2021 January

Page 1

January-February 2021 RETAILING INSIGHT 1 | Retailing Insight Magazine A trade magazine for the mindful retailer In this issue: ONLINE BUSINESS 2021 WHOLESALER DIRECTORY SPIRITUALITY IN BUSINESS The Retail Journey VOLUME 35 | ISSUE 1 | JANUARY-FEBRUARY 2021 What you need to know to get started! A resourceful list of products from sellers and makers in the conscious living market Discover the approach that can create harmony between work and spirit

From the Editor

A new journey has begun…

The new year is here, despite the odds and the rollercoaster of emotional and financial challenges that our industry and many of us personally faced in 2020. I strongly believe that last year was a year for preparation and spiritual awakening in so many ways. Against the current, the reality, the challenges, and the hard times, we have survived. What we’ve learned has made us stronger and has given us the tools we need to pursue a more successful path forward. The truth that lays on the other side is nothing but optimism and confidence that no matter the circumstances we had to put ourselves through in the past year, we are going in the right direction – we’re moving forward. Redirect your energy, listen to your intuition more often, accept the challenges, don’t be afraid of changes, learn about new things, and share your experience, find new connections, let go of what is no longer working and make peace with it. In the end, everything you do reflects YOU – including your business.

I believe our latest edition of Retailing Insight offers topics and ideas that will help you redirect your energy and to reflect on the continued changes in retail and how real stories and different beliefs makes our community unique today and every day.

Have an insightful reading,

January-February 2021 RETAILING INSIGHT 1 |
T o u g h t i m e s d o n ’ t l a s t . T o u g h p e o p l e d o .
Your Dose of Inspiration Roberta G. SUBSCRIBE www.retailinginsight.com/subscribe

Editorial

Retailing Insight Magazine is a bimonthly trade magazine specializing in the conscious living retail market. The magazine is published exclusively for qualified retailers and small independent businesses in the United States. Our mission is to share one on business advice, product reviews, advertisement from top sellers and makers in the industry, and exclusive topics to help business continue to thrive.

Editor-in-Chief

Roberta Gazzarolle

Copyeditor Sean Ruck

Designer Marina Avila

Digital Media & Sales

Karen Johnson

Contributing Writers

Hilary Daninhirsch

Megy Karydes

Royce Morales

Madame Pamita

Sean Ruck

Jacki Smith

Trade Shows

©2021 New Way Publishing, LLC.  All rights reserved. ISSN 2372-7977. Volume35/ Issue 1/ Year 2021. The magazine is published bimonthly/ six times a year (January, March, May, July, September, November) by New Way Publishing, LLC. 4117 Park Road, 12252, Charlotte, NC 28220. Periodicals postage paid at Charlotte, NC and additional mailing offices. POSTMASTER send address changes to Retailing Insight Magazine, P.O. Box 12252, Charlotte, NC 28220.

WWW.RETAILINGINSIGHT.COM

Retailing Insight Magazine is published by New Way Publishing, LLC. 4117 Park Road, 12252, Charlotte, NC 28220 800-730-1147 I circ@retailinginsight.com

| 2 RETAILING INSIGHT January-February 2021

Follow
on
for industry updates
exclusive. GET CONNECTED! @Retailing Insight Magazine
us
social media
and news, and behind the scenes
Visit www.retailinginsght.com to view the latest updates on trade shows and virtual events. The magazine strives to bring accuracy of show schedules listed on our website however we recommend attendees to contact the show promoter directly before making any travel arrangements.
| 4 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 5 | Contents THE RETAIL JOURNEY Features 06 Can Spirituality Enlighten Your Business? Discover the approach that can create harmony between work and spirit. 14 How to Start Selling Online What you need to know to get started! 28 Traditional Shopping Experience A segment that is not going anywhere. Learn how you can pursue a more successful path this year. 36 Meeting the Modern Witch A special featured with Madame Pamita Exclusive 23 Hear with Evelyn Mulders Special Interview with the author of The Essence of Sound 46 2021 Wholesaler Directory A resourceful list of products from sellers and makers in the conscious living market Every issue 01 FROM THE EDITOR 12 BUSINESS & MARKETING Social Media Best Practices for Small Businesses 64 ADVERTISER INDEX 06 14 28 14 36 COVER IMAGE: MAXIM SVEKLOID, SHUTTERSTOCK

FEATURES

Can spirituality enlighten your business?

SOME MAY SEE SPIRITUALLY-MINDED people and businesspeople at odds with one another. Truth is, being business oriented or being immersed on a spiritual path doesn’t determine failure (or success) in business. In fact, research shows that these two different ideals can work nicely together. Having spiritual values as a fundamental part of your business can actually increase productivity and profitability as well as employee retention, customer loyalty, and brand reputation. Although work might be the last place you think of as a spiritual practice, it requires as much trust, devotion, love, integrity, and purpose as a belief in

a Higher Power. Running a business can become an act of reverence just by shifting your attitude. Actually, the practice of bringing soulfulness to the world is possibly the most spiritual and transformative thing you can do. Business and spirituality: there truly is no separation.

| Walking Your Talk

As an entrepreneur in the mind-body-spirit segment, are you using spiritual principles and beliefs to run your business? Or do you leave them behind, only focusing on your bottom line the minute you open your shop? To understand the importance of walking your spirituality talk, I want to share my personal spiritual-business journey with you.

In the early ‘90s, I followed a loud-and-clear message delivered in a lucid dream, telling me: You need to open a shop. No further directions were given as to how to do that or what it was supposed to look like. Although I had no clue as to how to create or run a store, there was no doubt that I had to carry out the vision. As a spiritual teacher, and someone who dutifully listens to unsolicited otherworldly messages, I found myself doing nothing differently than practicing what I preach. So, instead of following a traditional business model, I began meditating, requesting guidance and direction. Instead of creating a budget for this venture, I asked for support from the Universe. Inventory was purchased by listening to the intuitive pulls of my Higher Consciousness. When I followed its lead, I would buy amazing items that would invariably sell out. If ignored, what I bought, believe it or not, would inevitably land on the sale table, or in a gift basket donation.

Since I ascribed to the power of intention, able to consistently manifest what I wanted and needed, I figured it would be a piece of cake to become profitable. During times when that wasn’t happening, I would address deeper levels of subconscious belief systems and karmic influences that were sabotaging success.

| What Does a Spiritual Business Look Like?

T he differences between a spiritual business and those that aren’t can appear to be subtle, at least on the surface. As you delve deeper, the disparities are profound.

One example is the way they perceive and react to various events. In a spiritual business, people are more aware that they’ve chosen their life circumstances, less likely to feel they are victims. Spiritual people are committed to treat each experience as an opportunity for personal growth. Thus, if they get angry, they’re more able to constructively work through the situation, seeing it as a lesson rather than justification to give up. They often have a clear, visionary focus, a heart-centered purpose beyond financial considerations. The vision is inspiring, causing them to put lots of energy, time and commitment into it. People want to be a part of something bigger than themselves. They feel a strong sense of purpose even if they don’t realize it. Employees choosing to work in a spiritual environment feel part of the mission, a sense of ownership and alignment with this purpose. They see job choices as an expansion of themselves, wanting to add value and contribute in meaningful ways rather than just bring home a paycheck.

When your shop is purpose-driven and meaningbased, customers want to do their best to help it succeed and be a part of its growth. Needless to say, this attitude is opposite from the culture of most traditional businesses. Business models are usually hierarchical, controlling, and determined primarily by financial considerations. Since spiritual people have a more humanistic approach, they sometimes forget that it’s impossible to run an organization without at least some structure and financial control. Conversely, conventional business sometimes forgets that it’s impossible to run a business without spirit. As the poet Kahlil Gibran reminds in The Prophet, “work is love made visible.” ABOUT THE AUTHOR: ROYCE AMY MORALES is the founder of Perfect Life Awakening. Morales is also a transpersonal development speaker and author of Know: A spiritual wakeup call. Royce was an independent retailer for two decades in Redondo Beach, CA. To know more about the author, visit her page at www.perfectlifeawakening.com.

Consistent miracles would unfold by utilizing spiritual awareness tools. If things felt “off” for no apparent reason, I would do energy work to clear the space, or inner work to clear my headspace. Admittedly, it wasn’t all rainbows and unicorns, but we were successfully in business for 21 years!

| 6 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 7 |

ENTRAIN YOUR BRAIN

TUNE YOUR CHAKRAS

BALANCE YOUR BIOFIELD with the Healing Music of STEVEN H ALPERN

• Balances the 7 chakras with 7 musical keynote frequencies

• The original #1 bestseller

Pioneering Sound Healer Founding Father of New Age Music

• Often imitated, never equaled

• Over 775,000 sold worldwide!

SOUND HEALING 432 Hz

• “Every track radiates healing energy.”

— NewLife magazine

• A 40 year retrospective from ‘the Maestro of Sound Health’

• Tuned to 432 Hz for optimal healing resonance

“Steven’s music has uplifted a generation of seekers. He has created a soundtrack for our evolutionary journey.”

— Marianne Williamson, Bestselling author, “A Politics of Love”

• 2012 GRAMMY® nominee

• 40 weeks on

Top Ten New Age Chart

• Brainwave entrainment music for Relaxation, Healing and Meditation

| Keeping the Balance

In its most fundamental form, spirituality is feeling connected to something greater than self. It’s a personal experience that there’s something more to life than just a narrow, ego-oriented view. Bringing this relationship to everyday life is living spiritually. In business and in life, the balanced combination of logic, experience, information and spirituality is optimum. If one aspect outweighs the other, it can cause problems and overcompensation.

Veering way over to the spiritual side, ignoring fundamental smart business practices, usually doesn’t work. For example, never having sales, or constantly giving away merchandise to any “good cause” that asks for donations. Granted, your heart might be in the right place, but when your accountant sees how much you lost, get ready to hear the riot act.

It’s important to generate a mutually supportive partnership with your spiritual and logical sides, each in its place, and each knowing when to be the alpha dog. Of course, you are the one who determines which side to listen to and when (though there’s not much that can’t be dealt with from a spiritual place). Although each step you take can be based on trusting inner or spiritual guidance, there are times you may still need the advice of someone with cold, hard, business experience. But, that logic-based information still has to pass your spiritually-based awareness even if those business savvy folks think your choices are dicey.

| Stay True to Your Path

Even though left-brain advice and guidance has its place, using spiritual tools in business is just as important, if not more so. Business owners using Higher principles often make wiser decisions, solve problems more easily, build authentic relationships, are more productive, prosperous, creative, experience less stress, and achieve that enigmatic work/ life balance. Utilizing spirituality in business is certainly not without challenges. However, it can become grist for the mill that deepens Higher Consciousness awareness and strengthens spiritual connectedness. So much of a shop owner’s time is doing day-to-day work, things that don’t appear to be very spiritual. Yet, by shifting your perception to see that everything is spiritual, you can have a purposeful, meaningful and holy opportunity in any and all situations. Being immersed in a right-brain spiritual practice while trying to be left-brained business minded can be tricky. But keep in mind that once you’re on a spiritual path, the Universe won’t allow veering and will assist you in wondrous ways. Here are some suggestions to help you stay your spiritual course and simultaneously be a successful business owner. Know that you can’t fake it – customers can pick up on inauthentic spiritual vibes:

January-February 2021 RETAILING INSIGHT 9 |
CHAKRA SUITE OCEAN of BLISS GIFTS of the ANGELS CRYSTAL BOWL HEALING 2.0 ECHOES of a DREAM Feat. Kristin Hoffmann
NewLeafDist.com, MusicVideoDistributors.com, StevenHalpernMusic.com, 1-800-909-0707 45th A nniversary
DEEP ALPHA

Suggestions for your spiritual course...

Choose meaningfulness. Everything you do is as spiritual and meaningful as you choose it to be. Every single day you are changing your corner of the world in some way, and you may never know how you’ve impacted or inspire someone.

The real meaning of success. Society has its own definition of success – making lots of money, but that doesn’t need to be yours. Are you feeling joy in what you’re doing, bringing joy to others? Do you support others in some way? Are you taking a stand for something you believe in? That’s true success.

Love is the answer. No matter what you have to do each day as a store owner, being Love is truly your Highest spiritual practice. What are those customers who come in to browse and never purchase anything teaching you about love? What are children who mess up displays teaching you? What are perpetually late employees teaching you? The lessons that can take you to more love are endless if you are mindful.

Look deeply within. Utilize running your shop as a way to dive deeper inside. Owning a business presents constant mirrors to reflect what’s truly going on inside, subconsciously. Low sales could reflect how deserving you really feel. Indecisive customers could be a message about your own level of commitment. Allow your business to assist you in getting in touch with negative attitudes, fears, belief systems and karma – potent aspects of a spiritual journey.

Just ask. The Universe answers requests if asked with the intention to receive answers. Ask that your connection to spirituality be “louder” or more concrete. Ask for “signs” or “messengers” (people who drop into your life with something important to tell you even if they don’t realize what their message is). Ask that answers show up in your dream state.

How’s your personal integrity?

Every business owner faces times when it’s easier to not do what’s right. Yet, taking the approach that ultimately doing the right thing will be supported, the choice is always easy. Decide from a soul-based, open-hearted place honoring your sense of ethics, understanding the power of karma (cause and effect). Have an attitude of constantly cleaning things up (even if you don’t know why).

What are you selling? Do you feel right about what you’re selling? Spiritually aware shops are taking measures to reduce their ecological footprint, making sure offerings are ethically made, Fair Trade and perhaps have soul nurturing or spiritually based messages. Being concerned about profit margins is fine, but be just as concerned about the interconnection of life on this planet.

Give/receive balance. Most spiritual practices emphasize the importance of giving or tithing. There’s a spiritual “law” that says you receive in direct proportion to what you have freely given. So, contributing and donating are actually ‘paying it forward,’ as long as your motives are purely loving.

Be a living example. Who you are with customers and employees is the highest spiritual message you give, it comes from compassion, true caring, and authentic connection.

Be non-attached. Spiritual practices emphasize the ephemeral aspect of life, the importance of letting go. Even though you are selling “things,” practice non-attachment. Big money sales are nice, but don’t encourage shopping addiction.

Know you know. Intuition is your internal spiritual antenna, hardwired to receive wise answers from your Higher Consciousness and the Universe. Ask to be guided and trust how it communicates with you, even if it doesn’t seem

logical. If you don’t, you’ll probably find out soon enough why you should have.

If you feel pulled to do something, say something, purchase something, do; if you feel an illogical aversion or hesitancy to something, listen! Use your intuition to help customers find what they didn’t even know they were looking for. Notice “coincidences,” serendipitous events that draw your attention. That’s spirit talking directly to you.

Utilize

spiritual soul-utions. That might be as simple as applying feng shui principles to re-design your shop, using prayer or meditation, having a spiritual blessing performed, creating an altar of some kind.

Spiritually based businesses have much better “self-healing” mechanisms due to an inherent commitment to lovingly resolve problems. When something goes wrong, spiritual people have a natural tendency to bring it back on course. In non-spiritual organizations, people break agreements, get angry with each other, and problems get locked in. However, be open to accepting deeper internal fixes or external help when needed.

Don’t push it. As a shop owner, part of your responsibility is to develop a workplace where people experience and express connectedness, acceptance, peace, trust and sense of purpose. However, using spirituality in a controlling or dictatorial way will certainly kill that energy. Your personal beliefs might be very real to you, but don’t force them on anyone else, especially employees.

On a spiritual level, you know what you are supposed to be doing with your life. Your spiritual connection tells you when you’re on track, nudging you in various ways when you’re not in alignment. Tune in and trust it because it is your greatest business success mentor. •

| 10 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 11 |
IMAGE: WIRESTOCK

BUSINESS & MARKETING

Social Media Best Practices for Small Businesses

ALMOST 70 PERCENT of American adults use social media. As of January 2020, Facebook was the favored social media platform among marketers worldwide, with 94 percent of responding social media marketers stating they use it to promote their business, while 76 percent of respondents use Instagram. While it’s certainly possible to run a small business without using social media, it’s challenging since so many people use social media to keep abreast of what’s going on in the world –including news from the shops they support. With that said, here are six best practices to maximize your time and energy using social media this year.

1

Conduct a social media audit. Review all of your social media accounts. Which ones are performing well? Which no longer serve your purpose? This is also a great time to update the profile image and basic contact information for the ones you intend to keep. Delete accounts that no longer serve your needs.

2

Figure out your best platform.

This is an important part of the process. It won’t matter if you spend most of your time marketing on Facebook if your audience tends to hang out on Instagram or Pinterest. Evaluate your customer base. Ask them what social media platforms they prefer to use to see content for your type of business. If you’re not on social media at all or have only been dabbling in it by posting sporadically and without intention, this is the time to experiment with one or two platforms.

3

Create a calendar and content library. One of the easiest ways to get overwhelmed and set aside social media is when you feel pressured to come up with content on the fly. Commit an hour or two a week to draft the content for that week. Use scheduling tools to help you post them automatically at the time you want them posted. If you think of something fun to post mid-week, resist the urge to post. Instead, put it in your content library and refer to it during your next time block. This will help you feel less stressed about constantly feeding the social media beast and having content for the next time you sit down to create your posts.

4

Engage. Use being a small business to your advantage! Unlike big box stores, you have the opportunity to get to know many of your customers at a more personal level. Build and strengthen those relationships by engaging with them.

According to a new report by GlobalWebIndex, more than 40 percent of digital consumers use

social networks to research new brands or products. Part of that process involves the excitement of learning about your business. Another benefit of engagement is that it helps with algorithms. Social media platforms reward engagement by showing your content to more people since it thinks it’s of interest to its users.

5

Experiment with video. Most of us have come to expect some sort of visuals with our social media and more than half of Millennials and Gen Z users admits their most recent fashion buys were a result of images they saw on social media, according to e-marketer. Videos are fast becoming a fun way for retailers and wholesalers to show off their products in a way that provide customers a better sense of the product from a variety of angles.

It’s important to remember that you don’t always have to be in your place of business to post images or videos. One retailer I follow often posts videos of her cooking in her kitchen – using kitchen accessories from her shop. Another did an impromptu “how to wear a scarf” video in her backyard using a new line of scarves. It’s a good reminder that we aren’t selling stuff – customers are buying items to enhance their life and video helps bring products to life.

