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Brought to you by
Franchising volume 6 | issue 2 | july 2013
Your Quest for success starts here
Business opportunities with Quest inside
Your perfect travel companion
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Quest Franchising A proven and successful business formula It’s hard to keep a secret when you’re the largest and fastest growing serviced apartment brand in Australasia. If you currently own a franchise and are looking to upgrade, or you’ve always wanted to invest in your own business but need the structure and support of a proven business model, then see the first spread in the magazine regarding our system.
To learn more visit questfranchise.com.au or call us on 1800 334 033
Your perfect travel companion
PRO0713_003.pdf
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volume 6 | issue 2 | july 2013
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Welcome to this edition of The Profiler.
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Quest Serviced Apartments
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Pizza Hut
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NightOwl
28 National Franchise Insurance Brokers 30 SumoSalad
10 Snap-On Tools
32 Just Cuts
12 Crave
34 Mason Sier Turnbull
14 5 Dogs
36 Kwik Kopy
16 Telechoice
38 Outback Jacks
18 Gelatissimo
40 Bakers Delight
20 Brotzeit
42 Cafe2U
22 Combined Insurance
44 Taking the plunge into
24 Baskin-Robbins 26 Howards Storage World
Publisher Martin Sinclair Editor Sarah Stowe sarah.stowe@cirrusmedia.com.au Graphic Designer Louis Santos National Sales & Marketing Manager David Strong david.strong@cirrusmedia.com.au Direct: 02 8484 0905
franchising 46 Advertisers index
reaming of owning your own business? Then you’re not alone. For a variety of reasons, thousands of Australians want to move on from their current role and take charge of their future. So every year people dive into the business ownership pool intending to emerge as successful entrepreneurs. There is no doubt that swimming your own race can be a thrilling, empowering process but there is a way to have a support team on hand to help you on your way. A franchise network is just that - an interconnected group of people who are working together to enhance and promote the brand, and in the process build a strong and financially successful business. In this issue of Franchising’s supplement The Profiler, we showcase a variety of business opportunities from accommodation to pizza, from mobile tool retail to hot dogs, from ice cream to salad, from printing to coffee. From established brands through to newbies on the franchise scene, from franchisee experiences through to product development, this edition provides an overview of different business systems. And it’s important to remember there are business service providers who can help you on your way to building a successful business - you can learn more here about some of the services on offer. Starting your own franchise business can be quite daunting and depending on the type of franchise, it can be one of the largest investments that you will ever make in your life. So doing thorough research is essential before you commit. Financial independence, being your own boss, flexible working hours or following your passion - these are all great reasons to follow your dream. So why not start here? Sarah Stowe Editor
Advertising Inquiries SYDNEY OFFICE Tel: (+612) 8484 0888 Fax: (+612) 8484 0633 Production Co-ordinator Laura Panameno laura.panameno@cirrusmedia.com.au Direct: 02 8484 0772 Managing Director Jeremy Knibbs jeremy.knibbs@cirrusmedia.com.au
The Profiler is a publication of Cirrus Media ABN 80 132 719 861 SYDNEY OFFICE Tower 2, 475 Victoria Ave Chatswood, NSW, 2067 Tel: (+612) 8484 0888 | Fax: (+612) 8484 0633 www.cirrusmedia.com.au
On the cover:
The Quest Serviced Apartments franchise network operates in the travel sector All The Profi ler material is copyright. Reproduction in whole or in part is not allowed without written permission from the Editor. © 2011. Opinions expressed in The Profi ler are not necessarily those of The Profiler or Cirrus Media.
Printed by Bluestar Print 83 Derby Street, Silverwater NSW 2128 Tel: 02 9748 3411
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Quest Serviced Apartments
Quest Serviced Apartments – accommodating business The Quest for a new generation of franchisees
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f you ever travel for business, chances are you’ve stayed with us as a guest. Quest Serviced Apartments has been Australia’s leading business format franchise system in the accommodation industry since 1988 and is now seeking a new generation of talented and energetic franchisees to keep up with the company’s rapid expansion. Twenty five years ago, accommodation choices for business travellers were few and far between: motels, pubs or upmarket city high-rise hotels. None of these had any of the flexibility or facilities required by business people who were on the road for several nights, working away from home. It was in this environment that Paul Constantinou developed the Quest Serviced Apartments concept. The franchise network has now grown to more than 150 properties across Australia, New Zealand and Fiji, focusing primarily on the Australian Business Traveller. The Quest business model takes away some of the major challenges to achieving success in small business, with the support of one of Australia’s most recognisable brands. The franchisees at each of the company’s 150 properties live in the towns and cities where their business is based; get to know their customers, build relationships with them and make their lives away from home when travelling for work as easy as possible.
WHY BUY A QUEST FRANCHISE? • You’re supported by a winning formula. We’ve created a business model that takes away some of the
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major challenges to achieving success in small business, with the support of one of Australia’s most recognisable brands. • There’s no guesswork. We have developed a well-defined site selection process, which can involve years of research, taking into account both the economic situation of the target location, as well as extensive discussions with our corporate customers forecasting where they will need to be. • Strength of our size. Quest has a dedicated team of national account managers who have the daily responsibility of managing the relationship with the key national clients in their industry portfolio, coordinating the tendering for these accounts. Quest’s relationships with its key corporate customers provide franchisees with an opportunity to participate in centrally coordinated national tenders.
• We need our franchisees to be energetic, people-orientated and committed to working within our franchise system framework.
DO YOU HAVE WHAT IT TAKES? • You don’t need a background in hospitality to become a Quest franchisee, but you do need a proven track record in running a business or leading a team within a corporate environment. And you do need to be prepared to immerse yourself in the day-to-day running of your business.
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FRANCHISE INFORMATION Contact: David Ridgeway Phone: 03 8699 1527 Email: franchising@questapartments.com.au Web: www.questfranchise.com.au
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Quest Franchising Do you have what it takes? ou don’t need a background in hospitality to Y become a Quest Franchisee, but you do need a proven track record in running a business or leading a team within a corporate environment. You also need to be prepared to immerse yourself in the day-to-day running of your business.
Current Opportunities exist in CBD, Suburban and Regional locations across Australia
e need our franchisees to be energetic, W people-orientated and committed to working within our franchise system framework.
• Northern Territory
To learn more visit questfranchise.com.au or call us on 1800 334 033
• Melbourne, Adelaide and Brisbane CBD & Suburbs • Victoria, Queensland, NSW and WA regional • Tasmania
Your perfect travel companion
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Pizza Hut
Pizza Hut – building building great great partnerships partnerships Leaders in franchising for over 30 years
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fter opening 16 new outlets in the past 12 months, there has never been a more exciting time to be part of Pizza Hut Australia. Pizza Hut is the world’s largest pizza restaurant company with more than 12,000 restaurants in over 80 countries and territories around the world and is the recognised leader in the pizza category. Richard Wallis (director of operations) believes Pizza Hut is in a very exciting position. “At Pizza Hut we have over 30 years experience in building great franchise partnerships. We fundamentally believe in the power of a one-system approach to franchising. We have the strength of a global, national and local team in place to help continue to develop the Pizza Hut brand and enable our franchise partners to deliver operational excellence and ultimately build profitable businesses.” Pizza Hut takes franchise recruitment very seriously; the goal of our Partner Selection and Engagement Process is to form relationships that will benefit both the franchisee and the franchisor. We operate as one system, not two, and we seek a network of successful partners; in particular we are looking for individuals who demonstrate the following: • A desire to be an owner-operator • A belief in the brand • An entrepreneurial spirit • A high level of commitment to customer service • Vision and enthusiasm for the long term growth of their business We believe that quality training and
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support is the foundation for building your business as a franchisee. You will find our training and support system to be one of the most comprehensive in the industry. It includes: • Extensive training to provide you with the knowledge to operate your store • Access to proven systems, manuals and tools to build know-how • We have a network of franchise operations consultants who provide individual business consultations to our franchise partners and a support team of departmental experts based at our Restaurant Support Centre • National advertising campaigns including TV, radio and digital media
• Ongoing new product development • 10 year franchise agreement for only $22,450 with a 10 year option • Supply chain giant with a true multinational buying power generating significant savings • Competitive start up costs, ranging from $280,000 to $320,000 • Site identification and leasing assistance • Turnkey developments • A comprehensive eight week on-boarding program in addition to a two week post support program
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FRANCHISE INFORMATION Contact: Brett Jeffrey Phone: 02 9930 3023 Email: au-pizzahut.franchising@yum.com Web: www.pizzahut.com.au/franchise
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Seeking New Franchise Partners Pizza Hut is the world’s largest pizza restaurant company with more than 12,000 restaurants in over 90 countries. A subsidiary of global QSR giant Yum! Restaurants International, Pizza Hut boasts a strong history in Australia since opening its first Australian store in 1970.
