FEATURE ARTICLE RECHARGEasia
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RECHARGEasia
JANUARY 2010
FEATURE ARTICLE RECHARGEasia
RECHARGEasia
JANUARY 2010
www.rechargeasia.com
FEATURE ARTICLE RECHARGEasia
www.rechargeasia.com
RECHARGEasia
JANUARY 2010
FEATURE ARTICLE RECHARGEasia
RECHARGEasia
JANUARY 2010
www.rechargeasia.com
FEATURE ARTICLE RECHARGEasia
www.rechargeasia.com
RECHARGEasia
JANUARY 2010
FEATURE ARTICLE RECHARGEasia
RECHARGEasia
JANUARY 2010
www.rechargeasia.com
FEATURE ARTICLE RECHARGEasia
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RECHARGEasia
JANUARY 2010
FEATURE ARTICLE RECHARGEasia
CONTENTS
目 录 11 Message from the Publisher 83 卷首语 FEATURE ARTICLES
2010 年1月
RECHARGEasia
ISSUE 069
MARKETING
98
专题文章
12
Cooper on Toner: Electrophotographic Carriers (Part 5) By John F Cooper 库伯论碳粉：电子图像的介质
16
Laser Printing Market in Russia: Main Trends and By Mirena Polihronova Perspectives 俄罗斯激光打印市场：主要趋势和展望
100
市场动态
施乐美国工厂固体墨制造能力飞速飙升 Xerox Factory in US is Roaring in Capacity of Solid InkManufacturing “彩色文件”蕴含无限商机 "Colorful Files" Implies Unlimited Business Chances
CEO ON THE GO
102
总第069期 JANUARY 2010
CEO之路
先进管理助力埃申特公司高飞 Advanced Management Helps Ascend Develop Rapidly
22
2009: A Year in Review 2009年： 一年的回顾
26 84
The Market, a Birthday, and the Mysteries of the Zodiac
By Gustavo Molinatti By 古斯塔沃-莫林那提
46
What's Cheaper: Replacement Ink or a New Printer? 更换墨水还是购买一台新打印机，哪个更便宜？
29
The Reman Industry in Spain & Portugal: An Update By Jose Bustamante 西班牙和葡萄牙的再生市场回顾：发展
50
10 Biggest Printer Problems and How to Fix Them 打印机10大常见问题和解决之道
88
2009中国通用耗材市场的回顾 Review of China's Universal Consumables Market in 2009
104
话说2009年喷墨十大发展趋势 Ten Trends of Inkjet Development in 2009
90
我的2009（一） MY 2009 (Part 1)
108
爵士影像公司的耗材及其引发的案件 Compatibles and All That Jazz
111
ReChina 2009亚洲打印展圆满落幕 Rechina 2009 Asia Expo Successfully Closed
By Art Diamond
影像耗材市场，生日和星相的奥秘
RECHARGEXPO FOCUS
东南亚国际耗材展
30
Indonesia After Hours 印度尼西亚：休闲时光
92
东南亚影像耗材展（印度尼西亚）广受关注 RechargExpo SEA 2010
94
参加东南亚国际打印耗材展享受出国参展政府补贴 Participate in RechargExpo SEA 2010, Enjoy Government Subsidies
MARKETING
亚洲再生业
全球论坛
By Kam Woon
OEM UPDATE
市场动态
34 96 34
Look for Recharge Asia's monthly "Sneak Peak"
96
IDC可持续发展指标表明：亚太国家可借助ICT技术大幅减少温 室气体排放
38
EMEA Hardcopy Peripherals Market to Return to Growth in 2010 EMEA地区硬拷贝外设市场将在2010年恢复增长
40
Social Media Marketing and Search Engine Optimization 社会媒体营销和搜索引擎优化
98
2010年印刷电路板市场需求将水涨船高 Market Demand of Printing Circuit is Going to Rise in 2010
敬请期待来自亚洲再生业电子邮件的“信息提醒” IDC's Sustainability Index Sees Significant Opportunity for Asia/Pacific Nations to Reduce Greenhouse Gases Using ICT
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GLOBAL FORUM
JANUARY 2010
OEM聚焦
54
Ricoh Develops the World's First(*) Biomass Toner 理光研发出世界上第一代生物原料碳粉
56
Fuji Film Dimatix Wins Printed Electronics USA 2009 Commercialization Award 富士Dimatix公司荣获2009年美国印刷电子商业奖
58
Epson Introduces World's First Aqueous-Based White Ink Proofing Technology 爱普生创造出世界首款白色水基油墨打样技术
60
Canon U.S.A. Introduces a New and Easy Photo Printing Application for the Apple iPhone 佳能美国公司推出一款应用于苹果IPhone的新颖简便的照片打 印机
62
Lexmark Platinum All-in-one Printer Named CES Innovations 2010 Design and Engineering Award Honoree 利盟多功能一体打印机荣获2010年消费电子展创新设计与工程奖
114
富士施乐转型服务文件外包市场 Fuji Xerox : Turn Service into Hardcopy Peripherals Market
114
渠道商看市场：打印机市场将触底反弹？ Take a Look: Printer Market is Bouncing Back after Touching Bottom
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Tel 1-626-309-0858 Fax 1-626-309-0878
OEM UPDATE
OEM聚焦
Tel 86-10-5126-5580 Fax 86-10-5885-8747
CHINA CORNER
115
三星耗材打假屡立新功 Samsung Fight against Counterfeits to Win Credit
115
佳能发布睿彩系列激光一体机 Canon Launches New All-in-one Laser Printer
LG电子间隔14年再度进军打印机市场 LG will Develop Printer Market after 14 Years
117
高宝色带媲美Epson原装 Cobol Ribbon Rival with Epson Original Consumables
佳能同意11亿美元收购Oce拓展打印机业务 Canon Agrees to Purchase Oce to Develop Printer Business for ＄1.1 Billion
ASK THE EXPERTS
64
请教专家
用大豆油制造墨粉：是否会改变售后服务市场的游戏规则？ Soy Based Toner: An Aftermarket Game Changer?
120
拉丁美洲视角：访问巴西成像卡盒回收协会 A Look at Latin America: Interview with Brazilian Association for Cartridge Recycling
COMPANY CLOSE-UP
企业近况透视
MSE Captures Environmental Award MSE荣获环境奖
75
Prime Success Becomes the First Macau Company to Be Certified By STMC Prime Success成为首个获得STMC认证澳门公司
75 122
126
West Point Products Releases Four New Bio-Based SKUs under Agritone Brand West Point公司推出4款AgriTone™品牌下生物原料产品
76
Faroudja Offers Bulk Toner for the Xerox Docucolor 3535 Faroudja公司提供施乐Docucolor 3535专用碳粉
77
ILG Releases Compatible HP 9500 Color Printer Cartridges ILG发布 惠普9500 彩色激光打印机兼容成像卡盒
77
Parai Releases a New Product for Market Parai公司向市场推出全新产品
78
Printer Essentials Releases Compatible Brother Laser Cartridges Printer Essentials公司推出兄弟激光成像卡盒
国内耗材市场竞争日益激烈 Competition of Domestic Consumables Market is Getting Cruel 柯达数码转型成功 增资中国展新布局 Koda Digital Successfully Transformed to Increase Investment for New Pattern in China
127
惠普旗下成像和打印集团盈利下滑20% Revenue of HP's Imaging and Printing Group Down by 20% 富美硒鼓经权威部门检验达到国际水准 Fumei Toner Cartridge has Reached International Standard through Inspection 柳传志看好纳思达自主知识产权打印机的发展 Mr. Liu Chuanzhi Thinks Highly of Development of Selfintellectual Property Printer
技术领航 APEX锐意创新赢市场 Technology Pilot APEX Innovation to Win the Market
新品快讯
北京诚信联盟组织北京部分耗材厂商座谈会 Beijing Credit Union Organized Symposium for Parts of Consumables Factories 北京莱盛福州产品服务中心近日正式开业 Product Service Center of Beijing Laser in Fuzhou Officially Opened
Sensient Announces New Website to Feature Techenical Colors Group Sensient公司发布新的网站
NEW PRODUCTS EXPRESS
76
125
Static Control Appoints Tiffany Trammell as West Coast Business Development Manager Static Control公司任命 Tiffany Trammell 为业务发展经理
74
Pandigital将推出便携式无墨照片打印机 Pandigital will Launch Portable Non-ink Photograph Printer
几内亚5家报业因缺少纸全部停产 Five Newspaper Enterprises Stayed Idle in Guinea Because of Lack of Paper
Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges By Mike Josiah 惠普CLJ CP6015 成像卡盒再生
118
74
124
中文快讯
ZHUJIANG CORNER
128
珠江三角洲
天威荣膺2009恒生珠三角环保奖 Print-rite Wins "Hengsheng Pearl Region Environmental Protection" Award 纳思达携手IBF提升中国通用耗材影响力 Nine-star will Promote Power of Influence of China's Universal Consumables with IBF
En Ch Note:
Recharge Asia is the original bilingual publication for the recharger industry in English and Chinese. The following symbols denote the language in which the article appears: En English Ch Chinese
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FEATURE ARTICLE RECHARGEasia
Contributors
Publisher’s Note: We, at Recharge Asia, welcome comments to any of our editorials or content. Send comments, including sender’s name, address & phone number to: Sunny Sun, Publisher, via email to news@rechargeasia.com.
Art Diamond
Art Diamond President of Diamond Research Corporation (DRC) Mr. Art Diamond is a 52-year veteran of the imaging industry, having worked in this field continuously since 1955. He is currently President of Diamond Research Corporation (DRC). DRC is a high technology consulting, publishing, and trade show management firm that formed in 1968. Now headquartered in Ojai, California, DRC is a chemical engineering consulting firm involved in toner, ink jet, and imaging media production and marketing. Read his article “2009: A Year in Review” p22
Kam Woon
Kam Woon CEO, Malindo Imaging Technology Kam Woon, who is an Australian, was appointed CEO in January 2009 to lead MIT into the next phase of its business. In this position, he will focus on product distribution into local and overseas markets. Mr. Woon is a qualified chemist with 1st Class Honors degree in chemistry and mathematics and more than 15 years experience in the imaging industry. His recent appointments include 8 years in International Sales with Static Control Components Inc, USA and Delacamp Australia Pty Ltd. He is very well versed with laser printing technology and the remanufacturing of laser toner cartridges. Mr. Woon believes strongly in the benefits of recycling for the good of the community and environment. He is committed to work with all remanufacturers to improve product quality and increase market acceptance and market share by delivering high quality recycled products. He may be contacted by email at kam@malindoimaging.com Read his article “Indonesia After Hours” p30
John F. Cooper
John F Cooper President of Toner Research Services John F. Cooper is President of Toner Research Services, a firm he founded in 1983. The mission of Toner Research Services has been to provide research; consulting and information related services to the toner, jet ink and related imaging industries. A particular research interest has been color and specialty toners. John Cooper is a chemist by training with 36 years experience in all aspects of toner development and manufacture. He has held technical or management positions with Nashua Corporation, Aunyx Manufacturing (co-founder), Hercules, and was the founder of Colortone (now Color Imaging). He has approximately 15 U.S. or foreign patents issued or currently pending. Read his article “Cooper on Toner: Electro photographic Carriers (Part 5)” p12
Gustavo Molinatti
Gustavo Molinatti Publisher, Guía del Reciclador Magazine Gustav Molinatti is publisher of Guía del Reciclador (“Recycler’ s Guide” ), a trade magazine printed in both Portuguese (for Brazil) and Spanish (for the rest of Latin America), and considered today the most important media source for the Latin American aftermarket industry. Additionally, Mr. Molinatti organizes an international travelling event that provides hands-on training for remanufacturers and new opportunities for companies in several Latin American countries (Brazil, Colombia, Venezuela, Argentina, Chile & Peru). Mr. Molinatti received his degree in architecture from University of Buenos Aires, Argentina. Read his article “The Market, a Birthday, and the Mysteries of the Zodiac” p26
Jose Bustamante
Jose Bustamante Publisher, Consumables Magazine
Mike Josiah
Jose Bustamante started his career in the remanufacturing industry in 2002, when he joined Static Control Components as part of the sales team. After over two years working for SCC, Jose joined Recyler Publishing and Events, first in the Barcelona office and then in the company’s headquarters in Witney, UK. Since 2008, Jose has run Consumables Magazine, an industry publication with editions in Spain, Portugal, South Africa, Mexico and China. Read his article “The Reman Industry in Spain & Portugal: an Update” p29 Mike Josiah Technical Director, Summit Technologies division of Uninet Imaging Mike Josiah is the Technical Director at Summit Technologies, a division of Uninet Imaging. A global distributor of toner, OPC drums, wiper blades and other supplies. An industry veteran since 1987, Mike is a member of ASTM committee F.05, the STMC Technician Certification Committee as well as an STMC trainer. He regularly contributes articles and teaches seminars at association meetings and trade shows. Read his article “Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges” p64
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Message from the Publisher Dear Readers, We wonder what kind of year of 2010 is going to be—a brand new era or another tough year? I can still clearly remember the year 2000, the new millennium, and it seems that these past ten years have passed by is just in a flash. Time records and measures our accomplishments, our falls, and our durability. Are we tough and flexible enough to sustain ourselves in tough times? An ancient Chinese philosopher, Laozi, once said: “Nothing in the world is more flexible and yielding than water. Yet when it attacks the firm and the strong, none can withstand it, because they have no way to change it. So the flexible overcome the adamant, the yielding overcome the forceful”. Time has proved that our industry is strong and flexible enough to overcome its obstacles, in the face of dealing with the OEMs and surviving the tough economy. For many companies, 2009 became a winning year despite a rather depressed economic climate. This, I believe, is tangible proof that we can be flexible, just like the flow of water. We have been fortunate enough to invite many industry friends and elites – a total of 50 of them, from all aspects of the industry, big and small, West and East, to share with our readers their take on 2009—their experiences, their insights, their wisdom. We hope that by getting a glimpse of what their year looked like, you might be able to compare your own and learn valuable tools for bettering your own business and your life in 2010. In addition to this, we trust you will enjoy some of our other feature articles. Be sure not to miss “Cooper on Toner: Electrophotographic Carriers (Part 5)” on p.12, “2009: A Year in Review” on p.22, “The Market,a Birthday and Mysteries of the Zodiac” on p.26, “Laser Printing Market in Russia: Main Trends and Perspectives” on p16, and “Indonesia After Hours” on p.30. Here’s to a wonderful new year! We look forward to sharing even more success stories with you in 2010. My best regards,
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Ms. Sunny Sun Publisher
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FEATURE ARTICLE RECHARGEasia
Cooper on Toner: Electrophotographic Carriers (Part 5) By John F. Cooper of Toner Research Services. EDITOR’S NOTE: Previous Parts of the “Cooper on Toner” series appeared in the following issues of Recharge Asia magazine: ENGLISH Part 1 - Sep. 2008 (#053) Part 2 - Oct. 2008 (#054) Part 3 - Nov. 2008 (#055) Part 4 - Dec. 2008 (#056)
CHINESE Part 1 - Dec. 2008 (#056) Part 2 - Dec. 2008 (#056) Part 3 - Jan. 2007 (#057) Part 4 - Mar. 2008 (#059)
The readers of this publication are probably quite familiar with
more toner (in terms of volume) than single component and offer
single component development systems such as those of Canon, Lexmark, etc. and may even think that they are or have been the dominate method of developing electrophotographic images. However, that is not so. Xerox introduced its first commercial electrophotographic devices (engineering printers and 914 copier) during the 1950’s and all used a particulate “carrier” to charge and transport toner. Those carriers comprised a core material and usually a surface treatment or polymer coating. Note: this combination of toner and carrier is referred to as a “developer” or more precisely as a dual-component developer (see Fig. 1). To this day dual component toning systems are still used to develop
Fig. 1 Dual Component Developer with toner particles on a carrier surface
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distinct advantages for high speed black as well as color engines. Introduction and Short History
One of the first EP patents (2,618,551 to Walkup, 1952) mentioned that a granular carrier material functioned “to carry and to generate triboelectric charges on the electroscopic powder (toners) as well as to remove excess powder from uncharged or slightly charged or background areas of the plate.” Walkup also recognized that granular carriers could adhere to photoreceptors so he chose particles of higher specific gravity such as steel. Coatings were also used to impart the desired triboelectric charge. Early commercial developers consisted of relatively large spherical glass or sand particles mixed with low concentrations (0.5 – 2%) of oppositely charged toner. The developer was rolled or “cascaded” over the photoreceptor. Electrostatic and mechanical forces would cause dislodging of the toner and subsequent development of the electrostatic charge image. Certain problems existed with such developers. Required bead properties included smooth surface, large particle size, and good fluidity, all of which worked against having a high toner concentration. Also, high electrostatic charge was required. These insulating developers had the characteristic of toning fine lines and the higher field edges of images – but not large solid areas. An improvement was the use of conductive metallic beads in combination with development electrodes spaced a close distance from the image. Even still there were problems related to bead “carry-out” onto the photoreceptor. Possibly the most significant advance in dual component development was the invention of Young & Greig (see RCA Review, 1954) of magnetic brush development. This technology allowed use and containment of smaller sized, magnetically attractable powders as well as providing a conductive plane to assist development of solid area images. Since the early 70’s almost all carriers have been metallic powders that have been conveyed by magnetic roll assemblies (usually referred to as magnetic brush development).
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Types of Carrier Core Particles Early Cores In the 60’s and 70’s various types of powders were used for cascade development. These included spherical glass beads, coated sand, and even aluminum powder. None of these are currently used and will not be discussed further.
structure. Nickel-zinc compositions were eventually replaced by versions that included copper, strontium, lithium and manganese. Today there is emphasis on compositions that are “environmentally friendly” that do not contain heavy metals. (See Fig. 3 for various ferrite cores).
Steel/Iron Powders 250 and 100 micron spherical steel powder carriers were used in the 70’s by Xerox and IBM. These powders were prepared by water atomization of molten steel and by a unique “rotating electrode” process. They were characterized by high specific gravity and good flow rate but the relatively low surface area limited the available toner concentration. With its first copier introduction in 1974 Kodak used an irregular steel powder carrier. These powders
were produced by a mechanical grinding of scrap steel, producing a relatively chunky appearance or an alternative process where “sponge” iron powder is by controlled reduction of molten iron. They had higher surface area and could carry more toner but they were also more abrasive to photoreceptors. Ball milling these metal powders allowed production of various shapes ranging from chunk to flake as shown in Fig.2. Note: most of these powders were coated with various polymers or had oxidation/nitride surface treatments as will be described later.
Fig. 3 Ferrite Carriers Magnetite Spherical magnetite can be considered a specific type of ferrite where the only metal oxide in the composition is iron. Such carriers have higher magnetic strength (vs mixed oxide ferrites) and normally higher conductivity. However, higher residual magnetism can be a disadvantage. Magnetite carriers are usually prepared by plasma spheroidization of magnetic iron oxide. There was also a failed commercial attempt to recover magnetite carrier cores from fly ash. Composites Initially commercialized by Minolta in the late 70’s, these carriers are prepared by melt mixing a polymer, magnetic pigment, and possibly other components such as charge agents. The pigmented plastic is then ground and classified to the desired particle size – frequently as small as 15-30 microns (see fig. 3). By judicious
Fig. 2 Flake and Sponge Iron Carrier Ferrites In 1974 Xerox introduced the 9200 copier with a “ferrite” based carrier core. Today various types of ferrites dominate the carrier market. Webster’s dictionary defines ferrite as “a solid solution in which alpha iron is the solvent”. However this is too simplistic a description of the types of magnetic powders used as ferrite carrier cores. That first Xerox core comprised a metal composition of iron, nickel and zinc. These cores are typically prepared by milling the desired metal oxide components, spray drying with a binder to produce a spherical composite, and sintering (as in ceramic processing). The particular metal oxide composition and processing conditions dictate the resulting magnetic characteristics, resistivity, triboelectric charge, specific gravity, particle size and surface
Fig.3 Minolta Carrier “a” particles are toner, “b” particles are carrier
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FEATURE ARTICLE RECHARGEasia
Cooper on Toner: Electrophotographic Carriers (Part 5)
By John F. Cooper of Toner Research Services
Continued
choice of starting materials, charge and magnetic requirements can be satisfied without further coating. Carrier Core Requirements A wide variety of physical and electrical properties influence the suitability of any powder for use as a carrier core. The more important characteristics are summarized below. Particle Size/Size Distribution Smaller carrier particles typically have higher surface area and in general contribute to higher triboelectric charging, allow increased toner concentration and provide for increased resolution. However, smaller particles may also lead to “carry-out” of developer and photoreceptor damage. Carrier core particle size has definitely trended smaller over the years to the point that 25 – 40 micron cores are becoming the norm. Surface Area/Structure A carrier core surface can consist of pores of various sizes as well as a struture ranging from smooth to very irregular. These variables will determine the available surface area and consequently the quantity of toner that can be accommodated and charging rate. The particular polymer coating and coating technique will affect the available surface area. It is important to define the technique used for the surface area measurement. Some techniques (BET for example) measure the entire surface area, including internal pores, which do not contact toner and thus will not contribute to toner charging. However, internal pores can become impacted with toner contaminants over time, leading to carrier failure. Alternative surface area measurement techniques (such as mercury porosimetery) measure the available surface area and are more appropriate. Generally, smooth surfaces have been shown to provide longer carrier life and less abrasion of photoreceptors. On the negative side, charging ability of a smooth surface carrier may be inferior to one with a rough surface.
Electrical Resistivity Increasing carrier conductivity enhances its ability to function as a development electrode, resulting in more deposited toner and uniform solid fill. Practical limits exist though, as highly conductive carrier can discharge images as well as bleed-off toner charge as the developer rests (a relatively common problem of some convenience copiers in the 70’s – they were often describes as having “morning sickness”). The degree of conductivity is controlled by the core composition, surface oxidation, surface treatment or polymer coating. In the case of resistive ferrite carrier cores it is often the practice to include a conductive additive in the polymer coating. Magnetics Magnetic properties influence powder flow and length of the magnetic brush. Magnetic saturation determines the attractive force of the carrier to the magnetic roll. High residual magnetism (remenance) can result in “chaining” of carrier particles and the undesirable phenomena of “carry-out” and potential damage to photoreceptors. Poor flow is also a result. Eastman Kodak scientists developed a unique system with a magnetically “hard” ferrite where high remenance is used as an advantage. Coatings and Surface Treatments
carrier itself. Irregular particles have advantages of higher surface area and the ability to form a “softer” magnetic brush.
As was mentioned earlier, almost all carriers are surface treated and/or polymer coated. Steel or iron powder carrier cores have traditionally been heat treated in an oxygen or nitrogen atmosphere to decrease humidity sensitivity, lower conductivity, or provide a certain triboelectric charge. Common process equipment could include a rotating tube furnace or fluidized bed. Polymer coating of the carrier core provides the toner formulator the maximum flexibility in control of carrier triboelectric charge, humidity sensitivity, conductivity, toner impact resistance and consequently the lifetime of the carrier. Typically, 0.3% to 3% polymer is applied, either by solution or powder coating. Coating equipment can be a fluid bed or tumbling blender. Some of the more frequently used coatings include acrylic or silicone resins for negative charge and epoxy or fluorocarbon resins for positive charge. Charge control or conductive additives are frequently added to adjust charge or resistivity. It is also common to apply more than one type polymer, particularly with powder coated carriers.
Specific Gravity/Apparent Density
Carrier Failure
Carrier cores can vary considerably in specific gravity, depending on such factors as metal composition and pore structure. Metal powder cores can have typical apparent density values from about 2.5 g/cc to as high as 4.5 g/cc. Apparent density of ferrites is typically in the 2 – 2.5 g/cc range. Higher specific gravity carrier requires higher torque motors to power the developer units.
Carriers have a limited life span that is determined by their ability to adequately charge toner. Factors that influence carrier failure include: Coating Wear/Ablation – the carrier coating is physically removed from the core. Toner will then not be charged properly. In general, factors such as smaller size, lower specific gravity, smoother surface, and polymer coatings increase wear and carrier lifetime. Toner Filming – this can occur either from fine toner
Shape Spherical carriers flow better than irregular particles – an advantage in carrier/toner replenishment. They are also less abrasive which prolongs the life of the photoreceptor and the
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Cooper on Toner: Electrophotographic Carriers (Part 5)
By John F. Cooper of Toner Research Services
Continued
particles or components (wax, charge agent, etc) adhering on the carrier surface by mechanical or frictional forces. Toner/Carrier Blending Carriers are almost never supplied without a quantity of toner pre-blended. This quantity of toner is typically at the optimum
operating concentration for a particular machine. This could be as little as 2-3% for many monochrome engines to as much as 10% for color systems where a large amount of toner may be used for each image. This “optimum” quantity of toner is determined by the particle size and surface area of the carrier, the quantity of developer maintained in the system, the number of developer rolls, and the speed of the development system. The toner manufacturer will pre-blend the toner and carrier for an extended period until the toner charge is optimized for that system. Additional components may also be added to this mix including charge additives or particulates that can help extend carrier life. It is also common to “pre-age” the developer by extending mix time. The reason for this is that a toner-carrier mixture will first achieve some
maximum charge that diminishes over time. Pre-aging is a means of obtaining a relatively stable charge plateau. This article was excerpted from the second edition of “An Introduction to Dry Toner Technology” by John F.
Cooper. Cooper is President of Toner Research Services, a firm he founded in 1983. The mission of Toner Research Services is to provide consulting and information-related services to the toner, jet ink and related
imaging industries. These services include technical, business, intellectual property or general industry information related to toners, jet inks, their raw material components, production, testing and use.
TRS offers a number of publications available by subscription. These include Toner Technology
Monthly; Ink Jet Materials Technology Monthly; Toner Technology News; and Jet Ink Technology News
TRS just announced a new monthly newsletter "Toner, Jet Ink and Imaging Materials News".
Designed primarily for industry scientists or executives, each issue contains current industry news, a
summary of toner, jet ink, media and novel imaging material patents issued in the previous month, recent technical articles, a meeting calendar, and a suppliers column. Annual price is $295. Contact John@tonerandinkinfo.com
For more than 20 years, TRS operated one of the only independent research laboratories in the United
States. In 2005, the laboratory was acquired by Esprix Technologies (Sarasota, Florida) and is now being used jointly by both companies for research on toner raw materials and specialty toners.
John Cooper is a chemist by training with more than 35 years experience in all phases of toner
development and manufacture. He has held technical or management positions with Nashua Corporation, Aunyx Manufacturing (co-founder), Hercules, and was the founder of Colortone (now Color Imaging). He has 11 patents issued with additional U.S. and foreign applications pending.
He is the author of An Introduction to Dry Toner Technology; the Toner Raw Materials Handbook
and Information Service as well as numerous industry reports and conference presentations.
Laser Printing Market in Russia: Main Trends and Perspectives By Mirena Polihronova The market research agency Business-Inform f rom Russia completed a series of research activities about the laser printing market in Russia. Within the research over 16000 local companies and organizations from 35 regions were interviewed. The main goal of the research was to identify sales volumes in different market segments in the Russia market of laser printing and determine the dependence of the regional sales on various factors of the regional economy. It is worth mentioning that in the analysis of the results of this market study accomplished by Business-Inform the sales values for laser printers are given in retail pricing, i.e. they include VAT and sellers' margin. Besides it, within the sales volumes presented, we have taken into consideration not all MFPs (multifunctional products), but only those based on laser printers. The results presented in the below study gave the possibility to assess sales volumes at the market of laser printing in the regions of the Russian Federation within 2000-2008 and develop a forecasting pattern for the local market. The study of the laser printing market in Russia included the following market segments: segment 1 - printers (standalone printers and MFPs) with the print speed of up to 20 ppm for A4 sheets; segment 2 - printers (standalone printers and MFPs) with the print speed of 21-44 ppm for A4 sheets; segment 3 - printers (standalone printers and MFPs) with the print speed of 45 ppm for A4 sheets; 16
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segment 4 - color printers (standalone printers and MFPs);
Russia market of laser printers (inc. MFPs) in 2000-2008 The Russian market of laser printers is very dynamic and various. On one hand, one can come across modern models of printers as well as models, which have been put off manufacture for a long time already. The Russian market has both the models shipped officially to the country and models, which were not meant by vendors to be sold in this area. On the other hand, all new models of laser printers and MFPs get to the market at the same time as they do in Western countries. In addition, all the OEM companies renewing annually their line-ups of laser printers and MFPs
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Laser Printing Market in Russia:Main Trends and Perspectives Continued
By Mirena Polihronova
do present quickly all models at the local public. The leading vendors for laser printing equipment are Hewlett Packard, Samsung, Xerox taking up to 80-82% of the local market's share in 2003-2008 in terms of price value. As for their own individual shares on year-to-year basis the ratio for Hewlett Packard, Samsung, Xerox looks like this: 52-46%, 16-20%, 13-16%, respectively. The total market share for the above vendors is rather stable because of the four main factors: excellent market publicity, good price/quality ratio for each of the models of laser printers, well-thought and organized marketing programs and well-developed network of dealers and partners in the regions of the country. It is worth noting that the leading vendors (Hewlett Packard, Samsung, Xerox) controlled their total market shares in 2003-2008 and their shares in different segments had not varied a lot. The results of the study of the Russian market of laser printers (inc. MFPs) in 2000-2008 are presented in Fig. 2. First, the trends identified in 2000-2007 changed significantly. If in 2007 the Russian market of laser printers (inc. MFPs) was growing fast (16-20% every year), in 2008 the market fell as low as 9.9% in terms of value all of a sudden. Taking into account the negative (crisis) trends in the local and global economy, Business-Inform forecasts a continuing negative dynamic in 2009, which may reach -35-40% (or $700-760 million).
Second, even under the economic crisis, which started off in 2008, there is growth in the segment of color laser printers and high-speed monochrome laser printers (Fig. 3). These trends lead to a significant change in the structure of the Russia market of laser printers in favor of color and high-speed monochrome models. Third, in spite of the significant growth in the sales volume for color and high-speed b/w printers mentioned above, the segment of monochrome laser printers of speeds below 20 ppm remained the prevailing segment of all. Even the diminishment of the share of low-speed monochrome printers in 2000-2008 from 75% to 52% did not change the principal role of the segment toward the printing market. During the same period the sales volume for low-speed monochrome laser printers grew from $298 million (in
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2000) to $768 million (in 2007) and only in 2008 we saw a fall of sales volumes in this segment ($601.8 million or 51.7%). The reduction of sales volume in this segment can be explained by two main causes. Firstly, the price of entry models of the second segment (22-24 ppm) got in line with the most productive firstlevel printers (18-20 ppm). Secondly, the number of newly released models with <20 ppm was really low. Thus, in the second half of 2008 53 models of printers with the print speed of 21-44 ppm were presented to the Russia market. As for the segment of <20 ppm only 14 models came to the market at the same period. In 2008 a number of leading vendors discontinued the manufacture of monochrome models with speeds lower than 20 ppp (Ricoh, Kyocera, for instance). All the known brands of printing equipment, such as: Hewlett Packard, Xerox, Samsung, Canon, Kyocera, Ricoh (including NRG), L exmark, Epson, Oki, Konica Minolta, Brother, TallyGenicom, are present in the segment of the Russia market of monochrome laser printer with the print speed under 20 ppm . HP is still the indisputable leader in the market. But his position is being weakened (see Fig. 4): in 2002 sales volume for HP products was $218.4 million or 58.7% of all the market, in 2006 it was $313.4 million or 44.4%. The main reason for the shrinking market share for HP consists in an aggressive entry onto the Russia market exercised by Samsung Electronics (Samsungâ&#x20AC;&#x2122;s sales volume was $38.0 million or 10.2% in 2002 and $202.9 million or 28.7% in 2006) and solid foundations of Xerox and Canon in terms of market shares. The leading brands Hewlett Packard, Xerox, Kyocera, Ricoh (incl. NRG), Lexmark, Epson, Oki, etc. are also present in the segment of monochrome laser printers with print speeds within 21-44 ppm. In 2000 sales for monochrome laser printers within this speed range totaled at $58.8 million or 14.8% of the market. In 2008 it got to $287.7 million or 24.7% of the printing equipment market. HP is a long-stand leader - in 2002 HPâ&#x20AC;&#x2122;s sales were at $70.7 million or 69.3% of the market; in 2008 - - $161.7 million or 56.2%. Xerox was the runner-up getting closer to the leader in
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2002-2006. However, the advancing of Samsung in the segment of laser printers and MFPs pushed Xerox to the third place: Samsung sold laser printers and MFPs for $46.7 million (17.6% market share) in 2007, whereas Xerox - $39.3 million (14.8% market share). In 2008 Samsung had sales covering 15.3% market share and Xerox was at 12.65%. The changes brought to the streamline of Samsung's laser printers in 2006-2008 will probably lead to a larger share of printers of this brand in 2009-2010. The third segment (monochrome laser printers with print speeds over 45 ppm) has a new leader now. HP, the habitual leader of Russia’s market of printing equipment, was pushed from the first place by Xerox, another well-know manufacturer of laser printers, in 2003 (see Fig. 4). If in 2002 HP's market share in this segment was 43.6% and the sales volume was at $7.85 million, in 2003 HP’s share diminished to 25.5% and sales totaled at $5.36 million. In 2004-2008 the ratio between Xerox and HP got “adjusted” at 46-53% and 22.5-25.5% respectively, which allow constant sales growth on the year-over-year basis. In the segment of color laser printers we saw stable growth in sales in all sub-segments. HP and Xerox are the leading vendors in this market. The interesting fact here is that in 2002-2005 Xerox was catching up with HP in this market, but in 2006-2008 HP left its competitors behind owning to the release of new color MFPs and printers, which hit it off very well with the customer. HP's sales in this market in 2008 were at $80.4 million or 41.1%; Xerox was at $ 71.6 million or 35.6% (see Fig. 4). A lot of corporative customers know which brand they stick to, others, which have no brand preference, buy well reputed models of other vendors: Samsung, Konica Minolta, Ricoh (incl. NRG), Canon, etc. Looking at the Russia market of laser printers (incl. MFPs) as a
whole, it is noteworthy to mention the leading position of HP: in 2002 the company’s sales were at $312.8 million or 58.9% market share, in 2003 - $348.9 million or 52.5% market share, in 2008 - $601.5 million or 51.65% market share. The value growth for HP printers is really impressive. Samsung took the second place: in 2002 it sold printers for $38.0 million or 7.25% market share, in 2003 - $107.0 million or 16.4% market share, in 2008 - $220.4 million or 18.9% market share (see Fig. 4). The changes brought to the streamline of Samsung’s laser printers in 2006-2008 may probably lead to a larger share of printers of this brand in 2009-2010 (up to 22-23%). Xerox also experienced a significant sales growth: in 2002 this company’s sales were at $56.7 million or 10.5% market share, in
2003 – $85.1 million or 12.8% market share and in 2008 - $174.9 million or 15.0% market share. Xerox has a well recognized brand of a reliable vendor for laser printers and MFPs, good price/quality r a t i o f o r e ve r y m o d e l shipped to the Russian market, well thought marketing policies and large network of regional dealers. Therefore, despite episodic activity of various vendors at the R ussia market, Xerox’s share of laser printers will be at 14-15% market share in terms of value. Another important factor impacting the distribution of market shares among the leading vendors is that local consumers
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Laser Printing Market in Russia:Main Trends and Perspectives Continued
By Mirena Polihronova
have a growing interest to new MFPs and printers beginning with 2005-2007 (see Fig. 5). In 2000-2003 the share of MFPs was around 20-25% of the total market of monochrome laser printers; in 2004, 2005, 2006 and 2007 it was 49%, 62%, 66%, 68% respectively. Besides it, before 2003 the share of MFPs in the speed range above 20 ppm was quite insignificant; in 2004-2007 it grew immensely from 37% to 58% of all presented models (in the < 20 ppm segment it grew from 54% to 78%).
Inform are presented in Fig. 6 and Fig. 7.
Russia market of printing supplies for monochrome laser printers (incl. MFPs) The Russia market of printing supplies for laser printers is a reflection of the main trends at the laser printing market and its indispensible part. The growth in sales of printing devices in a specific market segment leads inevitably to the growth of sales of respective printing supplies. Or vice versa - low demand for printers in a market segment leads to shrinking sales of respective printing supplies. It's worth mentioning that the market of laser printing is just a part of the Russia printing market. So, it also reflects the particularities of the other segments of the market (esp. the market of inkjet printing). The Russia market of printing supplies for laser printing can be virtually divided into 3 main parts (segments): - market of genuine printing supplies, which are manufactured by the vendors of laser printers and shipped to Russia; - market of compatible printing supplies, which are manufactured by third-party companies for laser printers and shipped to Russia; - market of refilled genuine and compatible cartridges for laser printers shipped to Russia. In addition, the Russia market of printing supplies for laser printers (on top of the above groups) has two more groups of printing supplies: counterfeited cartridges sold as genuine and licensed cartridges manufactured by vendors of laser printers for use in printing equipment of other vendors under the permission of the latter. Counterfeited and licensed cartridges do not represent a large share of the printing market and there are no reliable data as to their shipments to the market. Thus, we will not take them into account separately.
According to the market research agency Business Inform, in 2008 the sales of genuine printing supplies in Russia totaled $1100 million in terms of value, which stands for over 25.5 million units (only for sale of genuine cartridges for laser and inkjet cartridges and desktop MFPs). As a whole, in unit terms inkjet cartridge exceed significantly laser ones, but the situation is quite opposite in terms of value. In 2008 14.7 million ink cartridges were sold in the country, which is equal to $262 million. As for laser cartridges, 10.7 million cartridges were sold during the same year; their value is $832 million. The basic assessment information about the Russia market of printing supplies in 2004-2007 obtained by Business20
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From the above values one could see that the volume of official shipments of genuine printing supplies onto the Russian market grew by 71% (from $640 to $1100) in term of value and by 80% (from 14.1 million units to 25.4 million) from 2004 to 2008. With all these itâ&#x20AC;&#x2122;s worth noting that the volume growth is more significant in the segment of laser printers. In 2004-2008 the growth rate for genuine supplies shipments for laser printers was 78% in terms of value (from $468 million to $832 million) and 81% in terms of units (from 5.9 million to 10.7 million). As for inkjet supplies the growth rate for genuine supplies was 56% in terms of value (from $168 to $262 million) and 79% in terms of units (from 8.2 million units to 14.7 million units). An increased and positive growth of the segment of laser printing supplies in 2004-2008 lead to the fact that the market share of genuine supplies for laser printing devices did not change in terms of units (42%) and kept the largest share in terms of value (73% in 2004 and 76% in 2008). Another interesting trend seen in Fig. 8 consists in the decrease in the share of grey market of imaging supplies for laser printers from 12.2% to 8.4% in the total number of genuine supplies for laser printers in 2004-2007. This trend supports the overall shift to improved legal shipment schemes for genuine supplies through the distribution network of the main vendors in the country. The sudden jump in 2008 as for the share of the grey market from 8.4% to 11.4% is easily explained as the market entered the crisis and
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such behavior is more than peculiar to such situations.
The market of genuine printing supplies for laser printers is represented by eleven leading vendors in the market: Brother, Canon, Epson, HP, Konica Minolta, Kyocera, Lexmark, Oki, Ricoh, Samsung, Xerox, which ship cartridges for their printing equipment. These vendors account for 98% of all sales at the Russia market in terms of units and value. However, the prevailing volume in sales of genuine cartridges belongs to the following 4 vendors Canon, HP, Samsung, Xerox, whose equipment represents the main bulk of the installed printers (including MFPs). HP is the leader being positioned well ahead of its closest competitors at the market of laser printers. The company has been in this position for over a decade now, this giving HP a large installed base and, respectively, a wide potential market for supplies. Here are the main values for shipment of monochrome laser printers and supplies in 2004-2008 obtained by Business-Inform staff. These show some really interesting trends (Fig. 9).
Second, the refill market for laser cartridges built as an addition to the existing services offered by the companies in the market (distributors and dealers of compatible and original cartridges) shaped itself into an independent segment at the market of printing supplies between 2004 and 2008. The total number of refills for laser cartridges is believed to reach the amount of $613-630 in 2008, that is over 80% (!) of the value of the market of original cartridges for laser printers. Third, the larger portion of refills is attributed to the segment of up to 20 ppm printers. But the market of refills for the segment with speeds within 21-45 ppm for A4 inconspicuous in 2004 ($28-30 mln in value or ~ 900 000 refills) is now catching up and reached the value of $213-220 mln or 7.6 refills in 2008. Fourth, the analysis of the dynamics of the overall quantity of original supplies in the segments of up to 45 ppm and the total number of refills in these segments shows that the ratio “refills vs. original and compatible cartridges” grew significantly in 2004-2008 (from 1.25 to 2.08). This is a proof to the fact that end users’ trust to refilled cartridges for laser printers is increasing (Tab. 4). Table 4.
