Executive & Member Liaison Officer (NSW/ACT & QLD)
National Education
Email: edwina.ellicott@afda.org.au
SHERIDA GOOD
Executive & Member Liaison Officer
(VIC & TAS)
Events (VIC, TAS & WA)
Email: sherida.good@afda.org.au
DEANNE BROWN
National Convention Coordinator
Events (NSW/ACT & QLD)
Email: deanne.brown@afda.org.au
LUCINDA CATE
Communications & Marketing Officer
Member Services
Email: lucinda.cate@afda.org.au
CORALIE HIGGINS
Administration Support Coordinator
Email: coralie.higgins@afda.org.au
The Australian Funeral Director is published quarterly in March, June, September and December. We welcome material for publication. Advertising, artwork and editorial deadline for December 2024 edition is 4 November 2024. All material submitted is used at the discretion of the Editorial Committee.
Editor: Lucinda Cate, PO Box 1048, Mount Waverley, VIC 3149
Email: admin@afda.org.au
Registered Office: Suite 6, 27-31 Duerdin Street, Notting Hill, VIC 3168
Opinions expressed in this Journal are not those of the AFDA. The AFDA does not accept responsibility for the content of advertisements or articles appearing which may be held to be contrary to law.
Mission Statement
Code of Ethics
Members of the Australian Funeral Directors Association agree to honour the spirit and provisions of the Code and as subscribers to the Code to hereby affirm and accept willingly the responsibilities and privileges that are implied by membership of the Association.
1. To maintain in all matters the highest standards of business, professional and personal conduct.
2. To respect in all circumstances the confidentiality and trust placed in us by our clients and members of the public.
3. To ensure that staff are qualified and competent.
4. To ensure that facilities are adequate for all services rendered to the community.
5. To provide information concerning the range of services available, the prices of these services, and the functions and responsibilities accepted on behalf of our clients.
6. To give a written estimate of all funeral charges and disbursements to be made on a client’s behalf at the time of taking instructions, or as soon as is practicable.
7. To respect the personal choice of clients and have regard for their diversity of beliefs in religious and cultural practices.
8. To ensure that all advertising is in good taste and directed to informing the public.
9. To be thoroughly conversant with the laws of the land as they apply to funeral service and
and professions.
10. To provide access to a client
to help resolve any disputes which arise between members and their clients.
What’s Happening
September
October
November
Notice of Annual General Meeting
National President’s Message
After enduring a chilly winter down south, it was a pleasure to soak up some sunshine in the vibrant city of Darwin during our first AGM of 2024.
This year marked a significant milestone as it was the first time three divisions (SA/NT, QLD and NSW/ ACT) have come together for an AGM weekend, creating a unique and energising atmosphere –almost like a mini-conference!
The weekend was especially momentous as all three Divisions experienced a Presidential Changeover. I want to extend a heartfelt thank you to our outgoing Divisional Presidents: for QLD, Brett Heritage, for NSW/ACT, Asha Dooley and for SA/NT, Andrew Skinner. You have all done a stellar job leading your Divisions, consistently building on member engagement, supporting members through challenges – particularly the devastating floods in Queensland and offering incredible events and training opportunities during your tenure. Your leadership has made a lasting impact, and we are deeply grateful for your dedication.
The weekend's success can be credited to the vision of SA/NT President Andrew Skinner, whose idea to bring the three Divisions together truly paid off. The events not only highlighted the beauty of the Northern Territory but also provided
enriching experiences for all who attended. Saturday’s sessions featured inspiring guest speakers, including Professor Grahame Webb, a conservationist and founder of Crocodylus Park, Timmy Duggan OAM, founder of Hoops for Health and a former NBL player, and Sarah Brown AM from the Purple House, an organisation that makes dialysis treatment possible for NT remote communities. Their stories are powerful reminders of the incredible impact one person can have when they engage their communities to help others.
The weekend culminated in our Presidential Changeover dinner at Wharf One, offering stunning water views of the lagoon on Darwin Harbour. It was a memorable evening, and I would like to extend my congratulations to our incoming Divisional Presidents: Shannon Scott of InvoCare for NSW/ACT, Scott Harris of Ross Funerals for QLD and Sharyn Moll of Riverland Funerals for SA/NT. We are excited to see where your leadership will take us in the coming year.
We have also held AGMs in the picturesque city of Hobart for the joint Tasmania/Victoria AGM, followed by the WA AGM along the serene Swan River. Each of these gatherings offers us a chance to connect, reflect, and plan for the future, and I am grateful for the engagement and passion each of you brings to these events.
Meanwhile, our National Office has been working diligently behind the scenes on our Branding Strategy, in collaboration with branding experts Taylor & Grace. They have been actively engaging our membership through a recent survey to all members, as well as conducting group workshops and individual meetings with key stakeholders, both within and outside of AFDA. Their goal is to gain a deep understanding of who we are and why we do what we do. This is an exciting journey, and I look forward to sharing the developments with you all as they unfold – stay tuned!
I am also thrilled to report that our Funeral Learning Hub (FLH) goes from strength to
strength, growing every week. While I’m sure there’s no competitiveness between states(!), I must mention that NSW currently boasts the most engagement. I challenge all other Divisions to encourage their teams to sign up and start their learning journey. The FLH is incredibly user-friendly and easy to navigate, offering a world-class online training program that is a tremendous benefit to our members. For those who say they don’t have time, the Hub offers short modules called ‘Lunch & Learn’, so there really is no excuse! I urge you, if you haven’t already, to take advantage of this sensational program to engage your teams, keep them motivated, and ensure they stay ahead of the competition!
Looking ahead, the program for our 2025 National Convention in Vietnam is almost finalised, and I'm pleased to announce one of our guest speakers will be John Adams from the UK, who has spent the last three years working with the UK Parliament to incorporate content on death, dying, and bereavement into the National Curriculum. His insights will be invaluable as we continue to lead and innovate in our field. More program details will be shared soon.
As we continue to support our communities with compassion and care, let’s not forget to take care of ourselves and each other. The work we do is both rewarding and demanding, and it's essential that we prioritise our wellbeing so we can continue to serve with the empathy and dedication our profession requires. Lean on one another, share your experiences, and make time for rest and selfcare. Together, we can sustain the strength and kindness that define our industry. Stay well, stay strong, and take care.
Warm
regards Kelly Scott
Membership News
Welcome to New Affiliate Member
FUNERAL VIDEO AUSTRALIA
Since its inception in 2010, Funeral Video Australia (FVA) has been dedicated to crafting high-quality, meaningful memories for grieving families.
Under the leadership of Creative Director Michelle Bova, FVA has emerged as a cornerstone in the industry, providing livestreaming,
videography, photography, photo presentation design, and audio-visual hire and operation.
FVA’s core values – Professional, Respectful, and Discreet, guide every aspect of our service. We understand the delicate nature of our work and are committed to adapting our services to meet the evolving needs of families and funeral directors. Each year, we refine our offerings to ensure that we are at the forefront of industry standards, consistently providing superior coverage and support.
The COVID-19 pandemic presented unprecedented challenges, and we were proud to be the go-to company for funeral directors seeking innovative solutions to connect families with their loved ones. Embracing
Welcome to New Affiliate Member
DIVINE MORTUARY TRANSFERS
Lynne and Lawrie Binion acquired Divine Mortuary Transfers, a small 2-person operation managing about 17 transfers weekly, in 2016. Since taking ownership, they have expanded the business significantly, growing to 12 employees and more than quadrupling its size.
Before taking over Divine Mortuary Transfers Lynne had 30 years of experience as a Palliative Care Nurse, while Lawrie has extensive experience in wholesale and retail management.
Their team comprises highly trained, wellpresented professionals who treat the deceased and their families with the utmost care, dignity, respect, and compassion.
They maintain close relationships with funeral homes to ensure that transfers are timely and meet all their requirements, from onsite safety and procedures through to the efficient completion of paperwork. Confidentiality regarding the deceased, their families, and funeral homes is rigorously upheld.
livestreaming technology, we expanded our dedicated team to 10 videographers to service the demands.
At FVA, we believe that exceptional customer service is as crucial as the quality of our work. Our team is available 365 days a year, offering assistance to families, funeral arrangers and locations to deliver a seamless service.
Leveraging our expertise in videography and audio-visual technology, we assist with viewings, indoor and outdoor services, burials, wakes, scattering of ashes, and any other special requests from families.
Quality is at the heart of what we do. Our post-production process sets us apart, as we guarantee a high-quality final product that captures the essence of each service and honours the memory of their loved one. Every recording is archived for families to ensure their keepsake is never lost.
FVA remains dedicated to delivering excellence and support. As we look to the future, our commitment to quality and customer care continues to drive us, ensuring that we remain a trusted partner in creating lasting memories for families. For more information on our services or to discuss how we can assist your families, visit www.FuneralVideo.com.au or contact us on 0406 538 830.
Divine Mortuary Transfers operates a fleet of four current model Mercedes Benz Vito vans, each with a capacity for four deceased and fully coffin capable, maintained to the highest standards. All stretchers are from Ferno and are serviced on a regular basis.
Divine Mortuary Transfers is dedicated to providing prompt, dignified transfers of the deceased, offering critical support to grieving families during difficult times, and delivering premium service to the funeral homes they work with.
For assistance, please email Lawrie Binion at lawriebinion@hotmail.com.
Membership Applications
Applications are accepted subject to advertising.
Members have 21 days in which to make comment to national office.
AFFILIATE MEMBERSHIP
Victorian Coffins & Caskets
Mark Coates
33 Vesper Drive Narre Warren VIC 3805
Independant Mortuary Transfers
Greg Brown
3 Wallace Street Bray Park QLD 4500
Perrier Ryan General Insurance Brokers
Sean Kenny 1/30 Lisburn Street East Brisbane QLD 4169
PROBATIONARY MEMBERSHIP
Westella Funerals
Matt Grice
68 Westella Drive Ulverstone TAS 7315
AFFILIATE MEMBERSHIP
Sage Executor Solutions
Danielle Phillips 30 Methuen Street Fitzroy SA 5082
Membership
NEW BRANCH
Milton Ulladulla Funeral Services
New Branch is Whitsunday Funerals & Crematorium
ADDITIONAL REPRESENTATIVE
Whitsunday Funerals & Crematorium
New Additional Representative is Russell Lakey
Fred J Potter & Son
New Additional Representative is Kimberley Fell
HEARSE MANUFACTURING FOR OVER 30 YEARS
Bespoke
In-house
Digital
Dedicated
Deep
Sustainable
Welcome to New Affiliate Member
SAGE EXECUTOR SOLUTIONS
Sage Executor Solutions has proudly joined the AFDA to assist funeral directors and their teams to provide the much needed after care and support that families need following a funeral service.
