My Austin Home Didn't Sell. What Now?

Page 1

MY HOME DIDN'T SELL WHAT NOW?


“Promises, Promises”

!

oes g g n

o

s e h t So

Since your home went off the market, you’ve heard the silly talk. And, by now, you have heard it all!

I’m the neighborhood specialist! I’ll sell your home in 55 days or I’ll buy it! I have a secret list of buyers ready to buy now! I’ll sell your home in 90 days or I’ll sell it for free! Empty promises and false hope!


It’s All About You! If you are serious about selling your home and moving forward with your life, then now is not the time to quit because of a bump in the road. No one ever succeeded who quit at the first sign of trouble. All quitting does is make you feel bad about yourself because you quit. And, the worst part of quitting is when a homeowner gives up just when the very next step is success. Selling is ultimately about changing the things you need to change about your current ownership circumstances so you can move forward with your life. You need to work with people who are passionate about your success. Your home needs to be re-packaged, re-positioned and the marketing re-energized to get the job done right. Let’s talk about your situation, your motivation and timing, and together build a plan to succeed. In all fairness, I must frankly mention that if you did put your home up for sale simply to test the market in hopes of finding a buyer who would pay you an exorbitant price, then we are not the company for you. When you are ready, let us guide you through the best real estate experience possible.


It’s Time for a New Approach Isn’t it time to get back on task? You have tried the old, passive way of selling your home. It didn’t pay off. If the old way to sell a home was the right way, your home would have sold. Right? Now is the time for a new start, new approach, new agent, new marketing, new buyers and most of all new possibilities. Ultimately, our goal is to sell your home… • for the Most Money possible • in the Shortest Time • with the Least Inconvenience I know that’s what you want too! Let’s re-package, re-position and re-energize the marketing of your home to regenerate the excitement and positive energy you felt when your home was initially listed. And, here are some of the ways we achieve success.


Dual Phase Marketing Program

Our Powerful Dual-Phase Digital Online Marketing Campaign is managed by a fulltime Director of Digital Marketing and Social Media whose sole job is to get your home seen more often by more people.

Phase One: Pre-MLS

Phase Two: Active MLS

48-72 hours prior to posting your listing on the MLS, we institute a penetrating Social Media Campaign designed to create a “buzz” of anticipation among prospective home buyers. This “seeding effect” builds a pipeline of potential home buyers wanting to see your home before it actually comes on the market. Focusing on the most populous social media portals - Facebook, Pinterest, Twitter, Instagram - we promote your home where today’s buyers are searching.

Upon posting to the MLS, we coordinate and actively manage a powerful Digital Online Marketing Campaign. Using the latest Search Engine Optimization (SEO) tools we continuously promote your home to maximize exposure and generate more showings. Empathising the most viewed syndication channels - YouTube, Zillow, Trulia, Google, Realtor.com and Yahoo - we get your home seen more often by more buyers.


We contract with highly skilled professional photographers to ensure that your home shows its very best, both electronically and in print. Stunning photos are critical.

The “visual web” as it is sometimes referred one of our most important tools. Today’s home buyer is visually oriented. We make a greater impact in the buyer’s mind with video and pictures than with words. Video Tours on Facebook are compelling.

Using our innovative application of today’s technologies, real estate syndicated websites like Realtor.com, Zillow, Trulia, Yahoo are a major components in our marketing campaign. We seek out premium placement on these sites to assure the widest exposure possible for your home.


Social Media is the information source of choice by today’s home buyers. We dedicate a of significant portion of our marketing campaign to Facebook, Twitter, Craigslist, Pinterest and Instagram.

We identify profitable home improvement opportunities and can recommend for your consideration a range of professional staging consultants and make-ready repair teams. Our staging guide will help you cover all the bases.


Our association with national referral networks including CRS, ABR, ePRO and the Silicon Valley Agents Referral Network broadens our outreach to prospective buyers nationwide.

We will update you twice a week with information about buyer and agent feedback and the progress of our marketing campaign.


Why Choose Us? 60+ Years Combined Experience

$250MM+ Real Estate SOLD

There is virtually nothing we have not seen before or cannot handle.

Having sold homes in every price range & every type of market, we have a demonstrable history of success.

We Know Austin!

We share insights not readily discerned from an internet search and monitor the market 24/7 to provide the most up-to-date market analysis.


