinamente la máquina, y el botón SOS para pedir ayuda inmediata.
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KEMIKA
www.kemikaspa.com MATTEO MARINO CEO
Especialidades químicas y equipos
Chemical specialties and equipments
K
emika, since1976, produces and sells chemical specialties and equipments for professional cleaning and for the Horeca market. It proposes a complete range of machines too, sold with the brand Nova. The chemical specialties and the dosing systems for swimming pools are sold by the company Controlchemi. The group can give to dealers whatever is needed to cover all needs from the floors treatment to the products for the kitchens of restaurants, from the hygiene in the hospitals to the sanitary and swimming pool water treatment, from the wellness centers to the automotive cleaning, etc. Kemika is a leader in the Italian contract cleaning market and it’s well known also in other European countries and in the Mediterranean area. Certified company UNI EN ISO 9001:2008. 34
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What are the marketing strategies and supports you offer your international clientele? Kemika has a network of dealers for the sale of its products on the market. Our dealers have the important task of proposing and explaining the right product to the final user and they often determine the final choice. For this reason, they must know the qualities and the features of the formulations characterizing them favorably compared to the competitors. A constant and professional dialogue with them, a continuous training and a commercial support, are the basis of the success of our company and our dealers. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Kemika cuenta con una red de distribuidores para la venta de sus products en el mercado. Neustros distribuidores tienen la misión importante de aconsejar y explicar el producto correcto al cliente final y muchas veces determinan la decisión final. Por esta razón, ellos tienen que conocer las cualidades y las especificaciones tecnicas de las fórmulas que las caracterizan positivamente, en comparación con la competencia. Un diálogo constante y profesional con ellos, una formación continua y un apoyo comercial, son la base del éxito de nuestra empresa y de nuestros distribuidores.
DOUBLE CROSSLINKED METALLIZED FLOOR POLISH Metallized floor polish with an extremely high resistance to the traffic. Very resistant to detergents, disinfectants and alcohol. Suitable for high speed machines maintenance. MEGA can be used on all types of floors (PVC, linoleum, marble, terrazzo, etc.) even in high traffic areas and in hospitals. Suitable for the protection of conductive floors (it doesn’t insulate the floor and allows the electric dispersion). CERA METALIZADA DE DOBLE RETICULACIÓN Cera metalizada de alta resistencia al tráfico y al fregado con detergentes fuertes. La doble reticulación liga todos los componentes del film, de forma que resulta muy fácil limpiar las manchas y rayas del tráfico mediante un simple fregado o pasando la máquina de alta velocidad. MEGA es especialmente adecuada para la protección de suelos de PVC, linóleo, y terrazo y en locales de mucho tráfico así como en hospitales y residencias.
WAX STRIPPER DETERGENT FOR MEGA ECSTRA is a low foam detergent and wax remover for all types of metallized floor polishes. It is particularly formulated for the highly crosslinked floor polish MEGA. It can be used on PVC, marble, terrazzo.
DETERGENTE DECAPANTE RÁPIDO ESPECIAL PARA MEGA ECSTRA es un detergente decapante de baja espuma para el fregado a fondo y decapado decualquier tipo de cera metalizada. Es especialmente indicado para remover antiguas capas de la cera MEGA. Ataca en profundidad todos los componentes presentes en la película de la cera metalizada.
ANTISCALING DEODORANT DETERGENT FOR TOILETS SANOCIT is an organic acid based perfumed detergent, formulated for sanitary fittings, water taps, tubs, showers, sinks, ceramic tiles. SANOCIT removes water marks, soap scum, and leaves the surfaces sparkling clean and long lasting perfumed. It is particularly suitable for the routine maintenance of bathrooms in hotels, clinics, offices, etc.
DETERGENTE ANTICALCAREO PARA SANITARIOS SANOCIT es un detergente formulado para la limpieza diaria de todas las áreas del cuarto de baño, sanitarios, azulejos, etc. SANOCIT elimina los rastros de agua, residuos de jabon dejando las superficies limpias y brillantes. Especialmente útil para los cuartos de baño de hoteles, colegios, hospitales, oficinas etc. SANOCIT deja en el ambiente un agradable perfume persistente.
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KLINDEX www.klindex.it
ERCOLE BIBIANO, Managing Director
Potente, mas fuerte, multipropósito
Powerful, stronger, multipurpose
K
lindex was established in 1986 from an idea of the Bibiano brothers Ercole and Enio, who had the intuition that there was a possibility to revolutionize the old traditional system for grinding and polishing floor surfaces. The latest innovation in Klindex research is the polishing and colouring of concrete floors without the use of paints or resins. This new ecological system for the treatment of concrete surfaces is rapidly spreading all over the world because the surfaces treated with the new Klindex system are highly resistant to wear and to most chemical products as well as easy to clean and to maintain. Klindex is also continuously engaged in the research and the development of new technologies with particular regard to respect for nature. 36
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What are the marketing strategies and supports you offer your international clientele? Klindex production is characterized by the high specialization and technology for grinding and polishing all hard surface like marble, granite, limestone and concrete. Klindex always enters the market with products that are positioned in the higher end of the market and offering special solution to all that company operating within special applications and not only in the General Cleaning Service. Klindex has always had a particular attention to new markets and the production is dedicated to all those applications for the “total flooring solution” to meet all the client needs. Not only in the professional cleaning but also in areas such as Stone Care and Maintenance, Wooden floor and Surface Preparation. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? La producción de Klindex se caracteriza por la alta especialización y la tecnología para moler y pulir toda la superficie dura como el mármol, el granito, la piedra caliza y el concreto. Klindex siempre entra en el mercado con productos que se posicionan en el extremo superior del mercado y ofrecen una solución especial a toda esa empresa que opera dentro de aplicaciones especiales y no sólo en el Servicio General de Limpieza. Klindex siempre ha prestado una atención especial a los nuevos mercados y la producción se dedica a todas las aplicaciones de la “solución de suelo total” para satisfacer todas las necesidades del cliente. No sólo en la limpieza profesional, sino también en áreas como Stone Care y Mantenimiento, Madera y Preparación de Superficies.
MAXI ORBIT Maxi Orbit is the multi purpose single brush with roto-orbital movements which makes easy and quick working on all surfaces. Suitable for treatments such as polishing, dewaxing, crystallization and light grinding on marble, concrete, stone and parquet, Maxi Orbit is also the ideal machine for cleaning delicate surfaces like carpets and rugs. The oscillating head adapts to all surfaces and allows to work easily even on uneven surface minimizing user fatigue. Thanks for its high-frequency oscillation, roto-orbital principle Maxi Orbit amazes for the excellent stability and manoeuvrability. MAXI ORBIT Maxi Orbit es el cepillo único multiusos que permite un trabajo fácil y rápido en todas las superficies. Adecuado para tratamientos como el pulido, el desparafinado, la cristalización y la molienda ligera en mármol, hormigón, piedra y parquet, Maxi Orbit es también la máquina ideal para la limpieza de superficies delicadas, como alfombras y moquetas. El cabezal oscilante se adapta a todas las superficies y permite trabajar fácilmente incluso en superficies irregulares que minimizan la fatiga del usuario. Gracias a su principio orbital rotativo de oscilación de alta frecuencia, maxiorbit sorprende por la excelente estabilidad y maniobrabilidad.
EXPANDER 1000 Expander 1000 with the best quality/price relation is the best fully automatic 6 headed grinding machines. With the included remote control it is possible to adjust working functions such as: Speed and directions of the machine. Speed of the planetary. Planetary turning directions. Drift control. Emergency safety stop.Main features: One button system to rotate the planetary of 90° to allow a fast and easy change of tools. Strong gear box with thermo-hardened steel gears for a longer life. Adjustable working pressure from 500 up to 1250 kg. Adjustable inclination of the Planetary to allow a bigger frontal cutting. No noise during the work. Third insertable front wheel for easy transport and to load into the van. EXPANDER 1000 Expander 1000 es la pulidora con 6 cabezas rotativas no alineada, que garantiza la perfecta planaridad de la superficie alisada y un equilibro perfecto de la máquina durante el uso. Es la máquina ideal para trabajar en áreas comerciales e industriales. Todas las funciones como la regulación de la presión de la testada, la velocidad de progreso de la maquina y el sistema de cambio de utensilios son estándar. La transmisión construida completamente con engranajes termo-endurecidos, los cojinetes a rodillos cónicos, el poderoso motor, el bastidor robusto, la tercera rueda frontal y su simplicidad de utilizo hacen de la Expander 1000 las maquina mas fiable para trabajos grandes de alisadura y el pulido también de superficies no lineares. BELLA Bella is the innovative multifunction single disc. Available with motors from 1300 Watt max up to 2900 Watt max is ideal for cleaning, treatment, grinding and polishing of any surface. Its main features are ergonomically designed handle with hand protection, sturdy frame, reinforced handle rod, body carcase in shockproof and scratchproof polyurethane material. Optional built in dust vacuum hood. Water hose release placed in the center of the disc. Powerful motors available also with speed controller (VS version). Optional K3 planetary system, high autonomy of water thanks to the 18-liter tank, predisposition to the use of dedicated weights, optional built inpower outlet for accessories, adjustable height of the wheels, optional Led lamp and long the wall grinding.
BELLA Bella es una línea innovadora de máquinas multiuso. La maquina se encuentra disponible con motores desde 1300V hasta un máximo de 2900V. Es ideal para la limpieza, el tratamiento, el esmerilado y el pulido de cualquier superficie. Sus características principales son mango ergonómico con protección para las manos, robusta, manija reforzada, carcasa del cuerpo en material de poliuretano a prueba de golpes y arañazos. Opcionalmente incorporada es la campana extractora de polvo.
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LUCART
www.lucartprofessional.com FRANCESCO PASQUINI Sales Director Away From Home
Soluciones sostenibles y de calidad
Sustainable and quality solutions
L
ucart Group, a multinational Italian industrial group founded near Lucca in 1953, is one of the main producers in Europe of monoglazed paper and tissue products. The quality of the products and the respect for the environment are the basis of the Group’s strategic choices, proven by certifications such as EU Ecolabel, PEFCTM, FSC®, UNI EN ISO 9001 and 14001. 38
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What are the marketing strategies and supports you offer your international clientele? Lucart Professional’s market positioning strategy is based on two essential cornerstones: sustainable product innovation and partnerships with its business contacts. In the last few years, Lucart’s presence has grown steadily in European markets as a result of the acquisition of manufacturing facilities and of the creation of dedicated local sales networks and of an international trade marketing network, but especially thanks to Lucart’s close partnership with its distributors. The latter is Lucart’s flagship, allowing it to succeed in creating real value for its brands, through local initiatives often in cooperation with local authorities and institutions. Lucart Professional continues to focus on its sustainable innovation process by completing the recycling cycle of beverage containers. This has now become a widespread procedure thanks to the exclusive range of EcoNatural tissue products, which currently enables the recovery of all container components: cellulose fibres, aluminium and polyethylene. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? La estrategia de posicionamiento en el Mercado de Lucart Professional sigue dos pilares esenciales: la innovación sostenible de nuestros productos y la colaboración con nuestros contactos comerciales. La consolidación de la presencia de Lucart en los mercados europeos ha experimentado un desarrollo constante en los últimos años, desarrollo que ha venido determinado por la compra de fábricas de producción, la creación de redes de venta locales especializadas, una estructura de trade marketing internacional y, sobre todo, la estrecha relación que Lucart crea con todos sus distribuidores. Esta relación es el orgullo de Lucart que, de esta manera, consigue crear valor real entorno a sus marcas, mediante iniciativas locales que a menudo se llevan a cabo en colaboración con organismos e instituciones locales. Lucart Professional continúa su propio recorrido de innovación sostenible completando el ciclo de recuperación de los envases para bebidas, ya extendido con la exclusiva línea de productos de papel tisú EcoNatural, permitiendo desde hoy mismo la regeneración de todos los elementos que componen los envases: fibras de celulosa, aluminio y polietileno.