For Danielle Phillips, the founder of Sage, the process of helping clients during such a difficult time is more than just a business, it’s personal. As an only child, Danielle realised the importance of an executor solution to provide support to a deceased person’s family and Executor of the will, when she lost both of her parents at the age of 35 during the COVID-19 pandemic.
After countless hours of being placed on hold, weeks of following up paperwork and often being given the wrong documentation to complete, Danielle immediately recognised the need for a roadmap that could effectively lessen the pressure and confusion around deceased estate administration and what to do next when someone dies. Sage Executor Solutions coordinates and manages the deceased estate administration workload associated with searching, reading, comprehending and decision making when a person dies, saving families immeasurable hours in time and energy.
Sage Executor Solutions strives to provide personalised support to families based on the principles of empathy, simplicity, expedience, cost effectiveness and the removal of stress commonly experienced with managing after death administration.
Whilst Sage Executor Solutions predominantly engages with the Executor of the will, they recognise the vast array of family and friends that may benefit from their expertise and offering. So, whether it’s a busy professional managing a demanding career or the next
of kin trying to maintain the balance of a family home, Sage Executor Solutions can be the beacon to guide families through the necessary steps required to undergo such a personal but inevitable process when someone dies. For assistance, please email help@sageexecutorsolutions.com.au.
DANIELLE PHILLIPS
HA+ STRETCHER
Experience convenience and durability with the stainless steel removable tray. It securely locks onto the stretcher with positioners, integrating safety rails and telescopic levers for easy manoeuvrability. The HA+ Stretcher is enhanced with reinforced handle grips, a protective rubber weatherstrip, 4 attack wheels for improved load distribution, lightweight yet strong aluminum stamping feet, and an intermediate stop for seamless patient transfer. Elevate your transfer experience with our premium, feature-rich tray system.
HA+ POWER STRETCHER
Discover our advanced loading solution for ultimate safety and ease. Built from durable powder-coated aluminum steel, the HA+ Power Stretcher ensures smooth operations with self-lubrication and foot lever control. Effortlessly installable with manhole covers, it features automatic functions like charging upon being folded inside the vehicle, and an anchor point with semi-automatic extraction. Offering stainless steel durability, safety hooks, and a remote unlocking cable system for easy maintenance, our system guarantees reliability and convenience in every use.
Height: 950(+5)
Weight: 45kg
Load: 250kg
STRETCHER
Length: 2375mm
Width: 575mm
Weight: 72kg
Load: 300kg SUPPORT
Length: 2040mm
Width: 600mm
Weight: 120kg
Please visit our website www.hyqual.com for more information and product demonstrations.
From the CEO
In October the AFDA Funeral Learning Hub (FLH) will reach its oneyear milestone. With over 700 registered users and growing, the FLH continues to offer a world-class training resource for members.
The FLH is exclusive to AFDA Members and has an extensive range of courses and new learning opportunities, with webinars, podcasts, educational sessions from the 2024 AFDA Convention, state legislation, and much more. I strongly encourage every member to have new employees complete the Induction to the Funeral Industry bundle as part of their induction process.
Recognising the need for continued progress, especially as AFDA approaches its 90th anniversary next year, AFDA has engaged Taylor & Grace, a branding agency that helps redefine brands, to lead a project to review and strengthen AFDA’s brand and how it is perceived both by our members and in the community. After considering several marketing agencies, Taylor & Grace stood out to us, particularly for their recent rebranding work with the Australian Centre for Grief and Bereavement, now known as Grief Australia. Thank you to members, stakeholders, the
AFDA National Council and staff who have contributed to the Taylor & Grace branding workshops, one on one interviews and surveys to help us refine the brand strategy. We look forward to Taylor & Grace delivering their research and recommendations and exploring the opportunities available to strengthen AFDA’s brand to further highlight the value of funeral services provided by our members to families.
The joint AGM for the SA/NT, QLD, and NSW/ ACT Divisions in Darwin was a great success. It provided a wonderful opportunity for members from different regions to connect and share their industry experiences. Some members arrived a day early and enjoyed a fishing trip together. Others took on the adventure of a four-wheel drive journey across sand dunes and challenging terrain from interstate to reach the AGM, resulting in many stories to share. The educational sessions by Sarah Brown AM from the Purple House, Timmy Duggan OAM from Hoops for Health, and Professor Grahame Webb from Crocodylus Park were informative and entertaining in a way that truly captured the unique spirit of the Northern Territory.
Unfortunately, I was unable to attend the VIC & TAS joint AGM Weekend in Hobart due to illness, but the feedback received was that the educational sessions by Sam Cawthorn from The Speaker Institute, Mitch McPherson from SPEAK UP, Stay ChatTY, and AFDA Past National President, Life Member/Life Councillor Darren Eddy were all excellent. The final AGM weekend was held in the stunning Swan Valley for the WA Division on 13-15 September 2024.
Work continues at National Office on the Constitution review and the program for the 2025 AFDA National Convention. The next steps for the Constitution review will be the distribution of a draft copy to members for their review before voting on whether to
adopt the revisions. The speakers and program for the Convention in Ho Chi Minh City, Vietnam are almost complete, and we will be sharing all the details with you soon. Be sure to mark your calendars for 24-27 March 2025 as this will be a Convention not to be missed.
We are excited to welcome Direct Mortuary Transfers as a National Corporate Partner for the first time. Jake Sullivan and his team have significantly grown their business in recent years and come highly recommended to AFDA Members. Read more about Direct Mortuary Transfers and their services on page 25.
In 2025, the Australian Funeral Directors Association will celebrate its 90th anniversary. The National Council will meet to explore the best ways to commemorate this significant milestone. With our members spread across Australia, we have many options to consider, and we welcome your suggestions on how to make this year-long celebration truly special.
We recently bid farewell to Kate Chapley, who has moved on to new challenges after three years of dedicated service as the Executive Officer for SA/NT & WA and handling various head office responsibilities. Kate was a tremendous asset to AFDA, and her departure is deeply felt. We are now looking to welcome a new member to the AFDA team.
In the final quarter of 2024, our focus is on finalising our branding strategy, concluding the Constitution review, preparing for the Vietnam Convention, and our 90-year anniversary. It's a busy time, but achieving these goals will be a great way to conclude the year.
Dale Gilson
In the News Closing Loopholes: New Workplace Laws
The Australian Government has passed new workplace laws under the ‘Closing Loopholes’ legislation.
AFDA Corporate Partner Key Business Advisors (KBA) have provided a breakdown of changes that may impact you as an employer.
Right to Disconnect
From 26 August 2024 employees will now have the right to refuse contact and any attempted contact from their employer or third parties, outside of their normal working hours for employers with 15+ staff. This change will come into effect for small businesses from 26 August 2025. The Right to Disconnect (R2D) will affect all employees of Modern Awards, including the Funeral Industry Award 2020, Cemetery Industry Award 2020 and Clerks – Private Sector Award 2020.
Types of contact can include but are not limited to, phone calls, text messages and emails. An employee’s R2D must be reasonable. Determining whether the R2D is reasonable or not, the following will need to be taken into account:
• The reason for the contact
• Whether the employee is compensated or paid extra for being available/working the additional hours
• Nature of the employee’s role
• Employee’s personal circumstances, family/caring responsibilities.
Staff who are on stand-by or on-call will not have the right to disconnect as it is an expectation and part of their role to be available during the period that they are being paid to be on stand-by or on-call.
Criminalisation
of underpayment
‘Intentional’ underpayment of wages will now become a criminal offence from 1 January 2025. It will be an offence if an employer intentionally engages in conduct that denies an employee a required amount that was due to be paid to them, including superannuation payments. The penalty for any underpayment for a company will be $7.825 million dollars, plus the greater of three times the amount of the underpayment if the court can determine that the underpayment has occurred. Where the court is unable to determine that the underpayment has occurred, the penalty will be $7.825 million dollars.
Individuals can face a maximum of 10 years in prison, $1.565 million dollars, plus the greater of three times of the amount of the underpayment if the court can determine that the underpayment has occurred. Where the court is unable to determine that the underpayment has occurred, the penalty will be $1.565 million dollars.
A Voluntary Small Business Wage Compliance Code (Voluntary Code) is currently being established and it will mean that small businesses won’t be criminally prosecuted if they underpay their employees. This code is still being developed so there is no further information on this at this point in time.
Casual employment changes
From 26 August 2024 eligible employees will be able to provide written notice to their employer to change their employment type to permanent full-time or part-time when they have completed at least 6 months of employment (12 months if they are working for a small business employer). Employees who are currently disputing their casual conversion, or if their employer has previously refused their notification in the last 6 months and/or there is a resolution to a dispute about casual conversion, will not be eligible to notify their employer of their intention to
change their employment type. Employers must consult with the employee prior to responding to an employee’s notice to change their employment to discuss details of the change and whether the employer accepts the notification.
Unions and registered organisations
From 1 July 2024, unions can apply for an exemption certificate from the Fair Work Commission, waiving the necessary 24 hours’ notice required for entry to workplaces. The exemption certificate will be issued in cases where the Commission is satisfied that an underpayment has been made for a union member or in cases where the Commission believes that providing notice will prevent an effective investigation into that contravention.
In relation to Workplace Delegate changes, delegates will be entitled to represent members and potential members working for their employer. They will also be entitled to have reasonable communication with members and potential members of their employer, as well as having access to its facilities representing those industrial interests. Delegates working for a small business will also be entitled to paid time for workplace delegate training.
