2024
Born on the rugged south coast of Africa, Williamson has been manufacturing lures for those who thrive on the challenge of finding and conquering the world’s largest fish. Hard-won knowledge and a sincere passion for offshore angling assure that there’s a Williamson lure to fill every spot in any saltwater spread.
LEAD-FREE ALLOY
VMC® HEAVY-DUTY HOOKS
NEW 2024
VISUAL IDENTITY As one of the oldest big game saltwater brands in the industry, we have embarked on a transformative journey to update our brand identity and deliver an unparalleled experience to passionate anglers worldwide. Our brand evolution encompasses a comprehensive revitalization. From the logo to the visual identity, we are embracing a fresh and contemporary aesthetic that symbolizes our commitment to innovation and quality. The new Williamson brand image encapsulates the spirit of adventure and the thrill of the chase, inviting anglers to embark on unforgettable journeys and seek the ultimate trophy catches.
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NEW 2024
LEAD-FREE With recent advancements, we have been able to utilize lead-free materials that now provide comparable qualities to lead, ensuring the same high-performance you expect from Williamson while remaining eco-friendly. With these alternatives, you can confidently fish knowing that you are making a responsible choice that helps protect the natural habitats we cherish.
NEW 2024
ECO-FRIENDLY PACKAGING As we embrace the winds of change, we are not only revamping our products but also prioritizing sustainability. As avid anglers, we relish the opportunity to find floating debris while trolling offshore, knowing that it often serves as a sanctuary for prized catches like dorado or wahoo. However, our excitement is often tempered by the disheartening reality that much of this debris consists of harmful plastic waste. In light of the pressing global environmental challenges we face, it became imperative for Williamson to embark on a comprehensive evaluation, encompassing not only the lure material but also the packaging material. This natural evolution reflects our unwavering commitment to sustainability and preserving the precious marine ecosystems we love.
FEATURES
SUPER SHARP PREMIUM HOOKS All lures are armed with VMC® heavy-duty, super sharp, saltwater hooks.
LOOP PROTECTION Flared crimping sleeve & rubber loop protector eliminate chafing at the critical connection.
MONO LEADERS Our lures that are pre-rigged with mono leaders use only premium Sufix® leader line.
HOOK LOCKING SYSTEM VERY LIMITED PLASTIC USAGE
Patented Hook Locking System keeps hook in proper alignment for consistent hook ups.
TOUCH AND FEEL
3
Jigs
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CASTING JIGS
GOMAME
DURABLE, PREMIUM FOIL FINISH VMC® HEAVY-DUTY PERMA STEEL® HOOKS
The “S” shape in the body delivers a pronounced wounded baitfish action. Premium foiled finishes add flash and attraction to the amazing action. Good for a variety of pelagic fish: tuna, trevally, sea bass, spanish mackerel and kings. Durable, premium foil finish • Extra strong VMC® Perma Steel® treble hook
BS - Blue silver
GS - Green Sardine
HP - Hot Pink
PUV - Pinfish UV
RS - Rasta
UVSC - Silver Chrome
YG - Yellow Tail Glow
Model No.
Length (inches/mm)
Weight (oz/g)
GMJX25
3” / 76 mm
7/8 oz / 25 g
GMJX50
3,75” / 95 mm
1-3/4 oz / 50 g
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CASTING JIGS
THUNDER JIG BLADED ASYMMETRICAL DESIGN
SWIVEL BLADE ADDS FLASH AND SLOWS SINKING RATE.
INLINE VMC® HOOK
The Bladed hook adds lots of flash on a steady retrieve and will get strikes when fishing pressure is high. The additional traction will slow down the jig when used in shallow water. In-line single hook will decrease the risk of getting snagged in obstacles. Asymmetric design · Inline VMC® hook · Swivel blade · Multi-species
BS - Blue silver
GS - Green Sardine
HP - Hot Pink
PUV - Pinfish UV
RS - Rasta
UVSC - Silver Chrome
YG - Yellow Tail Glow
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Model No.
