M.1 COLOR + CULTURE

Introduction

Colors express tradition and history of culture around the world. Thus, color meanings, symbolism and perceptions can vary significantly from one place to another , this is a color cross-culture diversity.

Let’s explore a bit about color symbolism in Brazil and Mexico

Brown Drinking coffee is a tradition among brazillian families. Sense of comfort and belonging

Forest Green flourish the perception of being close to nature. A sense of protection and belonging

Shades of blue brings calm and tranquility

Orange crops, very tropical, energizing and vibrant

Red Vibrant and vital. Represents the creative and destructive forces. Sunlight, blood and fire