Pizza Hut has exciting new store opportunities available throughout: s¬ Melbourne & Regional Victoria s¬ Perth & Western Australia s¬ Regional New South Wales s¬ South East & Regional Queensland
As a franchisee, Pizza Hut offers you the advantages of investment in a proven brand; flexible hours for individuals and families; and fun, exciting revenue potential within a great system.
We are looking for owner operators who have a hands on approach and a head for business. Sites have been selected, you just need to start training. Minimum equity requirement is $100,000.
To find out more please visit www.pizzahut.com.au/franchise
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NightOwl
NightOwl – our strength is convenience A NightOwl and Meninga partnership represents strong years ahead
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ightOwl Convenience’s outlook for the second half of 2013 is strong and through its partnership with rugby league legend Mal Meninga, the iconic Queensland network’s offering is set to get even stronger. Earlier this year NightOwl franchisor Adam Adams, an avid football supporter, invited Mal Meninga to join the brand. With Mal Meninga’s experience in the fruit and vegetable industry extending more than 10 years, Adams knew NightOwl could benefit from the coach and former player’s profile. The sporting icon’s involvement with NightOwl will extend further than just being a brand ambassador; the network is an exclusive stockist of his fruit and vegetable range, Mal Meninga Fresh. “When Adam asked me to join NightOwl, I was excited to accept. It allows me, and my brand, Mal Meninga Fresh, to remain out in the marketplace,” Mal Meninga said. “A lot of retired rugby league players go into pubs or clubs but I have a real interest in healthy lifestyles and it’s not just about exercise, it’s also about healthy eating and that’s why I got involved in the fruit and vegetable industry.” The partnership marks the first time a high profile sportsman or celebrity has become part of the brand, since NightOwl began as a single store in 1975. “Having Mal on board is a great opportunity to drive NightOwl’s fresh food offering, while encouraging families to improve their lifestyles, starting with healthy eating,” Adams said. Mal Meninga said his profile would serve two purposes with NightOwl.
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Mal Meninga brings his food range exclusively to the NightOwl network
“The NightOwl and Mal Meninga partnership represents a ‘brand within a brand’. It will assist me to promote healthy eating and healthy lifestyles, while also contributing to encourage NightOwl’s expansion,” he said.
THE SYSTEM Franchising since 1987, NightOwl now has 66 stores; the majority in Queensland, two stores in northern New South Wales and one store in Melbourne, Victoria. “NightOwl over the years has grown and adapted to what our customers need as well as what our potential franchisees require to become successful operators,” Adams said. “Our strength is convenience and we achieve this by making the customer experience easier and enjoyable and having training models and systems in place to develop our franchisees. “For customers, it is through our
convenient locations, stocking products appropriate for each location and overall, through offering more choice, more value. For our franchisees, it is our systems and procedures delivered through our ongoing training models and the strength of our franchise support office. “We can train anyone from any background who has passion and drive to become a successful NightOwl franchisee,” he said. NightOwl Convenience began as one store in 1975 in Auchenflower, Brisbane and now has 66 stores in Queensland, New South Wales and Victoria. The brand takes pride in its range throughout all stores, offering “more choice more value” to time-poor customers.
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FRANCHISE INFORMATION Contact: Dean Atkins Phone: 0403 188 027. Email: franchises@nightowl.com.au Web: www.nightowl.com.au
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Kick a goal with NightOwl and Mal Meninga! Join the team and get set for success.
Great opportunities to succeed. The NightOwl System transforms everyday people into experienced franchise retailers. Why NightOwl?
Top 25 Fast Franchise in Australia
Prime suburban and regional
Comprehensive 4 week training
Various investment levels available Access NightOwl’s bank accreditation
locations available
(BRW Magazine 2013) program
State of the art Coyote IT technology
Enquire now!
Call Dean Atkins on 0403 188 027 or email franchises@nightowl.com.au
*Process varies with each candidate
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Snap-on Tools
Snap-on Tools – easing the pressure with private funding Forget the banks and snap up this great opportunity from one of the largest non-food franchises
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nap-on Tools Australia defies traditional lenders by successfully establishing a direct lending program to franchisees. One of the largest non-food franchise companies in the world, Snap-on Tools has been in the tool manufacturing and distribution business for more than 90 years. Eighteen months ago, the Australian business successfully introduced a Credit Program with the aim of providing private funding for potential franchisees. Snapon believes the program represents the beginning of a trend in successful multinational retail operations competing with traditional lenders in the franchise market. To date more than 34 new franchisees have taken up the offer, representing a significant percentage of the business’ yearly franchisee intake. “We are witnessing a changing economic paradigm in retail, and particularly in franchising internationally,” says Nick Hudson, national franchise manager for Snap-on Tools. “Throughout the world there is pressure on the retail model – from a softening in demand for product, right through to a restriction on lending for people interested in investing in a franchise. We decided to circumvent this, and inject much needed funding into the system ourselves.” Entry prices in Australia for many household name franchises are extremely high – ranging from $200,000 right through to $1 million – meaning that a potential franchisee naturally looks to a lender to assist them in making the investment. Snap-on Tools Australia
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Snap On franchisees are retailing on the road
recognised that although its franchise investment is at the lower end of the scale, securing access to funds was a significant barrier to many who genuinely wished to become part of the franchise network.
CREDIT PROGRAM With an overflow of customers and new territories in need of a franchisee, the Credit Program presented a straightforward solution. “We have accreditation with the major banks,” explains Hudson. “We are a reputable and solid business turning over $71 million last year in Australia alone. It is fortunate we are in the position to provide finance sourced purely from the Snap-on network. In the majority of cases there is no need for a bank to become involved in a franchisee’s decision. “Prior to the commencement of the Credit Program, our franchisees have typically been at the mercy of bank
variable interest rates. The Program provides fixed interest rates, no ongoing fees or additional charges to franchisees, and our credit is unsecured except for a line against the assets of the franchise itself,” says Hudson. Snap-on Tools Australia is the only Australian franchise operation to offer this innovative program for franchisees.
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FRANCHISE INFORMATION Contact: Nick Hudson Phone: 02 9837 9100 Email: nicholas.hudson@snapon.com Web: www.snapontools.com.au/franchise
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GO WITH THE SHARPEST TOOL IN THE BOX
Snap-on Tools is one of the largest and most successful franchises in the world, and has been operating in Australia since 1988. • A market leader for mechanics • Global leader in tools and franchising • Own a franchise with as little as $37,000 down payment • No mechanical experience necessary • Extensive training and support
Call 1800 762 766 (AUS) 0800 762 766 (NZ) Visit snapontools.com.au/franchise Find us on facebook
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Crave
Crave frozen yogurt The next stage of evolution in franchising
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hy do 80 percent of businesses fail in the first five years while 80 percent of franchises still operate successfully in the same time frame? Why did Subway overtake McDonald’s as the number one franchise in the world? Why did McDonald’s introduce a healthy options menu as part of their product offering? These questions, and many more, were asked over the 18 month period we spent bringing Crave Frozen Yogurt to Australia. The answers we found helped us to develop one of the sharpest, most intelligent and high ROI business models in the world today.