ECONATURAL Lucart uses a physical and mechanical process to separate beverage containers into their constituent elements and obtain two new raw materials, Fiberpack® and Al.Pe.®. Fiberpack® is the exclusive raw material obtained by recycling the cellulose fibres in beverage containers. It is used by Lucart to produce a comprehensive range of tissue products for the Away From Home market (towels, toilet paper, medical examination bed sheets, tissue paper, paper tissues, kitchen and DIY paper rolls, multi-purpose towels and napkins in various formats), which satisfy the highest strength, absorbency and softness standards set by the market. EcoNatural tissue products had been awarded during Pulire 2017 as most innovative and sustainable product by Ecolabel Award, a further acknowledgment of Lucart Professional sustainability Al.Pe.® is the innovative raw material made from aluminium and polyethylene recycled from beverage cartons. Lucart uses this raw material to produce a full range of dispensers for washroom areas, combining the concept of sustainability with market demand for easy handling, fine design and reliability. EcoNatural has therefore become the new Paper+Dispenser line that introduces a circular economy model, with the transformation of used beverage cartons into two new raw materials. These two innovative raw materials are used to make two product ranges that form part of the same system, transferring the sustainability championed by the Lucart Professional brand to the everyday business activities of customers in the Away From Home market. EcoNatural is innovative and sustainable, so choosing it represents a way for customers to show end users how committed they are to the environment. Lucart Professional intends to certify and promote this choice: • through a certificate of environmental saving, stating the beverage containers recycled, trees saved and CO2 emissions reduced with your and your customers’ help; • through a dispenser with printed information to tell end users about your commitment to the environment. ECONATURAL Mediante un proceso de separación física-mecánica, Lucart descompone los envases para bebidas en sus distintos elementos constitutivos, dando lugar a dos nuevas materias primas: el Fiberpack® y el Al.Pe. ®. Fiberpack es una exclusive materia prima que nace de la recuperación de las fibras de celulosa que se encuentran en los envases para bebidas, y con la que Lucart propone una gama completa de productos de papel tisú para el mercado de uso no doméstico (toallas, papel higiénico, sábanas de papel médicas, pañuelos faciales, pañuelos, papel de cocina, papel de cocina multiusos y servilletas de distintos formatos). Se trata de una gama capaz de responder a los más elevados estándares requeridos por el mercado: resistencia, absorción y suavidad. Con ocasión de la feria Pulire 2017, el proyecto Fiberpack® ha sido galardonado con el premio Ecolabel Award 2017, como el mejor product sostenible e innovador. Al.Pe. ® es la innovadora materia prima ormada a partir de la regeneración del aluminio y del polietileno presentes en los envases de bebidas. Con esta materia prima Lucart ha dado lugar a una completa gama de dispensadores para zonas de aseo, uniendo al concepto de sostenibilidad los valores añadidos más solicitados por el mercado: sencillez, manejabilidad, diseño y fiabilidad. EcoNatural se convierte de esta manera en la nueva línea de Papel+Dispensador, adoptando un modelo de economía circular que da valor a los envases para bebidas usados, transformándolos en dos nuevas materias primas. A partir de dos materias primas innovadoras nacen dos gamas de productos que, al unirse en un único sistema, son capaces de transmitir de forma concreta la sostenibilidad que caracteriza a la marca Lucart Professional en el negocio diario de los clientes en el mercado de uso no doméstico. EcoNatural es un producto innovador y sostenible, por lo que su elección supone un reconocimiento del cliente hacia el usuario final. Lucart Professional se propone corroborar y valorizar esta elección de sus clientes: • con el Certificado de Ecología, para ti y tus clientes, que cuantifica los envases para bebidas regenerados, los árboles salvados y el CO2 no emitido en consecuencia; • con el dispensador serigrafiado, que permite que todos los usuarios finales vean tu compromiso ecológico.
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MP-HT www.mp-ht.it LORENZO RAGAZZO Founder
SĂłlido, fiable, revolucionario
Solid, reliable, revolutionary
M
P-HT is an Italian company that designs and produces innovative sweeping machines with a metal frame: solid, reliable, revolutionary. The complete range satisfies both the needs of the urban and industrial sectors. The strength of the company is the flexibility and continuous research of innovative applications that meet the needs of operators.
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WINDZERO Windzero, the latest generation sweeper, 100% electric, manoeuvrable with a joystick that makes it very easy to use. The only sweeper built with high-tech components that guarantees better performance than larger and bulkier machines. WINDZERO Windzero, la barredora de última generación, 100 % eléctrica, maniobrable con un “joystick” que facilita mucho su uso. La única barredora fabricada con componentes de alta tecnología que garantiza un mejor rendimiento que las máquinas más grandes y voluminosas.
AGILE MAX109/108 AGILE Max109/108 is a ride-on sweeper powered by a three-phase AC electric motor that allows greater autonomy and low energy absorption. It is more performing than the previous version and requires less maintenance and lower operating costs. The collection system in easily replaceable bags (also for the version with hight-dump), simplifies the machine’s emptying and protects the operator from contact with dust. The water system on the brushes avoids the lifting of dust during work. A disinfectant can be added to the water tank to increase the effectiveness of cleaning. AGILE MAX109/108 AGILE Max109/108 es una barredora con motor eléctrico de CA trifásico que permite una mayor autonomía y una absorción de energía baja. Es más eficaz que la versión anterior y requiere menos mantenimiento y menores costos operativos. El sistema de recolección en bolsas desechables fácilmente reemplazables (también para la versión con descarga en altura), simplifica enormemente el vaciado de la máquina y protege al operador del contacto con el polvo. El sistema de nebulización de agua en los cepillos evita el levantamiento de polvo durante el trabajo. Se puede agregar un desinfectante al tanque de agua para aumentar la efectividad de la limpieza.
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ORMA
www.ormatorino.com SALVATORE MANGOGNA Export Manager What are the marketing strategies and the services you offer to your international customers? Orma always aims to implement partnerships more than a simple relationship between customer and supplier. For this reason Orma offers full support to its customers with tailor made solutions of leaflets, technical sheets, marketing banner and dedicated technical suggestions, trying to build together a structure which feats the needs of the customers and of the local market. When customers think it is important, Orma is ready to sustain its partners with private labels or adjusting the product according to the local demand.
Pasión y experiencia
Passion, and expertise
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rma is an Italian company that has been producing products for air fresheners and pest control since 1983. For years Orma as been constantly engaged in expanding their knowledge in these two areas, to propose effective and innovative solutions to their customers. Passion, expertise, reliability and flexibility are the principles that guide Orma in becoming a partner of their customers and not just a simple supplier.
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Cuáles son las estrategias de marketing y los servicios que ofrece a su clientela internacional? Orma siempre tiene como objetivo implementar asociaciones más que una simple relación entre el cliente y el proveedor. Por este motivo, Orma ofrece soporte completo a sus clientes con soluciones a medida de folletos, hojas técnicas, banners de marketing y sugerencias técnicas dedicadas, tratando de construir junto con la estructura de los clientes y del mercado local. Cuando los clientes piensan que sea importante, Orma está lista para apoyar a sus socios con etiquetas privadas o cambiar el producto para que se adaptes a las demandas del mercado local de la mejor manera.
SATURN Last born in the range of ORMA UV light fly traps it blend functionality and design. 30 Watt of pure strength in compact dimensions, Saturn hides catches from sight showing only itself. Designed specifically for being used in reselling points and publich spaces, it can be hanged to the wall in vertical or horizontal position. Entirely made in Italy, Saturn adds to the mere functionality an aestetic value with attention to every detail for an efficient control of flying insects. SATURN Ultimo nacido en la gama de trampas UV, Saturn combina en un unico producto functionalidad y design. Con una potencia de 30Watt de neon extremamente compactos, gracias a su structura, Saturn oculta las capturas de la vista, mostrándose solo a sí mismo. Diseñada específicamente para ser usada en puntos de reventa y espacios públicos, puede colgarse a la pared en posición vertical o horizontal. Fabricada íntegramente en Italia, Saturn agrega a la mera funcionalidad un valor estético con atención a cada detalle para un control eficiente de los insectos voladores.
AIR CONTROL S Air Control S is an aerosol insecticide based on natural Pyrethrum, with a strong and instant knock down and flash effect against all flying insects. The product works with an automatic dispenser, covering an area of 45 m2 for 3.000 sprays.
AIR CONTROL S Air Control S es un insecticida en aerosol a base de piretro natural, con un fuerte e instantáneo derribo y efecto de destello contra todos los insectos voladores. El producto funciona con un dispensador automático y garantiza una cobertura de 45 m2 para 3.000 spray.
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PAPERDI
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www.paperdi.it
VINCENZO DI LEVA Ceo What are the marketing strategies and supports you offer your international clientele? Defining the most appropriate international marketing strategy is one of the most difficult decision, because the company has to face with different cultures and markets. Moreover our main aim in every market is to “satisfy the customer” and for us the Keys to achieve this success into the modern market, where everything run fast, can be summarized into the idea that today the customer doesn’t reach only the good quality of the product but pretend to have high performance in terms of lead-time and customer care. That’s what we are doing, and for sure what we pretend to do into the future.
Atención al medio ambiente
Attention to the environment
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aperdi manufactures and distributes Tissue Paper for hygienic, sanitary, cleaning and industrial application. The company thanks to the integrated cycle realizes products with high quality of raw materials and offers a range of products made of pure cellulose and recycled paper: kitchen and hand towels rolls, medical rolls, toilet paper, interfolded handtowels. High quality coupled with a consumer-oriented policy have made Paperdi a leading company in the National market with a model of development that can reconcile business growth with customer satisfaction, value creation and environmental protection.
V FOLD V fold handtowel is a product 100% sustainable and recyclable from the sheets to the paper packaging (no more in plastic) to the carton. A product that facilitates the dispenser recharge process and helps the operator to do his work in a faster way, using only one garbage to dispose of the waste.
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¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Elegir la estrategia de mercado internacional más adecuada es una de las decisiones más difíciles, porque la empresa tiene que hacer frente a diferentes culturas y mercados. Por otra parte, nuestro principal objetivo en todos los mercados es “satisfacer al cliente” y para nosotros las claves para lograr este éxito en el mercado moderno, donde todo funciona rápidamente, se puede resumir en la idea de que hoy en día el consumidor no busca sólo la buena calidad del producto, pero quiere tener una alta perfomance en términos de plazo de entrega y asistencia post venta. Eso es lo que estamos haciendo, y con seguridad lo que pretendemos hacer en el futuro.
V FOLD V Fold toalla plegable es un producto 100% sostenible y reciclable desde las toallas, al embalaje de papel (no más en plástico) a la caja. Un producto que facilita el proceso de recarga del dispensador y ayuda al operador a hacer su trabajo de una manera más rápida, utilizando sólo un basurero para deshacerse de los residuos.
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PARODI&PARODI www.parodieparodi.it LEONARDO PARODI General Manager What are the marketing strategies and supports you offer your international clientele? The customers are very well supported by the company in the whole process of selling: Parodi & Parodi creates specific visual display of the products to show, according to the space they can cover, and to the specific exigencies of the customer for his selling point. The company provides any promotional material, product information, display and all the instruments that can help selling, including commercial strategies and seasonal promotions to improve the visibility of the articles.
50 años de soluciones de limpieza
50 years of cleaning solutions
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arodi & Parodi is an Italian company born in 1969 and producing household cleaning items, recognized for the Patent of its sink plunger all over the world. It is specialized in 7 lines of products: cleaning, ironing, laundry, kitchen, sewing, shoes, it is known for the quality of its products and its service (speed of orders delivery, exposition on selling points, agents on the territory). The packaging is very attractive, coordinated in its divisions and in 4 languages. The company is in expansion out of its boundaries now, looking for new distributors all over the world. This year Parodi & Parodi celebrates 50 years.
Cuáles son las estrategias de marketing y los servicios que ofrece a su clientela internacional? Los clientes tienen el soporte de la empresa en todo lo que se refiere a la venta: Parodi & Parodi crea previsualizaciones graficas de su expositores con productos surtidos para posicionarlos bien en la tienda segundo el espacio disponible, ofrece todo material de soporte a la venta y propone todas herramientas (material promocional, expositores, informacion de producto etc) y estrategias comerciales (incluso unas promociones de temporada) para facilitar la venta.
SUPERASCO Superasco is an invention by Giuseppe Parodi, the founder of Parodi&Parodi. It is a double-action sink plunger. Not a classic one. Its strong string and its movable handle guarantee the maximum adherence to the sink with the minimum effort. How to use it: you should apply the plunger to the sink, closing the side holes of the sink (if any) with a hand. You can easily remove the plunger rotating the handle. Doing like this, you’ll get the maximum power from Super Asco.
SUPERASCO Licencia de Parodi & Parodi, Superasco es un destascador universal y especial, porque gracas a su resorte interior permite desatascar el fregadero sin esfuerzos. Sopla y comprime al mismo tiempo. Utilización: Poner el desatascador en el fregadero haciéndolo adherer, cerrar los agujeros del lavabo con la mano y hacer presión, moviendo en varias direcciones el mango.