Length (inches/mm)
Weight (oz/g)
WTHJ40
3” / 80 mm
1-3/8 oz / 40 g
SLOW PITCH JIGS
SLIDE DANCER
ASYMMETRICAL DESIGN
SUPER- SHARP VMC® ASSIST HOOKS
PE WHITE LINE WITH CARBON CORE ASSIST LINE
Designed for one pitch jerk technique, the Slide Dancer delivers an enticing action to trigger more strikes with premium assist hooks for better penetration and hook ups. Your best choice for multi-species and varied conditions. The asymmetrical design creates a fluttering action on the pause, with life-like darting when jerked to trigger strikes. Asymmetrical Design • Multi-species • PE White Line with Carbon Core Assist Line • Super- sharp VMC® Assist Hooks
BL - Blue Lagoon
CB - Chartreuse Blink
CF - Candy Floss
HS - Hot Sauce
MD - Mack Daddy
SB - Silver Blink
SL - Slushy
SP - Spooky
Model No.
Length (inches/mm)
Weight (oz/g)
WSD100
4” / 105 mm
3-1/2 oz / 100 g
WSD130
4,5” / 115 mm
4-1/2 oz / 130 g
WSD160
5” / 126 mm
5-2/3 oz / 160 g
WSD200
5,5” / 141 mm
7 oz / 200 g
WSD240
6” / 155 mm
8-1/2 oz / 240 g
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SLOW PITCH JIGS
KENSAKI ASYMMETRICAL KNIFE-TIP DESIGN
EQUIPPED WITH SUPER- SHARP VMC® ASSIST HOOKS
The Kensaki cuts water with its knife-tip design, allowing it to get deep quickly • The inline eyelets stabilize the jig during descent, and enhance the fluttering action under slack line • Use a ‘lift & fall’ slow-pitch technique to get the Kensaki jig darting aggressively upwards during the lift, followed by a very tight horizontal flutter on the fall. Asymmetrical Knife-Tip Design · Multi-species · Flutter on the fall · Equipped with super- sharp VMC® Assist Hooks
BL - Blue Lagoon
CB - Chartreuse Blink
CF - Candy Floss
HS - Hot Sauce
MD - Mack Daddy
SB - Silver Blink
SL - Slushy
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SP - Spooky
Model No.
Length (inches/mm)
Weight (oz/g)
KSJX120
5,25” / 133 mm
4 1/4 oz / 120 g
KSJX170
6” / 152 mm
6 oz / 170 g
KSJX220
6,75” / 171 mm
7-3/4 oz / 220 g
KSJX280
7,25” / 184 mm
9-7/8 oz / 280 g
M E TA L J I G S
ABYSS SPEED JIG
SUPER FLUORO LUMO PAINT VMC® SINGLE ASSIST HOOK
This unique potbelly shaped body will get your jig down fast and enable you to fish deeper and faster. Tapered design offers less resistance on the retrieve. Special Super Fluoro Lumo paint on the belly and gill plates triggers strikes. Super Fluoro Lumo paint • VMC® Single assist hook
BL-Blue
BLK-Black
BLY-Blue/Yellow
C-Chrome
CH-Chartreuse
G-Green
P-Pink
PRPL-Purple
Leader Bas de ligne Bajo de línea
Model No.
Length (inches/mm)
Weight (oz/g)
ASJX150
7" / 175mm
5 oz. / 150g
ASJX200
7.75" / 195mm
7 oz. / 200g
ASJX250
8.25" / 210mm
9 oz. / 250g
Extra strong split ring Anneau brisé extra renforcé Anilla dividida extra fuerte
Solid rings Anneaux mono-bloc Anillos resistentes
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M E TA L J I G S
BENTHOS SPEED JIG GLOW IN THE DARK
SUPER FLUORO LUMO PAINT
VMC® SINGLE ASSIST HOOK
The diamond shape propels the jig in a highspeed vertical drop to where the fish are, even in the heaviest drifts. Super Fluoro Lumo paint will get the predators’ attention and bring them in for a strike. Comes rigged with split and solid rings that give the lure an enticing action. Super Fluoro Lumo paint • VMC® Single assist hook • Glow in the dark
BLK - Black
BLPRPL - Blue / Pink / Purple
CH - Chartreuse
G - Green
O - Orange
P - Pink
PRL - Pearl
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Model No.