To find out more about these changes and other changes and how they may impact your business please contact Allyson Fletcher or the KBA HR team on 1800 4 ADVICE.
Why Every Funeral Business Needs a Cyber Warden
Sadly, cyber criminals are targeting the funeral industry in rising numbers, preying on mourners and those they entrust with their loved one’s farewell.
For a small business, a cyber attack can be crippling. But for an industry working with the bereaved, having money stolen or data compromised can be particularly devastating during an emotionally charged time. An attack can paralyse business operations for days if not weeks, with the potential for funeral plans to be thrown into chaos, sensitive financial, personal and business data compromised, and financial loss.
language and comprehensive training tips to enhance cyber security. The course highlights the importance of cyber-safe measures such as multi-factor authentication, strong passwords and passphrases, backing up data and automatic software updates.
These basic tools can help equip funeral businesses and their staff to defend their businesses against some of the top cyber threats such as phishing attacks, business email compromise, and online banking fraud.
The program is an initiative of the Council of Small Business Organisations Australia (COSBOA), and CEO Luke Achterstraat said it is a valuable resource for funeral businesses. He said the average cyber attack costs a small business $46,000 – which would be terminal for most enterprises.
“Through the Cyber Wardens program, we are encouraging small business owners and employees to make cyber security a priority by providing simple training that anyone can do,” he said.
In Australia, 43% of all reported cyber attacks are on a small business
Sophisticated scams include fake obituary sites, the impersonation of reputable funeral homes and online funeral scams that attempt to charge people to attend. To help funeral businesses protect themselves and their clients online AFDA has collaborated with Cyber Wardens, a free cyber security program.
Cyber Wardens is an Australian government-funded cyber security course designed for small businesses. It uses simple
“Our aim is to make cyber security accessible for every small business in Australia. Together, we can strengthen the cyber security skills of Australian small businesses and protect our economic backbone.”
He said the initiative aims to build a network of Cyber Wardens across the nation – similar to having fire safety wardens or first aid officers in your business.
Cyber Wardens research has found nearly four in five small business owners (78%) have everyday habits that inadvertently make them more vulnerable to cyber crime. Simple mistakes include failing to install a software update in a timely manner, putting a computer in ‘sleep mode’ instead of shutting it down, and sharing passwords with team members.
Mr Achterstraat said online scams and fraud continued to rise across Australia. “Many small businesses think they are too small to be a target, but that is a fallacy. In Australia, 43% of all reported cyber attacks are on a small business,” he said.
“When customer information is leaked, you lose their trust, and this can really set your business back.”
Top tips for staying cyber safe:
1. Upgrade passwords to secure passphrases with four or more unrelated words that are easy for you to remember, but hard for cyber criminals to crack
2. Use a password manager
3. Implement multi-factor authentication (MFA) where possible
4. Enable automatic software updates on all devices and systems, including computers, servers and mobile devices
5. Never share your passwords
6. Back up your important files to a storage device such as a USB stick, memory card, external hard drive or online storage
7. Establish simple protocols for reporting scams, suspicious emails and messages.
Cyber Wardens is a free and self-paced learning program. AFDA Members can earn one point towards their CPD requirements when they complete the online program. Enrol today via the QR Code or https://cyberwardens.com.au/afda.
Cyber Wardens is supported by the Australian Government and an industry alliance led by Telstra, CommBank and the Australian Cyber Security Centre, to help protect Australia’s 2.5 million small businesses from online threats.
Bring your client’s memories to life with our Video Books
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James MacLeod Awarded Medal of the Order of Australia
On 10 June 2024, James MacLeod was awarded the Medal of the Order of Australia (OAM) for his service to Melbourne's community in the King's Birthday Honours.
James has dedicated over 37 years to the funeral industry, serving as both an employee and Managing Director at Tobin Brothers Funerals, and as the current Treasurer and National Councillor of the AFDA.
James reflects on the moment he learned of his award with humility and disbelief. “I've never won 'best of anything', so I didn't immediately accept it.” Upon realising the effort put into the nomination, by several individuals, James accepted the honour and expressed a deep gratitude for the support and dedication of everyone involved.
Throughout his career, James has seen Tobin Brothers Funerals grow into one of Australia's largest funeral service providers, with 27 locations around Victoria. His work, however, extends far beyond the boardroom, particularly in his service to the community, which has earned him the OAM.
Deeply involved in community service, especially with marginalised groups, James has served as the Chair of the Wellington Collingwood since 2015 and as a board member since 2013. He describes his
involvement with this community centre, which provides essential services to Melbourne's most vulnerable, as one of his proudest achievements. “The Wellington has been operational for 20 years, and we've always found a way to keep it going, despite many challenges,” he shares.
James has also held significant roles in various other community organisations, serving as the Chair of The Lifesaver Foundation for over a decade until 2023, a Trustee of the Valda Twaddle Trust since 2007, and currently as a Justice of the Peace. He is a dedicated supporter of the Les Twentyman Foundation and the FightMND Foundation.
Reflecting on what drives his extensive community involvement alongside his funeral work, James shares, “In funeral service, we play a significant role in serving our communities. It's a way for us to engage with and understand our communities beyond the context of death,” he explains. “This work keeps me informed and grounded, reminding me to be grateful for life. It's also incredibly social, and through it, I've formed some tremendous friendships.”
During the COVID-19 pandemic, James played a pivotal role in shaping the funeral industry's response. In January 2020, the Wuhan Funeral Directors Association contacted James and Tobin Brothers Funerals for assistance. They quickly collaborated with the Department of Health to develop critical infection control guidelines and COVID handling protocols, which were widely adopted across the industry. Additionally, Tobin Brothers sent seven pallets of PPE, body bags, and other essential materials to Wuhan. James's early involvement also extended to influencing the framing of Health Orders in Australia, ensuring that grieving families could still honour their loved ones amidst multiple and sudden changes.
James's advice for those looking to make a significant impact in their communities,
whether as a funeral director or as a volunteer, is straightforward yet powerful: “Get involved in things that you enjoy; it’s not just funeral service that has gotten me out of bed for the last 37 years. I’m also passionate about football and community service,” he says.
James has held numerous leadership roles, including President of the Blackburn Football Club, Chair of the Football Life Membership Committee, and former President of the Forest Hill Lions Club. A member of Lions International since 1990, he encourages everyone to find their niche: “There's a role for everyone in their community and associations like the AFDA.”
James’ ongoing leadership at Tobin Brothers Funerals and his contributions to numerous community initiatives serve as a beacon of service and inspiration, encouraging others to follow his example. His dedication to improving lives makes him a truly deserving recipient of this prestigious honour. AFDA congratulates James on this remarkable achievement!
Distinguished Service Award Laurel Shanley
On Sunday 29 July, Laurel Shanley, former CEO of K M Smith Funeral Directors was honoured with an AFDA Distinguished Service Award.
The AFDA Distinguished Service Award recognises individuals who make an exceptional contribution to the work of the AFDA at a Divisional level and to the common good of the profession.
The QLD Division extends its congratulations to Laurel on receiving the Distinguished Service Award and thanks her for her significant contribution to the AFDA QLD Division and the industry itself. Laurel’s stable force, loyalty and work ethic makes her truly deserving of the Distinguished Service Award.
Laurel’s tenure on the QLD Divisional Council spans over 15 years, during which time she held pivotal roles such as Councillor, Treasurer, and Junior Vice President as well as the national role of AFDA National Councillor. Throughout her service, Laurel has consistently demonstrated unwavering loyalty and dedication. Her professionalism, intelligence, and exceptional work ethic have earned her the respect and admiration of all her fellow Council members.
Laurel's leadership as a senior woman in an industry historically dominated by men has been instrumental.
Her influence has not only opened doors for younger and less experienced women but has also paved the path for their ascent into influential roles within AFDA.
Laurel's humility and proactive problemsolving skills underscore her character, making her not only a proficient achiever but also a deeply respected and cherished colleague among her peers. Her contributions to the QLD Divisional Council have been invaluable. Notably, she provided essential support to QLD Divisional Presidents Ray Valdeter and Wes Heritage during the merger of the Queensland Funeral Directors Association with AFDA.
Her dedication to the QLD Division, shown by her active support for divisional events, both personally and with her team, particularly during periods of membership and leadership challenges has been crucial in maintaining the Division's vitality and relevance.
Tania Dell’Amico, Regional Manager at White Lady Funerals, captured the esteem in which Laurel is held within the industry with the following testament: “I worked with Laurel at White Lady Funerals when she applied for an arranger conductor role – my job was to train her. We had the best time, and she
was a beautiful arranger, work colleague and all-round amazing human being. I remember the day she left. She drove out as some of us lined the driveway with white tissues and tears in our eyes,” said Tania.
Laurel went on to work with K M Smith Funeral Directors and as CEO managed the company’s steady expansion in the Brisbane funeral market from a handful of established locations to a dozen branches. She represented this 141-year-old family business in local and national organisations.
Denise Oostenbroek, K M Smith Service Coordination Manager and Laurel’s colleague since 2003 described Laurel as “a very unique and powerful woman who enhanced and grew K M Smith.”
Laurel has recently retired from her role as CEO of K M Smith Funeral Directors but will remain with the company as a member of the Board of Directors. She has also retired from the QLD Divisional Council and the AFDA National Council.
Laurel is proud to be the recipient of an AFDA Distinguished Service Award and leaves behind a legacy of leadership that is an inspiration to all members of the Australian funeral industry.
Women and Youth: Changing Face of the Funeral Industry
In an industry traditionally dominated by men, the funeral sector is witnessing a significant shift as more women and young people step into roles long perceived as male-oriented.
This transformation is not only reshaping the dynamics of the funeral industry but also introducing fresh perspectives on the delivery of funeral services as more women in particular become prominent within the field. This shift is especially evident at North East Funerals where owners Christine and John Haddrick recognise and value the unique strengths that women contribute to the funeral industry.
“Our community is so fortunate to have these skilled women who are providing emotional support, actively listening to the needs of grieving individuals, and offering personalised care during some of their most difficult times,” John said.