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EVENTS
The figures of Pulire 2019 The international trade fair dedicated to professional cleaning, which reflects a constantly growing market with an eye on the environment, was held at Veronafiere from May 21 to 23
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ulire 2019 recorded more than 17 thousand visitors from 111 countries and, with numbers up compared with the previous edition (+6%), is confirmed as an international reference event for operators in the machinery, technology, products and services sectors for professional cleaning. With great satisfaction, Toni D’Andrea, Managing Director of Afidamp Servizi, said: “We are very happy with the brilliant final outcome of this edition. A result that rewards the work of Afi-
damp carried out with care and attention over many months and above all rewards the trust of the exhibitors who invested in Pulire 2019. In fact, exhibitors increased from 300 in 2017 to 312: 71% Italian exhibitors and 29% foreign exhibitors. An important foreign presence that gives shape to this increasingly international edition, also thanks to the recent operation at associative level that led to ISSA becoming part of Afidamp�. The newly established company, named ISSA Pulire Network, is 50% owned by AfidampFAB and 50% by ISSA. This subdivision is also reflected in the
trade show Loredana Vitulano
VISITATORI TOTALI 17.108 TOTAL VISITORS 17.108
Las cifras de Pulire 2019 La exposición internacional dedicada a la limpieza profesional se celebró en Veronafiere del 21 al 23 de mayo y fue un reflejo de un mercado en constante crecimiento orientado hacia el medio ambiente.
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VISITATORI ESTERO FOREIGN VISITORS
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VISITATORI TOP 10 EUROPA EUROPEAN COUNTRIES: TOP 10
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Más de 17 mil personas procedentes de 111 países se registraron en Pulire 2019 que, con el aumento de sus cifras en comparación con la edición anterior (+ 6 %), se confirma como un evento de referencia internacional para operadores en los sectores de maquinaria, tecnología, productos y servicios para la limpieza profesional. Los expositores aumentaron de 300 en 2017 a 312, de los cuales el 71 % eran expositores italianos y el 29 % expositores extranjeros. Hubo una importante presencia extranjera en esta edición, cada vez más internacional, gracias además a la reciente operación a nivel asociativo que ha visto la definición de la entrada de ISSA en Afidamp. La nueva empresa, llamada ISSA Pulire Network, es 50 % propiedad de AfidampFAB y 50 % de ISSA. La internacionalidad y la innovación son los puntos fuertes de Pulire 2019. Entre las innovaciones en términos de productos, máquinas, soluciones de limpieza, etc., muchos apuntan a la facilidad de uso, ergonomía, atención al medio ambiente, control inteligente del consumo de agua, etc. También son interesantes las máquinas de limpieza de suelos con baterías de litio, el plástico de segunda vida, el sistema de control remoto para el consumo de productos, los robots, las soluciones de limpieza integradas, el Internet de las cosas, los carritos multifuncionales, el papel higiénico absorbeolores, las lavadoras de ozono, las máquinas barredoras que reconocen y siguen al usuario.El debut del “Premio al producto del año” quería recompensar los esfuerzos de las empresas por encontrar soluciones eficientes. Los valores en los que se basa la adjudicación del premio son la calidad, la fiabilidad, la compatibilidad ecológica, la eficiencia ergonómica y la rentabilidad. El ganador de esta primera edición es Origo 2, la nueva serie de carros de Vileda Professional, diseñada para abordar los desafíos más actuales de la limpieza profesional con características innovadoras y una integración digital completa.
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VISITATORI TOP 5 ASIA ASIAN COUNTRIES: TOP 5
EVENTS
Board of Directors, which includes: John Barret - President, Toni D’Andrea - CEO, Giuseppe Riello, Giampaolo Ruffo, Dianna Steinbach and Michel de Bruin. Internationality and innovation are strong points of Pulire 2019. Among the innovations in terms of products, machines and cleaning solutions, many point to ease of use, ergonomics, attention to the environment and intelligent control of water consumption. Also interesting are floor cleaning machines with lithium batteries, second life plastic, the remote-control system for product consumption, robots, integrated cleaning solutions, the Internet of things, multi-function trolleys, odour capture toilet paper, ozone washing machines and sweeping machines that recognise and follow the operator. The debut of the “Product of the Year Award” aimed to reward companies’ efforts to find innovative solutions. Winner of this first edition was the Origo2 trolley from Vileda. PULIRE SNIPPETS
Backing up the words, here as some closing figures from the event. Visitors saw an increase in attendance of 6% compared with the last appointment in 2017. The largest turnout was recorded on the second day of the fair with 41% of visits,
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32% on the first day and 27% on the second day. On the other hand, a total of 312 exhibitors (63% from Europe, 31% from Asia and 6% from America) occupied a surface area of 16,000 square metres. Companies with specific outdoor solutions occupied an external area of 1200 square metres - and organised practical demonstrations of the latest generation sweepers. EXHIBITORS
The largest category of manufacturers exhibited is that of machines with 32%, followed by chemicals 16%, components
TIPOLOGIA VISITATORI TYPOLOGY OF VISITORS
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11%, consumer products 10%, equipment 10%, accessories 6% and laundry 4%. VISITORS: PROVENANCE AND TYPOLOGY
The total number of visitors to Pulire was 17,108, of which 11,859 from Italy and 5,249 from abroad. 75% of foreign visitors came from Europe, 18% from Asia, 4% from America, 2% from Africa and 1% from Oceania. First in terms of European presence were Germany (8.38%), Slovenia (7.40%) and Spain (6.64%). For the non-European countries, the presence of the Russian Federation (16.30%) and Israel (10.81%) was noteworthy, in addition to that of China, South Korea and the United Arab Emirates. On the other hand, Chile, Argentina, Ecuador, the United States and Uruguay led visitors from the Americas. South Africa, followed by Egypt and Tunisia, stood out among the top 5 from Africa. 41% of the total number of visitors was made up of commercial companies, 30% service companies, 19% manufacturing companies, 7% distributors, 2% customers and the remaining 1% institutions. A success in terms of numbers and attendance for an event of great international scope and of particular prestige. “The continuous presence of visitors in the corridors,” commented D’Andrea, “and the feeling of optimism in the air showed that there is still the will to think about the future, the market, new opportunities”.
Endurance Manageability Wheels, mounted on ball bearings, are suitable for more challenging paths.
Elegance Simple and modern design enhance a sober and reďŹ ned appearance.
Lightness The plastic and aluminium structure makes the trolleys both light and resistant
Aluminium brackets, screws and accessories are made in stainless steel.
— KUBI trolleys are now EPD certified! Visit www.kubipro.com
www.falpi.com
@FALPIcleaning
FALPI
falpinews
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AWAR D
Product of the Year PULIRE 2019
The international trade fair dedicated to professional cleaning, which reflects a constantly growing market with an eye on the environment, was held at Veronafiere from May 21 to 23 Loredana Vitulano
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rigo2 from Vileda wins the “Product of the Year Pulire 2019” award. The new Award established by the organisers of the Verona Pulire 2019 international trade fair recognises the research carried out by companies operating in the sector of professional cleaning and the effectiveness of products placed on the market. Toni D’Andrea, Paul Goldin, Michel de Bruin, Tibor Ritz, Virna Re and Cássia Almeida are the members of the prestigious international Jury. The three finalists were announced at the awards ceremony: in addition to Vileda’s winning Origo2 trolley, the other two were the floor cleaning system erGO! clean Unger and the green-Effective Performance Calculator system of Werner & Mertz. The first edition of the new award attracted the attention of all product categories: 9 candidate products belong to the Machines category, 6 to Equipment and 7 to Products and Accessories for the environment, 5 are Products for cleaning, maintenance and disinfection, 3 for IT Services, 2 for Components and finally 1 candidate among Accessories. For a total of 33 products (18 of Italian companies and 15 of foreign companies). The products
belong to 25 companies - 14 Italian and 11 foreign (Germany, China, USA, Netherlands, Slovakia) - which participated in the Pulire 2019 event as exhibitors and co-exhibitors. “These numbers confirm the intuition behind the idea of establishing the award, giving voice also to the market. Because today just looking at the innovation of a product is limiting, if not seen in the implications of use and satisfaction”, underlines Toni D’Andrea, managing director of Afidamp Servizi, the company that created the Award. Pulire was one of the first events to offer an award that recognises the efforts and progress made by manufacturing companies on the innovation front, taking the Innovation Award forward for twenty years in the last ten editions. “The great novelty of ‘Product of the Year’ lies in the exclusive recognition of an article, (machine, product, equipment, system) that has achieved consensus and success on the market over the last year in relation to its performance qualities”. The values on which the award is based are quality, reliability, eco-compatibility, ergonomic efficiency and cost-effectiveness, different but equally important, as they represent the characteristics sought by customers.
THE WINNER Origo 2 is the new series of trolleys from Vileda Professional, designed to meet the most current challenges of professional cleaning with innovative features and full digital integration - all designed to offer greater security and connectivity, better hygiene and greater efficiency. Buttons for opening covers, housings for multiple tools, independent satellite trolleys, and a new solution for placing tablets/pads on the covers, allowing users to see and respond to notifications, are just some of the many features that attest to the innovative quality of this trolley for cleaning. Suitable for meeting the challenges of professional cleaning: speed in large office buildings, strict standards of hygiene in hospitals, security at airports. For particularly large sites, Origo 2 can also be motorised. 50
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award
THE FINALISTS Among the finalists of Product of the Year Award, Unger presented the floor cleaning erGO! clean. Thanks to the “S” shape of the handle and the 2 revolving knobs, erGO! clean allows you to wash floors without twisting your wrist. The system is the first to combine a telescopic handle with the possibility of dispensing the detergent liquid through 0.5 - 1 litre tanks or through a backpack equipped with a 5-litre bag. This combination of features allows for much faster cleaning with less effort, stress and fatigue than any other mop currently available.
Werner & Mertz competed with the green-Effective Performance Calculator, a digital marketing solution for sustainable companies. A tool that transforms its production model based on the principles of the circular economy into concrete advantages for the business of those who choose the green care Professional range. The green-Effective Performance Calculator™ is a calculation system available on APP and on the web that certifies the reduction in consumption of oil, plastic and CO2 by those who use the Werner
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Retail success passes through the “signal” Equipping a store with a WiFi network not only leads to an increase in customer satisfaction, but also makes it possible to have tools available for enhancing promotional and marketing activities Silvia Martellosio
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he breathtaking pace with which technology is evolving has definitely changed the world of shopping. If, in fact, until a little over ten years ago, to buy a product it was necessary to go to the point of sale, nowadays purchases are more and more often carried out sitting comfortably in the living room of the home and browsing the multiple online purchase platforms, which most often - offer products and prices that are difficult to find in traditional stores. To keep up with increasingly pressing technology, therefore, companies not only have to worry about creating an e-commerce site (whose main purpose - it should be remembered - is 52
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not so much to sell online, as to send new customers to the physical point of sale), but also to “satisfy” and “pamper” the customer in the store. Offering an in-store customer experience through a good WiFi network will allow buyers not only to stay online even during the shopping experience, but above all to spend more time in the store. The WiFi network has now become an indispensable service that users expect to be able to find anywhere. WIFI AS A PRIMARY GOOD
In particular, to understand how customer-user behaviour is changing due to the availability or otherwise of the “signal”, we present the results of a survey that Ruckus Networks commis-
sioned from The Harris Poll. The survey, carried out in August 2018 on a sample of over 1,500 US adults between the ages of 18 and 64, showed that most respondents would like WiFi in bars (69%), restaurants (64%) and stores (62%). Furthermore, 49% would negatively judge a store that advertises free WiFi access but is unable to offer an easy and stable connection. Two adults out of five (43%) would reduce the time spent in the store itself. 60% of the sample declared their willingness to provide their e-mail address in exchange for free access to the network; this percentage approaches that of users (70%) who provide their data in exchange for customised offers. The research shows that, when connected to a sto-
El éxito del comercio minorista pasa por la Wi-Fi Equipar una tienda con una red Wi-Fi no solo permite aumentar la satisfacción de sus clientes, sino también tener herramientas a su disposición para mejorar sus actividades de promoción y marketing.