Thus, the studies accomplished by market research agency Business Inform (Russia) resulted in an evaluation reflecting on the structure and dynamics of Russia’s market of printing equipment and supplies. Business-Inform specialists hope the presented information will be useful to all those interested in the
Russia market of laser printing. This study and its results were presented during RechargRussia Expo 2009 in Moscow. The market research agency Business-Inform is the initiator and author of the study. For detailed information about this and other similar studies about Russia's printing market, visit www. bizinform.ru First, the market of compatible cartridges was in constant growth in 2004-2008, which tells about quite satisfactory print quality offered by compatible products. The total amount of compatible supplies grew from 3.1 mln units in 2004 to 5.9 mln units in 2008. The quantity of compatible supplies sold at the Russia market (not taking refills into consideration) is around 50-60% of all sold original cartridges and comes in the highlight in the entire structure of the printing supplies market (see Fig. 9). www.rechargeasia.com
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2009: A Year in Review Art Diamond, President, Diamond Research Corporation FINANCIAL COLLAPSE For the world economy, 2009 was a year of turmoil, turbulence and terror. Financial collapse struck many nations like a tsunami, destroying industries, shutting down banks and businesses and turning millions of workers out on the street. President Barack Obama moved swiftly with huge financial bailouts for banks and companies that took our breath away. His measures were bold and massive, although he warned that some might fizzle. We were in unchartered waters, he argued, saying it is better to act than to react although some errors might be made. The crisis immediately turned political as Democrats stood firmly in support of Obama’s lifelines. Republicans froze solid in position like a deer in the headlights. They seemed torn between helping their commander-in-chief solve one of the worst economic disasters in American history and fear he might be successful which would likely guarantee his re-election in 2012. People stopped spending money. New cars went unsold and retail inventories soared. Creative executives in the automobile industry launched a “Cash for Clunkers” program that proved effective in getting sales moving. The stock market reeled as the Dow swung like a pendulum between bull and bear positions. But, the ship-of-state held its course and investors gradually bought back into the American dream. AN ACT OF TERRORISM On Christmas Day, a frightening act of terrorism galvanized the Western world. Thankfully, the Nigerian Underwear Terrorist who tried to bring down Northwest/Delta Flight 253 missed a few lessons in explosive train theory during his schooling in a Yemen assassins camp. Umar Farouk Abdulmutallab ignited his boxer shorts, but failed to detonate the explosive PETN sewn into his underwear. He created little more than smoke and a muffled “pop,” but burned himself badly. He also alerted nearby passengers who immediately restrained him until FBI agents took him into custody. Although airline stocks suffered, 258 lives were spared by the blunder and heightened airport security was the only consequences. SOME POSITIVE CONSEQUENCES For the cartridge remanufacturing industry, there were some positive consequences of the economic crisis. Many offices saw remanufactured cartridges as a path to economic recovery. In China, India, South Asia, Brazil and Eastern Europe, an emerging recharging industry gained new momentum. Eager to
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get on the bandwagon, start-up operations were hungry for information, components, tools and techniques. Future Graphics, Static Control Components, Uninet and other providers seized the opportunity by opening new branches, offices and warehouses in these countries. OTHER OUTSTANDING EVENTS Among other outstanding events in 2009, Canon acquired Océ; managed print services (MPS) captured lucrative contracts in offices around the globe and female executives moved into key positions at two major imaging concerns. Ms. Ursula Burns replaced Ms. Anne Mulcahy as CEO at Xerox and Kodak’s Board of Directors elected Ms. Susan Tousi as a Vice President of the company. Among some important new products introduced in 2009, Riso’s ComColor™ is a Low-Cost, Mid-Volume Transactional Output (MVTO), Color Ink Jet Printer. The device targets the pricier laser toner-based printers of Xerox and Océ. It also blazes a new trail for ink jet among high-end toner based printers. Xerox’s New ColorQube™ 9200, a High Speed, Solid Ink, Color Multi-Functional Printer (MFP) made its debut. This solid ink jet printer is available in models having speeds from 38 to 85 pages per minute at prices starting from $21,299. Closer to home, The Tiara Group announced a partnership with Intertech/Pira on its upcoming Toners 2010 seminar in Marina del Rey, California, May 17-19, 2010. The coalition of Pira International and Tiara brings a wealth of resources, talent and international coverage to this seminar series. It’s an alliance that promises to strengthen and perpetuate this outstanding event in the years ahead. A PERFECT STORM OF OPPORTUNITY Luke Goldberg, Sr. Vice President, Future Graphics Imaging “I don't think anyone could have predicted the success of 2009 for the aftermarket consumables supplies business when, at the end of 2008, the storm clouds of impending global recession gathered, foretelling a gloomy year ahead. “Clearly, what looked like a potential disastrous year turned into a perfect storm of opportunity for the aftermarket printer supplies business. In Q1 2009 at the height of the recession when US jobless claims topped 800,000 per month many OEMS, including HP, raised prices on consumables. This failed strategy further increased the value delta between already high-priced OEM consumables and aftermarket cartridges. At the same time as the recession made cost savings—therefore, aftermarket cartridges—
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more attractive than ever before, the global greening of the economy kicked into high gear which also bolstered the demand for remanufactured imaging consumables. “These factors caused an unprecedented increase in demand for aftermarket cartridges. We believe that for the first time in many years it led to a quantifiable market share increase at the expense of OEM positions. The biggest share growth we believe took place in color where in 2008 the aftermarket had as low as a 6% to 7% share. Based on our sales we believe this could have jumped to as high as 10% by the end of 2009. “In addition, the global recession has caused huge slowdowns in printer placements as shown by all quarterly OEM reports. In workgroup segments, printer upgrades are not taking place as in years past, causing the installed base to age. There is a clear correlation between age of the printer base and aftermarket share. As the base ages rechargers gain share due to empties availability and perfection of consumables technology. Since the recession caused an aging of the installed base this clearly brought us an increase in market share at the expense of the OEM. “This trend could be a causal effect of HP largely discontinuing its legacy printer fleet in June 2009. Any new HP printers placed are using new platforms thereby making it less likely for the aftermarket to supply consumables.” MORE VIRTUAL IMAGERY Dr. Brian. E. Springett, Principal, Fingerpost Advisers “The poor state of the economy led to deep discounts being offered on many technology products including printers, especially at the individual consumer retail level. However, amongst these it was hard to find any discounts at all for toner and ink cartridges although paper was being offered at reduced prices. “Another blow to print volumes that began to occur in 2009 is the increasing popularity of e-books such as Amazon's Kindle™. “A minority of economists are warning of a ‘double-dip’ recession starting sometime in 2010 due to a significant number of companies having insupportable debt levels. A majority seem to believe a slow but steady recovery is underway, albeit not uniform across all sectors. Will this lead to more merger and acquisition activity in the printing industry in 2010? I think it will. “Most companies in the printing industry continued to focus on promoting how ‘green’ they are. Accurately determining how much of this effort represents real benefits to the environment and contributes positively toward reducing global warming, and how much is just public relations puffery, is sometimes difficult to discern. “Although an increasing amount of the images and documents produced and processed electronically remains virtual (i.e., neither ink, nor toner, nor paper is consumed), there is no such thing as
virtual packaging which remains an opportunity for the digital printing industry.” EXTENSIVE DAMAGE IN SPAIN Jose Bustamante, Publisher, Consumibles Magazine “The collapse of the world economy caused extensive damage In Spain where the remanufacturing industr y consists of hundreds of small (Mom and Pop) companies. Here, the economy suffered more than in neighboring European countries while unemployment sailed through the roof. “This situation has two sides for the remanufacturing industry: On one hand, a number of small companies are closing down because their customers have gone bankrupt or reduced their spending drastically. Many of these small remanufacturers were hurt as they are not prepared to look for new business. “On the other hand, there are other groups of remanufacturers that were in position to take advantage of the situation, getting new customers that wanted a quality alternative to the pricey OEM cartridges. Also, as unemployment reaches almost 20%, people
are keen on becoming self-employed and the remanufacturing industry seems to be attracting many new entrepreneurs due to the low entry costs and the promise of quickly scoring big returns. “In 2009, we saw the rapid adoption of managed print services (MPS) in Spain. This is an unbeatable business model and OEMs are making the most of it. Here, OKI got a head start in 2008, launching an aggressive and successful campaign that made companies aware of the advantages of signing a MPS contract. “HP and Lexmark followed shortly. OEMs are focusing on corporations and big companies which are keen on adopting this kind of hassle-free option. Even though remanufacturers are in a good position to offer MPS to some of their customers, it seems that they are not willing or prepared to sell this concept –thus losing business to the OEMs. “Continuing its war on patent infringing cartridges, Epson started 2009 by sending warning letters to some Spanish companies that were importing Epson compatible cartridges that it believed had breached its patents. As 2009 comes to an end, at least one of the companies that received this warning has been forced to close down as it was facing a fine in excess of 150,000 euro.” RESEARCH & DEVELOPMENT ADVANCES IN ASIA Graham J. Galliford, President, Galliford Consulting & Marketing “The Year 2009 saw continued emphasis in Asia on research and development. In particular, China, the Factory of the World producing vast amounts of goods for global markets, has been consistently investing and promoting its domestic research and
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2009: A Year in Review
Continued
development efforts. Historically, annual R&D investment in the USA has been higher than any country and this has been the case for decades. Despite this legacy, the USA may face China as a new contestant in this global contest in the next few years. “In 2005, China spent 1.4 percent of its gross domestic product (GDP) on R&D, much less than the United States and Japan, which spent 2.6 percent and 3.2 percent respectively. China’s goal is to reach 2.5 percent of GDP by 2020. The country’s R&D spending has been growing about 17 percent annually over the past 12 years and shows few signs of slowing. R&D spending in China jumped nearly 23 percent in 2006 to reach roughly ¥300 billion ($41.4 billion USD). The bulk of this spending came from private enterprises, followed by PRC government and university spending. In the meantime, total state funding of science and technology development, which overlaps with R&D spending, surged in 2006 to its highest level since 1998—¥168.9 billion ($22.4 billion USD).
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“Based on the most recent trends, the OECD (Organization for Economic Co-operation and Development) projects that China’s R&D investments will have exceeded Japan’s in 2007, reaching $136 billion USD, as opposed to Japan's $130 billion USD. This puts China in the second R&D investments position, still far behind the U.S.’s astronomical $330 billion USD. It is interesting to note that, China’s engineers and scientists usually make between one-sixth and one-tenth of Americans with the same qualifications. Chinese R&D dollars therefore go much further than they do in the US. “This is not solely a trend for Chinese domestic concerns. As China’s appetite for high-tech goods grows, more foreign companies are setting up R&D centers. According to the PRC Ministry of Commerce, by the end of 2007 multinational corporations had established 1,160 research institutions in China and this trend continues. PRC government policy encourages companies, whether domestic or foreign, to engage in R&D in China to boost domesticallyowned intellectual property. However, in spite of this encouraging environment, foreign R&D operations face the same problems that most foreign investors face—human resource management problems and IP protection issues. “The major R&D cities in China are Beijing, Shanghai, Guangzhou and Shenzhen, but there are considerable efforts in other locations as well, such as, Nanjing, Suzhou, Xi'an and Wuhan. These areas account for 52 percent of all R&D spending in China and almost 56 percent of all science and technology funding. “China is not alone in its emphasis on R&D into high tech fields and future technology. There are considerable efforts in other parts of Asia—Malaysia and India as well as Taiwan and Korea. In the toner field, new developments in technology are taking place in Asia. R&D into new chemical production technolog y (CPT) is being conducted in all of the countries mentioned. Indeed, China has at least four companies conducting research or producing CPT toner. India has two, and Taiwan and Korea have three between them. “We can also expect to see the fruits of toner R&D being conducted in Malaysia in due course. In the coming years, there is little doubt that this trend in Asia will continue toward investment in the future through new technology.”
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The Market, a Birthday, and the Mysteries of the Zodiac By Gustavo Molinatti, Publisher, Guía del Reciclador Magazine A few days ago I read an article written by an astrologer, who promised that if one carefully reviewed his or her personal history he or she would find that at precisely every seven years (give or take a few years) they lived through something which signified a turning point in their life. The reason for this curse (or blessing, whichever the case may be), can be attributed to poor planet Saturn which waits some twentyeight years for the full zodiac cycle to complete and every seven years forms an angle with its own birth position. For certain I did not understand anything of this, and even though I discredit much of these “chores” of the zodiac, I must admit that I could not avoid the temptation to do the exercise suggested by the author of the article, just to see what has happened in my life and in which way this ringed planet provoked changes in the structures that made up my life.
Gustavo Molinatti Gustavo Molinatti Publisher, Guía del Reciclador Magazine Gustav Molinatti is publisher of Guía del Reciclador (“Recycler’ s Guide” ), a trade magazine printed in both Portuguese (for Brazil) and Spanish (for the rest of Latin America), and considered today the most important media source for the Latin American aftermarket industr y. Additionally, Mr. Molinatti organizes an international travelling event that provides hands-on training for remanufacturers and new opportunities for companies in several Latin American countries (Brazil, Colombia, Venezuela, Argentina, Chile & Peru). Mr. Molinatti received his degree in architecture from University of Buenos Aires, Argentina.
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And so it was in this way, while looking back seven years to the year 2002 and taking stock, that I surprisingly bumped into various coincidences—the first of which was that it was exactly seven years ago that we launched our first issue of Guia del Reciclador, an act that without doubt marked a “before” and “after” in both my professional and my personal life. The author/astrologer was already one step away from convincing me of the truth in his theory, until I applied it to the last seven years of my own life. I am well aware that as I write this passage there still remain several weeks until the year’s end (I’m not superstitious but luckily my desk is made out of wood), for which I will cross my fingers until the final toast on New Years Eve. What is for certain, however, is that while the year started out with a promise of profound changes in industry structures, we say goodbye to 2009, fortunately, with waters much calmer in comparison to how they started out. The end of 2008 planted more than a few questions in my mind. The global financial crisis unleashed was unlike anything known in recent history, making it nearly impossible to predict in which state the economy would emerge and how the printing industry would be seen in this new era. Those more optimistic spoke of a recovery by the end of this year while others; maybe a bit more realistic, placed their expectation of recovery in the year 2010. Let’s analyze what has occurred on a global level in the imaging industry and, more specifically, how the remanufacturing industry in Latin America will reach the end of this year. Global Printer, Copier and MFP Market On a global level, combined sales of printers, copiers and MFPs suffered a decline near 20% during the first half of 2009, compared to the same period in 2008, translating to a total of over 51 million units. This followed a fairly logical and expected pattern of the global economic crisis, and was predicted by many industry specialists and consultants. The market was a testament to a weak demand both on the parts of business and end consumers, each in efforts to reduce expenses. This drop in sales resulted in an adjustment of inventory controls to minimize stock levels in the various distribution channels. Additionally, the situation was accentuated by the shortage of the popular entry-level ink jet cartridges for the Pymes segment. This negative sales trend was not limited to one region, but to the emergent regions of Eastern Europe, the Middle East and even Latin America which suffered a decline of 41%, 28% and 23%, respectively, in the first half of the year. www.rechargeasia.com
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The sales channel most affected was the office printer environment, one of the most hard-hit sectors, which suffered a drop of 24.5%, whereby many businesses suspended (or eliminated) nearly all purchases of new equipment during this period. This necessitated change in conduct forced businesses to reconsider and re-examine their true printing needs, which may potentially alter consumption patterns in the longer term as well. We can see here one of the triggers of the MFP (or multi-function printers), as the printer vendors realized that they had to adopt alternative strategies to increase revenues. On a positive note, and contrary to what some had predicted, the consumption of ink jet products was less affected by the global economic crisis, falling only 17% in the first half of the year. In the face of consumer spending cautions, many opportunities still existed, such as the wireless inkjet demand which sustained the consumer market.
The “Little Guys”: Are They the Most Fortunate? The balance sheets of the printer companies during these last months produced a few surprises. Many of the smaller players are posting gains in their profits while the big name guys in the industry are losing ground. This is definitely an interesting trend that may keep the imaging industry energized while looking with hope toward 2010.
The OEM Perspective: A Difficult First Half In the OEM arena, Hewlett-Packard appeared to have been the most affected during this period of the first half of 2009, suffering the largest decline when compared to the rest of the market (see Graph 1). HP lost 3.4% of the general market share, totaling 40%, in the first half of the year, maintaining an adjusted control over the inventories in their distribution channels and amid a weakened demand. According to some analysts, the market share lost by HP was gained by Canon, who had a stable performance in the Americas and the Asia Pacific region, helping to increase their market share by 19% in this time frame.
Despite the existence of positive signs that the global economy is improving, there is no indication that the global imaging market will also follow this upward trend in the second part of 2009. For now, the best scenario in the imaging industry is that we are seeing some increases in demand, due to the flexibility in the inventory control and in the fulfillment of back-orders, which may elevate the market and help to end the year in only single-digit decreases. What we can count on, however, is that the long-awaited and much hoped-for market recovery will not come before 2010.
Title of Graph 2: “Profit Changes in Third Quarter 2009” “Source: Lyra Research, Inc.”
Remanufacturing in Latin America Distributors and Manufacturers of Consumables: “You have the Bullet and the Cannon” Staring our Latin America consumables industry in the face is the inarguable proliferation and growth of manufacturers in the Asian region (basically China, and especially in some cities such as Zhuhai) which has transferred the attention of brokers, dealers and distribution channels to this zone. Although there are still factories in some of the other continents, it is difficult to compete in terms of production, price, volume and quality (yes, quality) with the impressive Asian industry. It is likely that the vast majority of distributors in the region have already (or plan to) taken part in multiple "tours" organized to visit production plants and be shown, to their surprise, the thousands of square meters, the thousands of employees and the thousands of daily production units. But not everything is a bed of roses for the Dragon Empire. As well as for any of us it is an odyssey to travel 36 hours by plane (the more fortunate in “Executive” class), making two to three stops along the way, arriving at a place that says “good night” while we are barely digesting breakfast, babble some words in Mandarin or whatever you can in English… It is the same f rom their perspective, especially in terms of “setting up shop” in a region such as Latin America, but also to do so in such a way that can be achieved effectively throughout its vast geography. In other words, both parties (distributors and manufacturers) are still mutually needed to complement their business goals
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The Market, a Birthday, and the Mysteries of the Zodiac
Continued
and needs, in order to limit geographical, cultural and language distances and barriers. Many of the distributors of the region have understood this concept and are pursuing a business strategy based on the development of service, logistics, local assistance, support and training--staples that allow them to maintain a strong competitive scenario. Each time, they get more compatible The compatible cartridge is now the greatest competitor to both the OEMs and the remanufacturers alike. The percentage of the market that these third-party brands have impacted in the inkjet segment are significant in the Latin American region and markedly increasing in the laser cartridge segment. There are several factors involved that contribute to this phenomenon which provides more fertile ground for growth, including the drop in prices, the increase in the quality of the products, ease in their marketing and a very minor local service dependency (as opposed to my previous comment above). In this case, the key is logistics and it is not a sale with a technical profile but closer to a commodity, the channels by which they are marketed vary, making its infiltration extensive and aggressive. There are many remanufacturers that have incorporated into their product line this type of cartridge. As a result of the ongoing problems of empties, of costs, of streamlining operation procedures or due to increases in labor costs, general costs and raw material costs, prices of their products rose, forcing them to include compatibles in order to keep customers. This has been one of the most important changes in recent years regarding the structure of this sector, which has begun to succeed in its need to survive above and beyond “green” wave that was our banner. Slowing the growth of the compatible realm seems a more and more distant, and unrealistic, task. The remanufacturer will have to analyze how live with it and promote its business through the development of service, as with the incorporation of the MPS, a topic that will be discussed later. The remanufacturer—MFP—SOS?? As we always clarify before making a generalization about the Latin American market, we must caution that each country has its own plan of action for dealing with the current economic crisis. We believe that for the most part, this has been a better year than expected, whereby many industry players have had to accept lower margins in order to both win new accounts and keep old ones. The end result, however, has resulted overall in a higher volume of production. At the end of 2008, there was a currency devaluation in many Latin American countries (such as Brazil, Colombia and Chile), a result of which was a drop in prices. However, this trend was reversed as months passed, bringing some currency values close to
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pre-devaluation levels. As mentioned previously, some countries also suffered an increase in labor costs and expenses that were direct or indirect, adding still more pressure. This generated the necessity to incorporate new elements like making compatibles cartridges, other products related to the office environment, and services. In this sense, the MFP was suppose to be one of the most efficient tools to find more participation in the market, distancing the cartridge from the business core and focusing it on the service. This was the great debate proposed for end of 2009: reflecting on the actions that underline the weaknesses through the expansion of strengths. To convert oneself into quality and professional printing solution, with services that facilitate the processes involved in printing (especially in the Pymes segment) and propose a comprehensive environmental management of all elements that are part of the printing cycle (from the cartridge, parts, paper, to the discarding of machines). In the inkjet category, as mentioned above, compatibles have established via their prices a strong barrier to the growth of the sector. Although many have managed to maintain market share, others have successfully incorporated alternative continuous business systems, such as wide format, which allowed them to expand into niches related to the market of inks and prints. Printing Solutions Through our Guía del Reciclador, we strive to offer support to the industry through the content of the magazine and through the various events that we have developed in several countries (Chile, Peru and Colombia). Additionally, we are working on new projects for 2010 in the form of seminars and MFP training, which we believe will be a valuable contribution to the professionalization of the sector. We encourage everyone to be alert to these changes and we call to on all to participate in some of locations we will be visiting. These seven years of Guía del Reciclador As we manifested in other opportunities, with Guía del Reciclador we have had the privilege of being witness and vehicle to the communication throughout this entire period, achieving through hard work and commitment to become the premier media source for this industry in Latin America. More than this in these past seven years, the feedback we have continuously received from our readers (with more than 100 messages and letters arriving monthly to the Publisher), the ongoing support of our advertisers and the warmth with which we are received in each of the countries we visit, indicates to us that we are on the right track. We do not know what Saturn will bring in the near future, nor what to make of the curiosities or coincidences of the seventh year. What we do know, however, is that we have much work to do— certain that this is the best way to write our on own horoscope.
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The Reman Industry in Spain & Portugal: An Update By Jose Bustamante, Publisher, Consumables Magazine All through 2009, Consumables Magazine has conducted a series of surveys among its readers in order to find out more about the consumables aftermarket in Spain and Portugal. Here is a summary of the results. How does the economic crisis affect your business? The current economic climate has hit the aftermarket negatively. 54% of the respondents have suffered a negative impact in their business. Also, the majority of the 11% of readers who answered “other” commented that the fact that banks are more reluctant to lend money was diminishing their possibilities of growing their business for two reasons: customers were forced to reduce their spending and remanufacturers themselves found it difficult to finance their investing needs. But there were also a significant 21% who have seen their companies benefit from the situation. These are the group of companies who were in position to take advantage of companies looking to reduce costs by shifting from OEM to alternative consumables. Only companies offering OEM-like products at a better price have been able to increase their revenues. The need of reducing costs open the door to aftermarket cartridges, but customers used to OEM performance will not settle for less than optimum prints. And if they try other products that do not deliver, they will close that door for good. There is also a group of companies that have not experienced any significant change in revenue. They have lost customers as well as gained new ones, so overall, their businesses have been not affected.
consumables -and some of them might well do, as seen on other markets like automobiles and home appliances. Are trade shows still necessary? After last year's SIMO (the most important IT show in Spain) was cancelled due to lack of exhibitors and having seen World Expo and other aftermarket trade shows reducing their visitors and exhibitors numbers, Consumables Magazine asked its readers about the importance of trade shows for their businesses. 75% of the companies still consider trade shows necessary. Not only that, 95% would take part in an industry focused event -although 32% of them would only go if the trade show took place in their home country. This point can easily be explained through a financial point of view, given the expenses tied to attending a show overseas. To learn more about international consumable markets, you can visit www.consumiblesmagazine.com or contact Jose Bustamante at redaccion@consumiblesmagazine.com
What's the most effective argument to sell aftermarket cartridges? Not surprisingly, “Price” is the main argument used to sell aftermarket cartridges. 53% of respondents consider the costs savings the most effective tool to sell non-OEM cartridges. Price is always on a purchasers mind, and it is rendered even more important when the economy goes through rough times. It is also important to note that there are many companies (34%) out there selling quality as their main asset. And the 9% who marked "Other" explained that in order to get new customers, good price must go together with good quality. On a not-so-positive note, only 1% of respondents highlighted “Environment benefits” as a main selling tool. It seems that customers do not find in buying green products an argument to purchase one product or another. Or it might be that people selling remanufactured products do not think that customers will appreciate the “green factor” when buying www.rechargeasia.com
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INDONESIA AFTER HOURS A Guide to Sights & Scenes in Jakarta & Nearby Mr. Kam Woon, CEO, Malindo Imaging Technologies (MIT) This short guide is meant for those coming to Indonesia for the first time with less than a week to see as much as possible. I first visited Indonesia 20 years ago but it’s only been the past 4 years that I started to spend more time here, doing work with Static Control Components, Inc. (SCC). The infrastructure and traffic has not improved much, but there are now more shopping malls and also new condominiums springing up almost everywhere, adding to the worsening traffic problems. Compared to its neighbors, Indonesia certainly feels much more vibrant (especially for business), and has more to offer in terms of a rich culture, good quality food and a variety of entertainment outlets for those keen on the nightlife. I have been living here since January 2009 and I never stop venturing around during weekends looking for something new, sometimes going to places where even my Indonesian-born colleagues have never been. It’s a never ending adventure and I have not even covered 1% of this country. JAKARTA My first advice to you is to stay at a hotel in or near Jakarta CBD (Central Business District), to be closer to the Expo and to minimize problems with heavy traffic. If you are thinking of hiring a car to drive here, my advice is “don’t!”. The traffic is a real challenge and there are also travel restrictions during certain hours each day. There are plenty of taxis around and they are relatively cheap (more on this subject in a later article).
Jakarta is the sixth largest city in the world, with an estimated population of more than 8 million. The CBD is no different compared to Singapore, Bangkok and Kuala Lumpur, and it’s particularly beautiful at night when the lights and colors radiate brilliantly from the skyscrapers. Jend. Sudirman, the main road 30
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that cuts through the CBD, is lined with banks, shopping malls and world class hotels like the Hyatt Regency and Mandarin Oriental. If I had to choose just one word to describe Jakarta CBD, it would be “glamorous”. NEARBY TOURIST ATTRACTIONS & SIGHTSEEING Monas (National Monument) is probably Jakarta’s most famous landmark. It’s only minutes from
the CBD and within walking distance for those who enjoy a brisk 30 minute stroll. The monument was built under the late President Ahmed Sukarno but not completed until 1975. It stands at 132 meters and is topped with 35 kg of gold. The monument also houses a number of museums. Taxi fare from CBD to Monas should not be more than 20,000 Indonesian rupiah (IDR). The exchange rate for 1,000 IDR is currently about $0.1074 USD.. Istana Merdeka (Presidential Palace) is also not far from the CBD, just a short stroll from Monas. Established more than a hundred years ago, it features a neoclassical architecture and it’s
set in well-maintained gardens. It was home to Dutch governorgenerals, Japanese commanders and the 1st president of Indonesia. Now it is just used as an official venue for presidential meetings and state functions. Glodok (Chinatown) is close to where I live, about 20 minutes by taxi f rom CBD. If you are concerned with hygiene and
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per person. There are additional charges for admission into the various attractions within the park. For example, Seaworld charges 60,000 rupiahs (about $6.44 USD) per person. PLACES OF WORSHIP Vihara Dharma Bhakti is Jakarta's oldest Buddhist temple dating back to 1650. It also draws followers of Confucianism and Taoism.
cleanliness, then you might skip this place. Our visitors from China will see Indonesia’s Chinese legacy right here. Visit the two old Buddhist temples Vihara Dharma Bhakti and Da Shi Miao. Glodok is, of course, full of shops, traditional markets and hawker stalls, and an interesting Glodok Market selling computer products, electronic goods, hardware and general merchandise. Ancol Dreamland is said to be the largest integrated tourism spot in South East Asia. Located close to Jakarta CBD, it has two main beaches within the resort and an international standard18hole golf course with ocean views. Attractions at Taman Impian Jaya Ancol include: • Seaworld, an oceanarium with an 80 meter tunnel that offers viewing of more than 4,000 fish and sharks. • Amusement Park, comprising amusement hubs, hotels, shops and nightclubs. • Dream World, like a small-scale Disneyland with rides and attractions. • Marina Ancol, for all types of water sports and windsurfing. • Ancol Beach, a great water park and beach with numerous swimming pools and water slides.
This is a must visit place for our visitors from China. The temple is filled with so many different deities, making the place fascinating just to look at and feel overpowered by the strong smell of incense and candles. Geraja Katedral (Cathedral C hurch), located just minutes from Monas, is more than 100 years old; Designed in a neo-gothic style, it is said to be the largest and most unique center of Catholicism in Jakarta, as its beautiful interior decoration will attest. Mesjid Istiqlal (Istiqlal Mosque) is located close to the Cathedral Church. This beautiful mosque is one of the largest in South East Asia. It can accommodate more than 10,000 people and 800 vehicles. If you plan to visit, please dress modestly, and remove shoes before entering. Women must wear head scarves.
For more information, visit: http://www.ancol.com/welcome A taxi from Jakarta CBD to Ancol should cost not more than 50,000 rupiahs (about $5.37 USD. Ancol Park is open from 9:00 a.m. to 5:00 p.m. Admission is 13,000 rupiahs (about $1.40 USD) www.rechargeasia.com
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INDONESIA AFTER HOURS
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SHOPPING MALLS The Grand Indonesia Shopping Mall is my favorite place to visit on weekends. Located in the heart of the CBD, it is one of the newest malls just completed in early 2009. It is one of the largest upscale shopping centers in South East Asia with over 250,000 m² of high end retail space. It is spread over two main
also see that plenty of counterfeit products like pirated VCD are sold openly here. This is also the place where dozens of refill centers are located, so it’s definitely worth a visit. (Check out the adjoining and nearby buildings at Mangga Dua as well, if you are looking for more refill centers). Prices are not fixed and it pays to bargain, but beware if you get an offer too good to be true, as you may be buying a fake product. And, don’t forget to try the variety of local hawker-style food offered here. If you have a weak stomach, don’t forget your medication! NIGHTLIFE
buildings, the West and East Mall, linked by a multi-level bridge. I know the first word you will say when you step inside for the first time is “Wow!” This great mall brings the ultimate, trend-setting shopping, dining, and entertainment experience spread out over eight levels, and of course it’s not cheap! If you are old like me but young at heart, with a keen eye for beauty, this is the place to hang out. Trust me, you will not be disappointed. Now you know why I like this place! Other upscale malls nearby include Plaza Indonesia (where Hyatt Regency is located), Plaza Senayan and Senayan City. Sarinah is the first shopping mall built in Jakarta and despite its age, it still attracts a good crowd. Located in the CBD, within walking distance from Grand Indonesia, it is also a one-stop shop for local souvenirs. One floor is devoted entirely to Indonesian handicrafts, batiks, carvings, weaving, silverware, jewelry, etc. Mangga Dua Mall, located very close to Recharge Asia’s office, is a paradise for cheap shopping from electronic and computer products to clothes, perfumes, textiles and souvenirs. You will
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You will be pleasantly surprised by the quality of nightlife here, for a predominantly Muslim country. You will also be surprised by the quality of Indonesian music, their singers, their bands and their shows. There’s great nightlife in Jakarta, you will love it and it’s addictive. Jakarta is surely and slowly becoming South East Asia’s new nightlife capital, at par with whatever you will find in Bangkok or Manila and definitely far superior to what Singapore or Kuala Lumpur has to offer. I will not go into details here except to offer you some useful links through the web where you can judge for yourself. http://www.indonesiaclubbing.com/ http://www.indonesia-holidays.com/jakarta/nightlife.htm http://www.travbuddy.com/Jakarta-bars-and-clubs-864113 FOOD & RESTAURANTS Jakarta is probably the best city in South East Asia for good quality food and service. Prices are not cheap in good restaurants but it Is true value for the money. The local Indonesian cuisine reflects the diversity of its people and their rich culture and history. The food has both local and foreign influences f rom India, Middle East, China and Europe. There are many good restaurants around, but if you have limited time and wish to taste everything in one sweep, then head to Grand Indonesia Shopping Town and go to the Level 3 bridge linking the West and East wings. There you will find a large variety of both local and foreign food served in a clean and beautiful environment.
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Finally, I must recommend my own favorite place for Sundanese food (with origin from West Java), at the famous Pondok Laguna seafood restaurant located 20 minutes from the CBD. The cooking may first look rather bland but add the hot spices and sambal to it and you will have a mouthwatering treat that will make you come back for more. TOURIST DESTINATIONS OUTSIDE JAKARTA Bali is probably one of the best known tourist destinations in the world, and it’s especially popular with Australians. I first visited Bali early this year and I must say that this place is really special. You get hooked on its beauty and simplicity. This is definitely a “must see” place before you die! There are plenty of flights daily f rom Jakarta and the journey takes less than 2 hours. The return flight costs about $200 USD by budget airline and accommodation there are plentiful and affordable. Recharge Asia magazine is organizing a tour to Bali for visitors to RechargExpo South East Asia this July. The tour is being offered in conjunction with Discovery Holidays: discovery1@discovery-holiday.net Borobudur, is a ninth-century Buddhist monument located in Central Java, about 40 km north-west of Yogyakarta city. Borobudur is Indonesia’s single most visited tourist attraction and listed as a UNESCO World Heritage Site. Borobudur is built as a single large stupa (moundlike structure) and takes the form of a giant tantric Buddhist mandala when viewed from the top. The monument comprises six square platforms topped by three circular platforms, and is decorated with 2,672 relief panels and 504 Buddha statues. Yogyakarta is an hour by plane from Jakarta and there are plenty of flights daily. If you cannot make this trip, you can see a small scale reproduction of this monument in Jakarta at the Borobudur Hotel, a 5-star hotel located close to the CBD. It’s just not possible for me to cover everything here. If you want more information on local tours, please contact: Discovery Holidays: discovery1@discovery-holiday.net
In closing, I invite you to visit my beautiful country this year for RechargExpo South East Asia at Jakarta Convention Center, July 14 – 16, 2010. I invite all my friends, suppliers and customers to support this event. (The next chapter will feature “Indonesia – Meet the Imaging Industry Leaders”, presenting interviews with selected remanufacturers and resellers in the imaging industry, together with imaging industry market data and also a simple guide on business etiquette in Indonesia.) ABOUT THE AUTHOR Kam Woon, who is an Australian, was
appointed CEO of Malindo Imaging Technologies in Januar y 2009 to lead MIT into the next phase of its business. In this position, he will focus on product distribution into local and overseas markets. Mr. Woon is a qualified chemist with 1st Class Honors degree in chemistry and mathematics and more than 15 years experience in the imaging industry. His recent appointments include 8 years in International Sales with Static Control Components Inc, USA and Delacamp Australia Pty Ltd. He is very well versed with laser printing technology and the remanufacturing of laser toner cartridges. Mr. Woon believes strongly in the benefits of recycling for the good of the community and environment. He is committed to work with all remanufacturers to improve product quality and increase market acceptance and market share by delivering high quality recycled products. He may be contacted by email at kam@malindoimaging.com
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Look for Recharge Asia’s monthly “Sneak Peak” Stay informed—Be sure to check your inbox for the latest “Sneak Peak” featuring a glimpse into the upcoming issue of Recharge Asia Magazine! Each month, Recharge Asia Magazine sends a “Sneak Peak” email highlighting what to expect in the upcoming issue. In it you will find snippets of all things new and noteworthy in the imaging industry, from in-depth feature articles to timely marketing ideas to regional outlooks for various parts of Southeast Asia and the
world as a whole. You will also have access to up-to-the-minute information about this year’s RechargExpo Southeast Asia, the region’s only imaging consumables exposition, taking place on July14-16 in Jakarta, Indonesia. RechargExpo 2010 will be held at the Jakarta Convention Center and will run this year in conjunction with Indonesia’s biggest IT exhibition, Festival Komputer Indonesia!
And lastly, be sure to let us know what you think. Visit our blog at www. rechargeasia.com. See what others are saying about our timely, informative articles and news.
IDC’s Sustainability Index Sees Significant Opportunity for Asia/Pacific Nations to Reduce Greenhouse Gases Using ICT According to IDC’s G20 ICT Sustainability Index released recently in parallel with the United Nations COP15 meetings in Copenhagen, 5.8 billion tons (Gigatons) of CO2 emissions can be eliminated through the focused use of ICT-based solutions by 2020. It is estimated that the six countries from the Asia/Pacific region that were included in the study, Australia, China, India, Indonesia, Japan and Korea, can contribute in the reduction of 2.4 billion tons (or 41.4%) within this target. IDC ranked Japan as the only top-tier country in the Index with the score of 16, meaning of the G20 nations, Japan has the most potential of reducing greenhouse gases. Australia, China and Korea were ranked in the fourth-tier of the Index, while India and Indonesia were ranked in the fifth-tier. “It is clear that Asia/Pacific as a region has a prominent role to play in dealing with climate change as a global issue,” said Philip Carter, Associate Research Director for IDC's Asia/Pacific Practice and Green IT & Sustainability Research. “IDC’s ICT Sustainability Index provides a perspective on how ICT can be used to actively reduce greenhouse gases at a country level. We are hopeful that governments in the region start to identify technology areas highlighted in the study and provide incentives for companies and consumers to start using them more specifically with this objective in mind. We also anticipate that more progressive policy makers will go a step further and begin to mandate the usage of some of these technologies and associated solutions in certain industries.” In developing this landmark research, IDC identified seventeen 34
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core technologies in four major economic sectors: energy generation & distribution, transport, buildings, and industry. The criterion for selecting ICT solutions were simple and clear. “The core technologies had to pass three tests: they had to be mature enough to provide real benefits within three years, support significant processing on a network, and be discrete independent technologies,” said Vernon Turner, Senior Vice President of IDC’s Enterprise Infrastructure, Consumer and Telecom Research. In the Asia/Pacific region, the importance of specific sectors and technologies varies significantly by country. Transport-related sources constitute the largest share of CO₂e reduction potential in Japan (30%) and supply chain and logistics optimization is the specific technology area expected to have the greatest impact in meeting the target for this sector. By contrast, in China, the energy generation and distribution sector is where most opportunity lies to reduce CO₂ emissions, and renewable energy management systems utilizing the smart grid is expected to drive most of the savings within this sector. In a separate study to determine how businesses and enterprises in the region are reacting to the increasing focus on green IT and sustainability, IDC conducted its 3rd annual Green IT and Sustainability Survey that included 450 organizations in Asia/ Pacific. According to the survey findings, the cost of energy is still the key driver for organizations, with over 60% in the region indicated this to be the case. Growth in IT Infrastructure was also indicated as a factor that is rising fast on the agenda, particularly in China.
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Further local differences become clearer between countries within the Asia/Pacific ‘ jigsaw puzzle’, particularly when comparing emerging countries such as China against the more developed ones like Australia and Japan. In Australia and Japan, senior executives (including the CEO, CIO and CTO) are taking the leading role in these initiatives. By comparison in the China, this responsibility is being pushed to IT Management. The survey also identified three green IT and sustainability areas that respondents hope to initiate within the next 12 months, namely:
• 63% of Australian respondents, 62% of Chinese respondents and 45% of Japanese respondents intend to change customer behavior from print to online. • 47% of Japanese respondents plan to initiate techniques for better managing systems or data such as server management duplication. • 45% of Chinese respondents aim to implement a “Thin Client” or “Client Device” strategy. Each of these project areas addresses business functions that consume a lot of energy. Success involves moving customers (both
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internal and external) from energy intensive practices to more efficient ways of conducting business. IDC believes that these should be on all green IT & sustainability project lists. About IDC’s ICT Sustainability Index The ICT Sustainability Index is part of IDC’s holistic Green initiative, designed to help decision makers understand the role of technology in addressing the challenges and opportunities amidst today’s energy, environment, and sustainability requirements. Since being launched in 2008, the initiative has produced important research on data center power management and automation, the promotion of green procurement in Asia/Pacific, and document management policies in the enterprise. IDC’s Industry Insights companies have also done ground-breaking research on how vertical industries from manufacturing and healthcare to retail and government can use the latest IT tools and services to support a company’s overall green initiative. Finally, IDC’s Green Recycling and Asset Disposal for the Enterprise (G.R.A.D.E.) certification process assesses the functions and tasks IT Asset Disposal (ITAD) vendors to ensure that they meet the strictest regulatory, security, and environmental standards. Corporate sponsors of the ICT Sustainability Index include Fujitsu, Hewlett Packard, Hitachi, Intel, and Schneider Electric. About IDC’s Green IT and Sustainability Survey IDC conducted its 3rd annual Green IT & Sustainability Survey across 10 industrial countries in August 2009. The countries covered Australia, Brazil, China, France, Germany, Japan, Mexico, Spain, United Kingdom, and United States of America. The survey was conducted online, with appropriate distribution of small, medium and large businesses (26%, 34%, and 40% respectively). In total 1,653 surveys were completed across industry sectors such as Financial Services, Banking, Manufacturing and Construction, the Public Sector, Healthcare, Government, Distribution Services, Professional Services, Infrastructure Services, and Transportation. About IDC IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community makes fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 45 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and Events Company. You can learn more about IDC by visiting www.idc.com.