6

Track results. None of this will matter if you don’t see results. Each platform offers analytics on the backend and it’s worth evaluating your results regularly. You’ll start to notice patterns you can use to improve your engagement. Are you finding more people are responding to images or videos? Or are they having fun responding to questions or polls? Get creative and add more of that content. You won’t know what’s working if you don’t bother to look at the data.

Social media favors engagement, no matter the size of your business. Use it to connect with your customers, reach new ones and have fun. If it seems like too much, start small and grow from there. •

January-February 2021 RETAILING INSIGHT 13 | | 12 RETAILING INSIGHT January-February 2021
ABOUT THE AUTHOR: MEGY KARYDES is a marketing and communications professional. Find her at www.megykarydes.com.

FEATURES

How to Start Selling Online

UNTIL SPRING OF LAST YEAR, not having an ecommerce store for your brick and mortar would be perfectly normal. It’s another point of focus for any store owner and manager and if the foot traffic took all of your time, e-commerce wasn’t needed. But that all changed in March of 2020, and the mad scramble for e-commerce began. My inbox was peppered with questions from my wholesale customers about e-commerce and recommendations for how to get a site up quickly. Suddenly, store owners who long resisted the internet were in immediate need of a website. Many new websites and creative e-commerce ideas were launched and still some store owners ditched the idea and waited out the first pandemic shutdown. As November rolled around and infection rates skyrocketed again, the holdouts were talking websites one more time. My inbox was again filled with the same questions and this time, I asked back, “Why are you not online yet?”

|

Why Are You NOT Online Yet?

Your answer to this question is what will show you the way forward for your business’ online presence. You may not have a site, you may have an online store that is not doing as well as you wanted it to, or you may be social media heavy and have no time to put all of your products online. Creating a full-fledged e-commerce site is a large and tedious job with a million micro decisions, but it can double your revenue in the long run. Ask yourself this question right now (and jot down your answer): “What stops me from creating an e-commerce website?” It is a simple question that may have a multi-layered answer. Write it all down. You will look at this information again to create the online experience that suits your business.

| Where Do You Want to Drive Sales?

In past articles, I have talked about marketing and websites and how much attention they need to be successful. “If you build it, they will come.” Is not a strategy. Even during the pandemic shutdown, your customers were shopping everywhere, they were not waiting for you to get your e-commerce self together.

To be successful, you must define what you want to be successful at. Do you want to drive traffic to your brick and mortar store? Do you want to drive traffic to your classes (online or in-person), do you want to sell your one-of-a-kind items? Are you

wanting to keep your readers busy? What do you want your online or e-commerce to do for you?

My phone conversation with a friend in May, who moved her resale boutique in February to a space triple the size, was a little heartbreaking and hopeful. She was open for three weeks before she had to shut down. After a month of no business, she went back to her first marketing technique and posted pictures of items for sale on social media. There were styled one-of-a-kind outfits that were drool worthy and totally affordable. It was heartbreaking to hear of the full showroom of summer dresses that were laying fallow and it was hopeful to hear about her daily sales goals being met by selling items via social media.

Another retailer in California started doing 30-min Facebook live posts to promote the crystals that were hard to sell online. As they generated funds from these live posts, they streamlined their products to a manageable website. They were going to go deep with a few key items and selling off the rest. A new specialist in their industry.

A Canadian retailer listed all her products online and tied it to her point of sale. Everything she buys goes online and she is a one-stop shop. It has taken a lot of time, but she is in it for the long haul and is treating this as two business models with two crews. Next step is marketing and getting noticed.

A local designer who made their money at fairs and conventions teamed up with an online retailer and took their products to Amazon. Five billion people now see their products and they are almost back to regular income levels from Amazon alone. There are many ways to create e-commerce in your business, deciding what you want out of this sales avenue helps you drill down to the options that fit you. The next questions you must ask yourself are, “What do I want to get out of my website?” and “Am I able and willing to put the effort and investment in to get there?”

Your resources (time and money) and your ecommerce vision must match for your website to get off the ground. Keep the answers to these questions top-of-mind as you plan and build your website. In 2019, Coventry Creations launched a redesign of our site. It was super fancy with lots of style and options,

| 14 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 15 |
ABOUT THE AUTHOR: JACKI SMITH is the founder, witch and enchantress at Coventry Creations. Jacki’s bestselling Blessed Herbal Candles started the intentional candle industry almost 30 years ago. Check out her brand of magic in Coventry Magic with Herbs, Oils and Candles, or visit her website www.coventrycreations.com.

Award for Iconic Product

6 0 cards 3.75” x 5” with guidebook

SoulCards 1 9 78-0-9645623-0-1 SoulCards 2 9 78-0-9645623-5-6 $24.95 e ach

and it crashed our sales. Four weeks of no sales at all and we restored our old site. Sales popped right back up and we realized that we lost sight of what we wanted our e-commerce to do for us – make sales.

| What Do You Want to Sell?

| Can You Build the Site Yourself?

If you are not comfortable with technology, too busy, don’t want to learn anything new, or are impatient, do not try to tackle a website on your own.

If you cannot master emails, do not attempt this. If you have never heard of HubSpot, you may quickly get confused by the new options out there. If the above does not apply to you, got for it! There are several excellent options that will sync with your POS or that are easy to build yourself. Shopify, Wix, SquareSpace, HostGator, and GoDaddy are well- known for their point, click and drag ease of building a website.

Announcing a new deck! 20 years in the making from Deborah Koff-Chapin Portals of Presence

Faces drawn from the Subtle Realms

Enter a deeper relationship with yourself and the world via the language of the human face. The images in this deck were selected from Touch Drawings Deborah created in the presence of ancient trees, mountains, standing stones, temples, cathedrals, and human wisdom carriers from many lineages. Each face radiates its unique being along with a universal presence. Think of them as friends, allies, beloveds, or guests from unfamiliar realms. Gaze deeply and explore your own relationship with these beings. There are no titles or written meanings for each card. This supports you to bypass preconceptions and cultivate direct experience. The guidebook offers approaches to spark creative imagination. It includes a code to download a guided audio with original music to hold sacred space for your process. Portals of Presence can be combined with SoulCards 1 & 2, each deck bringing a new dimension to the other.

7 2 cards, 4.5” x 6” with guidebook & audio download ISBN 978-0-9964634-3-0 $26.95

Not all products are created equal. Not all products sell well online or have the return on investment you need to justify their sale. For instance, our company does not sell individual votives online as it would cost more to ship one votive than what it sells for. Mixing your own bag of incense sticks or selling a one-dollar sticker does not translate well into e-commerce. Is the item easily breakable? Will it melt in transit? There are items that need extra packing material and special handling. Are you ready for that increase in labor and material needed for that specialty item and did you factor those costs into your sales price? What you sell online is a cross between price point, profit, ease of packing, and cost of shipping. Scan your inventory and start with the easiest, most profitable items. Are they unique to you? Are they competitive in pricing online? Then ask yourself, “What products do I really want to invest and focus my marketing efforts on?” Look at this choice as part of your business branding. If you are known for your one-of-a-kind pieces but put together a site of mass market items, you are breaking your brand.

If you don’t want a whole website, Instagram and Facebook have stores you can set up right in your social media and there is Facebook Marketplace rabbit hole that is trending. Etsy, eBay, Amazon, Jet, Walmart, and Sears are destination sites where you can create your own store within their site and sell to their entire mass market. These may be easier places to start posting products and testing your e-commerce savvy without committing to your own ecommerce site. However, before you take on this challenge ask yourself, “How much time do I have to dedicate to building a website or listing products?” Even the simplest of site or listings will take a minimum of 40 hours to research, learn, master, and execute. A full-blown website is easily a 100-hour job. Building a website after hours may mean it never gets launched. Part of your website cost will be paying the staff that will take on your normal duties while you focus on this. If you are known for your one-of-a-kind pieces but put together a site of mass market items, you are breaking your brand.

| 16 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 17 |
D s t r i b u t e d b y N e w L e a f a n d U S G a m e s a n d a v a i l a b l e t h r o u g h a l l m a j o r w h o e s a l e r s On its 25th Anniversary SoulCards received the COVR Visionary
Portals of Presence Order now for March 1 release !
IMAGE: PRESSFOTO

| Stepping into E-Commerce

Building your own site or hiring a freelance designer still requires some basics that you need to know, such as: hosting services, content management systems, digital certificates, shopping carts, shipping options, and more.

Hosting Services. Shopify, Wix, SquareSpace, Network Solutions, etc. Your website will live on their servers and many of them offer one-stop websites based on their proprietary aps.

Content Management Systems.

WordPress, Joomla, Drupal, and other are options for hosting the content of your site. This includes

front page and/or blog pages. Most platforms have their own hybrid CMS. This is important if you are moving from one platform or developer to another as some are not compatible.

Shopping Carts.

Hosting services like Shopify are driven by their proprietary shopping cart, some hosting services let you choose the shopping cart.

Digital Certificates.

This encrypts your website so people cannot steal your customers’ credit card information. Most full-service hosting services also provide this with an extra fee. Merchant account services will require this as part of their terms of service. The digital certificate gives your site the lock icon showing your customers their data is safe on your site.

Shipping applications. Ship

Station and Pirate Ship are separate applications outside of your website that can import your orders and simplify the postage buying and shipping process.

There are dozens of articles online that rate the different website service sites. Spend time googling and reading your options before you talk to a professional website builder. If you are speaking the same language, you are more likely to get what you want from them.

| Finding a Pro What to Look For

As tempting as it is to go with the less expensive options of your neighbor’s cousin that likes to build things online or your nephew that is just getting into the website developer business, understand it will probably cost you sales in the future.

| 18 RETAILING INSIGHT January-February 2021
IMAGE: SNOWING

You need someone who knows how to make a website that people will go to and buy things and someone who will be there when the site goes down. Prices will vary depending on the reputation, expertise, workload, and guarantee of the designer. If this is your first time building a website, go for something simple and easy to navigate. Add more polish later. The most successful e-commerce sites sell product on their front page. People generally only click twice to get to a product or the range or products they want to look at. Take a tip from the major retail sites, from Amazon to Zappos, shopping is the most important thing on their front page. Impress your shoppers with the product, not the website design.

Show the developer the favorite sites that you personally buy from and what you like about them. Listen to what the developer is recommending. Did they incorporate your business ideals and needs in their presentation? Make sure your contract has deadlines and expectations that are tied in with payments. Pay as you go with the final payment due once the site is live and functioning. As you are looking for a professional, ask yourself these questions: “Does this firm represent similar values as my business?” “What other sites have they done and are they successful?” “Do they specialize in e-commerce?” “Did they actually listen to me and come up with a concept that reflects my business?” “Does this meet my needs and ideals that I listed earlier?” “Can they help me market this site?”

| Prepping Your Business for E-Commerce

Before you start building your business site, be sure you know if e-commerce works with your internal business processes. Are you ready to market and advertise your new site? Will your staff be able to handle the new needs of shipping and answering web related questions? Below is a list of new needs a website will bring to you:

Product Pictures. Where will you source the images? Will you download them from your vendors or take the pictures yourself? Not all vendors have useable pictures.

Product Descriptions & Codes.

After the image, the product description is what will sell the product. You may find yourself writing lots of copy for your website.

Shipping Options. How are you going to ship your orders? What carrier? How are you going to package them? Downloading the orders is quick, packing them can take all day. Set up your USPS, UPS, or FEDEX accounts and see what training and support they offer. From boxes to packing materials, to shipping tape, you have a new stack of supplies to purchase.

Work Area. If your site is successful, you will need a dedicated area to ship your orders. Plan your space ahead of time.

Staff Training. This will be a new daily process for your staff. Document, train and have the contact information for customer questions they cannot answer.

Setting up e-commerce can be as demanding as opening a new business. This is all quite different than running a brick-and-mortar business and can create a new stream of income that happens while you are sleeping. Before you jump into the deep end with an e-commerce site think about your lifestyle and how much time and energy you want to invest. Starting on mass market sites like Amazon, Bonanza, Sears, eBay, or Etsy may be the testing ground for online sales. Ask your colleagues and watch how other stores are entering the e-commerce world, watch for what excites and inspires you and do that. No matter what you chose, create an advertising and marketing budget. If no one knows you have a site, they are not going to shop there. •

| 20 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 21 |
TWO
NEW
FROM
BODY, SPIRIT! LET YOUR SPIRIT TAKE FLIGHT The Shadowland Tarot 978-0-7643-5903-3 | $39.99
INSPIRING
DECKS
REDFEATHER MIND,

INTERVIEW

Hear with Evelyn Mulders

EVELYN MULDERS IS THE FOUNDER of the Kinesiology College of Canada, a senior faculty member for the International College of Professional Kinesiology Practice, owner and operator of Holistic Tapestries Natural Care Center for more than 20 years, and a book author.

Through her work with clients at her center, Evelyn discovered that incorporating vibrational remedies into their therapy helped them to heal more quickly. She explored ways to incorporate sound into a consumable medium and through that work, she was able to program water with sound. But once she accomplished that, she realized people didn’t understand what she had done. So she documented her methods, including formulations, and wrote The Essence of Sound. She included her knowledge of herbs, flower essence and aromatherapy in the book

as well since they complement the benefits of sound healing. The work has resulted in somewhat of an encyclopedia for energy healers.

Retailing Insight: Can you tell readers a little bit about what they will find in your book?

Evelyn Mulders: The Essence of Sound was solely created for anyone to sort through what’s going on in their body and what they could choose to help them on a vibrational level using sound. For example, if you were suffering from a stomachache, you could look to see what chakra, or meridian the body was pointing to and then find the answers to help.

The focus is on sound, however the book walks you through the meridians, the chakras and the auric field. The thinking when I wrote the book was to take the reader through three dimensions – and we know we’re in three dimensions because our bodies have three directions – up and down, front and back, side to side. That’s who we are on a three-dimensional plane. The meridians support the body by running up and down, the chakras are in the front and back, and the auric fields surround

January-February 2021 RETAILING INSIGHT 23 |
ABOUT THE AUTHOR: SEAN RUCK is an editor and writer. He lives in Vermont with his wife and three children. When he finds spare time, he typically digs into environmental concerns and causes. CHOCOLATE IS A YES INFUSED WITH FLOWER ESSENCES ORGANIC VEGAN PALEO NO GMOS weiofchocolatewholesale.com • orders@weiofchocolate.com • 602-753-3216 • No Minimums! Delight your customers with satisfying flavors from Creamy to Super Dark, Peppermint & Himalayan Salt chocolate + new Special Edition flavors. Flower essences help thousands of people feel more peace & less irritation, sleep more soundly and experience their own inner wisdom. FLOWER ELIXIRS, AROMATIC MISTS, NATURAL PERFUMES & BATH SALTS. LOT USW EI 844-WEI-COOL hello@lotuswei.com lotuswei.com/wholesale BE A FORCE FOR

us for the side to side. It was a different approach because typically, if you were looking at healing, you’d delve deep into Chinese medicine theory and understand meridians and five-element theory. Or you would quickly go into the ayurvedic to understand the chakras and the auric field system. What’s special about The Essence of Sound is that it takes those three modalities and offers readers the information to support themselves on those three levels.

RI: What level of familiarity does a reader need to benefit from the book?

EM: I would say entry level. The world has changed so much since I initially presented this work. It was originally something for energy medicine colleagues, but what I’m noticing in the last five years is that the veil has lifted, so to speak. People are seeking

information and this book is a nice overall view that includes so many modalities that might otherwise take weeks of reading. But here, they’re touched upon and you can take it further to a deeper knowledge book on a particular modality if one really resonates.

RI: What inspired you to focus on sound energy and healing?

EM: I was studying herbology with a woman, not in the classroom, but in the woods here in Canada. I’m left-brained, my background is as an engineer technologist. For me to go into this garden where I was told to just feel it, it was a huge brain shift for me from a logical thinker to a feeler. As time went on, she brought in what she called a sound healer. The woman played these crystal bowls and I felt like every cell in my body had shifted and just sang. I wasn’t sick, but I felt I had changed. The next morning, I said I felt so great that I wanted to bottle it for my clinic. I wanted people to walk away from my clinic to have the same feeling I had from that sound bath. I asked if you could infuse sound into matter and she told me she didn’t know – it was my job to figure it out! So after a few years of experimenting with sound in a bottle, I discovered how to program water with sound.

RI: Is there any musical piece you’ve come across that you feel aligns people and their energy?

EM: I’ll see if I can do it . . . (sings The Sound of Music). Now, the other example is the Do-Re-Mi song. If you went through that whole piece, you are balancing every single one of your chakras.

RI: How does sound healing tie into your work at the Kinesiology College? What’s the hierarchy? Where does it sit in comparison to herbology or other methods of healing?

EM: What hooked me into kinesiology are what we call “finger modes.” We do an assessment of the body and then we ask what it needs. But instead of asking verbally, we use finger modes. Each one of these fingers delineates a system, a circuit if you will, in the body. Does the body need something electrically? Emotionally? Spiritually? Does it need some

kind of personal ecology (herbs and supplements)? Does it need something structurally?

Sound healing fits in because it can provide something emotionally or spiritually. Sound is what the universe started with, it’s the key to the miracle of life.

RI: With pressure points, let’s say in the foot –different spots correspond to different systems in the body. Is there a parallel example with sound? Are there notes that would be aligned to different organs in the body?

