2 minute read
YOUR INVICTA WHOLESALER
Invicta is a fast growing watch brand, and is considered by collectors and enthusiasts alike to be a market leader in horological innovation and creativity. The long held belief that supremely crafted timepieces can be offered for a modest sums is the founding principle of Invicta.
Explore an impressive selection of timepieces spanning 30 diverse collections, and a wide use of exotic materials such as: meteorite, abalone, titanium, and carbon fiber. Invicta also offers collections from the worlds of Disney, Marvel, DC Comics, Star Wars, and the NFL.
Advertisement
They Know Who Y You A Are, But Do You Know Who They Are?
Everyone who has attended your class, seminar, or speech knows who you are, and they know your background and how to get in touch with you from the class catalog or seminar brochure, your introduction, and handouts. Speaking opportunities give you a chance to put your name in front of small intimate groups and large impersonal audiences. But no matter what the size, it’s easy for a speaker to walk away and not know the name of one person who heard him or her speak.
If you teach a class, keep a copy of the class roster that includes students’ names and addresses. Then, stay in touch with those students at least once a year, either by sending handouts you think might be interesting or by holding a reunion. Each year, Henry invites a researcher to speak at his marketing class. At the end of the semester, he sends all of his former students an invitation to a potluck and update lecture by the researcher. The reunion gives former students a chance to network with others in the field, and it keeps Henry’s name in front of an ever-growing number of people who may bring business to him.
If you’re giving an hour-long speech at a luncheon or dinner meeting, you can get the names of attendees by having a drawing for a book that you’ve written or a tape that you’ve produced.
Collect their business cards for a drawing. A week or two later, send each attendee a handout related to the speech topic and accompanied by a personal “FYI” note. Henry earned a million-dollar account from a former student with whom he kept in touch in just this way.
• name, address, and phone number of the organization
• name and phone number of the contact person
• type of meeting
• title of presentation
• number of attendees
• type of attendees
• room set-up
When your speech or class has concluded, write down pertinent information that will help you with future presentations to the same group. Lee S. Shapiro, J.D., is nationally known as the “Hugging” Judge and for his powerful talks on human relations. After each presentation, Shapiro fills out an After-Presentation Reference Sheet that includes:
• things to prepare for next time
• distance from airport
When a company or organization asks Shapiro for an encore, he’s prepared, and he ensures that his repeat performances live up to and even surpass his initial presentation.