International Exhibition for International Security 2016 post show report

Under the patronage of HH Sheikh Hazza bin Zayed Al Nahyan Deputy Chairman of Abu Dhabi Executive Council

ADNEC, ABU DHABI, U.A.E

w w w. i s n ra b u d h a b i . co m

THE WORLD’S LARGEST EVENT FOR HOMELAND SECURITY AND NATIONAL RESILIENCE IN 2016

ISNR ABU DHABI 2016

FACTS & FIGURES

21,690 ATTENDEES

200

GOVERNMENT BUYERS AND OFFICIAL DELEGATIONS

565

EXHIBITING COMPANIES

20,969 SQM NET EXHIBITION SPACE

Organised by

SAVE THE DATE

6-8 MARCH 2018

ISNR ABU DHABI 2016 GROWTH AND NEW DEVELOPMENT The 7th edition of the International Exhibition for National Security and Resilience (ISNR Abu Dhabi 2016) was a record-breaking year with more exhibitors and visitors from new countries, more government buyers and delegations, combined with inspiring new live content-driven features.

ATTENDEES

EXHIBITING COMPANIES

NET SQM

GROWTH INCREASE PERCENTAGE

GROWTH INCREASE PERCENTAGE

GROWTH INCREASE PERCENTAGE

FROM 2014

FROM 2014

FROM 2014

36% GROWTH

31% GROWTH

2016

21,690

565

2014

16,000

427

2012

8,177

178

122%

SQM

SQM

SQM

20,969 9,466 5,665

ISNR’s broad perspective on security and resilience is well suited to Thales unique position and is a marquee event for driving new business leads. From Smart Cities to protection of critical infrastructure, Thales showcased key solutions and innovative products meeting the regional customers’ needs, such as the mini-UAV system Spy Ranger. ISNR is definitely the place to be for a market leader in security solutions such as Thales.

Thibaut Trancart, Thales / Vice President - UAE Country Director

This is our first time at ISNR Abu Dhabi. We are tremendously happy with the exhibition. Our stand was busy all the time and the exhibition was way better than any other trade shows that we have participated in. The organisers have met all our needs and we look forward to participating again in 2018.

EXHIBITIONS

AND OFFICIAL DELEGATIONS

USD 300+ MILLION WORTH

OVER

OF DEALS ANNOUNCED AT THE EVENT

Mohamad Tabbara, CEO, Hader Security and Communications Systems LLC

2

200 GOVERNMENT BUYERS

10+

EVENT’S FEATURES

NEW COMPREHENSIVE PROGRAMMES INCLUDING WORKSHOPS, SEMINARS AND LIVE DEMONSTRATIONS

THE EXHIBITION

Following the three-day exhibition at this year's ISNR Abu Dhabi, Gatekeeper Security was able to meet and demonstrate its GKR-1088 DriverCam system to a varied spectrum of attendees. We found the experience invaluable, allowing us access to new business relationships and new leads that would only come with exhibiting at the show.

EXHIBITING COMPANIES SPLIT BY PERCENTAGE

68 %

18 %

14 %

HOMELAND SECURITY ❙ ❙ ❙ ❙ ❙ ❙

Critical Infrastructure Protection Transportation Security Land, Air & Sea Border Control Policing & Law Enforcement Intelligence & Counter Terrorism Major Events & Venues Security

16,960 ATTENDEES 14,668 NET SQM

DISASTER PREVENTION, EMERGENCY RESPONSE & RESILIENCE ❙ ❙ ❙ ❙ ❙

Risk Assessment & Prevention Monitoring, Measurement & Detection Rescue, Emergency and Relief Communication and Control Recovery and Continuity

1,700 ATTENDEES 5,034 NET SQM

Anti-Malware Encryption Governance & Compliance Outsourcing / Managed Services Application Security Secure Transactions Forensics & Investigations

It was an excellent show this time at ISNR 2016 and it exceeded our expectations in terms of promoting our brands and reaching our clients in a wider canvas. The Innovation Podium, Advertisements in daily news and one to one meetings were added values and effective tools to introduce new products. The co-operation from the organizers in every step was so evident and they never said "NO" to make a smooth execution of the show. Thanks for the excellent team work and great support as always. Looking forward to ISNR 2018.