EM: It depends on what system you want to look at. With the meridians for example, if you had stomach issues, likely it’s the earth element with the stomach and the spleen meridian. In The Essence of Sound, you’d go through the earth section to see what would support you there. If you’re looking at the chakra, it would be the solar plexus because that’s the area of location of your imbalance with a stomachache. In that section, you would have choices of what would support you and

When I created the chakra essences with the seven whole notes in the water, I was intuited to add to that master formula with sound of the gemstones related to the chakra, the sacred geometry, the ancient symbols, the positive words that were associated with that, and aroma therapy. It took me almost four years to figure out why I needed to include all those vibrations instead of just sound, the whole note, by itself. The chakra wanted the combination. In that combination everything becomes more powerful because you have the seven vibrations that feed the seven senses. So having all seven vibrations in one bottle offered the body the opportunity to take the vibration it needed. The body has the vibration, if it’s missing something though, it will grab it. If it doesn’t need it, it doesn’t take it. As a healing practitioner, it was a neat place to be because you could never get it wrong. You could offer the body what it needed and it would take it in with its own wisdom.

| 24 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 25 |
IT’S ALL IN THE CARDS Popular Decks from NEW LEAF DISTRIBUTING COMPANY is your source for: Yoga & Meditation Accessores • Candles, Incense & Oils • Inspirational Card Decks • Electronic Media • Aromatherapy • Books in all of these subjects and more! CONTACT US TODAY! • NewLeafDist.com Office PH: 770.948.7845 • Office FAX: 770.944.2313 • Toll-Free PH: 800.326.2665 • Toll-Free FAX: 800.326.1066 THE ORIGINAL ANGEL CARDS ISBN: 9780934245524 • $11.95 Also Available: The Original Angel Cards Book and Original Angel Cards Set BLESSING CARDS ISBN: 9780965903288 • $12.95 CRYSTAL DEVA CARDS ISBN: 9780965298001 • $29.95 IMAGE COURTESY: EVELYN MULDERS

an explanation of why you’re having those problems – too much worry, or angst, or doing too much for everybody else. In the chakra section, the areas related to that are will, self-esteem, individualism, and it goes through the seven senses – the color yellow, the note E, the gemstones related to that chakra, the aromatherapy related to it, the flower essences, the herb essences, the essential oils.

RI: With the outside world getting louder and more invasive seemingly on a daily basis, is it more difficult today for people to tune into healing sounds and nature?

EM: Personally, I like the quiet. At home, I don’t have background noise like you might hear when visiting someone else’s home. But everyone has their own thing. Some people like listening to country rock all day, some like opera. I don’t know if I have a comment on that. I think it’s personal.

RI: What kind of starting points would you recommend for someone looking to explore sound healing? Obviously you have your book, but is there something like checking out a singing bowl to see how that makes you feel or like your experience with the crystal bowls? Do people walk into a store and try things and see if something aligns?

EM: When you go to the metaphysical store for the first time and you start playing the bowl, you’ll see some people will grimace because it’s not what they’re expecting, they’re not used to it. For me, there’s a steel instrument

that you kind of bong with your hand and I don’t find it soothing at all. So I think to answer your question, it’s another place where it’s personal.

But here’s what I do know –your own sound is probably the most important sound in the world for you. Your name is the most important sound. When someone says your name and they say it correctly, it sends a vibration to every cell in your body. My parents are Dutch and they gave me a Dutch name, but in English it comes out very different. You pronounce it “evel-lin,” but my cousins call me “eh-v ə -LEEN.” Can you feel the difference in those two sounds? When I go to Holland and visit my cousins, I just feel like a little baby tucked into a cradle because I’m “eh-v ə -LEEN.” It’s soft and loving and nurtures my heart. “Evel-lin” doesn’t hardly do that for me. Where I’m going with this is that you need to listen to your heart. Try humming. Try doing the Julie Andrews song and listen to where those sounds come in.

RI: Years back, I discovered if I had a tension headache, I could hum low in my chest, bring it up to head voice and back down and it would usually alleviate the pain. Is that something in line with what you’re explaining?

EM: I’d love for you to include your experience with that because that I think is the true essence of sound healing, your own experience and the fact that we can do it ourselves is wonderful! There’s this one piece, I’m not sure if I can do it, but it’s all the “C” sounds of the

chakra and it’s reminiscent of the digeridoo. How it came out of my mouth one day, I have no idea. At the time, it definitely frightened my son! “Mom! What are you doing?”

When I teach the classes on the energy medicine, everyone’s nervous and giggling when they’re trying to do it, but if you get a chance to do it, it moves the energy. And like you with your humming, it takes all the stress out.

RI: And you have a card deck coming out?

My biggest hope now is to deliver several tools for people to empower themselves in their own homes to help balance their meridians and chakras. •

EM: When the whole journey started, I wrote a book called Western Herbs for Eastern Meridians and Five Element Theory That was the predecessor to The Essence of Sound. That’s where I organized the herbs to fit into the meridian system. Back in the day, if you wanted to use the herbs as the balancing modality, you’d have to study traditional Chinese medicine. I did, but not for long. I got irritated because I thought about all the herbs I was growing in my backyard and questioned why I couldn’t use the herbs I grow. So I took all the Chinese herbs out of my clinic. The next day, I came in and put herbs that I grew on the shelves where the Chinese herbs were and the whole vibration of the space just changed. Then I knew I was onto something. I began organizing for my reference, what herbs grow in our area that fit into the meridian system. I developed a chart – fire, earth, metal, water, wood, and organized the herbs how I saw fit. Then I presented it at the international conference. They endorsed my work and asked where the book was. It took many years, but I worked on it. I thought I was done, but realized the plants had to have their say, had to have the chance to connect. So I worked on it another two years until everything felt right. To get it aligned with The Essence of Sound, it’s been renamed The Essence of Herbs It’s offered as an eBook. From that, there’s a card deck that’s just been developed called Whispering Herbs Healing Cards

| 26 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 27 |
New from
9780738766706 $17.99 9780738764771 $19.99 9780738762906 $19.99 9780738763798 $16.99 9780738762685 $15.99 9780738766997 $26.99 Publishing for the Body, Mind, Spirit Since 1901 1-800-THE-MOON • www.Llewellyn.com
LLEWELLYN
The Essence of
by
ASIN: B084Z2NCBG Published by Satiama Publishing www.satiamapublishing.com
Sound
Evelyn Mulders

FEATURES

Traditional Shopping Experience

THERE IS NO QUESTION that the global pandemic has wreaked havoc in the business world within every facet of the supply chain. Retailers had it especially tough, particularly as many were forced into closure for a time based on governmental lockdowns. Unfortunately, the pandemic spelled the end for some retailers. Those who were fortunate enough to survive reopened to several changes: some businesses reduced hours, others had no choice but to lay off staff, and most implemented safety protocols, such as plexiglass, mask requirements for employees and customers, hand sanitizer stations, and limiting the number of customers in the store at any given time.

Though retailers may feel as if they are facing an uncertain future, particularly because stay-athome advisories are being reimplemented as the pandemic surges again in the winter months, the good news is that the traditional, in-person shopping experience is still valued by the majority of

consumers. Although online shopping is certainly convenient, there is very little that replicates the experience of browsing in a store, having interactions with people, of engaging all the senses, marveling at creative displays, and the joy of finding just the right item on a shelf in a cute little shop. Even in an increasingly uncertain world, brick and mortar shops are here to stay because they offer shoppers something that they cannot get online: a personalized experience.

| One-of-aKind Items

You can search the internet for hours, but there is no substitute for wandering through a store, gazing at appealing merchandise, and stumbling upon a gem in a charming gift shop replete with treasures from around the neighborhood or world.

Beth Rich Brown owns Mix It Up, a 2,700-squarefoot store located in Coeur d’Alene, Idaho. Brown feels fortunate to live in a tourist town that is busy three seasons out of the year, and her prime location in the heart of the main shopping district of town is a boon. Brown carries accessories, jewelry, pillows, local art, and has a wedding section and a kids’ section and much more. The way to keep customers coming in to the store is by consistently offering quality, unique merchandise that is more

difficult to find online or in a chain store. Brown said the key is to “…think outside the box with regard to your merchandise. You want to be unique. I shop the world over to make sure when you’re in our store, you’re finding things you’re not finding in a traditional store,” she said.

Gather is a 3,200-square-foot, two-story boutique in Sewickley, an upscale community outside of Pittsburgh. The home décor gift store is located in the center of Sewickley’s charming shopping village. “At any one time I might have 20+ local artisans represented as well as handmade goods from around the country. We also do carry national brands, but we try and stick to unique items, gifts and home décor you won’t find in a big box store or Amazon,” said owner, Denise Shirley.

| Customer Relationships

Customer service is something that cannot be replicated when making an online purchase. Sure, a customer service representative can help you over the phone or via email if you have an issue with an item, but nothing beats that in-person, whereeverybody-knows-your-name feeling.

Coeur d’Alene is a resort town, and while Mix It Up is well known by locals and regular vacationers, it is also a delightful discovery for those visiting the area for the first time.

Even though the store closed for five weeks at the outset of the pandemic last spring, Brown kept in touch with her customers. “We know our customers by name. I have a very, very loyal local customer base that we cherish and treat really well, and they support us all year long, which is just wonderful,” said Brown.

It’s the extra touches that go a long way. For example, Brown provides complimentary gift wrap and places custom orders for customers when requested. She’s also planning on implementing a rewards/frequent shopper system.

| 28 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 29 |
ABOUT THE AUTHOR: HILARY DANINHIRSCH is a freelance writer based in Pittsburgh. She has written features and business profiles for dozens of trade and lifestyle publications. Hilary can be reached at https://hilarydaninhirsch.journoportfolio.com.

Shirley and her staff at Gather, have a policy to greet and personally welcome every customer that walks in the door, in keeping with her philosophy that you have to know who your customer is. “You have to remember details about your customer. You have to remember what candle scent they like. The size sweater their college-age daughter wears. You have to be an extension of your home. When someone comes into your store, they have to be getting an experience that they aren’t going to find in the mall. They have to feel welcome and recognized and acknowledged. It all comes down

to connection and relationships,” she said.

Shirley also went the extra mile for her customers while her store was closed for sixty days this past spring, offering curbside pickup and free delivery within the zip code. In the days leading up to Christmas, she also offered a private shopping experience option for customers who wanted to come in to the store without any other customers around. Another edge that smaller retailers have over both big box and online retailers is the ability to host in-person customer events, which is a good way to demonstrate gratitude to customers.

In a pre-Covid time, Jessica (Bud) Neiswender, co-owner of Inspirit Crystals, was also able to draw people to the store with a daily, in-person tarot reader, but she is unable to do that presently because space is too small. She did switch to a Skype and Zoom format, but sales are down for that as the group experience is what really sells it. “We’re currently working to set up a new scheduling online software, which will make it a lot easier for people to book an appointment.”

Inspirit Crystals is based in Northampton, Massachusetts, an old mill town with an oldfashioned main street. The store, which is packed floor to ceiling with about 2,700 items, carries a large variety of sage and incense, though the store’s main component is hundreds of varieties of crystals. Neiswender said that the store also carries books, tarot decks, and statuary from many faiths around the world.

Inspirit Crystals was closed for four and a half months. Even when the governor lifted restrictions,

| 30 RETAILING INSIGHT January-February 2021
Gather is a 3,200-square-foot, two-story boutique in Sewickley, an upscale community outside of Pittsburgh.

the store was behind because of backorders on merchandise and a long wait for plexiglass shields. They’ve also had a huge reduction in hours, staff, and they are only allowing six customers in at a time. “It is a very different experience for people, but we’ve still seen a great response from customers,” Neiswender said, adding that many of them reached out via email and letters to show their support.

| Balancing E-Commerce

Some retailers began to offer or ramp up e-commerce options while their own stores were closed. At the beginning of 2020, Brown switched to using Shopify. “The beauty of Shopify is that once you have your images and inventory in their system it actually allows you to ‘build’ your online shopping website right from the Shopify platform. There is no need to know how to design a website and/ or hire someone to do it. We had the in-store system in place in January and then when we got shut down, we had the time to do some fine tuning and get the storefront online,” she said. Still, the majority of sales are inperson. In fact, Brown said that despite the pandemic, she is on track to supersede the 2020 sales goal that she set before the pandemic by more than 20 percent.

as a local brick and mortar shop in the heart of a village. “That’s not why people come to us. They come to us for the personal attention and the connection we have with them,” she said.

Still, e-commerce will appeal to a segment of the population. “I think there are customers for whom the in-person attention, knowing about them, knowing what they like and what they don’t like matters, and then there’s a contingency of shoppers who are looking for a deal and looking for convenience and for them, it’s a little less important,” said Shirley. “As store owner, it is imperative that you create a shopping experience that is memorable and targeted, and that the customer is going to desire that over the convenience of sitting on their couch and pushing a button.”

While e-commerce may have an edge over in-person shopping because of the click-of-a-button convenience, it cannot compete with the satisfaction and fun of a day out with friends, drifting in and out of stores. Shirley said that many people in Sewickley

make a day out of shopping, combining it with lunch at one of the village’s many eateries.

Marilyn Park owns Zazu Gifts in Ashburn, Virginia and sells a little bit of everything in her 2,500-square-foot store. Before Covid, she had a website presence but did not have e-commerce, though it had been on her ‘to do’ list. “Once Covid came, we put it on the fast track to get it up and running within a few weeks. It definitely was instrumental when we were in the beginning stages of the pandemic. We had a number of customers who would purchase online and do curbside pickup, or we would deliver or ship to them. Once we opened our doors back up, our e-commerce has continued to grow and we still have customers who will order online and come in to pick up their order. We are continuing to ship locally and nationwide,” she said, adding that the website is still a work in progress, and she is continually refining it and adding products to it regularly.

Park feels that retailers can embrace an ecommerce platform as part of their business without

great job of selecting them for people, but it’s not the same,” said Neiswender.

Inspirit Crystals maintains a webstore created a few years ago, but it has not been the majority of how they do business. “Our online sales are nothing compared to the sales we do in person. Because a lot of people are coming in for crystals, they really like to select them themselves, hold them, spend time with them. We do sell crystals online and do a

“We always had an online shop, but it was never extensive. We did update it and actually completely changed the website after the pandemic. Since then, we had a photographer come in to take product photos, and our goal was by Thanksgiving to have close to 50-100 items online,” said Shirley.

Shirley said that while she has seen an uptick in her e-commerce sales, her store is viewed mainly

| 32 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 33 |
Mix It Up is a 2,700-square-foot store located in Coeur d’Alene, Idaho.
NEW BOOKS to Enrich the Mind, Body, and Spirit Dragon Wisdom 43-Card Oracle Deck and Book $19.99 • Boxed set ISBN 978-1-64411-108-6 Available now from Simon & Schuster and Wholesalers Nationwide Crystal Oversoul Cards 66 Healing Cards and Book $30.00 • Boxed set ISBN 978-1-64411-176-5 Astrology for Mystics Exploring the Occult Depths of the Water Houses in Your Natal Chart $16.99 • Paperback ISBN 978-1-64411-051-5 InnerTraditions.com 800-246-8648 •

who have moved away and still love to shop at Zazu, and it’s enabled them to do that even though they are not close by. It also has allowed our local customers a way to browse,” she said. However, she said that customers expressed that they were very happy to be back shopping in person once the restrictions eased.

| 2021 Goals

Though the pandemic will still be with us into 2021, hope for a return to normalcy is on the horizon. Until that time is here, there are a few things that retailers can do in order to stay competitive. Brown suggests making use of social media to the fullest extent possible. “Facebook and Instagram are free. We’re all struggling to make ends meet; you

need to have your customers following you on those social media platforms, and you need to communicate with them and let them know what you have in the store,” she said.

Brown also said she is lucky to live in a town with a Chamber of Commerce that makes sure Coeur d’Alene is on the map. She also belongs to an arts and cultural alliance. The main message is to connect. “If there is an event you can participate in, participate. Get out there. Let people know that you’re there. Do what you need to do to be able to touch people as often as you can,” she said.

Neiswender believes the brick-and-mortar shopping experience is alive and well, particularly for a niche store like hers. For one thing, it is a full experience that engages the senses. “The store smells wonderful and is visually amazing, packed with unexpected things you didn’t know you needed. A little store like ours really draws people who are excited to come with kids, or girlfriends or someone getting alone time to shop,” she said.

Plus, it is supported by other businesses and restaurants in town, where an ecosystem of sorts is created. “You can spend a whole afternoon or weekend in my town and enjoy every bit of it. We survive not only by our own strengths, but we survive by having the support of other people around us,” said Neiswender. She advised connecting with other businesses in town to give customers more than one reason to come out shopping. “Have a cup of coffee coupon with a shopping coupon or some other little business in town, like a yoga studio or music store, to create a dual experience.”

Because of the isolation of 2020, people are craving human contact and interaction, and brick and mortar stores can provide that. Shirley said, “You don’t find that in the mall, and you don’t find that on Amazon. I think that locally-owned independent shops right now have a window of opportunity, if they can ride out the pandemic, to grab back the customer for whom convenience was the overriding factor and once again convince them that the special, unique experience you get at a locally-owned shop is a better experience.” •

| 34 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 35 |
pms 683 maroon pms 581 green
IMAGE: JAKUB KAPUSNAK

FEATURES

The Modern Witch

WITCH? PLEASE!

Meeting the Modern Witch

UNLESS YOU’VE BEEN HIDING under an upturned cauldron somewhere, you might have noticed that witches are having a moment! A huge moment! A “you-can’t-buy-this-kind-of-positivepublicity” kind of moment that started a few years ago and doesn’t show any sign of letting up. As a woman who has identified as a witch since the ‘80s, I’ve seen witchcraft go from something that was hidden, feared, woefully misunderstood, and not even legally recognized as a religion, to become one of the fastest growing spiritual movements in the U.S. In fact, researchers estimate that there are 1.5 million Americans that identify as either Pagan or Wiccan, a number that surpasses the number of Presbyterians in this country. The occult isn’t so occult anymore.

While some folks complain about the “commodification” of witchcraft, I see witchcraft going mainstream as a positive. It’s an antidote to the anxiety of the past that kept many of my witchy siblings (witchlings?) in the broom closet, fearful that their beliefs would cause them to lose their jobs, have their children taken away, be classified as mentally ill, or be terrorized or even physically attacked. While we aren’t yet at the stage where witches everywhere feel completely safe, the direction that we are moving gives me a heart full of hope and happy feelings of love and support to all the new witches coming into the fold.

|

We Have Always Been Here

The fact is that, while witchcraft feels very of-themoment, it’s actually been around for millennia. If the definition of a witch is someone who casts spells, then witches pre-date all the major religions of the world and even written history itself. People have been using incantations, creating potions to harm or heal, and telling fortunes since ancient times and the people who practiced these arts were seen as assets to the community. In fact, in many cultures around the world, magic practitioners have continued to pass on their traditions and teach their practices uninterrupted, however, that wasn’t the case for European witchcraft.

Although people have been practicing witchcraft forever, it wasn’t until the Middle Ages in England that the word “witch” was first recorded and European people began to see witches as dangerous. After all, if you’re trying to control a population, you want to maintain a hierarchical structure. Allowing independent outliers to have power just won’t do. And so, witchcraft became a threat to the established order that needed to be put down.

Women, and some men, were suspected of being witches and became targets of terrorism.

