16th November 2023 The Independent HQ, London #WiMAwardsGlobal 2023
| WELCOME Ade Onilude Founder & CEO Women in Marketing (WiM) CIC
The Women in Marketing global theme for 2023 is “Flow” as we globally experience economic velocity and the ebbs and flows of life, let’s celebrate those who despite these challenges have contributed and impacted the evolving landscape of marketing. The standard of entries this year can only be described as phenomenal to the Winners, Highly Commended, Commended, Special Mentions, and to the Shortlisters - thank you for your groundbreaking work, thank you for being an inspiration and for your leadership. Women in marketing will continue to be a platform that consistently amplifies, educates and reflects the evolving landscape of marketing through the female lens. Gratitude: A huge thank you to our past and current equity sponsors, supporters, partners, judges and WIM Advisory Council members. A special mention to The Independent; thank youfor going above and beyond in your support this year. Kai Deveraux Lawson thank you for your support and vision. Extra special thank yous to the WIM directors Maria Andrews, thank you for stepping up and representing with our partners this year. Andrea Djan-Krofa, we look forward to 2024, through your leadership WIM Africa will keep rising. Stephanie Bevan thank you for all your editorial work on our newsletters. Tammy Smulders; there are no words. Just thank you for hosting the Global WiM Awards 2023 Stay well everyone, let’s continue to “flow together”..
Tammy Smulders CEO Trends and Culture Host : WIM Awards Global 2023
Women in Marketing holds a pivotal role in acknowledging and celebrating the achievements of female marketers,both in the UK and worldwide, who make significant contributions to their respective industries,companies and communities. Organised with unwavering dedication by Ade Onilude, WIM brings us together each year to commemorate, recognise, and inspire individuals within our field. As marketers, it’s our responsibility to communicate effectively to spread messages and shape perceptions. This year, more than ever we bear witness to the compelling stories of the nominees and the winners of the WiM Awards: change agents, role models,and influencers of culture. WiM’s mission is to shine a well-deserved spotlight an the remarkable women within our discipline,showcasing their incredible journeys and inspiring the next generation of marketers. Together ,we will continue to foster an environment where talent and diversityflourish,and where the voices and successes of women are celebrated. It is a tremendous honour to co-host this years WiM Awards with Ade,and extend well-deserved recognition to the women in marketing.
| THE JUDGES Ana Jacobs
Senior Partner PageExecutive (USA)
Lisa Lugo
SVP of Marketing & Creative Solutions, UK Marketing Partnerships Live Nation
Haifa Barbari
Kimeko McCoy
Beth Gordon
Mai Salama
Alicia Skubick
Henry Windridge
Nicola Kemp
Senior Marketing Reporter Digiday (USA)
Chief Marketing Officer Trustpilot (UK)
Business Marketing and Communications Director The Independent (UK)
Director Media& Content (EEMEA) Mastercard
EVP of Strategy & Innovation Dialect Inc
Founding Partner Creative Industry Summit MENA (Egypt)
Editorial Director Creativebrief,(UK)
Dr Eva Kipnis
Professor in Marketing University of Bradford,UK
Natascha RadclyffeThomas
Kate Nightingale
Alice Yu Yuebo
Christina Ioannidis
Professor of Marketing and Sustainable Business British School of Fashion
Dr.Tana Licsandru
Senior Lecturer (Associate Prof) in Marketing Queen Mary University of London
Partners and Industry Marketing Lead NCS Group (Singapore)
Vikki Ross
Gabriela Lungu
Brand Director & Tone of Voice Specialist, Vikki Ross Writes, UK
Founder Wings Creative Leadership Lab
Chief Behavioural Officer & Founder Humanising Brands
CEO Aquitude
| THE WINNERS Best Leader in Marketing Award – Brand
Best Leader in Marketing – Agency
Cassie Gasson
Amanda Farmer
CMO, ThriveLearning UK
Chief Client Officer Publicis Poke UK
Change Maker Award
One to Watch Award
Meena Miles
Lucy Culpin
Director of Global Advertising The Independent UK
Digital Marketing Manager TicketMaster Sport UK
Independent Consultant Award
Customer Experience Award
Melissa Ariganello
Luzanne Chong
Consultant Melrosa Creative Ltd UK
Head of Customer Experience Prudential Singapore
PR Communicator of the Year Award
Marketing Scientist Market Research Award
Louise Jack
Dina Khalifa
Associate Partner The Brand Tech Group
Senior Lecturer in Marketing University of Roehampton
USA/UK
London, UK
| THE WINNERS Marketing ScientistMarketing Education
Special Award for Outstanding Contribution to Marketing Brand
Assoc Prof Birmingham Business School University of Birmingham UK
Beatrice Cornacchia
WIM Copywriting Award
Special Award for Outstanding Contribution to Marketing Agency
Pilar Rojas Gaviria
Fran Cliffe Copywriter Cliffe Copy Ltd UK
EVP Marketing and Communications Europe Mastercard UK
Sarah Tempest Co-Founder Altogether Creative UK
Strategic Planner of the Year Award Parusha Partab Group Strategy Director Wunderman Thompson South Africa
| THE HIGHLY COMMENDED & COMMENDED Best Leader in Marketing Award – Brand Rebekha Wilkins – Highly Commended
The One to Watch Award Eliana Blesa – Highly Commended
Marketing Director Peach Pubs UK
Integrated Strategist Dialect UK
Alison Tyrrell - Commended
Simran Aniekar - Commended
Global Head of Marketing Silver Cloud® by Amwell ® Ireland
Senior Account Manager Moreish Marketing UK
Best Leader in Marketing Award – Agency Heather Dower – Highly Commended
Independent Consultant Award Emma Davies - Commended
Founder & CEO Hot Drop, UK
Natalie Winford – Commended
Founder Advocitude Uk
Chief Solution Officer JellyFish UK