MB Viju, Bus. Development Manager, Al Wasl Trading Group

INFORMATION & CYBER SECURITY ❙ ❙ ❙ ❙ ❙ ❙ ❙

Del Salhi, International Sales Manager, Gatekeeper Security – Middle East

1,530 ATTENDEES 1,045 NET SQM

KEY SOLUTIONS & SERVICES Optronics and Video Surveillance Equipment

565 EXHIBITING COMPANIES FROM 51 COUNTRIES

63 %

INTERNATIONAL EXHIBITORS

37 %

LOCAL EXHIBITORS

Perimeter Protection and Alarm Detection Inspection & Screening Equipment Access Control & Identity Management Big Data, Video Management and Analytics Security Management, Command & Control Communication, Interception and Positioning Data Protection and Network Security Cyber Threat Intelligence and Forensics

69% FIRST TIME EXHIBITORS 21 NEW COUNTRIES 3 INTERNATIONAL PAVILIONS FRANCE PAVILION

BAVARIAN PAVILION

NORTH AMERICAN PAVILION

Arms and Ammunition Vehicles, Drones & Robots Personal Protection and Fabrics CBRN Detection and Protection Systems Rescue, Emergency & First Aid Equipment Disaster Monitoring and Measuring Engineering & Technical Support Risk Management, Business Continuity & Crisis Management Training and Managed Protective Services

EXHIBITOR GLOBAL SATISFACTION LEVEL*

77 %

QUALITY OF VISITORS MET

81 %

BENEFITS FROM EXHIBITING

83 %

LIKELY TO EXHIBIT IN 2018 * Exhibitors Survey

THE VISITORS

21,690

*

ATTENDEES FROM

IMPORTANT REASONS FOR VISITING**

101

COUNTRIES

VISITOR STATISTICS**

84

92

OF VISITORS WILL RECOMMEND VISITING ISNR ABU DHABI

95

OF VISITORS WERE SATISFIED WITH THEIR EXPERIENCE AT ISNR ABU DHABI 2016

95

OF VISITORS CONSIDER VISITING ISNR ABU DHABI IMPORTANT FOR BUSINESS

%

* Excluding the attendance of 2,500 Students at ISNR ** Visitors Survey

Discovering new product innovations / Latest market trends 85% Meeting existing contacts 83% Meeting new partners for future collaboration 83% Meeting new suppliers 82%

VISITOR GLOBAL SATISFACTION LEVEL**

OF VISITORS ARE INFLUENCERS OR DECISION MAKERS IN THE PURCHASING PROCESS

%

❙ ❙ ❙ ❙

%

%

❙ Quality of the services / Products on display 83% ❙ Exhibitor's new products / Services 83% ❙ Networking opportunities 84%

TOP COUNTRIES REPRESENTED BY ATTENDEES OMAN EGYPT SAUDI ARABIA

UNITED KINGDOM CHINA ITALY QATAR LEBANON BAHRAIN

FRANCE

INDIA

PAKISTAN

KUWAIT

GERMANY

JORDAN

UNITED STATES

UNITED ARAB EMIRATES

GOVERNMENT BUYERS AND OFFICIAL DELEGATIONS OFFICIAL DELEGATIONS ATTENDING AFGHANISTAN

KUWAIT

AZERBAIJAN

RWANDA

BAHRAIN

SAUDI ARABIA

EGYPT

SUDAN

ITALY

TUNISIA

JORDAN

TURKMENISTAN

KOREA

UNITED KINGDOM

After a successful ISNR 2014, The French Land Defence and Security Industry Association GICAT attended ISNR for the second time with a larger presence! Over 10 French Companies were gathered under the “French Pavilion” banner.. Thanks to the strong relationship and collaboration between Reed Exhibitions and GICAT, networking opportunities were organized for French companies to meet government buyers onsite. We were really satisfied and already mentioned we would be back to ISNR in 2018!