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EMEA Hardcopy Peripherals Market to Return to Growth in 2010 The hardcopy peripherals (HCP) market in EMEA is set to return to growth in 2010 as a number of key economies across the region begin to stabilize and pull out of recession. Total HCP shipment volume in the region is set to increase by 2.8% CAGR over the long-range forecast period (2009–2013), with growth being led primarily by the important color laser MFP product segment, returning a 19.5% CAGR, and monochrome laser printers, growing 9.1% CAGR (2009–2013). However, according to Leigh Worthing, senior analyst at IDC, “Any optimism generated by the improving economic conditions must be balanced with caution as recovery in the EMEA region could yet prove to be fragile a view underscored by the fact that a number of large economies such as Spain, the U.K., Russia, and Ukraine were still experiencing negative growth throughout 3Q09.” The uncertain and potentially turbulent economic conditions, which will continue to prevail over the short to medium term, will mean that any manufacturer or vendor operating in the EMEA HCP market will need to carefully refocus its approach to the market as new dynamics begin to unfold in the post-financialcrisis world. Phil Sergeant, research manager at IDC covering Western European print markets, alluded to this when commenting that “although IDC forecasts that overall shipments in the Western European sub region will increase by 1.7% CAGR (2009–2013) to 31.2 million units, businesses and consumers in developed Western European economies will undoubtedly change their purchasing behavior as a result of recent economic pressures. Changes in purchasing behavior may include where and how end users decide to purchase HCP products and services; for larger companies and corporate customers managed contracts rather than outright purchases will become a more attractive option, whereas consumers and small businesses will take more factors into account before purchasing new devices.” Focusing on emerging markets in the Central Europe, Middle East, and Africa (CEMA) region, Mitri Roufka, research director at IDC, also drew attention to changing market conditions and the potential for end users in all segments to alter their purchasing behavior. In a more specific overview of the prospects for the CEMA subregion in the short term, Roufka said, “The CEMA region will revive in 2010 and record strong growth by almost 15% in units and 24% in revenues. Growth in the second half of 2010 is expected to be faster than in first half of the year, with MFP and color laser products expected to realize the highest growth rates.”
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Commenting further on some of the key trends driving the impressive growth rates of laser MFP and color laser products in the CEMA region, Roufka pointed towards several key influencing factors. These include the still relatively low installed based of MFP and color laser products deployed in CEMA economies, coupled with end-user desire to consolidate different functionalities (print, copy, scan, and fax) into one device (an MFP), and the growing requirement for businesses to produce sporadic in-house color print output. By technology segment, IDC’s latest EMEA forecast also shows that: • The color inkjet MFP segment will increase to 29.8 million unit shipments, or an upside CAGR of 4.83%. • The color laser MFP segment also shows vigorous growth with shipments increasing from 1.1 million units to 2.6 million over the forecast period, providing a crucial growth engine for the HCP market in EMEA. • Color laser printers are set to show a CAGR of 8.5% from 1.9 million to 2.9 million units, with a key driver of sales proving to be price erosion and continuing commoditization. • Inkjet printers will decline by 14.1% CAGR to just over 3 million units as the product category continues its decline towards a niche technology. Notes: IDC tracks A2-A4 devices in the Quarterly Hardcopy Peripherals Tracker Hardcopy peripherals include single-function printers, printer-based multifunctional systems (MFPs), and single-function digital copiers (SF DCs). Data for all vendors is reported for calendar periods.
内容纵览: 彩色多功能喷墨打印机市场将增加至29.8万台， 复 合增长率4.83％。 • 彩色激光多功能一体机的市场出货量增加至260 万台。 • 彩色激光打印机实现8.5％的年增长率。 • 喷墨打印机将下降至只有300多万台，复合年增 长率 14.1％。
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Social Media Marketing and Search Engine Optimization By: Joe Laratro
Introduction Social Media Web sites have been the craze since MySpace became popular. The phrase, Social Media Marketing (SMM) has recently
been coined to describe a new frontier of online advertising. SMM is tied very closely to Web 2.0, the concept of user-generated content Web sites. There is virtually limitless marketing potential from the myriad of Social Media Web sites that exist today. SMM is much like SEO was in 1999. It is the Wild West with a new generation of marketers testing the waters and their limits. These sites offer opportunities for traditional Search Engine Optimizers to leverage them in SEO campaigns. This Whitepaper will examine Social Media Marketing, the top players, and some of the marketing techniques being used on Social Media sites today. It will also cover implications in Search Engine Marketing Campaigns and Brand Protection. SMM Defined What exactly is Social Media? Wikipedia (a type of Social Media site) defines it as “the online technologies and practices that people use to share content, opinions, insights, experiences, perspectives, and media themselves. Social media can take many different forms, including text, images, audio, and video. The social media sites typically use tools like message boards, forums, podcasts, bookmarks, communities, wikis, blogs etc.” This definition is interesting because of the mention of message boards and forums. The World Wide Web evolved from old BBSes (Bulletin Board Systems) and Chat Rooms. Essentially the advent of Social Media Web sites is a rebirth of the very roots on which the Web was built. The main difference between today’s Social sites and those of twenty years ago are the publishers. In the 80s and 90s the publishers were techies and computer gurus. Today the publishers include every demographic from pre-teens to grandparents. Types of Social Media Web Sites Social Networking Sites – These are the most common Web sites that have redefined Social Media and its importance to the Web. These sites are typically online communities with the goal of social involvement. 40
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Picture Sites – These Web sites act as a repository for pictures online. They include many built in functions that allow the pictures to be categorized, tagged, and shared.
Video Sites – These sites act as a repository for videos and clips online. They include many of the same tools as the picture sites. News Aggregators – These sites can be traffic powerhouses for news articles that show up on their top pages. They function on article submissions and user voting for top placement. Forums / Message Boards – These sites are typically organized by subject matter. They can be repositories of information on any topic. Successful forums can unite topic experts with neophytes looking for answers. Blogs – These sites can range from personal blogs to corporate blogs. They are timely, direct-communication channels that allow for reader feedback. Due to their ease of use, anyone with access to a computer and the Internet can be a publisher. Social Bookmarking – Tagging puts the ability to organize and categorize Web sites into the user’s hands. These sites allow for remote access to favorites and sharing of favorites. Other – The types of social sites are continually expanding. There are music sharing sites, new mini-networking sites, answers’ sites, podcasting sites, virtual reality sites, gaming sites, and more! SMM Marketing Techniques 101 Social Media Web sites create new marketing challenges and opportunities. Some of the techniques for marketing can be used on all types of Social sites, while others need special considerations. The basics are covered in this section. Specific tips can be found under the SMM Players section below. Profile Content – The first place to be concerned about marketing on Social sites is the profile area. The picture and description are the initial items other users of the site may see. Profiles should be completely filled out with valuable information. In the case of corporate profiles, include an abstract of what the company does and good keyword-based links back to the company’s Web site where possible. Email – Many social media sites have their own internal
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email systems. These systems can be utilized for email blasts that are specific to members of the Web site. If done properly, the open and delivery rates can be much higher than typical email campaigns. Friends – Many social media sites are based on networking principles. It is beneficial to increase “friends” that are associated with the account. Approved friends become the network that can easily be marketed to via email, bulletins, conversations, or other online interaction. Groups – This can be a faster way to increase the network of friends associated with the account. Groups can be organized by common interests or other unifying factors. Groups can be another target for marketing. Comments – A very common communication channel in Social Media is some type of comment area for each member. This area can be used for marketing purposes with banners, text ads, or links. Bulletins – This is a creative way to let all of the friends in a network or group be notified about something through a mechanism that is in between an email and a comment. This is a very efficient path for marketers to get their message across. Note also that there is a dark side to this medium. Much like early Search Engine spammers, unscrupulous individuals have found ways to manipulate and exploit Social Media Web sites. Programs (bots) exist that can create fake profiles and make fake friend requests. These fake profiles can be used for spam emails, links to undesirable Web sites, or lead to spyware / adware software infections. An increase in spam on any Web site can cause mistrust and lead to user abandonment. These abuses, if left unchecked, can lead to the demise of a Social site. Why SMM Can Be Part of an SEO Strategy Natural Search Engine Optimization is the key for long-term, sustained traffic and success of a Web site. Once the typical optimization methods are completed on a Web site, the two main areas for continued growth are links and new content. In some cases Social Media sites account for content growth external to the main Web site (Blogs, Images, Video, Podcasts). Link-building campaigns are one of the most difficult strategies associated with Organic Search Engine Optimization. Link building involves an ongoing and committed effort to finding high-quality and relevant Web sites and Directories. While great sites full of rich content naturally gain links, sometimes extra effort is required for sites to get the ball rolling. Social Media sites have opened the door for quick and easy quality links. One thing that always has to be kept in mind is the “anchor text” (Top Search Engine Optimization Company vs. http://www.morevisibility. com , where the first example is using good anchor text and the second is just a plain url). Anchor text should be varied using good keyword phrases. Linking to deep content within a Web site is also 42
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a good idea. Here are a few ways to use links in Social Media: Profiles – Be sure to fill out “your company url”. Where possible use the company’s name and a keyword-rich slogan as the anchor text. If there is HTML access to other areas of the profile, add a few deep links to other content in the Web site. Perhaps link to a relevant whitepaper or important product page. Comments – Occasionally post links in your friend’s comment areas. This area can also be utilized for banners or pictures that link back to the Web site. Signatures – Much like an email signature, a blurb can be used at the end of posts on forums or message boards. This is a nice area to have a keyword-rich sentence or two about the Web site and good keyword links. When using any of these techniques, adhere to the rules of the community. Some will allow links, some will loosely restrict links, and others will allow only one or two. Tagging is a Web 2.0 phenomenon that is reminiscent of the early days of meta tags. It is a way for users to organize and define their content with keywords. Tagging creates a link structure that Search Engines use to associate keywords to content. This keyword taxonomy is important in today’s search engine algorithms and will be a bigger part of the next generation of search. Whenever a Social Media Web site gives you the opportunity to tag, label, or describe something, use good relevant keywords or keyword phrases. For example: “Joe’s Picture” vs. “Mini Season Lobster Diving 2007”. Google typically limits results from one domain to two urls per SERP (Search Engine Results Page). Social Web site profiles can rank nicely in SERPs. This can be used for brand protection and to suppress negative search results. Build profiles with unique content for each. Rewrite corporate abstracts and optimize for the company name where possible. Owning SERP real estate is very valuable. Google Universal is a hot topic in the world of Search Engine Marketing. It is the expansion of common search results to include images, video, local, maps, and product information. A search for “Google Webmaster Tools” on Google has a Matt Cutts’ video with an eye catching mini screenshot in the top results. A search for “Danica Patrick” on Google has image results at the top and a video result. A search for “mortgage” on Google has a news video result at number one. Ranking at the top of Google does not mean just optimizing Web pages anymore. Videos, images, news and more need to be optimized. Some of the social sites are designed exactly for this task. Social Media Marketing Players There are many players in each of the Social Media categories. Only the top few are examined below. This list is not inclusive of the only sites considered when embarking on a Social Media Marketing campaign.
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Social Networking Sites MySpace – This is the granddaddy of the Social Networking sites. It is the number 3 most trafficked Web site according to Alexa – a Web site ranking service. It revitalized the online community structure. It was originally designed for up-and-coming music artists, but exploded to be part of pop culture. It is a community with no barriers to entry. Profile customizations are easy and common. It is a great way to communicate with friends and meet new ones. SMM Tips – MySpace is riddled with Spam. Do not abuse the email, comments, or bulletins. It is still a marketing powerhouse for internal users. Corporations have successfully built great profiles and implementations of SMM. Example: http://www.myspace. com/improvftl SEO Tips – MySpace is now using its own third-party url for link redirects (msplinks.com). There is no link value passed from MySpace links. Facebook – Quickly becoming MySpace’s number one challenger, Facebook recently opened its member-base beyond college students to the entire Web. Join groups, post on walls, network, and find new friends. SMM Tips – Facebook has more widgets that cause social interaction. Explore groups and utilize the bells and whistles. SEO Tips – Facebook is also using redirects on some of its links, therefore not passing link value. The Web site url links still work. Regardless of the lack of SEO value these links provide, however, both MySpace and Facebook can drive quality traffic to your Web site, so make sure good links are in the profiles. LinkedIn – One of the first and most established professional networking sites. SMM Tips – There is tremendous potential for linking to business associates. LinkedIn is a great way to keep contacts and be found by contacts after switching jobs. Dig through friends to find new contacts. Fully complete the profile and keep it up to date. SEO Tips – These profile pages can show up highly in search rankings when querying someone’s name. Use custom text for the company / job url. Runners-up – Friendster, Hi5 Picture Sites Flickr – This site has become one of the most popular picturesharing sites since Yahoo purchased it and migrated Yahoo Photos into it. It has great searchability and can drive some traffic. SMM Tips – Be informative on the profile. Be very descriptive on the pictures, organization of the pictures, and tagging of the pictures. SEO Tips – Depending on the software used for editing the pictures, there is an opportunity to use keywords in the file attributes. While being descriptive of the pictures, organization, and tags, you should also consider using quality keywords. For example: Search “social media marketing” and you will see pictures 44
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of social media gatherings. Snapfish – This site is very similar to Flickr, the same rules apply. Photobucket – This site is very similar to Flickr, the same rules apply. News Aggregators Digg – This site ranks news stories according to popularity. Users vote on their favorite stories, moving them to the first page. Articles on the homepage of Digg have been known to drive so much referral traffic to a Web site that it has crashed. SMM Tips – Getting an article on the homepage takes roughly 50 diggs within a 24-hour period. The system for detecting fake digging methods gets more complex each day. Be part of the community and digg articles that you find useful, not just your own. SEO Tips – Include good keyword anchor text in the articles. Add Digg buttons to the hosted articles to promote them being dugg. StumbleUpon – This site follows a similar concept as Digg, except it is about voting and commenting on Web sites. It can be a great source of traffic for new, exciting, creative, or undiscovered Web sites. SMM Tips – Set up a complete profile and start building a “discovery” list of Web sites. Comment on other discoveries and participate in the community. SEO Tips – Be keyword descriptive of any Web sites that are added to the discovery list. There is a handy toolbar to make the StumbleUpon process even easier. Networks of Stumblers can work together to get new, top-quality Web sites to the homepage. Video Sites YouTube – From Google’s acquisition to iPhone’s featured compatibility, YouTube is the top online video sharing site. It is full of clips. Some videos are amateur, while others are professional. YouTube provides widgets that allow videos to be embedded on any Web site, saving the hosting / streaming headaches and costs. SMM Tips – Be informative on the profile, and be informative and descriptive of the video posts. It is likely that if someone likes one video, they will follow the profile to see what else they can find. SEO Tips – Video is being scanned for text f rame-byf rame and content through speech-recognition software. When developing video content, consider keyword-rich audio, strategically placed keywords in the slides, and possibly using closed captioning. Another good technique is to post a transcribed version of the content of the video as the abstract or summary. Google Video – This site is very similar to YouTube, the same rules apply. Forums TripAdvisor – One of the top travel forums on the Web. It frequently shows up in search results for generic queries as well as location- and resort-specific searches.
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SMM Tip – This site is a very real online community. Site users research their travel and make informed decisions based on other users’ reviews, tips, and tricks. SEO Tip – If you are a travel site, pay attention to your brand. Review feedback and make corrections at the establishment to correct the issues or try to provide resolutions to problems. Being proactive in these communities can go a long way. These recommendations go for any industry’s forums. WebmasterWorld – The online resource for Search Engine Marketing information and other Webmaster-related issues. This site has been around since the 90s. Its focus has morphed based on its users’ needs. SMM Tip – If you are new to any areas of discussion, ask quality questions. If you are an expert in an area or have valuable experiences to share, be helpful and descriptive. This is a community where a little assistance can go a long way. SEO Tip – Links are rarely used. When they are, they may go through a redirect url. The profiles can get picked up, so fill them out completely. Craigslist – The top online, mostly free message board in the world. If it can be talked about or sold, it can be found on Craigslist. SMM Tip – Test the waters and advertise here. Post about your product or service and see what happens. The Job board can provide results that rival some of the popular paid online services. Follow the rules and do not Spam Craigslist. It can be a great source for local traffic. Be aware, however, that Craigslist has received negative press recently, due to illicit activities from some of its users in adult-related sections. SEO Tip – Message posts are very simple by nature. Use good keyword titles when posting. Use keyword-descriptive content. Traffic can be generated by searches within Craigslist. Blogs There are a diverse number of blog options throughout the Web, including, Blogger, WordPress, and TypePad. See my Whitepaper on Blogs and Search Engine Marketing for more details. Social Bookmarking del.icio.us – Owned by Yahoo, this is the most popular social bookmarking site on the Web. It has a fantastic toolbar that makes it very easy to tag and organize bookmarks. SMM Tips – This is a social network where anyone can view others’ bookmarks. Organize the bookmarks, write great titles and descriptions, and tag sites with keywords as appropriate. SEO Tips – Search Engines crawl the profile / saved bookmarks pages. They will pay attention to the organization and tagging structure. This equates to off-page optimization for a Web site.
worth looking into. imeem – This is a music sharing site with an online-community feel. Gather – This site is a mashup of many of the other types of Social Media Web sites. Twitter – This is a new creative Social Media site that tracks activity. Conclusion With each passing day the Internet becomes more a part of everyday life. Social Media Web sites are not just for dating anymore. Social Media Web sites make the world smaller and more connected. If you meet someone on a vacation in Disney World, you may keep in touch with them on MySpace or Facebook. That same relationship could be continued by sharing
pictures on Flickr. You may even blog about meeting that person, or write about your meeting in a trip review on a forum. Social Media helps bring people together – old friends, new friends, family, colleagues, business associates, and so on. Social Media Web sites have caught on and are here to stay. They are being embraced by the corporate world as part of their marketing strategies. There are ample opportunities for marketing within social sites. Money and time invested in social sites should really pay off. If leveraged correctly, they can be a strong traffic referral source for Web sites. Make a commitment to the social experience online. SMM can be an effective part of an SEM campaign. It can be a nice source of quality back links. Tagging can help Search Engines associate keywords with the destination Web site. Social sites can show up in SERPs, taking up more real estate with different domains. Optimized profile pages may help suppress negative results. Google Universal keeps enhancing its results pages with more information. Optimizing online media beyond standard HTML pages can get you top-quality rankings and traffic for pictures and video. SMM and SEO go hand in hand. Unify the marketing message across all media types and stay committed and active in the online communities. SMM plus SEO will equal more free traffic and better Search Engine Rankings.
Other Types of Social Sites Second Life – This is a virtual reality world that is popular and www.rechargeasia.com
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What's Cheaper: Replacement Ink or a New Printer? replacing your inkjet cartridges. Starter Cartridge Gotcha
With inkjet printer prices so low, and inkjet replacement cartridge prices so high, is it cheaper to replace your printer instead of buying new ink? That’s the debate sparked at Digg’s tech page when a user posted this photo comparing deskjet ink prices to the cost of brand name replacement cartridges. The Digg user’s conclusion: It is cheaper to buy a new inexpensive printer for the free ink cartridges included in box instead of buying brand name replacement cartridges that can be very expensive. This hypothesis was just too tempting not to look into. Could it really be cheaper? I decided to put on my very novice myth busting hat and find out. Reality Check The idea of buying a new printer every time I needed to buy new ink had never occurred to me, probably because it was so impractical and wasteful. But I have to admit it is an interesting concept. Inkjet printers require one black and one color cartridge to work, and buying brand name replacements for both can cost $40 to $60. But it’s relatively easy to find an adequate printer one that comes with free ink in the box with the purchase for less than that price. So, when faced with spending $50 on ink, it seems economical (NOT environmental) to just pick up a second, third, or fourth backup printer instead. When one printer’s ink dries up, throw it away and break out the new printer. I’m going to unofficially call this practice the Earth Killer Method of
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Now, I know some of you are already tearing your hair out and saying, “hold on! Printers come with what are called starter cartridges that are only about half full, so you’ll be lucky if you get a week’s worth of printing out of them before you have to get more.” That may be true; I haven’t conducted an exhaustive survey of printer manufacturers and the amount of ink in their starter cartridges. But what I can say is that when researching this story I found that, according to some inkjet printer makers, starter inkjet cartridges sometimes come with a decent amount of ink. The companies and printers I choose to look at may be exceptions to the rule, but I did check with Hewlett-Packard and Lexmark to make sure what was advertised was correct and not a misprint. Canon couldn’t confirm the quantity of ink in its starter cartridges in time for this report. Hewlett-Packard Deskjet D1660 - Myth Confirmed
according to HP’s site. For replacement cartridges, HP offers a combo pack of HP60 ink that includes one black and one tricolor cartridge for $31.99. That’s two dollars more than the cost of the actual printer. HP’s ink and toner section of its Web site says new tricolor cartridges delivers more color ink printouts than the starter tricolor cartridge, but it’s a minimal increase; the replacement offers 165 pages versus the 150 in the starter cartridge. The black replacements promise the same 200 page yield as the starter. There you go: you save $2 by buying a s e c on d p r i n t e r i n s t e ad o f b u y i n g replacement cartridges. Too bad old printers aren’t an alternative fuel. Lexmark X2600 - Myth Busted A Lexmark representative recently told me that the company currently ships standard yield cartridges with their boxed printers. That means you can get just as much ink when buying a new printer as you do when purchasing normal replacement cartridges. The Lexmark X2600 is available at Wal-Mart for $44. A combo package of ink for the X2600 currently costs $39.98 at Wal-Mart. It's close, but unless WalMart puts that Lexmark printer on sale you’re paying $4 more by buying a new printer instead of ink. The Mythical $15 Printer
Right now, HP is selling a Deskjet D1660 inkjet printer on its Web site for $29.99, and you can get free shipping if you’re willing to wait two business days. That’s already a great deal, but way down at the bottom of the product page, the deal gets even better. Under the “what’s in the box” heading, it says this printer comes with one HP60 black cartridge and one HP60 tricolor cartridge. The black cartridge promises about 200 pages of output, and the tricolor one will give you about 150,
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Replacing ink cartridges with an entire printer becomes even more tempting when the price of a printer drops to almost single digits. While I couldn’t find a ridiculously cheap inkjet printer, I am sure they are out there. Last year Fry’s was selling a Canon photo printer for $15 after a $30 mailin rebate. Of course, that’s a lot of trouble to go to for getting cheap printer ink, but then again we are in the middle of a recession, so every dollar counts. That anony mous photo blogger f rom Digg claimed he was saving
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What's Cheaper: Replacement Ink or a New Printer?
almost eight dollars by buying a new Canon printer with free ink rather than replacement cartridges. Did the new printer have the same amount of ink as the replacement cartridges? I couldn’t confirm that the amount of ink in the cartridges that came with a new Canon printer the Digger bought is the same as what you would get in a replacement cartridge. When I contacted a Canon USA representative for details about printer cartridge yields, I was told I should speak with a product representative at the company’s worldwide headquarters in Japan. So far, I haven’t received a response. Right now the Digg example needs to be classified as unknown. Razors and Razor blades So what are we to make of a scenario where printer ink can cost almost as much as a new printer and sometimes even more? People in the printer industry will tell you it comes down to the old razor and razor blade scenario where a company sells you a razor (printer) for next to nothing, and then makes up the money lost on the razor by selling you the razor blades (printer ink) at a higher price. That may not make you feel any better when you’re shelling out cash at the till, but at least you’ll know why you’re spending so much on printer ink.
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Moving Forward The bigger question is this: Does it really make practical sense to purchase a new printer every time you need more ink? You also need to keep in mind the quality printer you are buying. Despite what the inkjet makers say, buying the least expensive inkjet printer typically delivers the least impressive printouts and images. I suppose if you really wanted to follow the Earth Killer Method of replacing your ink, you could. But that means you’d have to haul a giant printer box home or get it delivered, unwrap the box, throw out all that Styrofoam, plastic, and paper, and then figure out what you’re going to do with all those extra printers. It’s not a very practical solution, not to mention the pressure you’d put on the nation’s landfills with all that extra garbage. So instead of risking the fury of Al Gore, it would be better to shop smarter and change your printing habits to maximize your printer’s output. Upscale Your Printer Lexmark recently launched a new line of printers where you pay a higher price for the actual device, and then you save when it comes to buying replacement ink. But that’s assuming you’ll be printing in black and white most of the time. You can pick up a new Lexmark Platinum Pro905 or Prestige Pro805 multifunction printer starting at $220 (I found the Pro805 online at B&H for $219). These two printers come with f re e h i g h - y i e l d ink cartridges that promise about 510 pages for black ink, and three included color cartridges (yellow, cyan, and www.rechargeasia.com
magenta) will give you about 200 pages. After the initial ink runs out you you can get 105XL high yield black ink cartridges for just $4.99, while the three separate color cartridges will cost you $10 each. If you print 1650 pages only in black ink, the total cost, including the Pro805 printer, will be $234. That's actually cheaper than you’re likely to pay for an inkjet printer and all the replacement cartridges you need to print the same amount of pages. Other Cost-cutting Options If you can’t bring yourself to pay $200 for a printer, how about ditching that fancy brand name ink, and going with a store brand instead? The downside to the no name strategy is sometimes your printer won’t be able to measure the ink in the generic cartridges, and the machine will think you’re running out of ink every time you try to print something. Some people have also found that a printer just won’t work unless it’s loaded with brand name ink. So there are risks to taking the generic route. If your printer allows you to adjust its resolution, try downgrading to 300 dpi (dots per inch) or less. That will still give you a readable print out, but will slow down your printer’s thirst for ink. You should also use the preview option before printing off documents to save on those accidental misprints. And of course, always ask yourself if you really need a physical copy of your document before hitting print. If you stop and think about it, you’ll surprise yourself with how many ways you can save on printing costs.
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10 Biggest Printer Problems and How to Fix Them Don’t toss your inkjet or laser out the window. You may need that printer, after all! Here’s how you can channel your inner tech support rep to repair that which has failed you. Printers: Can’t live with them, can’t nuke them. You could always toss a misbehaving inkjet or laser out the window, but where would that leave you? Truth be told, we need our printers, despite their maddening quirks. Here’s a saner idea: Take a deep breath, channel your inner tech support rep, and repair that which has failed you. (Cue sitar.) We’ve listed the 10 biggest printer annoyances of course, your Top 10 list may vary -- and ways to fix them. 1> Problem: Printing is too slow.
Solution: PC World has written a lot about the printing industry’s sneaky practices over the years. To wit: They snare you with dirt-cheap printers sold at or below cost, and then stick it to you later with ultrapricey consumables. One cost-saving solution is to buy higher-capacity cartridges. If you print a lot, try an ink cartridge with a 250-plus page yield, or a toner cartridge with a 2,000-plus page yield. 3> Problem: Windows is sending print jobs to the wrong printer.
Solution: You may have a clogged print head, a problem that can occur if you use an inkjet printer infrequently. Your
printer’s utility program can clean out the dried ink, and print a test page for inspection. The step-by-step instructions on h ow t o d o t h i s v a r y by p r i n t e r. From the Windows 7 Start menu, click Devices and Printers or Control Panel, and look for your printer's utility app. For additional details, read “Solve Inkjet Printer Problems.” For more tips on unclogging ink nozzles, go here. (Again, these steps may vary slightly for Vista and XP users.) 5> Problem: My printer says my ink cartridge is empty. I think it’s lying.
Solution: Rev up printer performance-and save ink in the process--by reducing print quality for everyday output. While printer settings vary by model, here’s how to switch to draft-printing mode in most Windows apps. Select Print and Properties, and then look for a setting that reduces print quality. With the HP Photosmart 8450, for instance, change the default print quality setting from Normal to Fast Draft (click screen-shot at right). Other speedup suggestions: Print pages f rom websites without graphics, and add RAM to your printer, if possible. Read “Speed Up Everything” for more tips.
Solution: For some mysterious reason, Windows may select a new default printer-the one it automatically sends print jobs
2> Problem: Ink and/or toner costs too much.
4> Problem: My prints are too light, too
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to. (This happened to me when I upgraded f rom Vista to Windows 7.) To fix this glitch in Windows 7, click Start (the Windows icon in the lower-left corner of the screen) and select Devices and Printers. Under Printers and Faxes, right-click the printer you want to make the default, and select Set as default printer. If you’re using earlier versions of Windows, these steps vary a bit. Here are instructions for Windows XP and Vista users. spotty, or have horizontal lines. www.rechargeasia.com
Solution: You may be right. Printer outof-ink messages are notoriously unreliable. The good news: You can try various hacks to get around those ink cartridge controls. We’re not suggesting that all, or even some, of these reader tips will work with your printer, but they’re worth a try. One tip reveals how to reset ink cartridges for various HP printers. And a video on this page shows how to revive an “out of ink” Epson cartridge. If you’re feeling
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10 Biggest Printer Problems and How to Fix Them
adventurous, check them out. 6> Problem: My wireless printer is too slow.
Solution: To get the best performance from a network printer, it’s hard to beat a wired, Ethernet-cable-to-router connection. Wireless printing may be more convenient in many homes and offices, but it has its limitations. Since Wi-Fi speeds slow down with distance, you'll want to place your wireless printer as close as possible to the router. Also, make sure your Wi-Fi printer or any wireless print server it connects to supports the 802.11n spec, which can rival the performance of 100-mbps Ethernet.
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shamelessly for ink, but at least you know what you’re getting. 8> Problem: I don’t know how to fit more text on one page. How do I do it? Solution: Shrinking text to fit two pages on one sheet saves money (you'll buy less paper) and speeds up printing (fewer pages to print). This two-for-one approach is best for spreadsheets, receipts, and other documents that are still legible once shrunken. In any Windows program, select Print and Properties, and then look for a printer setting that lets you increase the number of pages per sheet. 9> Problem: Grandma called and wants me to fix her “broken” printer. I’m no tech guru. What should I do?
7> Problem: I use remanufactured or refilled ink cartridges, and my prints look awful.
Solution: We recommend sticking with the manufacturer’s ink. Third-party products may save you money up f ront, but the consequences can get ugly--literally--if the cheaper inks produce lower-quality prints. Here’s another reason: wasted ink. The PC World Test Center has found that some cartridges leave more than 40 percent of their ink unused. The worst offenders, unfortunately, are third-party brands. Printer manufacturers may overcharge
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S olution: You could always pretend you’re not home, but that might lead to bigger problems down the line. We recommend you help Grandma out, because printer problems encountered by the, um, technically challenged are often easy to fix. First, have her see if the printer is plugged into a wall outlet. (Don’t laugh. It’s fairly common.) Second, she should make sure there’s paper in the tray. And third, have her check the cable (probably USB or Ethernet) that connects the printer to the PC or router. This troubleshooting basics article has more advice. 10> Problem: My paper tray is flimsy. Solution: To cut costs on some printers, vendors often include low-capacity or flimsy trays. In her article “Is Your Printer Stealing From You?”, PC World's Melissa Riofrio lists seven printers with notoriously www.rechargeasia.com
cheap paper trays--each f rom major vendors such as Brother, Dell, Epson, HP, Ricoh, and Xerox. Shame on you guys. So what can you do? Before buying a printer, examine the paper tray carefully. If it looks like it’ll break after the first sideswipe, it’s probably wise to get another model. If the tray is too small for your printing needs, see if there’s a highercapacity option. Or you could try this guy’s approach to fixing a busted printer.
Note: If yo u ha ve an y qu est ion ab ou t the rem an uf ac tur ing tec hn olo gy or if yo u ha ve oth er pu zz les yo u nee d to solve, you may con tact Recharge Asia M ag az ine for mo re hel p. W e als o welcome you to sha re your experienc e and remanufactur ing tips. Email: news@rechar geasia.com
如果您有任何关 于再生方面的技 术 问 题 ,您 可 以 联 系 我们，获得帮助。 我们也将非常高 兴的与您一起分 享 您关于打印耗材 再生方面的经验 和 心得。
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Ricoh Develops the World’s First(*) Biomass Toner Sustainability is crucial to society’s survival. Ricoh believes that a company must take responsibility for all the materials used in its products. Ricoh does this while focusing on two points: minimizing the amount of resources extracted from the natural world, and finding alternatives to resources at risk of depletion. Toward this end, Ricoh is actively converting the materials it uses from non-renewable petroleum resources to reproducible biomass as well as recycling its products. Biomass plastic has already being used in some Ricoh products. In a recent highlight, Ricoh developed the world’s first(*) biomass toner as a genuine manufacturer’s supply item, and released machines that utilize this toner in the Japanese market. About 80% of conventional toner is petroleum-based resin. Our new “for E toner” however, has a biomass content of 25% of the entire mass including the resin. The “for E toner” will help reduce environmental impact in the following two ways: 1. Suppressing CO2 emissions from burning the toner printed on used paper. (Including toner elements separated from the paper in the paper recycling process.) 2. Reducing the use of depletable petroleum resources Ricoh got an early start in using biomass toner in actual products. We will continue accumulating technologies and know-how on the biomass toner, with the goal of preserving the environment.
developing biomass toner (*1), for which we adopted plan-based resin. The biomass toner requires less petroleum than conventional toner, and contributes to the prevention of petroleum depletion. Being carbon-neutral, the biomass toner works to reduce the net amount of CO2 emitted from the combustion of used toner. In November 2009, Ricoh released the world’s first digital multi-function copier featuring biomass toner, the “for E toner.” (This product is sold only in Japan.)
Biomass Toner Technology
Toner must meet a variety of characteristic requirements. To reduce the power consumption of a copier, the power required for thermal fixing must be reduced. This, in turn, requires the toner to be molten at a low temperature. However, toner with a low melting point has its own problems it tends to coagulate when stored under a high temperature, for instance. In this way, low-temperature fixing and heat resistance hinder each other. This dilemma can be solved depending on the characteristics of binder resin. Plant-based resins have been widely used for molding, but their characteristics are far from those required for toner resins. Ricoh has thus developed a new plant-based resin for use as toner binders. It is already in use as part of the binder for our biomassbased “for E toner.” The biomass content of the “for E toner” is 25% (*2). While meeting the requirements of both low-temperature fixing and heat resistance, the “for E toner” has the same high performance as our petroleum-based toner. With the excellent chargeability and fluidity, the “for E toner” has even attained a higher image quality than conventional toner. (*2) Ricoh uses the biomass content, in percentage, to indicate
Ricoh has developed a technology to use biomass as a raw material for resin, the primary element of toner. This technology will lessen the environmental impacts of toner use—it will suppress the depletion of petroleum and reduce CO₂ emissions through carbonneutral processes. Biomass used as primary element of toner When used copy paper is recycled, the paper goes through a deinking process, which separates the printed toner from the paper. The separated toner is then merely disposed of—it is either burnt or buried in landfills. Today’s technologies are incapable of recycling the toner printed on paper. Every year, more than 200,000 tons of toner is produced worldwide. About 80% of that amount is resin. To l e s s e n t h e environmental impacts of toner, Figure 1: Elements of toner Ricoh has been 54
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Figure 2: Recycling biomass toner (*1) Biomass resources are organic resources that are biologically reproducible, excluding fossil resources. Low-temp erature fixing and heat resistance—t wo contradictory features implemented
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how much biomass is contained in parts. Figure 3: The biomass “for E toner,” as used in a product To steadily establish technologies and know-how Ricoh has been examining many possibilities to reduce the environmental impact of toner, and considers the use of biomass effective at this point. It would be too late if we started developing biomass toner after the seriousness of global warming and petroleum depletion became clear. In the area of the conventional toner, Ricoh has many proven technologies, acquired over a very long time. We need to acquire the same technologies for the biomass toner, too. Ricoh has made an early start in using the biomass toner in actual products. Ricoh will continue accumulating technologies and know-how on the biomass toner in preparation for the fullscale operation in the future, intending to contribute to preserving the environment.
Development of alternative materials using biomass resins As part of its efforts to develop alternative materials to realize a low-carbon and resource-recirculating society, Ricoh is working on the development of components and toners for copiers by utilizing biomass resins. Biomass resins have been receiving increasing attention recently as they are recyclable and contribute less to global warming than their petroleum-based counterparts. In 2002, we launched development of biomass plastic for application in our copiers, and in 2005, rolled out the industry’s first multifunctional digital copier equipped with biomass components in its main unit (50% biomass content). In October 2008, we also released the imagio MP C2200, a multifunctional copier for which our new biomass plastic components with a higher biomass content (approximately 70%) are used. As collection and recycling of toners after printing is rather difficult, it is important to reduce the environmental impact of their components—currently, petroleumbased resins constitute the primary components. Ricoh has worked on the commercialization of biomass toners since 2006, and released them to market in November 2009. For more information please visit: www.ricoh.com
Fuji Film Dimatix Wins Printed Electronics USA 2009 Commercialization Award Award recognizes DMP-2800 Dimatix Materials Printer as the printer of choice for R&D and feasibility testing in inkjet printed electronics. F UJIFILM Dimatix announced that it won the Printed Electronics USA 2009 Commercialization Award at the sixth annual Printed Electronics USA conference and trade show for broad industry adoption of its highly successful DMP-2800 Dimatix Materials Printer. The Printed Electronics USA event held December 2-3, 2009 by IDTechEx in San Jose , California , is the world’s largest venue on the topic, having attracted more than 850 attendees from 28 countries. The Printed Electronics Commercialization Award recognizes outstanding achievement for an end product demonstrating the greatest tangible commercial success in photovoltaics or printed electronics. W hen the DMP-2800 Dimatix Materials Printer was introduced in November 2005, it quickly won praise as the industry’s first cost-effective, cartridge-based materials deposition system, able to precision print fluids such as organic polymers, nanoparticle, conductors, dielectrics, resists, nucleotides, enzymes, and proteins, etc., without heat or contact, which are qualities 56
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that have made short, experimental production runs feasible for a multitude of applications. Since then, more than 450 of the DMP-2800 printers and tens of thousands of singleuse Dimatix Materials Cartridge print heads have been purchased by organizations around the world to print fluids and molecules for applications ranging from RFID, flexible electronics and photovoltaics to biosensors and DNA synthesis reactions. The DMP-2800 also has set the stage for the new DMP-3000 Dimatix Materials Printer, which features a larger printable area of 300 x 300 mm, maintains tight positional accuracy and repeatability of ± 5 µm and ± 1 µm, respectively, and accepts multiple printheads to meet the needs of printed electronics R&D and support production scale-up. The DMP-3000 further extends the DMP range with a
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temperature controlled vacuum platen to support printing on rigid materials from plastic, glass, ceramics and silicon to flexible membranes, gels, thin films and paper products. The DMP-3000 also features an integrated drop visualization system that captures droplet formation images dynamically as droplet ejection parameters are adjusted; sophisticated electronics that allow nozzles to be calibrated on an individual basis to compensate for any channel-to-channel variability; and a fiducial camera enabling users to measure and align substrates, observe drop drying behavior, measure drop sizes and precisely calculate their placement. “The DMP-2800 has proved itself as the materials printer of choice worldwide for R&D and feasibility testing in inkjet printed electronics, and the Printed Electronics USA 2009 Commercialization Award bears this out,” said Martin Schoeppler, CEO and President of FUJIFILM Dimatix. “We have received several technology awards for our DMP-2800, and so we could not be more pleased to receive this prestigious award from IDTechEx recognizing its commercial acceptance.” FUJIFILM Dimatix previously was honored for the DMP-2800 with a Golden Mousetrap Award in the Hardware and Software, Rapid Prototyping Tools category by readers of Design News magazine as one of the most innovative new technologies introduced in 2005; with a Nano 50 Award from Nanotech Briefs® magazine in the Product category during NASA Tech Briefs’ 2006 National
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Nano Engineering Conference; and again in 2006 with the first Silicon Valley/San Jose Business Journal Emerging Technology Award (Biotechnology category), given to emerging companies and technologies that have the potential to profoundly impact people and businesses. About FUJIFILM Dimatix FUJIFILM Dimatix, Inc., the world’s leading supplier of dropon-demand inkjet printheads for industrial applications, is driving a revolution in inkjet technology to support a new generation of products for printing, industrial product decoration and materials deposition. The company's innovative inkjet technology and worldclass fabrication techniques enable OEMs, system integrators and manufacturers to build cutting-edge systems and manufacturing processes for high-performance, precision printing of traditional
inks and deposition of functional fluids on all types of surfaces, including flexible substrates. A wholly owned subsidiary of F UJIFILM Corporation, FUJIFILM Dimatix is headquartered in Santa Clara, California and maintains U.S. product development and manufacturing operations in California and New Hampshire . The company sells and supports its products worldwide through offices in the United States , Europe, Japan , Korea , China , Taiwan and Singapore . For more information, visit www.dimatix.com.