For 300 years, from about 1450-1750, in Western Europe and the British colonies here in the states, anywhere from 40,000 to 100,000 people, mostly women, were executed for the crime of being witches in a mass hysteria called “The Burning Times.” Virtually all women were seen as a potential threat. Women who were herbalists, healers, and midwives were definitely suspect.

Women who were too intelligent, not intelligent enough, too powerful, or not powerful at all, too beautiful, or not appealing, could be seen as questionable. Women who were disenfranchised, mentally ill, or too rebellious were accused of witchcraft too. Let’s not forget that even Saint Joan of Arc, a fervent Christian, was burned at the stake for being a witch simply for the fact that she wore men’s clothing.

Women, and some men, were suspected of being witches and became targets of terrorism.

This centuries-long patriarchal terrorism was enough to relegate witchcraft, spell casting, and feminine power to the fringes of society where it remained hidden and “occult” until the 20th century.

|

20th Century Witches

As magic went underground, the old folk magic continued to be practiced, often dressed in a thin veneer of the dominant religion or cloaked as cultural activities (these activities were definitely not spiritual. Nope. No way. Uh-uh.) However, buoyed by the expansion of 19th century Spiritualism and new religions like Theosophy, as well as esoteric orders such as The Hermetic Order of the Golden Dawn, the Ordo Templi Orientis, and the Rosicrucians as well as secret societies such as

January-February 2021 RETAILING INSIGHT 37 | | 36 RETAILING INSIGHT January-February 2021
ABOUT THE AUTHOR: MADAME PAMITA is a Tarot reader, spellcaster, teacher, author, and a maker of magic, music, and mischief. She is the host of a popular YouTube Channel, also the host of the Magic and the Law of Attraction podcast, and is the author of The Book of Candle Magic published by Llewellyn and also Madame Pamita’s Magical Tarot published by Weiser Books. She is also the proprietress of the online spiritual apothecary, the Parlour of Wonders and lives in Santa Monica, California.

the Freemasons, intrigue in witches and witchcraft began to bubble like a delicious witches’ brew.

In the middle of the 20th century, an Englishman named Gerald Gardner developed a new form of the “old religion” that he called Wicca, with its adherents being called “witches.” His choice in calling his religion Wicca, was not happenstance. The word “witch” comes from the Old English word “wicce” (originally pronounced “WITCH-ay”) and is the root of the name of his religion “Wicca” (pronounced “WICK-uh”). These words are believed to stem from “to know” or “to shape,” and it is often pointed out that knowing the workings of the spiritual realm and shaping reality to your desire are the basics of witchcraft. Although not all witches follow Wicca, Gardner’s melange of Freemasonry, Rosicrucianism, and ceremonial magic has influenced much of what we consider witchcraft today.

While Gardner and others were reimagining witchcraft, another related set of religions were rising up from the utopian mystical counter-cultures of the 19th century. In the 1960s and ‘70s, wider

The Technology of Intention

KIM STANWOOD TERRANOVA

“Kim has a direct hot line to Spirit. Every time sit with her learn something about myself.” — KENNY LOGGINS TRADE PAPERBACK 200PG $16.95 US

freedom of religious beliefs and back-to-the-land movements fed into interest in more earth-based and nature-connected religions of the past. These reconstructed or reimagined polytheistic naturebased religions began to identify as Neopagan or Modern Pagan with many of the adherents practicing magic and identifying as witches.

So what is a modern witch? A witch is a person (female, male or non-binary) who practices magic, whether as part of a formal religion or not. While Wicca and Neopaganism have witchcraft and magical practices at their center, not all witches today are Wiccans or Neopagans. Witches can be of any religion or even no religion at all. Witchcraft, at its heart, is the practice of magic – a practice that can be incorporated into any religion that doesn’t outright forbid it. In fact, I like to say that we all practice magic whether we identify as witches or not. Anytime you throw a coin in a fountain, walk around a ladder to avoid bad luck, say a prayer to a deity to ask for a favor, or speak an affirmation, you are doing a spell.

DeVorss Publications

The Diary of a Mindful Dog BOB LUCKIN

Playful and sometimes comical comments of a dog who not only has a nose close to the ground, but also possesses a simple heart that clearly expresses the joys of life. TOPICS INCLUDE: I STAND BESIDE YOU, THE DOG PARK, and much more. POCKET PAPERBACK 104PG $9.95 US

An Elegant Mind’s Handbook PAULA TOZER

Let author Paula Tozer help you connect with your inner elegance . “the natural expression of prosperity, alive within your soul, unfiltered by your mind, waiting to be re-discovered.”

TRADE PAPERBACK 284PG $16.95

Metaphysical and Spiritual Books Since 1929

800-843-5743 • www.devorss.com • orders@devorss.com

| Which Witch is Which?

Modern day witches are as varied as music fans. Just as one music fan might love rap and another adore pop music, the umbrella title of “witch” is used to describe anyone from a person who reads their horoscope and casually places crystals on their nightstand, to an initiated thirddegree high priestess. The title of “witch” is not one-size-fits-all. Not all witches are the same or practice the same, so understanding the different practices is helpful for understanding which witch is which. What makes a person a witch is that they call themselves a witch. And for those who call themselves witches, there are so many delightfully different witchy paths to choose from.

|

Hereditary Witch

A hereditary witch comes from a family where magic was practiced and traditions were taught from parent or grandparent to child. Hereditary witchcraft almost always comes from folk magic practices that may or may not have been called “witchcraft” outright. Like practices such as AfricanAmerican Hoodoo, Mexican-American curanderismo, Appalachian granny magic, Ukrainian Baba Szeptucha, Italian Stregheria, Romani magic, North Asian shamanism, hereditary witchcraft is something that is passed down from elders to the young. Each family’s practices have their own flavor, rituals, and belief systems, often co-existing side-by-side with other more mainstream religious practices.

| Traditional Witch

A traditional witch is a designation for someone who looks to the “old ways,” using historical context for their witchcraft and practices. They may research and look for documentation of old practices such as seasonal celebrations or folk magic practices that have been documented by historians and ethnographers to recreate or reinterpret these practices. Just as each culture and time period has had ways of doing magic, there are traditional witches who research and find their own path and those who follow initiated paths such as Cochran’s Craft, Sabbatic Craft or the Feri Tradition. Either way, the traditional witch looks to witchcraft sources that pre-date Gardnerian Wicca.

| Solitary Witch

While many witchcraft paths incorporate group rituals or covens, a solitary is a witch of any path or tradition who practices on his, her or their own. This solitary path can be by choice or because she, he, or they haven’t found other witches to work with. Some witchcraft paths such as the green witch or hedge witch paths lend themselves to solitary witchcraft, while witchcraft traditions that require initiation or group rituals are much more challenging to engage with as a solitary. Solitary practitioners often find books and workshops helpful for building their practice and their witchcraft skills.

| 38 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 39 |

| Kitchen Witch

Kitchen witches, or hearth witches, are witches who strive to integrate magic into their daily routine. They look at the mundane aspects of the day that are centered in and around the home, and look for ways to bring magic into them. This mental shift allows them to turn their everyday items into magical tools and their home into their sacred space. Kitchen witch practices include magical cooking, brewing, gardening, and magical and medical herbalism. They see the power of mindfully attending to these daily activities and adding spiritual intentions to these simple acts. Kitchen witches see the magic of decorating and crafting in the home and may make their own ritual tools so that they can imbue them with their energy. Kitchen witch rituals may include homey things like family gatherings, honoring seasonal changes, and blessing the home.

| Hedge Witch

Hedge witches have practices that are closely related to traditional shamanism. In the old days, they would have been the village cunning man or wise woman, living outside of the general community, but providing their neighbors with healing herbs and remedies. They identify closely with the natural world and practice what is known as “hedge jumping,” moving between the familiar and the wild, between this world and the spirit realm. Hedge witches communicate with the natural world of plants and animals, and the world of spirits and the supernatural. Many hedge witches are solitary witches, preferring to learn on their own and not within a coven, and to gain their magical knowledge independently. This makes sense as many of

their practices, such as astral projection, animal communication, and wildcrafting, are best when done alone.

| Ceremonial Witch

Ceremonial witches practice high magic or ritual magic and follow formal magical paths with elaborate and complex rituals. They belong to organizations such as The Hermetic Order of the Golden Dawn, Ordo Templi Orientis, and the Builders of the Adytum, which have initiations, degree ceremonies, and a hierarchy similar to organizations such as the Freemasons. Ceremonial witches may be interested in esoteric magical practices such as astrology, kabbalah, Enochian magic, and sex magic.

| Green Witch

Green witches are highly attuned to the earth and harnessing her energy for magical purposes. Similar to hedge witches and kitchen witches, they may garden and grow their own flowers, trees, herbs, fruits and vegetables for magical purposes. Most green witches also have deep ties to the wild and connect with the land where they live and practice magic with indigenous plants. Green witches primarily use plants for their spell work and are spiritually influenced by nature, the seasons, and the interconnectedness of the natural world.

| Eclectic Witch

Eclectic witches are not tied to one particular path. The eclectic witch find truths in many spiritual paths and pulls from these practices what feels true and right

to them. This intuitive selection of many truths from many sources leads to a highly personalized path. No two eclectic witches have the same set of beliefs; each path is unique to the individual. Some eclectics practice as solitary witches while others gather for ritual with other open-minded souls, but all eclectic witches are self-directed individualists who are unafraid to blaze their own trails.

| Secular Witch

Not every witch worships a god and a goddess. Secular witches are witches who do not worship a deity or deities in their spiritual practice. They see the power of their magic as either coming from within themselves or coming from an impersonal identifiable power such as nature or the

“life force.” Sometimes called atheist witches, secular witches can practice other forms of witchcraft that do not depend on the worship of deities, such as Green Magic or Kitchen Witchery.

This “witch list” is by no means complete and is definitely open for interpretation. Even if you don’t identify as a witch, you might see a little bit of yourself in one of these witchy paths. Throughout history, witches have always been interesting and unique individuals: free-spirited, brave, groundbreaking and empowered. There’s no doubt that we will see more interpretations of witches and witchcraft as this spiritual group grows. Hey, maybe you’ll invent the next new witchy flavor! •

| 40 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 41 |
W W W . R E T A I L I N G I N S I G H T . C O M O N L I N E I S S U E I R E S O U R C E S I N E W W H O L E S A L E R D I R E C T O R Y L s t o f T r a d e S h o w s I P r o d u c t r e v i e w s R e t a b u s n e s s a d v c e I I n d u s t r y u p d a t e s I F R E E a c c e s s t o c a t a o g s s u p p e r s w e b s t e s I E x c u s i v e c o n t e n t , a n d m o r e CONNECT WITH THE LATEST NEWS IN THE RETAIL BUSINESS, PRODUCTS, WHOLESALE DISCOUNTS PROMOTIONS, PRODUCT REVIEWS, SPECIAL RATES AND M O R E F O L L O W U S F O R I N D U S T R Y U P D A T E S A N D P R O D U C T A N N O U N C E M E N T S : B O O K S G I F T W A R E M U S I C S E L L E R S S E R V I C E S ™ GaiasWorld.com | 678-918-8403 • No minimum order • Over 200 products including herbs & resins, chime candles, smudging & clearing supplies, and Pocket Full of Stones • Ask about starter packs and reorder tags Gaia’s World Ceremonial Herbs & Resins Starchamber Presents: The Only Metaphysical Water Refresh your energy depleted water "The energy is pure and beautiful… a rebirthing energy.” - H.R. Paradise CA “The water helped my entire transformation process!” - Rev. L.O. Fort Worth, TX VEW is engineered to return your water to its original high energy state. Only requires one capful per gallon of water. Its uses are only limited by your imagination. WWW.STARCHAMBERPRODUCTS.COM PRODUCTS INTERNATIONAL starchamberproducts@hotmail.com Gift, Garden & Home Winter Tradeshows! Member Fair Trade Federation dZi.com Jan 6 – Jan 12, 2021 Dallas Market Center At Mario & Associates Showroom # TM-1761 at the West Entrance Jan 13 – Jan 17, 2021 America’s Mart Atlanta dZi in Global Design #3-2-1402 Jan 24 – Jan 28, 2021 Las Vegas Market At Gifts of Nature Showroom #C-806 Lotus Dragonfly Birdhouse Rainbow Wrap Décor Mango Hummingbird Ornament Show Specials! Call or visit dZi.com To adverstise, contact: Karen Jonhson sales@retailinginsight.com
ADVERTISEMENT WholesaleMarketplace WholesaleMarketplace ADVERTISEMENT | 44 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 45 | Phone: 800.215.8705 Fax: 800.713.0634 www.kheopsinternational.com Item#27341-27343-27344 +1 (248) 545-8360 COVENTRYWHOLESALE.COM orders@coventrycreations.com orders@TheCrystalGarden.com 1-877-444-5099 • www.TheCrystalGarden.com Clean and Clear in the new year Smudge in Spray Use liquid Smudge in Spray instead of smoky smudge products for clearing. Palo Santo Spray Spray to clear your space and invite protection, peace, and clarity. Sage & Cedar Spray Use this liquid alternative to smudge your space. To adverstise, contact: Karen Jonhson sales@retailinginsight.com To adverstise, contact: Karen Jonhson sales@retailinginsight.com

Wholesaler Directory

THE ANNUAL GUIDE FOR RETAIL BUYERS IN THE CONSCIOUS LIVING SECTOR

A listing with thousands of unique & mindful products from makers and sellers in the USA.

AAAOTE

www.aaote.com

215-249-3934 wholesale@aaote.com

aromatherapy, healing gemstone jewelry, jewelry displays, TZ glass

Abbeywood Records

www.abbeywoodrecords.com

416-441-9578

info@abbeywoodrecords.com

CDs, new age, relaxation, brainwave entrainment, and binaural beats music

Abbott www.abbottnyc.com help @abbottnyc.com fragrances, candles, ecofriendly, sustainable ingredients

Acacia Creations www.acaciacreations.com

717-817-1412 I info@acaciacreations.com jewelry, home décor, accessories, seasonal gifts, handcrafted, ecofriendly, Fair Trade

African Market Baskets

www.africanmarketbaskets.com

800-766-6049

wholesale@africanmarketbaskets.com

river grass baskets, handcrafted, Fair Trade

Akasha’s Treasures www.akashastreasures.com

254-245-8124

herbs, spices, herbal teas, incense, candles, bath care, body care, handcrafted

Ali Lynch Designs www.alilynchdesigns.com 416-720-6069 alilynchdesigns@icloud.com tabletop accessories, cutting boards, serving boards, home décor, candle holders

Altiplano www.altiplano.com 800-258-4044 I sales@altiplano.com jewelry, bags, scarves, hats & accessories, handmade

Alucik www. alucik.com 760-853-0287

Jewelry, earrings, bracelets, pendants, necklaces, made in USA

Amani ya Juu www.amaniafrica.org 423-531-6496 wholesale@amaniafrica.org bags, jewelry, kitchen & home, quilts, home goods, handcrafted, sustainable, Fair Trade

Ameico www.ameico.com 860-354-8765 I shop@ameico.com

table clocks, tabletop, home décor, office, stationary, accessories, lighting, furniture

Amerinda Alpern Designs www.amerindaalperndesigns.com aad@amerindaalperndesigns.com jewelry, earrings, necklaces, kinetic sculptures, made in USA

Among the Flowers www.amongtheflowers.com 530-497-0901 candles, soy wax, ecofriendly, handcrafted, natural ingredients, essential oils, made in USA

Amy Kahn Russell www.amykahnrussell.com 203-438-2133 info@amykahnrussell.com jewelry, pins, pendants, necklaces, bracelets, earrings, rings

Ana by RabLabs www.annanewyork.com 917-421-9313 concierge@annanewyork.com home décor, gifts, lighting, furniture

Anastarr Designs www.ana starr.com 970-626-3181 geometrical shapes, sacred geometry, hand drawing, handcrafted, made in USA

Anatoli www.anatoli.co hello@anatoli.co handwoven Turkish towels, kaftans, blankets, rugs, scarves, accessories, handmade, ecofriendly, made in Turkey

AngelStar www.angelstar.com 800-264-3577 customer@angelstar.com figurines, gifts, impulse, stones, jewelry, inspiration, décor, journals, angels, tokens

Anju Jewelry www.anjujewelry.com 404-221-0707 I ashley@anjujewelry.com mixed-metal jewelry, brass, copper, stones, tribal, bohemian, handcrafted

Anna Balkan www.annabalkan.com 888-886-6721 Ext.: 101 sales@annabalkan.com jewelry, necklaces, earrings, bracelets, rings, handcrafted

Anne Vaughan www.annevaughandesigns.com 540-745-7947

jewelry, gemstones necklaces, bracelets, earrings, handcrafted, made in USA

Anuschka www.anuschkaleather.com 866-403-1314 cs@anuschkaleather.com footwear, handbags, accessories

Apolis www.apolisglobal.com 213-984-4048

customizable market bags, accessories, sustainable

Apothecary Smudge Wands www.apothecarysmudgewands.com 763-233-1354

info@apothecarysmudgewands.com smudge jars, smudge wands

A.R.E. Press I 4th Dimension Press www.arepress.com 800-333-4499 I cassie@edgarcayce.org books, CDs, DVDs, DVD-ROM

Ariana Ost www.arianaost.com bonjour@arianaost.com home décor, tabletop, crystal healing, accessories, mobiles, décor, jewelry

Art by Alyssa www.alyssawatters.com artbyalyssa@gmail.com home décor, gifts, handmade, made in USA

Artisan Made Gemstones, AMG www.artisanmadegemstones.com 508-344-6900 artisanmadegemstones@yahoo.com tourmaline replicas, glassware, lighting, sculptures, handcrafted, made in USA

Arty www.artyimports.com 214-741-1289 I carla@artyimports.com floral, lighting, and holiday products

Avasol www.avasol.com

suncare products, natural ingredients, organic products, sustainable products, Fair Trade

August Nine Designs www.augustninedesigns.com 804-928-1753 a9jewelry@yahoo.com sterling silver jewelry, semi-precious stones, earrings, necklaces, handcrafted, made in USA

Auntie Oti www.auntieoti.com 718-230-7672 susan@susanhahn.com clothing, scarves, bags jewelry, bedding, blankets & throws, lines, handmade products

