1. EVER Y ONE' S INCLUDED
2. SELF-EXP R ESSION IS EVER Y T HING
We believe that snowboarding should be for everyone so we In a world of double corks and identical pipe runs we want promote a snowboarding style that is accessible to all. to push personality and diversity.
3. KEEP IT R EAL
4. NO FUCKER ALLOW ED
We believe that only snowboarders know what Our aim is to exalt snowboarding in it’s real essence, that beyond energy drinks, mainstream contests and big budget snowboarders want, that’s why we don’t relate to corporate strategists and fancy financiers. helicopters.
5. T EAM IS FAMILY
6. SUP P OR T T HE SCENE
Our riders are carefully selected for their love snowboarding. We respect anyone who is passionate about what they do They play an important role ad testers, style hunters, and we try to promote their work through our brand, from coansellors, catalogue models and ultimately trippers. artists, to crews, to video makers and photographers.
7. SP R EAD T HE LOVE We understand the importance of working together for a goal and that’s why we have selected a crew of activists to spread the world.
Information from http://www.roughsnowboards.com/