MAXIMIZING INNOVATION EFFICIENCY JESSICA DAY Technology seems to make the world go ‘round. Tech has become such a fundamental part of modern business life it’s hard to believe that only 30 years ago, entrepreneurs were starting businesses without a computer, smart phone, or even an Internet connection. But new innovations are changing the way we live, and some are even referencing the increase as ‘the fourth industrial revolution.’ With the development of artificial intelligence, the Internet and big data, big businesses need to act quickly, 21
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