Bernard REFALO, Deputy General Delegate - Security GICAT

GOVERNMENT BUYERS 156 GOVERNMENT BUYERS FROM 9 COUNTRIES WITH 500+ PRE-ARRANGED MEETINGS AND 2000+ ONSITE VISITS A REPRESENTATION OF BUYERS AT ISNR ABU DHABI 2016 UNITED ARAB EMIRATES Abu Dhabi Airports Company ❙ Department of Projects ❙ Department of Resilience ❙ Department of Operations of Abu Dhabi Airports ❙ Department of Emergency Service & Quality Assurance ❙ Department of Operations of Abu Dhabi International Airport Abu Dhabi Customs ❙ Department of Support Services - Procurement Section ❙ Department of Support Services - Services Section ❙ Customs Department - Abu Dhabi International Airport ❙ Customs Department - Al Ain International Airport ❙ Customs Department - Al Ghuwaifat Airport Abu Dhabi Company for Onshore Oil Operations - ADCO ❙ Crisis Management & Business Continuity Division Abu Dhabi National Oil Company - ADNOC ❙ Department of Information Security ❙ Department of Crisis and Emergency ❙ Department of Occupation Health and Safety ❙ Department of Fire - Healthcare Facility Abu Dhabi Gas Industries Ltd (GASCO) ❙ Department of Environment, Health and Safety ❙ Department of Fire and Emergency Services

BENEFITS OF SUBSCRIBING TO THE GOVERNMENT BUYERS PROGRAMME ❙ Access to a structured network and business platform facilitating matchmaking ❙ Pre-arranged meetings’ agenda based on your planning and priorities ❙ On-site support from a dedicated team to facilitate additional on-site meetings and lead generation ❙ Guarantee of quality contacts with hosted buyers coming to source identified funded projects and benefitting from a premium service during the event ❙ Access to a dedicated first-class lounge area for participants

Al Hosn Gas ❙ Department of Operations ❙ Department Information Technology ❙ Department of Information Security ❙ Department of Information Technology Infrastructure ❙ Department of Networks ❙ Department of Emergency Crisis ❙ Department of Operations - HSE ❙ Department of Government Relations ❙ Department of Information Security and Risk Management Central Bank of the United Arab Emirates ❙ Department of Information Security ❙ Department of Emergency ❙ Department of Security Etihad Airways ❙ Department of Security Ministry of Interior National Ambulance ❙ Procurement Department ❙ Ambulance Fleet National Drilling Company (NDC) ❙ Department of Health and Safety ❙ Maintenance Division

Presidential Guard ❙ Department of Information Technology Security UAE General Civil Aviation Authority ❙ Department of Security ❙ Department of Aviation Security UAE General Civil Aviation Authority - Sharjah Airport ❙ Department of Operations

GOVERNMENT BUYERS

GOVERNMENT BUYERS

BAHRAIN Bahrain Petroleum Company B.S.C.(BAPCO) ❙ Department of Security ❙ Department of Health and Safety ❙ Department of Fire

MOROCCO Administration des Douanes et Impôts Indirects ❙ Department of Regional Northeast Area

Bahrain Customs ❙ Department of Information Technology ❙ Customs Operation Department ❙ President's Office

OMAN EGYPT Ministry of Defence ❙ Department of Military Police ❙ Department of Information Security ❙ Department of Fire ❙ Department of Occupation Health and Safety

Directorate General of Customs - Royal Oman Police ❙ Office of Director General Dhofar Municipality ❙ Department of Planning and Projects Information Technology Authority ❙ Department of Infrastructure Royal Air Force of Oman ❙ Department of Information Technology - HQ

JORDAN QATAR

Public Security Directorate ❙ Public Security Bureau ❙ Department of Data Networks ❙ Department of Planning ❙ Office of the Director General of Public Security ❙ Public Security Jordan Customs ❙ Director General ❙ Department of Information Technology Central Gas ❙ Management Department ❙ Office of Director General Ministry of Defense / Jordanian Armed Forces ❙ Department of Information Security ❙ Department of Programs and Analysis Ministry of Information and Communications Technology

Hamad International Airport ❙ Department of Security Systems ❙ Safety Department ❙ Department of Security Qatar Central Bank ❙ Department of Security Ministry of Interior ❙ General Directorate of Information Systems ❙ Department of Security - Al Rayhan

