Digital Event Consulting

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WHAT IS IT?

HOW?

Digital Events - we all know the benefits and we're beginning to understand how they work, but are we really maximising them to their full potential? When it comes to webinars and webcasts it's no longer enough to pick a topic, find a great presenter and then cross your fingers that everyone will turn up. We want more, and we're now asking ourselves... "How successful is my webinar program?" "Are we delivering the best online user experience possible?" Digital Event Consulting is a Success Program that aligns your webinars and webcasts with your organisational strategy. It's about creating memorable online programs, capturing your desired audience and then converting your goals into success.

We understand that everyone's Digital Event journey is different. Maybe you're just beginning, or maybe you've been trying the same programs for a few years and are looking to change the outcome. Either way, our Consulting Sessions are designed to make your program a success. They're half day face to face sessions based in Sydney and Melbourne and they're all about you. We research what you're currently doing, understand your business objectives and then get everyone together for four hours of strategy, brainstorming and interactivity. Who get's involved? - Event Organiser - CEO - Marketing - Customer or Member

WHY? In 2016 our research showed that in order for an online presenter to engage - passion, enthusiasm and knowledge were the main skills required. For many years, registrations, attendees and feedback has been the main measure of success for organisations hosting Digital Events. It's time we look at things a little differently. Yes, technology is important and of course feedback is a necessary measure - but we need to start thinking of our Digital Events as part of our overall organisational strategy. Digital Event Consulting is about taking your webinar and webcast programs to the next level. Let's end one off webinars and start nurturing and building your community.


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WHAT'S BEST FOR YOU?

From our starter session to presenting perfectly - we've got a variety of Success Programs that are designed to help you make the most out of your Return On Investment.

THE STARTER SESSION

PRESENTING PERFECTLY

Who? For those new to Digital Events Up to 10 stakeholders

Who? For Presenters and/or Facilitators Up to 5 Presenters and/or Facilitators

What's covered? - Discovering the platform - The A,B,C of creating events - Email Marketing, Registration Tips - Marketing Best Practices - Platform Role Play

What's covered? - Discovering the platform - Transferring content to digital - Storytelling + Framing Techniques - PPT, interview and speaking tips - Interview/Presenter Trial

You'll walk away with: - 3 month Digital Event Plan - Organiser Resources - 2x 30 Minute Pulse Meetings

You'll walk away with: - Recording of trial - Presenter Resources - 2x 30 Minute Pulse Meetings

Total Cost: $2,500 (including morning tea)

Total Cost: $2,500 (including morning tea)

THE MASTERCLASS

Who? For those who want a refresh Up to 6 stakeholders What's covered? - Researching your current plan - Uncover goals and develop personas - Align key stakeholders - Develop comprehensive Marketing Plan - Journey Map - Participant Experience

You'll walk away with: - 6 month Digital Event Plan - Digital Event Resources - 4x 30 Minute Pulse Meetings - 1x Housekeeping/Intro Video Total Cost: $4,000 (including morning tea + lunch)

Redback Conferencing Pty Ltd Sydney | Melbourne info@rdbk.com.au 1800 733 416


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