re’s WiFi network, 42% of adults look for discounts and promotions, 30% use the store’s App, 29% compare prices with those in other stores, 45% check e-mail and 40% use social media. Connectivity is considered fundamental also as regards payment transactions: 82% would like to complete purchases without having to wait in line, paying a salesperson with a mobile POS. 79% would like to be able to pay in-store purchases with an app, without interacting with a salesperson (the percentage rises to 87% between the ages of 18 and 34). BUILDING CUSTOMER LOYALTY THROUGH WIFI
But how to use the WiFi connection to communicate with customers and
build their loyalty? To achieve the desired result it is not enough - in fact it is potentially dangerous - to create an open and free WiFi connection in the store. It must above all be managed through the use of a hotspot, that is a wireless network that works with an access control software able to “see” individual connections and intercept users before they start browsing. Thanks to this tool, customers need to create their own account to connect to the internet in the store. This is what makes the difference and allows retailers to obtain sensitive user data (for example: name, e-mail, mobile number, etc.) and consent to be able to contact them for promotional purposes. In this way it is possible to obtain a complete address
La red Wi-Fi ahora ya se ha convertido en un servicio indispensable que los usuarios esperan poder encontrar en cualquier lugar. Las empresas no solo tienen que preocuparse por crear un sitio de comercio electrónico (cuyo objetivo principal, cabe recordar, es canalizar a nuevos clientes al punto de venta físico, más que vender “on-line”), sino también por “satisfacer” y “mimar” al cliente en la tienda. Ofrecer una experiencia al cliente en la tienda a través de una buena red Wi-Fi permitirá a los compradores permanecer “on-line” incluso durante la experiencia de compra y, sobre todo, pasar más tiempo en la tienda. Para comprender cómo está cambiando el comportamiento del cliente-usuario debido a la disponibilidad o no de la “señal”, presentamos los resultados de una encuesta que Ruckus Networks encargó a The Harris Poll. La encuesta, realizada en agosto de 2018 en una muestra de más de 1 500 adultos estadounidenses con edades comprendidas entre los 18 y 64 años, mostró que cuando están conectados a la red Wi-Fi de una tienda, el 42 % busca descuentos y promociones, el 30 % usa la aplicación de tienda, el 29 % compara los precios con los de otras tiendas, el 45 % revisa el correo electrónico y el 40 % usa las redes sociales. La conectividad también se considera fundamental con respecto a las transacciones de pago: el 82 % desea realizar las compras sin tener que hacer cola. La conexión Wi-Fi se vuelve esencial para comunicarse con los clientes y fidelizarlos. Ante todo, debe administrarse mediante el uso de un punto de acceso, es decir, una red inalámbrica que funcione con un “software” de control de acceso capaz de “ver” las conexiones individuales e interceptar a los usuarios antes de que comiencen a navegar. Otro canal muy efectivo es el de las redes sociales, plataformas que pueden usarse para informar a los clientes sobre noticias y eventos que tendrán lugar en la tienda.
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book and send communications, newsletters and customised messages with offers, discounts or any other promotion you wish to communicate. SOCIAL WIFI, WHAT IS IT ABOUT?
Another very effective channel for building customer loyalty is that of social networks, platforms that can be used to inform customers about new products and events that will take place in the store. To get a good result, however, you need to be able to count on a pool of fans and followers who follow the social network pages of the business. Again, in this case, WiFi can be useful. The most advanced hotspots, in fact, integrate the Social WiFi function, which allows access using social network credentials. Thanks to this option, you can ask customers to put a “Like” on the store’s Facebook page before accessing the internet. Using Social WiFi, a retailer 54
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“
Our research shows that the quality of the WiFi network has become a fundamental aspect of the retail sector in the United States and will soon become so in other continents, starting with Europe
”
Greg Beach, VP Wireless Products at Ruckus Networks
will then have the opportunity to increase the community of people that follow it on social network pages and send them all updates and customised offers. IN STEP WITH THE TIMES TO SATISFY THE CUSTOMER
Offering a good WiFi connection to those who buy in a shop undoubtedly opens up a range of opportunities and advantages. It is an opportunity to establish a relationship with customers and, at the same time, satisfy their needs. Moreover, at a financial level, a well-managed WiFi hotspot is a small investment compared with the benefits it can offer. Regardless of the many other advantages that this tool can offer, why think of being able to do without a service that customers are looking for, with the risk then that customers may do without you? Just think of that!
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LEGAL NOTICE
New products and new supply chains Within an increasingly demanding market, manufacturers often resort to subcontracting or outsourcing of activity. But be careful: with partners it is necessary to take precautions Filippo Cafiero
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constantly evolving market is increasingly bringing attention to materials and products. A commitment that goes hand in hand with a design that is also increasingly sought after, so that each order ends up corresponding to an increasingly specific request, with a good deal of customisation on the product itself and with a specific expectation of results. In practice, therefore, tastes change, styles and trends change, materials evolve, technologies are updated and,
consequently, productive activities must also adapt. To cope with this evolution, in fact, there are those who try to expand the range of products by enriching it with types and finishes, according to those that have managed to capture new tastes for new trends. But there are also those who prefer to organise themselves according to the specific request received, either by customising production with the help of subcontractors, obviously ready because pre-alerted, or by directly establishing “open” collaboration relationships,
according to specifications required from time to time, with the establishment of a real production line open in the technical contents, to be filled with the specific request and to be addressed according to the skills required for that single case. DECENTRALISATION OF WORK
A real supply chain, therefore, that is new and organised differently from in the past, because it is organised for the application of technologies and solutions sought for every single product or for each single request. A supply chain determined by the request for technical, organisational and productive capacity, which can hardly support a single company and which takes the form of decentralisation of those processes or those phases of processing phases of those components or those parts of the product that require technical expertise and particular technology. And so
also where this leads to a real outsourcing of activity. With an obvious double advantage: the achievement of those particularities that otherwise would be difficult or uneconomical to obtain internally and avoid straining their internal organisation at the expense of the rest of production. However, for both solutions, that is both for the use of subcontractors and for the organisation of the production line open to decentralisation or the outsourcing of processes and activities, a good dose of attention is needed, given that the final responsibilities of the product towards the market do not escape us simply because we have entrusted ourselves to others, even if specifically sought after. In fact, and let us not forget it, on the market the product travels under the name of the manufacturer who has turned to one or other of the aforementioned solutions and not under the name of those who have been turned to. It is therefore necessary to take precautions to trust subject that are reliable and professional from a technical-productive point of view and subjects whose knowledge of the modus operandi is known or verification of which in the course of work is accessible. It is also necessary to take precautions by implementing solid protections from the contractual point of view. Here, however, the roads are different and sometimes even many, although not always all suitable: ranging from the provision of rigorous quality standards to the imposition of documentation; from the imposition of security deposits to the request for subscription of economically significant guarantee bonds; from the request for insurance forms and indemnity clauses, for transferring back any compensation consequences, to constraints of technical-productive liability. However, this does not detract from the fact that what must constitute a determining reason for choice is and remains the criterion for identifying the external subject to turn to, or the
Nuevas cadenas de suministro Dentro de un mercado cada vez más exigente, los fabricantes a menudo recurren a la externalización o la subcontratación de actividades. Un mercado en constante evolución está atrayendo cada vez más atención a los materiales y productos. Los gustos cambian, los estilos y las tendencias varían, los materiales evolucionan, las tecnologías se actualizan y, en consecuencia, incluso las actividades productivas deben adaptarse. Para hacer frente a esta evolución, hay quienes intentan ampliar la gama de productos enriqueciéndola con categorías y acabados, pero también hay quienes prefieren organizarse de acuerdo con la solicitud específica recibida o personalizando la producción con la ayuda de contratistas, o estableciendo directamente relaciones de colaboración “abiertas”, de acuerdo con las especificaciones necesarias periódicamente, con el establecimiento de una verdadera línea de producción abierta en los contenidos técnicos. Una cadena de suministro real, es decir, nueva y organizada de manera diferente a como se hacía antes, porque está organizada para la aplicación de tecnologías y soluciones buscadas para cada producto individual o para cada solicitud individual. Una cadena de suministro determinada por la solicitud de capacidad técnica, organizativa y productiva, que difícilmente puede soportar una sola compañía y que toma la forma de la descentralización de los procesamientos o las fases de procesamientos de los componentes o las partes del producto que requieren una experiencia técnica y una tecnología concretas. Tanto para el uso de contratistas como para la organización de la línea de producción abierta hacia la descentralización o la externalización de procesos y actividades, se requiere una buena dosis de atención, dado que la responsabilidad final del producto hacia el mercado no se deprende del simple hecho de haber confiado en terceros. De hecho, el producto en el mercado viaja con el nombre del fabricante. Por lo tanto, es necesario mostrar cautela al remitirse a personas fiables y profesionales desde un punto de vista técnico-productivo y a personas cuyo conocimiento del modus operandi sea conocido o cuya verificación sea accesible durante el desarrollo del trabajo.
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LEGAL NOTICE
level of professionalism and technical-productive capacity that is found in this subject, obviously always in relation to what is needed for the correct realisation of that particular production line or supply chain. SUB-CONTRACTING OR SUB-SUPPLY?
Moreover, this should also be the case with regard to the contractual relationship that will be established at that point, given that it should, yes, embody the decisive reason for that choice, but no less the goal to be achieved. Generally, the alternative falls between subcontracting and sub-supply. But here also attention must be paid because the choice of subcontracting is often improper, as it is applied in a manner that is inconsistent with its principles and limits. In fact, in the common idea, sub-supply evokes the concept of collaboration and economic cooperation better than subcontracting, because the contractual relationship is apparently closer to the traditional idea of the supply chain. But this is only in appearance. In fact, where the recourse to the third party, outside of its corporate organisation, takes place to refer that process or part of the work autonomously to the third party, subcontracting has very little to do with it and is sometimes a dangerous contractual hybrid. Even more so when that autonomy of workman-
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ship was precisely the reason for the choice of referral to the third party. On the contrary, subcontracting (but also the contract itself ) represents the best and most suitable instrument for delegating a specific expertise and capacity in a particular matter to a third party. It is no coincidence that the subcontractor (and so also the contractor himself ) is called on with his client to achieve the desired and sought after result precisely through its organisational-entrepreneurial and technical-productive autonomy, with consequent title and foundation also for an involvement in liability in the event of defects or non-compliance with what was commissioned.
Sub-supply, by contrast, implements a real technical and technological dependence. So, if autonomy in this sense is less, liability can only be less. Of course, compared with the market, the result does not change much, given that, for the consumer, the direct interlocutor is the vendor and given that, in relation to liability for a defective product, the principle of the concurrent liability of all those who participated in realisation of the product applies. Without prejudice, in both cases, to internal claims.
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POLI
I TA L I A N C O M P A N I E S
www.polimotoscope.com Vincenzo Poli CEO What are the marketing strategies and supports you offer your international clientele? Our commitment is not only focused on products but also on after-selling service to allow clients to obtain maximum results from the purchasing of a Poli machine. The programmed maintenance allows to endure the machine, making all procedures efficient. Poli offers a personalised consultance to meet any requirements of clients, taking into consideration aimed programs studied to guarantee maximum output in the purchasing of our machines.
Fuerza y fiabilidad
¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Nuestro compromiso no se centra únicamente en los productos, sino también en el servicio de posventa, para permitir a los clientes obtener el máximo de beneficios de la compra de una máquina Poli. El mantenimiento programado asegura la longevidad de la máquina y la efi ciencia de todos sus procedimientos. Poli ofrece asesoría personalizada para dar respuesta a las necesidades de los clientes, teniendo en consideración programas específicos estudiados para garantizar los mejores resultados para los compradores de nuestras máquinas.
Strenght and reliability
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stablished in1968, Poli produces and sells a complete range of motorsweepers, all equipped with powerful suction, strenght and reliability. The motorsweepers have been implemented and diffused through the years, with customers and clients. Sweepers are made of steel and are easy to maintain. Poli motorsweepers models can be choosen on different function systems: manual motorsweepers, battery motorsweepers, petrol motorsweepers, man on board motorsweepers and hydraulic discharge motorsweepers.
SWEEPER IN TWO TYPES Gemma is a sweeper with 80 cm of main brush, produced in two different typologies: the first one with manual unloading of dust container; the second, named ‘DSA’, with hydraulic discharge of dust container, high 145cm from the ground (115 liters) and with the possibility to equip it with one pocket filter (5,5 sm) or nr. 8 cartridge filters (6,4sm). Four types of motorizations: battery, petrol, diesel and petrol/LPG. BARREDORA EN DOS VERSIONES Gemma es una barredora Poli con cepillo principal de 80 cm, que se fabrica en dos versiones distintas. En la primera, la descarga del contenedor de polvo se hace de forma manual, mientras en la segunda, DSA, la descarga del contenedor de polvo, de 145 cm con respecto al nivel del suelo (115 litros), es hidráulica; ofrece la posibilidad de equiparla con un filtro de bolsa (5,5 sm) o 8 filtros de cartucho (6,4 sm). Cuatro tipos de motorización: batería, gasolina, diésel y gasolina/GLP.
