New Product Releases

1. DIRTY BUCHA

RRP: $24/4-pack • Distributor: Square Keg

Australia’s first premium kombucha and spirit drink, released in three flavours: Botanical Gin with Lemon Myrtle, Premium Vodka with Tropical and Spiced Rum with Ginger.

2. THE BALVENIE STORIES COLLECTION

RRP: The Sweet Toast of American Oak – $110, A Week of Peat – $150, A Day of Dark Barley – $1,050 • Distributor: William Grant & Sons

The Balvenie has announced the launch of The Balvenie Stories, A trio of new releases from The Balvenie Distillery. The Balvenie Stories is a range of exclusively crafted single malt whiskies, evoking historical tales of character and endeavour as told by its craftsmen at the distillery in Dufftown, Scotland.

3. LARRIKIN CHERRY LUSH GIN

RRP: $85 • Distributor: Larrikin Gin

A seasonal blend of Morello and sweet cherries sourced from Red Hill Cherry Farm on the Mornington Peninsula, Victoria, with Larrikin’s iconic Scoundrel gin. Sweet but tart this gin makes the perfect fireside drink for mid-winter either straight up or blended.

4. JONATHAN THURSTON BATCH BUNDABERG RUM

RRP: $59.99 • Distributor: Diageo

Five years in the making, this limited-edition rum celebrates the career of legendary NRL player, Johnathan Thurston. Individually numbered and designed and approved by the man himself.

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5. MCWILLIAM’S MCW 480 ESTATE TUMBARUMBA CHARDONNAY AND MCW 480 ESTATE TUMBARUMBA PINOT NOIR ROSÉ

RRP: $20 • Distributor: McWilliam’s Wines Group

These new varietal releases produced from fruit harvested in the Snowy Mountains region of Tumbarumba, will complement the existing McW 480 Estate Hilltops Shiraz and McW 480 Estate Tumbarumba Pinot Grigio.

6. TAYLORS THE LEGACY 2014

RRP: $1000 • Distributor: Taylors Wines

Released to honour 50 years of the winery since it was founded in 1969, Taylors calls The Legacy the finest wine the winery has ever produced. Made to hold its ground against some of the greatest red wines in the world namely Bordeaux’s, Mouton Rothschild, The Legacy is predominantly Cabernet Sauvignon with small parcels of Merlot and Cabernet Franc added to the blend. The Legacy packaging brings this very special wine to new heights. The Legacy is presented in a bespoke case and a threepronged sculpture signed by a representative of each generation. The bottle comes with a security chip and silver medallion coated in rhodium.

7. BOMBAY SAPPHIRE LIMITED EDITION ENGLISH ESTATE GIN

RRP: $65 • Distributor: Bacardi-Martini

Inspired by the summer aromas and essences of the hills and the hedgerows surrounding the Bombay Sapphire Laverstoke Mill Distillery in Hampshire, this Limited Edition gin is every bit the English estate, with its Pennyroyal mint, rosehip and toasted hazelnut botanicals. Available for twelve months only.

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8. COPPER DOG SCOTCH WHISKY

RRP: $60 • Distributor: Diageo

Founded in 2016 at the Craigellachie Hotel in the heart of Speyside, the Copper Dog is a blend of eight Speyside single malt whiskies and is named after the copper tube with a penny soldered to one end and a cork in the other, that 18th century distillery workers created to take their daily pilfered drams home in.

9. SQUEALING PIG ROSÉ GIN

RRP: $55 • Distributor: Treasury Wine Estates

A pale, pink gin cleverly crafted with ten botanicals and a dash of the award-winning Squealing Pig Rosé wine. It’s the first gin to be sold in Australia that contains Pinot Noir rosé wine sourced from New Zealand’s Marlborough. The 10 botanicals include juniper berries, citrus peels, lavender blossoms, coriander seeds, angelica seeds, rosemary, cardamom, fennel, peppermint and laurel leaf.

10. KOYOMI HIGHBALL

RRP: $18 for four-pack • Distributor: Beam Suntory

Koyomi™ Highball is a bespoke Japanese drink created especially for Australia. In a world first, this easy to drink, refreshing highball premix range is a blend of Shochu (焼酎), Japan’s most popular spirit, with popular seasonal Japanese flavours, all served within a beautifully designed can. Flavours include Blood Orange and Bitters, Mandarin and Grapefruit, Yuzu and Lime. Koyomi brings a style and distinctively modern Japanese drinking experience to those looking to try something new.

11. ROOTS MARLBOROUGH DRY GIN

Target RRP: $80.99 – 700ml bottle 45% vol. • Distributor: Elemental Distillers

Described as a ‘crisp ‘London Dry’ style gin with a Kiwi twist’, this local New Zealand gin is the product of Marlborough’s newest craft distillery. Its botanicals include wild Macedonian juniper, Gisborne grapefruit, Hawke’s Bay coriander seed, Kaikoura kawakawa, Marlborough gorse flower and Motueka hops.