Apothecanna www.apothecanna.com cannabis, skincare, body care

Applegate Valley Publishing www.graceofgratitude.com 541-862-7021 I info@graceofgratitude.com journals, books, greeting cards, custom illustrations, watercolors

Ariana Bohling www.arianabohling.com info@arianabohling.com

footwear, alpaca slippers, shoes, accessories, sustainable products

Arivka www.arivkajewelry.com 818-634-9337

handcrafted jewelry, necklaces, bracelets, earrings, handcrafted, made in USA

Awaken www.awakenfair trade.com 970-846-2127 hello@awakenfairtrade.com

jewelry, scarves, apparel, home goods, handcrafted, sustainable, Fair Trade

Ayn Cates Sullivan www.ayncatessullivan.com info@infinitelightpublishing.com book author, speaker, seminar leader

AzureGreen www.azuregreen.net 800-326-0804

azuregreen@azuregreen.com jewelry, incense, candles, giftware, wicca, statuary, herbs, smudge, tarot

BBaabaazuzu

www.baabaazuzu.com

231-256-7176 I info@baabaazuzu.com

upcycled clothing, sweater mittens, wool hats, purses, fingerless gloves, handcrafted, made in USA

BajaZen

www.bajazenusa.com

info@bajazenusa.com

body care, home, wellness, skincare, body oils, masks, candles, body wraps, vegan, natural products, made in USA

Basic Earth Essentials

www.basicearthessentials.com

717-932-6899

essential oils, pet care, gifts & accessories

Bead Bottle

www.beadbottle.com

505-986-4900 bbsales@peyotebird.com

jewelry, giftware, DIY, stocking stuffer, tween, made in USA

Bee Lucia Wellness Co. www.beelucia.com

wellness candles, natural ingredients, healing, intuition, beeswax, 100% clean burning

Be Home

www.be -home.com

510-369-4167 I info@be-home.com

furniture, frames, glassware, stoneware, home & kitchen, reclaimed wood, enamel products, handcrafted products

Bell Pine Art Farm

www.bellpineartfarm.com

541-895-2132

debbie@bellpineartfarm.com

small statuary, goddesses, animal totems, drummers, angels, essential oil diffusers

Benjamin International

www.benjamininternational.com

800-488-4699

info@benjamininternational.com jewelry, tapestries, candles, inspirational gifts, incense, meditation pillows, apparel, accessories, genuine gemstones

Beyond Words

www.beyondword.com

503-531-8700 info@beyondword.com books, film, audio, digital

| 46 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 47 |

Big Sky Publishing

www.shopbigsky.com

207-592-0377I hello@shopbigsky.com

apparel, books, gifts, coaching, astrology

BITCHSTIX

www.bitchstix.com

info@shopbitchstix.com

face & body care organic ingredients, vegan, sustainable

Blue Leaf Naturals

www.bluleafnaturals.com

859-806-0521

bluleafnaturals@gmail.com

CBD, cannabidiol, CBD oil, body care, pet care, wellness

Body Mat, The www.thebodymat.com

208-719-0175 I sales@ thebodymat.com natural healing mats, yoga, meditation

Boma Jewelry

www.wholesale.bomajewelry.com

866-366-2662 I boma@bomasilver.com fashion, sterling silver jewelry

Bombay Incense Co., The www.bombayincense.com

800-705-9995

sales@bombayincense.com

incense, burners, singing bowls, prayer beads, prayer flags, Om, healing

Bottle Benders Inc.

www.thebottlebenders.com

706-779-5048

bottle_benders@yahoo.com

chimes, bottle art, recycled materials, garden décor, handcrafted

Brain Sync www.brainsync.com

800-984-7962 I orders@brainsync.com guided and unguided meditation, subliminal CDs

Broad Street

www.broadstreetjewelry.com

jewelry, eclectic, rituals tools, ethically made

Brooklyn Candle Studio

www.brooklyncandlestudio.com

347-565-0343

wholesale@brooklyncandlestudio.com candles, gifts, handcrafted products, soy wax, made in USA

Burton + Burton www.burtonandburton.com 800-221-2043 ecom@burtonandburton.com home accessories, ceramics, candle holders, seasonal gifts, baskets, vases

B.Witching Bath Co. www.bwitchingbathco.com 833-330-2284   inquiry@bwitchingbathco.com face care, home, kitchen & garden, therapeutic creams, liquid cleansers, fragrance mists, hand soaps, candles, natural ingredients, made in USA

Byers McCurry Studio www.byersmccurrys tudio.com 505-490-7193 or 505-490-0785 holden@byersmccurrystudio.com ceramics, sculptures, handmade products, made in USA

CCarina Eden www.carinaeden.com 310-422-9546 I carinaeden@gmail.com homeopathic gels, chakra gels, grounding gels, vibrational remedies

Carina Eden Gels is an unprecedented concept in homeopathic remedies that balance your subtle bodies helping to prevent physical disease. Behind our colorful Chakra Balance gels lays a deep stabilizing substance capable of transforming emotions like fear, guilt, anger, etc. giving information to each cell to shift unbalance and promote good health.  In addition to our artisanal Chakra Balance Gel, our line includes the powerful Bliss Balsam, an all-in-one aid; the strengthening Pacha Mama Grounding Gel; the Tough Defense Hand Sanitizer; and the Pure Vitality Homeopathic Facial Cream, the ultra-hydrating and utterly revitalizing,

regenerative cream. There’s something very unique about the way Carina Eden Gels are made. For more information about our organic products and our wholesale pricing, please contact us at www.carinaeden.com

Coventry Creations

www.coventrywholesale.com

248-545-8360   orders@coventrycreations.com candles, oils, sprays, witched union, books, votives, handcrafted products

This is where Magic Happens and we all are Magic Makers! Magic is our passion, and we live that passion in every candle, message, and fragrance we create. Since 1992, we have been making magic real, one candle, one wish at a time. “We have a candle for that” is our mission and we fulfill that with 7 distinct product lines and 100 different blends to awaken magic everywhere. We have a product line to fit your store and your customers. Sign up on www.coventrywholesale.com and start filling your store with magic today!

Calliope

www.calliope-jewelry.com 425-310-2285 I info@calliope-jewelry.com jewelry, necklaces, bracelets, earrings, handcrafted products, made in USA

Calm My Pet

www.calmmypet.com 330-266-2500 adickson@calmmypet.com pet products, pet sprays, therapeutic music, natural pet products, holistic products

Candelles www.candelles.com wholesale@candelles.com soy candles, ecofriendly products, made in USA

Cannabliss Organic www.cannablissorganic.com

877-747-2547

hello@cannablissorganic.com CBD, cannabidiol, hempderived, skincare

Carina Eden www.carinaeden.com

310-422-9546 carinaeden@gmail.com homeopathic gels, chakra gels, grounding gels, vibrational remedies

Carved www.carved.com

574-703-0634 I info@carved.com custom wood phone cases, wood wallets, Bluetooth speakers, handcrafted products, Made in USA

C.A.S Handmade www.cas-handmade.com 508-304-8440 info@cas-handmade.com

leather bags, handmade products, made in USA

Catherine Weitzman www.catherineweitzman.com 888-530-9846

catherine@catherineweitzman.com jewelry, gemstones, nature, bridal, botanicals, handmade products, made in USA

Celtic Art Store www.celticartstore.net/wholesale 909-273-5285 I celticartstore@gmail.com celtic art products, meditation tools, art prints, jewelry

Celtic Knot Works www.celticwholesale.com 928-225-2488

Celtic jewelry, keychains, accessories, pendulums, pewter pins, pocket charms, money clips

Charity Stewart Designs www.charitystewartdesigns.com info@charitystewartdesigns.com

art glass jewelry, gifts, handcrafted products

Child of Wild www.childofwild.com

wholesale@childofwild.com

jewelry, wall décor, home décor, candles, crystals, stationary, tarot cards, Made in USA, Native American, Middle Eastern, African

Circles of Light Made in USA www.circlesoflightimports.com 248-593-1977

Clay Factor Ceramics www.clayfactorcer amics.com

503-577-1230

support@clayfactorceramics.com

ceramics, drinkware, fine arts, tabletop, décor, handmade products, made in USA

Clayton & Crume

www.claytonandcrume.com

502-694-2615

wholesale@claytonandcrume.com

leather goods, belts, bags, coasters, journals, wallets, handcrafted products, Made in USA

Colleen Deiss Designs www.colleendeissdesigns.com colleendeiss26@gmail.com

slab built stoneware, flower tops, bird houses, mugs, coasters, vases, handcrafted products, made in USA

Conscious Ink www.consciousink.com 541-480-8949

orders@consciousink.com

temporary tattoos, greeting cards, clothing, quotes, healing, inspirational kit, ecofriendly products

Coobie Seamless Bras www.shopcoobie.com/wholesale 888-789-1037 info@totalstockroom.com

seamless bras, camisole, panties, leggings, accessories

Cork Nature www.cork-nature.com/ wholesalecorkbags 206-972-9202 info@cork-nature.com

handbags, wallets, messenger bags, backpacks, accessories, vegan products, ecofriendly products

Cosmic Reality www.cosmicreality.net 888-210-1500 support@cosmicreality.net shungite, shungite honey, shungite beehives, shungite jewelry, magnets, stickers, nuggets

Craftstones www.craftstones.com 760-789-1620

and more.

Creative Co-Op www.creativecoop.com

866-323-2264

vickie@circlesoflightimports.com

inspirational gifts, yoga, new age, metaphysical, healing arts, made in USA

customerservice@creativecoop.com

home décor, accessories, fashion, seasonal products

Crystal Bar Soap www.crystalbarsoap.com

wholesale@crystalbarsoap.com

crystal bar soaps, crafted products, cruelty-free, ecofriendly, made in USA

Crystal Distributing Inc. www.crystalbowlswholesale.com

800-833-2328

sales@crystalbowlswholesale.com

tingsha, crystal bowls, singing bowls, singing pyramids, quartz, drums, pendulums

Crystal Earth Studio www.crystalearthstudio.com

866-345-1910

metaphysical rings, sterling jewelry, stone rings, jewelry

Crystal Fantasies www.indieme.com

866-526-4553

janet@crystal-fantasies.com

crystal, mobiles, Swarovski crystals, multi-strands, jewelry

Crystal Garden, The www.thecrystalgarden.com/wholesale 877-444-5099

orders@thecrystalgarden.com

essential oils, liquid smudge, aromatic mists, meditation CDs, chakra jewelry

Crystal Tones Crystal Singing Bowls www.crystaltones.com 801-486-4973 I info@crystaltones.com

crystal singing bowls, sound healing, chakra, CDs, books, gemstones

CTW Home Collection www.ctwhomecollection.com

800-433-5054

Buddha statues, meditation mala, meditation cushions, chakra jewelry, spiritual jewelry Browse

craftstones@craftstones.com tumbled stones, rough and polished crystals, metaphysical jewelry, birth stones

home décor, gift, garden décor, kitchen, lighting, and bath products, recycled materials, handmade products

Culture Spot

www.culturespot.com

201-706-3416 I sales@culturespot.com

| 48 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 49 |
for
our online wholesaler directory all year round for product types, catalog links, company updates
Visit www.RetailingInsight .com
more details.

Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

DDanforth Pewter www.danforthpewter.com

800-222-3142 I info@danforthpewter.com handcrafted gifts, jewelry, oil lamps, lighting, keyrings, magnets, palm stones, gift cards, home décor

Deep Breath Designs LLC www.deepbreathdesigns.com/ contact.html

520-616-0235 info@deepbreathdesigns.com yoga, meditation, wellness, organic products, aromatherapy products, handcrafted products, made in USA

Dekorasyon Gifts & Décor www.dekorasyongifts.com 425-640-9888 seasonal gifts, décor, sustainable products, home décor, tabletop

DeLaRosse LLC www.lacasseauraart.com 612-867-1041

arvrrunsthruit2@yahoo.com

aura greetings cards, aura posters, greetings cards

Design Ideas www.designideas.net 800-426-6394 designideas@designIdeas.net home, office accessories, stationary

Designing Fairy Products & Books www.ronnianndesigningfairy.com /wholesale 928-713-0408 designingfairy@yahoo.com card sets, fairy cards, mugs, books, art prints, postcards

Destination Oils www.destinationoils.com/wholesale 319-290-9555 support@destinationoils.com essential oils, wellness, relaxation, diffuser jewelry, stainless steel jewelry, aromatherapy products

Deva Designs www.devadesignsjoy.com 800-799-8308 I info@devadesignsjoy.com pocket charms, jewelry, gifts, sterling silver jewelry, pendulums, handcrafted products, made in USA

DeVorss & Co. www.devorss.com 800-843-5743 I service@devorss.com metaphysical books, spirituality books, video, audio, books

Dragon’s Eye Incense I Scented Sensations (Makes Good Sense) www.dragonseyeincense.com Spirit Sales – 800-774-0301 sales@dragonseyeincense.com incenses, incense holders, sprays, sticks, oils

Dragonhawk Publishing www.dragonhawkpublishing.com 731-987-3334 info@dragonhawkpublishing.com books, audio, mysticism, magic & nature books

Duluth Pack www.duluthpack.com 800-777-4439 I ryanh@duluthpack.com backpacks, handbags, duffels, apparel, handcrafted products, made in USA

dZi Handmade www.dzi.com 800-318-5857 I info@dzi.com conscious gifts, mystical jewelry, home décor, garden décor, Fair Trade

E-F

Emmis Jewelry www.emmisjewelry.com 847-915-3443 jenn@emmisjewelry.com handmade, gemstones, sterling silver, mixed metal, gold fill, boho-chic, jewelry, necklaces, bracelets, wraps, healing gemstones, symbols, nature, chakras, hamsa, made in USA

Emmis Jewelry by Jenn Dubinsky is a unique collection of high-quality, affordable, and timeless boho-chic jewelry. Handmade, personalized jewelry transcends fashion and is created

with emmis, the concept of truth. Find the ease of working directly with the designer to customize a collection for your store.

Esprit Creations

www.espritcreations.com 352-316-6130

elaine@espritcreations.com

fine sterling silver gemstone jewelry, handmade, artisan exclusive designer jewelry, unique gemstones, rings, pendants, earrings, chakras, metaphysical symbols, family owned

Esprit Creations is a family owned business designing, manufacturing, and wholesaling fine sterling silver gemstone jewelry since 1993. GIA Gemologist Elaine Sheth is the owner and designer, joined by her daughter Jamuna, adding an ever-fresh style that is already in high demand. Elaine is called the ‘GEMSTONE QUEEN’ because she searches out unique gemstones and only uses the best quality, color, clarity and cut for their exclusive designs, assuring meticulous workmanship. At EC we are well known for our high standard of ethereal glowing RAINBOW MOONSTONE and LABRADORITE, as well as unique stones in MOLDAVITE, LARIMAR, KYANITE, OPALS, HERKIMER DIAMOND, BLACK TOURMALINE, MANIFESTING CRYSTALS, etc.  We carry the largest selection of authentic CHAKRA and Metaphysical symbols in a wide range of aesthetic appeal in Angels, Lotus, Egyptian, Nature, Celtic. We offer you the most sought-after practical and versatile styles that compliment any occasion.  Your store will stand out and have quick sales.  For friendly, personal service e-mail or call Elaine. View website for thousands of exclusive designer jewelry!

Eachanoriginal Design Co. www.eachanoriginal.com 800-490-9445 info@eachanoriginal.com magnets, handcrafted products, gifts, art, made in Canada

Eagle Crest Industries www.leatherchic.com 408-605-1088 I leatherchic@gmail.com handmade leather coin purse, bracelets, key chains, phone cases, handbags

Earth Luxe www.earth-luxe.com 833-275-5893 I support@earth-luxe.ca bath & body care, essential oils, soy candles, air diffusers, Himalayan crystal salt scrub bars, natural ingredients, wellness & therapeutic products

Earth Rugs Inc. www.earthrugs.com 800-562-1885 I sales@earthrugs.com Eco-Chic Rugs, braided rugs, printed rugs, table accents, jute baskets, handmade products

Earth Tu Face www.earthtuface.com info@earthtuface.com skincare products, natural ingredients, organic products, made in USA

E.Drumm Designs www.edrummdesigns.com 978-318-1900 elisa@edrummdesigns.com home décor, ornaments, mirrors, clocks, collages, houseware, handmade products, Made in USA

Eight Acorns www.eightacorns.com 617-383-1663

eightacorns@gmail.com floral crystal terrariums, floral jewelry, ornaments, flower preservation, handmade, wall art, Made in the USA, small batches 864 www.864design.com 864design@gmail.com jewelry, cuffs, necklaces, handbags, totes, accessories

Emilime www.shopemilime.com 512-333-1513 sales@shopemilime.com Alpaca wool, apparel, hats, gloves, Empower Bodycare www.empowerbodycare.com info@empoweroil.com THC, CBD, cannabidiol, hemp-derived, body care, natural ingredients

Energy Muse www.ener gymuse.com info@energymuse.com energy tools, crystals, skincare, body care, bath, jewelry

Enter the Earth www.entertheearth.net 828-318-8607

stephanie@entertheearth.com gems, minerals, gifts, books, fossils

Ericka Boussarhane www.psychicshoolhouse.com 850-941-4321

books, MP3 CDs, products, metaphysical, holistic, spiritual, inspirational

Eternal Ice Enterprises www.eternal-ice.com 307-754-4396 crystals, gemstones, books, audio

Ethics Supply Co. www.ethicssupplyco.com info@ethicssupplyco.com  candles, soaks, Made in the USA, small batches

Fairies Pyjamas, The www.thefairiespyjamas.com fairymichelle@thefairiespyjamas.com women’s clothing, accessories, plus sizes, organic products, Fair Trade

Feng Shui Import www.fengshui-import.com 760-761-0239

goodluck@ fengshui-import.com home décor, Feng Shui, fountains, lanterns, Chinese gifts, Kendama, jewelry

Finch Berry www.finchberrywholesale.com 352-900-3070 sales@finchberry.com

bar soaps, fizzy salt soaks, lotions, gift sets, vegan products, natural ingredients, handcrafted products, made in USA

Findhorn Press www.findhornpress.com 800-343-4499 sales@findhornpress.com books, card sets, meditation audio CDs

Fitccessory www.fitccessory.co fitccessory@gmail.com

yoga mats & towels, water bottles, barbell pads, resistance bands, organic products, ecofriendly products