Epson Introduces World’s First Aqueous-Based White Ink Proofing Technology Epson America Inc. is announcing an all-new contract-quality proofing system that is designed to dramatically improve how package designers, flexographic, and gravure printing professionals produce packaging mock-ups and proofs. The Epson Stylus® Pro WT7900 takes advantage of the world’s first aqueous-based white ink printing technology and Epson’s latest achievements in high-resolution ink jet technology. Together, these advancements produce a new way of printing with the color white on a broad range of substrates including ink jet coated transparent and metallic films. “For years, proofing products in this market have been very expensive for customers to purchase, maintain and operate,” said Mark Radogna, group product manager, Epson America. “When a white ink is required in the printing process, the Epson Stylus Pro WT7900 represents an exciting new way for proofing and prototyping both flexographic and gravure printing products.” Designed specifically for proofing flexographic and gravure print jobs that require the color white, the Epson Stylus Pro WT7900 incorporates Epson’s latest achievements in high58
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resolution ink jet technology – including the breakthrough Epson UltraChrome® HDR White Ink. Epson UltraChrome HDR White Ink introduces an all-new Organic Hollow Resin Particle Technology, which forces light to randomly scatter, producing the illusion of seeing the color white. This innovative approach to producing the color white results in an extremely high white ink density, as well as the ability for custom white color toning. It also provides professional shortterm color stability for mission-critical color proofing on a range of new substrates including ink jet coated transparent and metallic films. Unlike traditional white ink chemistry, Epson UltraChrome HDR White Ink is a safer, water-based resin particle that is void of any known carcinogens. Capable of pr inting
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directly on both ink jet coated clear and metallic films, in roll or cut sheet, up to 24 inches wide, the Epson Stylus Pro WT7900 can proof virtually any size print job thrown at it. Whether creating contract proofs of various packaging products requiring a clear or metallic base, or producing color accurate packaging mock-ups or prototypes, the Epson Stylus Pro WT7900 can easily proof the most difficult flexographic and gravure print jobs. In addition, Epson America worked closely with CGS, EFI, GMG, Esko Artwork, and Kodak to ensure their RIP and workflow software takes full advantage of the Epson Stylus Pro WT7900 technology. The Epson Stylus Pro WT7900 will be available through authorized Epson resellers in February 2010 for an estimated price of $8,495. For additional information on the Epson Stylus Pro WT7900, visit www.proimaging.epson.com.
About Epson America Inc. Epson America Inc. is the U.S. affiliate of Seiko Epson Corporation and a leading provider of digital imaging products that exceed the vision of its customers. The companyâ&#x20AC;&#x2122;s extensive range of printers, scanners and 3LCD projectors are renowned for their high quality, functionality, compactness, and energy efficiency. The Seiko Epson organization is proud of its ongoing contributions to the global environment and for the second year in a row is part of the Dow Jones Sustainability World Index, an indicator for leading companies in economic, environmental and social criteria.
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Canon U.S.A. Introduces a New and Easy Photo Printing Application for the Apple IPhone Canon U.S.A. Inc., a leader in digital imaging, announced its free Easy PhotoPrint App, which is now available on the App store. The Canon Easy Photo-Print App enables wireless photo printing from your iPhone or iPod touch to a compatible Canon PIXMA printer via a wireless network with a few simple taps. The new Canon Easy-PhotoPrint (iEPP) app is an ideal solution for consumers
looking to print and share their photos. Canon challenges users to get creative by allowing them to choose from a variety of sizes and paper types. The Canon EasyPhotoPrint for the iPhone app allows users to print photos as large as 8 1/2 x 11 on six different types of paper. Now a family outing to the beach or a picture from a birthday party can be printed from almost anywhere to be shared with friends and family. Additionally, this new application allows consumers to print up to 20 copies at one time to a compatible Canon
PIXMA printer, PIXMA MP990, MP640 and MP560 Wireless Photo All-in-One (AIO) Printers for easy creation of photos. “Canon continues to make the printing experience as seamless and easy as possible with the addition of new technologies such as the Canon Easy-Photo Print Application,” said Yuichi Ishizuka, Senior Vice President and General Manager, Consumer Imaging Group, Canon U.S.A. “This new technology enables users to print multiple images at one time while selecting varying sizes and paper types, making it easier than ever for consumers to print the images they want from their revolutionary iPhone or iPod touch.” Canon PIXMA Wireless Photo All-InOne Printers Canon has once again taken quality and ease to a whole new level with the MP990, MP640, and MP560, the latest addition’s to the PIXMA line of Wireless Photo All-In-One Printers. These stylish printers, with built-in Wi-Fi1 capabilities provide users with many different options to accommodate printing needs. With the ability to print, copy, scan and now the use of the new Easy-PhotoPrint for iPhone application, users can be confident that all tasks, from printing photo albums of a family reunion or scanning in pictures f rom the past, can be accomplished quickly and easily with superior quality. About Canon U.S.A., Inc. Canon U.S.A., Inc. is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE: CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008 †, with global revenues of US $45 billion, is listed as number four in the computer industry on Fortune Magazine’s World’s
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Most Admired Companies 2009 list, and is on the 2009 BusinessWeek list of “100 Best Global Brands.” Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – “all people, regardless of race, religion or culture, harmoniously living and working together into the future” – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon. com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss.
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Lexmark Platinum All-in-one Printer named as CES Innovations 2010 Design and Engineering Award Honoree Lexmark International, Inc. (NYSE: LXK) announced that it has been named an International CES Innovations 2010 Design and Engineering Awards Honoree for its Platinum all-in-one (AIO) inkjet printer, one of eight new AIOs introduced this year for small and medium-sized business. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting edge consumer electronics products across 36 product categories. “When we began developing the Platinum our goal was to provide solutions that go way beyond printing -- saving our customers time and money, and being recognized by the Consumer Electronics Association proves we did just that,” said Paul Rooke, Lexmark executive vice president and president of its Imaging Solutions Division. “Unique features, such as our SmartSolutions,
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which make customers’ workflow more simple and elegant, when combined with lowest black printing cost in the industry, deliver a value proposition in the AIO category that is unmatched in the small-to-medium business market.” Touch Screen Printers and SmartSolutions The Platinum is a powerful printing device that balances design and function to match the contemporary professional's home or small office. The Platinum features four-in-one capabilities (print, scan, copy and fax) and Lexmark’s myTouch technology, a Webconnected1 touch screen that provides a superior user interface. From the touch screen customers can access and print content directly from the Web, and Lexmark’s innovative SmartSolutions enable customers to access easy-to-use applications like the Business card scan2, Apple’s MobileMe Gallery or accessing your photos from Photobucket. SmartSolutions eliminate time wasted on multiple-step processes by providing one-touch shortcuts, such as group faxing or scan to e-mail templates. Lexmark engineers also equipped the Platinum with a feature
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that helps users save money and the environment - an Eco-Mode button. With one touch, users can practice green-friendly printing via an energy saving “sleep mode” and duplex printing, skipping over-complicated configuration steps. Industry’s Lowest Black Ink Cost Lexmark’s new 105XL black ink cartridge delivers businesses penny-per-page3 mono printing, which equals bottom-line savings potential for small businesses that typically print black-and-white documents. With a suggested MSRP $4.99, businesses can buy high-yield black cartridge replacements that deliver the lowest black printing cost in the industry and long-life ink performance. The prestigious Innovations Design and Engineering Awards have been recognizing achievements in product design and engineering since 1976. It is sponsored by the Consumer Electronics Association
(CEA)®, the producer of the International CES, the world’s largest consumer technology tradeshow, and endorsed by the Industrial Designers Society of America (IDSA), the voice of industrial design, committed to advancing the profession through education, information, community and advocacy. Lexmark’s Platinum AIO inkjet printer will be displayed at CES Unveiled: The Official Press Event of the International CES on Tuesday, January 5, 2010 in Las Vegas, Nevada. The Innovations Design and Engineering Showcase will feature honorees by product category in the Grand Lobby of the Las Vegas Convention Center. The Innovations entries are judged based on the following criteria: • Engineering qualities, based on technical specs and materials used • Aesthetic and design qualities, using photos provided • The product’s intended use/function and user value • Unique/novel features that consumers would find attractive • How the design and innovation of the product compares to other products in the marketplace Products chosen as an Innovations Honoree reflect innovative design and engineering of the entries. Examples may include the
first time various technologies are combined in a single product or dramatic enhancements to previous product designs. Innovations 2010 Design and Engineering Honoree products are featured on www.CESweb.org Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL. Lexmark’s new AIO inkjet line is available at select Apple stores, Office Depot, Office Max, Staples, Sam’s Club, BJ’s, Fry’s, HH Gregg and MicroCenter. Small businesses can also buy at Lexmark. com as well as other popular online sites. About Lexmark Lexmark International, Inc. (NYSE: LXK) provides businesses of all sizes with a broad range of printing and imaging products, solutions and services that help them to be more productive. In 2008, Lexmark sold products in more than 150 countries and reported $4.5 billion in revenue. Lexmark and Lexmark with diamond design are trademarks of Lexmark International, Inc., registered in the U.S. and/or other countries. All other trademarks are the property of their respective owners. All prices, features, specifications and capabilities are subject to change without notice. Note: 1. Internet access, computer and router required. Does not have Internet browser capability. Not all displayed content can be printed. 2. Not compatible with Mac or Linux. Available for download through August 2010. 3. Based on 105XL black ink cartridges $4.99 MSRP in US dollars and a yield of 510 standard pages, estimated in accordance with ISO,IEC24711. Actual yields may vary. Actual cost in other countries may vary. “Lowest Cost” claim based on comparison with other inkjet all-in-ones as of June 1, 2009. The 105XL black ink cartridge is available on the Professional Series Platinum and Prestige models. To learn more about Lexmark’s Professional Series and Home Off ice Series of printers, please visit: http://www.lexmark.com
Wanzhong Company Expands Production Scale Wanzhong is located in the beautiful coastal city Zhuhai, Special Economic Zone in Guangdong Province, China,established in 1996.We sepcialize supplying HP original printer parts and developing sales channels. For ten years’ effort, Wanzhong not only become a leading supplier of printer parts in Mainland China, but it has also established good cooperative relationships with Southeast Asia, European, American and
African customers. Wanzhong primarily deals with printer parts for Laser printer, Inkjet printer and Plotter. Products are as follow: all models of Fuser, Maintenance kit, Heating element, Pick up roller, Separation pad, Pressure roller, fixing film Assembly, Scanner, Formatter board, Power board, Trailing cables, Carriage, and so on. They are currently searching for a channel of Epson, Lexmark and IBM printer parts to www.rechargeasia.com
satisfy their customer’s need completely. Wanzhong has an abundant and complete stock, a good sales channel and professional technicians for customer service. Otherwise, they have established our special website---http://www.wz5555. com. Superiority Share is their service tenet. They stive tobe your reliable partner, offering sincere service with high quality and competitive prices.
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Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges By Mike Josiah and the technical staff at Uninet Imaging A division of Summit and Uninet Products
Mike Josiah Mike Josiah is the Technical Director at Summit Technologies, a division of Uninet Imaging. A global distributor of toner, OPC drums, wiper blades and other supplies. An industry veteran since 1987, Mike is a member of ASTM committee F.05, the STMC Technician Certification Committee as well as an STMC trainer. He regularly contributes articles and teaches seminars at association meetings and trade shows. The HP CLJ CP-6015 printers were
introduced in May 2009 and are based on a 40ppm, 600 DPI laser engine. The processor is rated at 835MHz, and the memory is fixed at 512Mb. These printers are very large and very expensive. The cartridges are also, (Large and expensive). These machines have separate toner and drum units. The good news is that the toner cartridges are very easy to remanufacture and quite profitable. The bad news is the drum units are a bit complicated. Parts tend to jump out as you take them apart. Not to worry though we have all the parts in their correct places and show you how to put them back together in the proper order. Both cartridge use chips that need to be replaced each cycle. The toner cartridges used in these machines are as follows: Black CB380A 16,500 $298.31 List Cyan CB381A 21,000 $466.41 List Magenta CB383A 21,000 $466.41 list Yellow CB382A 21,000 $466.41 List The Drum units used are: Black CB384A 35,000 $172.52 List Cyan CB385A 35,000 $485.31 List Magenta CB387A 35,000 $485.31 List Yellow CB386A 35,000 $485.31 list The machines currently in this series are: CP6015dn CP6015de CP6015x CP6015xh 64
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There are also some MFP machines in
this series. They use the same color toner cartridges and all the same drum units, but have a different black toner cartridge, the CB390A. As this cartridge was just released, this cartridge is not covered here. The MFP Machines are: CM6030 MFP CM6030f MFP CM6040f MFP Toner cartridge remanufacturing Tools needed: Toner approved vacuum. A small common screw driver A Phillips head screwdriver Modified soldering iron, or drill with ½” drill bit. (See text & picture) Hot Glue gun or drill and self tapping screws (See text) Supplies Needed: HP CLP CP-6015 toner Replacement chip for toner cartridge Toner Magnet cloths 1) The toner cartridge does not have a fill plug or an opening large enough to clean or refill it through. Because of this, the cartridge needs to have a hole cut. This is best done with a soldering iron with a screw in tip and a ½” copper plumbing end cap drilled, filed and screwed on the iron. You can also drill the hole, but you must be very careful not to get plastic shavings inside the cartridge. See Figure 1. The soldering iron was bought at Radio Shack.
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Figure 1 The tip is not a common thread size, but a #8 screw can be forced in. If the screw is too long, use lock washer to take up the space. 2) The best place to do this is under the end cap. This way there is no chance the sealing label will be pulled off. Carefully peel off the label on the end cap. See Figures 2 & 3
Figure 2 3) Remove the screw. See Figure 4 4) Slide the cover up and off of the cartridge. See Figure 5 5) Remove Place the hole in the top
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Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges
Continued
9) Remove the top cover and side cover. See Figure 11
Figure 3
Figure 7 seal Check for leaks. See Figure 8
Figure 11 10) Slice the melted plastic off and if using screws to re-attach the cover, drill 4 small holes in the areas indicated on the seal cover. The preferred and easier method is to use a hot glue gun to secure the cover when re-attaching it. See Figures 12 & 13
Figure 4 Figure 8 8) Once a seal is available, it will be installed by removing the 3 screws on the top of the seal assembly, and single screw on the side cover. See Figures 9 & 10 Figure 12 Figure 5 left section as shown. See Figure 6
Figure 9 Figure 13
Figure 6 6) Clean all the remaining toner, and fill with dedicated HP CLJ CP-6015 toner. See Figure 7 7) Cover the hole with a good quality label 66
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Figure 10 www.rechargeasia.com
11) Remove the seal cover by carefully prying it off. See Figure 14 12) Install the new seal. Wrap the tail around the take up gear. See Figure 15 13) Place the seal cover back on and using a hot glue gun, glue the cover in place. If you drilled holes, install the 4 small self tapping screws. See Figure 16
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Drum Cover Toner Magnet cloths 1) Slide the drum cover off. (If installed). The cover slides off to the right side. See Figure 21
Figure 14
Figure 18
Figure 21
Figure 15
Figure 19
2) On the label side of the cartridge, remove the three screws. Note that the outside edge screw is large than the others. See Figure 22
15) Replace the chip. See Figure 20
Figure 22
Figure 16 14) Install the top cover, side cover and 4 screws. See Figures 17 & 18 15) Slide the fill side end cap in place. Install the screw and replace the label. (The label as you can see is easily torn). See figure 19
Figure 17
Figure 20 Drum cartridge remanufacturing Tools needed: Toner approved vacuum. A small common screw driver A Phillips head screwdriver Spring hook tool Razor blade knife 3/32â&#x20AC;? pin punch 1/16â&#x20AC;? pin punch Small tack hammer Hot Glue gun Supplies Needed: HP CLP CP-6015 drum New Wiper Blade Replacement chip for Drum cartridge www.rechargeasia.com
3) Cut a rectangle hole in the label as shown and press down on the tab to release the end cap. A small metal pin may come with the end cap. Be careful not to lose it! See Figure 23 4) Remove the two loose metal pins. See Figure 24
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Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges
Continued
8) Remove the Belt/gear train and 2 augers. Vacuum out all the remaining waste toner from the augers, chambers, and belt/gear train. See Figure 28
Figure 24
Figure 31
5) Remove the spring. See Figure 25
contact side end cap. See Figure 32 Figure 28 9) Slide the bearing off the drum shaft on the contact side. See Figure 29
Figure 25
Figure 32
6) Lift the developer unit off the cartridge. See Figure 26
12) Pull the drum axle and end cap out together approximately 2â&#x20AC;?. Note the location of the springs! They must go back this way when you re-install the end cap! Remove the end cap. Be careful not to lose the two springs! See Figures 33 & 34
Figure 29
Figure 26 7) Remove the single screw and belt/gear train. See Figure 27
10) With the small 3/32â&#x20AC;? punch, and the pin angles so the bottom clears the cartridge, knock out the pin from the drum axle. Be sure to knock it all the way out. If you try to pry it out the pin will be ruined and will not fit any more in the shaft. If you do not angle the pin it can become jammed in the cartridge wall and will be very difficult to remove. See Figures 30 & 31 11) Remove the three screws f rom the
Figure 33
Figure 27 68
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Figure 30 www.rechargeasia.com
13) Remove the two metal pins. See Figure 35 14) Remove the drum axle the rest of the way and remove the drum. See Figure 36 15) Rotate and slide the metal bar out from the non-contact side. The right gear will come loose. See Figure 37 16) Remove the PCR assembly. The film will come with it. See Figures 38 & 39
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Figure 34
Figure 38
Figure 42
Figure 35
Figure 39
Figure 43 hole. Vacuum this chamber out! No not use compressed air or you may damage internal seals. See Figure 44
Figure 36
Figure 40 Figures 41 & 42 19) Clean out the waste toner from the wiper blade area and auger area. Make sure the felt seals are clean. See Figure 43 20) Finish cleaning out any remaining waste toner from the rear auger chamber
Figure 44 21) Install the new wiper blade and 2 screws. See Figure 45
Figure 37 17) With a razor blade knife, slice the seal along the back edge of the wiper blade. See Figure 40 18) Remove the 2 screws on the wiper blade. Carefully pry up the blade carefully cutting the wiper blade seal as you go. See
Figure 41 www.rechargeasia.com
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Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges
Continued
22) Clean the PCR and install the PCR assembly. Be careful not to damage the film. Replace the conductive grease on the black holder side of the PCR. See Figure 46
Figure 49
Figure 53
Figure 50
Figure 54
Figure 46 23) Install the metal bar and gear. You have to rotate the bar to get the various bushings through the shaped hole. Make sure the last bushing is seated in the cartridge. See Figures 47, 48 and 49
the spring fits in the groove on the drum axle. Install the three screws. See Figures 55 & 56
Figure 47
Figure 51 on the post and the tail fits through the hole as shown. See Figures 52 & 53 Figure 55
Figure 48 24) Install the drum large hub side to the gear side of the cartridge. Slide the drum axle in from the gear side. See Figure 50 25) Knock the pin out f rom the metal drive gear on the drum axle, remove the gear. See Figure 51 26) Install the long spring so the base fits
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Figure 52 27) Remove the metal bushing from the drum axle and place it in the end cap behind the spring. See Figure 54 28) Start to install the end cap. Make sure www.rechargeasia.com
Figure 56 29) Install the drive gear onto the drum axle, and insert the pin by tapping it in with a larger punch and small hammer.
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Make sure you have installed the gear properly! See Figures 57 & 58
Figure 60
Figure 64
Figure 61
Figure 65
Figure 57
the fill plug, dump the old developer vacuum the chamber out and install the new developer. At this time we do not recommend the doctor blade be disturbed. See Figure 66
Figure 58 30) Align the hole in the drum hub to the hole in the drum axle and insert the pin. See Figure 59
Figure 62 the gears until the augers are seated in the opposite hubs. You will hear them click into place. See Figures 63 & 64 Figure 59
Figure 66
31) Snap in the large metal pins on the gear side. See Figure 60 32) Install the metal bushing on the opposite side of the drum axle. See Figure 61 33) Install the two remaining large metal pins. See Figure 62 34) Install the 2 augers into the belt/drive assembly as shown. The keyed end of the shorter auger fits into the gear hub, and the flat end of the larger into the other. Install the augers and belt assembly. Turn
37) Install the developer unit onto the drum unit. Make sure you set the tail of the long spring onto the tab and then install the short spring as shown. See Figures 67, 68 & 69 38) On the gear side, install the small metal pin in the end cap. Install the end cap while rocking the developer unit back and forth until the metal pin fits into the developer unit. See Figures 70 & 71 39) Install the three screws. Place the
Figure 63 35) Install the single screw on the belt/ drive assembly. See Figure 65 36) When developer is available, remove www.rechargeasia.com
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Remanufacturing the HP CLJ CP6015 Toner and Drum Cartridges
Continued
Printing a test page:
Figure 67
Figure 71
Figure 68
Figure 72
Press MENU and then select INFORMATION There are multiple test pages that can be run: Menu Map Configuration Supplies Status Usage page Color Usage Demo RGB Samples CMYK Samples Various fonts There are also Print quality troubleshooting pages that can be run: Press menu Press the down arrow until DIAGN0STICS appears on the display Press the “Check” button Press the down arrow until PQ TROUBLESHOOTING Press the “Check” button A series of pages will print out. Follow the instructions on the pages. Adjusting the Color:
Figure 69
Figure 73 41) Slide the drum cover in place. See Figure 74
Figure 70 larger screw into the outer edge hole. See Figure 72 40) Replace the chip by slicing the melted plastic from the top edge. Slide the chip out and replace. Lock the replacement chip in with 2 small dots of hot glue. See Figure 73 72
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Figure 74
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Press MENU, Select CONFIGURE D EV I C E , a n d t h e n s e l e c t P R I N T QUALITY You can then change the Highlights, midtones and shadows for all 4 colors. T h e re i s a l s o a h a n d y “ RES TO RE COLOR VALUES” selection just in case. Repetitive defect Chart: There is a 36mm developer roller in drum unit; the color of the defect will determine the faulty drum unit. 40mm PCR in OPC drum unit. 50mm Transfer roller #1 71mm Transfer roller #2 82mm Tension in the transfer unit 94mm OPC Drum. Color of defect will determine the faulty drum. 144mm Pressure roller in fuser 148mm heat roller in fuser
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Static Control Appoints Tiffany Trammell as West Coast Business Development Manager Static Control, the global leader in aftermarket imaging component design, development and manufacturing, is pleased to announce the appointment of Tiffany Trammell as the West Coast Business Development Manager. Trammell, whose territory is based in California, USA, and will reach to the Rocky Mountains, has worked in the imaging aftermarket for 16 years with various Static Control competitors. Trammell says, “When I toured Static Control’s manufacturing facilities, I saw first-hand the magnitude of commitment. I am confident that customers will benefit from the research technology and quality control. No other company in the world compares to Static Control. You never really have a clear concept of who Static Control is unless you have toured the plants. Seeing is believing. “It’s like you think every jelly bean is like any other jelly bean.
You expect it to be sugar and the taste to be the same. Clearly that wasn’t the case. I want to bring as many customers as I can possibly bring to Static Control.” Chad Radomski, director of West Coast business development and Trammell’s supervisor, says, “I have been in the industry for nearly 15 years and worked for two of our competitors prior to joining the best in the industry. The difference is that Static Control designs, develops and manufacturers the equipment to manufacture the products, and, above all, quality control is a religion. I had only worked for third-party distributors before coming to Static Control. That is why I joined the best. Tiffany comes on board for the same reasons.” Ed Swartz, founder and CEO of Static Control, says, “Ms. Trammell will do a great job because she is energetic, enthusiastic and experienced in our industry, and she will take great care of our customers.” Static Control, headquartered in Sanford, North Carolina, is the Global Leader in Aftermarket Imaging and Remanufacturing Technology.
MSE Captures Environmental Award Micro Solutions Enterprises (MSE), an industry leader for quality compatibles, has won recognition of distinction as California honors workplaces committed to waste reduction. California leads the nation in its effort to reduce waste and each year businesses are being recognized for their innovative, environmentally friendly programs and policies. This year MSE is being named a recipient of the 2009 Waste Reduction Awards Program (WRAP). This year’s WRAP honorees have diverted more than two million tons of materials annually from local landfills through aggressive resource management and recycling programs, and their voluntary waste reduction efforts have improved their balance sheets through savings of $150 million in operating costs. “Approximately half of the 93 million tons of solid waste generated annually in California comes from the business sector; MSE will continue doing its part, but we all need to do more,” said Yoel Wazana, president. “For more than 15 years, MSE has been an environmentally conscious company. Since 2007, we have recycled more than 2,300 tons of manufacturing waste and we
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are also proud to be a ISO 14001 certified company and EPA WasteWise Partner.” About MSE MSE, a ISO 9001/ISO14001 certified company utilizing 28 patented and patent-pending technologies, manufactures a full line of high-quality compatible toner cartridges, MICR toner cartridges and printhead based inkjets. MSE’s manufacturing capacity exceeds 300,000 toners and 200,000 inkjet cartridges per month. The company owns and operates more than 260,000 square feet in California and Pennsylvania as well as additional distribution facilities in Canada, the Netherlands, Brazil and Israel. MSE offers full solutions for outsourcing, private labeling, private packaging, and blind-drop shipping. The company also offers comprehensive managed print solutions, award-winning sales training, customized marketing materials and additional valueadded services. For more information please visit at: www.mse.com
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Prime Success Becomes the First Macau Company to Be Certified By STMC Prime Success Company Limited (PSC) is pleased to announce that PSC has been certified by STMC. In October 2009, Prime Success Company Limited (PSC) completed the rigorous training program conducted by authorized STMC trainer. PSC has been verified to comply with a series of integrated standardized tests on all-in-one toner cartridge and was given STMC certified status. PSC is proud to align with this international standardization of product testing methods which enable PSC to supply reliable compatible toner cartridges for customers worldwide. STMC (Standardized Test Methods Committee) is a global committee which finds and promotes standardized test methods for the printer toner cartridge industry. The test methods are used to evaluate toner printer cartridge performance. Standardized test
methods sets the quality standard for the print consumable industry. The certification is not only a testimony to the priority we place on quality but also a reflection of our commitment to continuous improvement and world-class business excellence. For the STMC detail, please refer to the official website (http://www. i-itc.org/what_standards.htm). For the list of STMC Certif ied Companies, please refer to this link (http://www.i-itc.org/stmcompanies.htm) Prime Success Company Limited Prime Success is specialized in producing compatible toner cartridges which suitable for most of the popular laser printers. PSC commits to produce quality and reliable consumable products. Visit the website for more information: www.prime-success.com.mo
Sensient Announces New Website to Feature Techenical Colors Group Sensient Technical Colors Group announces the launching of its new web site, www. sensientinkjet.com, which features the broad range of capabilities that Sensient has. The new website brings together the four separate inkjet businesses under one global site. The web site offers a full spectrum o f S e n s i e n t i n k j e t p ro d u c t s , b ac k e d by Sensient ’s unparalleled expertise in technical colors and inks. With finished inks, component dyes and pigments, Sensient also offers creative formulations to meet the exacting needs of its customers. Sensient manufactures inks for desktop applications, coding and marking and direct mail
operations as well as dispersions and specialty inks, wide array inks and custom inks. Sensient global reach, with research and development and manufacturing sites based in St Louis, MO, Carlsbad, CA, King’s Lynn, UK, and Morges, Switzerland, assures that customers can receive customized and efficient service no matter where they are located. Each location offers individual product line focus, while at the same time providing customers a limitless palette of inkjet solutions on a world-wide basis. Keith Lindfelt, General Manager for Sensient Imaging Technologies said, “The website highlights the group’s expertise in www.rechargeasia.com
providing a world-class product line-up while demonstrating the particular strengths of each location.” About Sensient Technical Sensient Technical Colors Group is a business unit of Sensient Technologies Corporation, a leading global manufacturer and marketer of colors, flavors and fragrances. Sensient employs advanced technologies at facilities around the world to develop specialty food and beverage systems, cosmetic and pharmaceutical systems, inkjet and specialty inks and colors, display imaging chemicals, and other specialty chemicals. RECHARGEasia
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West Point Products Releases Four New Bio-Based Skus under Agritone Brand West Point Products, a leading manufacturer of aftermarket imaging supplies, has announced the availability of four additional SKUs under its AgriTone™ brand of premium replacement toner cartridges containing biocontent. Included in the new release will be the HP LaserJet 1010/1012 series, the high yield versions of cartridges for the HP LaserJet 1200, and the 1300 series of printers. The HP LaserJet 1200 cartridge is also available in a regular yield version. All of these cartridges have passed West Point Products’ stringent quality testing, conducted according to STMC standards in the company’s ISO 9001 registered facility in Valley Grove, WV.
The company initially launched its line of AgriTone™ premium replacement toner cartridges in late August, releasing five SKUs designed for workgroup printers with the initial announcement. This most recent release expands the AgriTone™ line to include cartridges for smaller workgroup printers by HP. “We are pleased with the progress we have made in expanding the AgriTone™ line of cartridges so quickly after the initial launch,” stated Joe Lucot, West Point Products’ President and COO, “Maintaining both the quality of the product and the amount of biocontent adds a degree of complexity to this product line. Our ability to rise to that challenge is reflective of our commitment to our customers. Our dealers and resellers have come to expect a certain level of quality from West Point Products, and we are confident in ability to deliver on that every day.” “Our early experiences with the success of AgriTone™ have confirmed to us that there is a great deal of opportunity for this type of eco-friendly product,” added Tom Day, CEO, “Our initial
launch of AgriTone™ allowed us and our dealers to address the needs of environmentally conscientious users of workgroup printers. Now, with this additional launch, we are able to address the needs of an even wider audience, making the opportunity for our dealers that much greater. We are excited about what the future holds for the AgriTone™ line of cartridges.” AgriTone™ cartridges contain BioBlack™, a patent-pending toner containing the highest proportion of bio-content available on the market today as verified by third-part testing. The cartridges perform to the same quality standards that customers have come to expect from West Point Products, while using toner containing
35+% bio-content. West Point Products has been a leading manufacturer of premium replacement imaging supplies since 1972, having built its business by adhering to its self-prescribed 5 Pillars of Success: Quality, Service, Selection, Integrity, and People. In support of this commitment to its customers, West Point Products has become one of only a handful of companies in the imaging industry to hold both ISO 9001 and STMC certifications. As further testament to West Point Products commitment to its customers, it continues to lead with innovative products and service offerings, including Axess MPS, a suite of MPS products and services, and AgriTone™ Premium Replacement Cartridges, remanufactured cartridges with high levels of Bio-content. Locations include Gananoque, ON, Washington, PA, Jacksonville, FL, Houston, TX, Denver, CO, Irvine, CA, and the company’s headquarters in Valley Grove, WV. West Point Products produces exclusively in the United States and Canada. For more information please visit: www.westpointproducts.com
Faroudja Offers Bulk Toner for the Xerox Docucolor 3535 Faroudja Toner has released color toner in bags for the Xerox DocuColor 3535. 10 kilogram (22 pound) bags are sold for black, cyan, yellow and magenta, and can be purchased individually or in multiple quantities. “We’ve been selling more and more color copier toners, and this is our latest.” explained marketing director Tim Farrell. “It’s a versatile toner that also works for the 76
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Xerox Docucolor 30 & 40, but the biggest feature is the savings. With the bulk bags you reduce your cost by 40% compared to bottles.” Faroudja also offers a Xerox 3535 OPC drum. Fa ro u d j a Ton e r, i n S a n C a r l o s , California, additionally stocks color toner for Okidata, Xerox Phaser, Dell and supplies a wide range of parts and recharging tools. www.rechargeasia.com
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ILG Releases Compatible HP 9500 Color Printer Cartridges ILG (International Laser Group) announces a new release in HP 9500 color toner cartridges compatible for use in HP 9500 high-speed color printer. HP 9500 is a high-speed digital multifunctional printer with fax, scanner and copier in one unit, designed for professional offices. ILG’s compatible 9500 are available in sets of four; black, cyan, yellow and magenta. These high end color printer cartridges promise to be a big seller due to substantial cost savings compared to the OEM brand. This high volume color printer cartridge provides a high-yield of 25,000 pages per color, matching OEM in quality, print resolution, and yield. This is a high volume printer with multi-purpose trays and digital functionality and is one of the most popular color printers in use. ILG’s compatible set is backed by our 2 year warranty and offers significant savings to our resellers, dealers and distributors. “We are excited to offer this color series as a set. We are the one of the first to offer these high-demand products to our resellers. This product line offers tremendous opportunity for our customers; it will be a big seller.” Said Joe Shulman, Sr. V.P. of operations and sales.
virgin cores and quality components custom selected by our engineering team. ILG’s products are manufactured under stringent processes in our state-of-the art facilities, ensuring our products are of top quality. In addition, all products are backed by our 2 year, 100% warranty. Founded in 1988, ILG offers a comprehensive selection of high-quality compatible cartridges including toner, MICR toner, thermal transfer products and inkjets. ILG is one of the world’s top private-label, contract manufacturers and distributors of compatible imaging supplies. Located in Woodland Hills, CA, we operate three additional distribution facilities Illinois, Texas and Pennsylvania enabling us to offer next day delivery. For more information on International Laser Group, contact us at: www.ilglaser.com
About ILG Company ILG is a leading American imaging supplies manufacturer with over 500 Skus of in-depth product lines. Our toner cartridges utilize custom formulated premium toners; we use only OEM
Parai Releases a New Product for Market Parai (Paraí Innovative Solutions) released a new product that is essential for your company. With the new processed technology developed by Parai, the Quick Toner has become a new concept of toner cartridge testing. The new product tests the main cartridges models in the market today and simulates how the printer works. Features: • Efficiency • High Functionality • High Durability • High Technology • Best Price
manufacturing and accessories for toner and ink jet cartridges. Present in more than 60 countries, Parai produces equipments with ISO 9001 standards internationally acknowledged by its users. During Recharge Magazine’s World Expo 2003, in Las Vegas/USA, Parai won the second place in the Reader’s Choice Awards in the category of “Best Marketing Tool”. At the World Expo 2007, also in Las Vegas, Paraí’s IN-VAC machine won the Reader’s Choice Award for “Best New Product”. These awards pay tribute to our commitment of hard work and quality assurance. For more information please visit: www.ink3000.com
About Paraí Innovative Solutions Parai is currently the largest cartridge recycling industry in the Latin American. It is also one of the world’s leaders in machine www.rechargeasia.com
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Printer Essentials Releases Compatible Brother TN650 and DR620 Laser Cartridges Printer Essentials, Inc, a direct importer and supplier of high quality compatible and remanufactured imaging supplies announced the release of the compatible Brother TN650 laser cartridge and DR620 drum unit. These monochrome Premium Compatible cartridges are used in many of the popular Brother Color Digital Laser Copier/Printer (DCP) and Multi-Function Center (MFC) models, which are higher end workgroup printer models. Both cartridges (PE part’s CTTN650 and CTDR620) are in stock in Printer Essentials’ Memphis, TN distribution facility and are available for reseller purchase. “We are pleased to add these two compatible Brother cartridges
to our lineup,” says Dana Valley, Vice President of Sales for Printer Essentials. “The CTTN650 and CTDR620 provide a significant value opportunity for end users when switching from OEM cartridges. Our dealers and resellers will do very well with converting OEM customers over to these Premium Compatible cartridges.” The Premium Compatible CTTN650 cartridge and CTDR620 drum unit from Printer Essentials replace the OEM TN650 and DR620 units from Brother. The CTT650 has an average page yield of 8,000 pages, and the CTDR620 yields an average of 25,000 pages for a full cycle. The cartridges are used in the following popular Brother Multi-Function Center (MFC) and Color Digital Laser Copier/Printer (DCP) printers: Brother HL-5340D/HL5370DW/HL-5370DWT, MFC-8480DN/MFC-8890DW, and DCP-8080DN/DCP-8085DN. Printer Essentials provides drop shipping services nationwide through its PE Drop Ship program, including shipments to P.O. Boxes and military APO and FPO destinations. Packages are delivered via blind-drop shipping to the client’s customers Monday through Saturday and within 1-4 days depending upon the final destination ZIP code. With distribution on the FedEx hub in Memphis, Printer Essentials can quickly and economically ship to all dealers and resellers across the country. About Printer Essentials Printer Essentials is a direct importer and wholesaler of over 2000 compatible and remanufactured imaging supplies in the following categories: Inkjet Cartridges, Inkjet Paper & Media, Laser Toner Cartridges, Thermal Transfer Ribbons & Cartridges, Copier Toner, and Printer & P.O.S. Ribbons, Laptop Batteries, AC Adapters, Projector Lamps, and more. Printer Essentials provides Free FedEx Ground shipping on orders over $300, and just $10 per order extra for guaranteed overnight delivery (up to 30 lbs.). Over 1000 cartons of product are shipped every night from the stateof-the-art fulfillment center, centrally located in Memphis, TN just 2 miles off the FedEx Main Hub. Customers can leverage this distribution advantage by providing superior delivery service to their end users. Contact the Printer Essentials Sales Team at www.printeressentials.com
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UNINET UNIVERSAL SUPER COMPONENTS FOR LEXMARK E460 (GLOBAL) Los Angeles, CA - UniNet announces the release of Universal Super Components™, including X Generation™ and Absolute BLACK™ brand toners, Universal Superchip™, and key components for the use in The Lexmark E460, 360, and 260 series printers. These three monochrome laser printers use the same engine, with minor differences in print speed, standard memory and controller processor speed. The E260 is rated at 35ppm and the E360 and E460 are both rated at 40ppm. All models come standard with instant on fusing, built in duplexing, PCL and Postscript 3 emulations. The separate Photoconductor Kit is used in all three printers and is rated at 30,000 pages. The E260 uses the Standard Yield cartridge (3,500 pages), the E360 can use both the Standard Yield and the High Yield cartridges (9,000 pages) while the E460 can either use Standard, High Yield, or Extra High Yield cartridge (15,000 pages). The cartridges for these printers are similar, except for the toner fill weight and the chip. In addition, these cartridges can easily be converted from Standard Yield to High or Extra High Yield by simply adjusting the toner load and installing the corresponding Superchip™, eliminating the need to purchase additional High or Extra High Yield cartridges. These Superchips™ also features UniNet’s unique Cross-Functional Yield™ technology that allows any Superchip™ yield (3.5K, 9K, 15K) to be used in any of these printer models, expanding cartridge functionality.
typical 600 x 600 dpi resolution with PCL and Adobe Postscript 3 emulations. Duplexing is optional.
UNINET ABSOLUTE COLOR TONER & COMPONENTS FOR THE OKIDATA CX 2032 Los Angeles, CA - UniNet announces the release of Absolute COLOR™ toners, Smartchip™ and key components qualified to use in the Okidata CX 2032 MFP. This 20 ppm color and 32 ppm black multifunction printer uses separate toner and drum units. The toner is rated at 6,000 pages for black and 5,000 pages for the colors. Targeted at small to medium workgroups, this MFP features 1200 x 600 dpi printing, 50 sheet automatic document feeder and optional duplexing.