❙ Department of Network Design

General Intelligence Department ❙ Department of Information Security King Abdullah Design and Development Bureau - KADDB ❙ Department of Information Technology

KUWAIT Kuwait Oil Tankers Co. S.A.K ❙ Department of Finances ❙ Department of Information Technology

SAUDI ARABIA King Abdulaziz International Airport ❙ Department of Security Affairs ❙ Department of Information Technology ❙ Department of Fire and Rescue Saudi Customs ❙ Department of Safety and Security ❙ Department of Resilience ❙ Department of Information Technology Saudi Aramco ❙ Department of Information Technology ❙ Department of Fire Protection

Kuwait Gulf Oil Company ❙ Department of Resilience Kuwait Oil Company ❙ Department of Security Kuwait General Administration of Customs ❙ Director General Office ❙ Department of Customs Airfield Kuwait National Guard ❙ Department of Engineering Projects ❙ Department of Facilities Maintenance and Implementation ❙ Department of Technical Emergency ❙ Department of Protection ❙ Department of Security Ministry of Interior ❙ General Administration of Coast Guards - Maritime Operations ❙ Ministry of Interior ❙ General Administration of Coast Guards ❙ General Department of Criminal Evidence ❙ General Directorate for Investigation of Arm ❙ General Department of the Criminal Investigation ❙ Department of Drug Control ❙ General Department of Central Operations ❙ Police Department ❙ General Administration of the Special Security Force ❙ Ahmadi Governorate Security Directorate ❙ Hawally Governorate Security Directorate ❙ Farwaniya Governorate Security Directorate ❙ General Administration of Information Systems ❙ General Administration of Communications Engineering ❙ General Administration of Security Systems ❙ General Administration of Land Ports Security ❙ General Administration of Airport Security ❙ General Administration of Land Border Security ❙ Department of Support Services ❙ General Administration for Passports and Nationalities ❙ General Department of Relations and Security Media of the Interior

The event was a great opportunity to meet professional companies which were carefully selected by the organisers. It gave me the chance to widen my knowledge in cyber and information security related to critical infrastructures.

Eng. Abdullah AL Barwani, Director General of Infrastructure Information Technology Authority – ITA, Oman

ISNR Abu Dhabi has surpassed the description of being only an exhibition, instead it has become an exemplar and platform for trainings in integration and professional business with displaying the latest products and services in action.

Adnan Salem Al Ghamdi, Head of Security Affairs, King Abdul Aziz International Airport, Saudi Arabia

2,300 ATTENDED THE

OPENING CEREMONY ISNR Abu Dhabi 2016, held under the patronage of HH Sheikh Hazza bin Zayed Al Nahyan, Deputy Chairman of Abu Dhabi Executive Council, got off to an explosive start with a spectacular opening ceremony featuring the world-class live simulation of a co-ordinated emergency response team consisted of Abu Dhabi & Dubai Police, CBRN Protection Team, Civil Defence General Directorate, National Ambulance, Security Media, Rescue Helicopters and Drones to demonstrate how to respond to a major crisis involving a plane crash into a chemical factory.

The ceremony was inaugurated by

LT. GENERAL HH SHEIKH SAIF BIN ZAYED AL NAHYAN UAE Deputy Prime Minister and Minister of Interior and Major General Ahmed Nasser Al Raisi, Deputy Chairman of ISNR Abu Dhabi 2016 Higher Organising Committee, along with other dignitaries and senior officials from Afghanistan, Bahrain, Italy, Jordan, KSA, Kuwait, Morocco, Sudan, Tunisia, UK and many more.

The Aftershock II was an amazing show, Impressive performance and great education for the public. Well organized with a great effort behind it.

Talid Mohamad Abdallah Mohamad Al Mehrizi, Critical Infrastructure & Coastal Protection Authority

6,900 ATTENDED THE

AFTERSHOCK II OVER 3 DAYS A world-class live edutainment performance aimed at promoting the UAE's coordinated approach and uniform structure in emergency response and public safety readiness during a major crisis. The demonstration took place over 3 days with an aim to help educate the common man on how to prepare and respond appropriately to a disaster and in an emergency.

ISNR Abu Dhabi 2016 launched new features for each specialised exhibition to exhibitors additional live seminars and demonstrations platforms to increase their visibility and reach new audiences.