WHY FRANCHISING? Setting up your own business requires a very resilient personality and not many people realise what is involved. Here are just a few of the things you need to think about: Systems, business planning, brand recognition and message, product development, HR and recruitment, management and leadership, marketing and advertising, market research, fit-out, point of sale solutions, security, quality control, site selection, lease negotiations, taxes and accounting, legals and insurances, trademarking and intellectual property. Imagine the knowledge you would need to execute all this properly! A successful turn-key franchise will shorten your learning curve and save you a lot of time, money and effort. What makes an exceptional franchise? McDonalds was the number one
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franchise in the world because it had a simple, model run by teenagers with little experience. Subway surpassed McDonalds because it took that concept and added the following: • lower entry cost • healthier food options • simpler product offering, menu and operations • customer empowerment – customers got to choose what they wanted on their sub!
ENTER FROZEN YOGURT Frozen yogurt is now one of the fastest growing franchise models in Australia and the world because it takes what Subway has done and simplified it even further. • ONE single, healthy product • No marketing – just smart location selection • Even lower entry cost • self service – the ultimate customer empowerment Crave takes this further with the lowest set-up cost and royalty fees on the market, compact and intelligently designed stores and the world’s only seven handle machine giving our customers more choice per store, in a smaller footprint than anyone else. Couple this with: • a total turn-key business solution • a dedicated national service team for your Elvaria Machinery • a dedicated national franchise support team to help you at launch and every step of the way
Crave Frozen Yogurt
• a branding and colour scheme that stands out from the crowd And the Crave investment opportunity becomes a hard one to match. In fact, we challenge you to find a smarter franchise investment opportunity. Contact us to find out more now.
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FRANCHISE INFORMATION Email: franchising@cravefroyo.com.au australia@cravefroyo.com.au Web: www.cravefroyo.com.au/franchising
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. . . g n i l e Crave that good fe
The Frozen Yogurt boom is well underway and Crave Frozen Yogurt is one of the fastest growing franchises of it’s kind in the world! Qualified sites are being sold quicker than they can be secured. Don’t miss this opportunity! Below is a list of recently sold and currently available CRAVE sites, locations and territories in Queensland. For a full list of sites, please contact us or visit our website www.cravefroyo.com.au/franchising/available-now
AVAILAbLe NoW: A NSW • Liverpool Westfield SOLD • World Square SOLD • Pitt St Mall SOLD
QLD • Brisbane CBD SOLD • Willows Shopping Centre unDer OFFer
VIC • Swanston St SOLD
off the PLAN: (SAVe $30,000) NSW • Plumpton Marketplace SOLD • Carlingford Court unDer OFFer • Charlstown (Newcastle) unDer OFFer • Chatswood unDer OFFer • Hurstville • Miranda unDer OFFer VIC • Woodgrove Shopping Centre unDer OFFer • Chapel St SOLD • Box Hill SOLD • Southlands Westfield • Fountaingate Westfield
QLD • West End unDer OFFer • Bulimba SOLD • Stones Corner • Broadbeach unDer OFFer • Pacific Pines unDer OFFer • Tweed unDer OFFer • Townsville (Castletown) unDer OFFer • Townsville (Stocklands) unDer OFFer • Cairns • Mackay • Airlie Beach • Sunshine Plaza
If you have a territory / location in mind that has not yet been sold and is not listed here please contact us.
For more information contact our franchising team on:
franchising@cravefroyo.com.au www.cravefroyo.com.au/franchising
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5 Dogs
5 Dogs Gourmet Hot Dogs – Get a dog in yah! Bringing back the hot dog!
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ot Dogs are a US$100+ billion dollar industry in the US with a share of the fast food market that is 100 times bigger than tex mex. Yet it’s a market that’s totally ignored here. We want to bring back the hot dog to Australia! We looked at what makes a successful franchise and we tested our product and system here in one of the toughest spots in the country. And it works! Why 5 dogs? Its simple: five is enough choice. Of course you can make more than 200+ combinations from our toppers but we give you the five basics to start from at great prices! 5 Dogs gourmet hotdogs are full of flavour, fresh ingredients and great quality meat. Finally the humble hotdog has been replaced and 5 Dogs are leading the way with anything but ordinary fast food. There are vegetarian options for the super healthy, build-your-own hotdogs for the creative, plus salads, super delicious fries and over 50 tasty sauces to choose from. The rise in cooking TV shows, healthy living culture and education in food standards has driven the revolution in demand for quality fast food. 5 Dogs offer a complete, flavoursome and nutritious meal and the demand for its low cost mouth-watering hot dogs have skyrocketed. Founders Robert and Yako started with an innovative kiosk eatery in Fortitude Valley, a busy entertainment precinct of Brisbane that services all types of loyal customers from hospitality workers, tourists and late night partygoers. As customers continually asked where else they could get these gourmet hotdogs,
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Hot dog - gourmet style
Rob and Yako decided to develop their business model for likeminded foodies. Now the pair are on the search for people who want the flexibility of working for themselves and are passionate about quality food and who would enjoy creating an enjoyable gastronomic experience for customers. 5 Dogs is offering an exciting business opportunity for motivated and food loving individuals with all the tools and support necessary to run a successful eatery. At 5 dogs there is flexibility of store design so the business will suit a broad range of locations from a small kiosk to a large shop.
THE 5 DOGS OFFER • Access to national suppliers of 5 Dogs quality products • Franchisee training • Local area marketing including brochures, flyers and vouchers
• Ongoing support including business management • Store opening event launch including flyers • Merchandise pack • Uniforms • Comprehensive store fit out & signage • Food safety & standards certificate course If you are looking for a business you can call your own with a strong support system to get you started and keep you on track then 5 dogs could be your new adventure.
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FRANCHISE INFORMATION Contact: Andrew Wilcox Phone: 0404 824 085 Email: Andrew@5dogs.com.au Web: www.5dogs.com.au
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Telechoice
Telechoice – the people’s choice Delivering the service and quality that customers want
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eading telecommunications retailer, TeleChoice has entered into a new wholesale relationship with Telstra to provide 3G post-paid mobiles using part of Telstra’s 3G mobile network. Ehab Abdou and Paul Reeves, TeleChoice directors, say, “This is the biggest thing to happen to TeleChoice and our 100 national outlets since our initial launch almost 18 years ago. Our customers are our lifeblood – and quite frankly they’ve been crying out for greater value, flexibility, transparency and great coverage. “This agreement with Telstra Wholesale has allowed us to gain greater control over our product and service offering. We are now in a better position than ever to be able to deliver the quality products and services that our customers want, using a 3G mobile footprint that covers 1.26 million square kilometres. “This is all part of a larger effort by TeleChoice to truly be The People’s Choice. That’s why we’ve also moved to a new pricing platform that is much easier for customers to understand: separating the cost of the phone from the cost of the call plan. This change ensures the cost of a customer’s phone will no longer drive up the price of their monthly call plan. “With the new TeleChoice plans, however, the phone and call plan costs are always separate, so customers know exactly what they’re paying for. Customers simply select their preferred call plan, and then either use their current mobile, buy a new one outright or make payments over 12 or 24 months.
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Telechoice has just signed a deal with Telstra
“Another great advantage of separating the phone and call plan costs is that now customers can trade in their mobile at any point and upgrade to a new phone without having to wait for their call plan to finish. “Leveraging many years of experience in mobiles we have transformed our business to bring together the products that best suit the evolving needs of our customers. Watch this space in the coming months,” Abdou says.
training. Ongoing training is supported by the company’s Learning Management System software that enables dealers to stay knowledgeable about all the latest product releases, pricing changes and technology updates. A dedicated team at head office supports the dealers in the operational side of the business. This is a successful network because it has so many successful network partners.