Length (inches/mm)
Weight (oz/g)
BSJX100
6.5" / 155mm
3-1/2 oz. / 100g
BSJX150
7” / 175mm
5 oz. / 150g
BSJX200
7.75" / 195mm
7 oz. / 200g
Leader Bas de ligne Bajo de línea Extra strong split ring Anneau brisé extra renforcé Anilla dividida extra fuerte
Solid rings Anneaux mono-bloc Anillos resistentes
M E TA L J I G S
VORTEX SPEED JIG
VMC® SINGLE ASSIST HOOK
The Williamson Vortex Speed Jig is one of the most innovative, versatile jigs on the market today. The hydrodynamic design with opposing convex & concave sides allows the jig to rotate effortlessly on the fall. The rotation combined with the two-sided color pattern creates maximum flash that drives fish crazy. Each jig is pre-rigged with a stainless steel ball-bearing swivel and a single VMC® Assist hook.
BLK - Black Silver
BLKPRPL - Black/ Purple
BM - Blue Mackerel
CHGL - Chartreuse Glow Chrome
GM - Green Mackerel
HPGL - Hot Pink
SRD - Sardine
Model No.
Length (inches/mm)
Weight (oz/g)
VSJX100
4,75” / 120 mm
3-1/2 oz / 100g
VSJX150
5,75” / 145 mm
5 oz. / 150g
VSJX200
6,25” / 160 mm
7 oz. / 200g
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Lures
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TROLLING LURES
BIG GAME CATCHER RIGGED VMC® 9/0 HOOK
DURABLE SYNTHETIC AND HOLOGRAPHIC FOIL SKIRT
HOLOGRAPHIC 3D EYE
This heavy-duty 8” trolling bait features a concave pusher head face that works in an erratic swimming action to elicit savage strikes. Whether you rig it with ballyhoo, strip bait or “naked”, this is an all-around lure good for billfish and large gamefish species anywhere in the world. Head features holographic 3D eye with embedded holographic foil • Durable synthetic and holographic foil skirt • Pre-rigged: 6ft/175lb (1.8m/79kg) Premium Sufix® Leader • VMC® 9/0 hook • Troll up to 7 knots
BK - Black Knight
CF - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
Model No.
Length (inches/mm)
Weight (oz/g)
BGCX8
8,25” / 210mm
3-1/2 oz / 100g
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TROLLING LURES
SAILFISH CATCHER RIGGED
DORADO CATCHER RIGGED
DORADO CATCHER RIGGED
SAILFISH CATCHER RIGGED
This flat-faced pusher style lure features a large cavity in the rear of the head specially designed to take a ballyhoo rigging spring. This allows you to get the bait in close to the head and skirt of the lure, giving the bait better protection at desired higher trolling speeds. A great dolphin and sailfish lure.
With the rear Ballyhoo rigging spring cavity, this concave pusher design is a great lure to use in conjunction with a strip bait or ballyhoo.
Pre-rigged: (DCR4) 6ft/60lb (1.8m/27kg) Premium Suifx® Leader - VMC® 4/0 hook • Pre-rigged: (DCR6) 6ft/130lb (1.8m/58kg) Premium Suifx® Leader - VMC® 8/0 hook • Troll up to 7 knots
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BK - Black Knight
CF - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
Pre-rigged: (SCR4) 6ft/60lb (1.8m/27kg) Premium Suifx® Leader - VMC® 4/0 hook • Pre-rigged: (SCR5) 6ft/130lb (1.8m/58kg) Premium Suifx® Leader - VMC® 8/0 hook • Troll up to 7 knots
BK - Black Knight
SJ - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
Model No.
Length (inches/mm)
Weight (oz/g)
Model No.
Length (inches/mm)
Weight (oz/g)
DCRX4
4” / 111mm
7/10 oz / 20g
SCRX4
4” / 111mm
7/10 oz / 20g
DCRX6
6” / 150mm
1 3/4 oz / 50g
SCRX5
5,5” / 140mm
2 oz / 60g
TROLLING LURES WAHOO CATCHER RIGGED
TUNA CATCHER RIGGED
TUNA CATCHER RIGGED
WAHOO CATCHER RIGGED
Features an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial favourite “Catcher” family of light trolling lures.
Jets are always a must in any spread, and they trigger ferocious strikes from all species of game fish. Oversized intake holes capture maximum amount of water for incredible skirt flare and commotion.
