Harley Davidson Pan America Shop

STORE DESIGN

PA N A M E R I C A S H O P - I N - S H O P DESIGN CONCEPTS

DESIGN PRESENTATION COLLABORATOR

reillydesign

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BISHOP FIXTURE

reillydesign.net

PA N A M E R I C A S H O P THE BRIEF

-great customer experience -indoor or outdoor use -semi-permanent or temporary for events and tradeshows -material palette relates to the rugged aesthetic of the bike -regionalize with appropriate graphics and digital elements -little to no construction -readily available finishes -kit-of-parts strategy -highly flexible -scalable -relate to the outdoor lifestyle -high-touch and truth in materials -appeal to the target audience

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P T H E B I K E - a n d w ha t m a ke s i t d i f f e r e n t

Different by Design

Pan Americaâ„¢ is a two-wheel multi-tool built to endure, designed to explore, and engineered for adventure

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P T H E R I D E R S - a n d w h e r e t he y l i v e

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P T H E S PA C E - a n d w ha t i n s p i r e d t he d e s i g n

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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the design

PA N A M E R I C A S H O P CONCEPT PLAN LARGE

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P CONCEPT PLAN MEDIUM

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P CONCEPT PLAN SMALL

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P PROPOSED LARGE

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P REAR LARGE

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P PROPOSED MEDIUM

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P REAR MEDIUM

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P PROPOSED SMALL

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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PA N A M E R I C A S H O P REAR SMALL

SHOP-IN-SHOP DESIGN

CONCEPTUAL DESIGN

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contact: J e f f S p i za l e, National Director of Sales and Marketing BISHOP FIXTURE jspizale@bishopfix tures .com

Ron Reilly reillydesign rreilly @reillydesign.net 603.343.2298

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