SET UP TO WIN A typical TeleChoice customer can save about $50 to $100 a month on its mobile, internet and home telephone plans. That is why this is an opportune time to become a TeleChoice licensed store operator. It all starts with a thorough process to ensure the opportunity matches your goals and expectations. This is followed with four weeks comprehensive
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FRANCHISE INFORMATION Contact: Nader Seifen Phone: 03 8699 2555 Email: dealership@telechoice.com.au Web: www.telechoice.com.au
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Gelatissimo
Gelatissimo – artisan gelato Irresistible for customers and franchisees
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he Gelatissimo brand has been built on a commitment to using the perfect combination of the finest ingredients to produce irresistible artisan gelato made fresh daily in store. Last year marked a decade of operation as one of Australia’s most recognizable and successful franchises. Gelatissimo’s ingredients for success include a strong cohesive senior management team, steady and sustainable Australian and international expansion, underpinned by astute franchisee selection, distinctive marketing and an ongoing commitment to product innovation and training. Joint CEOs, Domenico and Marco Lopresti, whose Italian heritage means they have lived and breathed gelato for most of their lives, lead Gelatissimo’s talented team. Australian expansions continues apace, with Gelatissimo using extensive experience for site selection ensuring new outlets are ideally located, and supporting its franchisees with lease negotiation and store fit-outs. Gelato is proving to be an international language with gelaterias in Kuwait, the Philippines, Malaysia, Singapore and Italy. Unlike some franchises, Gelatissimo has rejected undisciplined growth that disadvantages existing franchisees and weakens the entire network. Its recruitment process has been refined where new franchisees are only accepted once they have displayed commitment to product excellence, customer service and a passion of the brand and its products.
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Franchisee training is important to Gelatissimo’s success. New recruits are trained in business planning, sales, local store marketing, coffee and gelato making, food safety, equipment hygiene and maintenance, inventory and cash management, staff management, customer service and loyalty building. Franchisees receive ongoing training and regular visits from field staff to ensure exacting standards of production and customer services are upheld. In 2012 Gelatissimo appointed gelato expert Anna Temellini, who relocated from Italy, as product training and development manager with a key role of developing and running the new Gelatissimo Accademia Del Gelato, training franchisees in advanced gelato production. A dedicated marketing team produces ongoing product promotions, competitions and consumer activities that keep the brand top of mind. Gelatissimo has a highly interactive website and is successfully harnessing the power of social media. If an ever growing army of happy customers and happy franchisees isn’t a clear demonstration that Gelatissimo is hitting its strides, the company has also been recognised in industry awards. Gelatissimo was confirmed as Australia’s hottest franchise export, when named 2012 NAB FCA Franchising Excellence International Franchise, which recognises excellence in the implementation of an International expansion strategy. Gelatissimo won I Love Food Awards in ACT, SA,
Gelatissimo serves up artisan gelato
Staff at the Chatswood store
Queensland and National for product quality. The company won the 2012 Italian Chamber of Commerce and Industry Business Excellence Award in the Retail, Wholesale, Import and Export for leadership, networking, planning and implementing business strategies and innovations, along with the company’s environmental sustainability and community participation.
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FRANCHISE INFORMATION Contact: Fred Pose Phone: 02 8845 0100 Email: franchise@gelatissimo.com.au Web: www.gelatissimo.com.au
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Brotzeit
Brotzeit – German bier bar & restaurant Award winning Bavarian cuisine
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rotzeit is a Singapore brand, conceived in 2006 to introduce authentic Bavarian cuisine accompanied by premium German beers in a chic and contemporary setting. “Brotzeit” is a typical Bavarian expression– “Brot” being German for bread and “Zeit” for time, referring to a cosy meal complemented by fresh beer. Brotzeit began franchising its current business model in 2010. In a span of just over two years, it has become a top-of-class franchisor and was recently awarded the Singapore ‘Franchisor of the Year’ Award by the Franchising and Licensing Association of Singapore (FLA). The awards recognize the most successful franchise businesses in Singapore. Brotzeit has sold into 10 franchise markets, in addition to its corporate market, and currently operates 13 outlets in Singapore, Malaysia, Vietnam, Hong Kong, China and most recently in the Philippines and Thailand. All Brotzeit outlets engage guests with chic décor through the use of German inspired wooden benches and a long wooden bar counter. The contemporary bier bar possesses a playful charm with its characteristic signature mural showing the history and development of German beer culture. Brotzeit serves a wide selection of pure German beers, made according to time honoured German beer-making traditions that respect the Purity Law of 1516. All beers are made using pure spring water and are paired with authentic Bavarian dishes. Some of the other key features that sets Brotzeit apart include: • The world’s leading German concept operating multi-nationally • Authentic Bavarian cuisine and premium
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Wood features strongly in the decor
A signature mural adds to the style of a restaurant
Succulent beer infused Honey Bavarian Pork Ribs
German sausages are a popular choice
quality beers imported from Germany • Unique proprietary recipes for seven types of sausages • Specially styled music system
FRANCHISING MODEL Brotzeit does not sell single-unit franchises in a new market. Instead it has chosen to develop by selling market areas, which require the franchise developer to open a number of units, typically three to six in a period of six years. Brotzeit is currently searching for potential franchisees who are excited about the concept and wish to be part of a new franchise system entering Australia. Franchisees have full access to the Brotzeit Franchise Resource Centre, where they can download manuals, marketing materials and R&D items. Each franchisee outlet is given its own website under the www.brotzeit.co domain.
Brotzeit will provide both initial and ongoing support to every franchisee, including but not limited to: • Initial support • Site evaluation and approvals • Suppliers and vendors identification • Restaurant fit-out and set-up • Franchisee training • Store opening support • Ongoing support • Operations efficiency • Research and development • Marketing • Finance and reporting.
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FRANCHISE INFORMATION Contact: Dennis Delaney Phone: 0411 265441 Email: Anz.franchise@brotzeit.co Web: www.brotzeit.co
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Combined Insurance
Combined Insurance – Your Choice While not a franchise, Combined Insurance is interested in hearing from people who would like to be their own boss
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ombined Insurance is a leader in accident and sickness insurance, and has been servicing Australians since 1960. When choosing to do business with a company it is important to know that it is strong and financially secure. Combined Insurance is a worldwide business, established in 1922, and a part of leading global insurance providers, The ACE Group of Companies. The Group operates in 53 countries with customers in more than 170 countries, employing more than 15,000 people worldwide and it is listed on the New York Stock Exchange (S&P 500). In 2011 Combined Insurance paid more than $38 million in claims in Australia alone. YOUR CHOICE Combined Insurance offers accident and sickness insurance policies to people from all walks of life. We’re focused on the needs of our customers, families and individuals, and helping them find the right coverage at a reasonable cost with policies that are clearly written and easy to understand. Our product is called Personal Insurance: Your Choice. Your Choice is a product widely needed but not well known. It offers peace of mind in times of sickness or following accidents. Subject to the terms and conditions of the policy, the overall features of Your Choice are that customers: • Are covered 24/7: to and from work, at work, home and during leisure activities • Can choose from a range of options that suit their needs
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• Are able to receive cash benefits paid directly to them • Has defined benefits: customers know exactly the benefit level of each policy OPPORTUNITIES Although this is not a franchise, Combined Insurance is interested to hear from people who would like to represent our company, particularly those people who are looking for: • A chance to establish themselves with minimal up-front capital outlay • An opportunity in sales • Unlimited earning potential • A company that rewards effort • An opportunity to provide personalised services and advice on an on-going basis • To be their own boss! Combined Insurance’s Representatives enjoy an opportunity to utilise a highly structured system that, when correctly applied, can provide an opportunity for high commissions and eligibility for bonus payments. Many of our highly successful Representatives have no previous sales experience, and benefit from our in-house and field training. Combined Insurance assists to unlock their potential regardless of their background.
If you enjoy meeting people and would like to assist them with their personal insurance needs, contact us for more information.
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FRANCHISE INFORMATION Contact: Richard Stewart Phone: 1300 300 480 Email: Richard.Stewart@ACEGroup.com Website www.combined.com.au
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Are You looking for... • The chance to establish yourself with minimal capital outlay. • An opportunity in sales. • Unlimited earning potential. • A company that rewards effort. • In-house and in-field training provided. • An opportunity to provide personalised service and advice on an on-going basis. • Be your own boss!