Flipside Hats

www.flipsidehats.com

503-272-1359 I hats@flipsidehats.com

hats, men, women, kids, accessories, organic products, ecofriendly products

Flying Wish Paper

www.flyingwishpaper.com

503-914-3978

flyingwishpaper@gmail.com wish paper, card kits, inspirational cards, DIY

FridaSophie www.frieda sophie.com

jewelry stone, handcrafted products, made in USA

G-I

Gaia’s World Ceremonial Herbs™ www.gaia sworld.com

678-918-8403 I info@gaiasworld.com ceremonial herbs, sage, resins, abalone shells, powdered incense blends, candles, pocket full of stones

Are you looking for a supplier of herbs, resins and sage for your store? With over 200 products to choose from, Gaia’s World Ceremonial Herbs is your one-stop shop for a wide variety of wild-crafted and organic herbs, resins, sage, sweetgrass, abalone shells, salts, chime candles, smoking and incense blends, smudging kits, and more. There is no minimum order requirement, and we offer a one-time discount of 10% on Native American and Ritual Starter Packs. Ask us for your FREE re-order tags. With our new online-ordering system, ordering is a breeze. Apply for your new account online to get started!

| 50 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 51 |

Gaia’s Healing Gifts

www.gaiashealinggifts.com/whole-sale

239-253-3303

gaiashealinggifts@gmail.com

essential oils, spritzers, soaps, perfumes, organic products, aromatherapy products

Ganapati Studios

www.ganapatistudios.com/ everyday.html

360-914-4463

info@ganapatistudios.com

greeting cards, booklets, journals, art prints, magnets, handmade

Ganesh Himal Trading www.ganeshhimaltrading.com

509-448-6561

info@ganeshhimaltrading.com

jewelry, clothing, bags, knits, handmade paper, meditation and yoga supplies, hats, scarves, Fair Trade

GiftCraft

www.giftcraft.com

877-387-4888

home décor, giftware, garden décor, essential oils, candles, lighting

Global Crafts

www.globalcraftsb2b.com

866-468-3438 info@globalcrafts.org accessories, bags, home décor, jewelry, books, gifts, clothing, handmade products, Fair Trade

Goddess Design Studio

570-982-3230 I goddessdesignstudio@yahoo.com

sterling silver jewelry, necklaces, earrings, rings

Gongs Unlimited

www.gongs-unlimited.com

402-474-4664

wholesale@gongs-unlimited.com

gongs, singing bowls, tuning forks, gong stand, chimes, sound healing

Grandmother’s Buttons

www.grandmothersbuttons.com

225-635-4107

info@grandmothersbuttons.com

antique button jewelry, necklaces, bracelets, rings, earrings, charms, brooches, hairpins, Czech glasses, handmade products, made in USA

Great Cosmic Happy Ass Card Co., The www.greatcosmichappyass.com

828-645-0188 I diane@dianeenglish.com greeting cards, magnets, prints, t-shirts, coloring books, handmade products

Grown Alchemist www.grownalchemist.com

skincare, body care, haircare, nutricosmetics

Hand in Hand Soap www.handinhandsoap.com

267-714-4168

wholesale@handinhandsoap.com

bar soaps, body washes, lotions, sugar scrubs, vegan products, natural ingredients, ecofriendly products, made in USA

Hapi Drum www.hapidrum.co 559-642-6248 I info@hapidrum.com HAPI steel tongue drums, scratch & dent drum, tini drum, mini drum, aura drum, bell, slim drum, origin drum, omni drum, handpan

Harlequin Light by Molly Woods www.harlequinlight.bigcartel.com 802-490-4635 harlequinlight@outlook.com table lamps, wall scones, candlesticks, hand painted shades

Harper Collins www.harpercollins.com 800-242-7737 spsales@harpercollins.com books, children’s books, kids and teens, romance, Christian

Hawkeye Publishers www.hawkeyepublishers.com editing, design, layout, distribution services

HawkHouse www.hawkhouse.net thelittlebird@hawkhouse.net  raw crystal jewelry, necklaces, earrings, rings, bracelets, handcrafted products, made in USA

Heart & Lotus www.heartandlotus.com

jewelry, sterling silver, rose gold, gold vermeil, handcrafted, genuine stones, hypoallergic, biodegradable packaging, Fair Trade, ethically made

Herb Essntls www.herbessntls.com hello@herbessntls.com CBD, cannabidiol, skincare

Heartfelt Expressions www.heartfeltexpressions.com 800-255-9737

info@touchstonedistributing.com cast granite hearts, inspirational gifts

Hearts for Love www.heartsforlove.com

sacred geometry, jewelry, ornaments, cards, stickers, books, art prints, accessories

Highest Self Elixirs

www.invokeyourhighestself.com

845-217-7751

info@invokeyourhighestself.com gem essences, sprays, organic products, made in USA

Hiouchi Jewels www.hiouchijewels.com

bohemian jewelry, accessories, home décor, bags, wellness, beauty

Homesick

www.homesick.com help @homesick.com candles, soy wax, states candles, cities candles, countries candles, made in USA

Honeyberry Studios www.honeyberrys tudios.com

greetings cards, art prints, notepads, calendars, ceramics, bags, totes, stickers, classes & events, handmade products

House Phoenix, The www.thehousephoenix.com

250-801-5065 thehousephoenix@gmail.com

bohemian décor, gifts, curtain wedding hangings, macramé hangings, crystal soaps, dream catcher kits, handcrafted products, made in Canada

Hugger Mugger www.huggermugger.com

800-473-4888

sales@huggermugger.com

yoga products, clothing, meditation, props, mats, accessories, ecofriendly products, made in USA

Indian Weave, The www.theindianweave.com theindianweave@gmail.com

décor, textile, accessories, scarfs, artisan products

Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

Inklings Paperie www.inklingspaperie.com

734.392.8588

wholesale@inklingspaperie.com

stationary, greetings cards, notepads, art prints, journals, books, place cards, pop-up cards

I was a Sari www.iwasasari.com jewelry, apparel, bags, accessories, scarves, handcrafted products, upcycling materials

I & E Organics Apothecary www.iandeorganics.com 866-577-7574

homeopathic.apothecary@gmail.com homeopathic remedies, chakra products, healing products, gem essences, soaps, herbal teas, vitamins and supplements, bath salts, flower essences, organic products

Ibis Press & Nicolas Hays www.ibispress.net 800-423-7087 info@ibispress.net indie publisher, books, psychology, astrology, magic, new age Incense Wholesaler www.incensewholesaler.com 516-822-2066 wholesale@incensewarehouse.com gemstones, crystals, herbs, smudge supplies, incenses burners, oil burners, candles, air sanitizer, oils, perfumes

IndieMe www.indieme.com 888-427-2381 I service@indieme.com indie artists, handcrafted products, e-marketplace, made in USA

INE Imports & Exports Inc. www.ineimports.com 206-783-2775 I sales@ineimports.com buddhas, chimes, lamps, accents, candleholders, handcrafted products, made in Bali

Inner Traditions/Bear & Company www.innertraditions.com 802-767-3174 I sales@innertraditions.com books, card decks, CDs

Inner Waves Organic www.innerwaves.org 866-573-9283 I ccare@innerwaves.org yoga clothing, organic products, made in USA

Kahiniwalla www.kahiniwalla.com

330-612-5850 admin@kahiniwalla.com baby gifts, rattles, toys, dolls, hats, blankets, handmade products, sustainable products, Fair Trade

At Kahiniwalla, we believe in designing a world built on compassion, creativity, and imagination. We are committed to providing families with toys and gifts rooted in quality and design. We appreciate the importance of our actions, which is why we intentionally curate items produced ethically and sustainably with respect for the makers, the environment, and humanity. Our brand story honors each individual who touches the products we sell - from the artisans who handcraft each toy to the future leaders who play with them.

Kheops International www.kheopsinternational.com 800-215-8705

sales@kheopsinternational.com singing bowls, crystals, incenses, sage, salt lamps, candles, pendulums, metaphysical tools, meditation, rituals, gifts, home, garden

Meaningful gifts that stimulate consciousness, inspire beauty and create harmony, as well as, support environmentally sustainable and humane manufacturing practices whenever possible. Our Vision is to create a world of harmony, where a balance and a collaboration exist between people, as it exists in nature, with ethics, care and respect for our surroundings, people and nature.

JadeYoga www.jadeyoga.com

888-784-7237 I info@jadeyoga.com yoga products, mats, blocks, ecofriendly products, made in USA

Jenna Vanden Brink www.jennavandenbrink.com

jennavandenbrink@gmail.com ceramic wares & jewelry, handmade products, made in USA

J. Davis Studio www.jdavisstudio.com rattles, raku ornaments, handcrafted products, made in USA

Jodi Bombardier Jewelry www.jodibombardier.com 520-419-4183

wire jewelry, leather & metal edge, handcrafted products, made in USA

John Met Betty www.johnmetbetty.com

johnmetbetty@gmail.com  faux leather handbags, purses, totes, wallets, ecofriendly products, vegan products, handmade products, made in USA

Jonathan Goldman’s Healing Sounds www.healingsounds.com 303-443-8181 info@healingsounds.com healing music, sound healing, sound therapy, meditation, relaxation

Julie Powell Designs www.juliepowelldesigns.com 720-394-0956

juliemiradesign@gmail.com glass beads jewelry, cuffs, bracelets, necklaces, watercolors, handcrafted products, made in USA

KADLETZ I Cast of Stones www.kadletzcollection.com jadie@kadletzcollection.com jewelry, stone sets, bracelets, earrings, rings, home décor, roll on essential oils

Kamibashi www.kamibashi.com

828-333-5166 sales@kamibashi.com string dolls, fun, Ganesh, Dalai Lama, yoga, animals, handmade products, Fair Trade

| 52 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 53 |
J-K

Kannai

www.kannai.store

hello@kannai.store

CBD, cannabidiol, candles, sprays, apparel

Karma Gifts

www.karmagifts.com

800-725-4807 help@karmagifts.com

drinkware, bags, purses, apparel, accessories, home, gifts

Kate’s Magik

www.katesmagik.com

520-743-1486, info@katesmagik.com

aromatherapy products, essential oils, chakra oils, natural perfumes, soaps, mists, diffuser oils, incense burners, lotions, teas, herbs, organic products

Keeping Vigil Press

www.keepingvigilpress.com

707-496-7129

keepingvigilpres s@asis.com

greeting cards, fine art prints, made in USA

KAZI

www.kazigoods.com

858-333-8484 I info@kazigoods.com

handcrafted, sustainable materials, home

décor, gits, art, wall hanging, accessories, pets, lighting, ethically made

Kitchen Wands

www.kitchenwands.com

206-497-8755

service@kitchenwands.com

kitchenware, kitchen wands, tea towels, handcrafted products, Made in Canada

Kitras Art Glass

www.kitras.com

800-439-6393 I orders@kitras.com

decorative glass, ornaments, garden, accessories

Krista Bermeo Studio

www.kristabermeostudio.com

glass jewelry, earrings, necklaces, handcrafted products, made in USA

Kush Queen

www.kushqueencannabis.com

714-215-4442

THC, CBD, cannabis, oils, skincare, body care

LLlewellyn Worldwide www.llewellyn.com

800-843-6666

customerservice@llewellyn.com

astrology, health & wellness, tarot, oracle decks, divination, paranormal, magic, witchcraft, wicca, psychic development, self-help, spiritual enrichment, yoga, meditation

As the world’s oldest and largest independent publisher of books and resources for mind, body, and spirit, Llewellyn has been dedicated to bringing our customers the very best in holistic wellness and personal growth since 1901. We have long been a source of illumination, instruction, and new perspectives on a wealth of topics including tarot, magic, psychic development, earth-base spirituality, and the paranormal. Llewellyn is proud to be the exclusive US and Canadian distributor for Italian publisher Lo Scarabeo and a distributor for Australian publisher Blue Angel.

Laurie Pollpeter Eskenazi www.lpeclay.com

630-390-8310 ceramics, artworks, rattles, hearts, vases, handcrafted products, made in USA

Lakhays www.lakhays.com

877-525-4297

Jewelry, tapestries, yoga, rasta, sarongs, hats, belts, bags, headbands, scarves

Leef Organics www.leefor ganics.com CBD oils, skincare, body care, pets

Leif

www.leifshop.com

home goods, artwork, jewelry & accessories, apothecary, kitchen & table wholesale@leifshop.com

Level Naturals

www.levelnaturals.com

800-951-6807 I info@levelnaturals.com

bath care, bar soaps, soy candles, bath bombs, body polishes, handmade products, natural ingredients, sustainable products, vegan products, made in USA

Lifeforce Glass

www.lifeforceglass.com

800-828-3870 info@lifeforceglass.com

inspirational gifts, sea glass stones, words on glass rocks, recovery gifts, custom work, environmentally friendly gifts

Life is Grand™ www.lifeisgrand.com 214-924-4609 I lauren@lifeisgrand.com

power penny jewelry, accessories, gifts, handcrafted products, made in USA

Little Shop of Oils www.littleshopofoils.com help @littleshopofoils.com essential oils, diffusers, mists, skincare, ritual candles, handmade, Made in USA, natural ingredients

Lori Portka www.loriportka.com

315-491-6488 I info@loriportka.com blessing banners, art prints, greeting cards, hand painted necklaces, wood prints, pouches, handmade products, made in USA

Lotus Light Enterprises, Inc. www.lotuslight.com

262-889-8501 I lotuslight@lotuspress.com

teas, books, audios, candles, incenses, salt lamps, meditation tools, pet care, massage tools, homeopathic products, aromatherapy products

LotusWEI www.lotuswei.com 844-934-2665 I orders@lotuswei.com flower elixirs, bath salts, card decks, mists, oils, botanical treatment, smoke offering, private ceremony, wellness, flower rituals, meditation

Love Lingo www.elevatemyvibe.com 608-935-5936 rrforu@mhtc.net positive apparel and accessories

Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

Lucky Feather www.luckyfeatherwholesale.com 818-947-0496 sales@luckyfeather.com jewelry, inspirational gifts, keychains, charms, journals, pet tags

Lynn Garlick Retablos www.garlickretablos.com 575-758-3033 I lynngarlick@msn.com retablos, plaques, ornaments, handcrafted products

M-N

Made from Dirt www.madefromdirtor ganics.com info@madefromdirtorganics.com CBD, cannabis, hemp-derived, body care

Magic Hour www.magichourastrology.com ritual candles, mystical tools, readings, divination

Magickal Needs www.magickalneeds.com 603-465-9091 wholesale@magickalneeds.com mystical jewelry, necklaces, talismans, rings, pendants

Maha Living www.mahaliving.com crystal jewelry, crystals, journals, smudge kits

Malia Designs www.maliadesigns.com contact@maliadesigns.com ethically made, fair trade, bags, totes, yoga, face masks, accessories, recycled materials

Malimba Records www.malimba.com 800-334-1179 I info@malimba.com new age music, yoga, meditation, relaxation, wellness

Mama Wunderbar www.mamawunderbar.com smudge sticks, incenses, candles, herbs, crystals, stones, jewelry, wellness, décor, organic, sustainable, wildcrafted

Mandala Arts www.mandalaarts.com

800-344-8072 sales@mandalaarts.com wall hangings, meditation banners, affirmation banners, stickers, tattoos, mandalas, chakra products

Mapleton Drive www.mapletondrive.com concierge@mapletondrive.com jewelry, gemstones, crystals, home décor, accessories, gifts, weddings

Matr Boomie www.matrboomie.com 512-535-5228 I info@matrboomie.com jewelry, apparel & accessories, home décor, gifts, handmade products, Fair Trade

Melon Head Supplies www.melonheadsupplies.com 830-627-2922

natural stone pipes, carved skulls, carved natural stone products

Milk Reclamation Barn www.milkbarncandles.com 410-693-7270 candles, soy melts, made in USA

Mixture www.madebymixture.com 913-944-2441 jill@madebymixture.com candles, bath & body products, home, accessories, handmade products, ecofriendly products, made in USA

Modern Sprout www.modsprout.com wholesale@modsprout.com

hydroponic plants, indoor garden kits, eco seed starters, grow lights, sustainable products

Moldavite I T.W. Designs www.facebook.com/MoldaviteTWDesigns-102836839790683 800-962-4015

moldavitedirect@hotmail.com

Jewelry, incenses, pendulums

Mona B www.mona-b.com info@mona-b.com

bags, totes, weekender, duffles, home & gifts, bar accessories, accessories, sustainable materials, sustainable business

Moon Deck, The www.themoondeck.com

wholesale@themoondeck.com oracle deck, divination, intuition, meditation

Moonlight Mysteries Wholesale www.moonlightmysteriesws.com

616-275-1176

support@moonlightmysteries.com

mystical jewelry, sterling silver jewelry, statues, plaques, brooches, chains, pewter

MZ Fair Trade www.mzfairtrade.com

888-211-1625 I info@mzfair trade.com bags, totes, clutches, duffels, rugs, pillow covers, handcrafted products, made in Mexico, Fair Trade

Naked Bee, The www.nakedbee.com

888-871-1811 I orders@nakedbee.bz body care, hand & foot care, scents, natural products

Namu Baru Inc. www.namubaru.com

206-723-4042 I info@namubaru.com mala beads, prayer beads, beaded bracelets, accessories

Nashville Wraps www.nashvillewraps.com 800-547-9727 I info@nashvillewraps.com retail packing, gift packing, gourmet packing, ribbons, bows, boxes, bags, ecofriendly products

Natures Skin & Body www.naturesskinandbody.com 866-945-4910

skincare, body care, organic products, natural ingredients, kits, bundles

NettleSea Studio www.nettlesea studio.com 360-914-4463 greeting cards, journals, handcrafted products, made in USA

New Earth Records www.newearthrecords.com 541-488-3344

digital@newearthrecords.com ambient, world, reiki, yoga, and meditation music

New Life Foundation www.anewlife.org

928-476-3224 I info@anewlife.org books, booklets, CDs, MP3CDs, DVDs, Blu-Rays, e-Pubs, e-Talks

| 54 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 55 |

New Page Books www.newpagebooks.com

800-423-7087 I info@rwwbooks.com

coloring books, adult, nonfiction, chakras, health, UFOs, and selfhelp books

New World Library www.newworldlibrary.com

800-972-6657

card decks, gift, spirituality, meditation, yoga, aromatherapy, personal growth books