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RCM
www.rcm.it DANIELE SAMBATI Sales Director
Pasión y espíritu emprendedor
Passion and entrepreneurial spirit
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CM (Raimondi Costruzioni Meccaniche) Spa has been manufacturing and distributing industrial and urban cleaning machinery around the world since 1967. RCM were one of Italy’s first companies to specialise in the cleaning sector. The company was established in Modena, a city that reflects RCM’s entrepreneurial spirit and vocation with a solid family in business, which has led it to the fourth generation of Raimondi’s. 60
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What are the marketing strategies and supports you offer your international clientele? RCM is present all over the world with a widespread distribution and assistance service. You can quickly communicate with RCM using the site’s contact form, or through Facebook and LinkedIn. For those who want to search for information independently, the multilingual site rcm.it allows you to find the cleaning machines best suited to your needs thanks to the advanced search module. You can also find useful information on the use and application of machine features in the Blog section. In addition, the new product specialist takes care of the training of distributors, for a continuous update on the use of machines, new features and problem solving. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? RCM está presente en todo el mundo con un amplio servicio de distribución y asistencia. Usted puede comunicarse rápidamente con RCM usando el formulario de contacto del sitio, o a través de Facebook y LinkedIn. Para los que quieren buscar información de forma independiente, el sitio multilingua rcm.it les permite encontrar las máquinas de limpieza que mejor se adaptan a sus necesidades gracias al módulo de búsqueda avanzada. También puede encontrar información útil sobre el uso y la aplicación de las funciones de la máquina en la sección Blog. Además, el product specialist se encarga de la formación de los distribuidores, para una actualización continua sobre el uso de las máquinas, las nuevas características y la solución de problemas.
C’E’ SEMPRE UNA SOLUZIONE FATTA THERE IS APPOSTA ALWAYS APER REDTE. ONE JUST FOR YOU. BOXER PLUS Boxer Plus is the compact, powerful and sturdy sweeper that RCM produces in the Diesel, dual fuel (petrol and GPL) and electric versions. With the Dust Buster function, the machine sucks up the dust raised by the side brushes. The special Kerastatic filter is able to retain the finest dust (PM10) and electrostatic dust, which escape the normal filters. BOXER PLUS Boxer Plus es la barredora compacta, potente y robusta que RCM produce en las versiones Diesel, dual fuel (gasolina y GLP) y eléctrica. Con la función Dust Buster, la máquina aspira el polvo levantado por los cepillos laterales. El filtro especial Kerastatic es capaz de retener el polvo más fino (PM10) y el polvo electrostático, que escapan a los filtros normales.
GIGA Giga is the medium surface scrubber with Go Green system to save resources and increase the autonomy of the machine. The MY technology autonomously stores and calibrates the Giga parameters according to the type of cleaning required. In this way, it always obtains excellent cleaning quality, while maintaining stable energy consumption costs. GIGA Giga es la fregadora de superficie media con sistema Go Green para ahorrar recursos y aumentar la autonomía de la máquina. La tecnología MY almacena y calibra de forma autónoma los parámetros del Giga según el tipo de limpieza requerido. De esta manera, siempre se obtiene una excelente calidad de limpieza, manteniendo al mismo tiempo unos costes de consumo de energía estables.
www.rcm.it
FOR INSTANCE, GIGA COMFORTABLE, COMPACT, SILENT GIGA is a new professional scrubber-drier, compact with an high productivity rate, to be used on mediumsize area, even in narrow passages and difficult layouts. It is available in 3 versions: 700 mm cleaning width with rolling brushes and 800/900 mm cleaning width with disk brushes. Quiet, to work without disturbing and safe even in crowdy places, because of the front LED light.
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RUBINO CHEM www.rubinochem.it LUIGI RUBINO CEO
Materias primas de alta calidad
High-quality raw materials
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ubino Chem was founded in 2002 by Luigi Rubino, after inheriting Rubino Detergenti and half a century of experience and innovation. Among the most important companies in the Italian chemical industry, Rubino Chem produces a wide range of high-quality products for industrial and professional use in the chemical sector. The efficiency and the impact on the environment are monitored continuously to find environmentally friendly solutions that are safe for users; for that reason, during production processes exclusively high-quality raw materials with international certifications are used. We take care to listen to our customers during the sale, and afterward, we suggest the correct usage of products, providing all the technical and safety information for performance optimization. 62
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What are the marketing strategies and supports you offer your international clientele? Rubino Chem expansion in the international market began in the last few years as a consequence of its targeted advertising on specialized websites and magazines and the participation in the most important international trade fairs of the cleaning sector. The renown of its high-performing products gradually spread among the specialists of the sector and let the company acquire new customers in both European and extra-eu market. To support our international clients we always provide them with tailor-made labelling and export documentation in the target language, and we support them through our multilingual customer service to make sure our offer meets their expectations and those of their market area. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? La expansión de Rubino Chem en el mercado internacional comenzó en los últimos años como consecuencia de su publicidad dirigida en sitios web y revistas especializadas y la participación en las ferias internacionales más importantes del sector de la limpieza. El renombre de sus productos de alto desempeño se extendió gradualmente entre los especialistas del sector y permitió a la compañía adquirir nuevos clientes tanto en el mercado europeo como en el mercado extra-eu. Para respaldar a nuestros clientes internacionales, siempre les proporcionamos etiquetado personalizado y documentación de exportación en el idioma de destino, y los respaldamos a través de nuestro servicio de atención al cliente multilingüe para asegurarnos de que nuestra oferta cumple con sus expectativas y las de su área de mercado.
BIOLÀ Super concentrated laundry perfume with softening and anti-felting effect that makes ironing easier. Can be used when washing by hand or added in the softener compartment of the washing machine. A COMPLEMENTARY product to the classic laundry detergent Suitable for all types of fabric. Biolà Essenzassoluta Professional it’s an environmentally friendly product, that reduces the use of obsolete chemical solutions, the result of the extensive and cutting edge research carried out in our laboratories. Just pour it in the fabric softener compartment to release an intense long-lasting refreshing fragrance. The main innovation of Biolà Essenzassoluta Professional consists in its fixing effect that guarantees a long-lasting scent on both garments and wardrobes where the laundry is being stored. BIOLÀ Perfume para ropa súper concentrado con efecto suavizante y anti-fieltro que facilita el planchado. Se puede usar cuando se lava a mano o se puede agregar en el compartimiento de suavizante de la lavadora. Un producto COMPLEMENTARIO al detergente de lavandería clásico. Apto para todo tipo de tejido. Biolà Essenzassoluta Professional es un producto respetuoso con el medio ambiente que reduce el uso de soluciones químicas obsoletas, resultado de la extensa investigación de vanguardia llevada a cabo en nuestros laboratorios. Simplemente viértalo en el compartimento del suavizante de telas para liberar una fragancia refrescante de larga duración. La principal innovación de Biolà Essenzassoluta Professional consiste en su efecto de fijación que garantiza un aroma duradero tanto en las prendas como en los armarios donde se almacena la ropa. BIOLÀ 2 IN 1 BIOLA’ Laundry Detergent is a liquid detergent for fabrics for hand and machine washing. Thanks to its special formula, enriched with enzymes, it cleans clothes in depth, removing stubborn stains and protecting colours even at low temperatures. Furthermore, its refined raw materials also have a softening effect on garments leaving them soft and velvety after the washing without needing to use a fabric softener. To maximize BIOLA’s perfuming and softening effect, use Biolà Laundry Detergent together with Biolà Essenzassoluta Professional to obtain an explosion of perfume and a unique degree of softness. BIOLÀ 2 IN 1 El detergente para ropa BIOLA es un detergente líquido para telas para el lavado a mano y a máquina. Gracias a su fórmula especial, enriquecida con enzimas, limpia la ropa en profundidad, eliminando las manchas difíciles y protegiendo los colores incluso a bajas temperaturas. Además, sus materias primas refinadas también tienen un efecto suavizante en las prendas, dejándolas suaves y aterciopeladas después del lavado sin necesidad de usar un suavizante de telas. Para maximizar el efecto perfumante y suavizante de BIOLA, use Biolà Laundry Detergent junto con Biolà Essenzassoluta Professional para obtener una explosión de perfume y un grado único de suavidad.
OLEZ Available in 19 different fragrances, Olez is a professional line of super-concentrated multipurpose air fresheners with neutral pH suitable for every type of surface. With odor-absorbing technology, they release long lasting scents in the environments. Specific for detergency, deodorization, fragrance giving and dust removal, they make surfaces shiny without leaving marks. Without rinsing, they form an antistatic, breathable and non-slip protection, leaving an invisible film that protects surfaces without forming spots. Finally, they dry quickly, giving an excellent brightening action. Available in 750 ml bottles with trigger.
OLEZ Disponible en 19 fragancias diferentes, Olez es una línea profesional de ambientadores superconcentrados multiusos con pH neutro, adecuados para cada tipo de superficie. Con tecnología de absorción de olores, liberan aromas de larga duración en los ambientes. Específicos para la detergencia, desodorización, fragancia y eliminación del polvo, hacen que las superficies brillen sin dejar marcas. Sin enjuagar, forman una protección antiestática, transpirable y antideslizante, dejando una película invisible que protege las superficies sin formar manchas. Finalmente, se secan rápidamente, dando una excelente acción abrillantadora. Disponible en botellas de 750 ml con gatillo.
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SOFIDEL - PAPERNET
I TA L I A N C O M P A N I E S
www.sofidel.com www.papernet.com
What are the marketing strategies and supports you offer your international clientele? Papernet is a synonym of Hygiene, Innovation and Sustainability. The entire Papernet range of Product is based on the principle of economic, social and environmental respect. Papernet offers a Premium service for its customer, especially by its Tech Lines that could take up every specific need. Papernet considers those Values the only way to move on and, in the long term, that grants the achievement of the goals of all the entities directly and indirectly involved in the Company’s business activities.
Papel tisú de alto rendimiento
High performance tissue paper
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ofidel Group was founded in 1966 and is now one of the world leaders in the tissue paper production market for hygienic and domestic use. From its headquarters sites in Lucca, Sofidel coordinates the activities of 19 companies throughout Europe and the United States, which produce more than one million tonnes of paper each 64
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¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Papernet es sinónimo de Higiene, Innovación y Sostenibilidad. Toda la gama de productos de Papernet se basa en el principio de respeto económico, social y ambiental. Papernet ofrece un servicio Premium para sus clientes, especialmente con sus Tech Lines que pueden cubrir necesidades específicas. Papernet considera esos Valores como la única forma de avanzar y a largo plazo, garantizar el logro de los objetivos de todas las entidades que participan directa e indirectamente en las actividades comerciales de la Compañía.
year and provide more than 6300 people with employment. The Group’s daily business includes the creation of value based on a profound sense of respect for the world we live in; for Sofidel corporate social responsibility is an essential tool for promoting long-lasting and respectful development of environmental equilibrium and people’s needs, today and in the future.
DISSOLVE TECH Papernet Dissolve Tech interfold toilet tissue – code 417214 is realized with a technological solution that ensures the tissue offers excellent performance during use and dissolves quickly in contact with water in order to ensuring a drastic reduction in blockages and maintenance operations on sewage systems. Furthermore, since it is an interfold product, it allows to largely optimize the costs of logistics, consumption and dimensions, compared to normal rolls of toilet tissue. DISSOLVE TECH El papel higiénico interplegado Dissolve Tech de Papernet código 417214, se fabrica empleando una solución tecnológica, que asegura que el papel tisú ofrece un rendimiento excelente durante su uso y que a su vez se disuelve rápidamente en contacto con el agua, para asegurar una drástica reducción de los atascos y las operaciones de mantenimiento en los sistemas de saneamiento y alcantarillado. Además, el producto se presenta interplegado, lo que permite en gran medida optimizar los costes logísticos, de consumo y de espacio, en comparación con los habituales rollos de papel higiénico.
FRESHEN TECH Papernet Freshen Tech toilet tissue – code 415248 is one of the absolutely innovative products launched by Papernet and it is the ideal solution to give customers a constant feeling of freshness and cleanliness even in the most critical situations. Freshen Tech is an exclusive range of paper products that does not cover smells but eliminates them. This product is made with an innovative technology that modifies the molecular structure of bad odours and neutralizes them. Using Freshen Tech means you don’t have to buy other products, such as commonly used air fresheners.
FRESHEN TECH El papel higiénico Freshen Tech de Papernet código 415248, es uno de los productos más innovadores lanzados por Papernet, siendo la solución ideal para ofrecer a los clientes una constante sensación de frescura y limpieza, incluso en las situaciones más críticas. Freshen Tech es una exclusiva gama de productos de papel tisú que no tapa los olores, sino que los elimina. Estos productos están producidos con una innovadora tecnología, que modifica la estructura molecular de los malos olores y los neutraliza. Utilizar Freshen Tech significa que no deberá comprar otros productos, como los comúnmente usados ambientadores.
PAPERNET DRY TECH Thanks to the innovative and exclusive production process, Papernet Dry Tech autocut hand towel – code 416637 is really unique. Compared to traditional paper, this product ensures very high levels of quality and resistance. Dry Tech range of products is the perfect answer for workplaces that require thorough and daily cleaning.