UNINET X GENERATION COLOR TONER & COMPONENTS FOR THE DELL 2135 Los Angeles, CA - UniNet announces the release of X Generation ™ toners, Smartchip™ and key components qualified for use in the Dell 2135 Multifunction Color Laser Printer. This printer is rated at 12 ppm color and 16 ppm black. Toner and Smartchips are offered for both the 1,000 page Standard Capacity cartridges and the 2,500 page High Capacity cartridges. For further information, please contact UniNet at + 1 (424) 675-3300 or visit www.uninetimaging.com
UNINET ABSOLUTE COLOR TONER & COMPONENTS FOR THE DELL 3130 Los Angeles, CA - UniNet announces the release of Absolute COLOR™ toners, Smartchips™ and key components qualified to use in the Dell 3130 CN color laser printer series. The Dell 3130 is an upgraded version of the 3110 printer, rated at 26ppm in color and 31 ppm in black. Black cartridges come in a Standard Capacity 4,000 and a High Capacity 9,000 page version while the colors are available in Standard Capacity 3,000 and High Capacity 9,000 versions. The printer offers standard features such as the
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Message from the Publisher 一月， 是一年中最值得期待的月份，我们往往愿意用最期许的眼光和最积极 的心态去看待这个特别的月份。所以中文里常常有“一元复始，万象更新” 的句子，意思就是时间的年轮在这个月，循环反复再次的重新开始记数， 而世间万物，各行各业也都因此有了新的气象和繁荣。 所以我们往往把最美好的愿景还有祝福都放在一月去抒发和表达，当 然我们也在这样特别的日子里彼此分享不同的喜悦。而作为亚洲再生业杂 志，在这样新的一年，当然也有很多美好的希望和对未来新的计划与我们 所有影像耗材行业的朋友分享，首先，我想要告诉所有读者，亚洲再生业 现在已经可以在线阅读了！是的，为了方便新老读者能在第一时间内不受 发行限制，更加方便快捷的阅读到我们杂志，亚洲再生业官方网站（www.
rechargeasia.com） 正式增加在线阅读的功能，您只要登陆我们的网站，在首页点击杂志封面图标，就可浏 览到最近几期的亚洲再生业杂志电子版！而且目前所有的在线浏览都是免费的！我们欢迎更多的喜欢亚洲再 生业的读者，加入到我们的网站会员当中，共同参与到亚洲再生业网站的建设和完善当中。 此外，还有一个令所有亚洲再生业人感到欢欣鼓舞的大事，我们的 2010 东南亚国际影像耗材展（印度 尼西亚）正式向全球影像耗材行业推出以来，受到了广大行业企业和同行的热列欢迎和积极支持，目前定 展情况异常踊跃，由于本次展会将首次和东南亚大型的电脑 IT 展，也是印度尼西亚最大规模的电子产品展 Festival Komputer 联合举办，无论在规模和人气，都将较以往有很大的提高，这也增强了无论是作为主办方 的我们，还是其他一些参展商的信心。 总之，在这个月，亚洲再生业衷心的希望，我们的行业、我们周围的一切，都因为新的一年的到来而以 新的面貌欣欣向荣！ 执行编辑 刘师同
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The Market, a Birthday, and the Mysteries of the Zodiac
影像耗材市场，生日和星相的奥秘 作者：古斯塔沃-莫林那提 几天前，我读了一篇关于命理的文章，文章指出当一个 人仔细回顾他的生命历程时，定会发现每7年总会出现一些足 以成为生命转折点的事情。这个诅咒（或者是祝福）产生的 原因归咎于土星，它需要28年的时间绕黄道12星座一周，每 7年就会同自己的起始点形成一个“命理之角”。我当然不 是完全都理解，而且也不信星座星相之类的学问，但是不可 否认的是，这个理论对我产生了极大的诱惑，以至于我回顾 起了我的一生，要看看这个土星星相理论使我的人生产生了 怎样的改变。几个结果另我惊讶不已，我发现2002年我们发 表了第一篇 “再生指南”（Guía del Reciclador），这无 疑对我的个人生活和事业产生了显著的影响。这已证明了此 文章的理论的真实性，直到这7年的轮回把我们带到了2009 年。因此我要许下一点愿望，直到元旦祝酒的那一刻。无论 是事实还是怀疑，在2009年即将结束的时候，与预期相比， 我们应该庆幸这一行业并未发生强烈的动荡。 08年底出了不少问题，经济危机无征兆的爆发，使得整 个经济出现了难以预料的发展形势，并影响了这一新时代背 景下印刷业的发展。一些乐观者作出了09年年底出现复苏的 预计，而更多的现实主义者，则更寄希望于2010年。我建议 在全球范围内对打印机市场进行一次分析，尤其是针对直到 09年末拉美地区再制造业的每一个组成部分的分析。
普似乎遭受了最沉重的打击（见图1）。在需求疲软和对库存 渠道严格控制之际，惠普在2009年上半年失去了3.4%的总市 场份额，剩余份额为40%。一些分析人士认为，惠普的损失 帮助了佳能，使后者凭借在太平洋美洲和亚种地区的稳定市 场增益并使其总市场份额在这一时期上升到19%。 图表1
打印机，复印机和多功能一体机全球生产商 - 2009年上半年 资料来源: Gartner 虽然有迹象表明全球经济正在复苏，但是不能确保全球 印刷市场将在2009年下半年发生好转。对于现在，最好的情 况是看到需求量的改善，通过对库存的灵活控制和预定量的 完成，来改变市场销售量曲线单一下降的趋势。事实上，市 场期待已久的复苏不会早于2010年。
打印机，复印机和多功能一体机的全球市场
小厂商是大受益者？
在全球范围内，2009年上半年打印机，复印机和多功能 一体机的销售量比2008年同期下降近20%，约5100万台。这 是一个相当复合逻辑的数据，与专家，媒体和咨询中心的预 期相符。市场见证了厂家和消费者双方需求疲软并削减开支 的事实。销售量的下降直接对库存控制产生了影响，即使这 一局势加重了中小企业业务急需的入门级喷墨打印机的供货 短缺，厂家还是尽量减少各种渠道的存货水平。 这种消极趋势不止发生在一个区域，在东欧，中东以至 于拉美地区，上半年的降幅分别达到41%，28%，23%。 在这一影响下办公室打印机的销售受到了最大冲击， 许多公司企业几乎完全取消了这一时期购买新设备的计划。 这一变化迫使企业开始重新考虑和核查他们的实际打印需求 量，这可能会改变长期消费计划。我们可以从中发现一个改 变打印设备生产和管理服务的关键，这一关键将使打印设备 生产商被迫采取替代计划来增加收入。 与一些预测相反，喷墨产品的消费在经济萧条中受到了
最近几个月来，印刷企业的销售结果给我们带来了一些 惊奇。一些小厂商在市场上获得优势收入，相反，业界的大 厂商反而节节败退。这无疑是一个有趣的趋势，以期到2010 年，将会保持整个影印业的活力。
影响最小，上半年只下降了17%。尽管企业谨慎消费开支， 但对无线喷墨打印机的需求使它有机会成为整个打印设备消 费市场的支柱。
图表标题：2009年第三季度收入变动 信息来源：Lyra Research, Inc.
初始设备制造商透视：艰难的上半年
经销商和制造商的投入：您有子弹，我有枪
在初始设备制造商领域，与市场中的其他厂商相比，惠 84
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拉美再制造商
要直面其他地区对拉美地区印刷业的供应市场输
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影像耗材市场，生日和星相的奥秘
续
入，亚洲制造商（特别是中国，尤其是中国珠海市）的输 入和扩展已成了不争的事实，并已引起了这些地区经纪人， 经销商和供应渠道的高度关注。虽然还有一些其他大陆的竞 争者，但他们已越来越难以在产品的价格，数量和质量（是 的，质量）方面与惊人的亚洲产业争锋。很有可能，这一地 区的经销商已经做出或计划做出一些“旅行”，来我们这里 访问厂家，并让我们惊讶于他们每天成千上万的单位生产量 和无数的工作人员。但对这个“龙的帝国”来说，并不会一 帆风顺。就像对我们来说，坐36小时的飞机（能坐在商务舱 就是老天保佑），跋山涉水来到一个我们刚要吃早饭而他们 已经说“晚安”的地方，结结巴巴的说几句中文或者也能说 说英语之类的旅行是一次冒险的英雄壮举一样；从他们的立 场来说，此行的目的并不仅仅是安置于拉美一隅之地，而是 要借助这个位置通过有效的方法达到营销覆盖整个区域的目 的。换言之，双方（经销商的投入，生产商的投入）还需要 缩小地理，文化和语言方面的差异，来满足需求并完成业务 目标。该地区的许多经销商已深知这一理念并正在就服务， 物流，本地注意事项，技术支持和培训等方面实施发展战 略，使他们能够在强烈的市场竞争中立于不败之地。 越来越多的“兼容” 无论是对于再制造市场还是原件生产市场，如今兼容 墨盒已成为最大的竞争点。在喷墨打印市场兼容墨盒的市场 份额已成为该区域最重要的部分，并在激光打印市场方面也 有显著增加。几大因素共同促成了这一产业的蓬勃发展：低 廉的价格，质量的提高，更便利的市场营销和对本地服务的 较少依赖（相对于以前的产品而言）。在这种情况下，营销 的关键已不是产品的技术，而是物流；通过多种多样的销售 渠道使产品广泛的渗透到各个行业和领域。因为业务简化， 成本，库存或是由于劳动力及其他成本增长带动价格上调等 问题的出现，许多再制造商已将兼容墨盒纳入其供销单内， 以保证他们不失去客户。这一点是近年来产业结构思想最大 的变化，并且已凭借“绿色”精神的标志赢得了生存战的胜 利。抑制该区域兼容墨盒销量的增长已越来越成为一个不可 能完成的任务，因为这已经成为了再制造商分析怎样与其共 融并通过其产品服务来拓展营销业务的基础和关键。就如同 主生产计划的合并，这一主题我们将稍后论述。
对新的营销元素，如兼容墨盒及相关产品的服务和运营的需 求。从这个意义上说，通过背离原来的核心业务而转向墨盒 生产并侧重于打印服务，而对生产计划进行发展和改变，似 乎是寻求更多市场份额的最好的方案之一。这场以此为题在 今年年末提出的大论战，集中反应在扬长避短，通过扩大优 势项目取代自身劣势项目的观点上：转变为高质量专业品 质印刷的解决方案，使印刷服务更便捷（特别针对中小企 业），对整个生产运营线的全面管理（从墨盒，零件，纸张 到机器的废弃）。 在喷墨打印机标题下，如前所述，兼容墨盒用其价格在 行业效益的增长上建立起了一个强大的屏障。然而，很多厂 商已成功的保持了活力并成功纳入了其他业务，如连续印刷 系统，热转印（升华）油墨和宽格式打印，从而使他们拓展 了油墨相关市场的营销。 打印业的解决方案 通过“再造指南”的理论支持及我们在各国家（如智 利，秘鲁和哥伦比亚）发展的业务，我们正在为2010年 “生 产计划”的教育和培训做出新的计划，这将会成为对该行业 专业化的一个巨大贡献。我们鼓励所有意识到这些变化的厂 商，并欢迎他们参与我们在各地举办的研讨活动。 “再造指南”的这7年 正如在其他场合所说，由于“再造指南”，我们有幸成 为这个大时代该行业的媒体和见证者，对成为拉美地区这个 产业的主要媒体这一职责作出严肃的承诺。这7年显著体现在 此杂志的成绩并以其作为对我们辛勤工作的总结，对您多年 关注和不断支持的回报，对每月100多封电子邮件和信件汇集 到编辑室的回报，对支持我们的广告客户的回报，对我们每 到一个国家游览访问受到的热忱接待的回报，对您指引我们 保持在正确轨道上的回报。 我们不知道土星在接下来的日子中会带给我们什么，抑 或是玛丽莲梦露来敲门这样的性感诱惑也未可知，争论将一 直持续到下一个第7年吧。我们所知道的，就是我们会有很多 的工作和付出，并坚信这才是我们编写自己的星相和命运的 最好方法。
再制造商：生产计划：SOS？ 正如我们一直的主张，在对整个拉美市场进行概括之 前，我们更愿意发现每个国家在这场危机的过程中各显其 能。我们相信这已给产业带来了好于预期的销量，许多已经 获得了许多新旧客户和订单，尽管利润率较低，但是给予了 他们较多的产量。2008年年底数据显示，一些国家的货币贬 值（如巴西，哥伦比亚和智利），而这却赢得了价格竞争优 势。但这一趋势由于几个月后的货币值恢复到与以前相近的 水平而被扭转。如前所述，一些国家也经历了劳动力成本， 直接或间接成本上升和更大的赋税负担的困难，从而引发了
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The Reman Industry in Spain & Portugal: An Update
2009中国通用耗材市场的回顾 2009年中国迎来了建国六十年大 庆，中国的强大、实力、威力传达一种 信息，中国的进步不可低估。在世界性 金融危机之时，中国的发展引起世界人 民的关注和探讨。中国的办公耗材行业 在全国的大好形势下，也展示出了不同 凡响的业绩。 2009年中国的通用办公耗材，尽管 因为金融危机有些企业产能下降，以出 口为生耗材销售企业利润下滑，市场上 价格混战，但是总体趋势是发展的，攀 升的。2009通用耗材销售额达85亿， 与去年相比仍增加了21.4%。从2003 年起，中国的通用耗材年均复合增长 30%，这是持续可观的发展。 2009年中国通用耗材的发展表现在 以下几个方面： 专利战使纳思达耗材企业越战越强 2006年，爱普生以侵犯其墨盒专利 为由，把纳思达等16家中国企业状告到 美国法庭，著称“337”案件。经过3年 后，以中国通用耗材行业的代言人纳思 达结局如何呢？一句话，局面在向好的 方面转变。
在美国，美国的专利商标局裁决认 为Epson的部分专利无效。 在日本，东京地方法院质疑Epson 专利的有效性，Epson与纳思达的经销 商和解，使纳思达的墨盒产品得以在日 本市场独家销售。 在英国，Epson已撤消对纳思达代 理商的6项专利侵权诉讼，目前仅有2项 专利在伦敦高等法院等待庭审。 在德国，专利商标局也裁定Epson 的专利无效，现Epson将德国专利局告 到了地方法院。 在中国，Epson的相关专利已被国 家专利复审委员会裁决为专利无效，北 京第二中院也如是裁决，现Epson将此 案上诉到北京高院，正等待裁决⋯⋯。 这是一场没有硝烟的战争，但纳思 达并未被这场战争压垮。相反，纳思达 的产品在3年半的时间里，销售额翻了 一倍，2009年比去年增长50%，销售额 达到数十亿元人民币。 中国的通用耗材产业逆势飙升 专家预测，2009年中国的彩色数码 多功能一体机增长2位数，根据IDC调查
数据显示，5年前多功能打印机和单功 能打印机的销量比例为1：18，如今这 个比例已经缩小为1：2.5。预计到2011 年，喷墨多功能一体机、激光多功能一 体机产品的销量会超过单功能打印机的 销量，而到时一些市场份额较大的惠 普、佳能、爱普生厂商的竞争会进一步 加剧。 科研的投入使中国通用耗材在进步 中国通用耗材步原装打印机厂商 的后尘，这种受制于人的发展，令通用 (再生)耗材企业奋起而战，“337”案 件后，更使大家清楚地认识到了只有开 发出自己的打印机，才能从根本上改变 中国耗材的命运。搞科研，抓技术，办 培训是2009年中国耗材发展一大特色。 1.纳思达与高校联营稿科研 2008年，纳思达电子科技有限公 司与大连理工大学组建精细化工国家重 点实验室，创办珠海信息材料技术联合 研究开发中心，投入一亿三千万元筹建 “格之格激光耗材技术研发中心”，进 行产品的研发，这大大推动了耗材行业 的发展。2009年纳思达自主研发和同国 际跨国公司进行了专利授权的合作，不 久，中国制造的打印机将面市。 2.天威投重金扩大科技园的规模 2009年珠海天威飞马打印耗材有限 公司新建天威大厦楼，这将对耗材业的 规模化发展起到促进作用。落建于珠澳 跨境工业区天威大厦，和已有的南屏科 技园、保税区园区、斗门天威科技城成 为天威四大基地，新建大厦将配备国家 级实验室以及符合国际信息保安27001 的数据中心，通用（再生）耗材将会在 新的起点上得到大发展。 3.北京莱盛高新技术有限公司建立 科研培训基地 莱盛研发基地不仅对本公司生产的 产品严格质量把关，保驾护航，还为从 事再生耗材的小企业进行技术上的培训 和指导，每年利用《亚洲再生业》的媒 体杂志《通用耗材实用指导精选》刊登 公司的技术指导，对行业的规范发展进
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行着引领，为净化通用（再生）耗材行 业发展的环境，做出自己的一份贡献。 4. 通用（再生）耗材核心厂商积极 参与校准的制定 纳思达、天威、格力磁电、思美 亚、天马、宝特龙等企业参与或起草近 10项国家标准和行业标准。 5.中国的通用（再生）耗材已有不 少专利权 截止2009年，我国的通用兼容耗 材已有不少的专利，推动了中国兼容耗 材的发展。天威飞马拥有300项专利， 深圳文仪连续供墨系统有11项专利，天 马、思创、宇宙、格力、高宝、恒久、 图纳、乐凯等都开发、鉴定了一批具有 自主知识产权的兼容耗材，目前纳思 达已成功拥有了行业中最强的专利技术 平台，合法使用的专利数量超过2.5万 项，为产业继续高速发展打下了坚实的 基础。 中国通用（再生）耗材展会对耗材的发 展起着推波助波作用 2009年全球通用耗材展众多，如美 国、德国、西班牙、沙特、阿根廷、新 加坡都有不同形势的耗材展会，他们在 推动全球再生耗材的发展中，起到了不 可低估的作用。中国在珠海、上海举办 的国际耗材展对于中国从事通用耗材展 起到了推动作用。如上海展会上，众多 的参展商以及还有特色的耗材品牌占有 一定的数量。展会上的高峰论坛，2009 年通用耗材实用指导都对从业人员起到 了积极的作用。如珠海展会，办的很有 特色，多家的厂商举办产品发布会、给
人眼目一新的感觉。 2009年网络展业成为新 宠。一些知名的网站纷纷推出 耗材领域网络交易模式，包括 阿里巴巴、惠聪多家网络运营 商，借助其自身的网络优势， 推出不同特色的行业“网络展 会”，并逐渐成为耗材业的又 一新兴发展的趋势。网络展业 作为新兴的业务渠道在金融开 放的大潮中焕发着勃勃生机。 中国的通用耗材产品进入政府 采购 由于中国通用（再生）耗材的快速 发展，引起了大的行业关注，政府采购 推动了这个行业的进步。2009年初，国 内多个省市及政府采购机构将办公耗材 纳入政府采购目录。采用三项有力措施 （单独分包招标、兼容性能申报、使用 相关行业标准）帮助企业开拓政府采购 市场。从而拉开了政府采购大幕。 2009 年 5 月，由《中国财经报》牵头， 召开了部分省市的政府采购负责人与从 事通用（再生）耗材企业经理高峰论坛 会，使他们零距离的接触，了解中国的 办公耗材不低于原装耗材的品质，6 月 23 日，财政部、环保部对环境标志产品 政府采购清单进行了调整，并公示了《珠 海天威飞马耗材有限公司》、《珠海赛纳 科技有限公司》、《山东富美科技有限公 司》、《北京富臣格利润科技有》4 家企 业入围政府采购清单。 中国通用（再生）耗材部分品牌， 进入了中国的大行业市场。 中国的通用耗材进 入国家“863”高科 技目录 2009年，国家 高技术研究发展计 划（863计划）对 聚合法制备彩色墨 粉立项，对于中国 的办公耗材行业是 突破性的进展。科 技部这次以国家高 技术研究发展计划
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（863计划）方式，以竞争形势组织聚 合墨粉研发项目对办公耗材产业整个行 业都将产生巨大推动，有利于调动多方 积极因素把目光投向这个行业并向这个 领域投入，也将带动耗材领域的其它高 新技术产品的研发和产业化。 2009年中国的办公耗材产业的发 展，有着前所未有的进步。 中国办公耗材行业的发展是有目共 瞩的，但是仍需要努力提高，使中国的 办公耗材行业不断取得好的成绩。 1. 加大新产品的开发力度，提高自 主知识产权的办公耗材项目，从根本上 提高民族办公耗材的产业的水平。 2. 要进一步推动办公耗材进入大行 业，要多方位、多角度的宣传我们优秀 的办公耗材企业，使他们成为领头人， 在行业内起到标杆和引领的作用。利 用媒体要广泛宣传中国通用耗材与原装 品牌的耗材，在特定的群体中有着广泛 的使用者，扩大中国通用耗材的使用群 体。 3. 办公耗材行业要进行资源的整 合，建立产业链的发展趋势，使这个行 业不断做强做大。 4. 耗材产业要从渠道建设向终端客 户方向发展，不仅经营产品，更要关注 售后的服务，从单项经营向多项经营转 化，从而使中国的耗材产业做强做大。 2009年走过去了，今年花胜去年 红，愿明年花更红。2010年在国家政策 的支持下，在耗材行业的共同努下，一 定会取得更加辉煌的成绩。
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FEATURE ARTICLE / 专题文章 RECHARGEasia
MY 2009 (Part 1)
我的2009（一）
2009年，似乎转眼成了过去，对于它，我们相信每个 身处再制造行业的人都会感慨良多，在过去的2009年，成 就和失落，喜悦和遗憾这样发生在每个影像耗材再制造的 公司，每个行业同行身上的点点滴滴汇集起来，也许就是 2009年，我们整个影像耗材发展的轨迹。为此，我们在最 近，集中采访了影像耗材行业的许多公司以及他们的领导 者，征询他们对2009年最鲜明最直接的感受。 2009年使公司最大的收获是什么？有值得回顾的吗？
珠海科力达科技有限公司： 2009年我们收获很大，提高了产能，工厂扩建了，市 场细分有机会，对耗材行业充满了信心。 北京印维美科技有限公司： 2009年变化大，产量大。 东莞中世拓纸业有限公司： 2009年金融危机海外市场有影响，整体的消费市场在 下降。 深圳市宇迅达电子有限公司： 2009年金融危机还好吧，感悟最深是什么？没有！ 2010年过一天算一天吧，小企业生存于夹缝里难！
珠海科力达科技有限公司： 2009年金融危机对我们没有任何的影响，相反是更大 的机遇。 珠海艾科盟科技有限公司： 2009年金融危机对我们有影响，我们减员了，也没有 增工资。明年还要进行机构、人员的调整，实现利润的最 大化啊！作为我个人当然是多做几张单啦！ 上海诺力特科技有限公司： 2009年没有感到太多的危机，配件较比紧张。 2009年有何难忘的事值得回忆的？ 上海安而雅环保科技有限公司： 2009年当然有收获啦！不错的。我们与纳思达在展会 上表现的形式不同，他们更中国化，我们是开放式的，西 方化些，从这个气势上就会感到了它的发展与众不同了。 嘉兴百川打印科技有限公司： 2009年是最好的年份，从来没有这么好过的一年，比 年初预料大大相反，我们不说别的，仅从报关单来看，以 前是每天10份还用不完，2009年每天就有20到30份，增加 了3倍，这是多年没有出现过的效益。 2009年有何最反感的事情？
杭州威利油墨制造有限公司： 2009年最反感的是打价格战。2010年我们要应付价格 战！市场规则是要淘汰一大批，然后才能生存一大批。 珠海柯美电子有限公司： 中国人做硒鼓自己与自已过不去，有的厂商在硒鼓的 RECHARGEasia
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2010年期待着什么？
珠海科力达科技有限公司： 2010年我们利用自己的优势，做好特色产品，加大市 场的占有率。在同行中我们是第一家推出的TN115型号的成 像卡盒，我们要做到优势产品，占领终端客户。 2010年对行业有什么想法？
厦门丽彩飞科技有限公司： 我们对未来充满了信心，我们的老板不乐意宣传自 已，不好意思啊！ 骏兴国际实业有限公司： 2009年我们的产品销到全世界，增加30%—40%的利 润，2010年我们准备递增50%，很有信心的。我们在印尼 有制造工厂，当然会去参加你们印尼展会啦！ 2010年你的希望是什么？
2009年金融危机对企业有何影响？
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盒子上打上了价格，很低，这样做很没有意思的，打这种 战最后还不是牺牲了自己。再比如：再生时代与上海展会 明年全在一年时间段上，这不是竞争吗？厂商只能参加一 个展会，不会同时参加两个展会的。作为媒体要合作为这 个行业多做事情，而不是只为了争夺别人碗中一杯羹。
苏州恒久光电科技有限公司： 2009年还算可以吧，销售额增加很多，但是价格、利 润下降了很多。2010年我们希望通用耗材要抓质量，不要 打价格战。我们要加大开发新品力度、开发彩鼓，维持公 司的利润率。 深圳市因特佳数码科技有限公司： 2009年我们做得一般，2010年我们还要坚持这个行 业，必竟有8年的积累了，转行也不换业的。明年不一定参 展了，人流量不是太多。 广州麦普科技有限公司： 2009年感触最深的是价格竞争太激烈。耗材行业也有 复苏的感觉，公司2009年增加20%。2010年最大的事情就 是公司要搬迁到新工业园区，建筑面积10万平方米，随着 厂房的扩建，我们还要招聘许多的员工。 北京中恒复印材料技术有限公司： 2009年很好啊！Very Good! 2010年会更好！ 在后来整理这些感悟的时候，亚洲再生业的编辑深深 的被这些企业和行业同仁或幽默或者直率的话语所打动， 他们是推动我们影像耗材行业不断向前发展的最前沿的力 量。我们也再次感谢向我们提供这些真诚的声音的所有 人，无论你的2009有怎样的酸甜苦辣，2010年全新的前景 都已经展示在我们面前，让我们最终用北京中恒复印材料 技术有限公司的话结束这篇文章吧，2010年我们会更好！
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RECHARGEXPO FOCUS / 东南亚国际耗材展 RECHARGEasia
RechargExpo SEA 2010
东南亚影像耗材展（印度尼西亚）广受关注 日前，ReChina 2009第六届亚洲打印耗材展览会于12月 4日在上海新国际博览中心落下帷幕，亚洲再生业作为影像耗 材行业专业媒体参加了本次的展会，并在展会上获得广大耗 材行业同行的赞誉和认可。 东南亚国际影像耗材展(印度尼西亚)对外宣传全面展开
市场，正如多年前刚刚起步的中国市场一样，虽然表面上仍 然有诸多的限制和落后的不利因素，但是也正因如此，蕴藏 了巨大的商机和开垦价值。同已经日益成熟和完整固定的欧 美市场相比，这里对再生影像耗材企业来说更容易进入，也 更容易在竞争中取得相对更大的经济效益！“
2010年亚洲再生业所主办的将在印度尼西亚首都雅加达 召开的2010东南亚国际影像耗材展（印度尼西亚）正式在本 届的Rechina展上全面对外推广。包括展会的时间，地点以及 展览面积和商业合作，宣传活动也一并对外公布。 由于2010年展会是东南亚国际影像耗材展在新加坡成功 举办3年后，第一次改变展览会地点，在本次Rechina上一经 推出立刻在东西方影像耗材行业内部，造成不小的轰动和关 注，许多影像耗材企业纷纷对在印度尼西亚的举办表示出浓 厚的兴趣，并且积极投入参与到我们的展会招展工作当中。 2010东南亚国际影像耗材展(印度尼西亚)招展工作异常火爆 据悉，本届2010东南亚国际影像耗材展（印度尼西亚） 的展位销售工作一直进行的非常顺利，截止目前发稿之日， 展位销售面积已经突破2/3。SCC，厦门黑木，Megalaser， 裕化华办公，印度尼西亚Oliser，天佳，MIT等再生耗材行业 的知名企业公司纷纷加盟本次展会。不但使的本届展会的规 模更加庞大，行业影响力更加深远，也吸引了更多影像耗材 行业其他有意于投身开拓东南亚时常的企业。 东南亚市场尤其是印度尼西亚市场广受关注 从最初新加坡市场的积极探索，到现在移师印度尼西亚 市场的稳扎稳打，亚洲再生业对于东南亚市场的开拓和推广 丛未间断。亚洲再生业公司一直以来对东南亚市场都持有的 坚定信心，始终相信，这片正在发展和尚未受到深度开发的 市场，对于所有的影像耗材企业来说都具有深远的意义，事
事实上，选择印度尼西亚雅加达作为本次2010年东南亚 国际影像耗材展的举办地，一方面是由于印度尼西亚是东南 亚地区人口最为密集，市场潜力巨大之外，另一方面也是因 为印尼近年来在东南亚经济领域中的出色表现，使成为亚洲 再生业在决定2010年展会地址时的最佳选择。据《印尼罗盘 报》讯，根据东盟各国第二季度国内生产总值（GDP）数据 显示，所有的东盟成员国均已经走出衰退。经过季节调整， 泰国经济第二季度增长2.3％，新加坡经济在第二季度年率增 长20.7％。印尼则是全球少数取得产出创纪录增长的国家之 一，第二季度增长达到了4.1%，并很有可能在未来一段时间 内超过新加坡和泰国，成为东南亚第一。
实上在经过深入的考察和广泛的调研之后，正如亚洲再生业 总裁Sunny孙女士所说，“东南亚市场，尤其是印度尼西亚
印度尼西亚在影像耗材市场，尤其兼容再制造耗材方面 也有不俗的表现，印度尼西亚是东南亚地区最大的碳粉，墨 水和喷墨介质的需求市场，除了中国的天威，纳思达，欧美 的SCC，等生产企业之外，东南亚当地的诸如Megalaser， 92
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《亚洲再生业》杂志好评如潮 另外，在本次的ReChina展上，《亚洲再生业》杂志也 收获了许多可喜的积极评价和赞誉，《亚洲再生业》以他专 业而及时的内容，积极关注和推动兼容耗材行业进步和发展 的态度，赢得了影像耗材行业内许多朋友和同仁的称赞和好 评。在我们随机访问的多名客人和企业当中，多数企业表示 经常读到《亚洲再生业》杂志，并从《亚洲再生业》杂志上 获得到了相关有用信息或得到实际的帮助。还有一部分受访 者表示会把《亚洲再生业》杂志上的信息列为自己企业制定 市场计划的参考资料。
Oliser，和MIT等许多代理企业均把印度尼西亚当作在东南亚 地区的主要销售市场之一。 世界知名IT行业调研公司IDC预计2009年至2013年，打 印管理服务市场的复合年增长率（CAGR）将达到两位数， 尤其是在中国、印度和印度尼西亚。IDC认为虽然印度尼西 亚仅占整个亚太区（不含日本）打印管理服务市场份额的 3.5%，但该国非常希望引进先进的打印管理服务模式，并正 在寻求已在周边国家部署行之有效的文件管理解决方案。印 度尼西亚打印管理服务市场预计同比增长18.6%。同时，IDC 的研究发现在亚洲和太平洋地区只有59%的粉盒和62%的墨 盒用户使用原装产品。在2008年，打印机耗材市场比去年 同期增长了约5％ ，达到4600万单位。激光碳粉市场依然保 持着强劲的增长，比去年同期实现了18％的增幅，增加超过 900万单位。特别是在印度尼西亚、泰国，用户更愿意选择使 用价格低廉的第三方产品，尤其是低成本的再生产品/服务。 全球推广仍将继续在世界各地陆续展开 本届2010东南亚国际影像耗材展（印度尼西亚）还有 一突出特点，本次东南亚国际打印耗材展将选择在雅加达 最大的展览中心“雅加达会展中心”（JCC），与印度尼西 亚最大的知名的电脑、IT、办公用品展（Festival Komputer Indonesia）同期举办。两大展览的合作，无论是在人流量， 访问量和观众的专业素质，以及展览规模都将达到空前的规 模，双方有意将本次的展会打造成印度尼西亚首屈一指的知 名展会。其最大的好处在于Festival Komputer展将为许多兼 容耗材参展企业带来除了印度尼西亚当地以外的更大的商业 机会以及定单。 近期，亚洲再生业还将在全球举办更加盛大和密集的推 广活动！亚洲再生业将奔赴欧洲和印度，结合当地情况进行 大规模的2010东南亚国际影像耗材展（印度尼西亚）的推 广和招商工作。而作为东南亚的周遍地区，亚洲再生业也与 国内外多家企业合作，在东南亚15国和多数地区展开Road Show推广，届时我们将通过亚洲再生业杂志为您及时报道这 些宣传活动。敬请关注！
《亚洲再生业》杂志一直本着以服务亚洲兼容再制造耗 材行业和欧洲美洲兼容再制造耗材行业的宗旨，积极推动东 西方影像耗材行业的发展和沟通交流。在杂志的内容和质量 上，一直不断创新，精益求精。 仅在2009年，《亚洲再生业》杂志的发行数量和发行 覆盖面较2008年，就提高了32%，基本实现了覆盖全球兼容 再制造耗材行业企业和相关机构。此外，我们还通过电子杂 志，电子邮件的“新闻提醒”，Facebook和Blog等全新网络 手段，扩大《亚洲再生业》杂志的影响力和知名度。 未来，我们还将继续努力，力求将无论是2010东南亚国 际影像耗材展（印度尼西亚）还是，《亚洲再生业》杂志都 推进到一个全新的高度，为所有关注我们影像耗材行业的朋 友和同仁创造更大的价值和回馈！
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Participate in RechargExpo SEA 2010, Enjoy Government Subsidies
参加2010年7月14日—16日的中东-东南亚办公耗材展览会 享受出国参展政府补贴 关于参加印度尼西亚办公耗材展政府资金补贴办法以及申请流程 亚洲再生业消息：参展2010年7月14日—16日的中东-东 南亚办公耗材展览会，最高可获得3.5万元的政府补贴。 日前，参照国际通行做法，依据《中华人民共和国中小 企业促进法》和《中华人民共和国对外贸易法》规定，由国 务院批准设立了中小企业国际市场开拓资金。中小企业国际 市场开拓资金用于支持中小企业参加境外展会、认证、国际 市场宣传推介、开拓新兴国际市场等活动。 该项政策是一项针对中小企业发展的促进政策，按照 “公开透明、定向使用、科学管理、加强监督”的原则，有 力的支持了中国中小企业开拓国际市场，参与国际竞争，降 低经营风险。 2010年7月14日—16日的中东-东南亚办公耗材展览会 （印尼 雅加达）属于境外展会，参展的中国企业也可以享受 中国政府提供的这一资金补贴。 参展企业在确认参加此展后，及时向当地外经贸部和地 方外经贸主管部门提前提出申请，财政部和地方财政主管部 门负责审核企业“市场开拓资金”预算，在审核通过后负责 资金拨付，并对资金的使用进行监督。 申请方式： 中国打印机、复印机耗材企业，可按照本实施细则所附 的支持内容，向中小企业办公室或地方外经贸部门提出项目 资金计划申请。具体申请时间以各地方中小企业办公室或地 方外经贸部门实际规定为准，但均须在本项目发生前，提前 提出申请。 申请流程： 1． 企业登陆中小企业国际市场开拓资金网站 http://smeimdf.mofcom.gov.cn
2．进行相关注册 3．填写相应基本资料，并申报 参展企业在提出项目资金计划申请时，应提交本单位基 本情况、申请报告、申请项目基本情况（相关网站下载）， 并附相关资料。 4．等待审批和拨付 资金拨付 １．市场开拓资金采取事后拨付的原则，即在项目完成 后一个月内，参展单位向中小企业办公室或地方外经贸部门 提出项目资金拨付申请。 ２．申请拨付项目资金时，应提交以下材料： ①．中小企业国际市场开拓资金项目资金拨付申请表 94
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（详见网站相关申请附件）； ②．国际市场开拓活动的项目总结 报告，主要内容包括：费用支出情况， 取得的主要成绩及存在的问题等； ③．实际发生费用的合法凭证 （复印件）。 备注： 一、项目说明 1．以新加坡为中 心的东南亚、印度、中 东、澳大利亚地区的 2009中东—东南亚影像 耗材展览会，符合中国 关于中小企业海外参展 的区域范围，可以申请 参展费用补贴。东南亚是新经济体，在全球经济受金融危机冲 击较大的情况，企业选择去新加坡参展将是非常明智的选择。 ２．支持内容及标准： 支持内容 企业类别 支持标准(RMB) 最高限额(RMB) 展位费 中、西部和东北老工业基地中小企业 20000 40000 其他地区中小企业 15000 35000 ① 展位费支持标准按每个企业申请一个标准展位（ 9 平方米，下同）计算，每增加一个标准展位支持金额增加 10000元，最高不超过3个展位。 ② 如展位费实际支出金额超过 10000元但低于上述标准 的，按实际支出金额支持；市场开拓资金支持比例原则上不 超过支持项目所需金额的50％。 ３．对项目计划的审核结果，将通过中小企业网站进行 公示，各参展单位可以网上查询，对于公示结果有疑问，可 向所在地的管理机构进行咨询。企业项目申请，每个项目给 予支持的资金最高不超过30万元人民币；对团体项目申请， 每个项目给予支持的资金最高不超过300万元人民币。 ４．本项目资金优先支持新经济体国家和地区的项目计划。 当前形势下，积极占领国际新兴市场，是企业摆脱欧美 地区金融危机所带来的困境的绝佳机会，获得政府财政支持 无疑对相关企业和行业来说是个极佳的机会。 关于开拓新兴国际市场、出国参展补贴等事宜等，请联系： RechargeAsia Magazine Beijing Office： 电话：010-5885-8750 传真：010-5885-8747 宁波对外经贸局电话：0574-87178050 珠海对外经贸局电话：0756-2159875 厦门地区企业,请访问页面: http://smeimdf.mofcom.gov.cn/files/ html/2008/07/21/31233877.html