Nicole Denise Designs www.nicoledenisedesigns.com

877-768-4843

art prints, posters, drawings, wall art, handcrafted products

Nirvana Jewelry www.nirvanaonline.com 800-779-7952 nirvanajewelry@sbcglobal.netf fine pewter, bronze jewelry, sterling silver jewelry

Nobl St www.noblst.com personal care, natural products, sustainable products, made in USA

O-RO.B.Designs www.obdesignsusa.com

904-293-6715 I leesa@obdesigns.net children’s gifts, décor, blankets, toys, mobiles, ecofriendly products

Oh My Gosh www.ohmygoshjosh.com

866-646-9467 I josh@ohmygoshjosh.com crystal chakra, angels, hummingbirds, butterflies, dragonflies, suncatchers

Ohm Therapeutics Sound Healing www.soundhealingtools.com 505-455-7556 info@soundhealingtools.com

Ohm tuning forks, sound healing tuning fork, application book, DVD, laminated charts, CDs

Om Gallery www.omgallerywholesale.com 831-425-9107 sales@omgallery.com gifts, lighting, décor, jewelry, books, chimes, garlands, paper star lanterns, handmade products, Fair Trade

Oxgut Hose Company www.oxgut.com info@oxgut.com furniture, mats, totes, accessories, upcycled fire hoses, handcrafted products, made in USA

Paul Wagner www.paulwagner.com paul@paulwagner.com spiritual adviser, consciousness coach, writer, book author, books, cards

Peace Waters www.peacewaters.com shima@peacewaters.com encaustic art, handcrafted products, made in USA

Peter Stone Jewelry www.peterstone.com/ws 800-397-8787 I sales@peterstoneco.com sterling silver jewelry, metaphysical, mystical

Picasso Jasper www.picassojasper.com smile@picassojasper.com yoga supplies, tees, tanks, graphic tees, sweatshirts, custom printing, branded tees, malas

Pinch Me www.pinchmedough.com 800-331-5785 pinchmedough@gmail.com therapy doughs

Piper & Leaf Artisan Tea Co. www.piperandleaf.com info@piperandleaf.com brew kits, tea bags, drinkware, gifts, apparel, accessories, Made in USA

Points of Light www.pointsoflight.com 562-985-3388 pol@pointsoflight.com candles, purpose oils, powdered incense, books, inks, quills

Polaris Rising www.polarisrisingwholesale.com 402-502-9928 info@polarisrisingwholesale.com spiritual candles, condition oils, mercury retrograde reversal™ products

Populum www.populum.com 855-872-2772 I support@populum.com CBD, cannabidiol, hemp-derived, supplements, skincare, pets

Pré de Provence www.predeprovence.com info@predeprovence.com traditional French soaps, handcut soaps, bath care, body care

Pretty Peacock www.prettypeacock.com 425-954-7097 I info@prettypeacock.com jewelry, personalized products, inspirational pendants, mandala, chakra, handmade products, made in USA

Pure Art www.pure-art-3.myshopify.com

866-567-4325 I info@pureart.ca jewelry, accessories, clothing, home, gifts, handcrafted products, ecofriendly products, Fair Trade

Printfresh www.print fresh.com

267-908-9868 hello@printfresh.com pouches, notebooks & journals, décor, handcrafted products

Prosperity Candle www.prosperitycandle.com

413-203-5444 info@prosperitycandle.com candles, soy wax, coconut wax, natural ingredients, handcrafted products, ecofriendly products, Fair Trade

QMT Windchimes www.qmtwindchimes.com

888-345-2530 sales@qmtwindchimes.com

wind chimes, bell chimes, bird houses, bird feeders, displays, accessories

Q Square www.shopqsquared.com

888-978-8895 I hello@shopqsquared.com melamine products, dinnerware, flatware, placemats, linens

R are Rabbit www.rarerabbit.com jewelry, scarves, sunglasses, bags

Raz Imports Inc. www.razimports.com

800-443-3540 I raz@razimports.com candles, seasonal gifts, décor

Recover

www.recoverbrands.com

877-360-6251 I info@recoverbrands.com clothing & accessories, sustainable products, ecofriendly products, made in USA

RedFeather www.redfeathermbs.com

610-593-1777 I info@redfeathermbs.com books, decks, divination, meditation, astrology, numerology, palmistry, channeled materials, metaphysics, spirituality, health & lifestyle

R. Expo USA I Song of India www.songofindia.com

800-231-2201 I info@songofindia.com fragrances, incenses, singing bowls, burners, bells & cymbals, henna, oils, soaps, décor, figurines

Raiders of the Lost Art www.raiderocks.com

800-527-4367 I info@raiderocks.com quartz crystals, mineral specimens, tumbled stones, crystal jewelry, Shiva lingams

Rainbow Ridge Books LLC www.rainbowridgebooks.com

877-900-2665 I sq1publish@aol.com metaphysical, spiritual, and self-help books, indie publisher

Raku Potteryworks www.rakupotteryworks.com 619-478-1218 raku art, spirit angels, ornaments, vases, plates, tiles, dreamcatchers, coasters, handcrafted products, made in USA

Real Music www.realmusic.com 800-398-7325 sales@realmusic.com music label, relaxation, meditation, health, yoga, sleep, massage, comfort, rejuvenation music

Red Wheel Weiser www.redwheelweiser.com 800-423-7087 info@rwwbooks.com card decks, journals, metaphysical, health, meditation, tarot, spirituality, books

Ritual Store, The www.theritualstore.com ritualstore@aol.com sage flower smudges, smudge kits, sage bundles, ritual tools, ritual kits, crystals

Ronin Publishing, Inc. www.roninpub.com 510-420-3669 I ronin@roninpub.com aging, health & cannabis books, indie publisher

Rose of Sharon Candles and Incense www.roseofsharoncandles.com 417-773-2980 I sharoncat@aol.com unique molded and jar candles, incenses, perfume oils

Royal Crafters www.royalcr afters.com 928-550-4540 I info@royalcrafters.com handmade relief ceramic, custom products, coasters, trivets, wall décor, magnets, hand painted

Sequoia Records www.sequoiarecords.com

800-657-0975 jean@sequoiarecords.com meditation music, yoga music, shamanic drumming, massage music, spa music, Native-American flute music, Celtic music, sacred chant, devotional chant, chakra music, healing music, relaxation music

Discover the most in-demand music for meditation, yoga, relaxation, wellness and chilling out from founders David & Steve Gordon and award-winning artists from around the world. For over 35 years, Sequoia Records has been the #1 source of music in New Age bookstores and gift stores. Our music is sought after at spas, healing centres and yoga boutiques everywhere. We have everything your customers want - from soothing meditation and massage music, Native-American flute music, sacred yoga-chant music, smooth downtempo electronica, soul-stirring Shaman drums, beautiful enchanting Celtic and Fairy music to guided meditations and chakra music. All our music is sold with our 100% guarantee: return for full refund or exchange – no time limit!  We donate a portion of the proceeds from every sale The Rainforest Action Network. Call now for your Retailing Insight special: Get 1 Free CD for every 4 you buy!  Or you can order from New Leaf Distributing or White Swan Music.

Soundings of the Planet www.soundings.com 800-93 PEACE (800-937-3223) wholesale@soundings.com music, books, sound healing, meditation, wellness, yoga, Dean Evenson, Dudley Evenson

Soundings of the Planet celebrates over 40 years of Peace Through Music. In 1979 when Dean Evenson first added the sounds of dawn birdsong to the peaceful music of flute and harp he and his wife Dudley were creating, he had no idea he was starting a new genre of music. People had never heard such relaxing music. Over the years, the Evensons have collaborated with outstanding musicians including d’Rachael, Deobrat Mishra,  Peter Ali, Scott Huckabay, Li Xiangting, and Tom Barabas. In addition to their award-winning CDs and DVDs, Dean and Dudley’s book Quieting the Monkey Mind: How to Meditate with Music brings together their four decades of practicing and teaching meditation and making healing music. A Year of Guided Meditations: 52 Weekly Affirmations is their second book. Soundings Podcast won COVR Visionary Awards Electronic Media of the Year and their Healthy Living Dreams Blog won COVR Visionary Awards Best Blog. Visit their two YouTube Channels: Soundings of the Planet and Soundings Mindful Media.

| 56 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 57 |
S
Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

STARLINKS

www.StarlinksGifts.com

800- 867-4344

Felicia@StarlinksGifts.com

mystical jewelry, pagan, witch tools, greeting cards, pendulums, tarot bags, Lisa Parker, coloring books, amulets, talismans, gothic, fantasy, mystical

Browse our range collection of Anne Stokes and Briar jewelry and artwork, Celtic and Wiccan jewelry, Magical charms, Key of Solomon amulets and talismans, Gothic Fantasy jewelry, Viking charms, Ancient Egyptian amulets, greeting cards, Divining rods, Voodoo charms, Rune stones, Witch stones, pendulum kits, Pagan treasures, Tarot bags, and more!

Steven Halpern/ Inner Peace Music

www.innerpeacemusic.com

800-909-0707

info@innerpeacemusic.com

CDs, best-selling sound healing music, New Age healing music, mindful music, music for meditation, music for stress relief, music for relaxation, meditation, chakra balancing music, brainwave entrainment music, Grammy nominated New Age music, relaxation music, music for yoga, spa music

Steven Halpern has been the best-selling and most trusted name in music for relaxation, healing, meditation and optimal wellness since he pioneered the field in 1975, years before others caught on. Steven’s classic masterpiece,” CHAKRA SUITE”, is used worldwide, with over 800,000 units sold. “DEEP ALPHA” was a 2012 Grammy® nominee, selling more than ever now, with over 40 weeks on Billboard’s Top Ten New Age chart, a track record unrivalled by any other brainwave entrainment album! Steven’s

landmark biofeedback research in 1973, 1977 and 1999 confirmed the healing power of his music. Support the health and immune system of your customers in the age of COVID with must-have titles like “SOUND HEALING 432 Hz,” “OCEAN of BLISS” and “ECHOES of a DREAM”. Order direct and ask about intro discounts, and from New Leaf and Music Video Distributors.

Sacred Pendants www.sacredpendants.com 310-836-8145

order@sacredpendants.com

semi-precious jewelry, sacred geometry, functional healing jewelry, pendants, amulets, medallions

Scents of Success www.rhavda.com 800-580-5579 rhavdasshoppe@gmail.com essential & carrier oils, extracts, chakra blends, aromatherapy products, health & wellness products

Schiffer Books www.schifferbooks.com 610-593-1777 I info@schifferbooks.com oracle decks, tarot, metaphysics, astrology, numerology, palmistry, conscious living books

Seagrape Apothecary www.seagrapeapothecary.com 503-374-6801 info@seagrapeapothecary.com body care, kits, gifts, books, art prints, candles, oils, herbs, tarot, divination, essential oils, sprays, ritual, magic

Seeds of Happiness www.seedsofhappiness.com 877-764-4157 sales@seedsofhappiness.com ceramic seeds, apparel, handmade products, made in USA

Sekoya Originals www.sekoyaoriginals.com 512-251-1973 sekoya_originals@yahoo.com furniture, lighting, candlesticks

Self-Realization Fellowship www.srfpublishers.org 888-773-8680 I sales@srfpublishers.org audio, video, books, calendars, yogananda, chants, recordings, awake, meditation, affirmations, bookstore

Serene House USA www.serenehouse.com

856-673-4117

sales@serenehouseusa.com

wooden scent diffusers, home fragrance sprays, wooden scented sticks, scentilizers, aromatherapy

Sergio Lub Jewelry

www.ser giolub.com

800-234-2346 yes@sergiolub.com silver, copper, bracelets, magnet, handmade products, jewelry

Shaman’s Dawn www.shamansdawn.com/wholesale 855-229-7928 I info@shamansdawn.com sprays, soy candles, baths, crystals & gemstones, gemstones pouches, incenses, smudging supplies, stone of lights, aromatherapy products

Shanti Boutique www.shantiboutique.com

406-322-3190 I info@shantiboutique.com

sterling silver jewelry, recycled jewelry, mantras, Fair Trade

Shea Brand www.sheabrand.com

718-500-4154 I marie@sheabrand.com

CBD, shea butter, natural ingredients, skincare

Silver Dollar Candle Co. www.silverdollarcandle.com 865-263-1989 support@silverdollarcandle.com

soy candles, soy wax melts, personalized, made in USA

Silver Sky Imports www.silverskyimports.com/pages/ wholesale.html

800-494-1369

silverskyimports@gmail.com

singing bowls, incenses, chimes, bells, prayer flags, tongue drums, tingshas

SKS Bottle & Packaging, Inc. www.sks-bottle.com

518-880-6980

customersupport@sks-bottle.com

product packaging, glass bottles, glass jars, plastic bottles, plastic jars

Smart Ash Holders www.smartashholders.com 972-351-1952

smartashholders@verizon.net exotic woods, incense holders, crystal grids, sacred geometry, handcrafted products

Sofia Zakia www.sofiazakia.com info@sofiazakia.com fine jewelry, necklace, rings, earrings, bracelets, bridal, made in Canada

Solmate Socks www.solmatesocks.com 802-765-4124 I hello@solmatesocks.com socks, accessories, recycled, ecofriendly, sustainable made, colourful, made in USA

SoulCards www.soulcards.com 360-221-5745 center@ touchdrawing.com card decks, divination, intuition

Soul Flower www.soulflower.com/wholesale 952-679-7758

wholesale@soul-flower.com

organic clothing, accessories, ecofriendly products, recycled fibers, hemp fibers, handmade products, Fair Trade

SoulMakes www.soulmakes.com 888-880-7547

wholesale@soulmakes.com

rock & crystals, gemstone home décor, jewelry, metaphysical

Sound Therapy Center of Los Angeles, The www.wayneperry.com 800-276-8634 I wayne@wayneperry.com sound healing music, sound therapy books, sound healing products & services

Sounds True www.soundstrue.com 888-303-9185 I sales@soundstrue.com inspirational books, videos, audio, music, retail displays

Spiral Spectrum www.spiralspectrum.com 407-929-3564 I julie@spiralspectrum.com astrology, moon, calendar, chakra, lunar calendar, art, home decor, zodiac

Spirit Voyage www.spiritvoyage.com/wholesale 888-735-4800

wholesale@spirit voyage.com

Kundalini yoga, meditation, mantra, and healing books, music, online courses

Spirit Whisperings www.spiritwhisperings.com

503-701-1073

sacred stone grids, books, little grid kits, chakra sprays, spirit boards & layout cards, stones, shells

Spongellé www.spongelle.com

855-776-6433 I info@spongelle.com body contouring buffers, body wash infused buffers, gift sets, seasonal gifts, made in USA

Sprout www.sproutworld.com info@sproutworld.com

plantable pencils, customize pencils, sustainable products, ecofriendly

Starlinks www.starlinksgifts.com

800-867-4344 I sales@starlinksgifts.com

fantasy jewelry, metaphysical jewelry, gifts, cards, books, art prints, greeting cards, witch stones, tarot bags, spell kits

Stars of Creation www.stars-of-creation.com 541-941-0515

coloring books, window stars, crystal harmonic-colored lights, dimensional stars, sacred geometry, apparel, magnets, stickers, buttons plexiglass stars

Stephanie Jane www.stephaniejane.com 585-756-2262

stephaniejaneinspirations@gmail.com energy bracelets, inspiration, meditation, gemstones, symbolic gifts

Steven Halpern/Inner Peace Music www.stevenhalpern.com 888-765-9697

innerpeace@wrightful.com

New Age music, Spa music, mindfulness, meditation, healing, chakras, brainwaves, relaxation, CDs, podcasts

StrikeHawk eCommerce Inc www.strikehawk.com 321-236-0483

sales@services.strikehawk.com

web hosting, merchant accounts, SSL certificates, dedicated servers, eCommerce consulting

Studio Penny Lane www.studiopennylane.org

858-436-7028

sales@studiopennylane.org

glassware, jewelry, accessories, candles, leather goods, home décor, cards, mason jar sleeves, gifts

Suga www.sugamats.com

customersfirst@sugamats.com yoga mats, door mat, recycled wetsuits, sustainable products, ecofriendly products, made in USA

Sun’s Eye Inc. www.sunseye.com 800-786-7393

customerservice@sunseye.com oils, sprays, incense, gifts

Sunshine Joy www.sunshinejoy.com 401-769-8800 I greg@sunshinejoy.com art, mandala, beach, traditional Indian & more in tapestries, premium apparel, baja hoodies, custom tie dyes, bandanas, home décor

Synchronicity www.synchronicity.org/wholesale 434-326-5500 synch@synchronicity.org meditation, soundtracks, spirituality, essential oils, books, music, sacred geometry, technology

Synergy Clothing www.synergyclothing.com/ pages/wholesale 888-466-0411

sales@synergyclothing.com organic clothing, fashion, accessories, ecofriendly clothing

| 58 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 59 |

T-V

Touchstone Distributing, Inc.

www.touchstonedistributing.com

517-669-8200

info@touchstonedistributing.com

handmade, ceramic, porcelain, celtic, wildlife, jewelry, ornaments, made in USA

Artisanal quality, fresh design, and intrinsic meaning are embodied in each handmade piece from our DeWitt, Mich., studio. We are the sole producer of this jewelry, and we use proprietary techniques to create a richness of detail not found in other media. Our lines are known to elicit wonder and personal meaning in customers who often become repeat buyers. Thus, our lines add collectability to your product mix. With the words “Made in Michigan,” each Touchstone Pottery® jewelry display illustrates our commitment to produce American-made pendants, pins and ornaments that supports our local artists, employees, and retailers. Our lines are priced to protect your margin, while still offering your customers a made-in-the-USA product.