PAPERNET DRY TECH Gracias al innovador y exclusivo proceso de producción, el secamanos autocorte Papernet Dry Tech - código 416637 es realmente único. En comparación con el papel tradicional, este producto garantiza niveles muy altos de calidad y resistencia. La gama de productos Dry Tech es la respuesta perfecta para los lugares de trabajo que requieren una limpieza minuciosa y diaria.
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SPIVAL
www.spival.com PAOLO SPINELLI Sales and R&D Director
Amplia gama de accesorios de limpieza
Wide range of cleaning accessories
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pival reached its “first” 65th year in which, Spinelli family that founded and still lead the company, created a very wide range of cleaning accessories. Today the company has a R&D department that in junction with the internal plastic mold making workshop provide new products to the molding department that counts on 30 injection machineries and a brush making department with 16 tufting machineries and 4 strip brush machineries. Spival has as much catalogue products as OEM ones. In the last years a new line of innovative and competitive mop frames and mop called FPS Pulito was created using the previous experiences. 66
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What are the marketing strategies and supports you offer your international clientele? Spival has a complete production chain from the development to manufacturing for brushes and accessories for cleaning equipment and industrial uses. In 2018 two tailor made brush making machineries will be delivered to increase production capacity and flexibility. Also for the molding department it is going to be updated with the arrival of the 30th injection machinery. New software and two rapid prototyping machines were acquired for the R&D department to speed up the development process. All these improvements have been made to be the ideal partner for the production of cleaning accessories. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Spival tiene una cadena de producción completa desde el desarrollo hasta la fabricación de cepillos y accesorios para equipos de limpieza y usos industriales. En 2018 se entregarán dos maquinarias de fabricación de pinceles a medida para aumentar la capacidad de producción y la flexibilidad. También para el departamento de moldeo se actualizará con la llegada de la 30ª máquina de inyección. Se adquirió un nuevo software y dos máquinas de creación rápida de prototipos para el departamento de R& D para acelerar el proceso de desarrollo. Todas estas mejoras se han hecho para ser el socio ideal para la producción de accesorios de limpieza.
HE, THE GREEN NOZZLE The HE nozzle, like every time at Spival, has been developed and manufactured in Italy and heavily tested during the production process to guaranty maximum quality, performances and long lasting. Main characteristics are: very high efficiency; rubber over molded wheels to prevent floor scratching; turning joint available in several size and parking; one pedal to switch between carpet and hard floor; cover and pedal completely customizable; very low noise. The HE nozzle is available in 2 versions: the HE 1.0 with closed suction channel sides to get the highest performances on ERP testing even with low power vacuum cleaners; the HE 1.1 with opened suction channel sides to get the best performance-usability ratio even on long hair carpets.
HE, LA BOQUILLA VERDE La boquilla HE ha sido desarrollado y producido en Italia, controlado constantemente durante el proceso de producción. Las principales características son: altísima eficiencia; ruedas de goma para evitar arañazos en el piso; junta giratoria disponible en diferentes tamaños; pedales para pasar de la alfombra al piso duro; tapa y pedal completamente personalizables; poco rumorosa. La boquilla HE está disponible en 2 versiones: HE 1.0 con laterales de canal de aspiración cerrados para un rendimiento máximo, con el test ERP, incluso en aspiradoras de baja potencia; HE con los lados del canal de succión abiertos para obtener la mejor relación rendimiento-uso incluso en alfombras de pelo largo.
PLASTIC/ALUMINUM VACUUM CLEANER EXTENSION TUBES A revolution from Spival line of accessories for vacuum cleaners for household and commercial use. The perfect blend between metal and plastic tubes. The aluminum core tube gives the nice anodized aluminum appeal and the strength of a metal tube with the lightness of aluminum alloy. The plastic cones have several advantages: they don’t scratch the delicate surfaces and do not bend if the tube fold down, they don’t stick together forever, like the metal one do, after an intensive use, if used in the cold places they grant a good handling feeling and they can also be easily customized with logos and connection systems.
TUBOS DE EXTENSIÓN PARA ASPIRADORAS DE PLÁSTICO / ALUMINIO Una revolución en la línea de accesorios de aspiradoras Spival para uso doméstico y comercial. La fusión perfecta entre tubos de metal y plástico. El tubo de base de aluminio da una apariencia agradable en aluminio anodizado y la resistencia de un tubo de metal con la ligereza de la aleación de aluminio. Los conos de plástico tienen varias ventajas: no arañan las superficies delicadas y no se doblan si el tubo se dobla, no se une para siempre, como lo hace el metal después de un uso intensivo, cuando se usa en lugares fríos asegura un buen manejo y también se puede personalizar fácilmente con logotipos y sistemas de conexión.
TECH FLAT MOP Tech Flat Mop Frame is a Patented Aluminum Mop Frame in 3 width (40, 50 and 60 cm long) with over molded velcro® like plastic hooks for long lasting performances at an affordable price. Disposable cloth locking system, no need to replace the hook stripes, soft plastic bumper on sides. Moreover the Advanced Connection for the metal handle gives many new possibility to this tool with the vertical wall position and the parking position foot activated.
MOPA PLANA TECH Tech Flat Mop Frame es un marco de aluminio con trapeador patentado en 3 anchuras (40, 50 y 60 cm de longitud) con ganchos de plástico velcrado para un rendimiento duradero a un precio asequible. Sistema de cierre de tela desechable, sin necesidad de reemplazar las tiras de gancho, paragolpes de plástico blando en los laterales. Además, la Advanced Connection con mango de metal ofrece a este instrumento muchas nuevas posibilidades para aprovechar la posición vertical de la pared y la posición de estacionamiento activa.
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SPRAY TEAM
I TA L I A N C O M P A N I E S
www.sprayteam.it
GIANNI BERGAMINI Responsabile export
Efectividad, practicidad, uso seguro
Effectiveness, practicality, safe use
What are the marketing strategies and supports you offer your international clientele? Spray Team is specialized in building of machines for the urban disinfection/disinfestations and for the public and private grass treatment. The wide range of machines is able to do little and big interventions like the saturation environment with thermo fog or ULV cold fog. They are designed to meet the needs of customers: strength, power and durability characterize each machine. The choice of the best materials of construction, attention to details, the care of the appearance of the machines are real unique pieces. For this reason Spray Team produces atomizers of high quality. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Spray Team se especializa en la construcción de máquinas para la desinfestación y desinfección urbana y para el tratamiento de áreas verdes públicas y privadas. La amplia gama de máquinas permite hacer frente a intervenciones pequeñas y grandes, como la saturación del medio ambiente con niebla térmica o niebla fría ULV. Han sido diseñados para satisfacer las necesidades de los clientes: solidez, resistencia y resistencia al desgaste caracterizan cada máquina. La elección de los mejores materiales de construcción, la atención a los detalles, el cuidado de la apariencia externa hacen que las máquinas de las piezas únicas reales. Es por eso que SprayTeam produce Atomizadores de alta calidad.
Responsabile Export BERGAMINI GIANNI
S
pray Team is a company specialized in manufacturing machinery for urban sanitation and the treatment of public and private green. All its products have been designed to meet the needs of workers while taking into account the three key factors: the effectiveness, practicality, the safe use. The element that unites them all is the quality that leaves the choice of materials through the production cycle and reach a final product of high performance and secure life, making these machines the real pieces. Infect Spray Team as a certified company, intends to implement and continuously improve its Quality Management System company, referring to UNI EN ISO 9001:2015. In addition, all facilities meet the requirements of the CE and D.L. for operator safety. 68
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FOGGY ST 75 This machine is a thermal fog autonomous on trolley. These are its main characteristics: engine, mono cylinder by 2 times; power, 5 hp/sae a 6000 rpm; cilindrate 70 cc; speed, 6000 rpm; consumption, 0,9 liters/h. ca; fuel tank, 1,4 liters; starting, with self winding cable; ignition electric; chemical product tank, by pressure, double use, capacity 9 liters in stainless steel, with mini compressor 12 V, programmable, nebulizer spear with interchangeable nozzle, for both the capacity to the desiderate nebulization; equipment, flexible probe from 2 m, for insertion into the sewer system. Distance of spray in sewer over 500 meters; size, width 46 cm, length 50 cm, height 76 cm, weight 22 kg/42 kg - version ULV.
FOGGY ST 75 Esta máquina es una niebla térmica autónoma en carro. Estas son sus principales características: motor, mono cilindro 2 veces; potencia, 5 hp/sae a 6000 rpm; cilindrar 70 cc; velocidad, 6000 rpm; consumo, 0,9 litros/h. California; tanque de combustible, 1,4 litros; arranque, con cable de cuerda automática; encendido eléctrico; tanque de producto químico por presión, doble uso, capacidad de 9 litros en acero inoxidable, con mini compresor 12 V, lanza programable, nebulizador con boquilla intercambiable, tanto para la capacidad de la nebulización deseada; equipo, sonda flexible desde 2 m, para inserción en el sistema de alcantarillado. Distancia de pulverización en alcantarillado de más de 500 metros; tamaño, ancho 46 cm, largo 50 cm, alto 76 cm, peso 22 kg/42 kg versión ULV.
SCOUT 14S-300 SPECIAL The model Scout 14S-300 Special thanks to its small sizes (90x130x145 cm.) and its lightweight (only 275 kg.), it is particular recommended to be mounted on a pick-up like Fiat Strada, Fiorino, Porter, Ape car and similar. The Spray Team machine becomes a “complete mobile stations” able to make disinfection in urban areas like parks, avenues, gardens, canals, dumps, drainages and so on. Thanks to the wide range of fittings, like motorised or manual hand-operated hose-reel from 50, 80 or 100 m., metering pump unit, radiocommand, kit for electrostatics, television camera, thermofogger unit, these equipments are suitable for any kind of treatment. SCOUT 14S-300 SPECIAL El modelo Scout 14S-300 Special gracias a sus dimensiones totales reducidas (90x130x145) y su peso ligero (275 kg), es especialmente adecuado para su aplicación en pick-ups con una carga útil de 650-700 kg. La máquina de Spray Team se convierte en una “estación móvil completa” capaz de desinsectar en áreas urbanas, como avenidas arboladas, parques, jardines, canales, vertederos, alcantarillas, etc. Gracias a la amplia gama de accesorios, tales como carrete de manguera manual o eléctrico de 50, 80 o 100 m, bomba de dosificación, kit termómetro, radio control remoto, kit de carga electrostática, cámara, estos equipos son adecuados para cualquier tipo de tratamiento.
ELITE 14S-300 The model Elite 14S-300 thanks to its small sizes (130x105x130 cm) and its lightweight (only 260 kg), is particularly indicated for the application on pickup with useful capacity of 650-700 kg. The Spray Team machine becomes a “complete mobile station” able to make disinfection in urban areas like parks, avenues, gardens, canals, dumps, drainages and so on. Thanks to the wide range of fittings, like motorised or manual handoperated hosereel, metering pump unit, remote control, kit for electrostatics, television camera, termofogger unit, these equipments are suitable for any kind of treatment.
ELITE 14S-300 El modelo Elite 14S-300 gracias a sus pequeños tamaños (130x105x130 cm) y su peso ligero (solo 260 kg) está especialmente indicado para la aplicación en pick-up con una capacidad útil de 650-700 kg. La máquina Spray Team se convierte en una “estación móvil completa” capaz de desinfectar en áreas urbanas como parques, avenidas, jardines, canales, vertederos, drenajes, etc. Gracias a la amplia gama de accesorios, como carrete de manguera manual o manual, unidad de bomba dosificadora, control remoto, kit de electrostática, cámara de televisión, unidad termofogger, estos equipos son adecuados para cualquier tipo de tratamiento.
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STI
www.stindustry.it LAURA PASSUELLO CEO What are the marketing strategies and supports you offer your international clientele? STI has always been attentive to the importance of its partners in international markets. The company’s goal is to offer products that meet a very high quality standard to satisfy the needs of consumers all over the world. We try to offer to our European and non-European distributors as much support as possible by sending them material to build an appropriate marketing campaign and offering them a timely and efficient aftersales service, giving them maximum support both in the technical and commercial field in case of necessity. We also give the possibility to customize our products in order to make them more suitable for the needs of the country of distribution.