Rise of women in the industry
The theme of this year’s International Women’s Day 2024 ‘Inspire Inclusion’, also resonated deeply with the evolving landscape of the funeral industry. As more women enter the funeral industry, they are not only participating but also excelling and setting new standards
for care and compassion.
In a pleasing coincidence, the North East Funerals team wears purple daily, a primary colour of International Women’s Day. Purple signifies justice, dignity, and loyalty and these values are deeply embedded in the team at North East Funerals, with dignity particularly standing out prominently among the staff.
Ensuring that we are looking after and caring for someone’s loved one with the utmost respect, and ensuring they have dignity in death is at the core of everything we do,” Kat explained.
In our industry we celebrate the rise of women
Kat Watts, a care consultant at North East Funerals, emphasises the importance of dignity in their work. “At its most basic, the concept of human dignity is that all people hold the same right to respect and to be treated equally.
It has nothing to do with their class, race, gender, religion, abilities, or any other factor other than them being human.
To further underscore their commitment to wome’s inclusion and empowerment, North East Funerals actively participates in community events such as this year’s Zonta Wangaratta International Women’s Day Girls Breakfast, where Kat representing North East Funerals volunteered as a mentor. This was her fifth year assisting students with questions about career pathways in the funeral industry and the broader health and well-being sector.
Kat’s background as a qualified social worker with over 15 years of experience in community health, particularly in grief, loss, and palliative care, uniquely positions
ELISE OATES, CHRISTINE HADDRICK, SHARON BIHUN, KAT WATTS AND TANYA GRAHAM OF NORTH EAST FUNERALS, WANGARATTA, VICTORIA.
her to offer insights into the rise of women in the funeral industry. “In our industry, we celebrate the rise of women,” she said. “However, we believe that competence is truly gender-agnostic, whether male or female.”
Emerging presence of youth
The changing face of the funeral industry is not limited to gender alone. Young people are also making their mark, bringing a new wave of empathy and compassion to the field. One such individual is Sarah Broanda, a 22-year-old from Townsville who has become Queensland's youngest embalmer. Sarah's journey into the world of embalming reflects a broader trend of young people entering the funeral industry, a field that might traditionally have been seen as the domain of older, more experienced professionals.
Embalming, like many other roles in the funeral industry, has historically been maledominated. Yet, Sarah’s experience highlights how the landscape is changing. Despite initial jitters, she found herself quite at ease in her role from the moment she started. “It is definitely a calling,” Sarah said.
While the idea of working in a mortuary might seem morbid to some young people, for Sarah, the reality is far from it. She finds immense reward in making a beneficial lasting impact for people in their worst time of grief.
“I work with what families want, so if they want handprints or locks of hair, or photos or anything like that, I do all that for the families,” she said.
Sarah initially studied nursing before she made the change to embalming after attending several funerals in a short period. “Some days can be quite challenging and sad. But I think you really have to compartmentalise and realise that your job ends at work.
You don’t take it home,” Sarah said.
The rise of young people in the funeral industry is not an isolated phenomenon. “The industry is full of young people at the moment,” Sarah noted.
“There’s so many joining, particularly young women, which I find pretty cool. I think a lot of women are drawn to the industry because they're naturally compassionate.”
Changing face of the industry
The increasing presence of women and young people in the funeral industry is reshaping its future.
AFDA National President Kelly Scott has witnessed this evolution firsthand since joining her family’s funeral business, T J Scott & Son three decades ago.
“To have young people come in and help us through that – oh, it’s a revelation, and it's just a breath of fresh air,” Kelly said.
The influx of young people is not only revitalising the industry but also challenging long-standing perceptions. The death care industry, often associated with older generations, is now seen as a viable career path for young people. This shift is contributing to the industry’s ability to adapt to changing societal needs and expectations.
young people are also making their mark bringing a new wave of empathy and compassion
“It's amazing to see these young women come into an industry that was not only male-dominated early on but certainly seen as a job for older people,” Kelly said.
“I think people felt like they had to have a lot of life experience, but it really isn't that way.”
T J Scott & Son in Kyneton are predominately a female team, including two new members of staff in their early twenties – a testament to the growing influence of women in the field. She said young women are bringing creativity and enthusiasm when rethinking traditional approaches to a final farewell.
Looking to the future
As the funeral industry continues to evolve, the contributions of women and young people will play a crucial role in shaping its future whether through the compassionate care provided by women like those at North East Funerals or the empathy brought by young people like Sarah.
This transformation is not only beneficial for the industry itself but also for the communities it serves, ensuring that everyone receives the care and respect they deserve during some of the most challenging times in their lives.
Special thanks to Lily Nothling from the Australian Broadcasting Corporation and the Wangaratta Chronicle. For more on this story, visit abc.net.au or search the Wangaratta Chronicle.
QUEENSLAND’S YOUNGEST EMBALMER, SARAH BROANDA. (ABC NORTH QLD: BAZ RUDDICK)
Did you know?
The deceased’s super fund (AustralianSuper, Cbus, etc.) may include automatic life insurance that the family may be entitled to.
AFRM Claims Advocacy (ACA) is a proud National Corporate Partner of the Australian Funeral Directors Association (AFDA), working to enhance the support offered to families during times of loss. We make it easier and quicker for families to access the deceased’s life insurance claim.
Here’s why this can be essential for funeral directors and the families they assist:
“It is so easy – we mention to all families where the deceased is under the age of 65 in the initial arrangement, that they may have life insurance available.
Most families have not thought about life insurance – often families comment about the super amount but forget the insurance aspect, and given Bruno conducts a free check on the availability of life insurance for the family, it becomes a great value added service.
We have the conversation, hand over the flyer and we know that Bruno and his team will look after our families with compassion and expertise. ”
- Jesse, William Farmer Funeral Directors
“We have over 280,000 reasons to recommend William Farmer Funerals. We are still grieving at the tragedy, but knowing we are doing everything possible is important – Dad has indicated that the life insurance funds are likely to support me to get into the property market to buy a home – Paul would like that.”
- Peta, sister of Paul who passed away aged 38.
Over $280k was found in Paul’s Super/Insurance.
• Total Care: Funeral arrangers reminding families that the deceased may have life insurance in their super fund demonstrates total care for families. This is care that considers the family's physical, emotional, and nancial wellbeing.
• Easy: Funeral arrangers are provided a simple script and yer which they can hand to families. Once the family has the yer, there is nothing more for the funeral arranger to do. From here, Bruno and his team get to work and check if the deceased had life insurance in their superannuation (for free).
• Referrals: Families who are receiving our help often comment on how the funeral home has thought of everything. Most families are not aware that the deceased had automatic life insurance in their super fund, so when funds are found, it often exceeds expectations.
The ACA flyer is available for your families.
Contact and Support: To make it easier for your families, contact ACA at aca@afrm.com.au or call Bruno on 1300 013 328
Supporting Families in the Voluntary Assisted Dying Process
AFDA Immediate Past
President Adrian Barrett recently addressed WA healthcare professionals to emphasise the role funeral directors play in supporting families in the Voluntary Assisted Dying process.
Adrian spoke to around 50 healthcare professionals at Busselton Hospital involved in supporting Voluntary Assisted Dying (VAD) patients in Western Australia. This session, coordinated by WA Health, provided an invaluable opportunity to bridge the gap between healthcare providers and funeral directors in the delicate context of VAD.
Adrian’s presentation focused on the pivotal role that funeral directors play in the VAD process, particularly in ensuring that both the patient and their families are well-supported during this challenging time. He highlighted the significance of funerals, the benefits of preplanning, and the diverse tasks that funeral directors undertake, and the importance of allowing families to make informed decisions that reflect their unique needs and wishes.
Adrian provided detailed guidance on several key postmortem procedures. This included the proper positioning of a body post-mortem, steps to be taken immediately
following death, and ways to involve loved ones in these processes. He also offered insights on how to sensitively communicate with children about death and provided embalming recommendations for families who choose to keep their loved ones at home for an extended period. These practical tips are crucial for healthcare providers who are often the first point of contact for families navigating the complexities of VAD.
Reflecting on the session, Adrian emphasised its value in ensuring that healthcare professionals are well-versed in the intricacies of the funeral industry. “Our paramount duty,” he noted, “is to support those facing death and their families, guiding, rather than directing them. In this modern era, empowering individuals with comprehensive knowledge of funeral options allows them to personalise the farewell, know the options, costs and value of a meaningful funeral.”
A key takeaway from Adrian’s presentation was the importance of funeral directors reaching out to VAD practitioners. By fostering these connections across Australia, funeral directors can ensure that they are fully educated on the specific processes related to VAD, including the logistics of transfers. This proactive approach not only enhances the support available to families but also promotes a more cohesive and understanding
relationship between healthcare providers and the funeral industry.
Adrian also highlighted the increasing prevalence of non-service, non-attendance (NSNA) funerals across Australia, and stressed the value of a funeral and the advantage of selecting an AFDA Member. He also pointed out that there is no one-size-fits-all approach to funerals and advocated for open dialogue and attentiveness to individual preferences. Engaging in these conversations can significantly enhance death literacy within communities, making the process less daunting for those involved.
To further support his stance, Adrian referenced the research of Dr Alan Wolfelt, whose work underscores the therapeutic value of funerals in the grieving process. Dr Wolfelt's findings provide compelling evidence that funerals, when conducted thoughtfully, play a crucial role in helping individuals process their grief and begin the healing journey.
From the session it was clear that the collaboration between healthcare providers and funeral directors is essential in supporting families through the VAD process. By continuing to educate and engage with one another, both professions can ensure that they are providing the highest standard of care to those navigating VAD.
Grieving Together – Part 6: Living While Grieving
By
Alan D Wolfelt Ph.D
As a funeral director your early interactions with those grieving can and will make a longterm difference in their grief experience.
This is the final article in a six-part article series by Alan D Wolfelt, author, educator and consultant to the funeral industry adapted from his new book You’re Not Crazy – You’re Grieving as a reminder that crazy is normal in new grief and to help funeral staff support families through their intense grief during the early hours, days and weeks following the death of a loved one.