If the answer is YES... Combined Insurance’s Representatives enjoy an opportunity to utilise a highly structured system that, when correctly applied, can provide an opportunity for high commissions and eligibility for bonus payments. Many of our highest achievers have no previous sales experience however, with our in-house and in-field training, Combined Insurance offers to unlock your potential regardless of your background. Established in 1922, Combined Insurance operates in Australia and New Zealand as a division of ACE Insurance Limited which is part of the ACE Group of Companies®, one of the leading global providers of insurance and reinsurance. If you enjoy meeting people and would like to assist them with their personal insurance needs, please contact us now: Phone 1300 300 480 Email Richard.stewart@acegroup.com A division of ACE Insurance Limited
Web www.combined.com.au
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Baskin Robbins
Baskin-Robbins – delicious treats and a fun atmosphere So much more than refreshment
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f you love to have fun and put a smile on people’s faces; if you are hard-working, dedicated and community oriented – and in touch with your ‘ice cream side’ – BaskinRobbins may be a perfect fit for you. For more than 67 years and now across 7000 locations around the world, BaskinRobbins has been creating irresistible treats to make you smile and feel good inside and out. We’ve perfected the combination of delicious treats and a fun atmosphere. Now, we’re offering rewarding franchise opportunities to aspiring business owners to be a part of the world’s leading chain of ice cream specialty restaurants.
Brand strategy How much innovation is necessary in the ice cream business? After all, we’re talking about ice cream, not technology. Innovation is essential in any business but it’s not just our flavour innovation that is required to make this business successful; we have to be creative and thoughtful about the entire guest experience and that is reflected in our newly designed restaurants – which we like to call Happy 1.0.
People are the key ingredient to business success
business that operates over 17,000 outlets across the globe and has decades of experience in assisting franchisees build strong businesses. We’re a stable, innovative franchising company that provides training and support - from assistance in site selection to marketing and training. A company of this depth can provide the resources necessary to enhance your franchisee experience.
Market leadership Our never-ending focus on fun combined with our commitment to innovation and a quality guest experience is important when you’re considering investing in a business. We are a recognised leader in the ice cream industry, and we want to talk to people who share our commitment.
About us Baskin-Robbins® is owned by Dunkin’ Brands, Inc, a truly multi-national
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The opportunities In Australia, Baskin-Robbins boasts an expansive network across the country and is growing fast. There are new BaskinRobbins sites ready to be developed right now so whether you are interested in a single restaurant, a network of sites in a region or perhaps you would like to add the Baskin-Robbins brand in your existing business to maximize your returns, we want to hear from you.
About you Baskin-Robbins is looking for people with drive and passion to become franchisees. We believe that people are the most important ingredient in making a business a success. We’re confident that once you get to know our products and our business model you will become hooked on Baskin-Robbins, just like we are. Please contact our franchise development team for an obligation-free meeting, where we can discuss your potential business future.
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FRANCHISE INFORMATION Contact: Michael Payne Phone: 0417 077633 Email: michael.payne@dunkinbrands.com Web: www.baskinrobbins.com.au
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AS A KID YOU WORLD’S LARGEST ICE CREAM BRAND Brand heritage - 67 years young New restaurants delivered as a turnkey operation ANZ accredited - finance now available Comprehensive training & ongoing field support Restaurant opening marketing package Operational simplicity Product innovation Global exposure
Sites now available across Australia Call Michael 0417 077 633 www.baskinrobbins.com.au
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Howards Storage World
Howards Storage World – simply organised The specialist in home storage and organisation
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hen it comes to a successful franchise business, Howards Storage World understands the power of making it easy for their customers to become more organised. Australian-owned and operated, Howards Storage World is a national retailer with over 55 stores and has been operating in Australia since 1997 and has also built an international franchise network operating in seven countries with plans to continue national and international expansion. Howards’ success has been built upon the foundations of being the specialist in home storage and organisation via superior customer service and a diverse range of over 4,000 practical and innovative storage and organisational solutions for every room of the home.
There is plenty of choice in-store
INNOVATION Howards continues to remain a unique concept in the retail environment by innovating and diversifying our business. Whilst building our success in a traditional bricks-and-mortar retail system, Howards has also expanded into multichannel opportunities including online and in-home channels that contribute to the success of our franchise network.
A Howards store interior
regular franchise meetings, site selection, store planning and construction.
SUPPORT
Howards’ new signage
Howards provides our franchisees with ongoing professional support across all areas of the business from the Sydney group office including: initial and ongoing training, business support via regional managers, international merchandise sourcing, national marketing and merchandising plans. This is coupled with
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AWARD WINNING Howards Storage World has been recognised by BRW magazine as one of the top 10 fastest growing franchises in Australia and also been recognised in the Excellence in Franchising Awards. Howards is currently looking for new partners to join its winning team.
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FRANCHISE INFORMATION Contact: Chad Braithwaite Phone: 02 9452 8819 Email: chad@hsw.com.au Web: http://hsw.com.au
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Join our multi-channel retail franchise Howards Storage World is positioned at the forefront of retail consumer engagement with a strong bricks-and-mortar footprint whilst simultaneously embracing other multi-channel opportunities.
Ŷ Over 60 stores in Australia and also operating in international territories. Ŷ Emphasis on customer service with intensive training and ongoing support. Ŷ Multichannel sales via in-store, in-home and online. Ŷ Embracing digital technology online, in-store, social and mobile. Ŷ National marketing support including a customer reward program. If you are looking for a business opportunity in Australia or overseas, have the passion and drive to run a dynamic retail operation, we invite you to contact us. Franchise enquiries:
Australia
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Chad Braithwaite (02) 9452 8888 chad@hsw.com.au Online Enquiry: hsw.com.au/enquiry
New Zealand
hsw.com.au
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Singapore
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Spain
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Philippines
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India
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Canada
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National National Franchise Franchise Insurance Insurance Brokers Brokers
National Franchise Insurance Brokers – protecting your business NFIB is filling a void in the Australian insurance market by offering compressive and complete insurance cover for franchised business at the lowest cost
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e live exceedingly busy lives and no one can vouch for that more than small business owners, particularly those who run franchised business. Between handling the finances, placing orders, managing staff and dealing with the day to day tasks associated with getting the business up and running, finding suitable and quality business insurance becomes a hassle. National Franchise Insurance Brokers understands the pressures of these franchisees and has made it easier to purchase business insurance online. In just four clicks, the franchisee can choose their cover, purchase their insurance and log off all in under 10 minutes.
Dedicated online provider of insurance cover for franchisees, franchisors and franchised businesses
JUST FOUR CLICKS Based around the brand’s website MYNFIB.com.au this highly simplified online insurance platform means that any franchised business can be insured in just four clicks of a computer mouse. Only four pieces of basic information are required in order for NFIB to arrange cover for a franchised business: • The value of the franchised business • The gross profit of the franchised business • The level of public liability required by the franchised business • Whether or not machinery breakdown is required by the franchised business
business and hours of searching for suitable insurance cover becomes a thing of the past as NFIB offers the most comprehensive, low-cost cover for franchisees. “Like anyone who’s running a smallto medium-size business, franchisees have better things to do than spend a day filling out forms and making phone calls and sending faxes,” says NFIB executive director, Darryl Morris “We’ve boiled the insurance process right down so that now it’s just a simple matter of sitting down, visiting our website and the entire process can be completed in a couple of minutes at the most.”
MAKING IT SIMPLE Simplifying this usually tedious and strenuous process ensures the franchisee can get right back to managing their
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cover for franchised business at the lowest cost. Not only are the premiums extremely competitive but the advanced IT system built for the NFIB platform makes the process straight forward and simple for the customer.
COST CONSCIOUS NFIB is filling a void in the Australian insurance market by offering comprehensive and complete insurance
CUSTOMER CARE NFIB places a strong emphasis on ensuring the client is taken care of so in the event of a claim the customer can be assured they will receive first rate treatment and enjoy exceptional customer service. “From our perspective and based on the daily feedback we get from our clients, the benefits of our service are twofold: our insurance premiums are very low and the time it takes to insure with us is negligible so it really is a winwin for all our clients,” states Morris.
