Resume
Raunak Munot BRAND ENGINEER HOME
116 E. Franklin St., Apt. 301 Richmond,VA 23219 PHONE
(804) 938-0136 EMAIL
raunakmunot@gmail.com WEB
twitter.com/raunakmunot linkedin.com/in/raunakmunot
EDUCATION M.S. in Mass Communications, VCU Brandcenter, Richmond, VA
2008-Present
Concentration: Creative Brand Management • Cumulative GPA - 3.56 • Successfully completed the online Harvard Business course on Quantitative Analysis. • Accounting & Brand Management: Learned some fundamental marketing courses with focus on pricing, forecasting, accounting, direct marketing, customer relationship management, etc. • Media Planning: Learned the various concepts and tools involved in media planning using Simmons, IRI and created a comprehensive Media Plan. • Digital Engagement: Learned how to integrate the latest trends in the digital space into our campaigns while working with Creative Technologists. • Real Client Projects: Goodwill Industries, PBS, Virginia Tobacco Settlement Foundation, Audi of America, firstSTREET, Greenlight Management, a new branded bedding store, Hamilton Beach. B.Tech., Institute of Chemical Technology (ICT), Mumbai, India
2004-2008
Concentration: Polymer Engineering & Technology • Final Project: Process & Plant Design for the manufacture of Epoxy- Starch Composites -building a techno- economically feasible process & scaling up to industrial scale. EXPERIENCE Independent Thesis Project, Audi of America, Herndon, VA
Jan 2010-Present
• Working off-site on customer profiling and developing marketing strategies. Strategy Contractor; Butler, Shine, Stern & Partners; Sausalito, CA
Nov-Dec 2009
• Conducted secondary research to assist the strategy team with New Business pitches. Strategy Intern; Butler, Shine, Stern & Partners; Sausalito, CA
INTERESTS
Cricket Basketball Ping-Pong Event Management Water Sports Piano Bollywood & Latin Dance
June-August 2009
• Developed branding and communications strategies for RadioShack, Chipotle, Mini USA and a New Business pitch, under the supervision of Ed Cotton, Strategy Director and Jay Pattisall, Associate Strategy Director. • Underwent weekly sessions of Account Management Training. LEADERSHIP • General Secretary, Head of the Students’ Council, ICT, 2006-07. • Member, TRIS (Technology, Research & Information for Society), ICT’s official PR cell. • Head Coordinator of Manzar, ICT’s first ever Inter- collegiate Cultural Festival. Team – 140 students, Budget – Rs.22,00,000 ($50,000). • Organized the first ever Talent Show, Talentsaurus Rex!, at the VCU Brandcenter.