In the early days after losing a loved one, it’s normal for those grieving to feel raw and shattered, unable to envision surviving, let alone resuming
any sense of ‘normal life.’ While their inner world feels frozen in time, the outer world moves on, leaving them in a state of ‘living while grieving’. In this final instalment Dr Wolfelt looks at not just the act of surviving but engaging with each day in meaningful ways as the grieving process continues and how funeral directors can model long term hope for the families they serve.
Grief is forever
beautiful. It means bringing your awareness to the opportunities for pleasure and joy that are available to you each day. It’s an intentional way of embracing the moments – be they hours, days, months, or years – that are ahead of you.
truly grieving through active, open mourning is also essential to truly living
People often ask how long grief lasts. The hard truth is that grief is forever. But thank goodness, grief does change over time. It softens. The intense early pain grows duller then eventually settles into the background – especially if those grieving have been actively mourning along the way. Like a serious but healed wound on the body, it’s always there, but it no longer demands daily (or hourly or minute-by-minute) attention. Nor does it hurt so much. Love doesn’t end. It learns to live with the absence.
Grief and truly living can coexist
From your unique perspective as a funeral director, you know that those grieving have no choice but to keep living after a significant loss. They live even as they continue to grieve.
True, in the beginning, that living is merely surviving – one day at a time, one second at a time. But as those grieving begin to integrate the absence of the person who died, over time and through active mourning, their survival mode can start to move toward a truly living mode.
When you are feeling gratitude and appreciation, for example, you’re truly living. When you are giving and receiving love, you’re truly living. When you are enjoying a sense of wellbeing and feeling meaning and purpose, you’re truly living.
Truly living means being present to your life in ways that acknowledge the good and the
Everything belongs
Of course, truly living also means being present to and fully engaging with the difficult experiences in life, including death and grief. Love and attachment are indeed wonderful, but the circumstances of life are impermanent. No matter how devotedly we love and try to safeguard our attachments, things change. People get sick. People age. People die. Pets too. And no matter what happens, the world just keeps turning. Pretending that life is all roses isn’t truly living – it’s denial.
When bad things happen, there are three paths. One is denial. Another is permanent, all-pervasive grief and pessimism. And the third is experiencing and mourning the life losses even as you continue to truly live.
The human experience includes joys and hard work and challenges and heartbreaks in a crazy mixture. The third path is the one that acknowledges that everything belongs. Truly living means being open to and acknowledging all of it. While at the same time maintaining the belief that it’s a privilege to be on this earth for a short while and to continue to live and love every precious day.
Some people come to grief and think their life is over. They are so torn apart and in so much pain that they cannot imagine their life will ever be good again. The grief and darkness take over, and for a time there is little more than pain and sorrow.
The ideas in the previous articles in this series help those grieving through this period. They help them survive their time of darkness.
But eventually, their grief work becomes developing the understanding that grieving and truly living are not mutually exclusive. You can do both at the same time.
Authentic mourning is truly living
Grief is love, and love is life.
I’m sure you agree that love is essential to truly living. In the same way, truly grieving through active, open mourning is also essential to truly living.
In psychology there’s this concept called congruency. It means acting on the outside in alignment with how you feel on the inside. It means speaking and behaving in accordance with your true feelings and values. Congruency is a really good thing to pay attention to because it helps you feel right with yourself. When you’re congruent, you’re living your truth. You’re being honest with yourself and others. You’re in harmony inside and out.
The opposite of congruency is disconnection and disharmony. When you feel one way and act another, it feels wrong. It is like you are two separate people, and the person on the outside isn’t doing the right thing. In fact, being incongruent makes a lot of people feel crazy their whole life long.
For those grieving, being open and honest on the outside about their inner grief is foundational
to truly living. In other words, for anyone who has experienced great loss, active, authentic mourning is now an inextricable part of truly living.
Truly living is seeking more love, meaning, awe and joy
While in early grief it’s normal and necessary to focus on the foundational-level needs of survival, in the longer run it’s not at all crazy for those grieving to think that even as they’re grieving, they can also work on the higherlevel experiences of love, meaning, awe, and joy.
Nurturing love can be accomplished with little things like getting together with a friend for coffee. For those grieving talking about their loss with their loved ones is a part of nurturing love. Adding more meaning to life is a simple as asking “What are some ways of spending time that feel meaningful to me?” Adding awe into routines takes a little more thought. Awe is that expansive feeling you get when you stand near the edge of the Grand Canyon, look at the night sky, hold a newborn baby, or listen to an incredible musician. Studies show that awe-filled moments boost
your mood, improve your physical health, help you think more critically, foster generosity, and help you feel more connected to other people and humanity.
It’s not uncommon for grieving people to experience some of what I refer to as the ‘joy-guilt’ syndrome. This is where you have a moment of joy but then feel a twinge of guilt. “How can I be happy when they’re not here?” those grieving might think. However, the real work at hand is allowing themselves to continue to mourn while knowing that experiencing all emotions, including joy, is central to being human and finding continued meaning in life and living.
After the death of someone loved, people aren’t crazy – they’re grieving. They’re understandably shattered which is crazy in the truest sense of the word. It’s okay to feel crazy in grief. In fact, for those grieving, it can be empowering to own their crazy.
In English we also use the word “crazy” to mean love. “I’m crazy about you,” we say or “I love you like crazy”. In this sense, the people and things we go crazy for are our passions. They are what give our lives meaning and purpose. When you are feeling crazy about something, it means you care about it deeply. This kind of crazy is how you know you are alive.
About the Author
Dr Alan Wolfelt is recognised as one of North America’s leading death educators and grief counsellors. His books on grief for both caregivers and grieving people – including You’re Not Crazy – You’re Grieving, from which this article is adapted – have sold more than a million copies worldwide. He is founder and director of the Center for Loss and Life Transition www.centerforloss.com.
Welcome New National Corporate Partner –Direct Mortuary Transfers
As a new National Corporate Partner of the Australian Funeral Directors Association (AFDA) Direct Mortuary Transfers is proud to support AFDA Members by providing essential logistics services to funeral homes across the country.
At Direct Mortuary Transfers we understand the vital role we play in honouring the lives of loved ones and are dedicated to supporting funeral directors in their mission to provide compassionate care.
Our role in funeral services
At Direct Mortuary Transfers, we recognise that the logistics of funeral services involve more than just transportation. It’s about providing a supportive presence during sensitive moments. We specialise in transporting loved ones with utmost care and attention, tailored to meet the specific needs of funeral homes and their families. Our services are designed to alleviate the logistical burdens that can weigh heavily during the planning of services.
Comprehensive transportation solutions
Direct Mortuary Transfers offers a suite of services including:
Transfer Services – We offer a range of transfer solutions to
assist in transporting deceased individuals from airports, coronial facilities, funeral homes, and hospitals to funeral homes and facilities across the country. Our experienced team handle every transfer with the utmost respect and empathy.
Coffin Transportation – We understand the delicate nature of coffin transportation. Whether it’s within a city or across the country, our team ensures that coffins are transported safely while providing unique care and attention in their final journey.
Logistical Support – We are committed to providing logistical support for funeral directors, including coordination of transfers and real-time updates on vehicle status. This seamless communication allows funeral directors to focus on what matters most –supporting the families they serve.
Specialised Services – We understand that each family has unique needs. Our specialised services include assisting with intrastate, interstate and international transfers, ashes transportation, and document support required for transfers. Our team is skilled in navigating these processes, ensuring that families experience minimal stress during a challenging time.
Why choose Direct Mortuary Transfers?
Choosing Direct Mortuary Transfers means choosing a partner who prioritises compassion, reliability, and professionalism. Here are a few reasons why funeral directors trust us:
Dedicated Team – Our team is composed of trained professionals who understand the emotional toll that loss can take. Each member is committed to providing the highest level of service while maintaining sensitivity to the needs of grieving families. Timeliness – We understand the importance of punctuality in funeral services. Our transport solutions are designed to meet tight timelines
without compromising the quality of service.
Fleet Maintenance – We maintain a modern fleet of vehicles that are routinely serviced and inspected to ensure safety and reliability. Each vehicle is equipped to handle the specific needs of funeral transportation.
Transparent Communication – We believe that clear communication is key to a successful partnership. Our team is always available to provide updates and address any questions that funeral directors may have.
Commitment to Excellence – As a member of the AFDA, we are committed to upholding the highest standards in our operations. We strive for continuous improvement and regularly seek feedback from our partners to enhance our services.
As we continue to build relationships within the industry, we look forward to the opportunity to collaborate with funeral directors, ensuring that together we can make a meaningful impact during one of life’s most profound moments.
For more information about our services or to discuss how we can support your funeral home, please visit our website at www. dmtransfers.com.au, phone 07 4592 8079 or email admin@dmtransfers.com.au. Together, let’s honour lives through committed service and care.
Industry Spotlight Lionheart Grief Support Program
Lionheart Camp for Kids is piloting an innovative and free grief support program aimed at assisting families in Western Australia.
Raw to Roar: Lionheart’s Grief Pathway, with the support of Telethon and the Stan Perron Group, provides comprehensive support to children, teens, families, schools, workplaces, and communities following the diagnosis of a terminal illness or the death of a loved one. Lionheart has linked with local funeral directors in WA in recent years to help spread the word and ensure as many families as possible can benefit from its work.
AFDA Immediate Past President Adrian Barrett said Lionheart filled an immense gap by offering specialist grief support to children grieving the death of a parent or sibling. He has actively promoted Lionheart’s programs by inviting its Founder and CEO to speak to his local community in Bunbury, WA. These information sessions were attended by parents, teachers, social workers, psychologists, chaplains and medical staff. Additionally, a two-day camp was held in the region which supported 18 families.
“Speaking to children about death is incredibly daunting for many people and I believe
funeral directors can play a role in supporting people with this,” Mr Barrett said.
“We can link with professionals like Lionheart to help educate, empower and support our communities. We can provide resources and hold information sessions which will meaningfully foster death literacy and the result is a community which is better equipped to support children and their caregivers too.”