Expertos en vapor
Experts in steam
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TI is a leading manufacturer of steam generators, both domestic and professional lines. We offer the highest quality products, 100% Made in Italy. Ours is a complete range: for both of our lines we have only-steam and steam&vacuum products. We also patented the revolutionary VAP FILTER, a 160°C continuous vapour spray duct allows you to capture even the smallest particles of pollen and micro dust. We are company really focused on innovation and we always try to get better also by listening to the suggestions of our distributors. We also offer the possibility to personalize the product in accordance with our clients’ needs. 70
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¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? STI siempre ha estado atento a la importancia de sus socios en los mercados internacionales. El objetivo de la compañía es ofrecer productos que cumplan con un estándar de calidad muy alto para satisfacer las necesidades de los consumidores de todo el mundo. Intentamos ofrecer a nuestros distribuidores europeos y no europeos el mayor apoyo posible enviándoles material para crear una campaña de marketing adecuada y ofreciéndoles un servicio postventa oportuno y eficiente dándoles el máximo soporte tanto en el campo técnico como comercial en caso de necesidad. También ofrecemos la posibilidad de personalizar nuestros productos para que sean más adecuados para las necesidades del país de distribución.
COMBY 4000 This steam generator with vacuum can eliminate in a few seconds the 99% of the bacteria on surfaces, thanks to its steam at 185°C. The compact body is in stainless steel and the powerful boiler has 10 bar. You can face long and hard cleaning, since it has an automatic refilling of the boiler and two new functions called “hydrojet” and “detergent”. The new software allows choosing the level of water and/ or detergent to spray with steam, according to the surface to clean. Just one machine to clean, disinfect and dry all types of surfaces. COMBY 4000 Este generador de vapor con vacío puede eliminar en pocos segundos el 99% de las bacterias en las superficies, gracias a su vapor a 185°C. El cuerpo compacto es de acero inoxidable y la potente caldera tiene 10 bar. Usted puede hacer frente a la limpieza larga y dura, ya que tiene un relleno automático de la caldera y dos nuevas funciones llamadas “hidrojet” y “detergente”. El nuevo software permite elegir el nivel de agua y/o detergente para pulverizar con vapor, de acuerdo con la superficie a limpiar. Sólo una máquina para limpiar, desinfectar y secar todo tipo de superficies.
QUEENVAP The QueenVap is a 6 bar steam cleaner with vacuum (also available with detergent function). QueenVap is the best ally in your household cleaning: from the sanitation of your bathroom to the cleaning of your windows, from the degreasing of your oven and cooking hob to the cleaning and sterilization of textiles, from liquid suction to ironing. Moreover, it is equipped with the patented Vap Filter. QUEENVAP El QueenVap es un limpiador a vapor de 6 bar con vacío (también disponible con la función de detergente). QueenVap es el mejor aliado en la limpieza de su hogar: desde la limpieza de su baño hasta la limpieza de sus ventanas, desde el desengrase de su horno y la cocina hasta la limpieza y esterilización de textiles (cortinas, sofás, alfombras, etc.), Desde la aspiración de líquidos hasta el planchado. Además, está equipado con el patentado FILTRO VAP.
STEAM IS YOUR BEST ALLY 2009
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www.stindustry.it STI srl - The Steam Industry
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SYNCLEAN
www.syncleanservice.com
La experiencia que crea valor Investigación constante orientada a la innovación de productos y clientes. Este resumen describe la misión de Synclean, una empresa distribuidora de máquinas para limpieza industrial, accesorios y repuestos, así como Ametek, el fabricante estadounidense número uno en el mundo para motores de succión. El valor agregado de la empresa, que este año cumple 25 años de actividad, es la experiencia del más alto nivel respaldada por una de las “bases de datos” del sector más completas del mundo, actualizada constantemente con nuevos modelos y tecnologías. pochi clic e applicando varie tipologie di filtro Synclean (tipologia, marca, modello, codice), trovare queltiene una presencia consolidada che cercano velocemente e facilmente. Sonoen el mercado, con el 85delle % varie de su volumen de negocio state sviluppate silhouette virtuali macchine che evidenziano elementi e accesbasado en exportaciones a más icerca costante orientata azienda di produzione di macchine per la sori disponibili con relativi codici.de E per 70quanto países. Tiene sucursales en all’innovazione di prodotto pulizia industriale. Un mercato che negli anni riguarda i pezzi di ricambio si Suiza, può accedere Francia, Dubai y Alemania. e al cliente. Questa sintesi ’70 in Italia era poco popolato e che ha avuto a viste ancora più dettagliate deiEn componenti su catálogo ofrece productos descrive la mission di Synsuccessivamente una grande espansione e nel e delle parti meccaniche, elettriche ed eletcertificados italianos y europeos, clean, azienda distributrice quale Vincenzo Savoldi ha individuato un troniche. Una mole considerevole di dati al divididos en macroáreas: di macchine per la pulizia punto critico: la necessità di reperire con faci- servizio della clientela grazie alla competenza - maquinaria (limpiadores de industriale, accessori e pezzi di ricambio, oltre lità pezzi di ricambio ed accessori per il parco dello staff dell’azienda, punto di riferimento aspiradoras, barredoras, che concessionaria unica per l’Italia di Ametek, macchine esistente. Ecco che in questo solco si anche in tema di consulenza. La suelos, vendita online máquinas produttore americano specializzato in motori inserisce e cresce l’attività di Synclean, che già diretta è invece affidata all’e-commerce www. de un solo cepillo, limdi aspirazione. Il valore aggiunto di Synclean, alla suaat fondazione di un patrimonio inclemashop.com e ad accordi piadores con Amazonde alta presión); onstant research aimed productgodeva innovation and the customer. This sum- accesorios (motores, limpiaparache quest’anno festeggia i 25 anni di attività, è unico di conoscenza del mercato e dei prodotti, ed Ebay. L’e-shop, che ha tempi di evasione mary describes missionnegli of Synclean, that distributes brisas de los principales fabricanl’esperienza di alto livello supportata da uno dei therafforzato anni grazie a al company costante investidegli ordinimachines di 24/48 ore, rispecchia l’impostafor industrial cleaning, and spare parts, as well zione exclusive in proponendo “database” del settore più completi al mondo, mentoaccessories nella digitalizzazione. del sitodealer aziendale, tes un’ampia y personalizables bajo pedido, costantemente aggiornato con i nuovi modelli gamma di prodotti tutti corredati dadiscos abrasivos profecepillos, Italy for Ametek, the number one American manufacturer in the worldcertificati, as e tecnologie. L’azienda ha una presenza consoDIGITALIZZAZIONE E E-COMMERCE schede tecniche dettagliate. sionales, baterías y cargadores de far as suction engines go. The added value of the company, which this year lidata sul mercato, con un fatturato basato per L’accesso a un database contenente passato baterías, tubos y cilindros, acce25Hayearse of activity, its highest-level experience backedPROIETTATA by one AL CLIENTE l’85% sulle esportazioni in celebrates oltre 70 Paesi. presente del is settore è il fiore all’occhiello UN’AZIENDA sorios para succión), succursaliofinthe Svizzera, Dubai e Ger-“databases” di Synclean. L’aggiornamento dell’archivio obiettivi di Synclean, spiega VinmostFrancia, complete sector in the world, constantly updatedGli with new futuri models - Piezas de repuesto. mania. Nel catalogo proponeSynclean prodotti ita-has prodotti/produttori uno degli elementi cenzo Savoldi, andsuotechnologies. a consolidated èpresence on the quamarket, with 85%siofmuovono its su binari paralleli liani ed europei certificati, divisi per macroaree: lificanti dell’azienda che, oltre a disporre di che hanno in comune la soddisfazione del turnover basedaspiratori, on exports to over 70 countries. It hasfrabranches macchinari (lavapavimenti, spazzaun magazzino di referenze i più ampi,insi Switzerland, cliente finale.France, C’è la volontà diE-commerce arricchire il Las ventas Dubai and Germany. Its catalogue offers certified Italian and European products, divided trici, monospazzole, idropulitrici); accessori occupa di informare i clienti circa le novità del già ampio ventaglio di competenze dell’a- directas “on-line” se confían al comercio electrónico (motori, gomme tergi dei principali produttori mercato, come pure di fornire risposte circa zienda: ”La nostra esperienza nel settore by macro area: machinery (floor cleaners, vacuum cleaners, sweepers, single-brush machines, y a los e personalizzabili su richiesta, spazzole, dischi ricambi e accessori compatibili anche per delle macchine per la pulizia www.inclemashop.com industriale è high-pressure cleaners); accessories (motors, rubber wipers from the main manufacturers acuerdos abrasivi professionali, batterie e caricabatterie, macchine fuori produzione. Un team ad hoc pienamente consolidata. Alla base dell’effi- con Amazon y Ebay. and customisable on request, brushes, professionaldiabrasive disks, battery tubi e manicotti, accessori per l’aspirazione); si occupa costantemente scandagliare tutti ibatteries cienza diand Synclean ci sono un database com- electrónica, que tiene La tienda pezzi di ricambio. siti di fornitori alla ricercaspare delle ultime gestione del de procesamiento de chargers, hoses and sleeves, accessories for suction); parts.novità pleto e dettagliato, la capacità diun tiempo per poter garantire il continuo adeguamento prodotto e la logistica. I nostripedidos obiettivi, inde 24/48 horas, refleja L’ANNIVERSARIO del magazzino in base alle uscite sul mercato. accordo con le richieste del mercato, sono la configuración del sitio web de E-COMMERCE È stata fondata nel 1994 da Vincenzo Savoldi, La presenza online di Synclean si esprime di migliorare ulteriormente la la velocità della empresa y ofrece una amplia Direct onlineunico. salesLaaresuaentrusted to e-commerce and agreements attuale amministratore espeinoltre con un sito e unwww.inclemashop.com e-commerce, entrambi comunicazione col cliente e dell’evasione gama de productos certificados, rienza nelwith settore affonda però le radici fortemente user oriented. I grandi distributoritimes degli Amazon and eBay.ancora The e-shop, which has order processing ofordini”. 24/48 hours, todo ello acompañado de hojas più indietro nel tempo, nel 1975, in una prima e rivenditori multimarca possono, attraverso www.syncleanservice.com reflects the setting of the company website, offering a wide range of certified products, all técnicas detalladas. accompanied by detailed technical sheets.
Experience that creates Rvalue
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www.tecnovap.it
El poder del vapor
The power of steam
T
he company Tecnovap was founded 1985 in Negrar near Verona with the goal of manufacturing boilers with leading technologies for those times, for domestic use irons. In these 30 years the company has grown continuously and evolved into a considerable partner in the professional and industrial sector; today Tecnovap exports its technology and product range in five continents and over 70 countries. All products are studied, designed and realized exclusively in Italy. Furthermore Tecnovap cooperates with multinational companies for the realization of new projects. The success acquired also in this field substantiates the professional expertise of a company which is always searching for progress and innovative solutions in order to propose them to the cleaning sector. These 30 years shaped by activity and successes are the basis for Tecnovap being today one of the most important and innovative companies worldwide in the steam cleaning sector. 74
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STEAM BOX VAC MINI 6/10BAR Three-phase or single-phase steam generator for usage in the professional sector, with a stainless-steel body (watertight protection IPX5), unlimited steam autonomy thanks to the automatic refilling system with either an internal water tank (electromechanical water level control system inside the boiler – True Temp) or directly with a water mains connection. Possibility to inject detergent (or hot water as optional) together with steam. Equipped with a wet&dry vacuum cleaner with float. The steam generator’s front panel is equipped with an electric console with commands for a timer, a thermometer and a pressure gauge; the digital display will advise the user about the necessity to proceed with the boiler maintenance.
STEAM BOX VAC MINI 6/10BAR Generador de vapor MONOFÁSICO o TRIFÁSICO con recarga automática con sensor de nivel electromecánico al interno de la caldera - True Temp, carrocería de acero inoxidable con impermeabilidad IPX5, inyección de detergente y conexión directa a la red hídrica. Consola electrónica de mando con termómetro, manómetro, cuentahoras, aviso “CALC” para limpieza caldera. En opción: inyección de agua calentada.
CHATTANOOGA JUNIOR STAR Single-phase steam generator (3,65 kW) for usage in the professional sector, with a polyethylene body, unlimited steam autonomy thanks to the automatic refilling system with an internal water tank (electromechanical water level control system inside the boiler – True Temp™). Possibility to inject detergent (or hot water as optional) together with steam. Equipped with a wet&dry vacuum cleaner with float. The steam generator comes with a digital device with commands for a pressure gauge and an hour meter. CHATTANOOGA JUNIOR STAR Generador de vapor monofásico con sistema de recarga automática con sensor de nivel electromecánico al interno de la caldera - True Temp, inyección de detergente, combinado con un aspirador agua/polvo dotado de un flotador. Consola electrónica de mando con termómetro, manómetro, cuentahoras, aviso “CALC” para limpieza caldera. En opción: inyección de agua calentada.