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FRANCHISE INFORMATION Phone: 1800 776 747 Email: info@MYNFIB.com.au Web: www.MYNFIB.com.au
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UNFORTUNATELY, AS WE GO ABOUT SAVING FRANCHISED BUSINESSES MONEY ON THEIR INSURANCE, WE SEEM TO BE UPSETTING SOME PEOPLE ALONG THE WAY. To find out how we can insure a franchised business in just four clicks, speak to Darryl Morris today on 1800 776 747 or email info@mynfib.com.au
MYNFIB.COM.AU National Franchise Insurance Brokers Pty Ltd is an authorised representative (ARLN 277977) of LTM Group Pty Ltd (AFSLN 245374)
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SumoSalad
SumoSalad – proven business model Ten years on and still leading the way
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umoSalad celebrates its 10th birthday this year, having served more than 30 million salads since its first store opening in Sydney’s CBD. Today, SumoSalad is now one of Australia’s largest and most awarded healthy fast food franchises. The company’s strong brand presence and proven business model has helped to drive its success, with systems and procedures that have been tried and tested by SumoSalad over the past decade. According to founder and CEO of SumoSalad, Luke Baylis, it’s the company’s business model that offers the greatest value to potential franchisees. “We’ve been in the game for 10 years and there is no other business in this industry that has had this kind of longevity,” says Baylis. “There’s also a difference in the quality and taste of products at SumoSalad, which is a real competitive advantage.”
PASSION The role of SumoSalad’s founder and CEO, Luke Baylis, in the development of the business – from its inception to managing a recent investment from the Tulla Group in December 2012 – brings a passion for the business that is seldom found in franchised organisations of this kind. Access to senior leaders like Luke, as well as a network of experienced professionals supporting the operational and marketing efforts of the business, is something that every new and existing franchisee can take advantage of. “The security that comes with this kind of business heritage is invaluable,” says
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Chef Pete Evans is the celebrity ambassador for Sumo Salad
Sumo Salad’s founder Luke Baylis
Baylis. “By moving into a proven business model like SumoSalad’s, you don’t have to guess your way through. You won’t be stepping into the great unknown because we’ve been there before and more importantly, we’ve learnt from our experiences.”
For those interested in getting involved, visit www.sumosaladfranchise.com.au for more information about the business, SumoSalad products and what it means to be a SumoSalad franchisee.
NEW MODELS With four new store models available, including a café, kiosks, in line stores and hole-in-the-walls, the options are varied enough to suit a range of budgets. SumoSalad presents the perfect opportunity to take advantage of the continued growth of the healthy food sector, not only in Australia but also around the world.
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FRANCHISE INFORMATION Contact: Steve Shirley Phone: 0401 055 437 Email: steves@sumosalad.com Web: www.sumosalad.com/franchising
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SAY YES AND NO TO HEALTHY PROFITS
Join SumoSalad, the powerhouse of healthy fast food and capitalise on Australia’s healthy lifestyle trend. Contact Steve Shirley on 0401 055 437 for all the information you need to make the healthy business choice.
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Just Cuts Just Cuts
Just Cuts – a better Just Cuts – hairdressing business opportunity at an don’t affordable Franchisees have to work in the price business, just manage it and market it. Salon chain founder Denis McFadden shares the journey A business opportunity with constant customer demand
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ust Cuts began in 1983 and became ust Cuts is abusiness hairdressing salon that a franchise in 1990. Little bridges the gap between old-style did I know it would end the up being barber shophairdressing and the high-end hair the biggest franchise ‘walk-in,hemisphere. no appointment groupsalon. in theItssouthern I grew necessary, fixed price haircut’ model is a the business organically and developed practical, system that offers four Just commonsense Cuts salons. The salons filled a agap Style at an affordable price. in Cut the market between the high end Just Cuts and was the the barber brainchild of People hairdresser shop. hairdresser Denis McFadden, who, back were busy and time poor. in 1982 promotion offering a ‘No I had ran fouraJust Cuts salons in Sydney appointment $6 Style Cut’. It received an and one day one of our hairdressers, outstanding response, and idea of Just Leanne, wanted to open herthe own salon Cuts usingwas my born. systems. Leanne was 21 years old The salon door and oninaugural the day she wasopened to openitsour firsta year later, she followed the Ifirst franchise franchise, had a by baby. realised very in 1990,you in the Sydney of nor to quickly didn’t needsuburb to be there Engadine. Since then wea have opened on be a hairdresser to run Just Cuts salon. average salon66,000 every six weeks: Todayone wenew do over haircuts per we now have more thanfranchisees 175 locations week and most of our are not in Australia and Zealand and 43 hairdressers but New investors. Leanne, 21 percent of our franchisees own more than years later, is still in the system. one salon . FRANCHISING TODAY
DID Now YOU we areKNOW? a lot more sophisticated •and Byhave our calculations, Just Cutsand performs embraced technology new more than to 66,000 a weekto innovations enableStyle our Cuts franchisees •grow Most of evolve our Just franchisees are and toCuts become multi-unit not hairdressers owners. We have 175 salons in Australia •and AnNew average franchisee goes to own Zealand and one in on India, and multiple our averagestores franchisee owns 2.4 salons. Why? systems, support There Because are a lotproven of copycats in the and training means your us hairdressers market, but it only makes more becometothe easily run resolved dotechnicians it better. Itand somehow gets the business for you. yourself with easier as you surround •smart Many of ourIt’s franchisees spend people. ok to look backless but we than 30 hours a week working on the are always looking to make it a better business, making a Just Cuts franchise a business opportunity for our owners. great lifestyledon’t choice. Franchisees have to work in the business, just manage it and market it.
Our franchisees say it the best!
“Owning my own business has given me
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No appointments necessary at Just Cuts salons
have more time with my children. I have never looked back the 14 $100,000 years I have Our entry level is in between to been a Just with Cuts just franchise $250,000 a flat owner.” rate fee so we Lynne Ryan are very competitive and appealing. We have developed a new, cost “I openedkiosk my first Just Cuts franchise effective modular concept idealsix years it’sfranchisee been so successful that for a ago firstand time or for existing Iowners now own eight secondary salons! Head office sites gives to have satellite me andcentre. my 60 stylists are great; I in asupport shopping enjoy working with my team and running my own business is truly rewarding.” TECHNOLOGY Oliver Adams We have re-launched dynamic training and support systems. Technology is “I’ve always dreamt my own always evolving forof usrunning with a number business and withintosixgive months my first of new initiatives us theofwow Just Cutswefranchise I knew my dream factor: have embraced a new freehad been realised.” and fun phone App, outsourced our Brookand Edmond IT, developed on-line learning we measure and drive a web, Facebook and Expertspresence. generally agree that franchises Twitter have a better chance of success than independent small businesses. The reason is simple; with a franchise like Just Cuts
you have substantial business support with well-branded product, whereasand as Wea have created client feedback an independent business youtraining are customer service ‘WOWowner Factor’ just – totally on your own! for that stylists and their teams and we You don’t have to be a and hairdresser reward our salon teams clients with to own a salon: justusing needtechnology. to be giveaways and you prizes committed to the growth of your business. More than 66,000 people choose Just Just offers successful, and CutsCuts every weeka and our 80 proven franchisees evolving system in hairdressing, employ over 1500 hairdressers. where there alwaysof demand and where Theis beauty franchising is thatthe just customer’s loyalties lie with the brand. like hair you never stop growing. The Just Cuts business model has proved that regardless of the economy, people are always on the lookout for a FRANCHISE INFORMATION high quality haircut at a reasonable price.