In Australia, about 1 in 20 children will experience the death of a parent during their childhood. Since its inception in 2017, Lionheart has been dedicated to supporting grieving families. Its flagship program, New Families Camp, offers psychosocial education, peer support, and grief literacy to children, teens, and families approximately six months after the death of a family member. This program aims to normalise the grief process and provide much-needed emotional support.
Evaluating
the impact
The effectiveness of the New Families Camp was evaluated by Curtin University, focusing on its feasibility, effectiveness, and acceptability. This evaluation, along with contemporary research by leading Australian grief and bereavement experts Professor Lauren Breen and Professor Samar Aoun, highlighted a significant gap in support for children and families during the acute phase of grief.
Families frequently reported receiving holistic and comprehensive care from the time of diagnosis, through treatment, and into end-oflife care. However, they noted a distinct lack of support following the death of their loved one. Health professionals continued their vital work within health settings, leaving families to cope alone, uncertain of how to proceed without their loved one and the support network they had relied upon. The Raw to Roar program is designed to bridge this gap.
Empowering through education
Lionheart’s team includes psychologists, social workers, occupational therapists, and teachers. However, they emphasise that their model is based on education, empowerment, connection, and building life skills, rather than providing counselling or therapy. Research indicates that those who experience the death of a loved one during childhood are at increased risk of adverse life events, including mental health issues, risk-taking behaviour, health anxiety, and poor educational outcomes. They are also at higher risk for drug and alcohol misuse. Notably, children who lose a family member to suicide are three times more likely to attempt suicide during adolescence and early adulthood.
Aiming for positive outcomes
Through early intervention, Lionheart aims to minimise these negative impacts while simultaneously strengthening the families’ skills, resilience, and connectedness in the face of trauma. While Raw to Roar is a free program available to families in WA, Lionheart’s pioneering efforts in after-care are worth following, regardless of your location. See www.lionheartcampforkids.com.au.
Engineered to Last
Quality products for funeral homes and mortuaries, designed and customised for the final journey.
500kg Mortuary Trolley
Electric over Hydraulic system, drive unit, Auto tray loading, electric body tray brake
500kg Ceiling Hoist
2 speed, 270º swivel, adjustable length straps ergonomic pendant, head strap, ceiling track system
Mortuary Racking
Body trays and coffins, guide rails. Options: Front/ side loading, 3/4 Tier, fixed or mobile
Shannon Scott Member Profile
NSW/ACT Divisional President AFDA National Councillor
I’ve been privileged to undertake a broad range of roles in the funeral industry, helping families honour and celebrate their loved ones, including a decade as a funeral celebrant while raising my own family.
One of my fondest childhood memories is skipping through the Tea Gardens Cemetery. My great grandparents, early inhabitants of the town, built a house overlooking the Myall River, where my family often vacationed. During our stays, I would insist on visiting the nearby cemetery, a routine everyone patiently accepted.
Young as I was, I found comfort in inspecting every grave, imagining the lives of those buried there, and discussing their stories with my adult companions.
a living history lesson, rich and captivating. I was never hesitant to visit; instead, I was endlessly fascinated. Despite seeing the same headstones and reading the same inscriptions year after year, I never grew tired of exploring and imagining the lives of those who came before us.
Fast forward a couple of decades and looking for a brief respite from a social services job I agreed to a friend in the industry to assist on a couple of White Lady funeral services. At the time the brand was relatively new to Sydney having expanded from the concept in Adelaide. When I say new, we had the first branch in Bankstown and one other. We had one fully functional hearse, and one old hearse where the fuel gauge didn’t work, nor the radio or demister which was always interesting in winter when all the windows would fog up whenever we were driving. Apart from that we had a small city van that we were able to transport one deceased in.
After more than 25 years I still learn new things
Beyond the solace I found there, the cemetery became a place of immense interest to me. It offered a window into another era, telling stories of bygone times and deepening my understanding of the fledgling community my family helped to establish. It was like
At the time the notion of ladies conducting an end-to-end funeral offering was remarkable and as such resourcing was difficult with high staff turnover. Physical and mental resilience was required with the ladies working their day covering a span of metropolitan and regional areas, undertaking transfers, sometimes between services, mortuary work, the gamut of funeral services, arranging and even celebrant work as that too was burgeoning. At day’s end we would rotate being on call for any transfers, including police transfers, having the contract at the time. I recall one day, after a gruelling night on call, attending a funeral service where I was the hearse driver, conductor and celebrant – no pressure!
Although the work was difficult, often taxing emotionally, I felt I was part of something
bigger, something important, something that made a tangible difference to people enduring a trying time in their lives.
Several years ago, I returned to InvoCare, working progressively as an Area Manager, Regional Manager, and Acting General Manager during the challenging COVID period. Navigating the constant changes and demands of that time was tough, but I'm proud that we kept our entire team safe from COVID in the workplace. Remarkably, from memory we only had to cancel two funerals, and one of those was at the family's request.
For the past two years I’ve worked within our Cemeteries and Crematoria division, which has further enabled me to expand my knowledge to better serve our client families. From those early cemetery sojourns I sometimes feel I’ve come full circle. There’s no doubt I’ve given of myself to this profession, but I’ve also received so much. After more than 25 years I still learn new things and still feel I make a positive contribution.
Away from work I have many things that bring me joy, one of which is travelling, especially if I’m lucky enough to happen upon a small, beguiling cemetery.
By Shannon Scott InvoCare Australia
E: shannon.scott@invocare.com.au
Association News
NSW/ACT Division
DARWIN AGM
The NSW/ACT Division joined with the SA/NT and QLD Divisions for the inaugural Joint AGM Weekend for three Divisions in Darwin, NT from 9-11 August. The NSW/ ACT, SA/NT and QLD Divisions were thrilled to welcome over 100 attendees to the Top End, commencing with the Friday welcome cocktail reception at the Darwin Trailer Boat Club.
All three Divisional AGM's were held on the Saturday morning. Congratulations to all incoming Presidents, their Executive and Council. For the next two years Shannon Scott from InvoCare Australia will lead the NSW/ ACT Council, Sharyn Moll from Riverland Funerals will lead the SA/NT Council and Scott Harris from Ross Funerals will lead the QLD Council. Thank you to outgoing NSW/ACT Divisional President Asha Dooley, QLD Divisional President Brett Heritage and SA/NT Divisional President
The Saturday program then moved on to an exceptional program of speakers, commencing with Sarah Brown OAM, CEO of Purple House, a social enterprise providing support to ageing members of NT indigenous communities. Sarah’s sense of humour and wit enhanced her incredible story about setting up the Purple House and the important work they do for indigenous communities in the Top End. Professor Grahame Webb, a worldknown Zoologist who established Crocodylus Park gave us more of a NT insight with his informative overview of crocodiles and sustainability. The day concluded with Timmy Duggan OAM from Hoops for Health and his work in providing positive role models and outlets for the youth in the Top End through basketball.
The weekend wrapped up with three Presidential changeovers at Wharf One, a gorgeous venue overlooking the water. The evening was a celebration of the contribution made by the outgoing Presidents of all three Divisions and a welcome to the incoming Presidents.
DISTINGUISHED SERVICE AWARD
AFDA Life Member/Life Councillor and Past National President Allan Piddington was recognised for his outstanding service to AFDA, NSW/ACT Division and the funeral industry
at large with an AFDA Distinguished Service Award at the AGM. Allan's dedication as a NSW/ ACT Councillor and National Councillor for 18 years make him a worthy recipient. Read about Allan’s contributions in the December Journal.
EVENTS AND TRAINING
The Division held an Advanced Mortuary Training Weekend at Guardian Funerals in Sydney on 14-15 September which was well attended. A Bariatric Training Day at Palmdale Lawn Cemetery & Memorial Park is scheduled for 19 October. Events for the year will conclude with the Christmas Long Lunch once again at Café Sydney on 23 November.
CCNSW INTERMENT LEVY
CCNSW introduced the Interment Levy on 1 July and Council lodged a submission on behalf of NSW members with CCNSW. The submission expressed concern with issues relating to the cost to the consumer, communication with consumers, implementation timeframes and rational around fees. NSW/ACT Divisional Executives Simon Law, Shannon Scott and former Divisional President Asha Dooley met with Minister Kamper, Minister for Small Business, Minister Lands and Property, Minister for Multiculturalism, Minister for Sport at NSW Parliament House. This meeting reiterated member concerns with the CCNSW interment levy and served to establish a relationship with the Minister’s office.
Andrew Skinner.
Victorian Division
ZONE MEETINGS
The Division hosted its third Zone Meeting of 2024 in Yarrawonga on 10 July, drawing nearly 50 attendees. The event included a compelling presentation by former MP Tania Maxwell, a resilient trauma survivor who shared her inspiring journey and insights into leadership in the face of adversity. Victorian Junior Vice President Glenn Bouchier from Mason Park Funerals also participated in a Local Member Profile Q&A. The final Zone Meeting for the year, the re-introduced Metro Zone Meeting, will take place on 16 October at Mercure Doncaster. It will feature a guest Coroner and include an afternoon tour of the state mortuary.
ANNUAL GENERAL MEETING
The Joint TAS and VIC AGM Weekend, held at the Hotel Grand Chancellor in Hobart from 23-25 August, was a resounding success, attracting over 140 attendees.
Members reconnected at the Welcome Cocktail reception overlooking Hobart’s waterfront on the Friday night followed by the AGMs for Tasmania and Victoria on Saturday where the 2024/2025 Victorian Council was announced. The Victorian Division welcomed two new Councillors, Taryn Hunt from McGlynn Hunt Funerals and
David Bastian from Stephen Baggs Funerals. Thank you to Michael King of Kings Funerals and Stephen Baggs of Stephen Baggs Funerals who have stepped down from Council.
The education program featured an inspiring keynote presentation by Sam Cawthorn, CEO and Founder of Speakers Institute who spoke on leadership. This was followed by an insightful Q&A session led by Tasmanian President Travis Tann with Mitch McPherson, founder of SPEAK UP! Stay ChatTY focusing on mental health and suicide prevention. AFDA Past National President and Life Member/ Life Councillor Darren Eddy concluded the program, reflecting on his distinguished 35-year career.