What’s in it for You? Concierge Level Service and... High Impact Marketing

Pricing Guidance

Our powerful, innovative dual-phase Online Marketing Campaign emphasizes Search Engine Optimization (SEO), Social Media and Visual Web channels to get your home seen more often by more people.

We present current, accurate, local sales data and an analysis of market conditions & trends to help you make an informed business decision.

Market Preparation

Transaction Management

We identify profitable home improvement opportunities and work with a range of professionals to ensure your home shows its very best, both online and when buyers walk through the door.

We meticulously manage all the big issues and little details efficiently so you don’t have to worry.


Assertive Negotiations

We respectfully and aggressively negotiate to achieve a top dollar return for your home.

Equity Protection

We treat your money as though it were our money so you can put as much money in your pocket as possible.

Education

Team of Professionals

We help you understand the marketing and sales process, disclosure requirements, contract provisions and closing practices to avoid surprises.

Our unique team approach to representation means there is always a very experienced and knowledgeable agent there when you need us.


Introducing the Leadership Team

A Genuine Team Approach Eleven Oaks Realty is a genuine team in the truest sense of the term; we are a family business. Being related to each other brings a special bond and a personal responsibility to the family business. We know that each of us is responsible for delivering concierge-level service to our clients. With over six decades of combined real estate experience, there is always an experienced professional available to help you when you need us.

Raymond Stoklosa – CRS, ABR, e-Pro Chairman and Managing Broker Raymond has been a respected authority in residential real estate since 1978. Having sold more than $150 million worth of real estate, in a variety of high-intensity markets, he possesses a noteworthy portfolio of success. A former real estate instructor, Raymond brings a passion for education to the real estate process. With an uncompromising attention to detail, he counsels clients to a well-informed business decision. He takes particular pride in assertively negotiating for the client’s best interests. “Real estate has changed a lot in my 35+ years, but there are some things that will never change. My clients know that they have a knowledgeable, competent negotiator working on their behalf to advance their interests. It’s this relentless pursuit of the client’s interests that we’ve worked hard to instill in all of the Realtors at Eleven Oaks Realty.”


Rebecca Williamson – CRS, ABR, SFR Chief Operating Officer Rebecca brings a passion for customer-service to the leadership team. Having worked first in the frantic San Francisco real estate market, and relocated to Austin, she has seen first-hand the difficulties that buyers can face in hot markets like Austin. Because of that, she has founded her success on a commitment to personalized service. Clients appreciate her dedication to not only the success of their transaction, but their very peace of mind. She is particularly adept at creating bridges to make home buying and relocation as seamless as possible. “Buying a home locally or from afar is a stressful experience. There’s nothing worse than being left in the dark when it comes to one of your biggest decisions. That’s why I work hard to show my clients that I am just as dedicated to their home purchase as they are. We’re in constant communication so they can rest assured that their transaction is proceeding smoothly.”

Chris Williamson – CNE, ABR Chief Revenue Officer Chris began his career in 2003 in his hometown of Atlanta, Georgia and since then, has acquired a broad base of knowledge and experience in both residential sales and mortgage financing. He brings this unique combination of skills to the Eleven Oaks Realty leadership team as well as his clients – whom he helps navigate the complex transactional process in today’s ever-changing real estate market. If you are looking to sell, there are few REALTORS® more conscientious and diligent than Chris. As a contributing author of AustinRealEstateHomesBlog.com, he is one of the most creative agents in Austin when it comes to new, innovative marketing tactics. He’s committed to helping clients quickly sell their homes for top dollar. All the while, his reassuring demeanor and calm “can-do” attitude makes him a perfect advisor for first-time home buyers and sellers alike. “Selling a house shouldn’t have to be a hassle. Our program generates buzz and publicity for the listing from the day it hits the market until the day it closes. We make sure to take advantage of the flurry of activity that happens when your home hits the market and coach our sellers to know what they can do to showcase their home in the best light.”


Many agents believe their most important job is just satisfying the client. We don’t think that’s enough. We know that simply satisfying the client is only the minimum requirement for staying in business. We are passionately committed to providing you with concierge-level service unparalleled in the industry. We expect to deliver a 5 STAR experience, and earn your 5 STAR rating.


Ready to Get Your Home Sold?

Home Seller Hotline: (512) 827-8323 Prefer Email? info@11OaksRealty.com


Eleven Oaks Realty (512) 827-8323 info@11OaksRealty.com AustinRealEstateHomesBlog.com TREC #: 614417


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.