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Contact: Luke Manning Phone: 0439 130 499 Email: bdm@justcuts.com FRANCHISE INFORMATION Web: www.justcuts.com Contact: Luke Manning Phone: 0439 130 499 Email: bdm@justcuts.com Web: www.justcuts.com
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Mason Mason Sier Sier Turnbull Turnbull
Mason Sier Turnbull – the legal experts Widely recognised as one of Australia’s leading franchising law firms, specialising in franchising for more than 30 years
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e advise franchisors, franchisees and suppliers to the franchising sector on all aspects of franchising. We act for a number of wellknown national franchisors, international franchisors and many new and emerging franchise systems. OUR EXPERIENCE Our dedicated team of lawyers has significant experience in relation to: • Franchising Code of Conduct Compliance • Establishment of new franchise systems • Importing and exporting franchise systems to and from Australia • Drafting of Franchise Agreements, Disclosure Documents and ancillary documentation • Sales and purchases of franchised businesses • Sales, purchases and restructuring of franchise systems • Information technology agreements for franchisors • Competition and Consumer Act 2010 (Cth) compliance (including dealing with ACCC) • Strategic planning and advice (including asset protection)
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John Sier
• Multi-tiered franchising options (including master franchising) • Advice and registrations of trade marks and other intellectual property • Dispute resolution Mason Sier Turnbull is a member of the Franchising Council of Australia and our lawyers regularly attend the International Franchise Association conferences in the USA. The lawyers in our franchising team are well known both within Australia and around the world. John Sier focuses on the commercial aspects of franchising and has helped many clients develop and then implement their franchising model both domestically and internationally. Since 1995, John has attended and has participated as a speaker at
Raynia Theodore
Philip Colman
International Franchising Association events in the USA and has played a lead role in developing the firm’s legal alliances in Asia, the USA, the UK and New Zealand. He has strong associations and networks in these countries with law firms specialising in franchising. Raynia Theodore has been practising in franchising since 1998 and focuses on the establishment and growth of domestic and international franchise systems. Raynia’s extensive client base includes many household brand names. Raynia has been a speaker at franchising events and conferences and is a regular contributor of articles for various Australian franchising publications. Philip Colman has been practising in the franchising sector since 1981 and is
widely regarded as one of the most experienced franchising lawyers in Australia. Philip’s practice focuses on the bigger picture issues facing franchisors and franchisees. As an accredited specialist in commercial litigation and mediator on the Office of Mediation Advisor’s mediator’s panel, Philip has been involved in some of the more complicated and higher profile disputes that have occurred in franchising over the years.
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FRANCHISE INFORMATION Phone: 03 8540 0200 Email: mst@mst.com.au Web: www.mst.com.au
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Kwik Kopy
Kwik Kopy – award winning print and design Highest ranking B2B in Top 10 list of Australian franchises
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he best way to succeed in a franchise is with a franchisor who offers a strong franchise model and great support. Just ask Brian and Jane Heydon, owners of Kwik Kopy Castle Hill and winners of the Kwik Kopy 2013 Franchise of the Year award. “We are strong advocates of the business and have always seen the great opportunity that exists within the Kwik Kopy system,” they say. Kwik Kopy is an award-winning provider of graphic design, printing and marketing services with more than 100 B2B franchises operating throughout Australia. What’s more you don’t require any previous experience in printing or design to become a franchisee in the network. As a Kwik Kopy franchisee, you’re talking with business clients who value professionalism and quality as much as value and who look for long-term business partners. Brian and Jane believe the business model, which includes a strong franchise support system, delivers definite benefits and makes owning a Kwik Kopy business a sound investment. “The strength of the brand is evident and our business has benefited from excellent marketing support,” Brian and Jane say. The franchise has a proven franchise track record, strong brand recognition and a system that gives franchises a real lift into a successful business. “We have been able to increase revenue every year since we first bought the business back in 2003,” the couple say. Kwik Kopy offers its franchisees sound business and financial analysis and advice,
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Director Matthew Penfold with franchisees of the year 2013 Jane and Brian Heydon and Kwik Kopy Australia CEO David Bell
together with extensive performance benchmarking. The focus on franchisee support has helped make it one of the best franchises in Australia. In the latest ‘Top Franchise’ survey results from independent market research house 10 Thousand Feet; Kwik Kopy is rated over 20 percent better than the industry average for support in both frequency of contact and quality of mentoring and guidance. Brian and Jane agree that once up and running, franchisees are well supported. “There are definite benefits to being part of such a strong national franchise community. The franchise system has been developed to provide owners with the tools necessary to make them successful.” Such tools include the launch of userfriendly online sales and marketing portals that are also used to share best practice tips and franchisee case studies. This has allowed for better collaboration and sharing of knowledge [for knowledge sharing Kwik Kopy is rated 29 percent better than the industry average].
Kwik Kopy is a B2B franchise system
The ability to respond quickly to everchanging market demands is another significant benefit of owning a business within a successful national franchise company. Kwik Kopy has proved itself to be a consistent performer and is currently number two in the Top 10 list of franchises in Australia and the highest ranking B2B.
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FRANCHISE INFORMATION Phone: 1800 251 680 Email: franchise@kwikkopy.com.au Web: kwikkopy.com.au/franchise
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Plan your success. Design your lifestyle. A Kwik Kopy franchise lets you experience the best of both worlds, financial success and quality of life. Kwik Kopy offers graphic design, printing and marketing services to the business sector. Be part of a creative process that delivers: • Marketing brochure design and production • Branding and logo development • Direct mail campaigns • Email marketing and website development, to name but a few. Kwik Kopy franchisees handle a broad range of jobs every day, in fact that’s what makes a Kwik Kopy franchise so exciting. But you DON’T require any print or design experience to take on a Kwik Kopy franchise.
With Kwik Kopy you get a tried and tested system that removes the usual start up headaches and helps you establish your business sooner. As part of the Kwik Kopy network, you tap into a highly established and recognised brand, giving you plenty of leverage in the market. What’s more you’ll have an extensive support network all focused on your success.
For more information about our award winning franchise model call 1800 251 680 or visit kwikkopy.com.au/franchise to view Kwik Kopy franchise videos and download a franchise information kit.
Why choose Kwik Kopy: • Brand strength and ongoing marketing solutions • Area sales support • IT support • B2B model • Sales focus • Regular working hours Mon-Fri • Comprehensive training • Award winning franchise model
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Outback Jacks
Outback Jacks Bar and Grill – relaxed casual dining Join the fastest growing steakhouse chain
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he story of Outback Jacks Bar and Grill is the outcome of years of experience and hard work within the industry, extensive market research and a mission to fill a niche in the market. The Outback Jacks brand or OBJs as it has become affectionately known, is an exciting chain of restaurants offering relaxed casual dining with full bar facilities and one of the largest selections of steaks in the country. REGIONAL MASTERS Outback Jacks is one of the fastest growing steakhouse franchises in Australia. One of the key aspects to this unprecedented growth has been the implementation of a regional master franchise system. The benefits of the master franchise system are numerous: you have the benefit of one strong vision and direction being led by the national franchisor as well as the benefit of franchisees at store level developing close working relationships and receiving close level support from the master franchisees who have a vested interest in the success of each franchise business. “Each master franchisee measures their success by the success of the franchise stores in their region. This has allowed Outback Jacks to expand into new areas while maintaining the level of support to franchisees that has made our business so successful over the past seven years,” says Colby Smith, general manager of operations for the group. “Our store level franchisees often comment on how our model offers them personalised service and strong support systems.”
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GREAT LOCATIONS Evidence of the success of this system is shown in the current selection of new sites available within Outback Jacks – there are currently sites available in NSW, ACT, Qld, WA and the NT. Strong Growth has always been a key factor in the success of Outback Jacks; in the last 12 months six new sites have opened for business with a seventh slated to open in early 2013. Buying power is another key factor in the success of this flourishing concept. Outback Jacks has secured national supply contracts with some of the largest supply partners in the country. This allows franchisees to focus on the day to day operations of
their stores, confident that they are purchasing their stock at the best possible quality and price. If you are looking for a franchise that offers long term security, personal support systems and national buying power that can ensure the best possible outcomes for its franchisees, then the steakhouse chain Outback Jacks may be for you.
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FRANCHISE FRANCHISE INFORMATION INFORMATION Contact: Graeme Diamond Contact: Ph: 07 5532Graeme 7071 Diamond Ph: 07franchising@outbackjacks.com.au 5532 7071 Email: Email: franchising@outbackjacks.com.au Web: www.outbackjacks.com.au Web: www.outbackjacks.com.au
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OUTBACK JACKS RAISES THE STEAKS!