Members then enjoyed a fun ‘Meet the Maker’ afternoon, featuring tastings of local gin, whisky, and wine, with a visit from former AFDA National President and Life Member/Life Councillor the Hon Stephen Parry, who shared insights into his distillery.
VICTORIAN DEATH STATISTICS
The Victorian Council has received its first custom quarterly report on Victorian death statistics from the team at Births, Deaths and Marriages (BDM). This report provides detailed data on deaths by suburb and location type –hospital, nursing home, or residence. It aims to help members understand death trends over time and across different locations,
enabling more effective resource planning. The Council is currently evaluating the best methods for distributing and presenting this data.
The Council recently attended a stakeholder meeting with BDM, where they raised several queries and issues on behalf of members. The Council is actively advocating for longstanding development requests and is seeking updates from BDM on the estimated completion date for the ongoing ‘Fit For Purpose’ review of their Registry Information Online (RIO) system. Once the review is complete, the Council anticipates that it will open up opportunities for improvements.
CEMETERIES SECTOR
In August the Council met with the Department of Health to discuss collaborative initiatives aimed at improving support for regional members using Class B cemeteries. Additionally, the Council attended a Class B Cemetery session facilitated by Greater Metropolitan Cemeteries Trust (GMCT). Key discussions focused on standard work method statements and the potential creation of a central resource to list products and services at Class B cemeteries, aimed at enhancing support for cemeteries, funeral directors and families.
FUNERALS AMENDMENT BILL
The Divisional Council submitted feedback in response to a letter received from the Office of Tim McCurdy MP, Shadow Minister for Consumer Affairs regarding the introduction by the Victorian Government of the Residential Tenancies and Funerals Amendment Bill 2024, which proposes pricing transparency for funeral businesses. The response outlined AFDA’s position on the Bill and provided preliminary suggestions for consideration to help the Shadow Cabinet gain a better understanding of the Bill’s implications for funeral homes across Victoria.
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South Australian / Northern Territory Division
ANNUAL GENERAL MEETING
The SA/NT Division hosted the inaugural Joint AGM Weekend with the NSW/ACT and QLD Divisions in Darwin, NT from 9-11 August. It was a great success! Please refer to the report on page 30. During the AGM the SA/NT Divisional Council was announced for 2024/2025 with Sharyn Moll from Riverland Funerals as the Divisional President, supported by Senior Vice President Peter Caporaso from Frank J Siebert Funerals, Junior Vice President Thomas Butler from Ivan Butler Funeral Directors and Treasurer Claire Forgie from Taylor & Forgie. The Division thanks outgoing President Andrew Skinner for his valuable contribution over the past two years.
Western Australian Division
INDUSTRY TRAINING
The Industry Training Day was held on 6 July in Perth and was attended by 42 delegates. Fiona O’Donnell covered the role of the Public Trustee and outlined what funeral directors can do when a body is unclaimed. Alice Morison from the WA
JOURNALISM SEMINAR
The annual Journalism Seminar was held on 2 September in Adelaide and was well attended. UniSA Journalism students heard from Lauren Brauer from Adelaide Cemeteries, Divisional President Sharyn Moll, Karen Lewis from the Coroners Court and Andrew Hough from The Advertiser. This year students also heard from Rosemary Wanganeen from the Healing Centre for Griefology and Kate Fernandez from the Voluntary Assisted Dying Care Navigation Southern Adelaide Local Health Network Board for the first time.
ADVOCACY
The Division continues to work with the Coroners Court on improved processes and is currently in discussion about
VAD Statewide Care Navigator Service then provided attendees with an update on the VAD process, before Sarah White and Lisa Boeyen told of their experience supporting someone who died by VAD. The day concluded with AFDA’s Education Manager, Edwina Ellicott presenting a session on the AFDA Funeral Learning Hub.
Two tours of the new facilities of the State Mortuary have been held so far this year as well as two Driver Training Sessions. Unfortunately, the Mortuary Training Day scheduled for 3 August was cancelled due to low numbers.
working conditions for funeral directors when collecting coronial cases and fair reimbursement for PPE and travel, and improved communication from Coroner’s social workers with families. Representatives from the Council are also working with the President of the Australian Medical Association SA on ways to facilitate more accurate and timely completion of paperwork.
DISTINGUISHED SERVICE AWARD
At the joint Division AGM, former SA/ NT Divisional President Andrew Kleemann was honoured with an AFDA Distinguished Service Award for his contributions during the COVID-19 pandemic as well as his service to the SA/NT Division and the wider AFDA membership.
ANNUAL GENERAL MEETING
The WA AGM Weekend was held at the Novotel Vines, Swan Valley on 13-15 September. Saturday morning commenced with the AGM followed by Minister Hannah Beazley providing an update on the Review of the Cemeteries Act 1986 and the Cremations Act 1929 and Amanda Ahearn from the Lucy Saw Centre Association providing members with valuable information about how to support families affected by domestic violence. The presentations concluded with Allyson Fletcher from Key Business Advisors presenting on the new ‘Closing Loopholes’ Laws and other legislative changes that impact the funeral industry. Read more about these changes on page 11. During the weekend Dianne Tinetti was presented with an AFDA Distinguished Service Award for her contributions during the COVID-19 pandemic.
ADVOCACY
The WA Council’s main priority in the last six months has been the Review of the Cemeteries Act 1986 and Cremation Act 1929 and working to establish a strong relationship with Minister Hannah Beazley.
Tasmanian Division
AGM WEEKEND
The Joint TAS and VIC AGM Weekend was held at the Hotel Grand Chancellor in Hobart from 23-25 August. Saturday’s program commenced with the
Tasmanian AGM where the new 2024/2025 Councillors were announced followed by presentations from Sam Cawthorn, Mitch McPherson and Past AFDA National President, Life Member/Life Councillor, Darren Eddy.
See page 31 for more details.
PETER FUGLSANG SCHOLARSHIP
Congratulations to Tanya Morrison from Simplicity Funerals Launceston on winning the
Queensland Division
ANNUAL GENERAL MEETING
Queensland members and sponsors came together for the Joint AGM Weekend with the NSW/ACT and SA/NT Divisions in Darwin, NT from 9-11 August. Please refer to the report on page 30. During the AGM the QLD Divisional Council was announced for 2024/2025 with Scott Harris from Ross Funerals as the Divisional President, supported by Senior Vice President Luke Gregson from Gregson & Weight and Treasurer Tania Dell’Amico from InvoCare Australia. The Division thanks outgoing President Brett Heritage for all his work.
DISTINGUISHED SERVICE AWARDS
Laurel Shanley, former CEO of K M Smith Funeral Directors was honoured with an AFDA
Distinguished Service Award in July. Laurel’s tenure on the QLD Divisional Council spans over 15 years, during which she held pivotal roles such as Councillor, Treasurer, and Junior Vice President. Read more on Laurel's contributions on page 17.
AFDA Life Member, Past National President, Past QLD Divisional President, National and QLD Councillor, Wes Heritage, was also recognised with an AFDA Distinguished Service Award at the AGM in Darwin for his tireless efforts to support QLD members and the wider AFDA membership, in particular during the COVID-19 pandemic.
EVENTS AND TRAINING
The Division will hold a Mortuary Training Weekend at Morleys Funerals in Townsville on 26-27 October and the final Quarterly Meeting Weekend for the year will be held at Peppers Resort in Noosa on 15-17 November. More details will be released soon.
ADVOCACY
The QLD Division has raised member concerns with Births, Deaths and Marriages (BDM) regarding the eDeath Registration System being shut down and removing batch upload capacity. BDM have announced batch upload functionality is considered a priority work item.
2024 Peter Fuglsang Memorial Scholarship generously sponsored by ICF Insurance Brokers which was presented during the AGM.
DISTINGUISHED SERVICE AWARD
An AFDA Distinguished Service Award was presented to former Tasmanian Divisional President Paul Graham at the Hobart AGM in recognition of his contributions to the Division, in particular during the COVID-19 pandemic in which he participated in numerous AFDA meetings to navigate health order developments, media requests, and increased advocacy on behalf of the Division.
ALKALINE HYDROLYSIS
The TAS Council has been closely monitoring the introduction of Alkaline Hydrolysis in Tasmania and has been actively seeking to engage with the sole Alkaline Hydrolysis operator. The Council aims to address concerns regarding regulatory compliance, environmental impacts, and to clarify procedures for handling and storing deceased individuals, including the final disposition of coffins and caskets.
The QLD Division wrote to the Department of Justice & Attorney-General (DJAG) alerting them to the impact the change in hospital location for autopsies has had on funeral directors in Far North Queensland who have government contracts for police transfers. The letter also requested clarification on the communication process. DJAG are now holding quarterly stakeholder engagement meetings, and the first one was held on 19 June 2024 with Scott Harris representing the QLD Division.
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When Arrow Bronze made the strategic decision to enter the memorialisation sector, they wanted a person to lead that division that had certain skills and characteristics and found that person in Sonia Vachalec.
Sonia is the Business Development Manager and head of Arrow’s new memorialisation division. Sonia brings strong leadership skills, understanding and empathy for the market segment, a proven track record and an energy and passion to drive success.
Sonia’s story is marked by personal loss, a commitment to change and innovation and a personal desire to help people during their most difficult times. Sonia says “When I lost Dad, in my early twenties, everything changed and the way I saw the world. I developed an overwhelming desire to capture memories and keepsakes to remember Dad, to keep him close, not just for me but for my young brothers as well.” It was this loss and Sonia’s newfound drive to retain and capture memories that was the impetus to create something special.
A group of investors formed to engage a team of talented Australian designers, App developers and manufacturers and so began Sonia’s journey with ModUrn. The mark of ModUrn was and is innovation. Sonia and her team created
the world’s first integrated Smart Urn and have recently digitally activated a world class Legacy Forest. Sonia is determined to continue that level of innovation in her new role at Arrow Bronze.
We have learnt and achieved so much, we are proud of our first to market integrated products, but we are most proud of the positive impact our products have to connect, comfort, support and store priceless memories and data for families in a way that no other memorial product can.