U.S. Games Systems Inc.

www.usgamesinc.com 800-544-2637

cservice@usgamesinc.com tarot, divination, oracle decks, inspirational products, Smith-Waite, meditation decks, yoga, gift decks

U.S. Games Systems, Inc. has been the premier publisher of tarot and inspirational decks since 1968. Rider-Waite-Smith decks continue to be the most popular tarot decks in the world. For tarot aficionados a must-have set is the Pamela Colman Smith Limited Gold Edition Smith-Waite Tarot Deck & Book Set. Other new versions include the 100% Plastic Rider Tarot Deck, Pamela Colman Smith’s RWS Tarot Deck, and the holographic Reflective Tarot Featuring the Radiant Rider-Waite Tarot. Modern interpretations of tarot include bestsellers Hush Tarot, Ethereal Visions Tarot, and Pride Tarot. New 2021 tarot decks by popular artists include: Tarot of Mystical Moments, Tarot of the Abyss, The Field Tarot, Wise Dog Tarot, Dreamkeepers Tarot, Heart & Hands Tarot, Ciro Marchetti’s Tarot Decoratif, and Harmony Nice’s The Harmony Tarot. Beautiful new oracle and inspiration deck selection includes Backyard Blessings, Universal Folk Oracle, The New Orleans Oracle and Oracle of the Trees. Mother Earth Mandala Oracle, Crystal Message Cards, Oracle of Ascendance, and Infinite Wisdom of the Chakras are among the new visionary products created for conscious living and meditation practices. Also of interest for divination are Tabula Mortem, A Modern Spirit Board and Reading Fortune Telling Cards Deck & Book Set.

Tamara Hensick Designs www.tamarahensickdesignsusa.com 310-463-2310 info@tamarahensickdesignsusa.com wishbones, key chains, inspirational gifts, hearts, pewter figures, animals, desktop, crowns, words, made in USA

Tamara Kelly Designs www.tamarakellydesigns.com 360-305-7781

create@tamarakellydesigns.com Jewelry, silver, gold, copper, bronze accents, handcrafted products, made in USA

Tasha Mckelvey www.tashamckelvey.com tashamckelvey@me.com handmade, gits, ceramic, pottery, Made in the USA, small batches

Ten Thousand Villages www.tenthousandvillages.com 877-883-8341 inquiry@ tenthousandvillages.com giftware, handcrafted products, home décor, kitchen & dinning, candles & incenses, baskets, jewelry & accessories, Fair Trade

Three Wheel Studio www.threewheels tudio.com

401-451-2350

info@ threewheelstudio.com ceramics & gifts, handmade products, made in USA

Therese Kuempel www.theresekuempel.com theresekuempel@gmail.com handmade, jewelry, lighter cases, jewelry, metalsmith, geometry jewelry, psychedelic jewelry, unique style, made in the USA

314 Studio www.314s tudio.com

617-821-3714 I info@314studio.com

sterling silver jewelry, handmade products, made in USA

Tidepool www.tidepoolonline.com

800-748-5790

tidepool@tidepoolonline.com

sterling silver barrettes, bracelets, chains, earrings, hair picks, necklaces, pendants

Timeless Traditions Inc. www.timelesstraditionsgifts.com 406-388-2900 info@timelesstraditionsgifts.com tear bottles, cards & prints, inspirational gifts, sterling silver jewelry, keepsakes, pet memorials

Tim’s Garage www.timsgaragebr.com 225-257-9196 apparel, accessories, face masks, journals, greeting cards, art, décor

Tina’s Natural Products www.tinasnaturalproducts.com 267-362-5144 contact@ tinasnaturalproducts.com essential oils, cleansing blends, floral waters, aroma diffusing jewelry, car diffusers, misters, natural products, aromatherapy products

Tops Malibu www.topsmalibu.com 541-683-8377 I sales@ topsmalibu.com Sparkles, party supplies, surprise balls, wish paper, wish capsules

Transformational Enterprises www.maureenstgermain.com akashic reading, books, media, essential oils, classes, events

Tree Trunk Arts www.treetrunkarts.com 248-622-0573 I info@treetrunkarts.com jewelry, bracelets, cuffs, necklaces, rings, bangles, earrings, handcrafted products, made in USA

Typoflora www.typoflora.com.au +61 410 077 133 hello@typoflora.com.au stationery, journals, art prints, notebooks, greeting cards, handcrafted products

UCM Publishing www.ucm.ca 819-321-0072 info@ucm.ca training, courses, webinars, angel, dream, yoga, meditation, kaya, symbol, sign, symbolic, teaching & research center

UMAID www.umaidproducts.com 845-414-9610

support@umaidproducts.com home décor, natural Himalayan Salt, candle holders, lamps, salt chunk baskets, Salt from Pakistan

Uma Silbey

www.uma silbey.com

80 8-268-7704

spiritual leader, books, writer, crystals, stones, gemstones, crystal healing, energy healing, meditation, metaphysics

Urban Charm

www.urbancharmbeads.com keychains, gemstone bracelets, tribal, nature, nature, and vintage necklaces

Valrock Music

valerieromanof fmusic.com romanoffv@gmail.com

Valerie Romanoff, musician, music, new age, jazz, blues, world music, funk music

VD Importers Inc.

www.vdimporters.com 786-703-7852 I tradeoneusa@gmail.com incenses, candles, chakras, gemstones, tapestries, incense burners, home décor, bags, malas, meditation products

Vertly www.vertlybalm.com sales@vertlybalm.com

CBD, cannabidiol, skincare, body care

Vibe Bottle, LLC www.vibebottle.com 805-452-0962 I vibebottle@gmail.com

drinkware, sacred geometry glass water bottles, reiki, healing

VibesUP www.vibesup.com 530-677-1248 I info@vibesup.com clothing, footwear, home, jewelry, oils, candles, gemstones, personal care, yoga & meditation products, holistic products, vibrational therapy

Vilmain www.danforthpewter.com 800-222-3142

jheffernan@danforthpewter.com home & accessories, jewelry, seasonal ornaments, gifts, handcrafted products, made in USA

VisionWorks www.changingworld.com 800-933-7326

dreaming@changingworld.com

Postcards, Notecards, Bumper Stickers, Calendars, Magnets, Buttons, Books, Hundreds of Publishers

VitaJuwel www.vitajuwel.com

925-291-7490 contact@vitajuwel.com

gemwater bottles, gemstone vials, gemwater dispensers, gemwater accessories

Xeonix Divination

www.xeonixdivination.com

972-296-5999

sales@xeonixdivination.com

gemstone pendulums, scrying mirrors, gemstone pendant fragrance diffusors, gemstone chamber pendants, dowsing boards, pendulum grab bags, stainlesssteel pendulums, dowsing kits

Xeonix makes high quality products that are “Made in the USA” since 1994. Most of our pendulums now use all stainless-steel parts that will never tarnish and that will last for decades. Our new stainless steel dome pendulums, without chambers, add just enough weight to lightweight gemstones to provide a perfect balance and swing for dowsing. We are the only source for gemstone necklace pendants that safely diffuse fragrances or essential oils. Check out our guide for combining the properties of our gemstone pendants with the properties of essential oils.

| 60 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 61 |
W-Z
Browse our online wholesaler directory all year round for product types, catalog links, company updates and more. Visit www.RetailingInsight .com for more details.

World Buyers

www.worldbuyers.com

760-734-4448

accounts@worldbuyers.com

tea light holders, candle holders, trays, candles, incenses, gifts, ceramics, boutique, magnets, fashion, jewelry, accessories, vintage, shabby chic, urban cabin, chakra, holistic, New Age

Hand crafted Lotus Flower Tea Light holders now available in 7 Chakra colors! Ideal for use in personal and professional places. Shop owners and practitioners will enjoy the soothing colors they add to store displays and sacred spaces. Lit with tea light candles, their colors brighten and dance with the flicker off lames. Their warm light aids in meditation, healing rituals and general relaxation. The 7 major Chakra colors include violet, indigo, blue, green, yellow, orange and red. Each color being assigned to energy centers in the body. Chakras are believed to connect your physical body to your spiritual body to promote healing, greater, harmony and wellness in our lives. Find countless gifts to complement your sacred spaces and displays in our online catalog.

Zen and Meow

wholesale.zenandmeow.com

717-451-9159 info@zenandmeow.com

crystal grids, jewelry, sacred geometry, flower of life, engraved crystals

Zen and Meow is a woman owned business that offers one of a kind wood engraved crystal grids. There are over 65 designs to choose from ranging from sacred geometry, animal totems, mandalas, celestial grids and more. Aside from crystal grids, Zen and Meow offers wood cut pendants and earrings made from walnut and alder woods, engraved stones such as selenite, black obsidian and carnelian as well as engraved Palo Santo. They are the leading producer of wood engraved crystal grids and are adding new designs and products all the time. The goal of Zen and Meow is to bring people together with tools that will help promote healing and increase spiritual awareness.

Wakami www.virtumade.com 888 -532-3915

jewelry, accessories, bags, handmade products, Fair Trade

Ways of Change www.bywaysofchange.com info@bywaysofchange.com

artisan jewelry & accessories, handmade products

Wei of Chocolate www.weiofchocolatewholesale.com 602-577-2338 orders@weiofchocolate.com organic chocolates, vegan products, healthy products, Fair Trade

Welman Group, The www.wholesalesterling.com

888-333-0870 I welman@erols.com

necklaces, rings, bracelets, pendants, chains, hoops, gifts, sterling silver, stainless steel, costume jewelry

Wellstone Jewelry www.wellstonejewelry.com

800-544-8773

wellstone@wellstonejewelry.com metaphysical, symbolic, and mystical jewelry, handmade products, made in USA

We’Moon www.wemoon.ws 503-288-3588 I sue@wemoon.ws datebooks, calendars, cards, astrology & spiritual journals, fine arts

White Swan Music, Inc. www.whiteswanmusic.com 800-825-8656

yoga, meditation, relaxation, and Asian & Indian music, healing meditation tools, books, clothing, DVDs

Whitney Howard Designs www.whitneyhowarddesigns.com 818-884-8478

info@whitneyhowarddesigns.com jewelry, bracelets, rings, cuffs, pendants, ornaments, pet memorial, ecofriendly products, made in USA

Wildflower www.buywildflower.com 844-876-2129 CBD, supplements, skincare, vaporizers, soap

Windrose Trading/ Triloka www.windrosetrading.com

800-229-3731

triloka@windrosetrading.com

incenses, smudges, diffusers & accessories, oils, jewelry, gifts, ecofriendly products, aromatherapy products

WineBlock www.wineblock.com contactus@wineblock.com anti-stain lip balm, teeth balm, natural products

Wish Beads www.wishbeads.com partners@wishbeads.com whish beads kits, bracelets, journals

World Buyers www.worldbuyers.com 760-734-4448 orders@worldbuyers.com gifts, home décor, capiz shell tea light holders, chakra tea light holders, chakra healing

WorldFinds www.worldfinds.com 800-609-9303 | info@worldfinds.com jewelry, accessories, gifts, repurposed textiles, kantha, sari, handmade, fair trade, ethical, sustainable, small batch, Made in India

World Peaces www.worldpeaces.com 614-5961-303 worldpeacesfairtrade@gmail.com jewelry, accessories, home decor, brass, horn, reclaimed metal, Fair Trade

Wyndmere Naturals www.wyndmerenaturals.com 800-207-8538 support@wyndmerenaturals.com essential oils, aromatherapy diffusers, nebulizers, aromatherapy jewelry, body care, skincare, bottle, jars, organic, wellness, aromatherapy

Yak & Yeti www.yaknyeti.net 310-618-1700 I yynepal@yahoo.com clothing & accessories, bags, prayer malas, greeting cards, ritual objects

Yogavated www.yogavated.com inspireus@yogavated.com activewear clothing, tops, leggings, sustainable products, made in USA

Your Heart’s Delight by Audrey’s www.yourheartsdelight.com 717-865-6524

info@yourheartsdelight.com home décor, garden, seasonal décor, gifts

Yugen Tribe www.yugentribe.com

240-415-8137 I hello@yugentribe.com  jewelry, celestial collection, galaxy collection, clothing & bags, handcrafted jewelry, home & gifts, accessories, made in USA

Yuliya Shpilevaya www.etsy.com/shop/YuliyaShpilevaya wall décor, accessories, handmade

Zafuko www.zafuko.com info@zafuko.com

yoga cushions, meditation pillows, ecofriendly materials, Fair Trade

Zealandia Designs www.zealandia.com 208-342-1617 service@zealandia.com

fossilized mammoth ivory & walrus ivory, crafted jewelry

Zeppo Merchandisers, Inc. www.zeppomerch.com

800-326-4367

customerservice@zeppomerch.com

sterling silver jewelry, display materials, magical, mystical, gemstones

Zen Stone Garden, The www.kellybarker.com 541-961-1285 I kelly@kellybarker.com stone, sculpture, garden, graphite, art

ZigZagZurich

www.zigzag zurich.com

+41 (0) 43-366-8945 info@zigzagzurich.com

Yolanda’s Spirit Drums www.yolandasdrums.com 575-635-0545 ydrums@aol.com Native American products, drums, rattles, supplies, music, DVDs, videos, workshops

Yorwerth Associates www.publishingcoaches.com 406-994-0031

info@publishingcoaches.com publishing consultants, literary agents

wool blankets, scarves, cushions, throws, bedding, rugs, curtains, home décor, textiles

Zoë + Piper www.zoeandpiper.com

480-268-9518

wholesale@zoeandpiper.com

aromatherapy jewelry, aromatherapy home & body products, home, gemstones, gifts, essential oils Compiled

ONLINE DIRECTORY

Browse our online wholesaler directory all year round for product types, catalog links, company updates and more.

| 62 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 63 |
Retailing Insight Magazine
by the
RetailingInsight.com

Advertiser Index

THE RETAIL JOURNEY

Carina Eden 50 310-422-9546 I www.carinaeden.com

Coventry Creations 45,48 800-810-3837 www.coventrywholesale.com

Crystal Earth Studio 45 866-345-1910 I www.crystalearthstudio.com

Crystal Garden, The 45 877-444-5099 I www.thecrystalgarden.com

DeVorss & Company 38 800-843-5743 I www.devorss.com

dZi Handmade 43 800-318-5857 I www.dzi.com

Emmis Jewelry 52 847-915-3443 I www.emmisjewelry.com

Esprit Creations Inc. 19,50 352-316-6130 I www.espritcreations.com

Gaia’s World 43,51 866-605-1191 www.gaiasworld.com

Gifts of Nature 35 www.giftsofnaturethestore.com

Inner Traditions Bear & Co. 33 800-246-8648 I www.innertraditions.com

Kahiniwalla 53 330-612-5850 www.kahiniwalla.com

Kheops International, Inc. 45,53 800-215-8705 www.kheopsinternational.com

Llewellyn Publications 26,54 877-639-97-53 www.llewellyn.com

LOTUSWEI 22 844-934-2665 I www.lotuswei.com

Mandala Arts 43 800-344-8072 www.mandalaarts.com

New Leaf Distributing Co. 25 800-326-2665 I www.newleaf-dist.com

Raiders of the Lost Art 44 800-527-4367 I www.raiderocks.com

Schiffer Books 21 610-593-1777 I www.redfeathermbs.com

Sequoia 57 800-519-9078 www.sequoiarecords.com

SoulCards 16 www.soulcards.com

Soundings of the Planet 57,back cover 800-937-3223 www.soundings.com

Starchamber Products 43 www.starchamberproducts.com

Starlinks 44,58 800-867-4344 I www.starlink sgifts.com

Steven Halpern / Inner Peace Music 8, 58 800-909-0707 www.innerpeacemusic.com

Touchstone Distributing, Inc. 62 517-669-8200 www.touchstonedistributing.com

U.S. Games Systems, Inc. 31,60 800-544-2637 www.usgamesinc.com

Wei of Chocolate 22 602-753-3216 w ww.weiofchocolatewholesale.com

Windrose Trading 62 800-229-3731 www.windrosetr ading.com

World Buyers 16 760-734-4448 I www.worldbuyers.com

Xeonix Divination 61 972-296-5999 I www.xeonixdivination.com

Zen and Meow 41,64 717-229-1138 I wholesale.zenandmeow.com

Zen Stone Garden, The 64 541-961-1285 www.kellybarker.com [ W e ] s u p p o r t s m a l l b u s i n e s s

Kelly Barker

Newport, OR 541-961-1285

kelly@kellybarker.com

Artist # 22255 www.IndieMe.com

Both

| 64 RETAILING INSIGHT January-February 2021 January-February 2021 RETAILING INSIGHT 65 |
T H E Z E N S T O N E G A R D E N
items come with a point of sale display that draws and informs your customers. WISHING STONE - A perfect way to put your wishes or affirmations into the Universe. Simply paint on it with plain water. Also makes a great no-mess children’s canvas. Available in two sizes - 6”x8” and 8”x10”, $9.75 and $11.25 whlsl., shipping is FREE. GRAPHITE DRAWING INSTRUMENTS$8.25 each whlsl.

Peace Through Music Since 1979

NEW RELEASE!

YOGA MANTRA

DEOBRAT MISHRA

DEAN EVENSON

PRASHANT MISHRA

From the banks of the sacred Ganges River, these authentic Sanskrit devotional chants introduce the remarkable voice of Indian sitar master Deobrat Mishra. Great for yoga, chanting and dynamic meditation.

SP-7232 UPC 096507-7232-21

MSRP $15.98

NEW RELEASE!

MONET’S GARDEN

DEAN & DUDLEY EVENSON

Exquisite flute, harp and singing bowls with natural sounds inspired by Dean and Dudley’s recent visit to Monet’s magnificent flower and water gardens in Giverny, France. Ideal for meditation.

SP-7233 UPC 096507-7233-20

MSRP $15.98

HEALING RESONANCE

DEAN EVENSON

SCOTT HUCKABAY

PHIL HEAVEN

Sparkling guitar harmonics, flowing flutes, evocative viola melodies—and featuring the handpan, whose unique timbre and overtones flavor the music with a lingering resonance. Ideal for meditation, yoga and relaxation.

SP-7231 UPC 096507-7231-22

MSRP $15.98

Return Address: Retailing Insight Magazine P.O. Box 12252 Charlotte, NC 28220 PERIODICALS
SOUNDINGS.COM PH: 800-93-PEACE BEST HEALTH & HEALING BOOK – BRONZE 2019 COVR VISIONARY AWARDS
THE MONKEY MIND: HOW TO MEDITATE WITH MUSIC Dudley Evenson & Dean Evenson, M.S. SP-4100 160 Pages ISBN 978-0-9991379-0-1 $17.95 NEW RELEASE! A YEAR OF GUIDED MEDITATIONS: 52 WEEKLY AFFIRMATIONS Dudley Evenson SP-4101 112 Pages ISBN 978-0-9991379-2-5 $9.95 BOOKS
QUIETING

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.