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敬请期待来自亚洲再生业电子邮件的“信息提醒” 亚洲再生业将通过定期派发电子邮 件，向所有行业客户，订阅读者和所有 关注亚洲再生业杂志和影像耗材行业的 动态的朋友，提供最新的行业信息和新 闻以及最近的亚洲再生业杂志的重点内 容和资讯。 每个月，亚洲再生业都将精心制作 一封内容丰富的电子邮件，发送到每个 客户的电子邮箱，邮件的内容不但包括 最新的行业新闻热点，重大事件，同时
还有丰富的亚洲再生业杂志所刊载的专 业性文章，丰富的技术市场信息等等， 我们相信这将有利于我们的读者更好， 更及时便捷的掌握当前全球影像耗材， 尤其是再生耗材市场的动态和趋势。 此外，您还将通过我们的电子邮件 的“信息提醒”，了解到2010年我们在 印度尼西亚首都雅加达举办的2010年中 东-东南亚国际影像耗材展的最新情况 和运作进度。事实上，本次的展会除了
将和印度尼西亚最大的电脑IT展Festival Komputer一同举办之外，还将在全球举 办大规模的宣传和招商活动。目前，展 会的招展工作，成绩喜人，展会得到了 国内外兼容耗材行业企业的大力支持。 最后，我们真挚的请您定期查收 您的邮箱，以确保您得到您所需要的资 讯和内容，或者您还可以通过访问我们 www.rechargeasia.com的网站，与我 们取得联系！
IDC’s Sustainability Index Sees Significant Opportunity for Asia/Pacific Nations to Reduce Greenhouse Gases Using ICT
IDC可持续发展指标表明 亚太国家可借助ICT技术大幅减少温室气体排放 IDC上周于联合国哥本哈根气候 变化大会期间发布了针对G20国家的 《ICT可持续发展指标™报告》。报告 指出，借助基于ICT的解决方案，到 2020年，G20国家可减排58亿吨二氧化 碳。这项研究涉及了六个亚太地区的国 家，即澳大利亚、中国、印度、印度尼 西亚、日本和韩国，这六个国家总共可
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减少24亿吨二氧化碳排放量，占G20国 家总减排量的41.4%。 日本以16分的得分成为指数排名 中唯一的一类国家，这意味着在G20国 家中，日本减少温室气体排放的潜力最 大。澳大利亚、中国和韩国被列为第四 类国家，而印度和印度尼西亚被列为第 五类国家。 IDC亚太地区绿色IT与 可持续发展研究副研究总监 Philip Carter表示：“显然， 亚太地区在应对气候变化这一 全球问题上扮演着重要角色。 IDC的ICT可持续发展指标指 出了如何在国家的层面通过运 用ICT技术积极减少温室气体 排放。我们期待亚太地区各国 政府着眼于本次研究所强调的 技术领域，推出激励政策，鼓 励公司和消费者更有意识地为 了节能减排的目的使用这些技 术。我们还期待更多政策制订 者迈出更大步伐，明确要求某 些行业使用相关ICT技术和解 决方案。 在进行这一重要研究的过 程中，IDC确认了四大经济领 域的17项核心技术。这四大领 域是能源生产和配送、交通、 建筑、工业。挑选ICT解决方 www.rechargeasia.com
案的标准简单而明确。IDC企业基础设 施、消费和电信研究高级副总裁Vernon Turner称：“这些核心技术必须满足三 个条件：能够在三年内带来实际利益的 成熟技术、能够支持网络处理任务的技 术、以及能够独立存在的技术。” 在亚太地区，不同领域和技术的重 要性在不同的国家各不相同。在日本， 交通领域的减排将成为该国二氧化碳减 排方案的最大组成部分（30%），在这 一行业，供应链和物流优化等技术将发 挥最关键的作用。相比之下，中国的能 源生产和配送领域具有最大的减排潜 力，利用智能电网的能源更新管理系统 将在这一领域实现最大的减排。 在另一项研究中，IDC进行了第三 届年度绿色IT和可持续发展调查，目的 在于了解亚太地区的企业如何应对绿 色IT和可持续发展的严峻挑战。亚太地 区的450家公司和机构接受了IDC的访 问。研究结果显示，能源成本仍然是企 业变革的主要推动力量，超过60%的亚 太地区受访企业对此表示认可。IT基础 设施的增长成为企业工作的重要一环， 这一点在中国尤为突出。 在亚太地区，国家之间的差别变得 日益明显，特别是将新兴国家与更发达 的国家比较时，例如将中国与澳大利亚 和日本相比。在澳大利亚和日本，高级 管理人员（包括首席执行官、首席
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IDC可持续发展指标表明：亚太国家可借助ICT技术大幅减少温室气体排放
信息官、首席技术官）在这些项目中发 挥着领导作用。而在中国，通常由IT管 理人员承担这一职责。 这项研究还调查了受访者希望在未 来12个月内启动的三项绿色IT和可持续 发展项目，包括： 63%的澳大利亚受访者、62%的中 国受访者和45%的日本受访者倾向于将 从纸质打印的消费者行为转变为电子在 线行为。 47%的日本受访者打算为了更好 地管理系统或数据（例如服务器管理复 制）而采用新技术。 45%的中国受访者的工作目标包括 执行“瘦客户机”或“客户端设备”战 略。 这些领域分别针对不同能耗的商 业活动，目标在于使（内部和外部的） 客户从高能耗行为转向更高效的工作
方法。IDC认为，任何绿色IT和可持续 发展项目的工作清单都应该包含这些领 域。 关于《ICT可持续发展指标™报告》 《ICT可持续发展指标™报告》是 IDC整体绿色项目的一部分，旨在帮助 政策制定者理解技术如何帮助我们应对 今天的能源、环境和可持续发展问题 带来的挑战和机遇。从2008年启动以 来，该项目已经完成了数据中心电源管 理和自动化、亚太地区的绿色采购、文 件管理政策等重要研究。关于制造、医 疗、零售、政府等垂直行业如何利用 最新的IT工具和服务来支持整体绿色项 目，IDC的Industry Insights公司还进行 了开创性的研究。最后，IDC的企业绿 色回收和资产处理（G.R.A.D.E.）认证 流程对IT资产处理（ITAD）厂商的作用
Market Demand of Printing Circuit is Going to Rise in 2010
2010年印刷电路板市场需求 将水涨船高 2010年景气将逐 步回温，最早嗅出产业 景气的设备商奥宝科 技，推出了新一代，具 有精准度、高稳定度特 性的雷射和数位微型反 射镜元件(dmd)直接成 像系统。 该系统使用大扫 描光学(lso)技术，可支 持大尺寸pcb面板。精 准对位、曝光均匀、低制造成本及轻薄短小优势，因此深受 pcb厂商喜爱。 pcb制造设备龙头奥宝科技公司亚太区影像产品市场部 经理郑晶晶表示，为符合未来快速成长的需求，他对优势的 雷射直接成像(ldi)系统需求充满了信心。 目前奥宝科技公司在全球约占75%市场份额，亚太地区 约80%市场份额。 2010年全球pcb市场产值将达500亿美元，至2013年前 将维持直线成长态势。
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和目标进行了评估，确保他们达到了最 严格的安全和环保标准。《ICT可持续 发展指标™报告》的企业赞助商包括富 士通、惠普、日立、英特尔和施耐德电 气。 关于IDC绿色IT和可持续发展调查 IDC于2009年8月在10个工业化国 家进行了第三次年度IT和可持续发展调 查。受访国家包括澳大利亚、巴西、中 国、法国、德国、日本、墨西哥、西 班牙、英国和美国。调查以在线方式进 行，其中，小型、中型和大型企业分别 占有合理的比例（分别为26%、34% 和40%）。 本次调查共收回1,653份问 卷，包括的行业有：金融服务、银行、 制造和建筑、公共部门、医疗、政府、 分销服务、专业服务、基础设施服务和 交通。
Xerox Factory in US is Roaring in Capacity of Solid InkManufacturing
施乐美国工厂固体墨制造能力 飞速飙升 随着施乐公司在俄勒冈州波特兰市投资2400万美元建设 的制造工厂的投产，施乐公司最新一代固体油墨的产能一下 子翻了十倍。这种产品是施乐公司今年9月推出的，主要用于 施乐公司的Phaser8860彩色打印机和Phaser8860MFP彩色多 功能一体机。 施乐公司波特兰工厂占地面积为929平方米，拥有75名 员工，其主要目的就是为施乐固体墨彩色打印机生产耗材并 负责技术开发。施乐公司宣称，这种打印技术将使彩色打印 “像黑白打印一样便宜”。 这种蜡状油墨已经开发了5年了，使用它可以显著提高 单位质量油墨的打印份数。据称使用这种可以比传统激光打 印墨粉减少90%的浪费。施乐公司固体油墨业务副总裁兼总 经理JimRise说，“我们制造的固体油墨有着（其他产品不能 比拟的）优势，由此施乐公司将重新定义彩色打印。”他表 示，对于新工厂的投资，意味着“我们在固体油墨方面的成 功还仅仅是开始。” 据介绍，目前Phaser8860彩色打印机的价格是1699英镑 起，而Phaser8860MFP彩色打印机的价格是2919起。这两款 打印机的黑墨零售价格是144英镑，而彩墨零售价格是48英 镑。
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“Colorful Files” Implies Unlimited Business Chances
“彩色文件”蕴含无限商机 日前， 富士施乐发起的“彩色影响 力”有奖调查及征文活动吸引了广大网 友的积极参与，这一调查引起了网友对 彩色文件应用、彩色文件价值的重视。 权威机构Gartner的调查数据更说明了 彩色文件的重要性。Gartner指出，尽 管经济形势依然不明朗，但2009年美国 彩色输出设备的出货量的复合增长率仍 高达20%。办公设备厂商不断推出彩色 新品的举动似乎亦可看出这个市场的潜 力无穷，像富士施乐便刚刚发布了新一 代LED环保型彩色数码多功能机系列产 品。 笔者走访了多家企业，得到如下解 答：“彩色标书非常出众，提升企业形 象的同时，提高了关注度，加大胜出的 机会。”“个性化的彩色直邮资料能吸 引客户，增加回复率，帮助我们维护客 户关系。”这更让不少企业在经济不好
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的环境下，更加关注彩色文件，购买彩 色输出设备。 笔者采访了富士施乐（中国）有限 公司副总裁陈贻进先生。陈贻进先生对 于彩色办公逆势增长这一事实，这样说 道：“这充分说明彩色文件的价值已经 得到广泛认可。在信息过剩的时代，缺 乏的不是信息，而是注意力。彩色文件 在吸引眼球方面无疑具有不可比拟的优 势。” 他又进一步给出了一组数据，“彩 色文件易吸引读者注意力，阅读速度能 提高78％，信息查找速度可增加70%。 更为重要的是，彩色文件能使人们参与 的动机增加80%，而这可以直接增加成 功的机会。”
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Advanced Management Helps Ascend Develop Rapidly
先进管理助力埃申特公司高飞 ——访佛山埃申特公司陈君副总经理 近年来，佛山埃申特公司作为影像耗材行业的一支新生 力量迅速的异军突起，在这样一个新生品牌建立并逐渐在行 业内树立起口碑和广泛的知名度的历程背后，是一个企业不 断发展和完善的过程。如今的埃申特公司不但在竞争激烈的 影像耗材行业里站稳了脚跟，更是将佛山埃申特的品牌理念 传播四方，这一切和埃申特公司注重企业品牌战略的提高和 灵活的运用市场策略分不开的。为了更进一步的一窥佛山埃 申特公司的市场运营理念，并将佛山埃申特公司卓越的品牌 塑造经验介绍给我们整个影像耗材行业，以资参考，我们有 幸访问了佛山埃申特公司陈君副总经理。陈君副总经理以一 名职业经理人的身份，领导着埃申特公司不断的探索和提高 企业的品牌价值。 职业经理人，但是我们更感兴趣的是他如何把作为职业经理 的职业经验和对埃申特公司公司的实际管理结合起来，从而 创造出更大的市场效益和企业价值来的。 亚再：我们了解到您是一位职业经理人，您是否可以为 我们简单的介绍下您的从业经历？以及您的管理理念是怎样 的？ 陈君副总经理：不管在那个企业，先提升企业的管理基 础，作出一些提升企业包括品牌、品质、市场运营的方案， 如优化资源配置，进行流程再造等，了解企业经营，作出相 应的企业诊断，提高销售业绩，我的管理理念是：严格、规 范、准确、精细、合理、有效。 我们的访问是从埃申特公司的现状开始的。 亚洲再生业杂志（简称亚再）：陈君副总经理，您好， 我们知道佛山埃申特公司近年来在耗材再制造行业内取得了 较大的成绩，很多行业同仁都十分关心公司的发展，也希望 能更多的了解佛山埃申特公司，您能为我们大致介绍一下公 司的发展历史、规模以及主要业务领域吗？
亚再：作为埃申特公司主要的管理者之一，您对埃申特 公司的定位如何？您认为作为埃申特公司的主要竞争优势是 什么？ 陈君副总经理：埃申特将以品牌在行业里塑造于一个不 错的良好形象，并占据一定的位置，利用埃申特的优势，创
陈君副总经理：佛山市埃申特公司，在一位从事打印以 及打印配件技术有 20 年开发与生产经验的董事长刘江带领 下，风风雨雨走过了十个春秋，由一家仅有几十个人的小作 坊工厂——怡邦精密品厂，走到现在具有 500 多名员工的生 产型企业，设备由传统的手工设备到现在的半自动与全自动 的高精密设备，并成立了多个专业研发室，先由我公司自己 研发与生产的定影膜与充电辊等系列产品，品质、产量与销 售都跃居中国前列，并取得多项专利，还顺利的被评为省民 营高科技企业。 事实上，陈君先生未必是进入我们再制造行业的第一位 102
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展空间与市场，办公设备对全国的需求也越见扩大，这意味 着中国耗材行业的前景是可观的，除非全球没人开公司，要 不，我们的市场是非常大的，但要看用什么样的战略和方法 面对未来。 亚再：埃申特公司未来将有什么样的重要举措以扩大在 当前兼容耗材市场的影响力和占有率？ 陈君副总经理：我们即会在原有生产、销售、售后服务 等进行扩大改造，引进了又一批新的技术，为埃申特品牌再 创佳绩，研发更多适合于不同地区的埃申特品牌产品，在国 内外市场都有着相当的影响力。
自主品牌，是企业综合实力的体现，保证品质服务，创更高 的顾客价值和产品的性价比是我们企业的最终目标。 亚再：您会如何将您之前的从业经验和方法，与我们兼 容耗材行业相结合，从而更进一步引导埃申特公司的发展。 陈君副总经理：我是做管理出身的，企业的管理理念， 是企业发展的核心。积极宣传引导，沟通协调，促进耗材行 业进行资源整合，引导企业向规范化、大型化、标准化、集 团化方向发展。 亚再：当前耗材行业的品牌化战略似乎已经成为一种潮 流？您认为埃申特公司的品牌战略应该有那些相同与不同之 处？
亚再：埃申特公司和《亚洲再生业》杂志作为长期友好 的合作伙伴，您对我们杂志有怎样的看法和期许？未来，您 希望我们杂志能为贵公司和我们行业，提供什么样更有意义 的服务？ 陈君副总经理：首先埃申特公司非常感谢《亚洲再生 业》对我们企业宣传的支持与配合，望在今后，《亚洲再生 业》能给我们行业互相交流，提供更好，更快的信息渠道。 最终，我们通过这次的访问对佛山埃申特公司的企业管 理和品牌营销有了更加深刻的认识， 我们也非常高兴能和陈 君副总经理有这样深入而友好的讨论，希望未来埃申特公司 的发展，能如所有人期待的那样，更加繁荣，而我们也将继 续一如既往的关注佛山埃申特公司的发展。 Recharge Asia Magazine
陈君副总经理：通俗点说推品牌，就是推品质，我们埃 申特重抓质量及服务，这也是我们刘江董事长一贯理念，这 样在行业的市场需求才有核心的竞争力，以获取差别利润与 价值的企业经营战略，从而确保企业的长 远发展。 最终话题还是不可避免的提到了埃 申特公司的品牌战略以及市场理念，事实 上这个也是我们和广大读者最为关心的， 任何一个成功的影像耗材企业的成功都离 不开其出色的市场规划和品牌理念，我们 也希望这次对埃申特公司的采访，能对其 他希望近一步将自己的企业管理和市场拓 展提高到一个新的阶段的行业同仁有所借 鉴。 亚再：作为埃申特公司的管理者，您 对公司未来的发展规划是怎样？ 陈君副总经理：公司在不断的发展强 大，生产管理、销售管理、企业架构、企 业文化、员工素质都全面调整，为申请企 业上市奠定了强稳的基础。 亚再：您是如何看待当前中国的耗材 行业的？您认为中国耗材行业未来的发展 前景如何？ 陈君副总经理：现科技社会，电子技 术发展，给我们耗材行业创造了更大的发 www.rechargeasia.com
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Ten Trends of Inkjet Development in 2009
话说2009年喷墨十大发展趋势 现今的喷墨打印机有两种技术，一 是惠普佳能采用的气泡式喷墨技术，它 问世于1979年，1980年佳能就通过这 项技术应用于喷墨打印机Y-80之中； 另一个技术是爱普生使用的微压电打印 技术，它问世于1994年，虽然在时间上 比气泡技术晚了十几年，然而在它问世 之后所带来的成就和辉煌却丝毫不亚于 气泡技术。1998年，全球第一款同时具 有1440dpi打印分辨率和六色打印功能 的彩色喷墨打印机EPSON Stylus Photo 700面世，它标志着彩色喷墨打印领域 进入了一个新的时代，照片打印时代 来临。同年，佳能首款七色照片打印机 BJC-7100面世。
随后，不断有新的技术出现并应用 于实际产品之中，比如1999年EPSON 的IP-100成为第一台可以脱离计算机打 印的照片打印机，它崭新的设计思路给 打印进入家庭以及功能化外设产品开拓 了一条新路；2000年惠普发布第一款支 持自动双面打印机的彩色喷墨打印机， 它为今天风光无限的喷墨打印机商用化 做出了重要的贡献；2003年惠普发布了 全球第一款使用八色墨水技术的照片打 印机HP Photosmart T7960，2005年惠 普又发布了著名的SPT全维打印技术。 从此之后，喷墨打印机的发展似乎 遇到了瓶颈，商务喷墨打印机在无穷的 追求输出速度使得打印速度已经超过激 光机，顶级照片打印机的照片输出效果 也已经远非银盐照片可比。2009年， 喷墨打印机市场新品迭出，却没有一项 实实在在的可以称之为“新”的技术出 现。那么，我们到底该对喷墨打印机追 求些什么？2009年众多的新品如何展现 着技术的发展？
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发展趋势一：分辨率更高 使用热喷墨技术打印技术的打印机 一般以600的倍数作为分辨率，使用压 电技术打印技术的打印机一般以720的 倍数作为分辨率。彩色喷墨打印机的打 印首选项中，我们一般很少能直观的选 择打印分辨率，比如EPSON将质量选 择设置为快速、文本、照片等等选项， 用户选择起来更加清晰。随着人们对打 印色彩要求的逐步提高，新型的喷墨打 印机将会使喷打的分辨率提高的一个更 高的水平，这预示着未来喷墨打印机的 分辨率将远远超过人类用眼睛捕获细节 时所能达到的分辨率，这也标志着喷墨 打印机将能处理色彩要求更高、图象细 节更全的图象或者照片打印要求。 09年佳能在单功能喷墨打印机产品 线上只有iP4760一款新品机型，面向所 有用户同时推出。在家庭用户以及专业 输出型用户方面，iP4760的双向进纸卡 夹设计可以确保介质精密输入，结合自 动双面打印单元，适合进行名片打印、 贺卡输出等小型的商业用途；对于商务 办公用户来说，iP4760难以独立支撑整 个环境的打印需求，而更多的作为黑白 激光打印机/一体机的辅助设备出现， 实现高品质彩色商务输出，这点和惠普 明确定义商用喷墨的高端产品pro8000 有所不同。相比于前代产品iP4680和 iP4500，佳能iP4760首次将自己的喷墨 打印机提升至9600dpi的打印分辨率。
发展趋势二：打印速度更快 分辨率的高低与打印速度的快慢似 乎是一对天生的“冤家”，要是将喷墨 打印机的输出分辨率设置得过高的话， 那么打印相同幅面要喷墨的点数将大大 增多，打印速度自然就会受到影响；要
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是将输出分辨率设置太低的话，打印速 度虽然有所提升，不过喷墨打印机的输 出质量将有所降低，如何才能“鱼和熊 掌兼得”呢？为此，新型的喷墨打印机 将会利用双向打印技术以及给喷墨打印 机增加喷嘴数量的方法，来使喷墨打印 机在保持较高输出分辨率的基础上，提 高打印机的输出速度。 现在普通的喷墨打印机使用的还是 单向打印技术，墨盒只能按照从左到右 的顺序喷墨，新型的高档打印机采用了 双向打印技术以后，墨盒既能从左到右 进行喷墨，又能从右到左来喷墨，显然 这种双向打印方式将会使打印速度提高 30%到50%左右；此外，普通打印机使 用的喷嘴数量有限，每色最多不超过90 个，而新型的高档打印机喷嘴数量急剧 增加，甚至达到6000多个之多，这些数 量众多的喷嘴交错地排列在一起，每个 喷嘴之间的距离也是非常小，这样就能 使喷墨打印机在高速打印状态下，仍然 还保持了较高的输出分辨率。热泡技术 和压电技术在喷墨打印机喷嘴数量上的 差异是巨大的，但是仍然能够保证持平 的打印速度。因此，除了喷嘴数量外， 喷墨喷射的频率也是影响打印速度的直 接因素。从这个角度上来说，使用微压 电打印技术的打印机在打印速度上的潜 力更大，由于本身的喷墨频率可以10倍 甚至更多于热泡打印机，因此增加位数 不多的喷嘴就可以大幅提升打印速度。 惠普pro8000的官方价格为 ¥1899，在上市一段时间之后，价格 将会稳定在¥1400-¥1500左右，对于 具备自动双面打印和网络打印单元的打 印机来说，价格和打印速度方面相对黑 白激光打印机和彩色激光打印机都具有 一定的优势。惠普pro8000可以适用于 日常办公环境，适应不同种类的用户， 作为和激光打印机并行的另一种打印设 备选择，适合注重成本控制和彩色输出 的用户，并且可以支持多种纸张介质类 型。 发展趋势三：输出噪音更低 相对于针式打印机的输出噪音来
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说，喷墨打印机的输出噪音还是可以让 人接受的，但随着人们对办公环境要求 的逐步提高，以及用户对身体健康的更 加重视，即使是再小的噪音也将是喷墨 打印机的“瑕疵”。尤其是近来商用喷 墨打印机的迅速发展，为了追求速度使 得喷墨打印机的噪音有反弹趋势。如果 说激光打印机的噪音主要来自定影滚加 热和机芯转动的声音，喷墨打印机的噪 音就主要来自进纸器送纸和打印头的移 动。 既然喷墨打印机的噪音主要来自 墨车在轨道上移动上产生的噪音，那么 和打印速度如何取舍就是一个实际的问 题，特别是对于某些打印速度很高的喷 墨打印机，工作起来像拆房子一样，无 论是家庭用户还是商务用户，这都是不 能接受的。实际上，噪音问题是老生常 谈的问题了，但是解决的并不好。为了 能让喷墨打印机在工作时，真真能做到 无声无息，许多喷墨打印机生产厂商采 用了各种措施，来推出静音打印技术， 使喷墨打印机在工作时发出的噪音分贝 控制在30分贝以下，这样的分贝大小与 普通打印机发出的50分贝以上的噪音大 小相比，真可谓无噪音了。 兄弟MFC-790CW作为MyMio系 列的高端新品，主要面向的客户群是小 型商务SOHO用户和家庭用户，在提供 不错的打印、扫描、复印效果之外， 更强化了传真模块的功能，可以实现 33.6kbps高速率传真，以及400页连续 传真，对于小型商务SOHO用户以及家 庭用户来说，完全可以替代传统的单功 能传真机，而成为更加得力的助手。 MFC-790CW额外增加的信息中心按 键组，使一体机的独立电话功能不再成 为摆设，而发挥真正强大的直拨电话功 能。令人愉快的是，MFC-790CW是同 类产品中工作噪音最小的，这为安静的 办公环境提供了有力的保障。
发展趋势四：墨滴控制更精确 墨滴的大小以及墨滴的形状对喷 墨打印机的输出质量是有很大影响的， 如果不能精确地控制这些墨滴在打印纸 上的形状和大小，将会降低打印输出效 果，即使分辨率设置得再高，也会给人 产生一种模糊朦胧的效果，这对那些追 求高清晰度、高逼真度的用户来说是绝 对不能容忍的事情。为此新型的高档打 印机都对如何精确控制墨滴形状和大小 进行了努力研究和探索，并推出了新兴 星形喷嘴技术，来达到精确控制墨滴形 状和大小的目的，从而使图象打印或者 照片打印效果更为逼真、清晰。 与惠普和爱普生产品的明确定位 不同，佳能的产品从不在型号方面给大 家任何的提示，而是将所有的喷墨一体 机都归于PIXMA系列，统称为照片一体 机，MP568也延续了这一特点。佳能将 MP568命名为“无线时尚多能的多功能 照片一体机”，主要强调了MP568的功 能丰富，例如拥有自动双面打印单元、 无线网络打印单元、双向进纸系统、 脱机打印扫描以及丰富的复印功能，迎 合了广大中小商务环境的使用需求；同 时，MP568又以2400dpi的打印分辨率 和最小1pl的墨滴尺寸，将照片打印的 效果提升到了专业水平，适合家庭用户 以及专业影像输出类用户选择。
佳能MP568同时面向家庭用户以 及小型商务输出用户推出。对于家庭用 www.rechargeasia.com
户和专业影像输出型用户来说，出色的 照片输出品质和双向进纸系统，确保了 普通纸和照片纸打印的同时进行，能够 处理日常的多种打印需求，脱机打印、 扫描等功能也可以带来更多商机；对于 中小型商务环境来说，MP568主要作为 黑白激光打印机的辅助设备出现，实现 高品质的彩色商务输出，同时兼顾少量 的扫描和复印功能，而大量的黑白文档 输出任务主要由黑白激光打印机完成。 发展趋势五：实现零颗粒打印 为了消除喷墨打印机输出幅面上 的墨点颗粒形状，并能够实现多重色控 打印，那么就需要降低喷墨墨水的浓度 以及减小喷墨墨滴中所包含的墨水的容 量，同时能够对同一像素点进行多次的 喷墨，只有这样打印机的输出效果才能 更为逼真。现在普通的喷墨打印机每一 滴墨水的容量已经从过去的6微微升降 低到1－2微微升左右，而且不少打印机 生产商还通过采取降低墨水浓度的办法 来配合墨滴容量的减少，实现高质量的 零颗粒打印，从而让打印用户根本就感 觉不到墨滴的存在，确保输出画面与打 印原件完全一致。 在高端喷墨打印机或者一体机中， EPSON已经基本实现了零颗粒打印， 佳能和惠普还有待改进。实际上，颗粒 感的表现也需要根据不同层次用户的需 求而定，60岁的老奶奶和40岁的专业摄 影师他们对于照片的评判标准肯定是不 一样的。 通常情况下，所谓的多功能一体 机单纯是指整合了扫描仪的打印机， 可能有时候还整合了复印功能，而有些 一体机则涵盖了更加广泛的功能，比如 EPSON Stylus TX800FW，发展更为深 入，并且增加了许多我们从未见过的新 元素。第一个新元素在于下拉式的7.8 英寸触控LCD面板，这一特色元件很有 可能成为以后的一体机的必备特征。面 板所带来的变化是非常惊人的，而且打 印前的繁琐的准备工作，例如判断介 质尺寸、类型，预设图片设置等等，都 变得简单而可靠。为了提高易用性， EPSON还将许多引人入胜的功能打包 到菜单中。菜单本身的设计理念是
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话说2009年喷墨十大发展趋势
续
不可思议的，是美和易用性最好的结 合，也许在今后的几年里，我都把每一 台新发布的机型和TX800FW做对比，但 是我们仍然认为近期不会有机器的设计 理念能超过它。
发展趋势六：色彩层次更均匀 尽管普通打印机和高档打印机在打 印同一幅面时，理论上对该幅面所打印 的喷墨点数，以及喷在每一个点上的墨 水容量应该是相同的，但由于普通打印 机的输出分辨率比较低，这样普通打印 机就需要拿出更多的喷墨点数来表现单 个的像素，自然就会导致输出幅面上的 点数不均匀，从而容易让人感觉到输出 效果缺乏色彩层次，而且色彩细节也将 变得很单调。显然在输出分辨率很低的 情况下，要想让输出图象色彩更丰富、 图象层次更均匀几乎是不可能的。 看到B8558的墨水系统，我们终于 可以欣喜的表示，不用再去使用糟糕的 四六色墨水切换的模式了。从B8558的 命名方式看，它将是B8338以及K7108 的升级产品。B8558采用颜料+染料的 五色独立墨水系统，并且实现了打印 头和墨盒的分离。我们拿B8338举例， 打开B8338黑色的顶部仓盖，可以看到 右侧的墨盒仓，左侧的绿色墨盒位放置 855号(青色、品红、黄色)彩色墨盒， 右侧的黑色墨盒位放置853(黑色)墨盒 或者858(淡青、淡品红、黑)墨盒。照 片打印时，使用855+858墨盒组合，对 于日常办公可以使用855+853的墨盒组 合。虽然4色打印模式和6色模式有着各 自清晰的定位，但是对比惠普其它打印 机就会发现，4色打印模式的文本输出 质量却并没有达到很出色的水准，比惠 普专属商用喷墨打印机如K850仍然有 差距；6色打印模式的照片输出质量也 没有达到PhotoSmart的专业水准，和惠
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普SPT六色打印系统的差距就更加明显 了。 惠普B8558的推出改变了这些状 况，使得在A3幅面上拥有一套成熟稳定 的墨水系统，并且能够兼顾到颜料墨水 和染料墨水各自的特性，同时惠普也是 首次在A3+幅面的打印机中使用5色墨 水系统。虽然A4幅面的喷墨打印机是目 前市场上的销售主力，但在各个打印机 厂商的产品系列中，真正堪称旗舰产品 的却大多是A3幅面的喷墨打印机。A3 幅面的喷墨打印机采用了更多、更新的 技术，更大的体积使得它们能容纳色彩 更多、容量更大的墨盒，在输出效果和 打印成本上要比主流的A4喷墨打印机更 胜一筹。由于这类打印机所具备的A3尺 寸输出幅面，使它能灵活地适应更多类 型的打印介质，广泛应用于海报打印、 大幅照片输出、条幅打印、CAD/GIS作 业处理等专业领域。如果你是一个对影 像输出质量有苛刻要求的专业用户，或 者是有宽幅彩色输出需求的行业用户， 选择A3幅面的喷墨打印机是非常明智 的。
这样打印在纸张上的墨水就会被自动吸 收而不处于纸张的表面；还有人们采用 在每一个色彩颗粒表面用一层聚合树脂 包裹的油溶性墨来防止水对照片的侵 蚀，或者直接在打印纸张上喷上墨水优 化液，来确保照片上的墨水遇到水不溶 化等。有了这些先进技术的保证，人们 可以高质量地将喷墨打印机输出的照片 保存一辈子。这个现在已经达到了。 网络单元的加入使得ME650FN有 能力成为企业中的主力打印设备，尤其 是对于以黑白文档为主的中小型打印环 境，ME650FN甚至作为唯一的输出设 备。同时，ME650FN也可以应用于企 业前台、企业内部的人力资源部门或者 行政部门、窗口行业、个人业务的传真 收发平台等等。在上一代产品ME600F 中，EPSON本身没有提供PC-FAX软 件，更多的用户是使用Windows操作系 统带有FAX传真模块，但是由于FAX模 块本身不是默认安装的，需要单独进行 安装。在ME650FN中，EPSON终于开 发出了自己的PC-FAX软件，并且软件 将会完善应用于以后的一体机中，这对 于EPSON软件系统很重要。安装FAX 模块后，即可实现PC-FAX通过电脑收 发传真的功能，操控性得到了很大的提 升。
发展趋势七：输出品寿命更长 越来越多的人已经开始选择喷墨 打印机作为数码照片的输出设备了，但 普通打印机刚输出时的彩色照片色彩很 鲜艳，但由于墨水质量的缘故，照片上 的墨色一碰到水就会褪色或者化开，如 果放置时间增长的话，色彩也会自动褪 色，显然这些缺点将大大影响喷墨打印 机的广泛使用。为此，许多商家特意针 对照片怕水、怕潮又怕光的缺憾，努力 采取各种办法来保持打印后的照片或者 图象保存时间更长。 例如，为了解决输出品怕水的问 题，人们可以使用一种采用无机材料组 成的吸墨纸张，来做为照片输出纸张，
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发展趋势八：通用性更强 普通的打印机只有连接到计算机 的并行口上才能实现打印，而高档喷墨 打印机可以通过新兴的USB2，1394接 口，与带有USB接口的数码照相机直接 相连接，从而实现照片的快速输出；此 外新型喷墨打印机还具有各种插槽，例 如CF卡插槽、MMC卡插槽、SD卡插槽 以及SM卡插槽等，大家只要将存储有 数字相片的各种插卡插入到槽中，就能 将存储在各种卡上的数字照片调出并
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打印出来，从而使得喷墨打印机不再一 味地依附计算机而能够独立进行工作； 更为突出的是，许多喷墨打印机现在只 要在其中加入适当的扫描元件，就能成 为一台真正意义上的彩色扫描仪。通过 上面的分析，喷墨打印机的功能更强大 了，适用范围也更广泛了。 作为世界上首台应用在A3幅面的 彩色喷墨一体机，我们首选要思考的是 MFC-6490CW适合什么类型的用户。 在A3幅面单功能打印机上，主要分为 两类用户，一是照片输出用户，二是设 计行业，MFC-6490CW输出的照片效 果远不能达到专业级水准，因此毫无疑 问，设计类用户将是MFC-6490CW的 主要对象。那么，是否会有普通商务 用户使用它呢？MFC-6490CW拥有打 印、扫描、复印和传真功能，支持A3 幅面，涵盖了日常办公所需要的一切元 素。但是。相比于A4幅面的一体机来 说，MFC-6490CW在设置上要复杂得 多，要注意输出的纸张类型和幅面，同 样在复印时也要在本机上设计。当然你 可以输出财务报表之类更大的幅面的文 档，用MFC-6490CW会很轻松。
快干墨水，只要喷墨打印机上的墨水一 喷洒到纸张上就会瞬间干燥，从而避免 了因墨水到处流淌而必须重复打印的浪 费，确保了耗材的使用成功率；还有的 厂家采用喷墨墨盒独立式设计的方法， 每一种颜色的墨水用光后，用户可以单 独更换耗尽颜色的墨盒，而不需要因一 种墨水用完就必须重新更换所有颜色墨 水的墨盒，显然这种方法更能节省打印 成本。但真正省钱的是用大容量的连供 当然降低打印成本就很低了，不仅仅是 商家需要考虑和研究的，个人用户也必 须积极想办法来节省打印成本。 实际上，惠普K109a对于单页打印 成本的降低是没有任何技术含量可言 的，两个途径：一是增加墨盒内墨水的 容量，二是大幅降低墨盒价格。由于 惠普喷墨打印机采用热发泡打印技术 的限制，其墨盒内部三分之二的体积被 海绵所占据，通过增加墨水容量的方式 会受到很大的阻力，此时，降价是最好 的方法。在惠普D730和F735刚刚发布 的时候，我们对其也做了成本测试， 但是当时的墨盒售价是¥88，因此得 出了¥0.11的单页成本数据。而现在， K109a使用的703墨盒组（也是D730和 F735使用的墨盒）单只墨盒价格在国内 某著名商城上降至¥79，而在零售市场 上，更是可以通过¥70的价格买到，这 又降低了单页打印成本。而今后，只要 惠普愿意，可以将打印成本降低至任意 的水平线。
乐打印、小幅面织物打印、喷墨印花、 短版印刷等等，只要想到的喷墨都可以 做的。实际上，大幅面打印机的出现是 彩色喷墨打印机的另一大里程碑。 近几年来，大幅面喷绘市场发生 了巨大的变化，大幅面产品的应用越来 越广泛，已经从印前、广告、装饰、摄 影发展到艺术品复制等诸多行业。随着 打印技术的成熟，大幅面打印机在全球 范围得到迅速的普及，特别是在我国的 广告和艺术品复制领域得到革命性的应 用。可以说，大幅面打印技术代表着彩 色喷墨打印技术发展的顶端。 EPSON 7710适合进行2D工程线 条图、3D渲染效果图、卫星遥感图、 地理信息化图的输出，适用于各部委设 计院、政府机关、大专院校、工厂、军 队、航空航天等工程设计相关单位。在 CAD/GIS行业，工程和设计人员经常 需要对采集的数据进行分析和研究，对 设计理念和具体细节进行审核，或者需 要呈现一些复杂的地理信息图像和炫丽 的设计效果图，虽然原始数据可以通过 电脑或投影进行显示，但是纸质图的直 观可以给工程设计人员带来更多的便利 性，所以在CAD/GIS领域，大幅面绘图 仪有着非常普遍的应用。由于这些用户 更关注设备使用的稳定性和产能，很少 使用代用墨水，加上国内依然以纸介质 工程图当作为存储标准，因此7710是理 想的选择。
发展趋势九：使用成本更低 由于原有喷墨打印机使用范围不是 很广泛的，再加上喷墨原装耗材非常昂 贵，导致喷墨打印机的价格与耗材价格 偏高，以致于许多人对喷墨打印机产生 一种“望而却步”的感觉！不过随着喷 墨打印机功能的不断增强，以及打印技 术的不断成熟，越来越多的人已经开始 感觉到喷墨打印机将成为一种办公的必 备品，这样喷墨打印机将会被社会广泛 接受，价格也会由于批量化生产而逐步 走低；而且许多厂商还在降低耗材消耗 上做足了文章。 例如不少商家推出了速干相纸、
