SALES PROMOTION
Sales Promotion Nike’s sales promotions are usually in the form of special offers given to the target customers. The company uses sales promotions to motivate new and current customers by providing extra benefits, such as the savings they can make by purchasing when discounts or special offers are given. Sales promotions in Nike’s marketing communications mix drive demand from new customers by motivating them to purchase the company’s products based on these perceived benefits. Diagram above shown Websites item promotion of Nike
For example:
The diagram above shown NIKEID's promotion Deal.
NIKE will be providing sales up to 50% or 70% depending on the holiday. Employee discount for Nike's staff and NikeID discount code. NikeID is a popular service provided by Nike, which allows customers to design and personalize their own Nike shoes. 11