& grill? r a b n w o r u o y owning f o d e m a e r ess? d in r s e u v b e r u e o v y o e n v r u a t H a high in y it n u t r o p p o pecialising s e c n e ri e p Do you seek an x e an amazing a
ecoming providing b f t o u o rt b a a e y th a d d to te We have perfec ily dining market. Talk to us fam in the growing . ort provided e p e p is u h s c g n a in o fr g n w o e n All training & ts n ra u ta s asing power Full turnkey re h rc u p t n a c ifi n Sig quired re e c n e ri e p x e No ACROSS
LE B A L I A V A S E T I EW S N T O H D E T I M I NT L & A W , A S , T QLD, NSW, AC
Contact Head Office: 07 5532 7071 franchising@outbackjacks.com.au
www.outbackjacks.com.au
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Bakers Delight
Bakers Delight – it’s all in the dough An established business model is a great fit
W
hen Bevan Pope and his wife Mel moved from a rural South African farming community to South Australia five years ago, it was with a dream to secure their future. “After the move, we wanted to do something for ourselves. We were after an established business model and something that was involved in everyday customer interaction. Bakers Delight was a great fit.” Bevan’s experience as a farmer meant he not only had a solid understanding of running a business, but also appreciated the amount of work involved in producing something from scratch. Despite having no baking experience he contacted Bakers Delight’s franchise recruitment team and began the process of changing his career. After spending a few weeks going through what life as a franchisee and baker would be like with other Bakers Delight franchisees, Bevan started his training: four months alongside a fellow franchisee, learning everything from baking and sales to accounting and staff management. “The training was very exciting and challenging. I was able to train alongside someone who had been through what I was doing and proved a great mentor. He took me through the ‘ins and outs’ of baking quality products from scratch, as well as how to improve my sales and staff performance,” says Bevan. “It meant I had to get used to early mornings again, and it’s a little bit different to the wide open pastures I’d been working in, but when you know you’re building a future for your family, it’s all worth it.”
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Bevan and Mel Pope run the Bakers Delight North Adelaide store
While completing his training Bevan purchased Bakers Delight North Adelaide and his area manager helped guide him through the first 12 months. “Our area manager comes in regularly to check on how we’re doing and to help solve any issues we might have. She really helps take the stress off my shoulders and allows me to focus on growing my business.” Now, with an established business and 20 staff, Bevan attributes his success to hard work, passion and always keeping in touch with other franchisees - whom he describes as a great resource for advice, information and a good catch up. As for the future, Bevan sees the business growing steadily. After an investment in new equipment, Bakers Delight North Adelaide can produce a higher quality product and improve production times so customers and staff have the best experience possible.
Bevan’s tips • Owning your own business is hard work, but if you are passionate and motivated, it will make it all worthwhile. • Look after your staff, be positive and happy because then they will feel the same way and it will transfer to your customers as well. • Keep in contact with other franchisees. They are our biggest resource and always give advice or help when we need it.
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FRANCHISE INFORMATION If you would like more information about Bakers Delight visit: Web: www.bakersdelight.com.au/franchising
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Cafe2U
Cafe2U – a mobile coffee franchise where all you need is your smile We’ll teach you the rest!
F
or many, investing in a franchise is the fulfilment of a lifelong dream, often driven by a desire to be in control of one’s destiny; which is often accompanied by fear and the risk of being a new business owner for the first time. Cafe2U’s Acceleration Package is designed to take away those initial fears and the financial concerns that come with starting any new business. “No matter what your skill set is or where your career path has taken you, the Cafe2U Acceleration Package training program, equips the unfamiliar new business owner with all the necessary skills and training to fast track their success in their new business”, says Derek Black, managing director of Cafe2U. The first week of the Acceleration Package is formal training, the second is preparation week and weeks three and four are the business launch, with your personal franchisee coach by your side, to guide you every step of the way. The Acceleration Package is designed to ensure that all new franchisees are fully prepared to maintain a daily business run that turns over a minimum of $500 a day. “We are so confident in our system, our expert launch staff, our award winning coffee blend and our territory mapping methodology that we will guarantee the franchisee’s income while they find their feet. During the launch phase we will literally write a cheque at the end of each day’s trade if there is a gap between $500 and the daily takings” says Black.
FRANCHISEES For Mark Andrews, owner of Cafe2U Campbellfield, VIC, the proven system
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Franchisees have a daily coffee run
and ongoing support offered by Cafe2U were the main attraction. “Cafe2U have a proven system and provided training and assisted in launching my new business. They were not just interested in selling another coffee van, but rather showed a commitment to grow each new franchise partners’ business, for the benefit of the whole Cafe2U system.” When asking Mark what he knows now and wished he knew before leaving his previous job to join Cafe2U, Mark confidently responded with, “If I had known two years earlier, what I know now, I wouldn’t have waited to get started. My concerns about the risk of starting my own business were way overstated when compared to how it has all gone.” Similarly, for Damian Tyler, owner of Cafe2U Bayswater North, VIC, he too found comfort in Cafe2U’s offerings. “We’ve been impressed by the support and professionalism of the Cafe2U team and the strength and commitment to the brand. We are looking forward to being in business for ourselves but NOT by ourselves, with the support of the Cafe2U team.” If you want to have some fun and
Fresh coffee courtesy of Cafe2U
become the best part of people’s days while being your own boss, why not find out more?
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FRANCHISE INFORMATION Contact: John Stanton Phone: 1300 223 328 Email: franchises@cafe2u.com.au Web: www.cafe2u.com.au
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Take the plunge into franchising If you’re dreaming of owning your own business franchising has a lot to offer
B
usiness ownership can be a great way to achieve the working life that many people hanker after – greater day to day flexibility, a financial return on hard work, being the boss, creating a viable business. And franchising offers some particular benefits.
Leveraging the brand First up there is the benefit of trading under a well-known name: there is the advantage of customer awareness enhanced by national marketing campaigns. Although fast food franchises come to mind easily, as you’ll have seen in this publication the reach of the franchising method of business extends into all fields from mobile retail to B2B services, from accommodation to hairdressing and insurance. Some franchise systems rely on particular technical skills and knowledge and look to practitioners in these areas to take on a franchise. But the vast majority of franchise models expect their franchisees to be inexperienced in the new field of business and arrange their training and business support accordingly.
Support Franchising is all about tapping into the experience, skills and knowledge of others: the entrepreneur who established the business concept, the support team at head office, and fellow franchisees with their hands-on experience. One attractive benefit of a franchised model is that many of the challenges of building a business are eased with the back-up of experienced practitioners in
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Are you ready to dive into franchising?
fields such as marketing, IT, finance, admin, even site selection and rental negotiations. The support you will receive from a good franchisor who has learned the hard way what works and what doesn’t work is invaluable and it means you don’t have to endure the full series of trials and errors that mark a fledgling independent business. For a start, franchisees aren’t thrown in at the deep end of business without training. This might be for a few days, weeks, or even months. So when you start up on the first day not only are you armed with an operations manual but you have a good idea about how to manage processes, deal with customers and talk about your product or service. A top quality franchisor will also
ensure franchisees receive ongoing support with their business, either formally with benchmarking performance and regular support team visits, or through mentoring from fellow franchisees.
Route to independence A franchisee invests in a business for a specific time period, often three or five years. In many cases the agreement with the company is renewed so the franchisee can continue trading if they so wish. Franchising can be the channel to independence, even to a mini empire as franchisees themselves replicate their success across more than one outlet or service location. So why not take the plunge and find out more about investing in a franchise?
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Quest Franchising Your Quest for success starts today Quest has been Australia’s leading business format franchise system in the accommodation industry since 1988 and is now seeking a new generation of talented and energetic franchisees to keep up with the company’s rapid expansion. Call us today to find out more about our exciting franchisee opportunities.
To learn more visit questfranchise.com.au or call us on 1800 334 033
Your perfect travel companion
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