发展趋势十：向专业化和工业化发展 由于喷墨打印机的成本低，色彩效 果好，耗材的成本又不断的降低，耗材 的品种都很多。发展的方向有以下的方 面：专业人像喷墨系统、打印包装和包 装校样、打印数码艺术品、打印数码墙 纸和壁画、汽车平面艺术、打印建筑物 覆盖材料、专用CD和DVD打印机、娱
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Compatibles and All That Jazz
爵士影像公司的耗材及其引发的案件 Art Diamond, Diamond研究公司 这仿佛是全世界再生业的命运。再 制造墨粉盒、墨盒和成像卡盒快速增长 并涌入全球各个市场，原始设备制造商 （OEM）可能发起类似针对爵士影像公 司案件一样的方式行使其专利权，以试 图阻止这一浪潮。但这些权利是否仍然 有效？可否硬性执行的？ 在废旧的原始 设备制造商生产的成像卡盒中添加兼容 耗材，用兼容耗材取代OEM成像卡盒中 即少又贵的耗材的产品越来越多。再生 业和原始设备制造商表现出两种不同的 意见。两种意见的分歧，只能采用法律 和专利权裁决的方法解决。 爵士影像公司案件 爵士影像公司 决定向国际贸易委员会提起诉讼，修改 早些时候惠普公司对再生-O型模具制 造公司的裁决。洛杉矶律师爱德华F.欧 康纳说，在再生-O型的案件中，联邦 巡回法院发现了一件专利的持有人在 首次销售成像卡盒的时候就失去了专利 权。因此，无论是修理还是再填充这些 成像卡盒都不存在专利侵权问题。专利 权人的权利已经用尽。 在爵士影像案件 之后修订了裁决规则，即专利权丧失的 情况只适用于在美国制造并首次销售的 产品。而在美国首次销售产于外国的产 品，则任何填充或再制造的产品都构成 对美国现行适用专利权的侵犯。 然而， 一些法律专家认为对爵士影像公司的判 决存在一些缺陷和问题。他们持反对意 见的基本观点是，以第一次销售为基点 对于被告方不公平。由谁来提供第一次
交易的证据？ 聚光灯下的中国九星公司 伊克立博集团律师事务所诉讼业务 部主任著名的知识产权（IP）律师爱德 华F.奥康娜说，美国最高法院对广达电 脑公司与LG电子有限公司的诉讼裁决 与爵士影像公司的裁决结果不一样。目 前，他已经代表客户中国九星公司、美 国九星公司和美国震天公司请求美国联 邦巡回上诉法院组成合议庭审查证据， 取替美国最高法院的裁决。 紧跟2009 年8月17日美国国际贸易委员会（ITC） 关于减轻对进口爱普生再生喷墨墨盒的 处罚裁决，九星技术公司就站在了聚 光灯下。已经减少了9百多万美元的罚 款。奥康纳先生代表九星等公司请求的 结果对喷墨墨盒再制造业和全球产业都 会产生深远的影响。 洛杉矶知识产权律师罗伯特施罗德 先生指出，“在过去的几年中，美国最 高法院对一系列专利案件所做的裁决都 缩减了专利权人的权利，推翻了联邦巡 回上诉法院先前的裁定。可能我们还没 有注意到最终的趋势，如果最高法院重 新审查爵士影像公司或类似案件，专利 权用尽原则将扩大至整个外国产品的销 售。 从逻辑上讲，这种延伸应该仅适用 于在外国获得专利的装置，而规则可能 也不太复杂，对于所有国外销售商都按 照专利权用尽原则处理销售的设备。当 然，没有人能够预测到美国最高法院对 少量案件重新审查时会 发生什么情况” 兼容耗材 在废旧的 OEM墨盒中注墨是一个 问题，而进口新的兼容 墨盒则是另一个完全不 同的问题。例如，未经 授权的兼容墨盒主要在 外国生产。目前，OEM 不断打击兼容墨水墨 盒，而对兼容墨粉成像 卡盒进入美国市场却表 现得相对沉寂。墨粉成
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像卡盒是否会威胁OEM耗材的销售，触 发新一轮专利、商标或知识产权诉讼的 浪潮？ 罗伯特弗里德曼律师是洛杉矶 塔博和豪威尔事务所的合作伙伴。他指 出，从商业角度来看，“OEM所拥有的 大型的组织良好的传统经济运营模式和 技术，由于经济和市场份额变小，以及 面对无组织的亚洲企业而收入减少。这 些在OEM技术和产品设计基础上的制 造商也是很贪心的。根据市场动力学理 论，可以料到OEM会强化法律手段以获 得指令救济和法律赔偿，特别是针对较 小的公司，小公司常常是OEM绝佳的丰 硕果实。 如果认为回收并把废旧原装OEM里 面的废粉和废旧零件拆下来，就造成了 市场混乱，这是否也提升了“法律”的 价格？兼容成像卡盒制造商是否对美国 的再制造业造成了不可弥补的伤害？ 共同的威胁 “实际上，侵权兼容成 像卡盒对OEM和再制造业造成了共同的 威胁，合法的厂商发现无法找到完整的 公然侵犯知识产权的证据，” 数字用品 行业独立顾问查尔斯布鲁尔说，“这些 公司克隆OEM产品几乎没有研发投入也 没有付出艰辛的努力。因此，在市场上 可以人为的降低价格倾销产品。” 布鲁尔认为，“侵权产品也给第三 方用品企业和渠道合作伙伴以及分销商 带来恶劣的影响。原始设备制造商明确 表示，他们既追究市场上侵权产品的制 造商，也追究把这些假冒产品销售给最 终用户的销售渠道。渠道供应商越来越 担心售出非OEM供应品，这是售后服务 市场上一个非常大的问题。 在短期内，一个完整的成像卡盒的 价格仅为12美元到15美元，这些兼容卡 盒的买卖双方共同分享着市场份额。 从 长远来看，侵权兼容耗材是一个灾难性 的产业。他们不仅压低价格，也使合法 的第三方供应商感到不安。分销商已经 开始回避第三方墨盒。布鲁尔说，他们 关注着官司，不知侵权墨盒是否会使局 势恶化。 更糟的是，侵权者在清空卡盒 时可能造成污染，从而危及合法的
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爵士影像公司的耗材及其引发的案件
续
再制造商。显然，一个废旧成像卡盒就 像一个毒幽灵，要整个再制造业承担巨 大的法律后果和后勤后果。 侵权与非侵权兼容耗材 产业顾问Graham J. Galliford先生 认为侵权和非侵权兼容耗材是有区别 的。事实上，销往全球市场的耗材至少 可分为6种类型。 Galliford指出： 原装OEM 非原装OEM 再制造OEM 非侵权兼容耗材 侵权兼容耗材 再生侵权兼容耗材 Galliford称，这些侵权兼容耗材复 制了OEM产品或侵犯OEM的知识产权。 侵犯了原产品的商标和外观的更应归类 于假冒产品。因此，无论个人或组织制 造、使用或销售这种产品都将置身于法 律的风险之中。Galliford还说，此外， 侵犯OEM专利的废旧兼容耗材也被证明
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赖以维持生计的清空卡盒活动产生的毒 性非常大。从合法OEM中难以去除核心 成分，而且如果再制造过程中换上替代 零部件的法律制裁风险是个未知数。 关于非侵权兼容耗材的情况还不太 清楚。区分非侵权耗材与侵权兼容耗材 不是一件容易的事。Galliford最后说， 当然，非侵权兼容耗材利用自己的原创 知识产权，这就增加了另一个层面的问 题。 非侵权兼容耗材 加州范纽斯微 型 解 决 方 案 公 司（Micro Solutions Enterprises） 刚 刚 发 布 了 一 系 列 为 售 后服务市场提供非侵权兼容墨粉成像卡 盒最佳方案的例证。这些墨粉成像卡 盒根据微型解决方案公司专有的 MSE 再制造方法符合修复理论。兼容于 HP LaserJet P2035 和 P2055 等 产 品， 并 提供智能打印芯片。 据 MSE 再制造经 理克雷格法克赞先生的解释：“兼容一 词在不同的上下文中有不同的含义。有 的说“兼容成像卡盒”是指“新的成像
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卡盒”，即新模塑卡盒并专利侵权。而 兼容一词另一种简单的定义是取自韦氏 词典的。即， “在没做任何改变的情况下， 为了配合设备或系统的工作和设计。” 法克赞先生说，MSE 提供的“优质兼容 墨盒 ™，既没有使用侵权元件，也不是 新模塑卡盒，而是自己独特的制造方法、 独特的零件与专利技术的结合，我们制 造的产品完全属于再制造产品，并在质 量、性能和可靠性方面与 OEM 成像卡 盒兼容。” “在 MSE，我们尊重原始设备制造 商的地位和其合法权利，保护他们的创 新。与 OEM 的思想方法一样，MSE 也 开发专利并申请专利技术（已有 28 项）， 我们还致力于法律维权，当我们发现有 侵权产品时我们要保护自己的专利权。 我们通过工程研发和创新，开发了优质 产品并决心以最大限度保持这种竞争优 势。”法克赞先生总结说，“我认为，原 始设备制造商采取严厉措施打击伪劣假 冒和‘新兼容耗材’只是一个时间问题”。
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Rechina 2009 Asia Expo Successfully Closed
ReChina 2009亚洲打印展圆满落幕 ReChina2009 第 六 届 亚 洲 打 印 耗 材展览会于 2009 年 12 月 2-4 日在上 海新国际博览中心成功举办。展会盛 况 空 前， 规 模 再 创 新 高， 国 内 外 参 展 公 司 达 到 420 家， 专 业 观 众 人 数 达 到 10，128 人。 持 续 3 天 的 展 会 非 常 顺 利，并于 12 月 4 日下午 3 时圆满落幕。 ReChina2009 亚洲打印展的特点是展览 馆新、参展商多、观众人数多、满意度 高、展会专业性强。同期举办的影像耗 材中国论坛，层次高，学术性浓厚；上 海之夜 ReChina 商务晚宴，人气旺，气 氛热烈。ReChina2009 第六届亚洲打印 展及行业学术和交流活动都好于预期， 展会的成功举办，再次确认了 ReChina 亚洲打印展是全球打印耗材行业最大 的 盛 会。ReChina 亚 洲 打 印 展 将 保 持 连年迭创新高的发展势头，2010 年的 ReChina 打印展将更加辉煌。
展馆新 展厅大 ReChina 亚洲打印耗材展览会前五 届一直在上海展览中心举办。由于展会 不断发展，规模不断扩大，原上海展览 中心的规模已不能满足 ReChina 亚洲打 印展的发展需要，ReChina2009 第六届 亚洲打印展搬迁到中德合资上海最大的 展览场馆—上海新国际博览中心举行。 本届亚洲打印耗材展览会使用了两个大 型展厅， 展厅总面积超过 20， 000 平方米。 上海新国际博览中心是上海最好最 大的展馆，也是全球顶级的现代化展馆 之一。展厅平均层高15米，宽敞、方 正、无柱。从世界各地赶来的一万多名 ReChina2009亚洲打印展的观众和展商 进入登记大厅后沿着红色迎宾地毯来到 了上海新国际博览中心的E3、E4两个
现代化大型展厅。展厅地面满铺绿色地 毯，厅内光照明亮通透，为与会人员提 供了舒适的展出和参观环境。展位布局 科学合理，大大提高了参观效率。 专业观众多 观众满意度高
答是肯定来，当然来！没有一位观众表 示不来。ReChina2009展会的盛况将通 过上万名观众传遍全球，他们将从全球 各地为2010年的ReChina亚洲打印展带 来更多的专业观众。 参展商多 展商满意度提高 ReChina2009 第六届亚洲打印耗材 展览会共吸引了国内外420家公司参展， 其中海外参展公司77家，在去年的基础 上继续增加。在金融危机的冲击和其它 展会的竞争下，ReChina亚洲打印展继 续保持了强劲的发展势头，充分显示了
ReChina2009亚洲打印耗材展览会 最大的亮点是国内外观众大幅增加。开 展前，主办方推荐的宾馆预订爆满。11 月15日主办方紧急新增一家五星级宾 馆，11月24日又增加一家五星级宾馆供 国外专业观众预订。参加展会总人数达 到10，128人，多于预期人数，首次突 破一万人。两个宏大的展厅人潮涌动， 热闹非凡，盛况空前。ReChina2009展 会国内外观众人数明显增加，预注册人 数比2008年大幅增加，到展会现场注册 的国内外观众人数达到6364人。海外观 众人数达1582人。展会主办方原准备 的9000套入场胸卡和挂绳一天半就已用 完，12月3日中午开始使用紧急订制的 2000套增补入场胸卡和挂绳。ReChina 亚洲打印展的展商和观众人数在2009年 又创造了新的纪录。 在ReChina2009亚洲打印展上， 420家打印耗材行业的参展公司带来了 他们最新最全最有竞争力的产品、材 料、技术和信息，应有尽有，让人目不 暇接。ReChina2009亚洲打印展的特装 展位特别多，特装搭建占总展出净面积 的68.6%。设计装潢各具特色、争奇斗 艳，业务竞争各有奇招、各显神通。本 次展会最满意的应该是专业观众了，他 们获得了大量的、来源广泛的、极具竞 争力的打印耗材供应资源。展会现场随 机抽查的230位中外观众对本届展会的 满意度达到91.8%。当被问及2010年是 否还来ReChina亚洲打印展参观时，回
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ReChina亚洲打印展的品牌和规模优势， 保持了在全球打印耗材展览会中遥遥领先 的地位。ReChina2009亚洲打印展的参展 商纷纷扩大展位面积，上海安而雅、美国 SCC，北京莱盛、韩国LG等200多家参展 商大幅扩大了展位面积，实际总展出净面 积比2008年增加了17.8%。有70多家国内 外打印耗材行业的公司首次参展，给展会 增加了新的亮点，也给专业观众提供了新 的采购机会。 展会的核心价值在于其有效的规 模，在于其行业内参展公司的竞争实 力和专业观众的采购需求。各具竞争 优势的参展商通过ReChina亚洲打印展 提供的广阔平台，与新老客户建立和 发展业务联系，在众多国内外同行和 贸易采购观众中树立并巩固了企业形 象，可谓不虚此行、满载而归。根据对 现场171家参展公司的随机抽查，总满 意率达到84.3%，比2008年有较大提 高。行业明星之一的珠海纳思达，60 多名工作人员忙得不亦乐乎，围满其 展台的中外客户等待咨询洽谈，应接 不暇。ReChina2009 亚洲打印展的盛 况出乎部分参展商的预料，聪明的参 展商们看到此情此景，纷纷预订2010 年ReChina亚洲打印展展位，从展会开 幕的12月2日早上到闭幕的12月4日下 午，前来预定2010年展位的展商络绎不 绝，2009年没来参展的韩国新映、Park OPC、深圳打印王等也闻讯赶来预订了 ReChina2010亚洲打印展的展位。截止 2009年12月4日中午，美国SCC、珠海
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ReChina 2009亚洲打印展圆满落幕
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LG、珠海天威、珠海纳斯达、新加坡 Adventus 以及卡博特投资等 60 多位行 业资深人士和专家参加。Recharger & Lyra 影像耗材中国论坛学术气氛非常浓 厚。嘉宾们的专题讲演精彩纷呈，与会 人员认真聆听并参与互动，气氛热烈。 Recharger & Lyra 影像耗材中国论坛取 得了圆满成功。 纳思达、韩国LG、北京莱盛、上海安 而雅等208家公司预订了ReChina2010 亚洲打印展的展位。由于一些大公司提 早预订和众多中小公司纷纷扩大展位预 订面积，ReChina2010亚洲打印展70% 的净展出面积已经被预订。显示了参 展商们对本届展会的满意和对2010年 ReChina亚洲打印展的信心。 展会专业性强 展会系列活动受欢迎 ReChina 亚洲打印耗材展览会是专 业的打印耗材展。展览范围主要是墨盒、 硒鼓、色带、碳粉、墨水及连续供墨系 统；兼容、再生等通用耗材；芯片、感 光鼓等配件；打印耗材的制造、测试等 设备和工具；相纸等办公打印用纸。所 有 420 家国内外参展商全部是从事成品 制造、零配件及材料供应、贸易、销售、 信息、技术服务的行业内公司。从全球 各地 70 多个国家和地区赶来的海外观 众和从全国各地 20 多个省市自治区赶 来的国内观众都是打印耗材行业内从事 商贸采购分销等专业人员。他们从百里、 千里、万里以外来到上海就是为了从 ReChina2009 亚洲打印展的四百多家专 业参展公司中寻找打印耗材的供货和合 作机会。 同 期， 展 会 的 系 列 活 动 也 取 得 了 圆 满 成 功。2009 年 12 月 1 日， ReChina2009 第六届亚洲打印耗材展 览会开幕的前一天，Recharger& Lyra 影像耗材中国论坛在上海东锦江索菲特 大酒店成功举办。本届高峰论坛深入分 析了中国及全球影像耗材行业的发展现 状及未来走势。演讲内容均为目前业内 最受关注并对行业有深远影响的议题。 Lyra 在现场首次披露了其独家市场研 究报告，并对中国及全球耗材市场的现 状和未来作出了分析和预测。论坛吸引 了来自惠普 HP、柯尼卡美能达、韩国 112
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由上海安而雅独家赞助的“ Shanghai Night Spectacular”上海之 夜ReChina商务晚宴12月3日晚在东锦 江索菲特大酒店46楼旋转餐厅成功举 办。晚宴吸引了60多名国外观众和60多 名国内打印耗材公司的管理和业务人员 参加。中外宾客欢聚一堂，鸟瞰上海璀 璨夜景，聆听现场音乐演奏，享受美味 佳肴，与行业内新知旧友寒暄畅谈。参 加晚宴的国外客户表示这种活动方式非 常好，让他们有时间在轻松的环境下与 供应商深入交流。 2010年ReChina亚洲打印展将更加辉煌 ReChina2009第六届亚洲打印展 的成功举办主要是因为来自全球各地打 印耗材贸易销售行业的观众对ReChina 打印展的长期亲睐，也是因为国内外众 多打印耗材厂商对展会的信任和支持。 ReChina亚洲打印展主办方在国内外长 期扎实细致的推广宣传工作也是展会成 功举办的重要原因。在事实面前，竞争 对手所散布的对ReChina亚洲打印展不 利的各种谣言不攻自破。ReChina2009 第六届亚洲打印耗材展览会在上海新国 际博览中心的成功举办，来自世界各地 观众的高度满意以及参展商满意度的提 高，为2010年亚洲打印耗材展览会的进 一步发展奠定了坚实的基础。 ReChina2010第七届亚洲打印耗 材展览会将于2010年9月27-29日在 上海新国际博览中心举行，上海世博 www.rechargeasia.com
会将于2010年5月1日至10月31日举 行。展会正好在2010年上海世博会期 间，大批国内外专业观众将来上海参加 ReChina2010亚洲打印展，同时参观世 博会，形成一举两得之行。2010年上海 世博会将汇集200多个各具风格的场馆 和展厅，展出世界各国的经济、科技、 文化、艺术，全球各地将有70,000,000 人来上海参观世博会。上海世博会将是 有史以来最大的世界综合性博览会， 内容丰富多彩，值得一看。为提高 ReChina亚洲打印展的吸引，满足广大 观众参观上海世博会的愿望，主办方将 向所有ReChina2010亚洲打印展的参展 公司和海外专业观众赠送世博会门票。 预计2010年ReChina亚洲打印展将吸引 国内外470家公司参展，来自全球各地 的专业观众人数将达到12,000人。乘 ReChina2009亚洲打印展成功举办之东 风，借2010年上海世博会之强大引力， 2010年ReChina亚洲打印耗材展览会将 更加辉煌！ 主办方的工作将进一步改进提高 ReChina2009第六届亚洲打印耗 材展览会虽然取得了圆满成功，但也 有个别参展公司不满意。未能取得满意 的收获，除其自身原因外，主办方对展 会的策划和服务水平也是重要的因素之 一。同样一个展会，各参展商的感受和 收获并不一致，参展公司的展位位置、 展位大小、展位设计、展前准备工作、 产品展示、宣传资料、业务竞争力、现 场人员安排和组织管理协调等都是参展 成功的重要因素。主办方将进一步改进 工作，提高服务质量，努力达到多赢 效果。虽然ReChina亚洲打印展是全球 最大的打印耗材展览会，但参展商和 观众仍有其它展会可以选择。为保持 ReChina亚洲打印展作为全球最大的打 印耗材展览会的领先地位和发展势头， ReChina打印展的中美主办方将坚持不 懈地努力，加大展会全球推广宣传力 度，特别是要向全球各地更多的打印耗 材专业观众介绍展会情况，让他们知道 ReChina亚洲打印展是采购打印耗材的 最有价值的首选展会，鼓励他们来上海 参加2010年ReChina打印展，同时为他 们参观上海世博会提供便利。
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OEM UPDATE / OEM 聚焦 RECHARGEasia
Fuji Xerox : Turn Service into Hardcopy Peripherals Market
富士施乐转型服务文件外包市场 伴随企业对打印成本的重视和对文 件管理服务需求的增长，传统办公设备 厂商开始向打印服务商转型——从销售 打印产品转向提供打印服务。富士施乐 便是其中的一位先行者。 从产品到服务的转身 在全球第一个提出并推广文件外 包服务的富士施乐，同样也是在中国最 早开始开展此类业务的厂商。据富士施 乐株式会社日本和亚太区全球服务业务 总裁冈野正树介绍，富士施乐的全球服 务业务(文件外包服务的相关业务)包括 办公文件管理服务、文件外包沟通服 务和业务流程服务三条产品线。其卓越 的业务能力、标准的流程体系、以及最 尖端的技术，能够为客户提供最佳解决 方案，而多年向全球客户提供服务的经 验、及与施乐共同的全球运营网络和全 球服务网络体系则确保了其全球服务品 质的统一。 Gartner的调查结果显示，富士施
乐文件管理服务的市场占有率已经过 半，达到53%。根据最新发布的2009年 度《外包产业黑皮书》，施乐公司及富 士施乐株式会社已成为文件管理外包服 务的领导者，位居第一。同时，在全球 所有外包业务排名中，富士施乐排名第 三。在绿色外包服务排名中，富士施乐 也是位居第一。 文件外包将快速起飞 2008年，富士施乐全球营业额达到 100亿美元，在富士施乐(中国)有限公 司全部销售额中，全球服务占到9%。 虽然这一比例不高，但富士施乐株式会 社副总裁、富士施乐(中国)有限公司总 裁徐正刚说，“这部分业务增长迅速， 预计未来会有2位数的增长。” 他表 示，全球服务业务将会成为富士施乐未 来的业务核心。 全球著名咨询公司Gartner的一项 调研报告显示，到2010年文件输出设 备管理服务，将呈现2位数的增长，从
2007年的37.58亿美元增长到至少41亿 美元。而就目前的欧美市场而言，办公 设备销售已经出现下滑，而服务业务却 在快速增长。徐正刚坦言，如果一个企 业只卖硬件而不做服务，早晚是要死掉 的，从产品销售向服务转变只是一个时 间问题。 据国际外包协会统计，世界500强 中有85%采用部分或者全部文件服务外 包，降低文件处理成本，提高工作效 率，从而使企业的资源集中到核心业务 上来。而在中国，这一领域的发展还处 于起步阶段。 但在徐正刚看来，中国市场虽然比 较特别，客户群的组成也更为复杂，但 高端产品每年的增长却非常迅速，这为 富士施乐的全球服务提供了增长机会。 他表示，除了全球及本地大客户外，富 士施乐将努力开发更多客户，让更多客 户了解全球服务的益处和价值，从而推 动并加快文件外包服务在中国的普及和 发展。
Take a Look: Printer Market is Bouncing Back after Touching Bottom
渠道商看市场：打印机市场将触底反弹？ 打印机市场在第二季度出现较大的下滑。不过，渠道商却 并不悲观。 根据惠普公司报告，惠普打印及成像集团 (IPG) 在本季度的 总收入为 59 亿美元，比去年同期下降了 23%; 耗材收入比去年 同期下降了 14%; 营业利润从上年同期的 1.2 亿美元跌至 1.1 亿 美元。虽然在财务上不理想，但几家方案商都说他们的惠普产 品卖得非常不错。 在方案商 Canon IV 公司中，惠普打印机占其全部业务 98% 的份额。公司策略规划副总裁 Jim Fall 称， “我们的销售额同比 上年增长了 3%” 。经销商 Horizon Computer 公司高级客户经理 Mark Szalkiewicz 说，惠普打印机的销售量是下降了，但是惠普 产品依然热卖。 “过去两年，惠普销售额一直在下降，但是仍然 很可观” 。惠普的一个不愿透露姓名的方案商说，他们公司惠普 的销售额略有下降，但还没下降到让他们却步不前的程度。 拜经济低迷和客户缩减开支的大形势所赐，如同利盟、施 乐和佳能等，惠普也已经深陷到销售大倒退的洪潮之中。但是 一些方案商说，改变战略、耐心等待，便能守得云开见月明。 QuestingHound 公司是施乐的经销商， 其负责人 Kevin Morse 说， 即使在经济衰退时期，公司的经营也不错， “我们的秘诀是—— 跟着钱走。 ” Morse 以及其他几个方案商都说，大多数客户都搞 不清自己的打印支出究竟有多少。 “客户可能会守着老旧的设备， 114
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但如果能评定一下支出都流到哪儿去了，然后让他们知道购买 新设备所花费的钱很值得，那这样准能奏效。 ” Szalkiewicz 说，尽管有些客户舍不得扔掉现有设备，但那 些投资回报快的产品，还是能卖得动。 “意识到不得不更换打 印机时，他们通常会签订一个额度较大的租赁协议。 ”他说， “我 们得搬动比平时更多的设备，因为客户会这么想——嗯，我们 要更换设备，这次可以多买点，这样有折扣。 ” 在 Canon IV 的“多样化”业务中，几个行业销售体系里就 有 3500 个客户，其中包括政府部门、中小企业和“财富 100 强” 企业。 “客户群多样化，是我们一个很大的优点。 ”Fall 说， “没 有一个客户能占据我们超过 7% 的业务。 ”Fall 还表示，公司不 相信其他一些经销商所实行的那种一刀切的销售战略。 针对客户，公司有多种解决问题的办法，而不是简单地做 一个“交易” 。他说， “我们问过许多问题——客户想通过何种 途径获得成像和打印产品，他们想如何将其付诸实践。 ” 尽管关于经济的负面消息不断，但这些方案商对未来仍持 谨慎但乐观的态度。Morse 相信，在今年第四季度或明年第一 季度，打印机市场的局面就会开始转好。而 Fall 认为，恢复期 将持续一年时间，他说， “去年成功的，今年不可能再奏效。没 人敢分心，大家每天都要有紧迫感，还要有创造性。现在，整 个市场已经有了一种触底反弹的感觉。 ”
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Samsung Fight against Counterfeits to Win Credit
三星耗材打假屡立新功 随着三星耗材全国大范围打假活动 的持续进行和不断深入，三星打印机事 业部打假专项小组协同各地公安机关和 政府相关部门进一步加大了对制假售假 市场的整治力度。继郑州、杭州、重庆 等地在打击三星耗材制假售假窝取得实 效后，近日，来自沈阳、深圳两地的捷 报再度传来，市场上假冒伪劣三星耗材 泛滥的现象得到明显遏制。 在沈阳，当熟睡的人们还没起床， 工商局与执法人员就已经在三星打假调 查员的指引下来到一个售假仓库，一举 查获了这个窝点。这个两居室的窝点， 左侧房间堆满了货物，右侧房间也有一 部分用来装货。执法人员在房间内共查 获352支假冒的三星硒鼓半成品，其中 还有许多彩色硒鼓，当事人郭彦伟也被 要求到执法机关接受调查处理。 同样是在沈阳，通过对位于维用大 厦某售假仓库的监控，执法人员还顺藤 摸瓜破获一出货频繁的制假窝点，现场 查获多种型号的95支假冒三星硒鼓及 500枚假冒三星防伪标，因该批涉假数 额不足以追究目标人的刑事责任，工商 执法机关接替公安部门，对责任人开具
了执法文件，将假冒品全部查扣封存到 工商局仓库，这一窝点被成功查封。 除了上述两个窝点，经过实地调 查，三星打假调查员还在另一目标窝点 发现了制售假冒三星硒鼓的行为，沈阳 市工商局消保处对该窝点进行了执法检 查，现场查获5支假冒三星硒鼓。“通 常为了查获一个窝点，我们需要经过几 天的监控，在最佳时机出动才能人赃并 获。”三星打假调查员告诉记者，打假 行动也不是每次都能成功。就在其陪同 执法人员对一直监控的维用大厦几家零 售商进行执行检查时，由于当时在三好 街市场上执法人员正在进行整治，这里 的售假人员都非常警觉。执法人员一进 市场，售假人员就开始收拾涉假物品进 行转移、四处藏匿，使执法人员检查受 阻。“对这些以前曾经监控到制售假货 的商户，我们肯定会一直监控，查打到 底，绝不姑息制售假冒耗材的行为，维 护用户的合法权益。”三星打印机事业 部打假专项小组成员对此充满信心。 沈阳的几次打假行动已经完成，整 个耗材打假行动却并没有结束。在深圳 的打假行动中，三星打假行动调查员发
现一售假仓库存在大量假冒伪劣的三星 硒鼓，深圳工商部门决定对其进行突击 执法检查。为确保行动的准确有效，深 圳执法部门共10位执法人员与三星打假 行动调查员一起前往售假仓库，兵分两 路同时突击，最终在这一仓库查获113 支假冒三星硒鼓以及28个假冒三星墨 盒。在这次行动中，三星打假人员发现 有售假商户甚至并不相信自己所出售的 三星耗材是假冒产品，他现场告诉店主 如何识别正版的三星耗材产品，以免店 主再次将假冒的三星耗材卖给用户。三 星打假人员提醒，其实用户通过观察防 伪标的颜色变化即可轻松识别真伪。 沈阳、深圳两地的打假活动已经取 得阶段性成果，但三星打印机事业部打 假专项小组的负责人并没有因此放松： “打假不但是规范市场的必要手段，也 是保证消费者权益的重要途径，三星的 打假行动还会持续进行”。该负责人同 时提醒广大用户和销售商户要自觉抵制 使用、销售假冒伪劣的耗材产品，一旦 发现假冒耗材，应及时向当地的工商执 法部门举报。
Canon Launches New All-in-one Laser Printer
佳能发布睿彩系列激光一体机 经过几年的自我磨合，中国的商务输出设备市场已逐 渐趋于成熟，用户对产品的需求也呈现出新的趋势。以色彩 需求为例，在现代商务办公中，彩色商业文件不仅有助于提 升企业形象和亲和力，而且内容一目了然，强化了对客户的 说服力，提高了交易成功率。因此，彩色商务已经成为商务 输出设备市场发展的一种流行和趋势。不仅仅局限于外资企 业，越来越多的政府机构、大、中、小企业也都开始涉足于 彩色办公，更多人意识到其优势并开始使用彩色办公。 然而高昂的彩色打印成本却让众多的国内普通商务用 户望而却步，如何突破采购成本及使用成本的束缚，成为彩 色打印机占领市场的关键所在。作为商务影像领域的领导品 牌，佳能始终坚持“中国定制”战略，立足中国用户的实际 需求，从产品性能、可操控性、及总拥有成本上综合考虑， 旨在通过技术创新为商务办公注入更多鲜活“色彩”。 2009年11月19日，以“你的睿彩商务”为主题的佳能 新品发布会，在位于北京金宝街的佳能商用产品展厅举行。
在发布会上，佳能正式推出了全新睿彩系列激光多功能一体 机，包括iC MF8030Cn/ 8050Cn/8350Cdn三款机型。本次
佳能睿彩系列多功能激光一体机 iC MF8350Cdn
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佳能发布睿彩系列激光一体机
续
主题的发布，不仅预示着睿彩系列产品全面走向市场，更向 广大中国用户昭示着，彩色办公时代已经来临，彩色输出必 将成为商务办公的主流发展趋势。一场专门针对中国用户， 睿智无限、精彩纷呈的商务办公之旅就此开启。 “睿”——办公从容之道 睿字本意为通达，看得深远。睿智高远也是佳能商务解 决方案一贯坚持的追求。多年来佳能始终致力于从用户需求 出发，创造更加人性化、智能化的使用体验，将睿智从容的 商务办公带给每一位用户。 睿达网络：在企业内部，经常出现各部门同时使用一 台机器的情况，这对于办公设备的网络管理提出了更高的要 求。佳能睿彩系列激光多功能一体机标配网络功能，支持 IPv4、IPv6互联网协议，让多个用户可以同时方便的共享一 体机，充分利用办公资源。另外，iC MF8030Cn/8050Cn/ 8350Cdn还具有RUI远程用户登陆功能，用户只需在网络浏 览器输入一体机的IP地址，就可以进入用户远程管理界面，
佳能睿彩系列激光多功能一体机 iC MF8050Cn 查看一体机当前状态，并且修改相关参数和设置，更方便用 户对于办公设备进行统一管理。 睿动传真：随着规模不断扩大，企业用户对于传真功 能的便捷性和节约性提出了更高的要求。iC MF8050Cn/8350Cdn两款机型采用了SuperG3 技术，可以确保3秒/页的高清晰传真。另外， 两款机型均具有PC传真功能，用户可在电脑 中输入传真号码，直接将电子文件作为传真发 送，实现全程无纸化，既降低了办公成本，又 有利于节能环保。另外，通过预设的转发条 件，用户可将接收到的传真自动转发至指定的 传真机，更快速、便捷地接收和处理相关商务 信息，确保工作忙而不乱。 睿智管理：iC MF8030Cn/8050Cn/ 8350Cdn同时具有系统管理员设置和部门ID功 能，可全面实现对一体机的有效管理，使用户 真正实现成本控制。 睿心耗材：在金融危机的形势下，企业 更注重办公成本的节约及办公效率的提升， iC MF8030Cn/8050Cn/8350Cdn系列机型都 采用了一体式硒鼓，更换简单方便。新型S墨 粉，更可呈现细腻的色彩表现力。另外，前置 抽屉式耗材结构，便捷操作，用户更换耗材更 方便。睿彩系列人性化的耗材结构，无疑有助 于提高办公效率，为用户提供更畅快的办公体 验。 除了上述功能外，睿彩系列激光多功能一 体机还运用了一系列人性化的设计，为用户带 来更方便、快捷的使用体验。采用中文菜单和 具有LCD5行显示和白色背光功能，更加方便了 国内用户的使用及操作。而黑白/彩色智能按键 功能，则能够更快速的在黑白和彩色模式之间 切换，提高工作效率，降低办公成本。
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佳能睿彩系列激光多功能一体机 iC MF8030Cn “彩”——高品质商务之道 色彩是未来商务发展的一大趋势，也是佳能一直关注的 重点。让用户畅快地体验丰富多彩的高品质商务办公，更已 成为很多佳能商务影像产品的使命。睿彩系列激光多功能一 体机正是基于这样的考虑推出的，其核心仍旧以满足中国用 户不断变化与发展的使用需求为主。借助色彩还原、自动色 彩调整、纯黑色输出技术、全新S墨粉等技术，佳能在打印、 复印、扫描等各环节实现了高清晰度、低失真度，完美再现 原稿色彩。 彩色打印：佳能睿彩系列激光多功能一体机采用先 进的彩色输出引擎，为用户实现生动清晰的彩色输出，iC MF8350Cdn的输出速度可达20页/分钟(A4)，并可同速输出 海报打印、小册子打印、多合一打印等多种打印输出方式，
用户可以根据自身需求制作最贴心实用的商务文本。另外iC MF8030Cn/8050Cn彩色打印速度为8页/分钟（A4），黑白 则达到了12页/分钟(A4)。 彩色复印：iC MF8030Cn/8050Cn/8350Cdn系列机型采 用双重配色表等技术，色彩还原更加真实，可帮用户实现近 似原稿的高品质彩色复印，另外iC MF8350Cdn具有分套复 印、双面复印、多合一复印等多种个性化复印方式，更可按 用户的习惯和要求制作多种商务文本，可以有效降低用户的 办公成本及宣传成本。 彩色扫描：iC MF8030Cn/8050Cn/8350Cdn可通过CIS 传感器，实现彩色图像扫描功能，通过多种方式轻松的将彩 色文档、剪报、照片等纸质文件扫描至U盘，并保存为多种 电子文档，满足多种办公需求。在减少纸张消耗，降低办公 成本的同时，也有利于各类文件管理，从而提升办公效率。 随着企业规模的扩大和业务量的增加，为了提升商务形 象，中小型机构对彩色输出以及智能管理的需求越来越多。 他们不仅要求输出质量高，更想降低购置成本；他们既希望 功能强大，又要办公空间占用小⋯⋯佳能睿彩激光多功能一 体机融合多项领先技术，可以出色的完成彩色打印、复印和 扫描，摒弃大型专业设备的头衔，以精致小巧而全能品质， 全方位实现企业晋级彩色商务办公的心愿。 作为“中国定制”战略的进一步延伸，睿彩系列多功 能一体机突破成本束缚，为用户带来丰富多彩的商务体验， 无疑是将广大中国用户引入了色彩商务办领域的纽带。市场 还在不断细分，需求还在不断演变，相信凭借强大的技术实 力、让用户感动常在的不懈努力，未来，佳能会不断为我们 带来商务办公设备领域的惊喜。
Cobol Ribbon Rival with Epson Original Consumables
高宝色带媲美EPSON原装 佛山市顺德区高宝实业发展有限公司的一款色带关键性 能通过国家质检中心检测，质量丝毫不亚于原装。
2009年10月，国家电子计算机外部设备质量监督检验中 心按照GB/T 4313-2002《信息处理办公机器和打印机用编 织打印色带通用技术条件》国家标准对佛山市顺德区高宝实 业发展有限公司送检的样品LQ--630K色带架的首行印迹灰 度和打印寿命二项检验项目和原装Epson色带进行了对比检 测。检测要求首行印迹灰度技术要求大于等于0.7，实测值： 高宝为0.85，原装Epson为 0.81；打印寿命高宝为20万/米， 原装Epson也是20万/米。这说明在价格较低的情况下，顺德 高宝公司生产的色带质量丝毫不亚于原装。 目前中国的很多打印耗材生产企业，通过多年不断的科 研投入，科学的管理，使企业实力得到不断的提高，无论是在 工厂规模，生产的产品种类，还是在产品质量、数量等方面都 有了长足的发展，有些产品生产出来的质量已不亚于原装。
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Soy Based Toner: An Aftermarket Game Changer?