Pre-rigged: 6ft/130lb (1.8m/58kg) Premium Sufix® Leader • VMC® 8/0 hook
Pre-rigged: 6ft/90lb (1.8m/40kg) nylon coated wire • VMC® 8/0 hook
BK - Black Knight
SJ - Candy Floss
BK - Black Knight
SJ - Candy Floss
MC - Monte Carlo
MH - Mahi
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
SJ - Skipjack
SL - Slushy
Model No.
Length (inches/mm)
Weight (oz/g)
Model No.
Length (inches/mm)
Weight (oz/g)
TCRX5
5.5” / 140mm
2 oz / 60g
WCRX6
6” / 150mm
2-1/2oz / 70g
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TROLLING LURES
EXCITER BIRD
IN WINDY CONDITIONS Connect the Exciter Bird in front of your favorite lure as an added attractor or to keep the high rigger lures tracking straight in windy conditions.
Splashing and fluttering on the surface will add activity to your spread. Exciter Bird can be fished in a number of ways. Use as a lead on a daisy chain teaser • Connect the Exciter Bird in front of your favorite lure as an added attractor or to keep the high rigger lures tracking straight in windy conditions • Make an Exciter Bird daisy chain.
DO - Dorado
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SJ - SkipJack
CF - Candy Floss
Model No.
Length (inches/mm)
Weight (oz/g)
EXBX5
5” / 130mm
1-1/4 oz / 35g
EXBX7
7" / 190mm
3-1/2 oz / 100g
EXBX10
10" / 250mm
7 oz / 200g
TROLLING LURES
SOFT DORADO CATCHER VMC® 8/0 HOOK
PRE-RIGGED PREMIUM SUFIX® LEADER
SOFT HEAD MATERIAL
This flat-faced pusher style lure features a large cavity in the rear of the head specially designed to take a ballyhoo rigging spring. This allows you to get the bait in close to the head and skirt of the lure, giving the bait better protection at desired higher trolling speeds. A great dolphin and sailfish lure. Pre-rigged: 6ft/130lbs (1.8m/60kg) Premium Sufix® Leader • VMC® 8/0 hook
BK - Black Knight
CF - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
Model No.
Length (inches/mm)
Weight (oz/g)
SDCRX6
6” / 150mm
1-3/4 oz / 50g
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HIGH SPEED TUNA CATCHER RIGGED RIGGED WITH VMC 8/0 OR 9/0 HOOK
PRE-RIGGED WITH SUFIX LEADER
HIGH QUALITY SKIRTS LEAD-FREE
The triangular head design allows high trolling speed even in rough seas. The High Speed Tuna Catcher will stay slightly below the surface, creating and easy prey for tuna and wahoo. High quality skirts • Pre-rigged with Sufix Leader • Rigged with VMC 8/0 or 9/0 hook • Protection tubing
DK - Dark Knight
CF - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
RS - Rasta
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Model No.
Length (inches/mm)
Weight (oz/g)
HSTC7
7” / 190mm
3-1/2 oz / 99g
HSTC8
8” / 203mm
7-1/4 oz / 210g
HIGH SPEED SAILFISH CATCHER RIGGED WITH VMC 8/0 OR 9/0 HOOK
PRE-RIGGED WITH SUFIX LEADER
HIGH QUALITY SKIRTS LEAD-FREE
The metal head (lead-free) allows a fast trolling speed (up to 12 kts) to cover more ground. Concave head design creates a bubble trail making the bait appear much bigger. High quality skirts • Pre-rigged with 6ft/1.8m Sufix Leader • Rigged with VMC 8/0 hook • 3D eye • Protection tubing
DK - Dark Knight
CF - Candy Floss
MC - Monte Carlo
MH - Mahi
SJ - Skipjack
SL - Slushy
Model No.
RS - Rasta Length (inches/mm)
Weight (oz/g)
HSSC25
2,5” / 64mm
1/3 oz / 10g
HSSC45
4,5” / 111mm
1-1/4 oz / 35g
HSSC65
6,5” / 165mm
4-3/4 oz / 135g
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Rods
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Designed for wrestling down massive game fish, the Typhoon trolling rod is built for extreme strength and endurance. The powerful carbon blank’s incredible backbone is supported by the spiral wrap that distributes weight optimally throughout the blank – so you can focus on fighting the fish, not your gear. The durable Sea Guide® Heavy-Duty guides reduce line tangling while the reduced diameter of the Fight Control Foregrip keeps the line from touching your fingers, even under extreme stress.