HOMELAND SECURITY LIVE!

NEW LAUNCH

NEW LAUNCH

FUTURE OF POLICING

INNOVATION PODIUM

A dedicated pavilion showcasing the latest technology and innovations that will help tomorrow’s police forces respond to a new generation of threats, all demonstrated by the industry experts. From groundbreaking ‘Connected Police Officer’ systems, to drones and robots and a new range of non-lethal weapons.

A free-to-attend platform delivering technical presentations from the industry’s leading solutions and services providers, consultants and security professionals. A 3-day program of exclusive product launches and successful case studies, covering Law Enforcement, Crisis Management, Safer Communities and Counter Terrorism.

The Future of Policing Pavilion was well set up in a fairly good position with excellent staff manning the booth. Passive Force got a lot from it both in practice and after presentation visits to our booth as a result. In the future we would like to take part again.

Martin Johns, Head of Business Development and Training, Passiveforce

INFORMATION AND CYBER SECURITY LIVE!

DISASTER PREVENTION & EMERGENCY RESPONSE LIVE !

UAE WORLD FIRE FIGHTER CHALLENGE The UAE 911 World Firefighter Challenge is the first worldwide event of its kind in the MENA region – a truly international competition by the world’s leading firefighters together with local champions to test their firefighting and rescue skills over six tests of endurance and power, from stair climbing to victim rescue.

239 6,000

PARTICIPANTS IN THE CHALLENGE

NEW LAUNCH

(ISC) 2 WORKSHOPS AND INFOSECURITY TECH SEMINARS (ISC)2 Infosecurity Workshops and Tech-seminars are live platforms where certified organisations, consultants, exhibitors from leading companies and academics around the world are showcasing their technologies, expertise, case studies and best practices through a 3-day program including 40 various interactive workshops and knowledge-based seminars.

565 ATTENDEES

18

PARTICIPATING COUNTRIES

ATTENDEES THROUGHOUT THE 3 DAYS

K9 DEMONSTRATION The place where you can see the latest dog training and handling in action, live and in full effect, as some of the world’s leading security, rescue and emergency dog handlers demonstrated their skills, tips and techniques.

600

ATTENDEES ACROSS 3 DAYS

NEW LAUNCH

FIRE SIMULATION AREA The Workshop has been very successful and run very professionally. We’ve had a lot of interest from relevant people from all over the Middle East, and we look forward to continuing our mission to create sub-regional brand for (ISC)2.

Faisal Malik, Head of Business & Market Development (EMEA)(ISC)²

A dedicated Outdoor Display Area where some of the world’s newest and most innovative emergency, disaster and rescue technology comes under the spotlight, from fire engines and coastguard vessels to ladders and lifts.

A SPECIALISED CONFERENCE BRINGING TOGETHER OSH INTERNATIONAL ORGANISATIONS' EXPERTS AND THE REGION'S PUBLIC AUTHORITIES REPRESENTATIVES CONTINUAL PROFESSIONAL DEVELOPMENT (CPD) ACCREDITED WORKSHOPS FROM ABU DHABI OCCUPATIONAL SAFETY & HEALTH CENTRE

Co-located with the International Exhibition for National Security and Resilience (ISNR Abu Dhabi) 2016, OSHME is the region’s most comprehensive event for promoting and enhancing an advanced Occupational Health & Safety culture in the Middle East.

LIVE DEMONSTRATIONS AND TRAINING SESSIONS TO ENHANCE AWARENESS

With the full backing of the Abu Dhabi Occupational Safety and Health Centre (OSHAD), the OSH competency authority in the Emirate of Abu Dhabi, OSHME is where practitioners get together with experts in the field to boost compliance and promote safer workplaces to the top of their agenda.

1,500 ATTENDEES 400 CONFERENCE DELEGATES

1,048 NET SQM

AND DEVELOP BEST PRACTICE WITH REAL-LIFE SCENARIOS AN EXHIBITION SHOWCASING PRODUCTS AND SERVICES FROM OVER 20 LEADING COMPANIES

VISITOR SATISFACTION LEVEL*

86 %

Scaffold Tower Live Demonstration

84 %

Personal Protective Equipment Catwalk

88 %

OSH Conference

* Visitors Survey

The exhibition was a good platform to introduce Delta Plus Range and our new product range to existing customers. We had meetings with HSE teams and generated contacts from various industries including steel, fabrication, construction, foundry, oil and gas, pharmaceutical etc.