用大豆油制造墨粉：是否会改变售后服务市场的游戏规则？ 米奇.施瓦茨（Mitch Schwartz） 米奇.施瓦茨先生是加拿大魁北克 Densigraphix公司研发、质量保证和技 术支持部门的总监，于1987年加入该公 司。 Densigraphix公司是一家打印机和 复印机成像卡盒再制造产品的分销商。 经营的项目还有：墨粉、显影剂和机器 零部件。他有35年之多的办公设备工业 的经验，发表过很多值得称赞的技术文 章。此前他曾受聘于夏普电子加拿大公 司，担任区域服务经理。目前米奇先生 担任美国材料试验协会（ASTM）商业 成像产品分会（F05）副主席。 阿特．德曼特 阿特．德曼特先生是一位有着54 年影像行业经验的前辈，自1955年以 来一直工作在这一领域。目前，他任 于1968年4月成立的德曼特研究公司 （DRC）总裁，该公司从事高科技和化 学工程咨询。德曼特先生也是Tiara集 团有限责任公司（The Tiara Group） 的研讨会和展览会管理公司（seminar and trade show management firm）主 席。在DRC成立之前，德曼特曾任职位 于纽约州罗切斯特伊斯曼柯达的研发部 门。1951年他毕业于纽约理工学院化 学工程获得或学士学位和专业工程师资 格。1958年，获得纽约罗切斯特大学工 程硕士。德曼特先生拥有15项复印领域 的美国专利。他发表过75篇关于成像材 料和工艺的论文、讲座及出版物。他也 是1991年7月马塞德克尔公司（Marcel Dekker）首次出版的参考书籍《成像 材料手册》（Handbook of Imaging Materials）的编辑，该书于2002年修订 并重印。 2009年世界博览会上亮相的生物墨粉 一直以来在影像行业人们对于环境 问题的讨论不绝于耳，而今年夏天在拉 斯维加斯鼓噪声达到了高潮。在2009年 8月19日世博会上美国西弗吉尼亚州谷 格罗夫（Valley Grove, WV）的西点产 品公司（West Point Products）宣布了
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推出生物墨粉的重大消息。 让我们先来为生物墨粉定义。生物 墨粉就是使用从食品、纤维或其他农产 品中获得的树脂制造的墨粉。因为这种 原料可以靠种植获得，因此是一种不破 坏生态平衡的资源。WPP集团公司披露 了新型生物墨粉的实用性，并得到了加 拿大圣费尔南多(San Fernando, CA)的 未来图形图像公司（Future Graphics Imaging）和阿尔法利塔（Alpharetta, GA）的先进图像资源公司（AIR： Advanced Image Resources)的支持。 这种专有的创新生物墨粉的商品 名称是BioBlack™，实际上它是历经 5年开发的具有突破性发明专利的再 制造成像卡盒最终产品的副产品。西 点产品公司为这款兼容墨盒所起的商 品名称是AgriTone™（访问：www. westpointproducts.com/）。AIR公司 取得了俄亥俄州哥伦布市巴特尔纪念研 究所的采用大豆合成工艺生产干式墨粉 树脂的应用许可。 距WPP集团在世博会上宣布不到 两个星期，芝加哥的三叶草科技集团 （Clover Technologies Group）也宣布 推出含有BioBlack墨粉的再制造激光打 印机成像卡盒。 尽管是基于生物墨粉，但生物含量 的很大一部分是源于非食用油籽。据加 拿大WPP集团公司销售副总裁阿尔多斯 彭谢里先生（Mr. Aldo Spensieri）和 市场分析经理斯科特麦肯齐先生（Mr. Scott MacKenzie）称，用于生产墨粉 树脂的生物材料占墨粉产量的60％之 多。 阿尔多斯彭谢里先生进一步披露， 目前生物墨粉主要用于售后服务市场。 然而，这些活动不完全始于2008年，斯 坦迪什(Standish, ME)的打印复兴概念
在美国没有生产，也没有独立的实验 室给出化学分析报告证实SoyPrint墨粉 的生物含量低于60％。”不管怎样， SoyPrint是第一家进入市场的生物墨 粉，现在大豆基墨粉“将在2009年底前 进入美国，但仍在国外制造。” 不幸的是，对此的问题似乎比答案 更多。大豆基墨粉是真的吗？真的已经 有大豆基墨粉吗？大豆基墨粉真的环保 吗？大豆基墨粉在经济上是否可行？这 是四个具有决定性的问题。初步研究显 示，用此原材料制造打印机和复印机墨 粉可以取代大部分基于石油的树脂和聚 合物制造的墨粉，这是一件令人兴奋的 事。今天的墨粉，只会增加世界对原油 的依赖，而大部分石油来自于政治不稳 定地区。 每年全球消耗墨粉大约500亿镑， 减少碳氢化合物就是朝着正确方向迈出 了一步。生物基墨粉含有的碳是植物从 大气中CO2形态萃取的。而就是这些 CO2使全球变暖。因此，大豆基的墨 粉值得称道。但是，谷物基的聚酯树脂 来源于农作物，这是否需要以宝贵的耕 地作为代价并侵占食品的产量？显然并 不需要一个最完美的解决方案，事实上 基于大豆生产出来的任何墨粉都不会破 坏生态平衡，并可减少了进口原油。因 此，应当认为这是一次积极的进展。随 着西点产品公司、未来图形图像公司与 三叶草技术公司这三家公司得到最终用 户的反馈，生物墨粉的性能、质量和成 本等不久将公知于众。 20世纪90年代后期以来，俄亥俄州 大豆理事会（Ohio Soybean Council） 和巴特尔纪念研究所（Battelle Memorial Institute）一直致力于共同开 发商业上可行的大豆基墨粉。巴特尔和 施乐公司都在这方面有明智的认识。施
公司（Print Recovery Concepts, Inc.） 推出基于大豆树脂的墨粉，商品名称是 SoyPrint™。 美国新罕布什尔米尔福德 (Milford, NH)的奥瑞利公司（Aurealis Enterprises）主席杰弗里克拉克博士 （Dr. Jeffrey Clark）指出，“据说，
乐公司早在20世纪60年代开发了静电成 像墨粉。 基本的问题是：生物基墨粉才是最 真正环境友好的墨粉？一定比石油树脂 原料制造的墨粉好？ 时间会证明一切。
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这是否只是生物墨粉的开始？ 人类对于生物的研究已经持续了数 十年。自从70年代中期石油危机以来， 我们已经开发并测试了所有的种植类作 物。其中有生物绝缘体、生物口袋和生 物墨水。现在大多数报纸都用大豆油墨 印刷有。有些喷墨打印机喷出的墨就是 含有可溶性大豆聚合物的油墨。 毋庸置疑，大豆油墨对打印和成像 行业产生了积极的影响。用大豆油墨印 刷的纸张更方便纸张的回收利用和去除 油墨。因此，它更有助于建设一个更加 可持续发展的环境。据说大豆基墨粉也 很容易与纸纤维剥离，对定影图像的耐 久性没有不良影响，而且回收的静电成 像复印品和打印品的脱墨效果也更好。 这种多用途，可作为再生资源，挥发性 有机化合物（VOC）几乎为零的东西 正是对于大量印刷品造成愧疚的一种补 救。 随着众多产品，例如润滑油、塑料 制品、粉末涂料、粘合剂、复印机和打 印机墨粉等使用生物材料制造，未来大 豆的前途更加充满希望。
这是在售后服务市场中再生业的一个重 要的销售优势。不过这种优势可能是短 暂的。如果证明生物墨粉项目对OEM 的墨粉市场份额形成了严重的挑战，那 么，我们就可以预计这一创新将引发全 球的墨粉实验室和试验工厂的恐慌。 仍有一些未知
关于BioBlack墨粉更多的信息可 在www.bioblacktoner.com/上查询。 因为未来图形公司是三菱化学成像 公司（Mitsubishi Kagaku Imaging Corporation，缩写 MKIC）的子公司， 假设三菱公司获得了使用先进图像资源 公司（Advaced Image Resources）和
仍然有一些还没有搞清的问题， 包括大豆基墨粉的相对成本，以及与石 油树脂墨粉相比二氧化碳实际排放量 真的会减少吗?至于价格，加拿大WPP 公司销售副总裁阿尔多斯彭谢里先生 （Mr. Aldo Spensieri）说，AgriTone 成像卡盒的价格高于传统的再生品的价 格，但仍比OEM产品的价格低。WPP 公司市场分析经理斯科特麦肯齐（Scott Mackenzie）说，估计在BioBlack墨粉 中生物材料占有60％至90％。这相当于 在磁性墨粉最终产品中含有高达35％的 生物材料。 关于碳足迹问题，“目前还没有一 份科学的能源研究报告，”索赔杰弗里 克拉克博士（Dr. Jeffrey Clark）说， “拖拉机耕作土地、收获作物、豆类生 长需肥料，以及把生物作物转换成用于 生产树脂的原料都是产生二氧化碳的因 素。克拉克博士是知名的墨粉和墨粉 树脂专家。多年来，他一直与纳舒厄公 司（Nashua Corporation）合作，并与 在新罕布什尔州梅里马克（Merrimack, NH.）的纳舒厄聚合工厂有着密切的工 作关系。“也没有任何对比数据，”克
巴特尔（Battelle）的树脂专利技术授 权，生产和销售生物墨粉。当然，我们 强调这是对三菱公司行为的纯粹假设， 还没有得到未来图形公司或三菱公司的 证实。未来图形公司高级副总裁卢克 戈德堡（Luke Goldberg）的说法是， “目前我们最初阶段生产的墨粉用于选 择成像卡盒再制造商，在开始阶段用三 菱公司的产品有利于发展。“戈德堡还 说，” 目前BioBlack墨粉的产量有限， 但我们预料在2010年第一季度将会有较 大增长，以满足更为广阔的市场。 这一突破性战略的优势之一是，原 始设备制造商（OEM）目前还没有一种 生物基的墨粉可与BioBlack产品竞争。
拉克继续说，“把原油变成用于墨粉树 脂生产的单体需要为钻井、抽油、输送 以及精炼等工程提供能量，这些都会造 成二氧化碳排放。不过我相信，当进行 了这些研究之后就会认识到，使用生物 材料生产墨粉会大大降低碳排放并和减 少碳足迹。” 至于广大消费者接受的问题，克 拉克博士指出，“巴特尔研究所的一项 研究表明大豆基墨粉可以有25％的市 场占有率。如果事实如此，这项技术 每年可以节省92500.00亿英国热单位 (BTU/yr)，每年减少36万吨二氧化碳的 排放。” 还有其他的利弊考虑。例如，积极
再生业具有战略优势
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的方面如，生物墨粉基于一种可持续发 展的生长类植物。此外，克拉克博士还 指出：“大豆是一种健壮的抗旱作物， 与种植玉米相比使用的化肥和农药量都 少，因此更容易也更便宜。此外，大豆 既含蛋白又含油，而只提取油用于生产 树脂，留下的蛋白质部分还可以用于生 产食品。”消极方面有，“与种植粮食 供给国内外家庭而消耗耕地不同，为生 产墨粉、墨水或其它产品种植农作物消 耗耕地有可能对食品价格造成潜在的不 良影响。”克拉克博士说。” 其它正在研发中的生物墨粉？ 克拉克博士还跟踪了佳能公司关 于使用聚羟基烷酸（PHA）作为未来生 物墨粉树脂的多项专利。维基百科全书 （Wikipedia）将PHA定义为通过某些 糖类、脂类、天然油类或者脂肪酸细菌 发酵形成的线性聚酯。通过正确选择生 长介质并控制在某种条件下，使用转基 因细菌，PHA能够设计成适应范围广泛 的用于医疗、制药、结构和成像等领 域。 克拉克博士的理由是，“从佳能公 司大规模的研发可以判断，令人惊叹的 与专利有关的法律费用说明佳能公司不 远的将来真的会推出PHA生物墨粉，他 们正积极地在知识产权方面运筹以保护 其研发投资。”如果OEM厂商与售后服 务市场上的大豆基墨粉展开竞争，那么 多品种的PHA基树脂墨粉产品将具有更 大的优势。OEM厂商会选择向已有的专 利申请挑战，直接进入生物墨粉领域。 克拉克博士指出，在农作物中使 用细菌与大豆基聚酯树脂组分相比可能 会存在一些缺点。“必须要指出的是， 连续合成过程可以生产的大豆基聚酯， PHA树脂基本上是间歇式操作。这就引 起了熔融温度、粘弹性的变化，这是墨 粉应用所不能接受的。” 由NatureWorks LLC公司（原名 Cargill Dow LLC公司）开发的聚乳酸树 脂（PLA）与这条路线相同。这种生物 树脂取自于再生资源，如玉米糖类。 生物彩色墨粉的可能性？ 卡兰咨询公司独立的墨粉顾问
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用大豆油制造墨粉：是否会改变售后服务市场的游戏规则？
Velliyur Sankaran先生说，生物墨粉有 市场，在未来几年中无论是传统的机械 墨粉（CMT）还是化学墨粉（CPT）方 法都将会持续增长，至少有五个原因： 以环保视角双酚A（BPA）有害健 康。毒物试验表明它导致产生“激素干 扰物。”不过，目前软饮料，果汁和 其他饮料容器和婴儿奶瓶仍使用双酚A 塑料。使用现代技术的乳化系统制造 的大豆基或PHA基墨粉在再生纸上表现 的效果更好。乔治亚技术学院的Jeffery Hsieh教授演示了在纸张脱墨方面的重 大进展。这些技术均基于一种专门乳化 过程。虽然如前所述，还没有进行过科 学评估，但生物墨粉与传统墨粉相比二 氧化碳的排放量肯定会大大降低。 第二思考 在听了演讲和演示之后，在闭幕 式上我们问Graham J. Galliford先生对 于生物墨粉的看法。作为加利福尼亚 州奥克斯纳德的加利福咨询及市场公司 （Galliford Consulting & Marketing） 总裁，作为世界上墨粉配方、生产和销 售专家，他的回答使人清醒，下面是全 部内容。 “毫无疑问，在产品中使用生物材
续
料，如墨粉，能够得到某些利益，最容 易形成的印象是，大豆基墨粉是'环境 （生态）友好'的，生物材料也可以解决 纸张脱墨的问题。“像许多产品一样， 化学混合制成墨粉并不是一种必然； 因此还不能确认是否为环境（生态） 友好，也不可能应用到更多的工业产品 上。含有生物材料的墨粉，与其说是环 保，不如说是仅仅是减少了对环境的不 良影响。的确，不良程度非常小。” “例如，公布的第一个大豆基墨 粉是用于惠普的HP4200，HP4250， HP4300，HP4350和HP4345多功能一 体机的墨粉。计算生物材料在生物墨粉 中的含量可以说明问题。假定'42X'型 打印机成像卡盒的寿命长达3年，在生 命周期中每月额定打印20,000页，打印 机将耗尽36个成像卡盒重量约为216公 斤。消耗墨粉将重达37公斤，如果墨粉 含有生物基树脂，那么，以含39％的生 物基树脂计，将有约14公斤的生物材 料。这相当于成像卡盒材料的塑料/聚合 重量比为13.33％。这意味着3年中节省 14升或3.7加仑的石油。” “另一个问题是，考虑所涉及的 所有过程，即生长、运输和处理等过程 是否生物材料二氧化碳的排放量真的较
低，这是一个非常更为复杂的计算。 “这种塑料/聚合材料的躯体不一定是一 件坏事，尽管只有打印机总消费量的一 小部分使用生物基墨粉。但是，还不能 主观臆断含有生物材料的墨粉就完全绿 色环保。 “此外，影响脱墨过程和效率的两 个主要因素实际上是墨粉表面疏水性和 在纸张再生处理时悬浮在纸浆中的墨粉 颗粒的大小。生物基墨粉与石油基墨粉 树脂的疏水性和黏度特性不同。这些重 要的属性必须在静电成像过程中有理想 的匹配。” 大豆基墨粉替代石油基墨粉的材料 可以节约能源；脱墨过程简化；使用更 优质的脱墨纤维；以及预期墨粉市场渗 透率达到25％；这些收益估计脱墨过程 将减少功率消耗10％。“为环保作出贡 献并减少使用非再生资源，生物基墨粉 对生态的总体贡献可能不是很大。” Galliford的意思是，一家生物基墨 粉把绿色的因素引入墨粉方程，我们 还没有听到任何关于碳或能源指标的 定论。但是我们有信心，随着时间的推 移，这些问题必将在各种会议、展览、 杂志和各种出版物找到答案。
A Look at Latin America: Interview with Brazilian Association for Cartridge Recycling
拉丁美洲视角：访问巴西成像卡盒回收协会 作者：法比奥弗拉克斯贝格 法比奥 弗拉克斯贝格，巴西LionPrint公司的总裁和创始人 法比奥弗拉克斯贝格是巴西LionPrint公司的总 裁和创始人，是竞争激烈的巴西市场上的一支新军。创建才两年的巴西LionPrint公司在巴西的墨粉和OPC鼓 分销方面，以及零部件再生组装方面已经确立了领导地位。该公司以创造可靠的产品质量和可持续发展的品 牌而闻名。 2006年，巴西LionPrint公司建立了支持产品质量控制和开发的先进的实验室，促进了公司业务的显着增 长。长期以来，该公司一直支持Recharge Asia杂志，弗拉克斯贝格是该杂志合作撰写人，发表了2008年2月 期的《2007年巴西墨盒如何进行再制造？》这篇文章。目前，巴西LionPrint公司是 “纵横拉丁美洲”专栏的 作者。 在创立巴西LionPrint公司之前，弗拉克斯贝格先生曾在投资银行与美国银行工作，之后在地方电话运营 商VIVO公司工作过18个月。法比奥弗拉克斯贝格先生于2001年取得了Fundaco Getulio Vargas大学（FGV）的 工商管理学士学位。后来他就读于圣保罗的University Pontificia Universidade Catolica (PUC)大学法律的学院， 2004年被授予法律学士学位。 奥斯瓦尔多德维耶纳，ABRECI总裁 奥斯瓦尔多德维耶纳先生现年46岁，出生在圣保罗，毕业于UNIBAN法律系，是劳动法研究生。在担任 ABRECI总裁之前，于2006年和2007年德维耶纳先生担任协会的财务主管。他是圣保罗的回收公司SERCIS P集 团公司的副总裁，他也是主要回收墨盒和外包的Blackprint公司的创始人。
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亚洲再生业杂志非常高兴地向读者 介绍来自巴西的奥斯瓦尔多德维耶纳先 生（Mr. Oswaldo Devienne），德维 亚纳先生（Mr Devianne），自2009年 1月起他担任ABRECI(巴西成像卡盒回 收利用协会) 的总裁。我两次会见德维 耶纳先生，讨论了诸如世界经济危机、 与中国耗材兼容业的竞争和政策与环境 等问题。当问到对最近由惠普公司发起 的，在广播、电视、杂志和互联网上指 责再生成像卡盒约有40％存在缺陷并会 损坏打印机的事件的看法时，他对惠普 公司深表失望。 “这是对售后服务市场行业不公平， 是一种冒犯，”德维耶纳先生回答。“这 个市场有约 10 万个工作岗位，我们不 能被惠普的这种虚假的广告威胁。”在 德维耶纳先生的领导下，ABRECI 将代 表行业并起主导作用。 在前9个月中，他已经接触了某些 政客并开办技术培训班和讲习班解释售 后服务市场对于促进社会和经济发展的 重要性，目前ABRECI正在准备迎接最 重要的挑战：在法庭上面对惠普。 读法比奥弗拉克斯贝格的话真是一 种享受！ FF：雷曼兄弟破产差不多一年了， 你对世界经济危机对我们行业的影响有 何看法？ OD：与其他国家相比，看上去我 们所遭受金融危机的影响比较小。在过 去几个月中，公司和管理人员都采取了 一些预防措施，每个人都期望将经济危 机的影响降至最小。从我们这个行业的 商人和CEO的谈话中知道，我们所受经 济危机的影响确实不大。 感谢上帝！ FF：这是否意味着今年的第四季度 和2010年将有一个好的前景？ OD：不完全是。虽然经济危机正 在消减，但我们却一直面临着威胁性的 挑战，我几乎没有勇气说今后几个月内 会出现行业繁荣。我担心的是巴西兼容 耗材的高速发展。我相信在我们的市场 上这些产品失控的流动对回收公司、对 环境和就业都极为不利。 FF：惠普、利盟、三星等大公司在 竞争中的处境如何？ OD：大公司可利用法律的好处。
举一个例子，总进口税在几个月前发生 了变化——在巴西生产的组件和消耗材 料成本的50%以上。猜猜谁从这种变化 中受益？大企业，OEM厂商（原始设 备制造商）！这个法规首先对原始设备 制造商有利，然后是来自亚洲的耗材， 巴西的回收再生业和售后服务业只是 点滴而已。应该将进口税做个相反的改 变才对！我们创造了就业机会，纳税上 百万，保持了环境清洁。但是，政府却 视而不见，原始设备制造商游说的力量 真是太强大了。从事售后服务的公司被 压在底下，我非常为中小公司的未来担 心。这就是我为什么把ABRECI议程的 重点放在接近政客上，完全是维护行业 的需要。 FF：你的意思是原始设备制造商在 市场上更轻松一些吗？ OD：我不这样认为。他们很快就 可能面对更强的竞争对手。强大的亚洲 企业很快就会登陆巴西。多年来他们一 直在我们的市场中，只不过是通过销售 人员。现在，这些公司正在巴西开展自 己的业务。巴西的市场很特别，但是他 们在几年之内就能学会如何和原始设备 制造商进行竞争。 FF：多年来，在巴西我们每年只有 一个重要的工业展览名为 Reciclamais。 自 2007 年起有了 ReBrasil，就有了两 展览，而两展览的地位都在下降。参展 商和观众一年比一年少。你对这些展览 的前途如何看？ OD：作为ABRECI总裁，我对两个 展会都十分支持。但我认为我国的市场 不需要同一行业有两个展会。我认为， 我们应该尽量将其整合成一个强大的和 重要的展会。我想为此做些努力，但毕 竟是两个机构的政客和个人参与了此 事。很希望能有一些改化。 FF：惠普公司最近在多家媒体上， 如电视、广播、杂志和互联网上，宣称 大约有40％的再生墨盒造成打印机不能 正常工作或者损坏了打印机。这是真的 吗？ OD：不可能！这是对整个行业、 从业人员和销售公司的诽谤。广告所说 的这些试验都是由惠普公司做的吗！我 咨询过ABRECI的律师，我们将诉诸法
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律程序敦促惠普公司停止这种广告活 动。这些说法是不成立的，40％的再生 墨盒会造成打印机不能正常工作的证明 根本就不是由独立的实验室出具的。 FF：这种广告是否使ABRECI的成 员感到困扰？ OD：是的。但ABRECI的许多成员 并未受此影响。我们估计，在巴西这个 行业大约有20,000家企业，从每月生产 激光打印机成像卡盒不到100个的很小 的企业到大企业。估计全行业每年回收 成像卡盒400万支，回收墨水墨盒2000 万。但是，ABRECI的成员只有110家公 司，其中大部分是中型企业或大公司。 我们的市场是非常不正规，多数公司都 非常小。问题是，这些人还没有意识到 ABRECI正在捍卫他们的权利。而他们 不参与也不帮助和支持我们。 FF： ABRECI是否有环保目标呢？ OD：是的。 ABRECI不久将启动 一项收集用过的墨粉的计划。墨粉回收 再利用有助于保护环境，因为这些产品 在使用后通常被焚烧掉。
Note: If you have any question about the rem an uf act uri ng tec hn olo gy or if you have other pu zzles you need to solve, you may con tact Recharge Asia M ag az ine for mo re hel p. We als o welcome you to sha re your experience and remanufactur ing tips. Email: news@rechar geasia.com 如果您有任何关 于再生方面的技 术 问 题 ,您 可 以 联 系我们，获得帮 助。我们也将非常 高兴的与您一起 分享您关于打印耗 材再生方面的经 验和心得。
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Technology Pilot APEX Innovation to Win the Market
技术领航 APEX锐意创新赢市场 2009年12月2日，第六届Rechina亚洲打印展在上海新国 际博览中心隆重开幕。作为耗材行业的好帮手，APEX携带多 款明星产品再次精彩亮相，获得了新老客户的一致好评。 沿着展会入口处迎风招展的APEX广告，到简洁大方的 APEX展位，处处都能体现APEX人的精巧用心。展位上精致 的吊顶使APEX仿如笼罩着一层闪耀的光环，一字排开的十年 长廊诉说着APEX的辉煌历史，与流线型的广告带交相辉映。 贴心设计的吧台，使谈生意不再是一件枯燥的事情。
烧录、复位、测试HP、Samsung、Lexmark等十几种品牌 近500种型号的特殊装置，它稳定、通用、经济的特性有效 为客户解决了库存的烦恼，引发了行业的一场革命。鉴于 Unismart系统的创造性贡献，行业权威杂志《Recharger Asia》（《亚洲再生业》）专程采访了APEX高级工程师，对 Unismart系统做了详细报道。
明星产品Unismart备受关注
简洁大方的APEX展位 精心设计的展位当然吸引了不少人的目光，前来参观的 人络绎不绝，盛况空前。作为行业领军人物，APEX一次又一 次给客户带来惊喜。继去年上海展成功推出Unismart创建系 统后，经过一年的磨砺更加成熟的Unismart系统又一次精彩 亮相，好评如潮；同时，艾派克领先市场其他同类企业半年 推出的佳能8二代产品在本次展会上仍处于一枝独秀、独领风 骚的局面，半年的不断改进和技术积累已让该款产品十分成 熟，也让同行难以望其项背。除此以外，艾派克本次推出的 Lexmark多序列号、Kodak 10#喷墨产品及HP全面仿真芯片 等几款新品也备受关注；艾派克多年来的代表产品EPSON九 触点新品也风采不减当年，不少客户表示了对其较高的关注 度。 如果说展会是一个APEX为客户提供产品展示的平台， 那么每次展会的宣讲会则是APEX为客户提供知识及服务的绝 佳途径。本次展会，APEX依然贴心为客户准备了两场宣讲 会，《芯片技术升级对通用墨盒市场的冲击》为客户解读了 芯片升级带给客户的影响，而《全面解读Unismart芯片带给 硒鼓制造企业的无限商机》则为客户详细讲解了Unismat的简 单、通用、环保、低成本的特性。全新的两场宣讲会都座无 虚席，客户在学到知识的同时也对APEX产品有了进一步的了 解。 据悉，APEX独创的Unismart系统是一种能向顾客提供
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十年的发展，十年的磨砺，APEX已从一个蹒跚学步的孩 童成长为一个活力充沛的青年。在这十年间，APEX一直秉承 “真诚、求实、创新、发展”的企业宗旨，以顾客需求为导 向，凭借技术领先优势为客户提供一流的产品。我们相信， 未来的日子，APEX一定会迈着坚实的脚步稳健向前，走向更 辉煌的明天！
Canon Stop to Produce Some Types Printer
佳能部分耗材将在2010年停售 日前，从佳能官方得到消息，由于部分耗材产品对应主 机在中国市场上已长期停止供应，主机在市场上的保有量明 显减少，耗材的销售数量也随之减少，所以佳能宣布将不再 继续生产以下耗材。佳能（中国）从2010年2月1日起，彻底 停止对以下耗材产品的销售。对于本次停售，佳能方面希望 能够得到广大客户的理解与支持。
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OKI Turns to Environmental Protection Printer
OKI大刀阔斧转型环保打印 近期，“瓷娃娃”福原爱正式与OKI公司签约，担任OKI 打印机在中国市场的形象代言人。这在OKI打印机中国发展历 程中尚属首次。OKI官方的解释是：福原爱健康、充满活力， 富有亲和力的形象与OKI一直宣扬的“绿色办公，环保打印” 品牌理念不谋而合。 目前，OKI页式打印机产品定位于中高端办公，突出强 调绿色科技在办公环境的应用，以及打印机的节能、环保特 性，提倡绿色办公的理念，这些产品和理念被现代化办公人 群日益关注，并由于环保节能技术的应用使得产品的附加值 大大增加。 这一态势则实现了空前的三赢局面：客户得到技术先 进、品质优良、健康环保、外形时尚的产品；渠道得到了合 理的利润空间；而OKI公司则获得了稳定的用户基础，以及可 持续良性发展的市场环境。 “有三个原因促使OKI转型：一是经济环境的不景气， 使全球IT行业面临着前所未有的挑战；二是产业环境的不景 气，使中国打印机行业的竞争日趋激烈；三是用户理念向 应用体验为目标的方向迁移，使传统的IT技术严重后移。第 三点很重要，这将意味着，IT产品的用户显然更关注应用体 验。”OKI日冲商业（北京）有限公司总经理林正敏表示， 基于以上原因，2009年OKI一直在进行大刀阔斧的体系性改 革，试图让产品更环保更健康，贴近普通办公用户的体验需 求。从这个意义上看，福原爱高调代言是一个“启航点”， 表达着OKI已经和即将发生的巨大变化。
E-Commerce Push Forward the Economic Development
电子商务将为西部扩内需装上 “高速引擎” 网货交易会在短短一年之内移师中西部，恰逢国家西部 大开发战略实施的第10年，无疑具有特殊意义。11月，商务 部表示：网络购物在今年前三季度达到1689亿元，预计全年 可以达到2600亿以上，网络购物对拉动内需起到了非常积极 的作用。 著名经济学家吴敬琏曾以淘宝网为例说明，网店不但能 够解决一大批弱势群体的就业问题，交易的每一个环节都能 带动一个产业发展。 将这份内需扩大到西部，是否可行？来自阿里巴巴的数 据显示，光四川一省就有70多万个B2B网商；而来自淘宝的 数据显示，今年上半年，四川省淘宝网注册用户数超过700万 人，网购交易额达30亿元。 有此基础，再借助此次西部网货交易会，毫无疑问， 在西部大发展进入到下一个二十年的节点上，电子商务将在 西部展现出更大的爆发力。西部也将借助电子商务新商业文 明，在下一轮大发展中实现弯道超越。 www.rechargeasia.com
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Pandigital将推出便携式 无墨照片打印机
佳能同意11亿美元收购Oce 拓展打印机业务
Pandigital will Launch Portable Non-ink Photograph Printer
Canon Agrees to Purchase Oce to Develop Printer Business for ＄1.1 Billion
无墨打印技术 美国Zink图像公司于 2006年1月在美国高科技 展示会推出了无墨打印技 术，并与Polaroid公司合 作推出了世界上首款无墨 Polaroid PoGo无墨照片打印机 照片打印机——Polaroid PoGo。无墨照片打印机推出后，受到消费者的欢迎。便捷式 打印机和数码相框生产商Pandigital公司看到了其中的商机， 与合作Zink图像公司展开合作，将在CES 2010展推出世界首 款4x6英寸无墨照片打印机。 无油墨打印技术的玄机在于使用的纸张，当加热的打印 头与专用纸张接触时，专用的纸张内包含有黄、品、青三色 染料的晶体就会受热而改变颜色，从而在纸张上显示出不同 的色彩。 由于不再使用墨盒和色带，所以Zink打印机非常小巧， 操作也非常简单，整个机器只需要加热元件就能打印出图 片。打印效果精美、耐用、不易褪色。 使用简便 Pandigital便携式无墨照片打印机与Polaroid PoGo相比 打印速度更快，打印尺寸为4x6英寸。无需连接电脑，用户可 直接打印相机或手机里的照片。此外，打印机还配有LCD显 示器和记忆卡读卡器。 Pandigital便携式无墨照片打印机将于明年在全球上市。
LG电子间隔14年再度进军 打印机市场 LG will Develop Printer Market after 14 Years 据韩媒报道，1995年退出打印机市场的LG电子，近日宣 布该公司已经与美国某打印机制造商公司达成合作意向，新 产品最早可在本月末上市销售。 LG电子表示，因为同时购买电脑、打印机的顾客增多， 两者互为拉动的效果明显。目前，在韩国打印机市场，三星 电子高居首位，3季度打印机市场销售额份额达24.8%。 业内人士表示：此前，LG电子宣布退出个人电脑制造领 域，将其笔记本电脑生产委托台湾企业代工，而此次宣布重 返打印机市场，则将加工生产委托给一家美国公司。进一步 说明在IT制造领域，低成本委托加工生产方式开始成为IT巨头 一种普遍性选择，或将对未来IT市场“技造”分离格局的形 成产生深刻的影响。
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据报道，佳能同意以7.3亿欧元(约合11亿美元)的现金收 购荷兰打印机公司Oce NV，以拓展打印机业务，并扩大在全 球办公设备市场的领先优势。 佳能表示，收购Oce的价格为每股8.6欧元(约合13美 元)，整合两家公司需花费3年的时间。通过这笔收购，佳能 将可以共享Oce的研发、市场和制造团队。 日本第二大办公设备厂商理光去年同意以16.2亿美元的 价格收购美国公司Ikon Office Solutions，以加强在美国市场 的销售和服务实力。 日本野村证券分析师和田木哲哉表示：“当Ikon被竞争 对手收购后，佳能很可能考虑了反击措施。”他认为，佳能 应当加强在美国市场的运营能力，赢得更多市场份额，以便 与施乐等对手竞争。 佳能目前正在研究这笔收购对公司业绩带来的影响。根 据佳能的声明，佳能将支付6500万欧元(约合9795万美元)收 购Oce的优先股，同时在必要的情况下为Oce的长期和短期 债务提供再融资。佳能表示，这笔交易表明打印机行业正在 加速整合，许多公司都在寻求加强研发和制造实力，以保持 竞争力。 Oce首席执行官洛库斯·范·伊佩恩(Rokus van Iperen) 表示，Oce将成为佳能全球组织架构下的一个独立部门，在 全球范围内负责宽幅打印、商用打印和商业服务等业务。如 果考虑Oce的债务和其他义务，这笔交易的总价值高达15亿 欧元(约合22.6亿美元)。
几内亚5家报业因缺少纸 全部停产 Five Newspaper Enterprises Stayed Idle in Guinea Because of Lack of Paper 都说“没有新闻是最好的新闻”，而这个消息对几内亚 比绍共和国的人来说不知是好消息还是坏消息。据法新社报 道，几内亚比绍共和国全部5家报纸出版机构的已经停产超过 7个星期了，全国160万人从2008年底以来都没有报纸可看。 一名印刷人员称，国家所有的印刷用纸来自荷兰，但是 现在在荷兰已经买不到这种纸，而他们又找不到其它可以购 买的地方。 Diaria de Biassau报的主管称，他们已从塞内加尔进口 纸张，但是比以前价格贵多了。“我要么提高报纸价格，要 么减少发行量。”
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北京诚信联盟组织北京部分耗材 厂商座谈会
北京莱盛福州产品服务中心 近日正式开业
Beijing Credit Union Organized Symposium for Parts of Consumables Factories
Product Service Center of Beijing Laser in Fuzhou Officially Opened
日前，北京诚信联盟组织了北京部分耗材厂商座谈会， 主题是通用兼容耗材在市场竞争中的作用及如何的大发展。 各家厂商交流了从业以来的不同经营模式，从而取得了的很 好业绩，但是在新的商机下，摆在大家面前的仍有许多的挑 战，及定位自己的发展方向问题，在此基础上大家又进一步 进行了探讨。 参加座谈会的有北京莱盛高新技术有限公司副总经理杜海 泳、经理苏丁，北京乐印神州科技有限公司总裁刘洪，北京立 思辰科技股份有限公司 副总裁彭小勇，扬帆耗材（集团）有限 公司营销总监汪浩，北京希普曼兴科贸有限公司 总经理李超， 北京惠融普生电子有限公司总经理屠卫平，阳光IT采购服务广 场总经理高巍，北京北茗龙泽科技发展有限公司经理刘阳，北 京图洲科技有限公司，以及北京华印时代科技有限公司，北京 鑫瑞泰德科贸有限公司，亚洲再生业的代表共20多人。 中国计算机用户协会打印显象应用分会秘书长郭淳学首先 感谢大家在百忙之中抽空参加会议，他对兼容再生耗材市场进 行了简单的分析，并提出了发展较快的兼容市场有更大的发展 空间，作为诚信联盟的他，愿与大家携手共同努力把这个市场 做大做强。他希望今天的座谈会即是相互学习提高的机会，也 是通用兼容耗材新的大发展的开始。 北京希普曼兴科贸有限公司总李贺经理说：希普曼公司从 2002年推出“普飞”品牌后，在全国50、60个省市有销售公 司，经营这些年最大的心得是：产品的定位是负责任，以销原 装的渠道来销自己的品牌耗材，业绩一直不错。目前遇到价格 战的压力，兼容耗材在相互打压，给市场造成了混乱。另外原 装HP耗材也有不诚信的做法，表示了遗憾。 北京乐印神州科技有限公司刘洪总裁说：在联想从业10多 年有了一定的技术积累，目前在做公司，公司的优势和定位， 做品牌关注品质，做外包维护，开发增值服务，利用多年打印 机的软硬件优势，与合作商共同做大做强外包服务市场。 北京立思辰科技股份有限公司副总裁彭小勇认为，耗 材行业要形成一种合作的模式，才能使产业做大。合作伙伴 我首先考虑的是他的团队精神风貌，他们的追求，项目一起 做，我增长了，伙伴商也增长了，最后变成密不可分的双赢 关系。其次，给客户提供外包服务，要走向国美、苏宁的道 路，实现本土化，就可以摆脱原装厂商的控制，这里美国就 有很成功的案例。 北京莱盛高新技术有限公司副总经理杜海泳谈到，从事 通用耗材的经营，因模式不同，取得了成功，这里有可学的地 方。但以中国的耗材行业来说，要看其能力再去定位很重要， 立思辰上市，有钱了，就可以做很多事。现阶段做耗材行业诚 信很重要，耗材降价要能接受的程度为好。通用耗材这几年是 最好的形势，在维修工作中使用通用耗材比例多了，很说明人
09年莱盛公司工作频繁不断发展。近日，北京莱盛福州 产品服务中心正式挂牌营业，不但吸引了不少媒体和用户的关 注，而且方便了东南部地区莱盛产品用户购买和寻求技术方面 的帮助。2009年12月5日，莱盛福建总代理商——福州乘风电 子(福州博远经贸有限公司)，旗下新店福州莱盛产品服务中心 正式开业。
北京莱盛福州产 品服务中心位于福州 市台江区颐高海钻电 脑城四层，采用开放 式展架布局，除全面 展示、销售莱盛全系 列产品外，也将为当 地莱盛产品用户提供 更便捷，更专业的产 品与技术服务。 们的理念在变化。有人认为，假冒占40%的比例，说法不妥， 现在不是这个形势了。 北京惠融普生电子有限公司总经理屠卫平也认为，当前的 耗材行业到了一个转折点，就像当初浙江村一样，现在他们打 品牌，做得很好了，耗材行业也是有一个过程和转折。兼容耗 材到了真正的品牌发展起来的时候了。 扬帆耗材（集团）有限公司营销总监汪浩阐述了，扬帆公 司几年来实现了多种经营方针，使公司成长很快。体会最深的 是，产品的品质是公司成长的障碍，另一方面是人员的管理提 高是公司做大的关键。在此，抓两手，抓产品的质量，另外就 是人员的培训和管理。练好内功，才能做强企业。 最后由北京瑞福特科贸有限公司经理白玉成进行了总结性 发言。他希望大家共同努力把中国的通用兼容耗材市场做好。
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国内耗材市场竞争日益激烈 Competition of Domestic Consumables Market is Getting Cruel 种种迹象表明，中国经济正在平稳较快发展，经济运行中 积极因素也在不断增多，国民经济正在稳步回升。相对于国外 市场的冷落萧条，国内市场可谓生机勃勃，正展现出良好的增 长势头。大环境如此，耗材行业更不会例外。 原装耗材：不遗余力，大肆扩张 无论何时，原装耗材始终掌握着行业的主动权。只有有了 打印机才会有耗材，耗材始终以机器为依托，而在目前国内做 耗材的企业里还没有几家能做出机子来。打印机的生产厂家牢 牢掌握着核心技术和专利权，还可以通过对打印机的不断更新 换代来限制其它厂家进入耗材市场。因而几大原装厂家始终能 够拥有着 50% 以上的市场占有率。危机使得他们把更多的精 力投入到这块宝地之上，由于拥有着强大的资金和技术做后盾， 在机器上面开发适用于中小企业过冬的新品，来占领市场。在 耗材上更是频频推出各种各样的促销活动，仅以惠普为例，以 买 HP 硒鼓的活动有：买 1 送 1，赠送上网本，赠送 U 盘，赠 送手机，赠送 MP3/MP4 等等。另外还有对大型企业实行捆绑 销售，向四六级市场进军等策略，加强技术、专利封杀，服务 刁难等，来进一步巩固其老大地位。 通用耗材：目光转移，聚焦国内 了解这个行业的人都知道，国内的耗材产品有 70% 以上 主要依靠国外市场。危机之下，倒闭停产的不在少数，据有关 报道，仅珠海地区就有近 1/3 的耗材厂商关门大吉。另外以前 繁华的耗材大卖场，如今只剩下不到 60% 的经销商仍坚守着 这块阵地。金融危机对这个行业的打击可见一斑。那么危机之 下他们该何去何从呢？既然向外行不通，就只有转移重心，瞄 准国内市场，也想在这块肥肉上来一刀。以往只作壁上观的厂 商也纷纷加入战团。虽则在广告和渠道建设上无法与原装相抗 衡，但也可以说是利用有限的资源来努力加大自身的宣传，建 立自己的销售渠道，寻找最适用的销售模式，许多品牌产品还 主动承担了使用兼容耗材可以免费维修打印机的故障。 假冒耗材：不管风吹浪打，胜似闲庭信步 提起国内耗材的市场，很多人都会有一肚子的牢骚：无序， 混乱，鱼龙混杂。关键原因就是假冒耗材这一堆“老鼠屎”在 作怪，惊人的利润驱使，那些黑心商家在危机之下当然也不会 怠慢，加紧假冒产品的制造和销售。所谓道高一尺，魔高一丈， 你原装的做得再精巧，我只需把旧的墨盒、硒鼓收购过来，用 我的“特有”的方式注墨、加粉，再重新做一下精美包装，甚 至还能加上“防伪标签” ，就可以堂而皇之地进商场，入专卖。 面对着原装和通用的激烈竞争，他们躲在背后悠闲地看着，甚 至会私语道： “让这场竞争来得更猛烈些吧！” 。 国内耗材市场虽大，但毕竟有限，你也来争，他也来抢， 再大的蛋糕也不够瓜分。这样竞争就会变得格外激烈，简直可 以用硝烟弥漫，杀声震天来形容。一时格局很难改变，想要拥 有更大市场的份额，需要勇气、信心；需要品质、服务；需要 长远的目光和执着的精神，只有拥有了这些才能拥有市场，拥 有未来。 126
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柯达数码转型成功 增资中国展新布局 Koda Digital Successfully Transformed to Increase Investment for New Pattern in China
伊士曼柯达公司 亚太区总裁 史蒂夫·格林先生
在2009年的中国国际投资贸易洽 谈会上，柯达（中国）投资有限公司与 国家商务部服务外包“千百十工程”工 作小组签署了中国服务外包产业发展的 合作备忘录，共同推动中国现代服务产 业发展和外向型产业结构升级，促进区 域经济协调发展，提高中国经济的国际 竞争力。 柯达在全球设立了图文影像集团，
为商业、出版、数据中心、包装、照片 和企业级客户提供全方位的图文影像解 决方案。产品包括数码和传统印刷机及耗材；高速、海量连 续喷墨印刷系统；宽幅喷墨油墨和介质；以及高速生产型和 工作组文档扫描仪。厦门曾经是柯达全球主要的传统影像产 品生产基地，如今随着柯达的数码转型，已成为数码影像和 喷墨打印耗材的制造基地。 2007柯达（厦门）数码影像有限公司落户厦门，主要 生产高技术含量的打印头和墨水。2009年柯达（厦门）数码 影像有限公司增资3250万美元，用于生产线的扩建，估计到 2010年产值可达到2.2亿美元。对于柯达公司在华业务的新一 轮发展。 伊士曼柯达公司在数码影像技术和喷墨打印技术领域具 有世界领先地位的创新 企业。该公司亚太区总 裁史蒂夫·格林先生表 示：“中国是柯达全球 业务发展中至关重要的 一个环节，在以往的发 展过程中得到了中央和 各级政府的大力支持。 今后也将一如既往地支 持中国经济的发展，在 中国的进一步投资表明 了柯达对中国经济的信 心和承诺。” 柯达公司一直积 极参与社会公益事务， 以回馈社会。在柯达公司的总部，专门设有公司捐赠委员 会（Corporate Contribution Council），每年都会拨出数以 百万计的资金，支持中国的社会公益组织和公益项目。这些 公益项目涵盖体育，教育，再就业等方方面面，2009年柯达 在四川攀枝花捐赠92万人民币，援建一所希望学校等。
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惠普旗下成像和打印集团 盈利下滑20%
柳传志看好纳思达 自主知识产权打印机的发展
Revenue of HP’s Imaging and Printing Group Down by 20%
Mr. Liu Chuanzhi Thinks Highly of Development of Selfintellectual Property Printer
2009年，惠普商用打印机硬件出货量下滑42%，这严重 影响了惠普成像和打印集团(IPG)的收入。IPG的经营利润为 9.6亿美元，较去年的10亿美元大幅下滑。 惠普的集团总经营收入为275亿美元，较去年下滑2%， 去年的经营利润曾高达22亿美元。在欧洲、中东和非洲地 区，收入下滑12%为99亿美元，但在美洲地区却增长8%。 惠普的CEO兼主席Mark Hurd认为公司的表现是“我们 强大的业务组合，有效的成本结构和效率的结果”。他补充 道：“经营业绩正在回稳，我们有信心惠普将从经济好转中 受益，同时随着经济环境的改善我们将继续有出色表现。”
近日，联想控股总裁柳传志莅临珠海，参加在珠海召开 的联想投资召开的2009 年全球投资人年大会，同时考察了有 联想投资背景的珠海赛纳科技有限公司。
富美硒鼓经权威部门检验 达到国际水准 Fumei Toner Cartridge has Reached International Standard through Inspection 近日，富美硒鼓获得国家环保总局的最高认证——“国 家绿色产品标志认证”。 国家绿色产品标志认证，也就是俗称的“十环”认证， 是由国家环保总局核准的绿色产品标志认证，其产品达到国 家规定的环保标准，富美硒鼓严格遵循世界最高标准-欧盟 “蓝天使”标准。每一原材料都要经过多重的考察评估测试 后方可签约采购，真正做到从原材料采购这一源头起就开始 确保富美硒鼓的原装品质和高环保性。 同时，富美科技拥有磁辊等硒鼓核心部件的自主制造 和自主修复技术，而修复后的部件的各类技术参数达到甚至 超过国际水准，实现了资源高度复用，避免了环境污染和资 源浪费。富美科技自主开发了信息化全自动多工位封闭式灌 装系统和高效的硒鼓成品整体检测系统，进行生产和品质检 测。富美科技还在具体生产环节中细化标准化作业程序，将 产品生产作业指导书细化至130个左右的环节，远超同行业 20-30个环节的分解标准。 富美科技以严格精准的操作和卓越的执行力实施硒鼓制 造。达到或超越国际水准，是民族硒鼓产业做大做强的最根 本保障，民族硒鼓品牌必须加大自主技术的研发和创新性专 利的运用，必须严格规范流程作业标准，才能切实保护消费 者的正当权益，富美硒鼓从2009年6月份至今，就申报国家 专利120多项，并拥有7大自主核心技术，以独特的生产设备 与工艺流程、信息化运营管理系统、高标准全方位的环保与 质量保证体系，确保了产品高品质，并在国家权威部门的比 对检验中，一击而中，脱颖而出，成为民族硒鼓产业高品质 的典范。
图为柳传志参观塞纳工厂 据悉，柳传志的这次访问是联想投资与纳思达在激光 打印产业领域合作以来，首次视察所投资的珠海赛纳科技公 司。柳传志与公司CEO汪东颖先生等公司高层管理团队进行 了座谈，对公司未来的发展方式和目标提出了明确的希望， 并对珠海赛纳公司的快速发展给予了高度评价。 柳传志说：“做电脑这个行业的人，大家都知道打印 机在这个体系里的重要性，也是非常期盼着中国能有自己的 激光打印机，形成自己的产品。但是，在以前遇到的问题就 是，被人家早一步在标准这个高地上抢占了，现在赛纳真的 非常有步骤、有计划地形成自己的专利，形成自己的有知识 产权的产品，这个真的是件非常了不起的事情。” 据了解，基于之前联想投资与纳思达成功合作，快速推 动了民族激光打印耗材产业的发展，现联想投资正计划投入 更多资金，携手纳思达加快中国第一台有自主知识产权的激 光打印机研发和未来相关产业的建设。
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天威荣膺2009恒生珠三角环保奖 Print-rite Wins “Hengsheng Pearl Region Environmental Protection” Award 国内耗材业领军企业天威，凭借“节省能源、资源回收 与再造、减少有害物质排放”三大环保范畴的杰出表现，在 昨日香港举行的恒生珠三角环保大奖颁奖典礼上，荣膺2009 恒生珠三角环保奖。 “恒生珠三角 环保大奖”由香港 工业总会与恒生银 行联合举办，旨在 表彰与鼓励香港及 珠三角地区从事制 造业的公司出色的 环保表现，迄今已 是第二届，颇具业 内影响力。2008至 2009年参加机构推 行的400个环保项目，涵盖了“节省能源、废物处理与减少排 废、资源回收再造、废气排放、噪音消减”等八个范畴，估 计为香港及珠三角地区每年减少排放54万吨废气、减少180 万吨废物，节省1000万立方米用水和3700万度电。
天威在其中三大范畴“节省能源、资源回收与再造、减 少有害物质排放”，不仅持续有效地努力，而且表现出色， 被视为行业中的典范。在节省能源方面，天威成功地改造了 工厂里耗电量最大的机器——注塑机的变流器，从而节电约 25%。厂区内传统的T8萤光管被更换为T5萤光管，节电约 30%。在资源回收方面，天威非常重视回收与再生零配件， 如硒鼓的主配件——充电辊、磁辊，被回收后再翻新，在天 威获得再生。在减少有害物质排放方面，天威有严谨程序遵 守IECQ HSPM QC 080000的指引，从而在生产过程中减少 挥发性有机化合物（VOC）的排放。
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纳思达携手IBF提升中国通用 耗材影响力 Nine-star will Promote Power of Influence of China’s Universal Consumables with IBF 日前，纳思达产业集团与爱必富品牌联盟正式签署合作 协议。此项合作，代表中国通用耗材企业正从过去主要是为 国外客户贴牌生产，转向了更高层次的市场营销方式，开始 了产业和品牌营销的升级。 纳思达产业集团经过多年的发展，已成为全球通用耗材 行业的龙头企业，其生产的格之格品牌产品正销往全球80多 个国家和地区，已在不同国家建立了15家分公司。已构建 了由喷墨打印机用墨盒，激光打印机用硒鼓，集成电路芯片 和精细化工四大支柱产业构成的产业集团。其中，墨盒、硒 鼓、芯片的产业规模均居全球通用耗材行业的第一位，墨水 产业也拥有世界领先的技术。 随着产业规模的不断扩大，纳思达产业集团清楚的意识 到，做品牌是公司基业长青的必由之路。市场营销的全面升 级和品牌的整合成为纳思达逾感迫切的需求。自纳思达成立 以来，就一直没有停止过探索品牌之路。2002年，格之格品 牌中国区邀请林心如出任代言人，成为全球通用耗材市场唯 一一个邀请明星代言的品牌。格之格品牌也非常注重与媒体 的合作，始终保持和媒体的密切沟通，也是通用耗材行业第 一个通过专业媒体广告展示自身品牌形象的企业。2009年， 纳思达正式开始了打印机的研发，第一台中国制造，拥有自 主专利的激光打印机将在不久的将来面市。在全球打印机市 场和产业领域将出现真正中国制造的、有中国自主知识产权 的打印机产品，将打破国际跨国公司对这一市场的长期垄 断。 爱必富(北京)国际品牌管理顾问有限公司是国际品牌联 盟(IBF)和北京大学中国战略研究中心品牌研究所直属的市场 和品牌管理咨询专业机构，于2004年成立。著名品牌战略 专家、“CBO(首席品牌官)制度之父”梁中国先生出任董事 长。为众多企业提供了有价值的品牌智业与传播的系统解决 方案，创造了诸多商业传奇。纳思达产业集团与爱必富国际 品牌联盟的正式结缘，必将推动中国通用耗材市场营销模式 的转变，提升通用耗材品牌的市场地位和影响力。 梁中国先生对于纳思达的合作充满信心，他表示：“能 为中国打印机产业的开元品牌服务，是一件非常有意义可遇 而不可求的事。打印机和耗材产业，有着旺盛的市场需求， 是一个快速增长并有持续生命力的行业，也是非常适合中国 国情的高技术、高附加值的劳动密集型产业，必然是培育品 牌的沃土。” 纳思达也相信通过这样的创新合作，中国通用耗材企业 必将逐渐走向成熟，走向品牌化和国际化的辉煌之路。
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