PR & PUBLICITY
The diagram above shown the sustainable technology of Nike.
Green Technology The company implements public relations as a way of addressing social issues linked to its business. For instance, the company undergoes social pressure about the use of sweatshops, as well as pressure to improve green technology integration in the business. Hence, the company decided to use public relations to deliver information to stakeholders regarding current and planned corporate citizenship activities to improve the business and its effect on stakeholder groups. Nike is given a good example for the social and it also increases in its sales.
12