RODS
TYPHOON Carbon Blank • Spiral guides • Incredible backbone • Sea guide • Heavy duty guides • Detachable butt • Fight control foregrip • Performance Slick Butt • Aluminum reel seat • Aluminum gimball
Code
Item
Piece
Line Class
WT59XH
Typhoon Stand Up 50-80 lbs 5’9”
1
50-80 lbs
WT60H
Typhoon Stand Up 30-50 lbs 6’
1
30-50 lbs
WT69M
Typhoon Stand Up 20-30 lbs 5’9”
1
20-30 lbs
WT611L
Typhoon Stand Up 12-20 lbs 6’11”
1
12-20 lbs
PELAMIS The Pelamis range has been designed for the avid angler on a budget, has all the back-bone and blank action to land your fish quickly. The action is well balanced between enough softness to forgive an error but enough power to turn the head of the fish. Fully equipped with guides that require minimum maintenance and an aluminum reel seat and gimbal for strength. The lower line class are a bit longer to allow use of lighter lures whereas 50lbs and up are much more powerful and shorter to finish the fight quickly. From mackerel to bluefin tuna, you will find all the line classes to cover every situation. Super stiff blank action • Incredible backbone • Heavy duty guides • Aluminum reel seat • Aluminum gimball
Code
Size
Piece
Line Class
WPST1220
173 cm - 5’8’’
1
12-20 lbs
WPST2030
173 cm - 5’8’’
1
20-30 lbs
WPST3050
165 cm - 5’5’’
1
30-50 lbs
WPST5080
165 cm - 5’5’’
1
50-80 lbs
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RODS
REEF DONKEY The Reef Donkey are made to withstand the most brutal fights. The action of the rod will allow you to control the fish with high drag settings and still allow some “room” when the fish approaches the boat. It’s a fine balance between power and efficiency. Equipped with 2 roller guides where the line has the maximum stress under load. The anatomic grip is not only very comfortable during a long fight, it has a flat area on the front to help to apply the right pressure when you “thumb” the line. These details make the difference between a “good” and a “great” rod. Super stiff blank action • Incredible backbone • Roller tip and roller Butt • Heavy duty guides Performance Slick Butt • Aluminum reel seat • Aluminum gimball • Anatomic custom grip
Code
Size
Piece
Line Class
WRDST2030
173 cm - 5’8’’
1
20-30 lbs
WRDST3050
165 cm - 5’5’’
1
30-50 lbs
WRDST5080
165 cm - 5’5’’
1
50-80 lbs
SODWANA The Sodwana is developed to give the angler an excellent and well-built rod still at a very affordable price. The blank is soft but still very responsive under load. The Slick butt will prevent damage in the rod holder and make the rod stiffer in the lower part. A roller tip is used where the line has the most angle and stress, releasing pressure during an extended fight. Named after a famous spot in South Africa, Sodwana can travel the world over and help you land your dream fish. Super stiff blank action • Incredible backbone • Roller tip and heavy-duty guides Performance Slick Butt • Aluminum reel seat • Aluminum gimball
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Code
Size
Piece
Line Class
WSST1220RT
173 cm - 5’8’’
1
12-20 lbs
WSST2030RT
173 cm - 5’8’’
1
20-30 lbs
WSST3050RT
165 cm - 5’5’’
1
30-50 lbs
WSST5080RT
165 cm - 5’5’’
1
50-80 lbs
SOLID CARBON SJ Full solid blank -SC-carbon technology 2.0 combines IMAX-6 carbon fiber • New concept Fuji “O” with K frame • Fuji TDPS reel seat • Unique cosmetics with chameleon-skin design
WSJC63BJ-2
WSJC63BJ-3
WSJC63BJ-4
Code
Size
Piece
Casting Weight
WSJC63BJ-2
6’3” 191cm
1+1
200 g
WSJC63BJ-3
6’3” 191cm
1+1
300 g
WSJC63BJ-4
6’3” 191cm
1+1
400 g
R E S P E C T E D
R A P A L A
B R A N D S
Rapala VMC Corporation 17200 Vääksy, Finland Specifications subject to change without notice ©2023 Rapala VMC Corporation www.williamsonlures.com