“With the release of the Arrow Bronze partnered Smart Memorial Plaque in 2021 and the recent Mornington Green White label SAAS project, ever-evolving technology offers an exciting and an unparalleled opportunity in memorialisation,” says Sonia.
Sonia is thrilled to be working alongside Hymie Jechilevsky, Emma McGregor and the experienced team at Arrow Bronze. It’s an exciting time for the company as they introduce new products and services to complement their already long-standing service to commemoration.
“Our team have spent time analysing industry trends and feedback, reviewing existing products and competitor offerings to develop a range that is unique to the category. Arrow Bronze memorialisation division is carving out a niche lane providing new opportunities to create living memories.
We also want to create new memorialisation opportunities for our customers, by creating ancillary products and services that support families who are grieving and provide new products that connect on an emotional level.”
“With thousands of products now saturating the online market, it is becoming harder to compete with mainstream imported products. We see this as an opportunity for funeral homes to showcase something unique,” says Sonia.
“We have focused on sourcing and manufacturing a select range of extraordinary Urns, keepsakes, accessories and services that are unrivalled. We have unique products
made in Australia and from around the globe, in materials ranging from bronze, ceramic, stainless steel to 100% biodegradable Urns to carbon grown diamonds.
We are also excited by the opportunity to collaborate with Australian artists, recently engaging specialists in the field of glass blowing and hypoallergenic stainless-steel. Our range also proudly includes digital legacy keepsakes, life celebration archival art and a range of outdoor memorial solutions that are truly spectacular.”
Sonia adds, “If you are looking for extraordinary memorialisation from entry point to luxury items, Arrow Memorials should be your first call. We specialise in products and designs that are as unique and celebrated as the loved one’s they commemorate.”
The team at Arrow Memorials would love the opportunity to personally showcase their new range of products and services and invite all AFDA Members to consider their unique and stunning range. Contact Sonia at Arrow Memorials on 0419 006 246.
SONIA VACHALEC
AIE Update Industry News
As we move into the new financial year, AIE is excited to announce a valuable new initiative that will enhance the benefits AIE provides for its members in 2024 and beyond.
The primary goal of the AIE is to maintain and grow the organisation by delivering highquality services and enhanced benefits to our members. At a recent Board meeting, we discussed enhancing member education and training, with plans to reintroduce the Continued Professional Development (CPD) points system to solidify AIE’s role as the peak representative and authoritative national institute for embalming.
As part of this effort, the Board has approved the implementation of an AIE online learning portal as part of the continued professional development of our members and to encourage the acquisition of relevant and up to date
knowledge in embalming. This portal will be accessed online through the AFDA Funeral Learning Hub, offering access to AFDA soft skills courses and eventually AIE-specific content developed with input from the Board and members. Educational sessions from recent AIE conferences are also available. The initial startup costs will be covered by AIE's equity and there will be a small increase in 2024-2025 subscription fees by $15.00 across some of the membership categories offset by immediate access to the AIE Learning Portal, with future costs supported by new sponsorships, sponsor advertising and membership growth.
AIE Learning Portal
The AIE Learning Portal is a world-class resource for continued professional development that allows AIE members to complete courses and bundles online and earn AIE Certificates and Digital Badges as proof of their achievements. Through the AFDA Funeral Learning Hub AIE members will have immediate access to 6 x bundles, 23 courses and 5 x ‘Lunch & Learn’ sessions. This is just the beginning of this significant initiative, and the AIE Board and I are excited to be part of a team bringing online learning to members to promote and maintain through continuing education and training the highest professional standards of embalming.
2025 AIE Conference
Thank you to everyone who attended this year’s aligned AIE Conference and AFDA National Convention in Adelaide. The event was a great success, offering opportunities to learn, network, and appreciate the vital roles we all play in the funeral industry. Thanks to those who completed the conference and member surveys, your feedback is invaluable.
One survey question asked where members would like the next AIE Conference to be held. The most popular choice was New Zealand, and the AIE Board is actively exploring the possibility of a combined conference with the NZEA in October 2025. While nothing is confirmed yet, it’s a good time to start
planning, including obtaining or renewing your passport. We’ll provide more details as soon as they are available.
CPD
In July, we held a CPD session for Queensland under the new coordinator, Bonnie Eichmann, with assistance from Alistair Shaw and Sue Witten from InvoCare. The event, hosted at Gregson & Weight, was well attended by AIE Queensland members and included a special moment where Bonnie received her AIE Fellow Award as she was not able to attend this year’s AIE Conference. Thanks to Bonnie, Alistair, and Sue for their dedication in promoting embalming and the AIE and many thanks to Gregson & Weight, in particular Luke Gregson for allowing the AIE to use their mortuary facility.
AIE Board
As we approach the end of another Board year, we will soon be asking for nominations for the position of Director on the AIE Board. If you're interested in serving, please reach out to me or any Board member. It’s important to have the support of your employer and family, as the role requires commitment and time in attending meetings, promoting the AIE and being accessible to AIE members.
On behalf of the AIE Board of Directors, I would like to thank all AFDA Members for their continued support of the AIE. Special thanks to AFDA National President Kelly Scott, CEO Dale Gilson, and the National Office team, as well as the State Divisional Councillors. Finally, I want to express my gratitude to my fellow Board members for their dedication over the past year.
Andrew Mitchell AIE Chairman
ACCA Update Industry News
The ACCA National Conference in Adelaide on 30 September2 October promises to be an invaluable event for all attendees, fostering cooperation and innovation under the theme 'Shaping the Future Together.'
‘Shaping the Future Together’ refers to collaboratively driving innovation and improvement across all facets of the cemetery and funeral industry. It involves uniting operators, suppliers, funeral directors, academic institutions, and government bodies to address current challenges and anticipate future needs. By working together, we can develop and implement best practices, advance educational initiatives, enhance regulatory standards, and adopt new technologies and sustainable practices. This collective effort ensures that we not only meet the evolving expectations of the communities we serve but also set a forward-thinking example
for the global cemetery and funeral industry.
This theme aligns seamlessly with ACCA's strategic direction following a comprehensive review conducted last year. One of the key outcomes of the ACCA strategic review was the identified need to enhance our collaboration with both domestic and international industry stakeholders. This encompasses not only cemetery and crematoria operators but also our suppliers, sponsors, the funeral industry, academic institutions, all levels of government, the media, and community groups. ‘Shaping the Future Together’ underscores our commitment to proactively creating the future our industry and society require. It emphasises the importance of close collaboration with our industry partners and the broader sector, including funeral service providers.
The conference’s speakers and sessions will reflect this theme, providing attendees with opportunities to hear from industryrelevant speakers and engage in valuable networking. These connections often yield long-term benefits, fostering innovation and growth within the industry. The conference will feature a range of sessions designed to address pressing issues and explore forwardthinking solutions.
In keeping with the theme, ACCA recently hosted a one-day workshop that brought together key stakeholders from across the country to address the training needs of the sector. This workshop, run by Donna Plavljanic and the team from Relationships Australia Victoria, included representation from cemetery and crematoria operators, funeral directors, and suppliers. The focus was on critical issues facing our industry, such as staff retention and recruitment, professional development, and changes in community expectations.
We were pleased to have Edwina Ellicott from the AFDA join us for this workshop. The overall aim was to create industry-specific training that will help the industry support
and invest in employees, aiding staff retention and education, and ensuring that employees have the right set of skills needed to provide for those who need our services. A broad range of training topics were considered, including de-escalating situations, identifying when professional support might be needed, managing one's own mental health, incorporating sales as an extension of service to our clients, and much more.
The insights gained from this workshop are being used to develop new training programs tailored to the unique needs of our industry. Over the coming months, we will share information with the sector on these exciting new opportunities. By investing in our workforce and ensuring they have the necessary skills and support, we can enhance the quality of service provided to the community and meet evolving expectations.
On behalf of the Board, I would like to take this opportunity to invite you all to join us at this year's ACCA National Conference. The conference offers a unique opportunity to gain insights from industry leaders, engage in meaningful discussions, and form connections that will drive the industry forward. As we come together under the theme ‘Shaping the Future Together’, we are reminded of the power of collaboration and the impact it can have on the future of our industry.
We look forward to welcoming you to Adelaide and embarking on this journey of innovation and growth together. By shaping the future as a united community, we can achieve remarkable progress and continue to serve our communities with excellence and compassion.
Lauren Hardgrove ACCA President
Corporate Affiliate Members
National Corporate Partners Service Directory
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COLIN WILSON 03 9325 5900 colin@keyba.com.au www.keyba.com.au
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Death Over Dinner
Earlier this year, Adelaide Cemeteries conducted a unique, informative event called Death over Dinner, designed to turn difficult conversations into meaningful and empowering discussions. The event provided the public with an opportunity to engage with a panel of experts, ask questions about the funeral industry, and gain valuable insights. Held at the new, state-of-the-art Evergreen Community Precinct at Enfield Memorial Park, the event welcomed 90 guests who enjoyed a delicious three-course dinner while listening to a panel of distinguished experts. The panel included Thomas Butler from Ivan Butler Funerals, Michael Robertson, CEO of Adelaide Cemeteries, and Kate
Executive Officer Departure
Swetenham, Director of Nursing and End of Life Care at the Department for Health and Wellbeing. The discussion was led by Bruce Logan, a Civil Celebrant, who facilitated an engaging question-and-answer session.
Throughout the evening, the panelists shared their knowledge and perspectives on various end-of-life topics, creating an atmosphere of openness and sincerity. The event offered
It was with great sadness that the SA/NT and WA Councils farewelled Divisional Executive Officer Kate Chapley in August. Kate has left AFDA to take on a new challenge, and both the SA/NT and WA Divisional Councils wish her all the best for the future.
It is truly a ‘Changing of the Guard’ as former SA/NT Divisional President Andrew Skinner shared that the role of Divisional President is a voluntary one and the Councillor who takes on the role needs a competent and reliable Executive Officer at their side to ‘guard’ them – to make sure that they know what is going on, to prepare them for Council meetings and other Presidential duties and to make sure that the demands of the role do not impact the President’s day to day job as a funeral director or the running of their business.
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