PR Communicator of the Year Award Kamiqua Lake – Highly Commended Founder and CEO Coldr, UK
The Change Maker Award Riannon Palmer – Highly Commended Founder & Managing Director Lem-Uhn UK
Anca Ungureanu - Commended Identity& Communications Director Unicredit Bank Romania Romania
Helen Foord-Special Mention CEO and Founder ELE
Beryl Croftin-Atkins-Highly Commended Senior PR Director Live Nation,UK
Mary Whenman - Commended Director of Communications British Business Bank,UK
Beth Gordon – Special Mention Business Marketing and Communications Director The Independent,UK
Marketing Scientist Award Market Research Christina Galalae– Highly Commended Director of EDI University Of Leicester School of Business
Customer Experience Award Mai Momani-Highly Commended Head of Customer Experience Invest Bank P.S.C U.A.E
UK
Alex Castro-Commended Marketing Scientist Award Market Research Dr.Mina Tajvidi-Commended
Sales Business Development Leader Virtual Demand Center Cisco EMEA Region
Lecturer (Assistant Professor) in Marketing Queen Mary University of London
WIM Copywriting Award Mel Barfield – Highly Commended Creative Copywriter
Special Award for Outstanding Contribution to Marketing - Agency Kendra Rogers-Highly Commended Chief Communications&Marketing Officer Featurespace,UK
Freelancer,UK
Lindsay Gray-Commended Jessica Thompson-Commended Creative Director The Hallway Australia
Megan Rose Douglas – Special Mention Brand Copywriter Freelance,UK
Creative Marketer of the Year Award Haley Uyrus – Highly Commended Epic Games UK
Strategic Planner of the Year Award Alexandra Branzan – Commended Strategic Director WeAreFearless UK
Founder and MD Natterjack Marketing,UK
| The Shortlisted The WIM Copywriting Award Ettie Holland Writer & Strategist HR Tech Copy, UK
Best Leader in Marketing -Brand Sarah Roberts Group Chief Marketing Officer Boldyn Networks, UK
Independent Consultant Award Glenda Barber Founder Bloom Marketing, UK
Best Leader in Marketing -Brand Sara Vega.Gil Director Marketing & Communications Fnac, Spain
The WiM Copywriting Award Laura Robinson Creative Copywriter Freelancer Moreish Marketing, UK
Best Leader in Marketing -Agency Charlotte Parks-Taylor Co-owner & Chief Strategy Officer Cream, UK
Change Maker Award Sally Henderson Consultanty Sally Henderson Ltd, UK
The WIM Copy Writing Award Ness Humphrey Company Lead Copywriter UniqueHomestays, UK
The One to Watch Riannon Palmer Founder & MD Lem-Uhn, UK
The WiM Copywriting Award Bella Mallaby Global Copywriter Deliveroo, UK
Customer Experience Award Dr.Ana Iorga CEOand Chief Neuroscientist Buyer Brain, UK PR Communicator of the Year Award Emily Packer Media Relations Manager elifeSciences PublicationsLtd, UK The WIM Copywriting Award Rae Boocock Senior Writer Sonder &Tell, UK
Partner with us celebrating women in marketing and associated professions impacting the evolving landscape of marketing across all sectors globally.
The WiM Awards launched in 2010 and over the years the creme dela creme of the marketing procession have been recipients of this prestigious award. Past award winners include senior executives from Burberry, Google, Diaego, WPP, HPInc, IPG, Live Nation and more…
Powerful Winners and Alumni Network
Nicola Mendelshon
Kai Deveraux Lawson
Aline Santos
Agnisha Ghosh
Norkor Duaf
Adweek 50
UNILEVER
3M
MULLEN LOWE / IAA AFRICA
The 2024 Global WiM Awards will be held in London in November 2024
For more information on the sponsorship opportunities email hello@womeninmarketing.org.uk
| Sponsors and Partners Headline Sponsor | DENTSU CREATIVE At dentsu, we are committed to creating long-term sustainable change in society and within our company. This begins with the values of equality, respect, empowerment and inclusion, which supports our commitment to create a fair and equitable workplace where everyone feels they belong, that they can unleash their full creativity, empathy and courage to be champions for progress. Diversity, equity, and inclusion sits at the heart of dentsu’s ‘Social Impact’ strategy– our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
Category Sponsor | INTUIT Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With more than 100 million customers worldwide using TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.Visit us at Intuit.com and find us on social for the latest information about Intuit and our products and services. We value our partnership with Women in Marketing and are honored to sponsor the Change Maker category once again, celebrating the immense creative power and innovative ideas of talented and inspirational women from all around the world.
Media Partner | CREATIVEBRIEF There has never been a more vital time to support Women in Marketing. The recent Deloitte Women@Work report revealed that almost half (46%) of working women feel burned out. The work of Women in Marketing to champion, elevate and celebrate the often unsung heroes of our industry has never been more important. Creativebrief is proud to be a partner of the awards, which have successfully had such a positive halo effect on so many careers and organisations. Creativebrief is a marketing platform for ambitious brands and agencies, providing them with the intelligence and connections to create a powerful work.
| THE SUPPORTERS & ACKNOWLEDGEMENTS The Global WiM Awards 2023 has only been made possible because of the amazing people behind the scenes.Thank you to the WiM Team:
Andrea Djan-Krofa - Director & Head of Africa Maria Andrews - Director Stephanie Bevan – WiM Editor Arteh Odjidja - WiM Awards Photographer A special thanks to those individuals and companies who’ve supported this year’s awards in other ways.
| Event Partners / Supporters
womeninmarketing.org.uk | hello@womeninmarketing.org.uk
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