STEAM BOX VAC INDUSTRIAL Three-phase steam generator with automatic refilling system with electromechanical water level control inside the boiler True TempTM, stainless steel chassis and body, watertight IPX5, 165W pump motors, detergent injection and direct connection for water supply. Three-phase integrated wet & dry vacuum cleaner equipped with and induction turbine. Electric console with: thermometer, pressure gauge, hour meter, “CALC” advise for boiler cleaning. Standard overheated water injection. STEAM BOX VAC INDUSTRIAL Generador de vapor trifásico con recarga automática con sensor de nivel electromecánico al interno de la caldera - True Temp, carrocería de acero inox con impermeabilidad IPX5, motores bombas 165W, inyección de detergente y conexión directa a la red hídrica. Aspirapolvo/líquidos trifásico integrado dotado de turbina de inducción. Consola electrónica de mando con termómetro, manómetro, cuentahoras, aviso “CALC” para limpieza caldera. Inyección de agua calentada estándar.
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TMB
www.tmbvacuum.com GIAMPAOLO RUFFO, Generale Manager
Una empresa orientada al producto
A product oriented company
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MB was founded in 1980 as manufacturer of wet & dry vacuum cleaners and carpet extractors. Giancarlo Ruffo, the successful entrepreneur and charismatic owner of Comac, became interested in the company and acquired it in September 2000. In September 2011, the company was finally relocated from Lodi to the Ruffo family’s historical manufacturing site in San Giovanni Lupatoto, just outside Verona. This was a long awaited, strategic choice that marks an important milestone: TMB’s full integration into the Ruffo family’s brands both from a logistics and manufacturing point of view. In recent years TMB has developed several products in the commercial, professional and industrial field. The range includes industrial and commercial vacuum cleaners, wet&dry vacuum cleaners and single disc machines. A wide selection of accessories allows to customize each model to have always the most effective answer to any cleaning needs. 76
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What are the marketing strategies and supports you offer your international clientele? We are dedicated in improving the quality of cleaning, with effective, user friendly and functional machines. We’re constantly evolving, adding our innovative attitude as a key factor when working on new products. We keep looking at the market to develop more complete solutions for customers based upon our deep experience. Our main commitment is provide the proper equipment for real cleaning need, combing quality with performances. TMB range of machines spans different sectors, since it includes: industrial and commercial vacuum cleaners, single disc machines, car wash tools, and also pet washing stations. They all feature a number of accessories that can suit very specific applications. ¿Cuáles son las estrategias de marketing y los apoyos que ofrece a su clientela internacional? Estamos dedicados a mejorar la calidad de la limpieza, construyendo máquinas eficaces y fáciles de usar. Seguimos el productos completos para nuestros clientes, con una actitud innovadora que se une a nuestra profunda experiencia. Estamos comprometidos con proporcionar las máquinas correctas, para solucionar las reales exigencias de la limpieza, combinando calidad y prestaciones. Es así que la gama de máquinas de TMB abarca diferentes sectores: aspiradores comerciales e industriales, abrillantadoras, equipos para el lavado de coches, e instalaciones para el lavado de mascotas. Y todos nuestros productos cuentan con numerosos accesorios, para afrontar hasta las exigencias más específicas.
SINGLE DISC FLOOR MACHINE: TFO 43 TFO is the latest stage in the evolution of TMB’s orbital technology. A floor machine weighing 50 kg, with 1400 oscillations per minute, it is compatible with the entire range of specialty attachments for the treatment of different surfaces such as concrete, Gres, marble, linoleum, carpet, granite and wood. Thanks to the development of VRS (Vibrations Reduction System), TFO offers a level of superior comfort during use compared with traditional floor machines, reducing user fatigue for all applications.
MÁQUINA MONOCEPILLO TFO 43 TFO representa la evolución de la tecnología orbital TMB. Es un monocepillo de 50 Kg y 1400 oscilaciones por minuto, apto pata utilizar toda la gama de accesorios predispuestos para el tratamiento de los diferentes tipos de superficies: cemento, gres, mármol, linóleo, moqueta, granito y madera. El sistema VRS (Vibrations Reduction System) brinda un excelente confort durante el uso, también superior a lo de una normal abrillantadora, garantizando menor fatiga para el operador, durante todos los tipos de tratameintos.
VACUUM CLEANERS: EXTRA Featuring rotomolded polyethylene tanks, EXTRA vacuum cleaners are the Crossover versions of TMB’s professional vacuum cleaners, adapted for heavy-duty applications, such as those in industrial environments where in addition to functional efficiency, special structural strength is also required. EXTRA vacuum cleaners can be supplied with TMB’s industrial attachments for the correct use of required applications.
ASPIRADORES EXTRA Los aspiradores EXTRA tienen tanques en polietileno, fabricados con la técnica de moldeo rotacional. Son modelos crossover que pertenecen a la gama de los aspiradores profesionales, aptos para aplicaciones pesadas, en ámbito andustrial, donde se requiere eficiencia de aspiración junta a una buena robustez estructural. Los aspiradores de polvo y líquidos EXTRA se pueden equipar con los accessorios industriales TMB para cumplir con las diferentes exigencias.
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PEST CONTROL
Tricks of the trade
Advice and recommendations to the pest control operator for navigating the numerous tools and vocational training courses Chiara e Graziano Dassi KEY TO UNDERSTANDING
To illustrate the wide range of equipment that the pest control operator (PCO) uses in disinfestation services, it seems useful to give an example that we consider very pertinent even if, at first glance, it may seem irrelevant: plastic pollution in the seas. It is our belief that it is not the plastic that is guilty. Humans throw it everywhere in an indiscriminate way and if plastic ends up in the sea it seems to be a completely passive subject of the crime ascribed to it. The same also applies to chemistry: our products, if used well, solve problems, they do not create them. So the focus for PCOs is to use the resources that are made available to them and the related application procedures well. POSSIBLE MISTAKES
pest co
Excluding, due to expository limits, statistically less frequent errors, there remain: percentage of use error and wrong distribu78
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tion; in fact, the choice of the PMC is the responsibility of the technical service and the schedule of treatments as well as the places in which to intervene are defined in the contract (which, it is to be hoped, according to careful monitoring). Now the preparation of the solution-suspension of use for the PMC-Biocides that it requires is performed at the moment and requires attention but for a rather short time and the instructions for the operator are quite simple (g or ml per litre). For correct or incorrect distribution, the argument becomes wider and leads us to equipment. INFORMATION, TRAINING AND COACHING
The goal we set ourselves is to give information on the main types of equipment and to mention how the training must convince (motivate) people on the importance that the correct use of a piece of equipment must guarantee the exact unit dosage (ml per units
of measurement: m2 or m3) targeted at the areas to be treated (surfaces, foliage, water or air). Coaching (delegated to professional training courses) must activate almost automatic manual procedures by the PCO so that he/she can operate correctly and at the same time observe the environment in which the disinfestation work is carried out (a work that always requires much time). The analogy with driving a car seems to us to be pertinent: use of the gear lever, steering wheel and pedals is automatic, but our attention must always be paid to traffic as well. SPRAYERS
The equipment consists of a tank in which a liquid under pressure is comminuted and made to pass through nozzles. Sprayers make it possible to target the use-suspension solution contained on the areas to be treated with the utmost precision. They can be classified as manual or motor. The distinction is intuitive. In motorised devices the pump can be operated by a petrol engine and an electric motor (alternating current or battery). The amount of liquid dispensed varies from high to low volume. To be clear, in combatting crawling insects the high volume is on average 100 ml/m2 (on a vertical surface we are at the limit of dripping), the medium volume is instead 50 ml/m2; in some cases, if equipped with turbulence nozzles, these devices can also be used in disinfection with average dosages of 0.1 ppm (100 ml/m3) which, with micro-drops of 20 microns in diameter, can reach an ambient air disinfection and have a certain effect also on surfaces when the micro-drops are deposited on these surfaces.
ontrol
Herramientas necesarias para el oficio Asesoramiento y recomendaciones a los operadores técnicos para moverse entre los numerosos equipos y los cursos de formación profesional. Los errores más frecuentes en los que el operador de control de plagas (OCP) podría incurrir son el error del porcentaje de uso y la distribución incorrecta. La preparación de la solución-suspensión de uso para los PMC-Biocidas que la requieren se realiza en el momento y exige prestar atención, aunque durante un tiempo bastante corto, y las instrucciones para el operador son bastante simples (g o ml por litro). Para la distribución correcta o incorrecta, hay que ampliar el discurso y esto nos lleva a hablar del equipo. Aquí también entra en juego la formación, que debe convencer (motivar) acerca de la importancia de que el uso correcto de un equipo debe garantizar la dosis unitaria exacta (ml por unidad de medida: mq o mc) destinada a las áreas a tratar (superficies, follaje, agua o aire). La principal recomendación es que los peligros de las desviaciones aumentan con la potencia del equipo utilizado y con la disminución del diámetro de las microgotas dispensadas. Un punto de excelencia es la formación (delegada en cursos de formación profesional), que debe activar procedimientos manuales casi automáticos en el OCP para que pueda operar correctamente y al mismo tiempo observar el entorno en el que se lleva a cabo el trabajo de desinsectación (trabajo que siempre requiere mucho tiempo).
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PEST CONTROL
The motors generally vary from 1 to 20-30 hp and the pumps have capacities ranging from 1 l/min to well over 100 l/hr. Danger of drifts: zero for needle nozzles, low for the other types of nozzles ATOMISERS/NEBULISERS
In these motorised devices the solution-suspension is the combination between the micronisation of a liquid under pressure that meets a flow of air at low pressure, but at high speed. Also in this case the motor can be petrol or electric (also with battery). The field of action varies from disinfestation, to disinfection and phytosanitary defence. Operating volumes range from medium to low volume. In the fight against adult mosquitoes, volumes of approximately 50 l/ha should be used depending on the product used, the environment in which one works (parks or city streets, campsites), speed of progress and concentration of the formulation. By way of example, a medium-power atomiser can treat 200,000 cubic metres in one hour of work (the projection on the ground is equivalent to about 8 hectares which would require about 400 litres of the suspension-solution used. Motor powers vary from fractions of hp to over 100 hp. It is therefore a very broad product category. Danger of drifts: zero, medium-low in closed environments, high in the open, so we feel to recommend the use of electrostatic devices that increase effectiveness, reducing the danger of unwanted drifts. ULVS (ULTRA-LOW VOLUME)
We will not go so much into this category which requires high level professional skills and use of specifically registered products. We will limit ourselves to mentioning the classic definition: 5 l/
PLASTIC Precision of language would, in fact, require that the term “plastic materials” should be used given the great variety of polymers that are indicated with this term. Chemically speaking, in nature amber, the shell of turtles and the horns of certain ungulates are “plastic” being natural polymers. The first studies began in the second half of the nineteenth century on cellulose nitrates. In 1870 we have the first synthetic billiard balls and dentists begin to use polymers for dental impressions. In 1910, Bakelite was patented. In 1912, we obtain the first PVC. In 1913, a Swiss “invents” Cellophane. In 1935, it is the moment of nylon and oil becomes the raw material of synthetic fibres. In 1941 comes PET (the substance used for mineral water bottles). The 1950s see the arrival of Formica. Today it is the era of technopolymers such as polymethyl pentene (or TPX) which is very useful in the production of items for clinical laboratories, sterilisable and perfectly transparent, and polyimides, thermosetting resins that do not alter if subjected for very long periods to temperatures that may reach up to 300°C. Today, spacesuits are almost entirely made of plastic materials as well as motorcycle helmets and our PPE (masks and exterminator gloves, accident-prevention footwear and so on ...) that must be disposed of properly so as not to find them in the rivers or in ‘Mare Nostrum’ as the ancient Romans called the Mediterranean.
ha with the use of concentrated products and the micro-drops should have diameters of 5 microns. Field of elective application: high disinfection, disinfestation in confined spaces and treatments in greenhouses.Danger of drifts: since they can only be used in confined spaces we cannot talk about drifts, but it has been calculated that, in times when this practice was used, they could reach in excess of 10 km. THERMAL MISTERS
Also in this case we will limit ourselves to giving a brief description. They are devices that can produce hot mists. This gives them a very high penetration capacity which makes them suitable for treatments in which there are numerous obstacles (warehouses) or ducts (sewer network). They are generally used by introducing thermostable products into hot air flows. Danger of drifts: high if used outside. CONCLUSIONS
More than conclusions we could talk about recommendations. The first is that the dangers of drifts increase with the power of the equipment used and with the decrease in the diameter of the micro-drops dispensed. In any case, in the professional training courses of technical operators (PCO) coaching is the point of excellence. 80
CLEANING | SEPTEMBER 2019
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