François-Xavier Padrixe, Managing Director All Safe / Delta Plus Middle East United Arab Emirates, Business Supplies and Equipment

CO-ORGANISER (OSHME)

OSHME WORKSHOP SPONSORS

A POWERFUL, MULTI-CHANNEL MARKETING AND PR CAMPAIGN As an exhibitor you will benefit from a campaign that spans the globe and reaches thousands of industry professionals. In 2016, ISNR Abu Dhabi achieved PR coverage of more than $39 Million and advertising in excess of $11 Million targeted across the following channels

ISNR ABU DHABI TEAM EXTENDS THEIR GRATITUDE TO THE SPONSORS, SUPPORTERS AND PARTNERS. Associate Partner

60+ REGIONAL AND INTERNATIONAL TRADE & BUSINESS PUBLICATIONS

600+ RADIO SPOTS

348,178 WEBSITE UNIQUE VISITORS

14 NEWSPAPER ADVERTS

80+ EMAIL PROMOTIONS

410 TELEVISION SPOTS

Platinum Sponsors

OSHME Workshop Sponsors 3,246,315 SOCIAL MEDIA IMPRESSIONS

70,000 VISITOR INVITES MAILED

ONLINE MARKETING

www.isnrabudhabi.com provides all show-relevant information in one place, consolidating social media activities with an increase of website visitors of 135% from previous edition

Official TV Partner

Broadcast Partner

Official Arabic Newspaper

Official English Newspaper

Organised by

Co-organiser (OSHME)

SOCIAL MEDIA COMMUNITY IMPRESSIONS

2,186,090

IMPRESSIONS

IMPRESSIONS

IMPRESSIONS

UNIQUE REACH

UNIQUE REACH

VIDEO VIEWS

770,237 403,099

289,991 141,446

247,402

FOLLOWERS

822

IMPRESSIONS

670

38,121

MEDIA

200+ Journalists attended ISNR Abu Dhabi 2016

EMAIL CAMPAIGN

Monthly email campaigns were sent to over 40,000+ ISNR Cluster database records to update security industry professionals and exhibitors with the latest show industry and exhibitors news.

ADVERTISING

ISNR Abu Dhabi 2016 was supported by over 80,000+ print and online advertisements, online banners, wrapping of DOT busses and outdoor advertisements placed in strategic locations around Abu Dhabi.

SMS CAMPAIGN

497,394 SMS were sent to 82,899 contacts across UAE.

ISNR ABU DHABI 2016 FLYERS AND INVITATIONS DISTRIBUTION

ISNR Abu Dhabi 2016 VIP invitations were sent to 1,150 VIPs and industry professionals in addition to e-invitations and 75,000+ flyer inserts across the country.

PLANNING FOR FUTURE GROWTH AND MUTUAL SUCCESS As we are continuously looking to improve our services and strenghten our leading position on Homeland Security and National Resilience in the MENA region, the ISNR Abu Dhabi Team is now looking ahead to ISNR Abu Dhabi 2018 to: ❙

Facilitate more one-to-one business meetings and develop additional networking opportunities during the event

❙

Select and showcase the very best new products’ launches and the leading innovations for each sector

❙

Enable end-users, specifiers and suppliers to collaborate and successfully share delivered projects and best practice worldwide

❙

Attract more international visitors and exhibitors looking for new or more business opportunities in the region

❙

Develop our portfolio and anticipate future technologies and sectors which contribute to protecting governments, infrastructure and citizens

DON'T MISS THE OPPORTUNITY TO BE A PART OF THE 8TH EDITION OF ISNR ABU DHABI 6 - 8 MARCH 2018 ADNEC, ABU DHABI, UAE FOR ENQUIRIES AND BOOKINGS PLEASE CONTACT NEHME SHEHAB Group Sales Director

Tel: Email:

+971 2 4090346 nehme.shehab@reedexpo.ae