12. LITTLE CREATURES WINTER STOUT

RRP: $64.99/24-case • Distributor: Lion Co.

Russ Gosling, Head Brewer says they have gone hoppier with this brew and amped up their signature Fuggle hops, along with US Loral, to get an earthy, dark fruit quality with chocolate and roast to create a smooth stout perfect for the colder months.

13. ALTD GOLDEN EMPORER

RRP: $64 • Distributor: Paramount Liquor

This is the third alcohol-free release from ALTD spirits after the Silver Princess and the Green Grocer were released last year. The Golden Emperor spirit has a unique flavour profile of bitter-sweet orange, toasted spices and roasted flavours. Fresh organic oranges and blackened, chilli-salt citrus peels provide a complexity and depth of flavour. Native Wattleseed has been combined with a single origin, dark roasted cocoa from far North Queensland to achieve the roasted, Jaffa and raisin overtones.

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AUSTRALIA’S FAVOURITE ROSÉ PUTS A TWIST ON GIN

Squealing Pig announces launch of rosé gin

Rosé continues to fly off the shelves in Australia1. Gin is booming too and is the fastest growing category of any alcohol2. So why not combine these two loves together?

The winemakers of the most popular rosé sold in Australia3, have done just that. Introducing the new Squealing Pig Rosé Gin - a refreshing gin crafted with 10 botanicals and a dash of award winning Squealing Pig Pinto Noir Rosé wine.

Treasury Wine Estates Deputy Chief Marketing Officer Angus Lilley said that the Squealing Pig Rosé Gin is an exciting initiative from a brand that enjoys doing things differently. “We know that many consumers, particularly millennials, are keen to explore new and unique beverages. Gin is so popular at the moment and Squealing Pig Rosé is growing by 67 per cent4; we’re proud of what we’ve achieved by combining these two powerful categories,” he said.

“While quality and expertise underpins everything we do, Squealing Pig has had enormous success bringing some playfulness and fun to the typically serious wine category, making it more accessible to new consumers. We’re now thrilled to be putting this fresh, approachable spin on quality gin too.

“Squealing Pig has contributed significantly to value growth in the wine category over the last few years5, so we’re in a great position to bring across fans of our wines to gin and fans of gin to wine, to grow both categories,” Lilley said.

“Squealing Pig Rosé Gin is the first gin sold in Australia that contains pinot noir rosé wine. Squealing Pig Rosé is made from pinot noir sourced from Marlborough, New Zealand. The bottle and packaging take cues from the wine category,” Lilley added.

The quirky brand has teamed up with internationally recognised drinks figurehead Jason Crawley, a 30-year industry veteran who received the 2018 Australian Bar Awards’ prestigious Outstanding Contribution Award. Crawley is working as a consultant on the launch plans for both on and off premise, and said it’s been a fun project to be involved in.

“We have come up with some lovely creative ideas that I’m excited to see come alive in bars and bottle shops,” said Crawley. “Squealing Pig Rosé Gin really punches above its weight and is made in an approachable drinking style. With an alluring pale salmon colour, it is dry, light and refreshing with subtle juniper, bright citrus flavours and balanced spices. The addition of the rosé wine gives it a delightful hint of lifted strawberry on the finish.”

The 10 botanicals include juniper berries, citrus peels, lavender blossoms, coriander seeds, angelica seeds, rosemary, cardamom, fennel, peppermint and laurel leaf.

Squealing Pig Rosé Gin is available to order from Treasury Wine Estates in a 700ml bottle. The launch is being supported by a marketing campaign comprising ATL advertising, PR, social media and activations both on and off premise.

From humble beginnings less than 10 years ago, Squealing Pig has gone from crafting one punchy 2010 Marlborough Sauvignon Blanc wine, to being the makers of the #1 rosé sold in Australia, and the #2 sauvignon blanc, pinot noir and pinot gris in their respective categories by value6 .

1. Rosé is growing by 25% in value – IRI Aus Liquor Unwtd $ Still Rosé MAT to 12/05/19. 2. IWSR Drinks Market Analysis Global Database, May 2019. 3. Squealing Pig Rosé is the #1 rosé in Australia by volume - IRI Aus Liquor Unwtd Still Rosé MAT to 12/05/19. 4. IRI Aus Liquor Unwtd $ % MAT to 12/05/19. 5. IRI Aus Liquor Unwtd $ Growth Actual MAT to 12/05/19. 6. IRI Aus Liquor Unwtd $ Bottled Wine 12/05/19